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VOLUME 22, Number 3
S4 4 HNEW YEAR NEW FACES
Brightening the New Year around the offices of
Florida Citrus Production Credit Association
are two new faces. Until you have the oppor-
tunity of meeting these new representatives,
we are pleasedto introduce them to you in the
Erroll Fielding -- formerly
of Vero Beach and now a
resident of Orlando, is
working as a Representa-
tive-Inspector with Junius
Bolin in the Orlando field
office area. Erroll was
graduated from the Univer-
sity of Florida where he
majored in citrus produc-
tion. He served in the Army, has had first-
hand experience in growing citrus; prior to
coming with the Association, Erroll worked
in agricultural chemical sales. He and his
wife, Yvonne, have two small daughters.
A new face to the
no stranger to the
Association, but certainly
people in the Eustis office
territory is James Riley.
Jim is training as a rep-
the Eustis office. He
h also was graduated from
the University of Florida.
He was in the Air Force,
taught in the Lake County
public schools, has had
practical experience in
citriculture. He and his wife live in Eustis
and have a family of three children.
STATEMENTS OF STOCK OWNERSHIP
DELIVERED WITH THIS "ORANGE BLOSSOMS"
If you are a stockholder in Florida Citrus Pro-
duction Credit Association, you have received
within the past two weeks a statement of the
patronage refund payable to you in proportion
to the amount of interest earned from your ac-
count during the year 1963. A share of this
patronage refund was paid to you in Class "A'
stock of the Association; many members are
returning the portion of the patronage refund
that was paid in cash back to the Association
to purchase additional shares of "A" stock.
Since these and other transactions may have
changed your stock records, we are sending
IN THIS MAILING current Statements of Stock
Ownership to each of our stockholders whose
This is the real
don't fail to
check your en-
velope for your
Just as soon as the possibility of coldis over,
it is going to be important for citrus growers to
start their program to influence all possible
growth entrees hurt by cold. Because the only
period of the year in which this can be safely
done is until September, the Association recog-
nizes that financing for this purpose should be
started early to take care of the needs.
For citrus growers who didn't get a loan fol-
lowing the freeze of December 12, 1962 and to
those who did not complete their job of pruning,
Florida Citrus Production Credit Association
is prepared to make loans for both continued
production, rehabilitation, and other necessary
expenses. These loans for expenditures on
grove care will be put on an annual basis for
repayment, subject to the condition of the trees
and the fruit they will produce. Those who
wish to get loans for rehabilitation will find
that the Association's program will allow for
an easy plan so that the repayment for this
purpose can be handled from fruit that will be
produced afterthe trees have been put in con-
dition to pay their way, with reduced payments
during that period when their production will
Since there are many growers who are hesitant
in starting their rehabilitation program, they
may be pleased to know that the Florida Citrus
Production Credit Association membership is
open for additional growers who could use the
services of the Association intheir production
and rehabilitation financing program. It is pos-
sible that you may know of some people who,
if you were to take this word to them, would be
pleased to have an invitation from you to be-
come a member of Florida Citrus Production
BACK TO SCHOOL ....
GROVE WORKERS, rather than grove owners
and operators, will be the target
of a new concept in citrus schools
being pioneered in Indian River
County this spring.
"In so many cases today, the
I people who come to our schools
/ have not been the people actual-
yly working our groves," explains
SCounty Agent Forrest McCullars.
"In the past we have neglected
this group which is so im-
portant to the economical
management of our indus-
try, and we feel that we
will profit by spending
Some time on instruction
I ^ at this level. We hope to
Teach not only what to do
but also why it is done. "
McCullars and a group of local grove opera-
tors have drawn up a program for the school
and enlisted the aid of the Agricultural Exten-
sion Service of the University of Florida as
well as Citriculturist Fred Lawrence, in ob-
taining materials and speakers. Emphasis of
the school will be on farm safety,
preventive maintenance and the
proper methods of operating and
caring for grove equipment. There
will be separate instruc-
tion on different kinds of
equipment, from mowing
machines to sprayers,
and on different types of
McCullars said that
interest had been so
widespread that they
had found it necessary
to limit enrollments to
McCullars only Indian River Coun-
ty and that even so the
school might have to be run in two sections.
He stated they would welcome observers from
other counties interested in starting similar
programs. The school will be held fortwo hours
each Tuesday evening, beginning March 31st
and continuing for ten weeks.
ONE-STOP FINANCING became a reality February. With checks of $250,000 operating
for members and growers served from both the bank accounts were set up in local banks and
Sebring and Dade City Field Offices of Florida the accompanying record keeping systems were
Citrus Production Credit Association during established in each of the field offices.
This makes it possible for a grower-
S A member to go into the field office,
O -make his application, and receive
the first disbursement of his loan
all in one stop, if necessary, eli-
minating the delay of having loans
: "disbursed from the Home Office at
a In Dade City Branch Manager Earl
Tomlinson, second from left, is
shown transferring the check to Mr.
L. R. Douglas, president of the Bank
of Pasco County, with Herbert S.
Massey, Chairman of the Board of
the Bank (far left) and A. H. Whit-
more, General Manager of Florida
Citrus Production Credit Associ-
ation (right of picture) looking on.
Published by: FLORIDA CITRUS
PRODUCTION CREDIT ASSOCIATION
Orlando, Florida -
as a NEWSLETTER to its meribers
and the Florida Citrus industry;
and incorporating, when appropriate,
the Official Program of the annual
Citrus Institutes or Seminars directed by
the Florida Agricultural Extension Service.
Mr. Rex Bond, president of the First National
Bank of Sebring, (center) receives the opening
deposit from Sebring Branch Manager Harold L.
Moreland, Jr. (far left) with A. H. Whitmore.
19 TH ANNUAL GULF
CITRUS GROWERS INSTITUTE
Numerous growers and other citrus industry
representatives joined Agricultural Extension
Service personnel, County Agent Al Cribbett,
Al Whitmore and Earl Tomlinson, general man-
ager and Dade City branch manager of Florida
Citrus Production Credit Association at the
Pasco County Agricultural Center January 21st
to hold a planning conference for the 19th An-
nual Gulf Coast Citrus Institute, which is set
for Friday, April 24th, beginning at 9 A. M., at
the Pasco County Agricultural Center Auditori-
um at Dade City. Many timely and interesting
topics are scheduled for this seminar--DARE,
Safety, Research -- if these stir your curiosity
watch for the details in the next issue of the
"ORANGE BLOSSOMS" which will be the offi-
cial program for the Gulf Coast Citrus Institute.
And MARK YOUR CALENDAR NOW -pril 24
CITRUS FIELD DAY
GROWERS from Hillsborough, Manatee, Sara-
sota, Pasco, Hernando, Lake, Marion, and
Polk Counties, numbering nearly 200 strong,
attended the Citrus Growers' Field Day at the
Citrus Experiment Station at Lake Alfred on
January 30th. The all-day session was divi-
ded into a period of lectures during the morn-
ing and a field trip in the afternoon. Growers
attending the Field Day heard Drs. Reitz, Koo,
Stewart, Johnson, Brooks, Ford, and Hannon
give information on research programs; rates
of fertilizer; rootstocks tolerant to spreading
decline; nitrogen and potash tests; Guthion -
the combination scalicide-rust miticide; irri-
gation experiments; and spraying machinery.
..... ALPHABET SOUP
Remember the little macaroni alphabets that
Grandma used to perk up her pot of soup?.. ?
Times haven't changed so much -- we're still
using the letters of the alphabet to spark our
messages and identify ourselves tothe public.
THEREAI.TING The Florida Citrus Commission is
J encouraging the use of the new
"do "O.J." emblem for Florida citrus
FR RORIDA to identify it as THE REAL THING!
The Farm Credit Administration,
of which Florida Citrus and
Other production credit asso-
ciations are a part, has de-
veloped new symbols for the
various branches of the Farm
Credit System. You will be seeing the above
emblem many times in this connection.
P. C. A. -- you may read it as:
S-oduction Credit .Association
1 acesetter in W credit
OR even --
But, being the good spellers that we are, any
way we juggle the alphabet, the letters Florida
Citrus P.C.A. come out saying DEPENDABLE
CREDIT for citrus growers!
j ] &^, Joe -
.is' is +ke Lot6cst....
y^ from FORT PIERCE.....The St. Lucie
County Library Association, which is
a volunteer organization of citizens banded
together to encourage and further the library
facilities of Ft. Pierce and St. Lucie County,
recently elected John Brooks to a three-year
term on the Board of Directors and to the Ex-
ecutive Committee of that board............
* from THE GIRLS... A masculine voice
may greet you on the phone if you call
the Association offices during the first week
of March. It may be a "walk-out" but it won't
be a "shut-down" -the girls are followingthe
footsteps of the representatives and directors
and are going to Jacksonville to attend the
Petticoat Version of the series of Management
Development Institutes sponsored by the Fe-
deral Intermediate Credit Bank.............
from WINTER HAVEN ..... Representa-
tive VeeLowe, who lives in Plant City
but works out of the Winter Haven office, re-
ports that generally, groves in the Ridge area
have shown good recovery from the 1962 cold
but will not be back to normal production for
2 or 3 years. Members said the recent rain-
fall had been welcome in most instances....
from ORLANDO ..... Junius Bolin pre-
sentedtothe Ocoee F. F.A. chapter a
talk, illustrated by color slides, describing
the services offered by Florida Citrus Produc-
tion Credit Association to its grower-members.
Junius says he would be glad to present this
illustrated talk for any interested groups in
his territory, which consists of Orange, Bre-
vard, Seminole and Osceola counties.......
THE t'AMY END OF THINGS!
JOHN BROOKS reports from Fort Pierce that it
is not true that local machine shops are de-
signing special "money-balers" to handle the
bumper crop of $ $ $ $ $ now being harvested
from lower Indian River groves. He says he
has noticed a considerable upsurge in air-con-
ditioned autos among the local grove owners,
however, and says he believes it is so that
they can keep the windows rolled up and not
have the money blow out the window before
they can get to the bank...................