Group Title: Florida citrus industry and PROWL 3.3 EC
Title: The Florida citrus industry and PROWL 3.3 EC
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 Material Information
Title: The Florida citrus industry and PROWL 3.3 EC
Series Title: Teaching and learning paper series
Physical Description: 14 p. : ; 28 cm.
Language: English
Creator: Cooper, Brett
Wysocki, Allen
Van Blokland, P. J
University of Florida -- Food and Resource Economics Dept
Publisher: University of Florida, Institute of Food and Agricultural Sciences, Food and Resource Economics Dept.
Place of Publication: Gainesville Fla
Publication Date: [2000]
Subject: Herbicides industry   ( lcsh )
Citrus fruit industry -- Florida   ( lcsh )
Genre: government publication (state, provincial, terriorial, dependent)   ( marcgt )
bibliography   ( marcgt )
non-fiction   ( marcgt )
Abstract: "Responsibilities and job duties from a MAB internship with American Cyanamid are highlighted. Market activities were concentrated in the citrus and sugarcane markets, regarding PROWL herbicide. American Cyanimid had prepared a launch of this product in the fruit-bearing citrus markets for early 2000. The citrus market was studied, leading to a strategic marketing plan that would help American Cyanamid effectively launch PROWL into the Florida market".
Bibliography: Includes bibliographical references (p. 14).
Statement of Responsibility: by Brett Cooper, Allen Wysocki and P.J. van Blokland.
General Note: Cover title.
General Note: "December 2000"--Cover.
Funding: Florida Historical Agriculture and Rural Life
 Record Information
Bibliographic ID: UF00053114
Volume ID: VID00001
Source Institution: Marston Science Library, George A. Smathers Libraries, University of Florida
Holding Location: Florida Agricultural Experiment Station, Florida Cooperative Extension Service, Florida Department of Agriculture and Consumer Services, and the Engineering and Industrial Experiment Station; Institute for Food and Agricultural Services (IFAS), University of Florida
Rights Management: All rights reserved, Board of Trustees of the University of Florida
Resource Identifier: aleph - 003415864
oclc - 46635136

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