COLLEGE OF JOURNALISM AND COMMUNICATIONS '4,- FALL 2007 NO. 82 $4.95
Dean search on track I Professor presents in Iran I College receives $ I M contribution I Alumni rack up Pulitzers
Fall: full-force forward
During the fall semester, the COLLEGE has been a
hectic place. In September, we kicked off the Florida
Tomorrow capital campaign. To launch our $27 mil-
lion fundraising effort part of UF's $1.5 billion, five-year
goal we held a panel on "Journalism: Yesterday, Today
Master Lecturer Mike Foley, JM 1970, MAMC 2004,
moderated a discussion among Bob Haiman, JM 1958,
Christine Montgomery, JM 1992,
and journalism senior Stephanie
Garry. Our departments, divisions
and centers, as well as
the Interactive Media
Lab and the Journalism wrigh
Ambassadors, set up
display tables in the Weimer Hall
That night, UF held a Florida
JOHN WRIGHT Tomorrow gala at the O'Connell Center.
We had four tables at the event, hosted
by major contributors Tip Graham, JM 1972, and his wife,
Diane; Jerry Psenka, TEL 1962; The Hearst Foundation,
and Donald and Dorothy Denney.
Also joining us that beautiful evening were Haiman;
Michael Connelly, JM 1980; Del Galloway, PR 1981,
MAMC 1983; Jim Harper, ADV 1963; Michelle Hershey,
ADV 1983, and her husband, Mitchell, who received his
bachelor in management from UF in 1980; Carl Hiaasen,
JM 1974, and his wife, Fenia; Pat McGrath, BSBR 1979;
Judy Lynn Prince, PR 1964; Debbie Nouss, TEL 1981,
and her husband, Mark, who received his accounting and
law degrees from UF in 1981 and 1985, respectively; and Ed
and Beverly Olson.
Here are just a few of the many other events and celebrations
we've hosted this semester:
We celebrated the 20th anniversary of the Joseph and
Marion Brechner Center for Freedom of Information and
hosted the FOI Summit: The "Real" Sunshine State. Media
professionals, communications attorneys, faculty and alumni
attended the event.
We hosted the Board Meeting of the Florida Society of
Newspaper Editors and a joint FSNF Florid.
Press Association workshop on multimedia.
stuff We hosted a luncheon for Alberto Ibarguen,
president and CEO of the James and John
L. Knight Foundation; Earl Powell, Knight
Foundation and UF Trustee; UF President Bernie Machen,
and Paul Robell, vice president for development and alumni
affairs. Faculty members Lauren Hertel, Mindy McAdams,
Dave Carlson, Dave Ostroff and William McKeen joined
me in discussing COLLEGE activities, instruction and aspira-
tions related to emerging media and online journalism.
We screened the Documentary Institute's "Angel
of Ahlem" at the UF Phillips Center for Performing Arts.
Admiral LeRoy Collins Jr. and State University System of
Florida Chancellor Mark Rosenberg spoke.
We opened our new research lab, headed by Sylvia
Chan-Olmsted, associate dean for research.
As the fall semester comes to a close, we look forward to
what is shaping up as just-as-busy of a spring semester. We hope
you'll join us for some of these exciting activities.
Great issue of the communigotor
for the spring.Just one thing the
spread about Sandra Chance and
Bill Chamberlin's association with
the Brechner Center for Freedom of
Information (Pages 28-29) made no
mention of its founding professor,
Jo Anne Smith. I believe her early
activity deserved some mention -
perhaps a small box in the next issue?
-David L. Malickson
Retired advertising professor
In the article about the Independent
Florida Alligator's Danny Rolling coverage,
the sidebar,"Alligator uses tragedy experi-
ence to coverVT shootings" (spring com-
munigator, Page 36), caught my eye. Metro
Editor DominickTao said,"Comparing
the emotions UF students felt 17 years
ago to the fearVT students are feeling
now ... was something definitely worth
writing about." This, in particular, reso-
nated because I can compare the two
I was a freshman when the Rolling
serial killings unfolded.The horror hit
particularly close when Tracy Paules
and MannyTaboada were killed next
door to my best friend's brother's
apartment. For years, I was haunted by
Fast forward to April, when I was
sitting at my desk at Virginia Tech,
reviewing the blueline of the spring
issue of Virginia Tech Magazine. Police
and ambulance sirens began to sound
everywhere, campus loudspeakers
were blaring, and we were locked into
our building I couldn't leave to pick
up my toddler from her daycare, which
is just off campus and was also being
evacuated. I felt like I was in a
war zone; I felt like I was back in
Gainesville, some 17 years before.
I wasn't the only Gator here that
day. Our director of Web communica-
CONTINUED ON PAGE 12
2 COMMUNICATOR FALL 2007
6 Students help break the Andrew Meyer story
7 Public relations professor presents her research in Iran
8 Former Miami Herald reporter latest alum to win a Pulitzer
9 State Department grant helps launch global institute
13 The COLLEGE makes strong showing at education conference
13 Graduate alumni create network group
14 Fortune 100 veteran aims to enhance ITT's branding
15 COLLEGE'S new Faculty Senate up and running
29 Voices carry
Speakers inspire students
39 Repeating History
Dean emeritus archives
participation in 1948
Israel War of Independence
ON THE COVER: The Washington
Post's David Finkel, TEL 1977, keeps in
touch with students whom he met while
speaking at the COLLEGE earlier this year.
PHOTO BY LUCIAN PERKINS OF THE POST.
toughact to follow
17 On The Record:
COMMUNICATOR FALL 2007 3
FALL 2007, NUMBER 82
Going into my senior year I was still unsure about what
exactly I wanted to do with photography. Working on the
communigator in the summer helped me realize that I'd
really like to work for a magazine. Getting the opportunity
to shoot for an actual publication made me excited instead
of scared for what I will do after graduation.
I'm a horrendous speller. I like calculus. I'm a perfectionist.
I hate being cramped at a computer screen. In some sense, I'm
the epitome of what a journalist shouldn't be. How I picked a
profession that hinges on my shortcomings is still Greek to me.
But somewhere scrambled among my scattered thoughts and
jumbled layouts, Editor Boaz Dvir, JM 1988, found method
in my madness. Working at the communigator taught me that
it's OK if you don't write like Rick Bragg. It taught me how to
write and write well. Now, I just need to learn to spell.
Writing for the communigator reminded me of what it was that
I love so much about being a journalist the gratification of
finishing a story, the excitement of learning something new
with every assignment, the opportunity to meet people who do
amazing (and sometimes not-so-amazing) things. Writing the
cover story embodied all of my strongest emotions. There were
difficulties and time constraints and oh-so-many re-writes, but I
met some of the most talented journalists in the world, listened
to advice from Pulitzer Prize-winning writers and was edited by
the most inspiring professors. What more could you ask for?
I did not hesitate to volunteer to proofread the
communigator because well-written stories whether
across the fence or around the world are at the core
of who we are. One mantra of my editing classes is:
"A culture is the story we tell ourselves." The
communigator is a venue for the story we tell
ourselves as members of the culture of the COLLEGE
OF JOURNALISM AND COMMUNICATIONS.
Interim Dean John Wnght
Jayna Marie Gollakner
Megan Anne Heron
Cassandra Marie Seda
2112 Weimer Hall
College of Journalisrn
Gainesville, FL 32611-8400
This magazine is published by the Cou.eGe
OF JOURNAUFiM AND COMMUNICATIONS WICC
a year to provide information to alumni,
UF community and friends. It's supported
by gifts to the UF Foundation, designated
4 COMMUNICATOR FALL 2007
Saving the hawksbill turtle
David Godfrey, PR 1989, expected to
quietly meet last summer with the leaders of
the Ngobe-Bugle tribe in Panama to sign a
partnership to save the critically endangered
hawksbill turtle. He was shocked when 300
people greeted him with festive dancing and
a gigantic roasted pig.
"It was a National Geographic-type
moment" said Godfrey, executive director
of the Caribbean Conservation Corporation
Ngobe tribe leaders signed an agreement
with Godfrey in the summer declaring they
would stop eating and hunting the turtle for
its shells and work with the CCC to
revitalize the population on Chiriqui Beach.
Chiriqui was once the most vital
nesting beach in the Atlantic for the 2- to
3-foot hawksbill.After a year of monitoring
the beach, Godfrey and his staff discovered it
was also a fertile nesting beach for another
kind of turtle, the 6- to 9-foot leatherback.
"The reason leatherbacks are doing
so well there is because the tribe believes
they're spiritual beings and that they bring
fertility to the community": Godfrey said.
Ng6be members have taken the CCC's
advice on adopting eco-tourism as an
alternative way of using their environment
to support their community.
Godfrey and his staff will have to
monitor the beaches for up to 20 years
to see the result of their efforts, he said,
but "it is clear that fewer nesting turtles
are being killed, and more nests are being
allowed to incubate and produce
Playing beyond Sundance
Lincoln Ruchti, TEL 1999, and
Michael Verrechia, TEL 1999, developed
their friendship by watching "bad" 1980s
movies almost every night.
Despite heading in different directions
after graduation Ruchti studied film
production at Loyola Marymount University
in Los Angeles and Verrechia went into
finance and eventually moved to New York
- they planned to collaborate on a film.
Seven years later, they released "Chasing
Ghosts: Beyond the Arcade," a documen-
tary that premiered earlier this year at the
Sundance Film Festival in Park City, Utah.
"Chasing Ghosts" (chasingghoststhe-
movie.com), which Ruchti directed and
Verrechia produced, depicts the early 1980s
arcade culture and its celebrities. It features
Billy Mitchell, the only player to get a per-
fect score on Pac Man.
Since Sundance,"Chasing Ghosts"
played at several film festivals, including the
LA Film Festival and the Austin Film Festival.
Building on this success, the two created
Men At Work Productions.They began pro-
ducing another documentary in November.
"It's been a crazy ride:'Verrechia said.
"Chasing Ghosts'" five Sundance
screenings sold out.
Dave Randag, a second-year
graduate student at the COLLEGE'S
Documentary Institute, attended the festival
and hoped to see "Chasing Ghosts."
"I got there at 7:30 in the morning
when it was still freezing outside and there
were still about 50 people in front of us
trying to see the film," said Randag, who
stopped by the "Chasing Ghosts" arcade in
the festival's downtown area."At least I got
to play Space Invaders and Galaga."
-CARLY LITZENBERGER AND AUFEYA GLOVER
Dean search on track
By the time you read this, the COLLEGE may have a new dean.
At press time, the search committee submitted three names
to UF Provost Janie Fouke, who's expected to make a decision
in coming days.
The committee issued its recommendation after narrowing its
list of applicants to five finalists.
Each of the finalists recently went through two days of
interviews with the COLLEGE'S faculty and staff members.
The finalists included:
Laurence Alexander, MAMC 1983, a journalism
professor at the COLLEGE and interim associate dean of UF's
Patricia Alvey, distinguished chair and director of the Temerlin
Advertising Institute at Southern Methodist University in Dallas.
Alan Stavitsky, associate dean and professor and director of
the George S.Turnbull Portland Center in the School of Journalism
and Communication at the University of Oregon-Eugene.
Ruth Walden, James Howard and Hallie McLean Parker
Distinguished Professor in the School of Journalism and Mass
Communication at the University of North Carolina-Chapel Hill.
John Wright, interim dean and telecommunication professor
at the COLLEGE.
The committee, which started its search at the end of 2006, has
encouraged input from faculty and students.
"I am sensitive to everyone having a voice," said the committee's
chair, Doug Jones, director of the Florida Museum of Natural History.
Committee members from the COLLEGE included journalism
Prof. David Carlson, public relations Associate Prof. Juan-Carlos
Molleda, telecommunication Prof. Churchill Roberts,
advertising Associate Prof. Marilyn Roberts,WRUF Director
Larry Dankner, and doctoral student Paula Rausch.
The committee's external representatives are Joe Hice,
MAJC 1976, UF's associate vice president of Marketing and Public
Relations; Frank Karel, JM 1961; and Dave Wilson of Deland, a
member of the Advertising Advisory Council who owns an
advertising agency with Fred Frailey.
COMMUNICATOR FALL 2007 5
BY JENNA TIGHE
ox News interviewed Independent
Florida Alligator Assistant Photo
Editor Andrew Stanfill soon after
UF police officers Tasered telecommunica-
tion senior Andrew Meyer at John Kerry's
"I was super nervous. My hands were
sweating, and I shut myself away in my boss'
office to minimize any background sound,"
said Stanfill, a photojournalism junior who
photographed the speech for the Alligator.
"I called my mom later, and she said she
watched it and she thought I did great. But
she might have been a little biased."
The COLLEGE'S students helped break
this national story in September by working
with TV networks and publications around
Alligator Editor Lyndsey Lewis and
Managing Editor Adam Berry asked their
staff to avoid publicly disclosing their opin-
ion and address only facts when speaking
with the media.
Fox pressured Stanfill to reveal his
opinion of Meyer's motive, but he stayed
firm and referred the public to the videos of
the event, he said.
Telecommunication senior Eunic Ortiz
covered the Kerry speech for WUFT and
shot the video of the police Tasering Meyer
that many news outlets used in their broad-
casts and on their Web sites.
"It started out as just another day at work
for me and turned into something great,"
Networks called WUFT, and her pro-
ducer forwarded them to Ortiz. She appeared
on Fox, CNN, ABC and NBC, giving her
reaction to what she saw at the speech.
Ortiz is a correspondent for CNNU, a
forum where college students around the
country share their perspectives on decisive
issues. She filmed segments that featured
her take on the Tasering and wrote several
articles for CNN's Web site.
"This has really shown me that I'm on
the right path," she said. "When you go out
on assignment, there's this rush of adrenaline
that overcomes your body. I love it."
The Gainesville Sun assigned staff
photographer Jarrett Baker to cover the
Kerry speech. He stood in the back of
the auditorium hoping to get a shot of the
former presidential hopeful waving to the
crowd when he saw several officers trying
to remove a student.
Baker acted quickly and shot several
photos that the AP picked up. They ran
in newspapers nationwide, including The
Boston Globe and The Washington Post.
"I was in the right place at the right
time," said Baker, a photojournalism
The Alligator's photo department
also sent several photographs to the AP.
Publications as far away as England and
Germany, including the Sydney Morning
Herald and Brisbane Times, published
Stanfill's photos, as well as the Post, USA
Today and The Seattle Times.
"We played a game of find where the
picture was published," Stanfill said. "We
watched it pop up on newspapers every-
where in the country and in the world."
AP chose Stanfill's picture package,
which consisted of two photos, as its picture
of the month for the state of Florida.
Lewis fielded inquiries from almost
every major news organization and agreed
to an interview on MSNBC, turning down
ABC, Fox, C \N, CBS and NBC.
"That was the one that didn't seem to
hinder on me giving an opinion," she said.
"Since I didn't want to become part of the
story, 1 didn't want to give an opinion."
Anchor Chris Jannsing interviewed
Lewis on MSNBC's evening news. Lewis
spoke about the event and its aftermath on
campus without revealing her opinion.
"It was strange doing the interview.
I wasn't sure it was going to work," Lewis
said. "I knew it was going to be a call-
in interview, but when you're the person
who's on the phone, it's strange."
During the interview, Lewis discussed
how students were coping and what the
atmosphere was like in Gainesville.
"It was absolutely chaos," Lewis told
the MSNBC anchor. "It felt like the entire
media world descended upon Gainesville."
Lewis did the telephone interview from
her office. As she spoke, her staff watched
the live broadcast in the newsroom. She
wasn't sure how well she did until she
walked out of her office and her staff
praised her, she said.
"The whole thing was a bit surreal."
6 COMMUNICATOR FALL 2007
research in Iran
BY BOAZ DVIR
Prof. Mary Ann Ferguson was the only presenter wearing a
hijab (Islamic headscarf) this summer at an Iranian public
The rest of the 14 academics presenting at Tehran's Fourth
Scientific Festival/Third International Symposium including
her colleagues, James Madison University Prof. Frank Kalupa
and San Diego State University Prof. David Dozier were men.
Ferguson journeyed to Iran with an open mind.
"I wanted to have as little bias as I could," she said. "I wanted
to see Iran with fresh eyes."
However, wearing the hijab for a week in Tehran, Kashan and
Esfahan while, at the same time, covering nearly every inch of
her body in the heat of the summer and refraining from even shak-
ing hands with her male colleagues -proved disconcerting. To
make matters worse, Iran's Islamic fundamentalist government
had just announced a crackdown on fashion-code breakers.
"I had to continuously readjust the hijab," she said. "I
couldn't see out the sides and I couldn't hear very well with it on.
It separates you."
Nonetheless, she marveled at the consistent welcoming
attitude Iranians showed her and her American colleagues.
Everywhere they went, people asked to have pictures taken with
them and often said, "We want to tell you how much we love
Americans, we love America, and we disagree with what our
government is doing."
Several noted, with a twinkle in their eye, "My brother [sister,
uncle, aunt, or cousin ...] lives in Tehrangeles," which is what
Iranians call Los Angeles.
Despite the Iranians' warmth, by the time she climbed aboard
the plane to leave, Ferguson "realized [she] was desperate for
human touch." She turned to her colleagues to say, "as soon as
we're in the air, I'm taking off this scarf and then I'm asking you
for a hug."
Nonetheless, she was glad she took the journey.
"It definitely opened my eyes," she said. "It was a once-in-
a-lifetime opportunity to present my research to Iranian public
relations scholars and professionals."
Ferguson delivered two presentations at the conference, which
was sponsored by Iran's Public Relations Research Institute, the
Middle East Public Relations Association, the European Public
Relations Research and Education group and others.
Her presentations included:
"Measuring the Effectiveness of Public Relations Activities
from a Global Corporate Social Responsibilities Paradigm."
"Measuring the Effectiveness of Public Relations Design and
Content Using Eye-tracking Cameras and Digital Technologies."
In the latter presentation, Ferguson broke new ground by building
on a recently released Poynter Institute study that's been opening the
eyes of newspaper and online editors and reporters around the globe.
She showed hundreds of Tehran conference attendees how to adopt
the EyeTrack07 findings to their public relations practices and boost
the effectiveness of their communication methods.
Although the conference format included no Q&A, several
professionals approached Ferguson after her presentation to inquire
"It was clear to me that they got it," she said. "They were very
curious and inquisitive. They wanted to learn how to use these
research results. Because it's complex technology, at this stage, my
best hope is they're using our findings to develop their messages."
Public relations scholarship in Iran has a long way to go.
Theory development is about a quarter of a century behind the
United States, Ferguson noted.
"They're discussing things U.S. academics considered impor-
tant 25 years ago," she said, "such as what good public relations
should be, what education models we should offer, what kind of
value statements we should have."
COMMUNICATOR FALL 2007 7
Former Miami Herald reporter
latest alum to land a Pulitzer
BY CASSANDRA MARIE SEDA
very morning on her way to work
at The Miami Herald, Debbie
Cenziper, JM 1992, noticed empty
lots in Liberty City where developers prom-
ised affordable housing.
By tracking down developers and
contractors who should have been
working on the empty lots, Cenziper
unearthed a corrupt system that cheated
"I was very moved by these families,"
Cenziper said. "These people work 60
hours a week and still can't make enough to
get by. The housing agency was supposed
to be their lifeline and it failed to come
She spent seven months reporting the
seven-part series, "House of Lies." As a
result of her findings, 10 people lost their
jobs and three faced fraud charges.
"From the start, she saw problems,"
said Mike Sallah, Cenziper's investiga-
tive editor at the Herald. "She was able
to pick up spreadsheets and see gaps and
Sallah recalled Cenziper returning to
work red-faced and teary-eyed.
She told the story of a woman whose
two children slept on mattresses on a rat-
infested floor. "It's not fair. It's just not
fair," Cenziper told her editor. The woman
made enough money to buy an affordable
home if only the developers had fulfilled
their promise to build them.
"I saw a righteous indignation within
Debbie," Sallah said. "In that moment, I
could really see the drive and motivation
pushing her to bring this to light. Debbie
worked around the clock."
At some point, the possibility of win-
ning a Pulitzer Prize entered her mind.
"Well, every journalist has that on their
mind," Cenziper said, laughing. "We'd all
be lying if we said we didn't. But at the
same time, we were just so busy with this
piece, I didn't really have the time to think
Cenziper won the Pulitzer for local
reporting earlier this year. She's the latest
in a long line of alumni to win journal-
ism's most coveted prize. However, she
said little has changed.
"Once you get past the surprise, you get
back to work," said Cenziper, former editor
of The Independent Florida Alligator. "I
mean, that weekend, I was still cleaning the
house, you know?"
Last year, she was a Pulitzer finalist
for a story on the breakdown of the hur-
ricane-monitoring system, but lost out to
David Finkel, TEL 1977, who won in
explanatory reporting for analyzing the
U.S. government's attempt to bring democ-
racy to Yemen.
Cenziper recently became Finkel's co-
worker at The Washington Post, where
she's working on an investigative piece.
Another alum working at the Post,
Associate Editor Karen DeYoung, JM
1971, won a Pulitzer for National Reporting
in 2002 as part of a team for covering
America's war on terrorism.
about my career
or life, except
that it seems to
now be included
in every speech
ten about me,"
in an e-mail. DEYOUNG
"I've won a lot
of prizes over the years, but this seems to
be the one that everyone recognizes, so it
becomes tied to your name."
Judging photographs for the Pulitzer
on two occasions put the prize in perspec-
tive for Prof. John Kaplan, a 1992 winner
for his photographs, "21: Age Twenty-One
"The Pulitzer seems so glamorous,"
Kaplan said. "But when you're in this tiny
room judging it with four other people, it's
not so glamorous because you have very
little time to decide what makes the cut. It's
not really defining, because I think good
journalists want to keep finding that next
story. This was something I did, it's not
who I am."
Some of the College's
Pulitzer Prize winners:
1947: Howard Norton,JM 1933
1970: Prof.H.G."Buddy" Davis,
1987: F.James McGee, JM 1975
(part of a team)
1992: Prof.John Kaplan
2000: Stephanie Sinclair, JM 1998
(part of a team)
2000: Essdras Suarez,JM 1993
(part of a team)
2002: Karen DeYoung, JM 1971
(part of a team)
2006: David Finkel, TEL 1977
2007: Debbie Cenziper, JM 1992
8 COMMUNICATOR FALL 2007
BY VERONICA JORDAN
Dandi Supriadi was sweating, his
legs were jiving and his heart was
beating rapidly to the rhythm of
bongos, congas and timbales. It was his first
time dancing, and he was doing it with 17
other journalism educators from around the
world in preparation for a trip to Miami as
part of the COLLEGE'S new U.S. Institute on
Journalism and Media.
"I loved it, I loved it!" he said of the
program's cultural activity. "I was a shy
Supriadi teaches new media develop-
ment and intercultural communication at
the University of Padjadjaran in Indonesia.
This summer, he participated in the U.S.
State Department's first international jour-
nalism and media faculty education pro-
gram, which the COLLEGE created and ran.
Sponsored by a $275,000 Study of the
United States grant, the six-week "New
Freedoms in Media: Teaching the Digital
Journalism of Tomorrow" offered par-
ticipants discussions on such themes as
"Research Strategies," "Online Journalism"
and "Press Freedom" and firsthand glimpses
into such media outlets as The Miami Herald
and The Tampa Tribune.
The program's online media component
attracted Julieta Casini, executive coordi-
nator of a master's in journalism program
organized by Argentina's University of San
Andr6s and Latin America's largest media
"I wrote an article on online journal-
ism because there was nothing about it
in the materials offered [in Argentina],"
The program gave Prof. Mohammad
Ali Shaikh the tools to teach new media
technologies to his students and colleagues
at the College of Education in Sindh,
Pakistan, he said. He plans a series of pre-
sentations, "New Frontiers in Media."
The participants studied several plat-
forms, including video, audio and online
journalism, when they visited the Herald's
multiple newsrooms and radio studios.
"Everyone in the media today is trying
to figure out the best way of adapting to
a world where people want news on plat-
forms other than print," said Rick Hirsch,
JM 1980, the Herald's managing editor for
new media and a member of the COLLEGE'S
Journalism Advisory Council.
Jacqueline Charles, a Caribbean cor-
respondent for the Herald, told participants
about the challenges of delivering words,
audio and video from places like Haiti.
Besides diversity and new media, the
participants studied freedom of information
and other topics.
"It gave me new perspectives when
teaching cultural issues," Supriadi said.
Only three of the 18 participants had vis-
ited the United States before the program.
Prof. Gordana Vilovic, who holds a
PhD in political science from the Faculty
of Political Science in Zagreb and teaches
journalism at the University of Dubrovnik,
found out she would be visiting the U.S
for the first time when she received a let-
ter from the American Embassy in Croatia
inviting her to join the program.
"I wanted to see myself compared
to other colleagues, other people in the
region and other people in the world," she
said. "I'm feeling more secure now. I feel
like a world citizen."
Prof. Emeritus Kurt Kent, who
taught journalism in New Zealand
and Scotland, and telecommunication
Lecturer Lauren Hertel co-directed
the institute. Twenty-eight faculty
members taught, hosted dinners and
served as research partners to some
The institute followed up with the
participants via e-mail, questionnaires
and other forms of communication.
Associate Dean for Research Sylvia
Chan-Olmsted, principal investigator
of the grant, plans to apply to renew the
program for summer 2008.
"The creation of the institute has
opened doors to many future collabora-
tive educational and research opportuni-
ties," she said.
The program has given participants
more than just journalistic knowledge,
"This program brought me to different
circumstances within different cultures,"
he said. "I never thought that I would learn
something like salsa. Now I feel that I've
changed, I can say that I have become
COMMUNICATOR FALL 2007 9
From Russia with a flurry
Before going to his 11 a.m. class
(Sustainability Issues in a Global
Business Environment), Alexander
Laskin eats Welch's fruit snacks, wash-
ing them down with Gatorade Rain. The
snacks, which are usually for his 4-year-old
son, will hold him over for the next two
hours and 45 minutes.
His shirt is a mix
of orange and blue jugglin
hibiscus flowers, palm "
trees and Gator mas-
cots, and it has earned him two compli-
ments from classmates by the time he sits
down to take notes.
Laskin is simultaneously earning
his PhD with a specialization in pub-
lic relations and his MBA with a spe-
cialization in international business.
teaches and does
earning his PhD and
He researches investor relations.
He teaches Public Relations Writing.
He serves on the board for the Woodside
Villas Condominium Association.
He raises a 4-year-old who's inherited
similar "juggling" inclinations.
RECRUITED AND RELOCATED
Laskin, who grew up in
Sact oMoscow, graduated from
Moscow State Pedagogical
University in 1998 with
degrees in geography and English.
After teaching for a year in Russia, he
continued his education at the University
of Northern Iowa.
He earned his undergraduate degree
in business administration, and by
2003, his master's in communication
Prof. Kathleen Kelly visited
UNI in 2003 and spoke about
specializations in public relations.
After she discussed the need for
scholarly work in investor rela-
tions, Laskin approached her.
Investor relations involve
building and maintaining relation-
ships between publicly traded com-
panies and shareholders. Kelly
told Laskin he should consider
UF as a place to research this
field and earn his doctorate.
Laskin visited Gainesville
and saw palm trees for the
first time. After applying in
2004, he waited to hear wheth-
er he gained admission and
received the Alumni Doctoral
Fellowship, which would pay his tuition
for nine credit hours in the fall and
spring and three credit hours in the
summer. He'd also receive $20,000 a
Sear. but his wife, Anna, was ready for the
CONTINUED ON PAGE 16
ADV 4930 Communication Leaders
Prof. Michael Weigold
Laforis Knowles, PR 2002, replaced Becky Hoover, PR 1982, as the COLLEGE'S director of
development before UF launched its $1.5 billion capital campaign, FloridaTomorrow.
Developing a pattern
A although Laforis Knowles, PR Knowles supervised a kickoff event
2002, may not realize it, she's been in the Weimer Hall courtyard for alumni,
making the same career choices as faculty and students about the COLLEGE'S
the COLLEGE'S former director of develop- present activities and future plans. She
ment, Becky Hoover, PR 1982. often visits alumni and donors and has
Twenty years apart,
they each earned their pub-
lic relations degrees from
the COLLEGE, stayed in
been working to revamp
the Alumni & Friends
section of the COLLEGE'S
Gainesville upon gradua-
tion and later joined the university staff. In
2006, Knowles once again mirrored Hoover
by taking over her six-year role as the
COLLEGE'S development director.
And she did it at a critical moment.
Knowles joined the COLLEGE just as it
prepared to launch its part of the university-
wide Florida Tomorrow capital campaign,
which raised $512 million before its public
debut in September and has a seven-year
goal of $1.5 billion. The COLLEGE is respon-
sible for raising $27 million.
"It's the most ambitious capital cam-
paign in the history of UF," Knowles said.
She plans to rein-
state the Board of Advocates, a group of
volunteers from around the country who
help the COLLEGE raise funds. The board
has been on hiatus during the dean search.
Knowles hopes to work with the new
dean to reactivate it as soon as possible.
David Lawrence Jr., JM 1974, retired
publisher of The Miami Herald, recently
signed on as honorary chair; and James
Harper, ADV 1963, senior vice president
for Commercial Lines Insurance at Wells
Fargo Insurance Services, will co-chair.
They've been developing fundraising
CONTINUED ON PAGE 12
COMMUNICATOR FALL 2007 II
toughact CONT. FROM PAGE I I
strategies since the capital campaign kick-
off, Lawrence said.
"Volunteers are crucial to the success
of the COLLEGE'S campaign," Knowles
said. "With Dave and Jim leading the
board, we have high hopes of exceeding
our $27 million goal during the next five
Former Mobil Corporation executive TV
producer Judy Lynn Prince, PR 1964, who
condo and 30
percent of her
estate to the
year, will also
return as a
board member. PRINCE
Another one of Knowles' goals is to
maintain the trust Hoover earned from alum-
ni and donors.
"I'm basically continuing the relation-
ships that Becky built," she said.
One such relationship is Jerry Psenka,
TEL 1962, who bequeathed $400,000 to
the COLLEGE under Hoover's leadership.
Knowles helped him with the necessary
CONT. FROM PAGE 2
tions, Michael Dame, JM 1990, and
I had spent the previous few months
teasing two Ohio State colleagues
about their consecutive losses to
) Florida in the football and basketball
, national championships. Little did we
j know that we'd be sharing with them
) something far more profound: stunned
1 grief and utter shock.
At noon on April 16, several of
us who work in Media Relations were
crowded into Dame's office, watching
the local news, waiting to hear about
the university's latest press conference.
We still didn't know all the details -
no one did.When the station's field
reporter called in to the anchors, her
voice was shaky."They're now reporting
The room went silent. Dame, who had
been working to update Tech's home Web
paperwork when he wanted to increase the
bequest's value to $1 million in May.
"The more I thought about it, the
more I wanted to do," Psenka said. "The
COLLEGE made it very easy to set up
a trust by providing quality people to
Knowles is also developing relation-
ships of her own. For instance, she's
been working with Mitchell Hershey,
executive vice president for Zimmerman
Advertising of Fort Lauderdale who
earned his bachelor's in management
from UF in 1980, about how his agen-
cy can contribute to the Department of
Although they're still in the plan-
ning stage, they've discussed having
Zimmerman employees advise students
and teach a class at the COLLEGE on the
business aspect of advertising.
"Whatever it may be, we want to be
there for the students," Hershey said. "We
just need to find the best way."
While Knowles has moved forward with
the COLLEGE'S fundraising efforts, Interim
Dean John Wright said he, the staff and
the alumni nonetheless miss Hoover, who
serves as a director of development for
the UF College of Engineering. Under
page, turned around. "Twenty what?"
"Twenty fatalities:' I said. So far,
everyone faculty, staff, and the media
- had been talking about one death,
maybe two, but 20? Impossible.
"She must have said casualties."
"She said fatalities."
The number, of course, eventually
climbed to 32, not counting the shooter.
And somehow, 32 seemed easier for me
to process than 20. I think that's because
after I heard that 20 students and faculty
members had been killed on our campus
that morning, my mind shut down.
Yet Dame and I both had jobs to
do. He spent the remainder of that day
and the days and weeks following work-
ing around the clock, leading his team
in posting up-to-date news to our Web
site and finding additional servers for
Tech's bombarded home page. I scrapped
her leadership, the COLLEGE consistently
raised more than $2.3 million a year, and
she added 24 endowments, including a
$600,000 McClatchy Professorship in
Freedom of Information.
"The alumni just loved her," he said.
"They continue to point that out."
Hoover and Knowles have made it
easy for Prince to stay involved with the
COLLEGE, she said, noting that Knowles
closed the gap so quickly that many
people never noticed the vacancy.
"Laforis has jumped in with both
feet," she said.
Knowles lives in Anthony, about 35
minutes southeast of Gainesville, with
her husband of three years, Harvey, and
her Jack Russell terrier, Maggie. All but
four of her grandmother's 70 grandchil-
dren reside in Marion County, and five of
her aunts are within five miles, she said.
She also has two nieces, two nephews and
her brother, Bobby, 31, nearby.
Knowles credits much of her success
as director of development to her public
relations degree, saying alumni enjoy
speaking with a graduate of the COLLEGE.
"It's different to be in this position for
your alma mater," she said.
the original spring issue of the magazine
and, less than three weeks later, we
printed instead a memorial issue. It was
the most emotionally tasking project of
my career. I could only pray that it did
justice to the victims and survivors, their
families, and our widespread university
community, tens of thousands of people
who were reeling with shock and pain.
Most of us still are.
I can't remember many details from
the days and weeks following April 16.
At the same time, after editing those
32 heartrending obituaries, I know I will
remember the names and faces of each
one of those students, teachers, sons,
daughters, parents, wives, husbands and
friends for the rest of my life.
-Sherry Estes Bithell, PR 2004
Editor, Virginia Tech Magazine
12 COMMUNICATOR FALL 2007
BY MEGAN HERON
nent annual journalism and com-
munication education conference.
For its August convention in
Washington, D.C., the Association
for Education in Journalism & Mass
Communication (AEJMC) picked more papers
(46) from the COLLEGE than any other peer
program. The University of North Carolina-
Chapel Hill had the second highest number,
28. Last year, judges selected 45 papers from
the COLLEGE and 24 from UNC.
AEJMC which educates, connects and
assists researchers, professors, media pro-
fessionals and students is made up of 17
divisions, ranging from law and policy to
nication, and 11
such as enter-
ies and religion
because our stu- MARTINEZ
dents are doing really well," said Assistant
Prof. Belio Martinez, PhD 2005.
The research papers go through a ref-
ereed process. If selected, authors pres-
ent their papers at the convention, where
they receive feedback and connect with
researchers studying related topics.
Each division and group gives paper
awards. Five UF students and two profes-
sors won this summer. Graduate students
Jin Seong Park and Wan Seop Jung, for
instance, won Top Student Paper for "DTC
Antidepressant Advertising and Future
Intentions to Consult Doctors to Discuss
Depression" in an advertising division.
Feedback benefits the researchers
because the next step is submission for pub-
lication, said Associate Dean for Research
Sylvia Chan-Olmsted, who co-authored
four papers presented at the conference.
"People come from all over the world to
exchange ideas, gain feedback and possibly
plan future collaborative opportunities."
Of AEJMC's 3,500 members, 2,300
attended the conference.
"The conference helps you get your
name out there, get your name attached to the
research area," said Martinez, who collabo-
rated on a case study with Associate Prof.
Juan-Carlos Molleda and University of
Medellin Prof. Maria Suarez. "I've received
e-mails from people in Latin America and
Egypt looking to do collaborative work with
colleagues with the same research interests."
This spirit of collaboration has helped
propel the COLLEGE, Martinez said, noting
that faculty members often work with gradu-
ate students in shared fields of interest.
"It shows how much the university gets
in return for its investments in research
Graduate alumni group tak
Calling all graduate alumni:You now have your very own
Guy Golan, PhD 2003, serves as point person for the new
Graduate Alumni Association, which will function as a social and
professional networking hub and a scholarly forum through which
members can share their research.
Many alumni already network to find jobs and research
opportunities, said Golan, who received his bachelor's degree in
English from UF in 1995 and a master's from NewYork University
"This is a more formal way to establish the networking
possibilities," he said.
The COLLEGE boasts 133 doctoral graduates and 1,544
master's graduates.The group's Web site, www.jou.ufl.edu/
grad/alumni, is under construction. It will operate much like a
Facebook or Myspace account, noted Craig Lee, the COLLEGE'S
Web administrator.Alumni will be able to upload pictures, search
for one another and post research projects.A "fun fact" section
in each profile will provide space to list professional and personal
The Web site eventually will feature a map showing the
population of graduate alumni and offer a way to link members'
profiles to their dissertations, Lee noted. Members can enable
security features that control who can see their profiles and what
information is available to the public.
Besides the Web
site, the group will host
a breakfast during the
annual conference of The
Association for Education
in journalism and Mass Guy Golan, PhD 2003, is the point person.
Every year, current and former students use the conference
to reunite with old classmates and network. During a discussion
in August over steak and seafood at Clyde's in Washington, D.C.,
alumni proposed the idea for the group. Golan volunteered to
spearhead the new association.
The annual breakfast will help strengthen the COLLEGE'S already
strong presence at the conference, said University of Tennessee
Assistant Prof. Michael Palenchar, PhD 2005, who attended
"Most top-ranked programs have such groups," he said. "It's
about time UF established one of its own."
Travis Atria, MAMC 2007, who lives in the Gainesville area,
plans to use the Web site.
"These are the people who would want to help you out, the
people you know and went to school with,' Atria said."l think
they would be more willing to help one another than networking
through, say, Monster.com."
COMMUNICATOR FALL 2007 13
Dotting the I, crossing the Ts
Fortune 100 veteran aims to enhance ITT's branding
By BOAZ DvI
(PBG) geared up to go pub-
lic in 1999, its director of
Angela Buonocore, ADV 1978, prepared
to maximize the once-in-a-company's-life-
time publicity opportunity.
"I thought, 'What can we do to send a
message about what kind of a company this
is?'" said Buonocore, who worked at GE and
IBM before joining Pepsi in 1994. "On Wall
Street, you only get to ring that bell once."
The idea that struck her having factory
workers join the new company's chairman in
ringing the world-famous New York Stock
Exchange (NYSE) bell immediately reso-
nated with her coworkers.
PBG chose four employees from its
best-performing units and flew them
and their spouses to New York on the corpo-
rate jet. They participated in all the launch
who described THONIS
her work at PBG as "intellectually stimu-
lating," recently traded that job for anoth-
er top communications position at ITT
"ITT is multi-dimensional it's not at all
like selling beverages," said Verizon Chief
Communications Officer Peter W. Thonis,
who worked with Buonocore at IBM. "It
presents a whole new challenge."
Becoming ITT's vice president for cor-
porate relations means taking on a new, big-
ger role overseeing all branding, including
the advertising side, said Buonocore, an alum
of distinction. In her previous job, the parent
company, PepsiCo, handled that side.
"We wanted someone from the outside,"
ITT Chairman, President and CEO Steve
Loranger said. "We thought Angela's experi-
ence in other companies with well-known
brand recognition would serve us well."
Although most people know the ITT
name, they associate it with a former business
- International Telephone and Telegraph that
was shed a number of years ago, Buonocore
said. They're unaware ofITT's wide variety of
engineered products in the water, defense and
"We should take the best of both worlds
- the corporate brand with all the attributes it
has built over time, and the product brands,
which mean a lot to our customers in service
and support," she said. "Product brands can
coexist well with a corporate brand."
"We are increasingly thinking and acting
as one company," he said. "We need to take
advantage of our size and strength. Angela is
in the center of this."
Before enhancing ITT's marketing
14 COMMUNICATOR FALL 2007
up and running
BY ANDREW SWENSON
F or the past year, faculty
members have played a more
active role in the COLLEGE'S
administrative decisions. The
establishment of the COLLEGE'S Faculty
Senate has given them more input and
information on policymaking.
"People feel better about their
jobs when they have a say in impor-
tant decisions," Senate Chair Julie Dodd
said. "They are more willing to accept
Previously, the administration asked
faculty members about changes or bud-
get decisions. People often felt left out,
Interim Dean John Wright said. The fac-
ulty members' knowledge of the budget has
improved. The faculty voted to establish a
Planning and Budgeting Committee.
"They [committee members] let the
faculty know how little money we actually
have," Wright said, only half joking.
The Senate consists of nine faculty
members, two from each department and
one non-affiliated faculty member (from TV
reach, however, Buonocore is adjusting
to the way the company operates, inter-
nally and externally.
"When you rise up through the ranks,
you understand the company," she said.
"When you arrive at a new corporation,
you have a lot to learn about its culture."
Two factors have aided her transi-
tion "more-than-welcoming" co-work-
ers and asking questions. She has found
some answers on the Internet and other
sources, including analysts who cover
"The Internet can help you form a
full-circle picture," she said. "It helps
senators include Iynth a morton, manryn KoDerts, julie uoaa, uavra Larison, riaryAnn rerguson,
Bridget Grogan, Henry Pensis and Johanna Cleary.
and radio stations, and the Knight Division).
They include David Carlson and Dodd
from journalism; Mary Ann Ferguson and
Juan-Carlos Molleda from public relations;
Cynthia Morton and Marilyn Roberts
from advertising; and Johanna Cleary and
Bridget Grogan from telecommunication.
Henri Pensis represents the non-affiliat-
ed faculty. Interim Dean John Wright or
Senior Associate Dean Linda Hon sit in
on the meetings, which, during the initial
semester, occurred every week.
Each department elects its senators for
two-year terms. Many of UF's other colleg-
es established shared governance practices,
you see where the company has been and
where it needs to go."
Buonocore learned the value of on-the-
job training soon after she graduated. In
January 1979, she waded through snow and
braved subfreezing temperatures in Auburn,
New York to blossom in GE's greenhouse.
"It was comparable to graduate school,"
It gave her a competitive edge when
she joined IBM during the early days of its
Personal Computer business.
At IBM's PC Division in Boca Raton,
she handled media relations issues, worked
on the company's acclaimed Charlie Chaplin
and the Senate looks to those bodies as
examples of how to set policies and make
High on the senators' agenda is help-
ing to rewrite the COLLEGE's 30-year-old
"When the original constitution was
drafted, we didn't even have computers,"
Dodd said. "We have another committee
that will be responsible for drafting the new
constitution during the fall semester."
The Senate meetings are open to the
public. The minutes are recorded and can
be found online at www.jou.ufl.edu/about/
advertising campaign, wrote speeches and
planned events. In 1987, she transferred with
the group when it moved to New York, and
in 1993 became director of communications
for IBM United States.
Soon after, she received a call from a
headhunter about joining Pepsi-Cola. She
saw it as a chance to learn another type of
business packaged goods, she said. "I
knew I could take my skills anywhere."
One of her skills is learning on the job
while being effective at the same time,
"Angela doesn't pull any punches," he
noted. "She says exactly what she thinks."
COMMUNICATOR FALL 2007 15
jugglingact: CONT. FROM PAGE 10
"As soon as I heard there was a pos-
sibility to go to Florida," she recalls, "I
said, 'I don't care if they pay you or not,
we're going.' "
Laskin, who received the fellowship,
expects to finish his master's in 2008. He's
done with his PhD courses and is working
on finishing his dissertation (about inves-
tor relations), which he started in 2004
and hopes to complete in 2008. Through
his research, which includes a survey of
investor relations officers from around
the world, he'll create a general theory of
"I believe he's going to be the person
who is finally going to substantiate the
claim that investor relations is an occupa-
tion in public relations," Kelly says.
Associate Prof. Juan-Carlos Molleda,
his mentor and one of his dissertation
supervisors, says he sometimes has to tell
Laskin to slow down.
"I wish I could do it faster," Laskin
TEACHING FELLOW GATORS
Laskin is the COLLEGE'S Clark Kent,
transforming in his small office from a
T-shirt-and-shorts-clad student into a suit-
He has taught four different classes
as an instructor in the COLLEGE: Public
Relations Writing, International Public
Relations, Visual Communications Lab,
and an Investor Relations class he cre-
ated. He's been a teaching assistant for
six courses, including Principles of Public
Relations and Public Relations Strategy.
"He teaches Gators," says his son,
Laskin's teaching philosophy is:
"Lecture me, and I forget. Quiz me, and
I remember. Engage me, and I under-
He mixes PowerPoint slides with
classroom discussions and real-life oppor-
tunities for experience, such as allowing
students to work in groups or individually
for real clients whenever possible. He also
invites experts and professionals to speak
Associate Prof. of Finance Jason
Karceski recently spoke about financial
analysts in Laskin's Investor Relations
class, and Ashley Zandy, PR 2005, dis-
cussed her career in investor relations in
Nadine Salem, PR 2007, took Laskin's
Investor Relations class as an elective last
fall. Now, Laskin is her classmate in
Sustainability Issues in a Global Business
"At first, it was a little strange, but
in a neat way," she says. "I still thought
of him as Prof. Laskin and not classmate
LIKE FATHER, LIKE SON
Laskin met Anna, who was earning her
master's in Environmental Science, at a
Russian party at UNI. She also grew up in
Moscow. They were friends first but began
dating eventually. She says there was no for-
mal proposal; the promise of children in their
future was good enough.
"He said to me while we were still dat-
ing, 'No matter what, you are going to be my
wife, and we are going to have three kids,'"
says Anna, who works as a microbiologist
at Gainesville's ABC Research Corporation,
Married in 2001, they are raising a busy
boy. Yasha (Jacob in Russian) speaks English
and Russian fluently. Before leaving the din-
ner table, he says "spasibo mamochka, ochen'
vkusno," which means, "Thank you, mommy,
it was very delicious."
His parents also teach him Spanish and
German. Yasha does tae kwon do, takes swim-
ming lessons and plays soccer. And he wants
to start learning tennis.
Besides shuttling Yasha to and from his
activities, Laskin serves as secretary of the
board for his condo.
"As we say in Russia, we will get a lot of
time to rest after we die," he says. "So, while
we're still alive, it is time to do as much as we
possibly can in as many ways as we possibly
can. I try to do just that."
16 COMMUNICATOR FALL 2007
UNIVERSITY OF FLORIDA COLLEGE OF JOURNALISM AND COMMUNICATIONS
Diana Lenhardt Ramsdell, ADV 1967, is director
of development for Goodwood Museum & Gardens
in Tallahassee. Built in 1835, Goodwood Plantation has
been restored to its 1920s state and is open to the
James L. Martin Jr., ADV 1968, is retired CEO for
CMB Advertising in Orlando. He served as advertising
director at General Elevator for 10 years in the 1980s.
John David (JD) Dismuke, ADV 1976, is president
of the National Print Group, which specializes in
offset printing, mailing, circulation and distribution
of magazines, catalogs, direct mail and commercial
Myrdena Ford-Francis, ADV 1978, is information
technology director for First Coast Service Options.
She has a 30-year career in IT management and
services. She's married to Jeris Francis, and they have
two children, Erin Sears and Chase Sears.
Dan Hoag, ADV 1980, is marketing information
manager for The Commercial Appeal in Memphis.
Sandra J. Crooms, ADV 1982, is senior
editor for The Ohio State University Press.
Mary Jane Anderson Hiestand, ADV 1982, is
loan officer and mortgage lender at Summit Mortgage.
She recently won the 2007 Florida Women's State
Golf Association Amateur Championship at Ocean
Reef Club in Key Largo. Mjahpar72@earthlink.net
Michael Laurence Feinstein, ADV 1983, practices
commercial law in Fort Lauderdale and just celebrated
20 years in practice. Michael@feinsteinlaw.net
David J.Termine, ADV 1984, is account executive
at Pomegranate Marketing. He's also been a certified
massage therapist since 1994.
Mark Edward Shouger, ADV 1985, is rooms
division director for Hard Rock Hotel/Loews Hotels.
He spent I I years with Hyatt Hotels & Resorts in five
different locations. Shouger opened the Hard Rock
Hotel at Universal Orlando in an executive committee
position in 2001. email@example.com
Michael Roy, ADV 1987, is vice president of client
development and solutions for StarTek. He is active
in civic, non-profit and ministry work. He is married
to Anne Marie.The Colorado residents have two
daughters, Emma and Madeline. Michael.firstname.lastname@example.org
Courtney C. Bosworth, ADV 1988, is an assistant
professor at Radford University in the Department
of Media Studies. She was named Interim Chair for
the Department of Media Studies during the search
for a director for the university's new School of
Tena Cummings Larsen, ADV 1988, is a
Michael B. Logan, ADV 1989, is assistant manager
for The Home Depot.
Greg Schuckman, ADV 1991, is chairman of the
board for the country's second largest community
college, Northern Virginia Community College. He
serves as a director-at-large to the Board of the
Association of Community College Trustees. In April,
he was named chairman emeritus of the National
Conference on the Advancement of Research
after serving as chairman for the past five years.
Nathaly Mau-Asam, ADV 1993, is involved in
organizing fundraising activities for Headway Ireland,
which helps people with brain injuries. She's the vice
president of the International Women's Club in Dublin
(IWCD.) She is married and has two children, ages 7
and 4. email@example.com
Rob Harper, ADV 1994, is the worldwide
director of business development at Citrix
Systems. He's celebrating his I th year with the
company. His team focuses on working with IBM.
Jason Lowe, ADV 1995, is media specialist for
Wendy's International, where he assists in developing
national and local media plans. He is married to
Jennifer.They have two children, Spencer and Olivia.
Marc Stephens, ADV 1995, is associate creative
director at Carmichael Lynch in Minneapolis. His
clients include Harley-Davidson and Porsche. He is
married to Susan.They have a daughter, Maia.
Ingo Schoof, ADV 1996, is project manager of
information services at DHL Freight in Germany.
Anthony Forte, ADV 2001, is a workers'
compensation attorney at Walton Lantaff Schroeder
& Carson in West Palm Beach. He attended law
school at St.Thomas University, after which he
served as an assistant public defender in Miami.
Ivan Pena, ADV 2001, is director of marketing for
iDatix Corp., which provides SOA-enabled business
process automation and integrated electronic content
management software to companies. firstname.lastname@example.org
Rochelle Mills Aldrich, ADV 2003, is Internet
marketing specialist for Cox Target Media. in Largo.
Jessica Swanko Dupree, ADV 2004, is owner
of Dupree Media, a media services agency offering
clients media buying, planning and consulting services.
Natalia Senkovs, ADV 2005, is associate project
director, brand development/innovation for Work for
Added Value (WPP) in Los Angeles.
Kalee Dankner, ADV 2006, is working on her
master's degree in advertising management at
Boston. She had an internship with Plan-it Marketing
this past summer.
NinaVan Sant, ADV 2007, is sales coordinator
for The Wall StreetJournal Digital in San Francisco.
William (Bill) L. Fouraker Jr.,JM 1969, and his wife,
Jean, retired together in August after 35 years in the
insurance business. In his last job, he was a program
underwriter and insurance agent for Merrimac Marine
Insurance, which specializes in insurance programs
for boat manufacturers, marinas and boat dealers.
He writes a column,"Underwriter's Corner," for the
company's client newsletter. email@example.com
Andy Lehrman, JM 1973, is an attorney at
Anderson, Lehrman, Barre & Maraist LLP in Corpus
Christi,Texas. He was named to Texas Monthly 2007
"Super Lawyer List." He writes a column for Corpus
Christi Caller. firstname.lastname@example.org
Mark Todd, JM 1973, is editor of Western
Carolina Business Journal. He was hired in May.
COMMUNICATOR FALL 2007 17
Broadcasting alum donates $ million
W hen Interim Dean John
Wright answered the
phone, he heard the famil-
iar voice of an "old-time broadcaster."
It was Jerry Psenka, TEL 1962, and
he wanted to donate $1 million to
"He called me, sort of, out-of-the
blue' Wright said.
Psenka asked him about
increasing an initial bequest he made
to the COLLEGE years ago."One thing
that became clear over and over again
was how much he loved the COLLEGE,"
Wright said,"and how much it helped
The newly created scholarship
fund in Psenka's name will help
students with a demonstrated
His contribution will be eligible
for a 75 percent state match,
providing an estimated $70,000 a year
in scholarships and assistantships,
said Laforis Knowles, the COLLEGE'S
director of development.
Though Wright never met Psenka
prior to the call, they shared what
he called a unique bond between
broadcasters.They understand the
work ethic needed to stay afloat on
"I spent most of my life in some
aspect of communications," Psenka
said,"and all of those skills I used, I
learned at UF"
Psenka remembers rotating
production positions while work-
ing on the WUFT evening newscast.
The studio, then located underneath
the football stadium, was divided by
a large support column making the
position of camera operator the least
"You could only shoot from two
angles', he said.
Psenka went through school "like
a rifle shot." He credits formerWRUF
General Manager Ken Small with
helping him land his first job at NBC
affiliate WSB in Atlanta, a 50,000-watt
Clear Channel station.
It's not easy to get a job at a
premier radio station like WSB out
of college,Wright said. "You can't do
that unless there is something special
Following his first job in radio,
Psenka went on to work for a
CBS TV news affiliate,WAGA TV
in Atlanta. He covered everything
from Hurricane Betsy to President
Nixon. He crossed paths with Tom
Brokaw and PBS contributor Judy
Over a nine-year stint with the
CBS affiliate, Psenka witnessed several
key moments during the civil rights
movement, delivered the tragic news
of President Kennedy's assassina-
tion, met Martin Luther King Jr. and
testified as a witness in the infamous
Lester Maddox case.
"The news media is exciting, fun
and self-fulfilling," he said."But after
awhile, I realized it was more of a
young person's profession."
After nearly 10 years in news
media, Psenka achieved quick
success handling public relations
for Weyerhaeuser, one of the world's
leading forest products manufactur-
ers. For 28 years, he worked as the
Southeast regional communications
manager for the Fortune 100
At 66, Psenka is long retired. He
lives in Spring Hill, an hour and a half
south of Gainesville. He plays golf
and travels to Nashville, Mississippi,
Atlanta and the Florida Keys to see
friends and family.
"I reached a point in my life
where I began to think,'If I were gone
some day what would it matter if I
was ever here: he said."It was natu-
ral it seemed to me, if you can help
someone else to get the
opportunities I did, then do it."
Psenka's donation was a leader-
ship gift toward the COLLEGE'S Florida
Tomorrow capital campaign.
"His gift," Wright said,"will make
a huge difference in our ability to
attract the top students."
Graham donates $150K
H enry H."Tip" Graham Jr.,JM 1972, recently donated $150,000 to the
Henry and Eugenia Graham Professional Development Fund for Science/Health
Communication.The state is expected to match 50 percent.
"This gift couldn't have come at a better time:' said Laforis Knowles, PR 2002,
director of development and alumni affairs.
The COLLEGE offers a master's track in science/health communications and plans
to raise money for program expansion during the Florida Tomorrow capital campaign,
The COLLEGE created the fund in 2005 when Graham donated $100,000.The
money has been used to "support professional development activities of faculty who
are teaching, researching or providing service in the fields of science/health communi-
cation:' Knowles said.
It's also been used to pay tuition, fees and health insurance for graduate students,
Interim Dean John Wright said.
"Faculty members can't really conduct their research without graduate students,"
he said."This just invigorates the whole program."
18 COMMUNICATOR FALL 2007
Ira L. Griffith, JM 1974, is regional advertising
sales manager-Northwest, for the Atlanta journal-
Ralph DiGennaro, JM 1975, is contributing editor
to Golf Connoisseur and Distinction. He lives and writes
from his home on the north shore of Long Island
near the North Fork wine country. He's the former
men's style editor of the New York Times Magazine
and fashion news editors of Gentlemen's Quarterly. His
writing has appeared in Esquire,The NewYorker, New
York Newsday, Departures, BusinessWeek, along with
many other national magazines. He's the co-author
of the book,"Brioni: Fifty Years of Style."
Kelly Goode Battell, JM 1980, is principal of
Sebastian Middle School in St.Johns County School
Eric J. Fregger, JM 1981, is sales representative
for Otto Bock Healthcare, the world's largest manu-
facturer and distributor of prosthetic and orthotic
componentry. He's been with the Minneapolis-based
company for 13 years. Eric.email@example.com
Jonna Hunt Orwig, JM 1983, is managing partner
marketing of the Florida Gulf Coast for Travelocity.
Larry Savage, JM 1984, is lead sports designer
at The Gainesville Sun. He is also the past president
of North Central Florida SPJ chapter.
Michelle Cookson Geisler, JM 1990, is program
manager and Webmaster for Numara Software in
Tampa, a global provider of service desk manage-
ment solutions for IT. She manages daily production
and support of domestic and international Web
sites, intranet portal and CRM system content.
Kimberly (Kim) Rose, JM 1991, is assistant
director, marketing & public relations for Shands
HealthCare. She oversees corporate communica-
tions and the PR team. Rose is also responsible for
media relations, internal/employee communications,
issues management and emergency preparation,
corporate communications and editorial.
Rob Katz, JM 1992, is senior vice president of sales
and communications for Lulu.com, which provides
print-on-demand and self publishing. He oversees
business development, marketing, advertising and pub-
lic relations. He's also an advisory board member of
InStadium. He is married and has two children, DJ and
David A. Million, JM 1993, is director of media
services for Caspio, provider of on-demand data-
base publishing. He's an expert in database report-
ing and analysis with more than 20 years experi-
ence in print and online publishing. Million also
teaches journalism part-time at Emory University in
Stuart G. Newman,JM 1946, received
the Bill Adams Lifetime Achievement Award
from the Miami Chapter of the Public
Relations Society of America in September.
The NewmanPR agency chairman has been
a South Florida-based public relations prac-
titioner for more than 60 years.
Prof. Laurence Alexander, MAMC
1983, won the 2007 Education Law
Association Joseph C. Beckham
Dissertation of the Year Award, which
recognizes exemplary dissertations by doc-
toral students in education law.
Boaz Dvir, JM 1988, the CoLLEGE'S
director of communications and editor of
the communicator, recently won a Charlie
Award for Best Column from the Florida
Magazine Association (FMA).The first-place
for"Bo Knows?" is the communigator's sixth
FMA award in the past three years.
Lynne Sallot, PhD 1993, received the
2007 Outstanding Educator Award, one of
the Public Relations Society of America's
highest honors. She is professor of public
relations at the HenryW. Grady College of
Journalism and Mass Communications at
The University of Georgia. She practiced
public relations in Florida for 15 years prior
to entering academia.
MediaStorm, a multimedia storytelling
Web site, won an Emmy for Outstanding
Broadband Documentary this year.The
site's production team includes senior pro-
ducer Robert Browman,JM 1996.
Debrianna Obara, JM 1993, is vice president
of media for the Philadelphia office of Avenue A
I Razorfish, where she leads media planning and
buying. She manages the day-to-day operations of
a 15-person media team and is responsible for
developing and implementing high-level strategic
media plans and managing media budgets totaling
$55 million for biotech/pharma clients such as
AstraZeneca, DuPont, Roche Laboratories, and
Kristin Carter, JM 1994, is a legislative aide
for Rep.Joe Gibbons (D). She started law school
part-time at Florida International University in
Alessandra Soler Meetze, JM 1996, is
executive director at ACLU of Arizona. She has
been with the ACLU for the past eight years.
Dan Cross, TEL 2000, was among 12
individuals selected for the Regions SEC
Business Hall of Fame, a joint
venture of Regions Financial Corporation
in conjunction with the Southeastern
Conference.The Regions SEC Business
Hall of Fame recognizes former SEC
student athletes who are successful
business owners. Cross was a
member of the men's basketball team's
first Final Four squad in 1994, and was
a two-time First Team AII-SEC selection.
His Orlando-based company,Athlete
Connections, helps athletes transition
into the working world.
Patricia L.Taylor, PR 2002, received
an EPA Employee Award in April.The
U.S. Environmental Protection Agency's
mid-Atlantic region presented its
"Lorraine Urbiet Communicator of
the Year Award" to Taylor at its annual
Employee Recognition Ceremony. She's
a community involvement coordina-
tor with the Hazardous Sites Cleanup
Division and has been with the EPA for
four years, firstname.lastname@example.org
Jacqueline Olive, MAMC 2007,
and Tre Whitlow, MAMC 2007,
won the Audience Choice Award at
International Black Docufest 2007 in
Atlanta for their Documentary Institute
thesis, "Black to Our Roots.' The film,
which follows a group of inner-city
teenagers to West Africa, also screened
at the African Diaspora Film Festival in
New York City in late November.
Prior to that, Meetze worked as a general
assignment reporter for The Miami Herald.
M.VeronicaVelasco, JM 1996, is designer and
graphic artist for the Seattle Post-Intelligencer.
Robyn Crawford, JM 1997, is office assistant for
UF's Department of Statistics. email@example.com
Lisieux "Lisa" G. Miranda Kohlbrenner,
JM 1998, is full-time copy editor, designer and
chief for the Florida Times-Union in Jacksonville.
She and James Kohlbrenner married in 2000.They
have two sons, Ben and Daniel. firstname.lastname@example.org
Thomas Bean, JM 1999, is chief of staff at
the Office of Congressman Mario Diaz-Balart in
COMMUNICATOR FALL 2007 19
Robb Guido, JM 1999, is a physics teacher at Sickles
High School in Tampa. email@example.com
Barbie Barontini, JM 2003, is a technical writer for
Atlantis Systems America in Orlando. She also writes
a weekly syndicated column,"It's a Woman's World."
Jennifer Valdes Vina, JM 2003, is marketing and
assessment coordinator at Oregon State University
for Housing & Dining Services. She married RobelVina.
Alison Parker, JM 2004, plans to graduate Stetson
University College of Law in December. She hopes
to work in the public interest law field.
Lindsay Soll, JM 2004, is editorial assistant for
Mary E."Mary Beth" Bishop, JM 2005, is sports
writer with The Maui News. Previously, she worked as
a copy editor and designer at the Tallahassee Democrat.
Kristen A. Hines, JM 2005, and photojournalism
senior Jarrett Baker got engaged in June.They met
signing up for an Orlando Sentinel interview in 2004.
Hua-Ching Hsu,JM 2005, is reporter for fthe Chinese
Television System in Taiwan. firstname.lastname@example.org
Kristen Kridel,JM 2005, is a reporter for the Chicago
Tribune. She began the job on April 30 after working at
the Sarosoto Herald Tribune since her graduation.
Antonia J. Robinson, JM 2007, is a staff writer for
the Hartwell Sun in Hartwell, Ga.
Brian Clark, PR 1981, is a dealer consultant for
Steelcase, managing distribution in Alabama and
Mississippi. He's a guest lecturer at the University of
Alabama. He has a daughter,Augusta, and a son, Chase.
Glenn "Marty" Stein, PR 1985, was elected
a Fellow of the Royal Geographical Society in
Great Britain. He's the Web site historian for the
International Polar Year 2007-2008. He researches,
writes and publishes articles on Arctic and Antarctic
history and is working on a book project regarding
Ava Seaney Cannon, PR 1986, is a Realtor for
Jack Lingo Realtor.
Barry A. Stumbo, PR 1987, is president and
CEO of Saint Joseph Hospital Foundation in
Lexington, Ky. He is a recent graduate of
Leadership Kentucky. His wife, Michele Ripley,
works for Kentucky Educational Television.
Kathryn Hall Willet, PR 1987, is account manager
for Goes Incentive. She has been with the company
for more than 10 years helping clients to market their
businesses using promotional products and corporate
Jeffrey C. Cox, PR 1988, is a teacher and coach at
Vidalia High School in Georgia. He is married to Diana
Edwards-Cox, EDU 1988.They have two children,
Savannah and Conner, email@example.com
Mary Darden Tarczynski, PR 1988, is vice presi-
dent of retail channel marketing for MARS advertising.
She joined the company in January to head the West
Coast retail consumer marketing business. She lives in
Oakland, Calif with her photojournalist husband,
Greg Tarczynski, and their children Amy, Jo and Max.
David B. Godfrey, PR 1989, is executive director
and CEO of Gainesville-based Caribbean Conservation
Corporation (CCC), a sea turtle research and protec-
tion group (see story, Page 5). Founded by UF Prof.
Archie Carr, CCC has field offices and programs
in Melbourne, Costa Rica, Panama, Bermuda and
elsewhere in the Caribbean. firstname.lastname@example.org
GlennaThornton Palazzo, PR 1990, is regional vice
president for Achieve Global, which helps companies
turn their business strategies into measurable results.
E. Patrick Corcoran, PR 1991, is head of office for
the International Organization for Migration (IDM) in
Vietnam. He received the Director General's Award
2007 for groundbreaking work in facilitated migration.
Lt. Commander Brad Fagan, PR 1991, is chief
of plans and operations for the U.S. Southern
Command in Miami. He is also a U.S. Navy officer.
Thomas A. Ogle, PR 1993, is self-employed at
Bottom Line Basics. email@example.com
Sherry Bithell, PR 1994, is editor of Virginia Tech
Magazine and managing editor of Virginia Issues &
Answers (see her letter to the editor, Page 2).
Nicole Andriso, PR 1996, is director of public
relations at Catalina Marketing. She directs all external
and internal communications for the St. Petersburg-
based marketing company. Her duties include media
relations, speechwriting and corporate communications.
She also serves as a spokesperson and lives in Tampa.
Anna O'Neil, PR 1996, is account supervisor for
A&R Edelman. She manages technology clients at the
San Francisco firm with a focus on clean technology and
renewable energy. firstname.lastname@example.org
Loren Goldrich, PR 1998, is operations and human
resources manager at Bauer Advertising Sales in New
York City. Some of Bauer Publishing's magazines include
In Touch Weekly, Life&Style Weekly,J- 14, First for Women and
Women's World. Igoldrich@yahoo.com
Maire Griffin, PR 1998, is public relations
manager in the wine division for Diageo Chateau
& Estate Wines. She lives in San Francisco.
Crystal Gozdur Bruce, PR 1999, is president
and founder of FairWind Meetings & Events in
Clearwater. She recently started FairWind, a full-
service meeting and event management company.
Erin L. Buchanan, PR 2000, graduated in July
from Stetson University's College of Law. She served
as editor of Stetson's campus newsletter, The Brief
She will receive her master's in journalism from the
University of South Florida-St. Petersburg in May.
Meisha Werley, PR 2000, is marketing communica-
tions coordinator for ORACAL USA in Jacksonville.
She is responsible for all aspects of print and online
communications including press releases, an e-
newsletter and distributor advisories. She reports
to vice president of marketing David P. Grant, PR
Andy Freedman, PR 2001, is associate producer for
CBS Sports. email@example.com
Jennifer Branding, PR 2002, is arena coordinator
for SMG in Duluth, Ga., a property management group
that specializes in managing publicly owned facilities.
Mark McCullough, PR 2002, is deputy press
secretary-Iowa for the John Edwards for President
Regan Thompson Olsson, PR 2002, is senior
development communications editor for the University
of California, San Diego in La Jolla. She works in the
department of development communications and
public affairs. firstname.lastname@example.org
Jaclyn Bayer, PR 2003, is academic/student support
program specialist for the School of Professional and
Continuing Studies at Northeastern University. She got
engaged in May. email@example.com
Crystal Carpenter Bullock, PR 2003, is market-
ing coordinator for Peoples First Community Bank.
Jenny Weigle, PR 2003, is business development
coordinator forThe Bank ofTampa.
Keli R. Edwards, PR 2003, is a first-year pharmacy
student at Howard University in Washington, D.C.,
and expects to graduate in 201 I. She also expects
to receive her law degree from Birmingham School
of Law in 2009. firstname.lastname@example.org
Carolina Pelleya, PR 2004, is in her third
year of law school at the University of Miami.
She worked as a summer associate at Broad &
Cassel Law Firm in downtown Miami.
Cp94 I @law.miami.edu
20 COMMUNICATOR FALL 2007
Brianne Straub, PR 2004, was engaged to Joseph
Balchunas, Arts and Humanities 1992, in
December in front of Cinderella's Castle at Disney
World's Magic Kingdom.They planned a fall wedding.
Karen Freberg, PR 2005, is getting her PhD in
communications at the University ofTennessee. She
went to graduate school for strategic public relations
at the University of Southern California and recently
finished public relations internship in Cape Town,
South Africa. email@example.com
Allyson Hartley, PR 2005, is provider communica-
tion specialist for WellCare Health Plans, a provider
dedicated to government-sponsored health plans such
as Medicare, Medicaid and State Children's Health
Brooke Ellis, PR 2006, is community affairs assistant
for the Sun-Sentinel Company in Fort Lauderdale.
Peter Kinsey, TEL 1956, is a partner at Media Alert,
an electronic media news transmission firm in Tampa.
He is a former marketing/advertising/public relations
agency's owner and international marketing consultant.
Michael E.Wayda TEL 1965, is a writer and editor
for the FAA Civil Aerospace Medical Institute. He is
publications manager and researches reports, pilot
safety brochures, quarterly newsletter editor, layout
artist and a photographer, firstname.lastname@example.org
Kent Weissinger, TEL 1973, is assistant county
attorney in Hernando County. He is programming a
live 365 Web stream.
Charley J. Gordon-Judd, TEL 1974, is operations
manager for United Van Lines. He's a decorated
Vietnam veteran. He graduated with the last name
Gordon, but in 1984 took the last name of his
adoptive father,Art Judd.
Robert (Bob) Clayton Raub, TEL 1975, is a folk
singer. His first CD is "Dirt Floor Cabin:' Raub is a
retired carpenter and lives on 10 acres in Michigan. He
makes cards under Claymark@.
Greg Laruenz, TEL 1977, is chief engineer for
the National Geographic Channel. He recently left
Discovery Communications after 10 years. He spent
seven years as director of engineering in Miami and
three years as vice president of engineering in Silver
Spring, Md. Greg.email@example.com
Eve Ackerman, TEL 1978, is a novelist. She writes
historical romance novels as "Darlene Marshall."
Ackerman is also winner of 2007 EPIC "Eppie"
Award for Best Historical Romance in electronic
Donald Richie,JM 1961,MA 1972, of
Gainesville died May 28. He was 73.
In 1960, Richie became the first UF
student to win a Hearst journalism Award,
placing second nationally in feature writing.
"He was always more of a creative writer
than a strict newspaper journalist," said Bill
Bondurant, JM 1961, who edited the first
communigator with Richie in 1961.
It was Richie who coined the name for
the publication, which replaced the COLLEGE'S
Richie was born in San Diego, Calif., and
returned to Gainesville 10 years ago.A Florida
State Prison teacher for nearly 20 years, he
taught high school and college-level courses
to correctional officers and led the General
Education Diploma effort at the Lawtey
He served in the U.S. Navy for 28 years
as a chief petty officer.
He is survived by his wife of 36 years,
Margaret Richie; two sons, John and Carl; and
sister, Barbara Griffis.
Eric Reed Wishnie, TEL 1984, of New
York City, formerly of Atlanta, Ga., died July
30. He was 44.
Wishnie died after falling from the roof of
his three-story apartment building and landing
in the street. He was found around 3 a.m. and
taken to a hospital, where he was pronounced
dead two hours later.
Wishnie was a former award-winning
senior producer at NBC News, where he
worked for 19 years. He won an Emmy Award
and an Overseas Press Club Award for his
coverage of the crisis in Kosovo in 1999. He
also won an Emmy in 1993 for his coverage
of the floods in the Midwest. He produced
stories for Tom Brokaw in the Middle East,
along with coverage of the Olympic Games
in Athens, Sydney and Atlanta and the first
Linda Henderson Kohlhagen, TEL 1982, is
regional vice president, West Coast for Cox Target
Sandra Nicholson Thompson, TEL 1983,
is director, networks and telecommunication, for
the University of West Florida. She manages
the voice/data network at UWF in Pensacola.
Thompson has a 12-year-old daughter, Hannah.
Rebecca Moore Schmidt, TEL 1984, owns
Blue Moon Yoga.After a long career as a television
producer and publicist, she uses her minor degrees
North American interview with Russian
President Vladimir Putin.
Wishnie was named an alumnus of
distinction in 2005.
"His was widely regarded as the best
graduation speech anyone in attendance had
ever heard:' Interim Dean John Wright said.
Wishnie is survived by his estranged
wife, Dawn Fratangelo, an NBC news
Stanley Nurnberger IV, TEL 2000,
died Oct. 25 after a four-year battle with
cancer. He was 29. He worked for CNN Radio
as an anchor and editor for seven years and
was frequently heard on the radio and on
television voicing many of the top stories.
His last days were spent alongside his
wife and newborn son, Stanley Lawson
Surviving are his son, Stanley, and
wife,Tiffany, in Marietta; his mother, Kathy
Nurnberger of Tucker; his father, Stanley
Nurnberger, III and wife Ruthie of Pensacola.;
sisters, Leslie Nurnberger of Tucker, Ga., and
Betsy Ryan of Orlando.; and brother Justin
Pritchard of Bailey, Colo.
Former student Van McKenzie died in
his Heathrow home in January after a three-
year fight against cancer. He was 61.
McKenzie was a student in the COLLEGE
in the 1960s and served as the sports editor
of the Ocala Star-Banner at the age of 17. He
also served as head of the sports depart-
ments at The Orlando Sentinel (twice), Cocoa
Today, the St. Petersburg Times, the New York
Daily News, the Atlanta Journal-Constitution
and The National.
He was president of Associated Press
He is survived by his wife, two sons,
mother and brother.
of speech and dance to teach yoga at her studio.
Danny Schnitzlein, TEL 1986, is a children's
book author. His latest,"The Monster Who Did
Math," came out in September. His first book, "The
Monster Who Ate My Peas," won two state readers
choice awards and was selected by the Georgia
Department of Education to be part of its Read
More program, firstname.lastname@example.org
Steve Weinstein, TEL 1987, is news director at
KJRH-TV in Tulsa, Okla. He was previously the news
operations manager at WMAR in Baltimore. Both
stations are owned by EW Scripps.
COMMUNICATOR FALL 2007 21
Paul E. Catala, TEL 1988, is an adjunct instructor
at Hillsborough Community College Writing Center,
on the Dale Mabry Campus in Tampa. He is also a
freelance news correspondent with The Tampo Tribune,
Miami New Times and other publications.
Kamelya Hinson, TEL 1990, is marketing and brand
communications manager for the Girl Scout Council of
Northwest Georgia. email@example.com
Stacy Bercun Bohm, TEL 1991,is shareholder for
Akerman Senterfitt, a law firm.The Florida Real Estate
journal recently named her Top Women in Florida
Commercial Real Estate. Stacy.firstname.lastname@example.org
Lisa Foronda, TEL 1991, is program manager
with the corporate community relations department
of CenterPoint Energy in Houston.
Kathy Aparo-Griffin, TEL 1992, is owner/
broker/CEO ofAparo-Griffin Properties Inc., a
real estate company in Deland, which also owns
The Voice Track Diva Company and can be heard
on more than 80 radio stations worldwide.
Suzanne Lawler, TEL 1992, is news and sports
anchor for 13WMAZ Television. She just published
her second book,"More Cotton Cornbread &
Renae Smirlis Simonds, TEL 1993, is a first grade
teacher at Lawton Chiles Elementary School in Alachua
County. She is married to Jon B. Simonds.They have
two children, Caitlyn and Jonny. Rsemail@example.com
Dr. Cecelia Jones Yopp, TEL 1993, is founder/
academic advisor & Christian counselor for
BrandonWill Academic & Life Christian Counseling
Services. She received her Ph.D. in Counseling in 2007
and founded the non-profit, which provides Christian
counseling via telephone and e-mail. She is married to
U.S. Navy Officer Stacey Yopp.They have two daugh-
ters, Morgan and Chaney. firstname.lastname@example.org
Jim Loznicka, TEL 1994, is chief meteorologist at
WPMI-TV, NBC 15 WeatherPlus in Mobile,Ala.
Mark Skipper, TEL 1994, is an attorney for the Law
Office of Mark A. Skipper in Orlando. He practices
criminal, family and juvenile law.
Felicia Rodriguez, TEL 1995, is a meteorologist for
WPBF-TV. She forecasts the weather for the 4, 5, and
6 p.m. newscasts. Rodriguez has been atWPBF since
Philip Gargiulo, TEL 1997, is product manager for the
health and home/garden sections ofWeather.com, the
online outlet for The Weather Channel.
Brooke Dusenbury, TEL 1999, is clinical psychology
graduate student in Boston. email@example.com
John Hatcher, TEL 2000, is owner and CEO of
Right Angle Productions, a full service Audio produc-
tion company. His clients include MTV, Bravo, CMT,
CourtTV, Discovery Channel and Sprint.
Brooke Camp, TEL 2001, is recruiting
representative for CNN and Turner Broadcasting
System. She is responsible for college recruiting
and university relations. Camp also manages the
CNN Internship Program and recruits for entry
to mid-level positions in CNN Productions.
Christina Johnson, TEL 2001, is account manager
for Sapient. firstname.lastname@example.org
Janice Carpio, TEL 2002, is a reporter for WOAI
News 4 in San Antonio,Texas. email@example.com
Dori Marlin, TEL 2002, is weekday morning
anchor and reporter for WTEN-TV in Albany, NY.
Edward M. Cox, TEL 2003, is acting president of
Bio-Quant, a San Diego-based biotechnology company.
Aaron J. Henninger, TEL 2003, is senior military
analyst and strategic communications practitioner for
Northrop Grumman. He served four years as an officer
in the U.S.Air Force and deployed to Iraq.
Earl Johnson,TEL 2003, is paid programming
coordinator for Media General Broadcast Group in
Arleene Barrios, TEL 2004, is a traffic and general
assignment reporter at KFOX-TV in El Paso,Texas. She
started off after graduation as a writer at WSVN-TV in
Dale Griffin, TEL 2004, is a talk show host and
program director of NewsTalk 770 AM/92.5 FM
WVNN in Huntsville,Ala. He has also had talk shows
in Gainesville, Panama City and Birmingham,Ala.
Brittani Krutzler, TEL 2004, is account manager
for Experian Digital, a global information solutions
Colleen Chen, TEL 2006, is a reporter for
WWMT-TV, Market 39: Grand Rapids/Kalamazoo/
Battle Creek in Michigan. firstname.lastname@example.org
Lindsay Corley, TEL 2006, is editorial coordinator
for CNN International.
Lianne Esposito, TEL 2006, is admissions
representative and public speaker for The Art
Institutes. She conducts presentations at high schools
around the state promoting the institutes.
Steven Nathan, TEL 2006, is account executive
for Zimmerman & Partners Advertising. He also
does freelance production work for CBS, ESPN and
Fox Sports. email@example.com
Monica Alvarez, TEL 2007, is production assistant
for ESPN International. Her priorities are with ESPN
International's new MLB show, Beisbol Esta Noche,
and NFL shows, NFL Semanal and NFL Esta Noche.
Linoa Phyllis Nelson, MAJC 1977, is senior
attorney for the Florida House of Representatives.
Peggy Shaw, MAJC 1982, is senior editor for
Dalmatian Press books. She writes "Sesame Street"
and other children's books and is editing a tribute
book to Martin Luther King Jr. for adults. Shaw is
also the senior editor for Spirit Press and Sonrisas
Frank Dallas Durham, MAMC 1987, is an
associate professor at the University of Iowa's
School of Journalism and Mass. He teaches the
history of journalism as well as courses in pub-
lic relations. His research focuses on the role of
anti-Communism in news coverage of the Civil
Rights era. He lives in Iowa City with his wife, Gigi
Durham, PhD 1990, and their two daughters,
Sonali and Maya. Frankfirstname.lastname@example.org
Robert Brittain, MAMC 1994, is manager of
investor relations for 3M Company.
Nikki Davis, MAMC 1998, is vice president, account
director for Burrell Advertising in Chicago.
Steve Krutzler, MAMC 2004, is senior front-end
engineer atYahoo! in Santa Monica, Calif.
Manoucheka Celeste, MAMC 2005, started the
PhD program in Communication at the University of
Washington in Seattle in September. Celeste
previously worked in residence life at the University of
Lindsey Thomas, MAMC 2006, is
communications coordinator for Haven Hospice
in Gainesville. She handles the media relations for
north-central Florida. She belongs to the Gainesville
Chapter of the Florida Public Relations Association.
Eyun-Jung Ki, PhD 2006, is assistant professor
at the University of Alabama in the Department of
Advertising and Public Relations. email@example.com
22 COMMUNICATOR FALL 2007
honor roll donors
COLLEGE raises $3.5M this fiscal year
We are proud to present our Honor Roll of donors. Gifts to the COLLEGE OF JOURNALISM AND
COMMUNICATIONS totaled $3,540,288.88 in fiscal year 2006-07.This includes generous gifts
from alumni, friends, and corporate benefactors. UF's fiscal year begins on July I and ends June 30.
On behalf of our students, faculty and staff, I thank all of you for your support. Private gifts are
essential to helping us maintain the quality of our academic programs and to providing meaningful
learning experiences for our students.Your gifts supported scholarships, research, computers and
other instructional equipment, supplies, special programs, activities and more.
Names of donors $500 or more are identified with an asterik (*). Donors of $1,000 or more
are in boldface, with an asterisk, while donors of $5,000 or more are in boldface italic, with an
Thanks to you, it was an outstanding year for the COLLEGE OF JOURNALISM AND COMMUNICATIONS.
-Interim Dean John Wright
Lucius A Bryant, Jr.
* Stuart G. Newman
Robert H. Hudson
* Harold A. Herman
Jack F. Fortes
James B. Selman,Jr.
Jack & Mrs. Francis W Shoemaker
Col.William T. Coleman,Jr. (USAF,
Walter C. & Mary M. Daniels
Mrs. Jean A. Hurner
Donald A. Peters, Sr.
Walter L. Frankland,Jr.
J. Leonard Levy
Gale Ramsey Mabe
Gloria C. Saffron
Louis E. Bradley
Richard L. Nelson
* Peter C. Barr, Sr.
William D. & Linda E. Dansby
George A. Levy
Douglas R. & Dolores G. Maddox
Reverend Albert J. Rowell
* MarthaW. Sinclair
Elizabeth C. Conkling
John W Dillin,Jr.
Mary E Dorsett
June J. Dyches
Fred K. Gamble
* Bob Haiman
Malcolm C. King
Budd T. Porter
Allie 0. Ramsey
Foy C. Sperring, Sr.
The Hon. N. David Flagg
Linda K. Hanks
William H. Maddox,Jr.
* Frank Karel III
Cynthia C. & F. Leslie Smith
Michael W. Delaney
* Richard A. & Nancy A Mitchell
Peter S. Perkel
* Stanley J. & Barbara S. Schwartz
Robert B. Stewart
Charles J. Cooper
Wade H. Edwards
John C. Mattucci
Harlow C. Middleton
Col. Harry A.Pearce
* Harold E. Rummel
* George M. & Hazel B. Solomon
Donald B. Blackadar,Jr.
Joan R. Burstein
Robert D. Green
Philip S. & Patricia A. Huguenin
Frederick S. Lane
James F Pearson
* Judy Lynn Prince
Edward A. Ridolph,Jr.
David M. Berkowitz
Rodney C. Caborn
*William R. Crawford
* Carl J. Fabry
John C. Gain
Charles I. Gibbs
Frank W. Goodwin
C. Frank Manning
Michael B. Merget
John E. & Sandra L O'Donnell
Richard A. Schwartz
CaptArthur M. Seitz III
Jay C. Steadman, Jr.
Susan W Barron
John W. Britten
Daniel V. DiLoreto
M. Laird Gann,Jr.
Patricia S. Hanafourde
James R. Kelly
James D. Marshall
Guillermo I. Martinez
Peter K. Pringle
Marjory R. Schwartz
Susan J. Sherman
* *Bonni G.Tischler (d)
Ronald E.& Nancy C. Birchall
James C. Brock
Sharon R. Carnohan
William G. Dupree
* Susan T.& Edgar C.Jones,Jr.
Carolyn V. Killingsworth
Gary W Ostrom
Diana L. Ramsdell
Sandra S. Boots
Jane S. Davis
*Terry G. Hopkins
James K. Horer
Ross H. Kistler
Ruth B. Koch
Gary John Mielo
* Susan K. Pinnas
Steven E. Rohan
Ann M. Somerville
Charles S. Broward III
Mrs.Jean L Clair
Mrs. Farrell T. Didio
Thomas A. Eason,Jr.
William L Fouraker,Jr.
Miles N. Francis,Jr.
Gail P Gilmore
Amy S.& Ronald E. Goldberger
Felix T. & Susan S. Haynes
David L Kahn
Eric S. Katz
Margaret 0. & Harold R. Kennedy,Jr.
Marc L Lubet
Jane W. & Gordon W. Netzorg
Edward E. Pavelka
Gail B. Payne
* Louis M. Perez
COMMUNICATOR FALL 2007 23
David K. Reddick
Michael S. Smith
James F. Stanfield
The Hon. Stanford Blake
Ronald L Hayes
Carla M. & Russell L. Klepper
Linda S. Lee
Marlayna B. & Patrick H. McMillan
James R. Money
Mary Katherine Morse
Linda O. Murphy
Donald A. Nattress
Robert K. Oglesby
Margo C. & Alyn E. Pope
Pierre G. Powel,Jr.
Arthur M. & Linda S. Sabbag
Brian K. Smith
Samuel G. & Suzanne B.Tischler
*W. Bradford & Rebecca S.Todd
Bruce G. Bradburn
Candy & Dennis M. Callas
Robert J. Carr
Bruce P Cheen
Howard L Chesneau
Kenneth S. Clarke
The Hon. R Kevin Davey
Barbara J. Griffin
John D. & Marjan Haviland
Louis P. Kilgore III
Paul A. Kuester
Rebekah Slavis Marinelli
E. Frank Murray III
Kathleen A. Sexton
James E. & Sharon M. Borsari
Betty M. Denning
Michael P. Gable
Henry H. Graham, Jr.
Lawrence W Green
William D. Hunter
Belton E.Jennings III
David H. Kelmachter
Thomas M. Leahy,Jr.
John G. Mallow
Richard D. & Gwenn L Oldham
James H. Park
24 COMMUNICATOR FALL 2007
Enrique J. Perez
James E. Posey,Jr.
Mrs.Terry M. Redman
Carol C. & Richard J. Rescigno
Bonnie Linton Solloway
J. Sheila Wexler & John W. Fuller
* Howard D.Anderson
Marilyn M. Baron
* Maureen M. Barrett
Wanda F. Barry
* MichaelT. Bayer
John N.&Anne Bert
David K. Bookman
Captain RobertA. Buehn,Jr.
Ronald L Bush
Kim B. Christiansen
Cathy O'Donnell Crosby
George Michael & Kathy L English
Seyman L Greenberg
Diane A. Hatcher
Marianne Macina Hoffman
Sandra L Kibler
Andrew J. Lehrman
Gerald R. McCarty
Jane L Nixon
Kent H. Steele
Carl E. &Wendy Heller-Stein
James Edward & Eileen Cooke
Melissa L Edwards
Denise W Foster
Joseph P. Grabosky
John R. Gregory
Kristen C. Gunter
* Carl A. Hiaasen II
William R. Kampfe,Jr.
Gary D. & Donna S. Koch
Robert J. Lichtenstein
William R. Meide
Sonia E. O'Donnell
Thomas P. O'Hara
Pamela S. Rosica
Robert L Rothman
Barbara P Schmidt
Lucretia M. Scudder
Laurel B. Smith
Patrick M. Sullivan
Doris K. &The Hon.
Robert M. & Dian S.Williams
Gary E. Bitner
Ronald M. Blank
Hollis C. Boardman
Francine P. Brice
Karen M. Buesing
* Michael R. Costigan
Ronald T. & Mary A. Cunningham
James W. Dickson
* Le'etta Jean & Mark D. Erstling
Robert S. Ferreira
Gregory P. Forrer
Richard L. Gilman
Doris S. Goldstein
Kenneth W. Goodman
Robert I. & Deborah L Gray
Keith M. Hastings
Jacqueline L. Kanner
William M. Kennedy
Scott R. Lajeune
Larry O. Lansford
Faith C. Levine
John A. LoBianco
Brian D. Marsh, Sr.
M. Rory O'Connor
Donald M. Pickard
Michael J. & Carol S. Prendergast
*William F. Quattlebaum
* James E. Robison
Marilyn M. Schenck
* Kenneth B. & Cindy G. Schick
GaryT. & Maria G. Sease
June S. Shenkman
Rodney N. & Elizabeth S.Ward
MartiT.& Rand M.Agins
* Debra Beveridge Bannister
David D. Beidler, Esq.
James R. Brinson,Jr.
*Andrew E. Brown
Dennis R. Conrad
Joan E. Delott
Michael B. Dunn
Jeffrey N. Elliott
Carol C. Enfield
Mona Schapiro Flax
Timothy J. Gallagher
Hal I. George
Edward L Hamilton,Jr.
Cynthia L Hutchison, M.A.
Mindy G. Klein-DeVane
Dale B. & Ruth A. Klockowski
Thomas P. Knippel
J. Craig Knox
Ellen M. Koteff
* Jamie & Roberta A. Mclntyre
Brett P. &Theresa H. McTammany
David L. & Amy Nicholson
Karen E. Rabon
Frank R. Radcliff
Jay L. Roth
Jeffrey M. Stutin
James M. Summers
* Mayco &Tamara A.
* David V. Bianculli
* Donna E. Blanton
VictoriaV. & J.Vincent Boyle
Joseph F. Clark II
Lloyd E. & Rosanne G.
Katrina R. Freeman
Thomas P. Germond
John R. Hennessey
Jane E. Holston
Jo Ellen A.Janvrin
Mrs. Cary M. & Robert S.Johnson
Robin Capell McCabe
Timothy A. Miller
* Keith & Marilyn L Moyer
Andrew A. & Maria P. Newman
Karen R. Smith
* Angela A. Buonocore
Thomas T.& Kathleen D.Cox
John B. David
* Carol A. De Boer
Dana S. & Diana L. Eagles
Lisa M. Goddard
Gilbert D. Green
Olga A. Hernandez
Gary R & Anne B. Hixson
Lawrence D. Keen
Brenda W. & James E. New
Jeri C. & David W. Rice
John G. Roos
Neil M. Sackheim
J. Frank ScottJr.
Kathleen L Maloney Skambis
Robyn S. Sortal
Michael J. Starling
Steven M. Strange
Bruce A. & Barbara Weinstock
Susan B. Bray
Seth P. Chazin
Jane S. Clifford
John M. & Carolyn R. Donegan
David Bushnell Emmel
Robert C. Engle
Theresa F. Falk
Pamela B. Fine
* Andy & AmyV. Fletcher
Debra L. Friedman
* John N. & Ruth T. Giordano
Carol A. Groben
Steven C. Hager
Henry James Howard III
Cindy S. & Richard A. Kane
J. Michael Lenninger
Teresa M. Materdomini
Donald C. McLearn
Frances M. McMichael
Jacqueline A. Molsick
Kathleen M. Monacelli
Mrs. Lih-Shiang Monteith
Terrence P. O'Connor
Marilyn W. Ringo
Nancy K. Rodlun
Mrs. Kim R. Sams
* John W. Schryber
* Joseph R.Tanner
Harry S.Thomson III
Michael L. Baskin
Arnold S. Cohen
* Linda M. & Michael J. Connelly
Rita F. Corley
Deborah J. Crews
Mrs. Missy B. Fennimore
Martin R. Goldman
Carol T. Gomez
Cherie J. Hicks
Rick Hirsch & Robin S. Landers
Daniel R. Hoag
Leslie A. Kane
Ilene R. Klein
Scott D. Kuntz
Walter R. Kurlin,Jr.
Nan B. Levy
Susan C. Louis
Rosemary D. Madden
John W. &Vikki L. Milton
* Sharon J. Peretz
Amy J. & Jonathan D. Rubins
Annette Mary Schield-Dever
* Stephen A. & Cheryl N. Schmidt
Barbara B. Sherbill
Doris J. Simon
James A. Siwy
Edward H. Stansel,Jr.
Denise B. Stobbie
Joanne S. & Timothy S.Trebbe
Mark B. & Cindy EWeisser
Mrs.T. Christine Ahearn
William D. Bryant
Tamara Ann Campbell
Robin B. Cohen
Ernest G. & Michele E. Crone
* Donna L Curasi
Martin P. Duda
Cynthia F. & Sheldon J. Fox
Eric J. Fregger
Kenneth L Goldberg
Cynthia A. Goldsmith
Thomas Hercules Grasse
Kathryn F. Hart
Mary C. Katz
J. David Kelly
Deborah B. Kolodkin
Karen L Kruszewski
Sharon R. Lindblade
Marc J. Margolies
Suzanne Mathews Davis
* Charles M. & Joanne Mirabella
Vincent J. Patrick
Maria L & Richard E. Pierson
Leslie L Puro
Cameron R. Roberts
Daniel K. Smith
Robert P. & Debra B. Smith
Mrs. Shannon J. Sottilare
Lane & Pamela D. Stidham
Sylvia R. & E. Jon Weiffenbach
Clara E.Amiama Rodriguez
A. Paul Anderson
Christine R. Barr
Colleen Marie Checho
Robert A. Cherof
David L. Cox
Edward D. & Karen M. Price-
Jody Segal Davis
Carolyn R. Dinberg
Michael T. & Linda W. Gaffey
Catherine G. Harwood
Jennie S. Hess
Leslie J. Heumann
David M. Hogerty & Kathryn J.
Rebecca M. Hoover
Carol A. & Neal W. Horner
Edward R. Hunter
Christopher J. Kovic
Francis S. Leenders
Denise R. McFall
Alberto M. Ortez,jr.
Cynthia A. Parks
William E. Randolph,Jr.
Edward J. & Theresa A. Richardson
Mary R. Rogers
MarcA.& Catherine F. Rosenfeld
Alan R. Schrack & Diana D. C.
Ann B. Sides
Robyn G. & Mark A. Sieron
James H. Swann
* Karen Wendman
Andrea N. Bass
Paula A. Bosler
Mary L &William D. Brennan
Jeffrey R. Bunkin
Cynthia G. Chambers
Gwen L Cohan
Troy J. & Lori L Crotts
Marcelle B. DeCuir
* Sheila M. Farley
Maureen M. Frydlewicz
C. Del Galloway
William M. Goodwin
Carolyn B. & Robert E. Gosselin
Michele K. Greenfield
Lori A. Harrop
Catherine M. Hayes
Michelle B. Hershey
* GaleV. King
* Joyce A. & Brian R. Konigsburg
Lisa S. Koonce
Robin G. Litrenta
Angela C. McAlpin
Mark C. Mitchell
* Christopher L. &Vicki P. Mobley
Wende S. Reoch
Olga L Reyes
Janet C. Schlang
Maryanne U. & David T. Smith,Jr.
Shari K. Zissman
Jill I. Betz
Robert J. Cajal
Susan R. Chrzan
Douglas A. Cohen
Susan E. DeFonso
Marsha K. Dyer
Nancy A. Fischer
Jacqueline A. & LarryW. Green
Carla E. & David A. Gubernick
Lori A. Harrow
Deborah D. Hepburn
Michael B. Huguenin
Kimberly G. Hunt
Lisa P. King
The Hon. Richard D. Kriseman
Terese M. Latham, Esq.
* Clifford E. Marks
Deborah B. Moore
Miriam H. Mott
Karen K. O'Byrne
Ronald R. Oldano
Kimberly M. O'Shaughnessy
Jeanne M. Reilly
Gary L Sanders
* Richard W. Schneider
Patricia A. Sedlacek
* Judy D.Wicks
David B. & Gina B. Bruce
Leslie C. Burges
Jacqueline M. Burns
Bonnie S. DiVeroli
John H. Fullerton,Jr.
Brian P. Grant
Beth S. Graves
Diane B. Harrington
Christopher R. Hyers
G. Kerry & Kaaren H.Johnson
Pamela B. Kassner
Hope G. Koehne
Kim Korzen Denton
Lisa Thatcher Kresl
*John P. McGrath
Leslie F. Moeini
Jeffery K. & Mrs. M. Dana Parsons
Dan M. Pollack
Susan E. Rocco
Kenneth P. Rotberg
Raymond Sayeg, Jr., Esq.
Susan Jones Steele
Judy R. Stinson
Paul E. Suss
COMMUNICATOR FALL 2007 25
Jennifer Kaye Thomas
Pamela A. & John A.Young
Stephanie H. Blay
Barbara S. Hansen
Jeffrey G. Harness
Thomas M. Henderson
Cathryn C. Hollfelder
Anne D. Mathews
Keith 0. & Elaine R. Milsark
Kathleen C. Modica
Michael J. & April B. Petros
Mrs. Rhendy R. Rowe
Scott 1. Rubens
Daniel R. Schnitzlein
*William L. Schreiber
Ava M. Seaney Cannon
Derry L. Smith
Mary D. Smith
Piper Lee Smith
David M. & Kathryn Lotspeich
Shannon M. & Lisa D.Warner
Laura J. Zappi
Nina T Bradbury
Karen M. Daragan
Katherine B. Davies
Frank D. & Meenakshi G. Durham
Timothy C. & Mrs. M. Kati Ennis
Michael L.& Kristin M. Gibson
Paul J. & Mrs. Donyale C. Grove
Calista J. Hans
Rena M. Howell
Kathryn L. Hudson
Laura G. Maiocco
Sharon M. McBreen
Ingrid C. Mellone
James P. O'Donnell
Jodi L Radake-Miranda
Chris F. Reidy
Nanci P. & Marc R. Schwartz
26 COMMUNICATOR FALL 2007
Paulette W. Senior
Rachel A. Smith
Barry A. Stumbo
Todd N. & Julie Wilpon
Annette D. & Dennis A. Barth
Amy Cox Baxter
Mrs. Brooke Z. Chiappelli
Ann Melinda Craggs
Kathryn L. & Bruce R. Crain
Donna K. Crawford
Dennis J. Flynn,Jr.
Kimberley A. Gardner
Patricia A. Gibowicz
Andrew S. Haas
Diana Rugg Hanson
Maj. Christopher M.Jacobs
Cassie R. Knapp
Mark O. Leeps
Joseph M. Letter
Michele K. Lindstrom
Deborah C. Mackery
Pamela G.& William Martini
Jeffrey A. & Julia A. Miller
Cathleen S. Poor
Mrs.Ashley L. Rentz
Adrienne R. Scheck
jodi Schoen Flayman
Jay K. Sharfstein
Charles M. & Carla G.Wendy
Robert J. Beck
Catherine A. Cleary
Christy M. & Harry H. Daugherty,
Vic &Ann DeLeon
Megan C. Gordon
Andres R. Guerra-Mondragon
Holt M. Hackney
Sally A. Martin
Lawrence V. Meisel
John L. Meltzer
Ronni Miller Gardner
Melissa C. Nelson
Kelley R. Newhouse
Charles F. Nicolas
Stefanie R Nimick
Christopher M. & Christine M.
Natalie V. Piazza
Timothy E. Reasoner
Mrs. Fataima Z.Warner
Denise L & Boris R.Abreu
Mark G. Boslet
Peter J. Carter
* Michael L Dame
Thomas E. Davis
* Jon C. DeVries
Kathryn A. Douglas
Sharon H. Dowell
Charles H. Fontenay
Amy E. Franklin
Howard A Gengarelly
Mark R. Halton
Timothy J. Hill
Mark A. Johnson
Gregory R. Long
Desiree H. Miller
Rebecca H. & George C. Moran
Karen M. Nesbitt
Marcia O'Donovan Bourdon
Christina H. & Greg E. Sims
Scott H. Smith
Scott A. Stevenson
Matthew A. & Paula L. Striner
Garland G. & Lori FWarren
Rebecca Hart Blaudow
Michelle K. Boas
Shane T. & Christine N. Bryant
Cmdr. Brad A. Fagan
* Barton R. Field
Beth A. Formica
Kimberly Gray Fess
Dena L Guida
Valerie S. Hasselbach
Francine H. Katz
Stephanie Oelstrom Rubin
* Nancy H.& Kevin LWalsh
Mrs.AnaDarcia S. & Mark L
Stephanie S. Brennen
Bridget A. Grogan
Ramsey D. & Rhonda Montoya
Nicolia L. Hickenlooper
* April W. Johnson
Christine A. Montgomery
Jennifer R. Schenck
Jason I. Simon
Carol A. & Jeffrey W.Tate
Laura R Bennett
Karen A. Bittencourt
Kristin M. Carter
Elizabeth A. Clarke
Charles D. Cowan II
Anthony J. & Bridget M. Diaz
Amy E. Ebersbach
Robyn A. Eichenholz
Gregory A. Forte'
Eric S. & Paula W Friedman
Heather C. Grattan
Mrs. Sharai M. Hagerty
Jeffrey A.Jacobs, Esq.
Eric J. Larsen
Elizabeth B. McCarthy
Karen L Murino
Susan E. Rochard
Valarie B. Rodriguez
Lisa C. Stevens
* Matthew H. &Wendy D. Swezey
Charles W. & Bobbie A.Terhune
Elena C. & Blaze D. Barbre
Rebeca E. Bechily
Darren W. Berry
Robert A.& Kelli R. Black
Amy M. Deve
Bernadine & Garth G. Douglas
Steven B. & Marci E. Finkelstein
William L Fouraker III
Sheri D. Frenthway
Dana H. Grodin
Amy C. Gross
Jennifer B. Hamilton
Matthew M. Hodge
Mrs.Jolisa A.Jones-Corey &
Michael S. Corey
Heather L. Kabobel
jennifer M. Lehtola
Steven J. Lyons
Eric E. Menge
Patrick A. Minor
Melanie A. Mrozek
Kathleen M. Payne
Susan E. Russell
Suzanne M. Smith
Abbe M. Solomon
Tracy A. & James L Stephenson, Jr.
Georgia F. Begin
Laura H. Bellamy
Robert M. Blade
Alisha A. Bowen
Cathi S. Davis
Ramon A. Fernandez-Andes
David L Gaule
William & Nancy M. Kinnally
Cory S. Laufer
Jennifer A. Mayfield
Stacia G. McCallum
Brian R. Mclntosh
James V. Murphy
Jennifer L. Musser Metz
Mrs. Liesl O. O'Dell
Kyle C. Schad
Laura K. Smith
John A. Sulser
Jennifer Susan Sybers
Elizabeth A. Ballou
Tara L Brantley
Gabrielle A. Braswell
Tammy A. Campbell
Thomas B. Cannon
Sarah S. Fanous-Samaan
Jennifer A. Floro
Miriam N. & GregoryV. Hardy
Angela D. Holloway
Lorraine N. & James M. Keites
Heather L. Lambie
Douglas E. Martin II
Michael A. Millet
Christina B. Nuss
Kelly G. Powell
Casey S. Slott
Eric H. Sommer
2nd LtTony M.Wickman
Samara S. & Jeffrey M.Abrams
Kimberly M. Cowin
Susanne D. Dudley
Jeffrey B. Forrester
Michelle Henley Ludwiczak
KellyA.&Wayne D. Hinderer
Katie G. Kight
Jennifer M. Mansfield
Christian S. Marasco
Derrol J. Nail
John A. Santiago
Coleen G. Siansky
Adam F. Zink
Cathy A. Beaty
Laura A. Bishop
Christina E. Burnett
Joshua A. Conrad
Bram A. Maravent
Joel S. Miller
Tracey L Nobel
Andrea M. Rothstein
Stacey A. Russo
Stacy M. Schwartz
Sean D. Smith
Trina D. Steinberg
Jared B. & Keri Zimlin
Gregory C. Burnett
Francesca P. Fazio
Jodi L. Greeson
Robert M. Guido
Kimberly M. Hernandez
Brent L. & Ernestine J.Jones
Brian E. Larsen
Diana J. Ryon
Amy V. Speak
Lacey C. Sweeney
ChristopherA. & Patricia LWarren
Kimberly Anne Wischnowski
Erinn B. L Bostwick
Allyson E. Franco
Mrs. Jamie L & Jason D. Goble
Justin H. Gottlieb
Lisa G. Grayson
Adrienne S. Herndon
Nikisha J. Hunter
Nancy S. McCarthy
Stanley L Nurnberger IV
Kristen L Oyler
Tara D. &Todd M. Pollock
Lauren J. Rosenfield
Stephanie A. Schulman
Holly G. Sokoloff
John S. Spano
Leslie B. Zlotnick
Mrs. Brooks A. Biagini
Aaron R. Bourgeois
Irene D. Ferradaz
John G. Hayes
Kelly L Landy
Kathryn H. Lynn
Robert H. McEwan
Grant H. Rowe
Melinda L Rutland
Lilah J. Bloom
Dana E. Bluestone
Bryan S. Diaz
Grady L Elwell & Sara B. Kassab
Lainee K. Fiorentino
April M. Frawley-Birdwell
James A. Geason
Heather D. Hatcher
Kimberly J. Kanoff
Richard J. Leonard
Gabrielle R. Mahn
Kristy L Nimnuan
Stephanie A. Perry
Caryl D. Reinhardt
Melissa C. Shuffield
Meghan R. Costigan
Mark E. Folger
Earl S. & Lisa B.Johnson
Jesse C. & Crystal D. Mclnnis
Kane B. Parker
Amanda D. Patton
Jennifer E. Smith
David W. Bulla
Lauren D. Dean
Ross M. Ford
Heather L Greig
Kimberly R Hart
Megan J. Homer
Emily C. Kulavich
Jeffrey T. Lutz
Carolina P. Pelleya
Ross E. Schmadebeck
Cody A. Swann
S. Camille Broadway
Alberto E. Castro
Catherine E. Chasen
Laura B. Figueroa
Stacy E. Gimbel
Jennifer M. Green
Lindsey C. Irwin
Jacqueline L Norris
Jack M. Shapiro
Kathleen A. Sohar
Keith E. Sonderling
Kathryn L Symmonds
Daphne L Charles
Melissa L Chong
Benton A. Danner
Stephanie M. Davis
Tara I. Fox
Marie A. Guadagno
Molly C. Pusateri
Caidin M. Murphy
Patrick R. Nealis
David S.Arthurs, Sr.
Sharon R. Black
Leslie D. Bram
Mrs. Marion B. Brechner
Harvey M. & Ilene
Marjorie L. & Edwin R. Budd
John V. Carlson
* Joseph J. Curley
Barbara E. Danforth
* Marjorie L. Davis
Alfred R. & Elizabeth A. De Angelus
Julie E. Dodd
Karen Caudill Dyer
Nancy A. Dyer
* Mickie N. Edwardson
Mary A. Ferguson
* Lois S. Field
* Chester E. Finn,Jr.
Kenneth A. Fischer
Ronald E. Forguson
* J. Howard & Barbara B. Hall
* George D. & Mariette L Heavey
Rebecca S. Hulon
COMMUNICATOR FALL 2007 27
*Ann M. Kenyon
*Andrew M. Kessel
* Diane D. Kirk
* Honore A. LeBrun III
Timothy M. Lewis
Janet A. &Winfield M. Lindeman
Ralph L. Lowenstein
* Anne Margoluis
Susan K. Martin
Karen Meister Hodson
Debbie S. Menoher
* Jeanne O. Mitchell
* Stephanie M. & Mortlake O.
*Willard D. Nielsen
* Beverly K. Olson
Natalie S. Pearlman
* Frank N. Pierce
* Albert D. Quentel
* Churchill L. & GayW. Roberts
Jon A. Roosenraad
Cynthia E. Schwartz
Beverly S. Sensbach
* Mary G. Slattery
Elizabeth L Smith
J. Michael &Toba M. Smith
J. Scott Suarez
Robert S. & Barbara E.Trotter
Suzanne Marie Walker
John W & Pamela C.Wright
*A. P. Phillips Foundation, Inc.
Altria Group, Inc.
* American Veterans of Israel
Anheuser-Busch Cos., Inc.
*Arlington Community Foundation
* Karl A. Bickel Charitable Trust
* Braman Family Foundation
*The Shepard Broad Foundation,
* Jack Chester Foundation
* CIGNA Foundation
Citrix Systems, Inc.
The Clorox Co. Foundation
The Coca-Cola Co.
COUNTRY Insurance & Financial
*CPAmerica International, Inc.
*Walt Disney World Co.
Doc Green's Gourmet Salads, Inc.
Dow Jones & Co., Inc.
Eli Lilly & Co. Foundation
Federated Department Stores
Florida Equine Publications, Inc.
* Florida Press Club, Inc.
FPL Group Foundation, Inc.
* Gainesville Advertising Fed
* Gainesville Community
* Gainesville Regional Utilities
* GE Foundation
* June Baumgardner Gelbart
* Greater Miami Jewish Federation
* Hamilton Risk Management
* Harris Corp.
Hart & Partners
*William Randolph Hearst
* IBM Corp.
* Johnson & Johnson
* John S. & James L Knight Fdtn.
Lake Marion Cable Services LLC
Merrill Lynch & Co. Foundation,
J.P. Morgan Chase Foundation
NewYorkTimes Co. Foundation
Northrop Grumman Foundation
Office Depot, Inc.
Palm Beach Newspapers, Inc.
The PBG Foundation
* Pearce Family Foundation
Philips Electronics NorthAmerica
The Progressive Insurance
* Scott Sanders Productions, Inc.
Scripps Howard Foundation
* Shane's Rib Shack
* Siemens Power Generation, Inc.
* South Florida Sun-Sentinel Co.
* St. PetersburgTimes Fund, Inc.
* State Endowment Matching Gifts
State Farm Cos. Foundation
*Time Warner, Inc.
UBS Foundation USA
* University Athletic Assn., Inc.
* University of Miami
Walt Disney Co. Foundation
*Washington Group International
28 COMMUNICATOR FALL 2007
.. . .-.: ,-... .- .
". .. : ." 1: .' ... .. : ;
Please take a moment to fill the Alumni Nte ca
Or e-mail us at firstname.lastname@example.org
t iI-k r I
BY CHRISIANA LLLY AND ASHLEY M LBACH
following U.S. soldiers in Iraq for a book he's
researching, David Finkel, TEL 1977,
sometimes edits stories for journalism
senior John Cox in Gainesville.
They met in the spring semester
when Finkel, a Pulitzer Prize-winning
Washington Post reporter, spoke to a
More than 150 speakers from companies such as ESPN,
The Miami Herald and Johnson & Johnson visited the
COLLEGE in the 2006-'07 school year.
"Both [alumni and non alumni] are a tremendous
resource," said Department of Public Relations Chair Spiro
Kiousis. "But I guess when an alum comes, it's sort of like
having a family member serve as a guest speaker."
Advisory councils, student organizations and personal
contacts summon speakers to classrooms. Sometimes their
companies sponsor their visits, sometimes the COLLEGE pays
their expenses and gives them an honorarium and sometimes
they dip into their own pockets, without complaint.
Rob Cherof, ADV 1982, Batten, Barton, Durstine & Osbor's
Atlanta executive vice president and chief marketing officer,
serves on the COLLEGE'S Advertising Advisory Council and speaks
to students once or twice a semester. Even when he's in town
for other purposes, he contacts Department of Advertising Chair
John Sutherland and asks to give a classroom talk.
"There's just an energy on campus that you miss in the work-
place," Cherof said.
Many alumni reflect on their college experiences when advis-
ing students on the strategies that catapulted their careers, as well
as what they wish they had known before getting into it.
Many speakers in classes Cherof took discouraged stu-
dents from entering the advertising field, he said. Although
he avoids sugarcoating the industry, he tells students about
the field's thrills and challenges.
"I feel like I owe students a different perspective," he said.
"There are enough people telling students it's hard and not enough
of what's good."
CONTINUED ON PAGE 30
COMMUNICATOR FALL 2007 29
ESPN reporter draws up
X's and O's for students
M mbers of The Gator Nation rarely mask their loy-
alty to the Swamp. But ESPN sideline reporter Erin
Andrews, TEL 2000, must often stifle her spirit.
"How do I stay unbi-
ased?" she asked students in the COLLEGE. It's a
"I know there are 15 [reporters] waiting to
take my spot." world ...
Andrews trekked to Title Town in the
spring to collect a trophy of her own to let stu
- the UF Outstanding Young Alumni yO r
Award, which she received along with
Betty Cortina, JM 1992, editor of Latina -Emll ANDRE
Andrews covers the National
Hockey League, Major League Baseball and college football
and basketball. Dozens of students listened to her give a play-
by-play on how to get started in sports journalism. Her advice:
Get out there as soon as possible.
"I wanted to start at ESPN but [Fox Sports South Florida] was
the best thing for me because it taught me how to study," she said.
ff roll off
Ws, TEL 2000
"It taught me how to be around athletes and
coaches. It taught me how to act."
Andrews started as an underpaid free-
lance reporter for Fox Sports South Florida.
Word spread about the young reporter cover-
ing the Tampa Bay Buccaneers and Orlando
Magic, and she heard that the Tampa Bay
Lightning sought an eye-catching sideline
"If it got me in the door, it got me in the
door," she said about her looks. "You gotta
use what you have."
After reading Hockey for Dummies the night before her interview,
Andrews snagged the job.
"The business is all about who you know," she said. She didn't
know anyone after graduation, but through interning and freelancing,
Andrews developed connections.
Andrews' advice: Show your bosses that you'll cover anything.
In 2003, Andrews left the Lightning to cover the Atlanta Braves
and college football for TBS and the Atlanta Thrashers and Atlanta
Hawks for Turner Sports South.
When Turner Sports didn't renew her two-year contract, Andrews
sought out an ESPN producer at a hockey game in Atlanta. She fired
facts and figures about hockey at him.
ESPN hired her to cover the NHL.
Andrews never would have made it as a sports reporter without
adjusting to the crude locker-room chatter, she said.
"It's a guy's world and it's nasty," said Andrews, who grew
up watching Boston Celtics and Green Bay Packers games with
CONTINUED ON PAGE 38
Novelist and journalist Kristin
Harmel, JM 2001, holds the room at a
standstill as she talks about interviewing
celebrities for People magazine and writ-
ing two novels, all by the age of 28. She
shares embarrassing stories, like stuttering
in front of baseball hotshots Wade Boggs
and Bo Jackson.
"It's stuff that I had to learn by trial
and error," Harmel said. "So why should
the students bother going through a year
figuring out what works when I can just
Even after speakers have come and gone,
their messages resonate throughout the
semester. Professors often refer to specific
examples from the visits.
"I will certainly try to coincide
with [guest speakers'] expertise with the
subject matter that's being covered in
class, just so there's a connection that
provides repetition and linkage," Kiousis
said. "That allows students to apply a
lot of concepts and principles from the
In advertising Prof. Jorge Villegas'
class, Cherof presented the process of cre-
ating an ad campaign from brainstorm-
ing to airing for companies such as Dell
and the former Cingular Wireless.
"I can teach you all you want about
writing a creative brief," Villegas said.
"But you need to see one, a real one."
Regardless of the experience many
professors garner outside of the class-
30 COMMUNICATOR FALL 2007
tackles tough topic
ormer Washington Post columnist Jabari Asimrn is alwa)
willing to talk about the "N" word. Issues like race and eth-
ics dominated his speech when he visited Associate Prof.
Michael Leslie's ethics class during the spring semester.
"Students need a fresh perspective," Leslie said. "And what better
opportunity than with someone who's a professional and of color?"
Lindsay Braun, TEL 2007, found Asim's speech insightful.
"It's those kinds of perspectives that you don't often think about,"
she said, referring to the importance of race and diversity in the
Asim, who worked as a columnist and deputy editor for the
Post's Book World section for 11 years and
recently became editor-in-chief of THE CRISIS i. Our r
magazine, grabbed national attention with the to it te
release of his book The N Word: Who Can Say It,
Who Shouldn 't, and Why earlier this year. veryT V
"Our reactions to it tend to be very vola- I want
tile, mine as well," Asim said in a PubDefnet
interview. Growing up, his father forbade him somIe f 1
from using the word, though he never gave an behiI
explanation. "I wanted to get some of the history
behind that." -JA
Asim's book chronicles the word's history,
dating back to Thomas Jefferson and ending with its present-day use
in music and entertainment.
"He's instructive on how to handle issues in an appropriate man-
ner," Leslie said.
Asim's speech offered insight into racial issues, students said.
"He was very well versed on the topic, and it was interestingto hear
a little about the word's history and evolution," said Ryan Hanson,
TEL 2007. "It was encouraging hearing someone articulately explain
why the word is taboo, using history and detailed research."
Leaving Northwestern University a semester short of receiving
an English degree, Asim dropped out when his girlfriend (now wife)
learned she was pregnant. "I needed a job and always figured I'd go
back," he said.
Today, he's concentrating on adapting to his new job. An
employee from THE CRISIS encouraged Asim to apply for the editor
position. The NAACP's official publication, this bimonthly maga-
zine covers African-American issues, history and achievements.
Asim's work has appeared in Essence,
actions Salon.com, the Los Angeles Times and
nd to be the Village Voice. His books include Not
Guilty: Twelve Black Men Speak Out on
Volatile ... Law Justice, and Life and THE ROAD TO
ed to get FREEDOM: A Story of the Reconstruction.
He's also written poems, plays and chil-
the history dren's books.
id that. ': "I had just finished reading his editorial
on [baseball player] Curt Flood," said Interim
R ASM Dean John Wright, a fan ofAsim's work. "I
think he was surprised to know that."
Professionals like Asim offer the best advice about ethnicity and
media, said Melissa Welsh, TEL 2007.
"These opportunities are priceless," she said, "and in my opin-
ion, one of the strongest points of the curriculum in the COLLEGE."
Leslie hopes to bring Asim back as a Hearst Visiting Professional,
and Wright said they've discussed it.
"He has a tremendous enthusiasm for stimulating students to
think about the many things they can write about," Wright said.
rooms, students only see their teachers
within the academic setting.
In the Department of Journalism, many
professors try to balance teaching and main-
tain insight into the current trends in the
magazine and newspaper worlds. Several
faculty members take jobs in the summer
or freelance to stay in touch, Chair William
McKeen said. Nonetheless, they still call
on guest speakers.
"All professors will tell you- even some-
one like Mike Foley [JM 1970, MAMC
2004], who has years and years of experi-
ence you [can] say something in class,"
McKeen noted, "but when somebody comes
in from the outside and says the same thing,
students seem to perk up."
For instance, although Associate Prof.
Cynthia Morton worked for three years
at Leo Burnett and Carol H. Williams
Advertising, she feels that bringing in
speakers bolsters what she says.
When John Antonio, TEL 1989, an
ABC producer in New York City and
a member of the Telecommunication
Advisory Council, speaks to a class, he
helps make sure "there's a touchstone
between what they're teaching in school
and what's going on in the industry
because the industry is constantly chang-
ing," he said.
Earlier this fall, for instance,
"Sharkwater" Director Rob Stewart pro-
vided Documentary Institute students
with practical tips of how to market their
CONTINUED ON PAGE 33
COMMUNICATOR FALL 2007 31
Poet shows how to
portray disabled people
Amateur poet and expert Scrabble player Ben Bloom
offered the graduate students in Assistant Prof.
Johanna Cleary's spring Covering the Arts class
a raw, unabashed perspective as an artist with
"When you have CP," said Bloom, his British accent shining
through his slightly muddled speech, "the brain works but
the body doesn't work, and to get that frustration out on
paper, I use stronger language. And some people can
get offended by that."
His slightly staggered walk seemed natural to
Meredith Cochie, JM 2006, a journalism graduate
student whose stepsister has CP.
Cochie could tell other students felt nervous
about saying something out of line, but Bloom
set them at ease with his candor and, at the
same time, challenged their comfort levels
and previous opinions with his sarcastic
"You stop seeing him as a guN
with a disability you see him as a
poet," she said.
Bloom was asphyxiated
during birth and born with-
out a heartbeat. The lack of
oxygen to his brain affected his '
muscles and made speaking and
moving around difficult, but never
dulled his wit, outgoing personality
"He's talking about his firsthand
experience with CP and he doesn't
pad it at all he's being hone.r
and true," said Erica Rodriguez.
a telecommunication graduate stu- t
dent. "It's not every day that you
come across people who are that
straightforward about their emo-
tional frustrations and [can] find
the humor in it."
Originally from Manchester,
England, Bloom lives in
L & The brain works but the body
doesn't work and to get that
frustration out on paper, I use
stronger language and some
people can get offended. $
Miami. He's a millionaire from a settlement
with the hospital that botched his delivery and from
his Miami real estate investments. He utilizes his
extroverted nature as a spokesperson for Z-coil pain-
"Ben is very willing to put himself out there
and very open he's not insulted by questions,"
Cleary said. "I think the only thing Ben is
I insulted by are people not trying, not being
S interested, sort of dismissing him or other
people who are different. He's real
,. patient with people who want to
The lecture consisted of a
reading of his works and a press
Sconference-style interview fol-
lowed by an hour where students
wrote the first four paragraphs
of a feature story on him. Bloom
."..r critiqued how they portrayed his
The first feature Bloom read
aloud used the phrase "suffers
from" to describe his condition.
S"He said, 'I don't suffer from
anything. I don't suffer at all,' "
Cochie recalled. "He was really pas-
sionate about it and it made you so
much more aware of the exact wording
you're using when you're talking about
people with disabilities."
32 COMMUNICATOR FALL 2007
CONT. FROM PAGE 31
RIVR Media Productions Supervising
Producer Leigh Seamen, TEL 1989, turns
her speeches into seminars for upper-level
telecommunication students. On a first
come, first served basis, 15 to 20 students
divide into small groups and develop ideas
for a TV program.
Seamen teaches them how to get their
programs on the air.
GLIMPSE INTOTHE FUTURE
In some cases, the students visit the
alumni. In spring 2005, Morton brought
undergraduate and graduate students to
New York City, where they visited eight
advertising agencies. Two alumni, Adele
Testani, ADV 1997, of HurryDate, and
David Warren, ADV 1972, of the former
RowenWarren, organized visits to their
companies for the students.
The students welcomed the opportunity
to gain insight into ad agencies, pass out
resumes and network, Morton said.
Cherof set up voluntary workshops for
students after class, where
from the stan-
dard "should I
He also speaks at Ad Society meetings,
\\ here students get more involved in the pre-
sentiaon. he said.
Going out to eat with guest speakers
is not out of the ordinary. In this more
related setting, students can ask their
predecessors more detailed questions.
Journalism student Brittany
Bouffard, vice president
of the Florida Magazine
Student Association, went out
to dinner with Harmel and
Latina magazine Editor Betty
Cortina, JM 1992, on separate
The four or five students
who attended the dinners asked
more specific questions and the
speakers elaborated on what
they discussed in class, Bouffard
said. She asked Harmel about how
an American Society of Magazine
Editors internship benefited her.
"During both [speeches and dinner],
Kristen was very relaxed and open about
SWhy should the
going through a
year figuring out
what works when I
can just tell them.
-KRlSrJ HARMEL, JM 2001
her experiences, but during dinner I saw her in
a more intimate light," Bouffard said.
"We were talking a little more and I felt
comfortable asking her more questions."
Harmel wrote her a letter of recommenda-
tion, which helped Bouffard land an internship
at Reader s Digest this past summer.
At another dinner at The Swamp restau-
rant, Cox and his peers listened to Finkel
recount stories from war zones. Martini
in hand, the veteran correspondent told
them about the Middle East and the uncon-
ventional ways he's gotten stories. For
CONTINUED ON PAGE 36
COMMUNICATOR FALL 2007 33
Pulitzer Prize winner spends a year
in Iraq's underbelly
Washington Post's national staff, David Finkel,
TEL 1977, can pick from any number of plum
assignments. So why did he choose to spend a
year in one of the most dangerous, distressing and downright
disgusting spots on the planet?
A great story.
Finkel recently made eastern Baghdad's Camp Rustamiyah
- which is bookended by a landfill and a sewage-treatment plant,
swarmed by blood-sucking insects and flooded by corpses his
second home. It's as if he wanted to experience the worst Iraq
has to offer.
Finkel is no masochist. An irresistible force has swept
"I've never come
across a story with
the potential of this
one," said Finkel,
who explored the
attempt to democ-
ratize Yemen and
filed stories from
and other war-torn
SYou have to be
alert all the time
going on, the smart
thing to do is to
-DAVID F,INKEL TEL 1977
He keeps his new story idea, which he plans to tell in his
first book, close to the vest. He declined to give details, revealing
only that it's a "portrait of an American soldier or soldiers" and
that he's secured a publishing deal.
He started gathering material for the book in the spring,
spending two months with the 800-man Army Infantry battalion
in Rustamiyah. In the summer, he returned home to Maryland
for a short break with 15 filled reporter's notebooks and "more
questions than I showed up with."
One question, in particular, nagged him is this story worth
the sacrifice and risk? By the time he sat down to determine his
next move, a clear answer flashed through his mind like a smart
bomb in the night.
He harbors no illusions about what it will take to complete
"It's pretty horrible there," said Finkel, an alum of distinc-
tion. "There's never a pure, easy moment. You have to be alert
all the time even when there's nothing going on, the smart
thing to do is to always anticipate."
Within days of arriving in Rustamiyah, Finkel witnessed
death and destruction. Traveling in a five-Humvee procession,
he saw roadside bombs explode "in front and in back of me," he
said. "The Humvee in front got peppered by shrapnel."
Conditions have worsened since he covered the war's initial
phase for a few weeks in 2003.
"Back then, I moved around on my own," he recalled. "I
had a car, which I rented in Kuwait. I didn't have to join a
convoy. I did have to carry around a chemical mask, because of
34 COMMUNICATOR FALL 2007
WMD [weapons of mass destruction] concerns."
Viewing the Iraq quagmire from a safe distance since
then, he felt increasingly compelled to return to the war
"It's the most essential story of my lifetime," he said. "I
wanted to find a way to cover it"
This time, he was ready to take on a more challenging
assignment, partly because he tested his endurance in the
"really difficult" environment of Yemen.
"I learned that I can stick with a story for a year," he
Besides the heightened danger, researching this
story differs from past assignments because it provides
little relief In Yemen, for instance, he could take breaks by
cocooning in his apartment or hanging out with friends. Now,
he lives with the soldiers and has little privacy.
To see his family in the summer, Finkel had to trek across
treacherous terrain for four and half days.
"I had to take a helicopter," he said, "spend a couple of
nights in an armored vehicle, fly in a C- 130 transport to Jordan
and then sit 12 hours in coach."
His wife, Lisa Hill, a fine arts teacher whom he met at UF,
and two college-age children support his perilous journey, he
said. "They know what I want to write about. They can see it.
They're totally behind it."
COMMUNICATOR FALL 2007 35
CONT. FROM PAGE 33
instance, he once hid in a tractor filled with
food to sneak into a quarantined area for an
Cox felt connected to Finkel because
he saw that he had started out just like
him, contributing to The Independent
Before heading out, Finkel gave the
students his contact information and
repeatedly encouraged them to send him a
few of their stories.
Finkel left with journalism student
Dominick Tao, the Alligator metro editor
at the time, to help him with a front-page
story on homelessness.
"It's really interesting to think that these
people came from the same place that we
did and they got the same training that
we did, and look
you get with
that's almost too good to be true."
After the dinner, Cox e-mailed Finkel
a few of his published pieces and within a
couple of weeks, he replied.
Although Finkel called him out
on using the phrase "ever-present," he
complimented one of Cox's ledes.
"It made me really happy. I even
remember what he said: Any journalist
would be proud of this lede," Cox recalled.
"I'll remember that forever."
The connection between speakers and
students transcends the class period and often
leads to internship and job opportunities.
As soon as the speaker finishes, stu-
when I find someone who I think will be
great and they prove me right."
Hirsch knew Garry served as the editor
of the Alligator, where he worked as a stu-
dent. He offered her the internship.
"He can look at me and see himself
when he was younger," Garry said, "see
somebody who hasn't made it yet, is really
eager for a break, is really hard working
and he really wants to help them out like
he would have wanted someone to help
Determined to show her resume to
Cortina, Vilmarie Estrella, JM 2007, hov-
ered around the Latina editor after she
spoke in the spring during the Journalism
and Communications College Council's
room to ask more I t It's really interesting to think that
questions and pick these people came from the same
iu siress caadsm place that we did and they got
Herald Managing the same training that we did,
Editor Rick and look where they are now. 5
Hirsch, JM 1980,
are especially bom- -DOMIcNICK TAO, JOURNALISM SENIOR
barded because he
oversees newsroom recruiting. Journalism Week.
Hirsch looks for journalists willing "She's someone a lot of Latinos look up
to be "challenged and pushed and will to," Estrella said. "For her to take time ... to
go inside and out for a story." He has check resumes was awesome."
confidence in hiring graduates from the Estrella asked Cortina how someone
COLLEGE because "they were taught by would get a job at Latina magazine and
the right people, the right way," he said. received specific advice on breaking into
"I know that they have learned and been the industry.
exposed to the right way of doing things." "Most people who are that successful
Journalism senior Stephanie Garry somewhat live in an ivory tower and you
met him at the COLLEGE'S job have to talk to 12 people before you can get
fair. When a them on the phone," Cox said.
HeN Herald Alumni speakers connect with students
intern partly because they know the struggles of
ba c k e d getting demoralizing fact errors, filming a
out of the 2-minute broadcast, choosing the perfect
position at the last color scheme for a campaign and sitting
minute, Hirsch turned to the COLLEGE through 3-hour labs.
for a quick but reliable replacement, "It's interesting being on the other side
she said. of it, and I guess I feel really fortunate that
"I've hired a lot of students who the things I've done in my career merit them
have graduated from UF. It's part of asking me to come back," Harmel said. "It's
my job, but there's some self-interest really flattering that anyone wants to hear
there," Hirsch said. "I feel really smart what I have to say."
Sports Illustrated staffer gives students a shot
Photographer Bill Frakes once told his photography assistant,
Matt Marriott, JM 2007. "It means to not play move by
move," Marriott said, "but think four or five moves ahead."
Frakes tries to focus students' attention on the story within the pho-
tographs to think why they're snapping the image, not just how to get
the best shot. About 50 students packed into a dark classroom in Weimer
Hall's basement in the spring to see slides of his recent images and pho-
tos of his Pulitzer Prize work at The Miami Herald.
He also presented a behind-the-scenes video of
what it's like for him and his student assistants to I ry
lug all that heavy gear. them u
"When I speak to groups, I try to make them that it
understand that it's not just glamorous it's a lot of
hard work," Frakes said. glamoro'
As a student, Marriott helped lug Frakes' of ha]
equipment and set up remote cameras and light-
ing for two-and-a-half years. He also produced -BItL Fa
the video Frakes shows during his campus visits.
Student assistants help in a range of activities, from carrying and
packing to helping set up shoots to positioning lighting equipment.
"It was hard. Sometimes, it was 18 hours for a shoot," Marriott said.
"You get up at 3 in the morning, drive to the Jacksonville Airport, land,
go to the hotel, shoot, go back to the hotel, edit and FedEx it."
Frakes, who lives in Jacksonville, has been hiring assistants from
the COLLEGE and lecturing here for the past 10 years.
"The big thing for me was seeing his photographs and the various
situations he had worked in," said Jarrett Baker, a senior in pho-
tojouralism. "Seeing how he shot something and what ways were
successful to maybe approach those shots in a similar way."
Frakes has captured images in more than 100 countries and all 50
states for editorial and advertising clients. He's covered an eclectic
array of events, from Hurricane Andrew to the Kentucky Derby.
"The best assistants make your life easier and that gives you the
time to help them learn," he said. "I have a lot of experience and there
are questions I can answer for the students that can make their future
professional lives better."
Frakes has shot ads for Apple, Nike
Make and Kodak. One featured a former UF All-
.derstand American swimmer at the Florida Pool, said
not just Marriott, who produced the stock shoot. SI,
Time and other publications ran it.
S it's a lot "It's been great, going to all the places
d work. I've been, all the events I've covered and all
the people I've met," Marriott recalled. "Like
KES JM 2007 when Barbaro broke down, I was 100 yards
away. That was big news and Bill was my
entree to it all. I had the best seats in the house and I got paid for it."
Liza Shurik, JM 2005, past president of the COLLEGE'S student
chapter of the National Press Photographers Association and senior
advisor at AIDS Foundation East-West in Moscow, assisted Frakes'
shoot for Florida Lottery ads in Miami.
"Seeing his work ... it makes people want to go out and shoot,"
she said. "He's proud of his humble beginnings and it makes people
feel like they can do it, too."
Preaching public relations
to the college choirs
executive Bill Nielsen $1,000 to speak in the spring
as the Hearst Visiting Professional, he asked that it
be given to the faculty travel budget.
Nielsen, who retired in 2004 after 17 years at Johnson & Johnson,
where he served as corporate vice president for public affairs and
corporate communications, discusses public relations with college
students around the country. He always pays his own way.
"I figured I've got to do something to make sure people consider-
ing this field know about just how important, exciting and rewarding
it can be," he says.
Nielsen, who lives in Maryland
with his wife and three daughters, grad-
uated from Oregon State University in
1964 with a bachelor's degree in busi-
His creative approaches to meeting
client challenges propelled his teams to
push for breakthrough solutions, says
Jill S. Gabbe, a partner in gabbegroup
in New York. She's known Nielsen
since 1983, when they worked at Carl
Public relations Prof. Kathleen Kelly arranged Nielsen's
speaking schedule for his three-day visit. He spoke eight times:
during six classes, a meeting for the COLLEGE'S Public Relations
Student Society of America (PRSSA) chapter and a luncheon with
faculty and doctoral students.
"He is a strong supporter of ethics and corporate social respon-
I've got to do
something to make
sure people considering
this field know about just
how important, exciting and
rewarding it can be.
Byoir & Associates in New York.
"That kind of excitement for the work of PR was inspiring to
younger people coming up in the ranks," she says. "We all wanted
to be around Bill."
Nielsen keeps updated on the ever-evolving public relations
realm by staying involved with such professional organizations as
the Arthur W. Page Society, The Seminar and the Public Relations
Society of America (PRSA).
sibility and was able to portray this
through his speech," says PRSSA UF
Chapter President Jennifer Tamayo, a
public relations and English senior.
Nielsen preaches that public
relations practitioners must express
their organization's core values and
act accordingly. They're in a posi-
tion to "help assure that the behavior
of the organization is always consistent
with what it believes is important,"
Nielsen's position at J&J allowed him to network at other cor-
porations and study their culture. The borrowing and sharing of
ideas deepened his commitment to public relations, making him
a passionate advocate.
"You wake up one day and realize the breadth of influence
you can have in an organization," he says. "It's thrilling."
CONT. FROM PAGE 30
her father. "You have to let stuff roll off
Andrews has shown athletes and coaches
that she can keep up with the most seasoned
"Athletes have seen how hard I work and
know that I can be trusted," she said. "It's
cool to have guys like Derek Jeter share his
insights with me."
Having no playing or coaching experience
puts Andrews a step behind such colleagues
as Dick Vitale, who coached the University
of Detroit basketball team in the 1970s. But
what she lacks in experience, she makes up
in intense research, accumulating inch-high
stacks of single-spaced notes for every game.
"I've never studied this hard in my life,"
Dan Mullen, UF's offensive coordinator
and quarterback coach, has seen Andrews
in action. When she takes to the sidelines,
he said, she's up-to-date with the "current
storylines that are factors for each team
involved in the game, on and off the field."
Although Andrews credits much of her
success to the luck of being in the right
place at the right time, retired Associate
Prof. Sid Pactor, who taught Andrews' first
telecommunication class, disagrees.
"Erin has the whole package to succeed
- the knowledge, determination and skills,"
he said. "She worked hard to make her own
Yet Andrews said she could have done
more while in school. She advised students
to start small.
"You never know who's out at those
practices," she said. "You never know who
Starting small paid off, giving Andrews
opportunities for which many aspiring sports
reporters would pay their college tuition,
including trying on Boston Red Sox player
David Ortiz's World Series ring and sipping
from the Stanley Cup after the Tampa Bay
Lightning won the 2004 NHL championship.
The drawbacks include eating fast food
on Thanksgiving and covering games on
Valentine's Day. But the hardest thing she's
tackled has been working during the three
Gator national championship victories, she
said. "It's a huge sacrifice and you have to
really want it."
38 COMMUNICATOR FALL 2007
'" ',' ', rjr, dri,. inr I, cense
'' :Ralph Lowenstein. 18, who14
n ,, : -i. dri.r .mmedlatelyaftel
r', ."., ,n,,.- i t h. d driving license i1
S I' ,rr ,' ,rlrt' rht age of 13. A
; ..rr ,, r. ,r '..i)h r im ore. he
went irr, ,ri~'~.h hi' unic 10 days
after arrvn in l,rael ( ,wenstein was
later in lfee one the longes.serving dear
Dean emeritus archives Americans' little
participation in 1948 Israel War of Indep
BY YVONE AYAA
One of the world's best-kept secrets
lies inthe filing cabinets and computer files
of Dean Emeritus Ralph Lowenstein's
office on the third floor of Weimer Hall.
But he's been working hard to make this
information readily available.
This fall marks the 60 anniversary
of the 1947 U.N. Partition Plan to divide
and Arab states, which
nations to invade Israel
independence in 1948.
every weekday momin
to archive the story o
Canadian volunteers in
Dean Emeritus Ralph Lowenstein is archiving
the American and Canadian participation in the
1948 War of Independence including his own.
-known Lowenstein started The Aliyah Bet
iendence and Machal Virtual Museum in 1982, in
the midst of his 18-year tenure as dean.
tine into Jewish A clandestine rescue operation, Aliyah
h spurred Arab Bet smuggled Holocaust survivors by
when it declared the thousands past the British blockade
into Palestine. Machal is a group of
for 12 years, 3,500 volunteers from 37 countries who
onto campus joined the Israel Defense Forces from
g on his moped 1946 to 1949.
f American and A Machal veteran, Lowenstein has
the Israel War of been focusing on the 1,250 American
and Canadian members of the group.
COMMUNICATOR FALL 2007 39
"I realized the veterans were dying and
that no one else was doing it. I just sent
out questionnaires," Lowenstein said. "I'm
the second youngest [Machal member]. I'm
77, and about two-thirds of the people are
Lowenstein has accumulated thousands
of photos, memoirs, texts and audio inter-
views. The archive's redesigned Web site
(israelvets.com/home.html) draws 25,000 to
35,000 hits a month.
"American veterans of the war had very
big misgivings about it being here," he said,
joking. "Nobody could understand why an
archive like this about Jews was being done
in Gainesville since nobody had ever heard of
With more than 6,000 students, UF boasts
the largest Jewish population of any public
university in the country. The Hillel Museum,
located in the entryway of UF's Jewish stu-
dent center, grew out of the Aliyah Bet and
The archive is also a UF Smathers Library
"It's a tremendous collection in docu-
menting a very unique period in world his-
tory and also American history ... that needs
to be preserved," said Carl Van Ness, curator
"I REALIZED THE
DYING AND NO ONE
ELSE WAS DOING IT.
I JUST SENT OUT
of manuscripts at Smathers Library East.
"Lowenstein's connections with the univer-
sity go way back. That's really why [the col-
lection] is coming here."
Lowenstein is part of the archive. At
the age of 18, after completing a summer
exchange program in England, he traveled
to Paris to search for the Israel Embassy. He
convinced officials of his heritage by reciting
the Hebrew alphabet.
The officials gave him a new name
(Zerech Itzcovitch), sent him to a displaced
persons camp in Marseilles and smuggled
him into Israel aboard an Aliyah Bet ship.
Ten days after arriving in Palestine on
the Pan York, he saw combat as a half-track
"I really felt strongly that Jews needed a
homeland where they would truly be able to
defend themselves," Lowenstein said.
The training American and Canadian vol-
unteers received during World War II proved
essential to Israel's military success. About
450 American and 150 Canadian volunteers
made up more than 50 percent of the Israeli
Like the other American volunteers,
Lowenstein risked his life, civil rights and
U.S. citizenship. The United States placed an
embargo against aiding Israel, outlawing the
purchase, sale or transport of weapons.
"There were people who lost their civil
rights ... just for trying to help," Lowenstein
said, "but were pardoned 50 years later."
Over the years, Simon Spiegelman,
executive vice president of the New York-
based American Veterans of Israel (AVI),
has watched the archive grow not just in
size but also in stature.
"When the archives were put together,
people weren't that interested in knowing
the American participation in the [Israel]
War for Independence," Spiegelman said.
"People had careers and started families. As
they grew older, it became more important
Since 2004, with the assistance of AVI,
Lowenstein has raised $75,000. He has
enough money left for two years of compil-
ing data. The majority of his funding came
from the Braman Family Foundation and
the Shephard Broad Foundation, which
donated $25,000 and $20,000 respectively.
He works for free, using the money for stu-
dent assistants, printing and photocopying.
"This research project will bring that his-
tory back alive to Jewish people and give them
Palestinian Jews used Nazi
weapons bought for them
illegally by Americans in
a higher sense of com-
munity with one another,"
said Lowenstein's under-
graduate assistant Rachel
Strange, a public rela-
tions senior. "Working
on this research project
has given me a deeper
love for history because
reading about the lives
of these people, what they did and how it
affected their life makes it personal."
In 2009, the Smathers Library will
receive all the physical records and data after
AVI dissolves as an active organization.
The transitioning has already begun, and
a successors committee, made up mostly of
the children of the veterans who established
it, will maintain some liaison with the library
to see that the funds in the UF Foundation
are being used for the archive. Today,
$22,000 in funds with pledges
for $20,000 more are expected to support
the archive in years to come.
"My story is only one part of the
American involvement in the Israel War for
Independence," Lowenstein said. "There
were lots of Jewish-Americans who contrib-
uted significant funds and military material.
Palestinian Jews would never have financed
the war without American help. There is a
larger story there waiting to be told."
Lowenstein built the Hillel
Museum at the UF Jewish
student center, which features
many of the archive's findings.
Hot for Atlanta
uly was our one-year anniversary Atlanta and
We started seeing each other every summer in
middle school, then again at the end of high school,
as I transitioned from camper to counselor at a sleep-away
camp two hours north of the city.
During spring 2006, I decided to commit. As gradua-
tion approached, journalism professors encouraged me to
apply for jobs in New York City and Los Angeles, which
house the magazine industry's powerhouses, but I chose
Why? Well, Atlanta offers a lower cost of living, mild-
er climate and easier lifestyle.
It's close to my parents, who live
in South Florida. And the local
magazine market is smaller and
supposedly easier to break into.
My relationship with Atlanta
had rough patches and people
doubted it would last. The intern-
ship that promised to turn into
a job enjoyed three months of
my free labor and moved on.
Promising leads failed to pan
out. Apartment hunting proved
an incredible ordeal, as many
Atlanta rentals fluctuate in price
almost on a daily basis. Also, I
apply for jo
and Los An
how to use an ice scraper but I learned that knee-high
boots look pretty cute with skirts. The reasonable prices
allow me to live on my own and my dad to take vaca-
tions. The traffic is every bit as bad as they say, but I'll take
sitting in my air-conditioned 2005 Mazda 6 over a steamy,
Most important, my career is on track. Although it
proved more difficult than I imagined to land a salaried
position, I encountered a journal-
ism networking community full of
Within a few weeks, 1 started to
recognize and get to
know colleagues at
rs each networking or
me to press event.
bs in gigs allow me to dine
City at upscale, trendy res-
taurants, attend char-
geles, ity galas and travel. A CARLY FELTO
S friend and I recently JM 2006
eC te enjoyed dinner and
lustrv's drinks at the Geisha House, a themed restau-
rant (with a sister location in LA) backed by
ses. Ashton Kutcher and Wilmer Valderramma.
We sampled Kobe beef and Alaskan king crab
and sipped mixed drinks called the Geisha's
found it difficult to make reliable friends.
These problems are universal. I have friends in New
York who love it there and others who are still job hunting
and living off their parents. I know Gators in Miami who
pay way too much for rent and people in Chicago with
great jobs who despise the snow.
I weighed my options. I could move to NYC or LA and
live in a hole-in-the-wall that I could barely afford while
doing grunt work at a major magazine; or, I could live in
Atlanta, support myself and gain valuable experience writ-
ing and editing for lifestyle publications.
In September 2006, I bought a Georgia tag and title. In
October, 1 finally found a magazine editor who had a job
opening and liked my writing enough to pay me.
So far, it's working out. Sure, it took some time to
adjust to 30-degree winters my co-workers taught me
Kiss and the Fallen Sun.
I also attended the world premiere of the movie
"Georgia Rule," which was combined with Jane Fonda's
benefit for G-CAPP, an organization that raises money
for teen pregnancy prevention. 1 even spent a weekend
on the beach in Hilton Head Island, SC, researching a
travel article. At least half my social life is based around
"work." I doubt my friends in NYC have those same
I'm not saying you won't find helpful folks
and a good job in other cities, but there's no law
that says magazine journalists must commit to Manhattan.
We can find professional bliss elsewhere. The way our
relationship is progressing, I'm sticking with Atlanta.
Carly Felton is copy editorfor The Sunday Paper and
associate editor for Atlanta Life magazine.
42 COMMUNICATOR FALL 2007
Student Ghetto morphs into
First in a two-part series
ago, I returned to my undergrad neighbor-
hood, the Student Ghetto, located just north
of campus. I did it not because of, but in
spite of the memories.
The past belongs in a Ken Burns documentary, not my
So why did I settle in my youth's terrain? After liv-
ing in South Florida and Jacksonville for more than a
decade, I ached for a pedestrian lifestyle. And in fact, I
walk nearly everywhere to work, school, the grocery
- it's obvious the city and the residents are commit-
ted to making this place shine. The city constantly
improves the sidewalks by inserting red bricks and
green vegetation. And a growing number of residents
- including students keep their lawns mowed, trees
trimmed and fences painted.
The activities. On weekdays, it seems the residents are holed
up studying. On weekends, they
appear to take off- mostly to go
home to their parents and/or to
see their boyfriends/girlfriends.
store, the gym, the barbershop, cafes,
restaurants, friends' homes, even the
My only concern was that nostalgia
would suck me in. But warding it off
has proven easier than I imagined. Not
because I'm some sort of a Zen master.
On the contrary, I'm easily distracted and
prone to embarrassing bouts of sentimen-
tality. A whiff of an old scent and I tear
up, a familiar refrain and I crumble.
The reason I find it easy to stay
present is that the ghetto has changed so
* The name. This area is now called
University Park. It contains College
people use these
the older folks
still refer to this
place as the ghetto.
* The cars.
BOAZ DVIR, JM 1988
seen new BMWs, Volvos, Mercedes-
Benz's and all sorts of SUVs.
Despite these changes, the ghetto/
park has somehow maintained a good
semblance of its college atmosphere.
Park, the more visible neighborhood alongside
University Avenue. Although few people use these
chamber of commerce monikers, only the older folks
still refer to this place as the ghetto.
* The sights. When I roamed the ghetto on weekdays in
the late 1980s, I saw students flinging Frisbees, barbe-
cuing burgers, strumming guitars, reading Vonnegut,
listening to The Smiths and just hanging out. Today,
I often walk alone through University Park. I notice
many TV and computer screens flickering through the
* The sounds. Although residents tend to stay inside, the
ghetto/park has become noisier. That's due to three
main factors landscaping, beautification and con-
struction. More on the latter in part II of this column
(look for it in the spring issue), but as for the first two
It may be subtler, and, in some ways, more layered, but it's
here. I still bask in it.
The other thing that's stayed the same is game day.
When the Gators play a home football game, the ghet-
to reverts to its old self. The place hums almost as soon
as the sun rises, and continues rocking well after it sets.
The residents still turn their driveways and lawns into
money-making parking lots, although prices have more
than doubled, from $10 back in the late 1980s to $20-$30
today. And the line at Burrito Brothers continues to stretch
for half a mile.
The Sunday morning following a home game contin-
ues to be peaceful. When I wake up early to go buy fresh
bagels for my Gator weekend guests, I rarely see a face on
the streets. I can get used to this.
Next: The ghetto/park's third phase.
COMMUNICATOR FALL 2007 43
by acivl paricpain i
10 n /)
0`0 0 2.-
Please take a moment to fill the Alumni Note card
Or e-mail us at email@example.com
College of Journalism
we won't know
Alumni please tell us what you're doing:
name (include maiden) major year
current position name of business
misc. info (include names)
E-mail 1 okay to publish?
1 address change?
Deadline for spring issue is March I. Please mail, fax (352-392-3939) or e-mail (firstname.lastname@example.org)
College of Journalism and Communications
University of Florida
P.O. Box 118400,
Gainesville, FL 32611-8400