Front Cover
 Table of Contents
 Back Cover

Florida architect
Full Citation
Permanent Link: http://ufdc.ufl.edu/UF00073793/00155
 Material Information
Title: Florida architect
Physical Description: v. : ill. ; 30 cm.
Language: English
Creator: American Institute of Architects -- Florida Association
Florida Association of Architects
Publisher: Florida Association of the American Institute of Architects.
Place of Publication: Tallahassee Fla
Creation Date: May 1967
Frequency: quarterly
Subjects / Keywords: Architecture -- Periodicals -- Florida   ( lcsh )
Genre: periodical   ( marcgt )
serial   ( sobekcm )
Dates or Sequential Designation: Vol. 4, no. 3 (July 1954)-
Dates or Sequential Designation: Ceased in 1996.
Issuing Body: Official journal of the Florida Association of the American Institute of Architects.
Issuing Body: Issued by: Florida Association of Architects of the American Institute of Architects, 1954- ; Florida Association of the American Institute of Architects, <1980->.
 Record Information
Source Institution: University of Florida
Holding Location: University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: oclc - 06827129
lccn - sn 80002445
issn - 0015-3907
System ID: UF00073793:00155
 Related Items
Preceded by: Bulletin (Florida Association of Architects)
Succeeded by: Florida/Caribbean architect

Table of Contents
    Front Cover
        Front Cover 1
        Front Cover 2
        Page 1
        Page 2
    Table of Contents
        Page 3
        Page 4
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        Page 6
        Page 7
        Page 8
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        Page 14
        Page 15
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        Page 20
    Back Cover
        Page 21
        Page 22
Full Text

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Governor Claude R. Kirk, Jr., has announced the appointment of
Donald R. Edge, A.I.A., and Wahl J. Snyder, F.A.I.A., to the State
Board of Architecture to serve four year terms.

Wahl John Snyder, F.A.I.A., 56, began
a practice of architecture in Miami in
1937. Since that time he has been hon-
ored for achievement in architecture by
publication in both professional and con-
sumer journals, received numerous awards
and citations for outstanding work in the
field of architecture and in 1959 was
elected to the College of Fellows of the
A.I.A. for achievement in design.
Snyder, past president of the Florida
South Chapter, A.I.A., and former
chairman of the A.I.A. regional judiciary
committee, has traveled extensively in
Europe, Mexico, and the Caribbean
studying construction and climate control,
and served three years as vice chairman
of the South Florida Building Code Re-
vision Committee.
A member of Scarab, (national honor-
ary architectural fraternity), Snyder is
also listed in "Who's Who in America."

Donald R. Edge, A.I.A., 40, a native of
Detroit, Michigan and a 1951 graduate of
the School of Architecture at the Univer-
sity of Michigan, has maintained an
architectural practice in Palm Beach since
1956. A former president of the Palm
Beach Chapter, A.I.A., Edge holds
architectural registrations in Florida,
Georgia, and Alabama and is currently a
partner in the Palm Beach firm of Powell,
Edge, and Willson.
Edge also maintains affiliations with
the Urban Land Institute, the Construc-
tion Specifications Institute and the Flor-
ida Planning and Zoning Association,
Inc., and is past president of the Joint
Cooperative Council of Florida, Inc.

Cement: Concrete= Sunshine: Florida

Yes, just as this simple ratio states... cement is
to concrete as sunshine is to Florida. We all know
the important role Florida's delightful, year-round
climate has played in the state's tremendous
growth over the past twenty years.
Even more significant is what an adequate
amount of cement means to concrete. It is
portland cement that makes concrete the number
one construction material . be it patios or
high-rise buildings, highways or seawalls.
Basic concrete mix formulas are designed to
use only enough cement to insure maximum
strength, durability, stability, watertightness and
other characteristics of quality concrete.
A significant reduction in cement content in
a mix cuts the concrete quality in one way or
another... be it the use of too much water, or

replacing cement with so-called "extenders"
or "additives."
Unfortunately, the undesirable effects of
such cutting may not show up until long after the
concrete is in use. Strength readings alone don't
tell everything, especially about durability.
The fact is there's no substitute for portland
cement in concrete. It is with good reason that
there should be absolute insistence on accurate
and adequate cement content.
If you have any questions on the proper design
of concrete mixes or any other phase of design
and construction, the Portland Cement Association
has a staff of trained specialists ready to assist
you. Feel free to call on them at any time.
S 1612 East Colonial Drive. Orlando, Florida 32803

An organization of cement manufacturers to improve and e.utend the uses of portland ccmePIt and concrete

MAY, 1967

JOHN F. HALLMAN, JR., Pres. & Treasurer
MARK. P. J. WILLIAMS, Vice-Pres.

G. ED LUNSFORD, JR., Secretary



"Beautiful and Permanent Building Materials"

TRINITY 5-0043





We are prepared to give the fullest cooperation and the best
quality and service to the ARCHITECTS, CONTRACTORS and
OWNERS on any of the many Beautiful and Permanent Building
Materials we handle. Write, wire or telephone us COLLECT for
complete information, samples and prices.

Represented in Florida by
10247 Colonial Court North










1000 Ponce de Leon
Coral Gables
305 444-5761

Jacksonville, Florida 32211

Telephone: (904) 724-7958



official journal
ol lhe lorin
of llhe american
inslilule ol


Hilliard T. Smith, Jr., President
1123 Crestwood Blvd., Lake Worth, Florida
Herbert R. Savage, President Designate/Vice President
3250 S. W. 3rd Avenue, Miami, Florida
Myrl Hanes, Secretary
P. O. Box 609, Gainesville, Florida
H. Leslie Walker, Treasurer
Citizens Building, Suite 1218, 706 Franklin St., Tampa, Fla.


Broward County Charles R. Kerley / Robert E. Todd
Daytona Beach David A. Leete / Tom Jannetides
Florida Central J. A. Wohlberg / Ted Fasnacht
James J. Jennewein
Florida Gulf Coast e Frank Folsom Smith / Jack West
Florida North F. Blair Reeves / William C. Grobe
Florida North Central 0 Forrest R. Coxen
Florida Northwest Ellis W. Bullock, Jr.. / Thomas H. Daniels
Florida-.South e Robert J. Boerema / James E. Ferguson, Jr.
Francis E. Telesca
Jacksonville A. Robert Broadfoot, Jr. / Roy M. Pooley, Jr.
John Pierce Stevens
Mid-Florida Wythe D. Sims, II / Joseph M. Shifalo
Palm Beach Jack Willson, Jr. / John B. Marion
Richard E. Pryor
Director, Florida Region, American Institute of Architects
H. Samuel Kruse, FAIA, 1600 N. W. LeJeune Rd., Miami
Executive Director, Florida Association of the American
Institute of Architects
Fotis N. Karousatos, 1000 Ponce de Leon Blvd., Coral Gables

Donald Singer / Milton C. Harry / Lowell L. Lotspeich

Fotis N. Karousatos / Editor
Donald Singer / Assistant Editor
Black-Baker-Burton / Photography Consultants
M. Elaine Mead / Circulation Manager

THE FLORIDA ARCHITECT, Official Journal of the Florida
Association of the American Institute of Architects, Inc., is owned
and published by the Association, a Florida Corporation not for
profit. It is published monthly at the Executive Office of the
Association, 1000 Ponce de Leon Blvd., Coral Gables, Florida 33134.
Telephone: 444-5761 (area code 305). Circulation: distributed with-
out charge to 4,669 registered architects, builders, contractors, de-
signers, engineers and members of allied fields throughout the state
of Florida-and to leading financial institutions, national acrhitec-
tural firms and journals.

Editorial contributions, including plans and photographs of archi-
tects' work, are welcomed but publication cannot be guaranteed.
Opinions expressed by contributors are not necessarily those of the
Editor or the Florida Association of the AIA. Editorial material
may be freely reprinted by other official AIA publications, pro-
vided full credit is given to the author and to The FLORIDA
ARCHITECT for prior use. . Controlled circulation postage
paid at Miami, Florida. Single copies, 50 cents; subscription, $5.00
per year. February Roster Issue, $2.00 . McMurray Printers.
MAY, 1967






. 4

S . 8



By Milton Harry . . .. 12
By Earl Starnes . 14
By George Reed . . .. 14

By James Bradburn . . .. 18

By William Parrish Plumb . .. 19




. 20

. 20

. 20

FRONT COVER The scale of urban development is tested
and strained by the enormity of the roads which are being
placed in the urban landscape. Our cover photo shows work
on such a mega-structure blasting its way through Dade
county. Our feature article this month concerns the possibil-
ities for controlling such planning.



Three Florida architects are among 82
architects in the nation who have been
advanced to fellowship in the American
Institute of Architects.
As was reported in the March issue of
Levison of Clearwater has been named
recipient of the coveted Kemper award
and will be installed into the College of
Fellows at the annual convention.
The other two members of the Florida
Association of Architects who are to be
honored are Mark G. Hampton of Tampa,
and T. Trip Russell of Coral Gables.
Hampton will be honored by fellowship

Four "theme" speakers have been
named to head the afternoon programs
of the 99th national convention of The
American Institute of Architects in New
York City, May 14-18, 1967. Each theme
lecture will be followed by a workshop
session at which separate phases of the
convention theme, "The New Architect,"
will be explored in depth.
Institute President Charles M. Nes,
FAIA, of Baltimore, announced the four
distinguished leaders in the fields of
education, architectural practice, design
in a major metropolis, and present-day
The first theme session on "Education
and the future of the Architectural Pro-
fession" (Monday, May 15) will be led
by Dr. Harold Taylor, educator and
author, who has lectured extensively in
universities in this country and abroad.
Architect Charles Luckman FAIA will
address the theme seminar on "Architec-
tural Practice" (Tuesday, May 16).
President of Charles Luckman Associates,
one of the five largest architectural firms
in the world with offices in Los Angeles
and New York, Luckman has also had a
distinguished business career.
"Design" with Manhattan as a case
study will be addressed by the Hon. John
V. Lindsay, the 103rd Mayor of New


for significant contribution to the pro-
fession of architecture through design,
and Russell for contribution through pub-
lic service.
Hampton, a native Floridian, was grad-
uated from Georgia Tech in 1949 and
then attended the School of Architecture
at Fountainbleau, France.

Russell, a former president of the
Florida South Chapter of the FAAIA, has
both bachelor's and master's degrees
from the University of Pennsylvania and
has been in architectural practice in Flor-
ida since 1936.

York City (Wednesday, May 17). He
was elected to the city's top office in
1965, with the stated objective of mak-
ing New York "A city for people and for
living." His post is one of the most de-
manding and challenging in the nation,
and it has given him broad knowledge of
contemporary urban design problems.
"Technology," the final seminar of
the convention (Thursday, May 18) will
be the subject for Arthur C. Clarke,
astronomer, science fiction writer, lec-
turer and inventor. A man of diversified
achievements, he is winner of the Frank-
lin Institute's Gold Medal (1963) for
having originated the communications
satellite in a technical paper published
in 1945.
Previously announced by AIA President
Nes was the Purves Memorial Lecturer,
who will speak at the inaugural cere-
monies Monday morning, May 15. He is
Dr. Marshall McLuhan, Canadian educa-
tor, author and communications theorist,
who wrote the controversial book "Un-
derstanding Media."
Headquarters hotel for the convention
will be the New York Hilton. This will
also be the site of the Institute's 17th
Building Products Exhibit, held in con-
junction with the 99th Annual Conven-

Speakers for this year's International
Design Conference in Aspen, June 18-23,
include a Danish poet and mathematician,
an actor and playwright, a Salk Institute
scientist, and a New York underground
film maker. Subject of the seventeenth
annual design conference is "Order and
Craig Ellwood, well-known architect
who is serving as the 1967 program
chairman, announced today a partial list-
ing of this year's Aspen speakers. They
* Piet Hein, poet, mathematician, sci-
entist, Denmark
* Peter Ustinov, producer, playwright,
actor, Paris
* Dr. Jacob Bronowski, scientist, Salk In-
stitute, La Jolla, Calif.
* Stan VanDerBeek, artist and under-
ground film maker, New York
* Moshe Safdie, architect and creator of
Habitat 67, the new concept in urban
housing to be featured in Expo 67 in
* Paul Heyer, architect, city planner, and
author of "Architects on Architec-
ture," New York
* William Thomas, physicist, president of
James B. Lansing, Sound, Inc., Los
* Jerzy Soltan, architect and educator,
now lecturing at Harvard, Poland
Elliot Noyes, president of the Interna-
tional Design Conference in Aspen, said
that this year's conference promises to
be "one of the most interesting we have
ever had." In addition to an "extraordi-
narily varied group of speakers," said
Noyes, the 1967 conference will also be
"enlivened by foreign design students,
the showing of experimental films, and
the construction and flying of a giant
kite by one of the speakers, a designer
of space frames."
The Aspen design conference is open
to anyone interested in design. Registra-
tion fee is $85; $10 for wives and stu-
dents. Additional information on the con-
ference, accommodations, and registration
forms may be obtained from the Inter-
national Design Conference in Aspen,
P. O. Box 664, Aspen, Colorado.


The Florida Section of the Society of
American Foresters and the Florida Asso-
ciation of American Institute of Archi-
tects announces the inception of "Florida
Wood Award."
The award will be made to the Florida
architect whose work best illustrates the
outstanding use of wood or wood prod-
Aesthetic as well as structural design
and use will be recognized along with the
unusual and proper application of the
many wood or wood related building ma-
The recipient of the award must be a
member of the Florida Association of
A.I.A. Presentation of the first award
will be made in October, 1967.

Just read "The Case for Accessibility" by
Dr. Don A. Halperin.
Aside from the unnecessary typographical
errors, I was amused by the good doctor's
imploration to substitute stairs with
ramps. In some cases I agree it is feasible
to use ramps.
Short ramps to reach a mechanical means
of access is necessary and desirable, but
to wind ones way up a high rise structure
is foolish and impractical.
As an example, assuming a typical 50' x
150' office building; substituting a ramp
of comfortable pitch, say 10%, 4' wide
in lieu of a standard 4'-0" wide scissor
stairway, the area occupied by that ramp
would be 4 times as much as a standard
Any person with a heart condition or
other similar impairment would be foolish
to attempt using even a ramp.
I still haven't fathomed what ramps can
do to solve a "population explosion,"
unless we are to slide, instead.
Congratulations for printing the picture
of the newly proposed Legislative Build-
ing. It is a truly great example of "form
follows function."
Yours for a continually lively magazine.
F. Louis Wolff AIA
Fort Lauderdale


Congratulations on your continuous effort
to improve our magazine. I must admit
that I look forward to receiving it now
as eagerly as some of the heavily sub-
sidized National publications.
Your April feature on Architectural Phil-
osophy was most stimulating. Keep up the
good work!
Paul Robin John AIA


A resident of Reston sits and reads his
morning paper in Lake Anne shopping
plaza in the first village of Virginia's
new town. The horseshoe-shaped plaza,
designed by architects Whittlesey, Conk-
lin & Rossant, who also created the
master site plan for Reston, offers a wide
variety of services to residents who stroll
to it from nearby apartments and lake-
front houses. Note apartments overhead.
Instead of conventional signs, store fronts
have striking graphics akin to those of
medieval times. Then, the shopkeeper
placed a symbol out in front of his store
that signified what he was offering. The
Reston graphics, revealing this bygone
art form, create a high level of visual
interest and establish immediate identi-
fication of services without a clutter of
MAY, 1967


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It is my belief that man must constantly seek to live harmoniously in his environ-
ment. He must be a conservationist of both human and material resources. It sometimes
appears that we are children playing with our planet rather than maturing heirs to an
incredibly beautiful balanced system. We must apply the accumulated knowledge of
many disciplines to our mutual problems. Educated and experienced as an architect I
feel an obligation to utilize whatever skill I possess to this cause.
In our democracy we have the opportunity to aspire to nobility in our thoughts and
to demonstrate high purpose in our actions. While we may not be equal in our capabil-
ities we are the same in the freedom that we possess.

While I have not always been successful in fulfilling these ideals I have not
changed my mind as to their validity. Paradoxically, change is a sure law of the universe.
To recognize this law is a sign of maturity in Architecture. To be aware of the aging
process in our designs and constructions is a necessity of architecture. The maintenance
and durability of a structure depend upon the selection of materials and the manner
in which they are assembled.
Communication is a problem of our age, greater for some than others, but germane
to any creative process. It is my desire to inspire both clients and craftsmen to the best
efforts of which we are capable. Since I dislike irritation and controversy it becomes
essential for me to prepare contract documents that are clear and complete.
While my preference among the philosophers is for the humanists, in the sciences
I have always possessed an interest in ecology. I delight in man's search to attune
himself to the rhythms of the universe and in our efforts to regenerate our environment.
As a beginner I needed clients. Now I must be careful not to undertake too much.
Opportunities may be so abundant as to prevent progress. It is rarely ever that quantity
prevails over quality. As I age my respect for material accomplishments diminishes. To
produce architecture demands the stamina, endurance, energy, enthusiasm and optimistic
outlook that springs from good health. For this reason I eat no more than I want my
legs to carry and drink or smoke no more poisons than I can easily assimilate.
I hope for an architectural future that is a continuous attempt to harmonize build-
ings with our environment. Our ego in creative work is not relinquished easily or quickly
but we need much less of "look at me" constructions.
This philosophy does not lead to individual buildings sensationally formed. It does
require a sensitive acknowledgment of the entire community. The individual creativity
of the designer will be challenged by a more difficult job and he will be required to
exercise greater discipline in his work. Buildings should not stand out in the childish
sense of blatant commercialism that we see around us today. We must seek a much
higher level of achievement.
We should judge architecture by how well it serves the growth of human spirit.
Architecture is for the use and delight of the family of man happily at home on earth.
How satisfying to dwell in communities where unity of design prevails; where
buildings are so at one with the environment that they are actually difficult to see;
where trees, shrubs, flowers, and grass prevail (even weeds since they are only plants
out of place and, here, all would be in harmony); where no signs, poles or wires intrude;
where fresh air and fresh water seem the least heritage we can pass to the next gener-
ation (at present we discuss the high cost of ending pollution as though we had a
choice. When your appendix has ruptured, do you pause to bargain with the surgeon?);
where mankind grows closer to his infinite potential; where stagnation of the human
soul is constantly being reduced and replaced by wisdom, vision and courage.
These are laudable goals. I will be the first to admit my inability to completely
accomplish this dream, but then my ambitions have always been beyond my capacities.
Some of us must try, and I prefer to be counted among those who do.

Gayer residence, Coconut Grove, 1954. Photo by Ezra Stoller
MAY, 1967 7


This is the first in a series of articles
written by architects especially for the
FLORIDA ARCHITECT aimed at a high
level professional and constructive analy-
sis of the work done by their colleagues.
It is not an easy task, but through an
objective look at good architecture, it is
hoped that architecture as a whole, will
benefit. We of the editorial staff solicit
your comments.

Lakeland, Florida
Architects Engineers
Acoustical Consultants
Electrical Consultant
Mechanical Consultant

Branscomb Memorial Auditorium is
located on a sloping site on the perimeter
of the Frank Lloyd Wright campus at
Florida Southern College, Lakeland. The
Wright buildings are diminutively scaled,
profusely detailed and decorated, multi-
materialed, colorful, romantic and expen-
sive. Branscomb auditorium, by contrast,
is large scaled or even perhaps scaleless,
simply detailed and hardly decorated at
all, monolithic, subtly colored and inex-
pensive. Yet it falls within the basic ar-
chitectural philosophy of the Wright
buildings and is therefore a good neigh-
This building is in fact a complex of
buildings separated held together -
by a covered outdoor gathering place, or
lobby. On the down hill side of this cen-
tral space is the main auditorium and its
supporting facilities. Thrust into the hill
on the other side of the central space is
a group of three smaller auditoriums.
The complex was built basically to
meet the needs of the yearly meeting of
The Florida Methodist Conference. The
owners, realizing that this would be a
meager use for such a large investment,
programmed the building for use by the
college and the community as well.
Therefore, the auditorium is designed to
function well for legitimate theatre,
ballet, musical comedy, symphony con-
certs, large campus gatherings and reli-
gious services. The three smaller audi-
toriums are used by the Conference as
overflow for the main auditorium (made
possible by intercom at present and closed
circuit T.V. in the future) and as com-
mittee meeting rooms. The college uses
these spaces as audio-visual classrooms
and lecture halls.
The only justification for building such
a building is to make a place where
people can easily and comfortably hear
and see a performance. The architect
made this idea the central concept of the
building. By working closely with the
acoustical consultants the auditorium
space and the general shape of the build-
ing are a direct result of acoustical con-
siderations. For an auditorium of such
multi-use function and size (the audi-
torium seats 1,814) it has excellent
acoustics, good sight lines and is com-
Structurally the building is not simple
or monolithic at all. One of the minor
disappointments in experiencing this
building is to discover that it is actually
exceptionally non-monolithic. Cast in
place concrete, pre-cast concrete, steel
girders, bar joists, steel studs, glue-lam
wood, and load bearing masonry all get
into the act. However, I believe that all
this can be justified by the fact that each
material and structural decision was made
on the basis of what would do the job at
the lowest cost. This was effective be-
cause the cost was a low $385.00 per
seat which is approximately half what
comparable auditoriums cost in this coun-
The impact of the architecture on
those experiencing the building will of
course vary with the individual and the
circumstances. However, I think some
general perceptions can be enumerated.
First of all, the building has two distinct

personalities with perhaps a third in be-
tween. To explain: when walking or
driving by this building it is uninviting,
colorless, scaleless and lifeless. When
walking alone into and through the build-
ing it is still cold and one wishes for
something tactile, warm and intimate.
However, the scale has become apparent
and it has become interesting. Then at-
tend a performance with 1,800 other
people on a nice Florida evening and the
building becomes engaging, romantic, ex-
citing, colorful and alive. In other words,
this building is only alive when it serves
as a background for the movement, color
and animation of people enmasse.
The fact that the forms of the building
are well related to functions makes the
building easy to perceive. There is never
any doubt that it is an auditorium-with
an outdoor gathering place; you are con-
stantly oriented, you know without ques-
tion where and how to proceed into it
and you know when you have arrived at
any destination. This makes directive-
type graphics essentially unnecessary and
the movement of people easy and natural.
The most interesting sequence of ex-
periences is to be found in the outdoor
lobby. Proceeding into this space one
climbs a series of steps while passing
under changing ceiling heights and clere-
stories. All the while walking through a
series of columns and at the center you
find a fountain and pool with a trellised
opening above. The opening is a tip of
the architects' hat to Wright, since it
repeats in shape and detail the trellised
walkways on the Wright designed build-
I believe the indoor lobby to be the
least successful area in the complex. This
area has the task of unifying elements of
the almost brutal outdoor lobby with
elements of the elegantly tailored audi-
torium interior. Here unfinished concrete
ceilings abut suspended acoustic tile;
basic job made steel and glass lights can
be compared with slick manufactured
ones; commercial aluminum framed glass
doors are opposite architect designed
wood and plastic laminate doors; a pre-
finished plywood wall with black joints
is next to an unfinished wall. There were
construction alternates, rejected at bid
opening, that would have made this area
more successful.
The auditorium interior is elegant,
tailored, subtly colored and comfortable.
It is a fine space in which people can
easily participate in whatever activity is
going on.
If I have at some points seemed hard
in my evaluation of this building, it is
because I have a tendency to ignore non-
architecture, and both praise and criticize
architecture-and this building is archi-
tecture. It is a good effort on a complex
problem with a low budget.

J. Bruce Spencer

Photos by Jack Jones
MAY, 1967

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The all-electric Gold Medallion Home-status symbol
of modern living-opens up new vistas for homeowners
who want to enjoy the benefits of all-electric living.
Valuable floor space can be utilized with greater
flexibility because flameless electric appliances can
be placed anywhere . without the problems en-
countered with chimneys, flues and vents.
Every home or apartment certified for the Gold
Medallion, regardless of size, price or location, accen-
tuates the comforts and conveniences that Floridians
want. It has reverse-cycle electric air conditioning
for year-round heating and cooling comfort and it
includes flameless electric water heating and an all-
electric kitchen and laundry. It has ample Light for
Living . a lighting system designed for comfort,
safety and decorative beauty. And finally, it includes
Full Housepower . an acceptable ampere service
entrance and enough outlets and switches for modern

Florida's Electric Companies.. Taxpaying, Investor-owned

MAY, 1967









Most of today's cities "just growed." In America they are
still growing generally without plan and in response to social
and economic demands which have consistently defied rational
control (in terms of the public interest).
Most of today's cities are also in deep trouble. They have
problems concerning slums, traffic, sprawl, ugliness, education,
poverty and segregation which they have netiher the money
nor the authority to solve.
North, south, east and west big cities and small -
new cities and old -all have suffered in greater or lesser
degree from these problems.
Every year, brilliant plans for resolving this urban dilemma
are formulated. Getting anything done about good plans, how-
ever, is difficult and discouraging at best. It is doubly discour-
aging in urban America where it is next to impossible for any
government or governmental agency to get the clearly recog-
nized responsibility, authority, or the money needed to coordi-
nate the scores of independent efforts and hundreds of con-
flicting plans, and to see that a coordinated plan is carried out.
A case in point is Metropolitan-Dade County, Florida's
largest and most vigorously expanding urban unit. Since 1957,
when it achieved home rule status, Dade County has had the
only form of metropolitan government within the State with
sufficient potential to come to grips with the problems of
urban growth.
In the intervening years, numerous elections, court chal-
lenges and judicial rulings have left little doubt that Metro
does indeed have the necessary scope, legal authority and public
support. Dade County is also blessed with other favorable
factors. The incorporated municipalities of the County, prin-
cipally the City of Miami, maintain strong programs in
Community Planning, Neighborhood Rehabilitation and Public
Housing, most of which were being effectively implemented
prior to the creation of Metro. It also has a high degree of
public awareness and participation by civic leaders in advisory
groups, government councils and policy making authorities,
serving the various municipalities.
In Dade County, the challenge has been for the elected
leadership to match the potential of this promising environ-
ment with a clear vision of the kind of city that needs building,
a thorough understanding of the programs necessary to carry
it out and a commitment to get something done about it.
A meaningful response to this challenge was tendered on
March 17th of this year when County Manager Porter Homer
proposed the creation of a new County Department of Housing
and Urban Development. Quickly dubbed the "little HUD," the
implication was that it would have the same comprehensive
concern with the County's urban environment that its federal
counterpart has on a national scale.
In actuality, the proposal is more modest in scope and is
designed primarily to consolidate, (in the Board fo County
Commissioners) the policy making and executive responsibility
now individually exercised by the Miami Housing Authority, the
Dade County Urban Renewal Agency, and the Dade County
Minimum Enforcement office and the Community Renewal
Program. In operation, the administrative coordination of these
programs would be the responsibility of the County Manager,
acting through a Director of Housing and Urban Development.


An advisory board of knowledgeable citizens would assist the
Board of County Directors on formulating policies. Their primary
function would be to motivate public opinion, but they would
bear no direct responsibility for policy concept or execution.
Haley Sofge, the capable Director of the present Miami Housing
Authority, is in line to head the new agency.
The proposal has been endorsed in principle by responsible
civic, political and professional leaders and has received favor-
able editorial comment in both Miami newspapers. It is gen-
erally considered to be a step in the right direction, although
many questions have been raised. Significant among these is
concern over the transfer of policy making responsibility from
the autonomous citizens' Authority which served the Miami
Housing programs to the Board of County Commissioners.
The Miami Housing Authority in the past has had a notable
success in handling the community's needs in public housing.
Although a city agency, it has taken a surprisingly comprehen-
sive approach to public housing and has produced the only
public buildings in Dade County of sufficient architectural
quality to merit national recognition.
The County Commission, on the other hand, acting directly
and through the Port Authority as a policy making body, has a
less admirable record of accomplishment in comprehensive
planning and architectural quality. At present, a heated con-
troversy is underway over the County's Dodge Island seaport
concerning specifically the unsightly appearance of the build-
ings already constructed and the apparent lack of an overall
plan for the Port in relationship to the entire bayfront area.
The tenor of the argument is reminiscent of those attending
the construction of the Miami International Airport and the
Metro Justice Building, known locally as the "Taj Mahal."
Critics of the "little HUD" proposal attribute the Housing
Authority's achievements as much to the policy making effec-
tiveness of the citizens' Authority as to Mr. Sofge's acknowl-
edged abilities as a programmer and administrator. They also
lay the shortcomings of Metro's building programs to the fact
that policy decisions emanating from an elected Commission
will, even without conscious intent, be more subject to the
influence of political factors.
From the point of view of professional planning and effec-
tive implementation, the idea of bringing three separate agencies
concerned with the physical environment of the County under
a single administration has great merit. In addition to assuming
the powers relegated to the separate agencies, the new "little
HUD" Director will have the convening powers over all county,
municipal and state agencies operating within the County
limits. It is anticipated that this power would be used to bring
together all the community's resources and public talents for
the purposes of comprehensive planning in the public interest.
This latter may be an optimistic assumption. The State
Road Department, through its expressway construction, is doing
more to physically and economically re-structure the established
urban areas of the County than any county or municipal renewal
program. The highway engineers in the part have shown little
subtlety in the routing of their urban roads and even less con-
cern with the negative side effects these massive intrusions
produce in the urban scene. It is debatable whether convening
powers will be sufficient to bring the State Road Department

into line with the sensitive requirements of the type of com-
prehensive planning the supporters of "little HUD" invasion.
One of the apparent factors behind the "little HUD"
proposal is the County Commission's desire to participate in the
federal program on model cities, where clear-cut and unified
direction of physical and social renewal programs is essential
if a city is to qualify. In this respect, the County Commission
is following a pattern appearing throughout the country where
city after city is strengthening its administrative mechanisms to
bring operations closer to elected officials.
On many counts, the "little HUD" proposal can be qualified
as a step in the right direction. It will give the Board of County
Commissioners direct administrative control over another large
segment of the county's urban development machinery.
It also fixes more firmly in the hands of these elected
officials the responsibility for meeting the challenge of a broad
scale plan of action.
This battle plan has yet to be formulated or presented in
a manner comprehendable to the general public. To do the job,
it will have to deal with more than the areas covered by "little
HUD." It must strike at all the County's social, economic, edu-
cational and physical weaknesses in a single coordinated effort.
It seems obvious, for example, that no amount of code
enforcement or tenement rehabilitation can keep pace with
slum formation unless, and until, the profit is taken out of
slums by tax reform. Dade's battle plan must make maximum
use of the enormous potential inherent in the property tax for
either the prevention or the cure of slum housing and other
It must also attack social and educational barriers that
limit job opportunities and lock minority groups into racial
and economic ghettos. Renewal plans are meaningless if they
face-lift these community-isolated, single-class neighborhoods
without modifying their character in real and human terms.
It must approach expressways, airports, port developments
and other massive public works as something other than expen-
sive and disruptive necessities to be tolerated and paid for by
the community. An expressway left to the highway engineers is
just a road. Imaginatively treated it becomes an economic gen-
erator, a structuring element for urban development and a
source of revenue to the community. (Construction of the Erie
Canal was paid for largely by assessment of adjoining property
owners whose holdings were vastly increased in value by the
existence of the canal.) Income from the county-operated
airport alone could underwrite the financing of many needed
capital improvements, if the Port Authority's bonding power
were made available to the entire County rather than just the
non-tax paying airlines.
Metropolitan Dade is in the vanguard of Florida's entry
into the age of urbanization. The problems it faces today will
confront soon enough all our urban centers. With its home rule
capabilities and growth potential Dade County is also providing
a testing ground for urban leadership.
"Little HUD" should be considered not as an isolated
program for Dade but as the key element in a new strategy of
comprehensive planning and implementation which will have
application throughout the state. Its progress deserves the
sympathetic interest of all Florida's architects.

MAY, 1967

President Fla. South Chapter

The "Little HUD" is an important and necessary step
forward. It will provide answers to the many problems that
require a comprehensive solution, along with consideration of
the many opportunities to influence or coordinate far wider
reaching consequences. In spite of all these advantages "Little
HUD", or any governmental organization, must still direct its
concerted attention to two additional factors for success.
One is the requirement for execellence in site selection.
Architects have long valued the importance of the physical
location and its many contributing determinants to a solution.
Now, not only the orientation, views, breezes, and other
amenities are important, but probably sheer size or community
location overwhelms the problem. The ease with which agencies
tend to solve all of their problems on one site leads to the
overstuffed blocks of disproportionate sameness of incomes,
background, education, age, or creed found in many large
cities today. Dispersing smaller cities, on the other hand, tends
to do the opposite, thereby providing greater consideration of
all neighbors, both new and old.
The other requirement pertains to the quality of the talent
preparing the solutions. It has become more urgent than ever
before that the community, and the profession, demand the
very best design intellect available. Perhaps this selection
should be done by a professional screening committee or by
some minor form of competition. Certainly the selection should
be done with care and conscience, for on the choice depends
the ultimate welfare not only of hundreds of occupants but
many more thousands of inhabitants of an entire community;
a community that today requires every energy the profession
can expend to better its environmental heritage to the many
yet unborn.

Commissioner, Dade County

As a commissioner of Metropolitan Dade County, I have
worked actively with others to initiate and promote the concept
of "little HUD". Coordinating planning is an obvious first step
in meeting the problems of urban growth, and "little HUD"
indicates that Metro Government is willing and anxious to take
this step.
Even with it's Home Rule charter however, Metro does not
have the capacity or the authority to command all the forces at
work on the urban scene. Other governmental agencies at the
local, state and federal level are independently implementing
programs within the county, which significantly alter it's eco-
nomic, social and physical structure.
The Office of Economic Opportunity, for example, operates
as an executive program of the Federal government administered
directly from the offices of the President. The Federal Housing
and Renewal programs originate at the cabinet level of the
Department of Housing and Urban Development. The State Road
Department and Turnpike Authorities carry out programs
created at the state level. All of these contribute in shaping the
urban pattern within the Dade County.
Metro cannot legally direct these efforts but it can ef-
fectively guide them by being ahead in the areas of research,
analysis and planning on a community wide basis. "Little HUD"
as projected will have the resources to accomplish this. It's
convening powers provide an opportunity to exchange and dis-
tribute coordinated planning data to all private and public agen-
cies and to initiate cooperative programs in the public interest.
The leadership qualities of the "little HUD" executive staff
and it's citizens advisory group will find many opportunities for
expression within this format.
I believe that the creation of "little HUD" will give the
people of Dade a significant tool for implementing planned
urban development but government programs alone can not be
the answer.
If every federal, state or municipal effort to resolve social,
economic, and physical problems were periodically coordinated
they would not be equal to job Dade County needs done. The
gap must be filled by a matching effort from the private sector.
Other cities point the way, in Philadelphia, Pittsburgh, and
Boston, people of influence and affluence have shown a mature
concern for the future of the communities in which they live.
These people often represent the greatest single resource the
community possesses. Without them little of the successful
urban programs in these cities could have been achieved.
Dade county needs more substantial commitments of time
and energy from its citizens resource if it would match the pace
of these pacesetters.


Top Photo -Miami Public Housing Authority Project 5-13.
Architects- Smith and Korach
Pancoast, Ferendino, Skeels and Burnham
Engineers H. J. Ross Associates
Landscape Architect John Reark

Bottom Photo- Miami Public Housing Authority Project 5-18.

Architect Robert Browne
Engineers H. J. Ross Associates

Landscape Architects Edward D. Stone Jr.

MAY, 1967

US In a previous ad showing heating
costs for various fuels we specified that the figures were for
"Last Year" the 1965-66 heating season. But, in some
instances, the figures used were for average years and not
specifically for the 1965-66 heating season.


We make every effort to be completely honest in our adver-
tising and apologize for using figures that might have misled
Our consulting engineering firm has prepared and double-
checked all the figures for the 1965-66 heating season and
they appear below. You'll see that oil heat is, still by far, the
most economical heating fuel even in as relatively mild a
heating season as 1965-66.



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ORLANDO $ 48.30 $ 82.11 $135.80
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TAMPA $ 62.72 $114.41 $205.16

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MAY, 1967



The following article was sent to the FLORIDA BY JAMES R. BRADBURN
ARCHITECT in response to our January issue which
dealt with the use of the computer in the field of
architecture. Mr. James R. Bradburn is the Vice
President and General Manager of RCA's Electronic
Data Processing division. He has some interesting
footnotes to our January articles and we felt it
reasonable to publish his comments.

In every century since 1650, man's knowledge of the world
has approximately doubled. Today, the accumulated information
of more than 300 years has become the foundation of society.
But in the last 50 years, there has been more scientific
knowledge gained than in all previous history. And it continues
to grow at a rate of more than 250 million pages annually.
With the flood of information now overwhelming man's
physical ability to handle it, he has turned to a machine. And
so the electronic computer, handling millions of facts in the
twinkling of an eye, has, almost overnight, transformed the way
in which man accumulates, stores, retrieves and uses informa-
tion. It is helping him to overcome his human limitations, vastly
widening his intellectual horizon, and enabling him to better
comprehend the world around him.
Although the computer has been in existence for only 15
years, scientists, businessmen, government officials and even
some students already are conversing with it as readily as they
once talked by telephone. But many creative people artists,
designers, architects and the like have, until recently, found
little in common with the computer despite its potential for
revolutionizing the creative process.
Perhaps the greatest single barrier between the creative man
and the computer has been one of communication. Mathematical
symbols, abstractions and machine language go against his very
nature. He is, understandably, reluctant to restrict his creative
talents by becoming involved in the highly technical intricacies
of computer programming. He requires, instead, a visual or
graphic input-output system.
Recent advances in display devices and consoles, however,
now enable man and computer to communicate in simple English
language statements as well as by drawing pictures and symbols.
The latter methods are especially important to the architect
since drawing and sketching are his normal conversational mode.
Whether the subject is a sketch of a building, an engineer-
ing drawing or a set of business statistics, graphic data pro-
cessing provides the freedom and flexibility to review, modify
and record information at any stage of a creative process, and
helps shorten the gap between the birth of an idea and its
execution. The computer delivers the architect from endless
calculations, leaving him free to apply himself to truly profes-
sional problems.
Working with equipment available today, it is possible to
scan an existing microfilm image of a sketch or drawing or
to call out an image stored digitally in a computer's memory.
The image may then be displayed on a TV-type screen and
modified or updated electronically with a light pencil. Within
seconds, the new image may be recorded on microfilm and
reviewed by a projection of it larger than its actual size. Mean-
while, information obtained from the image may be processed
in the computer to provide new or revised data such as new
coordinates of points, sizes of components and stresses.
These techniques also may be used to create original draw-
ings for direct entry into the computer. It is possible to add or
delete lines, modify a curve, change a dimension or identify
information. When moved over an image on the screen, the
light pen detects light emanating from points under it. These
responses are transmitted to the computer which alters the
digital representation of the image under program control.
This type of creative interaction between architect and com-
puter substitutes rapid simulation and testing for the slow,
empirical methods that until recently have been a major deter-
rent to true designing freedom.
But the most exciting developments in graphic data pro-
cessing are yet to come. The recent creation of a tubeless

television camera promises to take computer storage of images
one step further to actual photographs. The organization and
read-out of the photoconductive dots in the camera's sensing
array is closely similar to the organization and read-out of data
in a standard computer memory. For this resaon, it is now
possible to send photographs from the camera directly to a com-
puter for processing and storage, thus creating a computerized
picture file.
An even more important development is a new photographic
process called holography that is enabling scientists to capture
an object or a scene in all of its colors and dimensions.
Using the laser as an electromagnetic Rosetta Stone, holo-
graphy not only records an object in three dimensions, but the
resulting image, when viewed from various angles, undergoes
all the optical variations associated with a scene as viewed
through a window.
For instance, the background blurs when the eye is focused
on the foreground and vice versa; objects behind structures in
the foreground pop into sight when the angle of view is
changed; the entire scene continues to be visible even when
part or most of it is covered, just as it does in a window when
the shade is pulled halfway down.
At RCA Laboratories in Princeton, N. J., researchers are
exploring the feasibility of hologram computer memories that
store information in three dimensions.
Holography may one day enable architects to instantly
retrieve from a computer memory three-dimensional views of
the interior and exterior of existing buildings or models of
proposed structures. Using a light pen, the image may then be
altered electronically while the computer immediately deter-
mines the structure's performance based on its size, shape and
general characteristics.
Although these developments are still in the planning stage,
they are well within man's grasp in the next decade or so. And
at the same time technological advances are being made in the
computer art, the cost of computer services is going down.
In just 10 years, the typical electronic data processor has
become 10 times smaller, 100 times faster, and 1,000 times
less expensive. These trends will continue.
By the end of the century, for the equivalent of a few
dollars a month, the individual will have a vast array of com-
puter services at his disposal. Information utilities will make
computing power available, like electricity, to thousands of
users simultaneously. Home computers will be joined to a
national and global computer system that provides services
ranging from banking and travel facilities to library research
and medical care. High-speed communications devices, linked
to satellites in space, will transmit data to and from virtually
any point on earth with the ease of a dial system.
A decade ago, the cumulative number of U. S. computers
was capable of 2 billion computations per hour; today U. S.
computers can perform more than 2 trillion; and a decade from
now they will attain 400 trillion- or about two billion com-
putations per hour for every man, woman and child in the
United States.
The Age of the Computer is here, and it has brought with
it an unprecedented potential for radical transformation of our
social and economic lives.
Nearly every profession will undergo sweeping changes in
the years ahead as the computer plays a greater role in both the
arts and the sciences. It is incumbent upon you, as architects
to investigate the vast spectrum of new opportunities that com-
puters will create in your profession, and to learn to use these
news tools with purpose and intelligence.

1 M2 rI4 N 6 06 0 7 J <9 J FEATURE

10 ii B11 N i' I 14 F I I If H 11 T Ie A 14 F ARCHIPUZZLE
z2 o 2 l 0 t H 25a K 26 1 t N 2z7 C Za It2sA A L WILLIAM

40 4 P 42 4 E 44 45 F A4 C 47 L 4 P 49 C This poor man's anacrostic for brain-
teased architects has been painstakingly
worked out for us by architect William
50J .iJ F l|3 S 54 C 91 I 56 A 7 IS J 40) 0 0 Parrish Plumb of Fort Lauderdale. The
process for solving the puzzle is simple
(lot's of luck); first you fly down the
61 N t4 & 6 14 64 F 64 I& 6 67 K 47% M 69 list filling in all the blanks-then check
the number beneath each letter and refer
to the puzzle, placing the letter in the
70 A 71 4 7Z J "T I 74 C 0 1o H 77 6 "S 1b 79 E blank with the corresponding number.
By now you have the blanks filled, right?
Wrong? Well, work it back and forth and
\0 Nfr t L A 4 D SO M 96 A 7C I 9 Qo 0 pretty soon you should have all the blanks
filled and the words will lie in sequence
to form a quote from "Architecturally
31 9 K 9s A 94 L95 96e 47 9 GC a99 N oo p Speaking" by Eugene Raskin.
Try it. We'll provide a free registra-
tion fee to the FAAIA convention October
o(0 0l N o W.K Io4 6 1O5 I to&e O 0r7 oa toes 4-8 at the Diplomat Hotel in Hollywood
to the first one who can come up with
Sthe correct quote. Good luck!
|l0 PI C tt J II& A 194 C (1u1 S A 4 C II 1 Mail all entries to the Florida Archi-
tect, 1000 Ponce de Leon Blvd., Coral
Gables, Fla., 331134.

A. Where a Stone pavilion sprouted.
70 113 83 18 56 29 86 93
B. Subject of recommended schedule.
81 104 11
C. An Oscar winner.
49 114 74 27 111 87 46 54
D. ____ Did to feverish brow.
2 118 84 60 90 35
E. With Davis
66 108 79 96 43 77
F. Type of poof.
19 64 116 45 14 51 100
G. Solid or surface of the
106 98 6 32 107 59 105 39 23 42 second degree.
H. Sound often made in discussion B. above.
63 22 58 16 76
I. Follower
36 52 73 28 109 55 117 88 65 3 95 15 57 13 of Jean-
J. -Fruit or suit.
50 91 112 53 9 7 37 72
K. Type of man.
67 92 24 97 103
L. Ivy League bush-hammer advocate.
47 94 17 82 30 78 25
M. Type of sight.
68 1 33 85
N. Gin or vodka environment. (two words)
26 4 102 80 99 61 12
O. What architect tends to do with one
44 5 75 101 40 34 21 material over another. (two words)
P. 4 Brise-soleil.
110 41 38 31 119 48
Q. __ Add a couple of stories.
8 71 20 115 89 10 69 62
MAY, 1967 19







MAY 14-18 AIA National Convention New York C
MAY 27 FAAIA Council of Commissioners Meetir
(Cocoa-Titusville area)

MAY 27-28

Representatives of the Associated
General Contractors of America and The
American Institute of Architects have
reached an agreement on a number of
modifications to AIA Document A201
(1966 edition) which resolves major
IRD E points of controversy regarding the docu-
IIDEX ment.
This was announced by Fred W. Mast,
S p. 16 AGC Senior Vice President, and Robert
L. Durham, AIA First Vice President,
p. 16 after an all-day session of 28 representa-
tives composed of contractors and archi-
ide Back Cover tects from all parts of the country.
S. p. 2 Wording was agreed upon for modifi-
cations in seventeen subparagraphs of
S. pp. 10-11 the AIA's "General Conditions of the
Contract for Construction," Document
p. 16 A201 (1966 edition).
S. . The subparagraphs that were modified
by this agreement were regarded by the
p. 17 contractors as urgently requiring clarifi-
cation. The architects agreed that clari-
fication was desirable, that the modifica-
tions adopted properly clarified the sub-
paragraphs, and that the modifications do
not change the intent of the documents
with respect to their meaning for the
architect. These modifications implement
the general principles agreed to by AIA
and AGC in January that the architect is
fully responsible for his professional serv-
ices and that the contractor is fully re-
sponsible for construction operations and
safety procedures until final completion.
fbn-R This conference made no further
change in the indemnification clause,
hENDAR cage Sn ea p
Article 4.18, which was approved by AIA
and AGC earlier this year.


FAAIA Budget and Finance Committee Meeting -
(Cocoa-Titusville area)

JUNE 10 FAAIA Board of Directors Meeting, 9:30 a.m., Holiday
Inn (formerly Town House), West Palm Beach
OCT. 4-8 FAAIA Annual Convention and Building Products Ex-
hibit, Diplomat Hotel, Hollywood-by-the-Sea, Florida

Representatives of the two associations
are continuing to study minor points for
future consideration as part of the regular
review procedures of AIA and AGC for
all documents.
In a joint statement, the co-chairmen
for AGC and AIA said, "We are confident
that the agreement we have reached eli-
minates unfortunate misunderstandings
and enables architects and contractors to
get on with their traditional teamwork in

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returnn nequestea
1000 Ponce de Leon Blvd.
Coral Gables, Fla. 33134
Accepted As Controlled Circulation
Publication at Miami, Fla.

S v32601i ,