Class discussion notes by Elmer Emig (2 pages)


Material Information

Class discussion notes by Elmer Emig (2 pages)
Series Title:
Mass Communications Jm 505
Physical Description:
Mixed Material
Emig, Elmer Jacob
Publication Date:
Physical Location:
Box: 2
Folder: Mass Communications Jm 505


Spatial Coverage:
North America -- United States of America -- Florida -- Alachua -- Gainesville

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Source Institution:
University of Florida
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All applicable rights reserved by the source institution and holding location.
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Jm 505

An article in Life magazine was recommended by Mr. Scarlett
and Prof. Emig as pertinent to the field of mass communications.
It is entitled "The Seven Deadly Sins of Radio."

The idea of advertising as a "keystone in the arch of free
enterprise" was reviewed with this institution identified as
a sensitivee factor."

Tide magazine was recommended as a priodical which contains
valuable indices of money spent on various media in relation
to national retail sales.

In introducing the day's topic it was pointed out by Prof.
Emig that the income of communications media has a bearing on
the amount of information distributed.
-----The subscriber is not willing to pay the proportionate
cost of the publication or the radio program nowadays.

Prof. Emig read a statement made by Thomas Jefferson which
pointed up the value of public opinion in maintaining the freedom
of the press. The statement in substance, was a follows:

"No mxx one can give freedom of press a definition that
cannot be misconstrued or held to be impracticable...It
is a security that must altogether depend on spirit
Sand the government and this is a basis of all rights."
There is a freedom of people to want and to choose and the freedom
to satisfy these things. Here may be the answer to freedom
from want says Prof. Emig.

Mr. Thornburg made inquiry as to the factors that prompted
a study of the freedom of the press.

Prof. Emig replied that since human interest, need and will
is translatedinto*action and behavior through the stimulus
or catalytic agent which comprise the major media a study of
the restraint, or absence thereof, of this media is importnat.

"Media serves a purpose as does an electric light swith
between the resevoir of ideas and the mind of the readers
or viewers."
Therefore the purpose is to prove interest and need. No
journalism people were consulted for this study, it was pointed out.
Mr. Moss inquired about the intent of the paragraph in the text
that recommended a removal of bans on express that in turn favor
revolutionary change as long as it is not immediately dangerous.

"Truth cannot be put to the worst by free and open
encounter," Prof Emig answered. He also stated that
there is a school of thought which holds that there should
be no restriction on expression of criticism, and
that while law and decency should be complied with,
there should be no restrictions.

Excerpts from a talk by rwin D. Canham, editor of the
Christian Science Monitor declared, in effect, that science
and research in the 19th century of materialism tamedour
environment, but that our spiritual development was not
considered. Our failure to ossess some fundamental in
materialistic achievements is due to an ability to evaluate
"true progress." The importance of man and the recognition
of what true values have brought us this far is part of the
challenge to makind kind. The turning point in our failure
to keep pace spiritually with materialism was in areas where
individual s should have freedom of choice.

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