Front Cover
 Table of Contents
 Communal farming by peasant...
 Farmers settlement projects
 Communal industrial tree plantation...
 Miscellaneous extension service...
 Back Cover

Group Title: Extension Service
Title: The Extension Service
Full Citation
Permanent Link: http://ufdc.ufl.edu/UF00083013/00001
 Material Information
Title: The Extension Service
Series Title: Extension Service
Alternate Title: Extension service, 1959-1979
Extension Service Xavier Agriculture, 1959-1979
Physical Description: 20 p. : ill. ; 17 x 21 cm.
Language: English
Creator: Xavier University (Cagayan de Oro City, Philippines)
Publisher: College of Agriculture, Xavier University
Place of Publication: Cagayan de Oro City Philippines
Publication Date: 1979
Subject: Agricultural extension work -- Philippines   ( lcsh )
Genre: conference publication   ( marcgt )
non-fiction   ( marcgt )
Spatial Coverage: Philippines
Statement of Responsibility: College of Agriculture, Xavier University.
General Note: Cover title.
 Record Information
Bibliographic ID: UF00083013
Volume ID: VID00001
Source Institution: University of Florida
Holding Location: University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: oclc - 213373786

Table of Contents
    Front Cover
        Front Cover
    Table of Contents
        Table of Contents
        Page 1
        Page 2
    Communal farming by peasant farmers
        Page 3
        Page 4
        Page 5
        Page 6
    Farmers settlement projects
        Page 7
        Page 8
    Communal industrial tree plantation project
        Page 9
        Page 10
    Miscellaneous extension service clientele and respective projects
        Page 11
        Page 12
        Page 13
        Page 14
        Page 15
        Page 16
        Page 17
        Page 18
        Page 19
        Page 20
        Page 21
    Back Cover
        Page 22
Full Text




College of


Xavier University
Cagayan de Oro Gity



I Communal Farming by Peasant Farmers
A. Campo Uno Communal Farm and
Poultry Project
B. Sulbad Communal Farm and
Piggery Project
II Farmer's Settlement Project
III -Communal Industrial Tree
Plantation Project
IV Miscellaneous Extension Service Clientele
and Respective Projects
A. Fishermens' Groups 1
1. "KAMI" 1
2. "PSAKMA" 1;
B. Various Farmers' Groups 1;
1. Banana Farmers 1'

' 2. Kiuntod Corn Farmers 13
3. San Nicolas Corn Farmers 15
4. Lubluban-Corn and
Tobacco Farmers 15
C. Educational Follow-up and Involvement
in Cooperatives 15
1. First Community Credit

Cooperative, Inc.
2. Gold City Supply and
Service Coop, Inc.
3. Manticao Credit Union
4. Lugait Credit Union and
Marketing Cooperative
D. Feedmilli Project
E. Promotion and Campaign for Rubber
Extension Service Staff Inside back co






"Agriculture's greatest need is still the .training of a
generation of farmers that will look upon agriculture not as
a big business, but asa way of life; men who appreciate fully
their responsibilities to their family, church and nation; men
who will till the soil with reverence and safeguard is riches
for their children; men who will have sound fundamentals
without the ambition to be one crop specialists; men enjoy-
ing and realizing the wonders of ownerships, yet devoid of
the overpowering desire to accumulate more land, or even
a white collar."
This belief is,if not more, as relevant today and for a
long time t6- come as when it was expressed some 26 years
ago by the founder and still currently director of the Col-
lege of Agriculture and its complex of Xavier University,
Rev. Fr. William inE Masterson, S.J. To him who has done
so much in every way possible to spread and make this
ageless message felt, this pictorial brochure is dedicated with
honor and pride.
This pictorial brochure gives a perspective of what is
going on in the program of the EXTENSION SERVICE of
the College of Agriculture of Xavier University. There ar
several activities (projects) which the EXTENSION SER-
VICE has initiated, experienced, and has been involved with
various groups of people over the years since it started. What
are presented here are those currently on-going. Brief des-
criptions of the activities (projects) are written accompanied
with some pictures of the actual people, places, and circum-
This little pictorial brochure will certainly not satisfy
many individuals, both. local and abroad, who have asked

questions like: "What is your Extension Service?" "What
are you doing in the field?" "Why did you start it in the first
place?" "How?" "When?" "How did it evolve?" "What
have been your experiences, problems, accomplishments?"
Perhaps, some of the answers to some of the questions are
obvious for they are similar to many people's experiences in
trying tohelp bringabout change towards a "fuller and more
abundant life for all". Still other answers are difficult to
comprehend for those who have not lived through the exper-
iences of our fieldmen. -
Although this brochure has indeed limitations, it is
hoped at least to-inform you that there is one more Educa-
tional Institution (Xavier University) which professes its
concern and commitment to the development of those not
only "in the campus", but also to those who are in the
larger community beyond Its campus. The EXTENSION
SERVICE of the College of Agriculture of Xavier University
has been actualizing that commitment. It has widened the
educational efforts of the University, and has reached out
to the farmers in the barrios, to the fishermen in the coastal
towns, and to other various groups of people in society.
Finally, although this pictorial brochure only humbly
views the efforts of the various groups of community peo-
ple involved, of dedicated extension fieldmen,.of generous
foundations and individuals who have funded its various
programs, of many other individuals and offices, it acknow-
ledges and recognizes their wonderful contributions of what-
ever form they were given. They are truly "men for others "
committed to helping their fellow human beings "to do
more, know more, have more, in order to be more."

Mang Julio

More bunma feaao

Discussing witb the people

Behind the carabao, the buman factor



The "Communal Farming Projects" have the following
basic features:
I. It is voluntarily organized and operated by pessnt
farmers themselves. It takes a long educational process
and experience and willingness by the farmers themselves
to be directly involved in an "experimenting" of an
innovative system of helping one another.
2. This direct "experimenting" by the farmers themselves
may help lead them to realize an aspiration "better
income and UBtter living" s goal which is very intimately
related to a basic human need.
3. The means to achieve their goal is through an educational
process utilizing a very real economic and social farming
project that may give them immediate benefits econo-
mically and socially. Example of such projects may be a
communal piggery, a communal poultry, Communal rice
production, communal vegetable production, or a
combination of any of these.
4 Specifically, through the "communal farming project"
the members hopefully ill learn more efficient use oi
and social stewardship of the communal farm in order to
get better quantity and quality of production. With that
as the specific farming objective, they practice the

a. Group action in essential farm activities, ie. con-
struction of necessary facilities, farm plowing, cultiva-
,tion, and the like.
b. Participative decisiop-n)aking and planning by the
members in matters related to the communal farm.
c. Constant learning and iniprovement in farm tech-
nology, skills, and practices, by doing, as individuals
and as a group.
d. Common marketing of farm produce.
e. Application of the principle of equitable distribution
df the "fruits of production and labor" in the com-
munal farm.
5. Technical and educational aids are directly provided for
by the XUAES.
6. Financial supports for the realization of the projects are
sought for by the groups with the help of the XUAES,
i.e. "soft loans".

Decision making in
Uno Poultry Farm

the process at the Campo

Seeding time at te Sbad Pey, Bu Val a, Bukidn
Feeding time at the $Ibad PUery, Bukoo Vaexnd, Bukidnon

Communal Ricefield, at Buko, Va-

Comimunal Poultry at Campo Uno

m'.ewrtr-memntbers at Sulbad


Location: Campo Uno, Maramag, S. Buk4don "

Specific Objectives:

a. The farm families participating will nicreou their
average income through the "communal farm project"
specifically through improved farm pamrte.
b. The members will learn to operate and manage thrm-
selves the communal poultry and comaumal fam for
their common benefits.
Project Means:
Establishment and efficient mnanagumnt of a *'om*u

munal Farm" engaging in poultry egg production (1,000 to
.4,000 layers), and other cash crop production.
Brief Description:
As of this writing, the project. is well underway with
approximately 1,000 layers in full production. Another
1,000 chickens are being reared to be ready to lay in a few
months. They have realized a sizable income during their
first si months of operation for which reason they have
decided to expand.. I
Besides the poultry, the members have planted in
their 3-h4ctar common farm rice, corn and other cash.


Location: Buko, Valenca, S. .ukidn~ o

Specific Objectives:

a. The members will operate a communall farm" to
engage In a 30.60 sow level piggry, a f(edmiU, a
bio-gas generator, rice production, t9r aopr d" on
corn production and other crops.
b. Th members themalves wil lea to aM pap l tt
above operations.

Project Means: ..
Establishment and effective maunamlm t of Ot 'moa-

munal faFn" to engage in piggery and various crop pro-
Brief Description:
As of this writing, the piggery has reached approximately
the 20-sow leel and is doing well. The project had its
managerial problems because It was operating too many
departments at the same time with limited funds and
managerial know-how. At one time it had a feedmill, a
marketing cooperative, besides having the piggery and
communal crop production.
Having met and realized this problem, it had to phase
out al the other activities leaving only currently theiiggery
and communal crop production.

MrA ., -.

Plowed field at tbe proposed farmers' settlement site
S r
. *ru-***

tffl^A^ ..YY*L- _, 111 i-f^-^

V. r4

surveying Land for future farmers' settlement

Where will this lead to?

Unplowed fields

Kalatungan Mountain Range scenery at the future farmers'
settlement site


The general concept of this project is based upon the
"Moshav Shitufi" in Israel. There are certainly some modi-
fications to suit the Philippine reality and Filipino mentality
particularly of those who will be involved in the projects.

Why a Communal Settlement?'

Land in the Philippines, and in particular in S. Bukidnon
and Misamis Oriental has been getting more scarce. Growing
population within, and steady influx of people from other
areas of the cotintry to settle in Bukidnon and Misamis
Oriental are mainly causing this. This is aggravated by the
fact that wealthy individuals and corporations have started
to buy lands, large or small, for plantation crops (sugar
cane, pineapple' cassava, etc.) and/or for speculation
Purposes. This has been detrimental somehow to quite a
number of small farmers and their families. Furthermore,
small family farm-holdings are having difficulties supporting
family members who in turn become able enough to farm
and have families of their own.
These factors have resulted to displacements of many
farm population who are predominantly young people.
They, then, leave the farm and go to over-populated cities
which are already teeming with unemployed.
perhaps, one answer to this problem is the. !'Land
Settlement Scheme". Its main features are the following:
1. It necessitates the formation of a group of farmers
(as individuals or with families) to settle in a com-

munal farm and farm collectively an area large enough
to be able to support their families for life with
intensive, efficient use and social stewardship of the
land for production.
2. The primary aim is for the members and their im-
mediate families to live in a decent wholesome human
family life with opportunities for continuous human
development in all its potentialities. Therefore, the
Settlement and its members, in a mutual help basis,
must provided for thsaim to be realized.
3..Members share in collective ownership of the land
and all its improvements, facilities, equipment and
other common properties.
4. Members share in the collective administration,
planning, implementation, and work activities.neces-
sary for the whole project to operate successfully.
5. While the ownership and running of the settlement
are practically a collective endeavor, individuality of
the families shall be recognized and respected. Each
family therefore retains its private unitary existence.
6. Financial assistance for this project has been obtained
in terms of a "soft loan" and a partial grant.
Location: The XUAES is still looking for a suitable land-
Sarea for this project.

Project Means: A settlement area of about 100 hectares,
more or less, to be farmed collectively by ihe members.

A newly-opened cooperative store in tbe moun-
tains of Manticao

posed site of the Manticao Industrial The "Kaingin" (burn and cultivate) way
' Plantation to live in the remote Manticao mountains

Denuded mountain at the proposed communal
tree planting site



This project follows practically the same concept as the
"Farmers Settlement Project" discussed earlier. It also has
similar purposes as that of the "Communal Tree Farming"
envisioned by President Marcos in championing the govern-
ment's reforestration program. Accordingly, a "communal
tree farm would improve the living conditions of the people
directly involved by providing them a source of income,
fuel, and other material benefits, including employment
while helping the national conservation efforts. It will
accelerate the rehabilitation of open and denuded areas
and create awareness and appreciation among the ruria
folks of the importance of forests in promoting a whole-
some environment."
As cited by Director Edmundo Cortez of the Bureau of.
Forest Development, the objectives of the tree farming
project are three-foWl, namely:
1. To establish and maintain a communal tree farm in
every town and barangay in the nation.
2. To make idle, marginal and submargingl forests and
other lands productive..
3. To raise the income level of the farmers. .
Thus, the "Manticao Industrial Tree Plantation, Inc."

was organized and registered with SEC on August 5, 1977.,
Most of the members are bonafie, farmers ("liga-onon"
natives) in the area of the forestal land in the mountains of
Manticao, Opol, Alubijid and El Salvador, in Misamis
The Corporation has applied for 2,000 hectares of
forestal land, hilly, cogonal, open, and barren due to
previous logging operations. The application has been filed
and its approval is still pending with the BFD.

Location: Forestal land in the mountain area of Manticao,
Misamis Oriental.

Project Means: The members have organized a corporation
which has applied for a lease of 2,000 hectares of
forest land. The project is aimed at assisting in the full
h uman development ot the members. Collective and
nmuiual aid will be one of the guiding principles to
realize such human development.

Fishing together Fishers of men

" Ap'

Meeting of fishermen members of

Families of fishermen waiting for.
motor "bancas" to come home

A fisherman in the payao (a fishing device)




Currently, there are two groups of fishermen, one in
Initao and the other in Manticao, towns in the west coast of
Misamis Oriental, which have on-going projects. The former
has organized a gasoline cooperative to serve the fuel needs
of their motor "bancas", and they are branching out into
cooperative. storage and marketing of their daily "catch".
The latter group has organized and has recently obtained
a loan to purchase- motor "bancas" and better fishing
Briefly, both groups have the following common basic
concepts and principles in their organizations, namely:
a. Their aim is to "make life better", as individuals, as
families, as a community.
b. "Better Life" for them encompasses the development
of their human potentialities in the economic, social,
cultural, political, and spiritual aspects.
c. One of the best means at their disposal to realize the
dream of a "better life" is by self-help and mutual-

help through their organizations.
d. A continuous process of learning relevant to their life
is sine-qua-non to their quest for development. This
learning includes particular:
fishing techniques and skills
solving individual and group problems especially
in matters affecting their fishing activities and
management of their organizations
enhancement of "group cohesiveness and spirit"
family life enrichment
e. To help them in their learning process and to realize
their objective they work with and look for guidance
from the "tri-sectoral" -institutions which have joined
Hands in serving the groups. ("tri-sectoral" institutions
are, the Church, Government, and private'institutions
such as XUAES and SAC).

". ..

lappyaces offisbermAenduri ng the inauguration of their gasoline coop A KAMI fisbrman member stresses a point

-12 A arm..in Kiuod PSAK.A fishing boats.

lThe to'.lowmig are the fishermen's groups currently

1. "KAMI" ("Kapunongan ma Mananagat M Initao",
"Fishermmn's Organization in Initao")

Location: Initao, Misamis Oriental

Specific Objectives: To have a better life in all human
potentialities through self-help mutual-help parti-
cularly in their fishing activities.

Project Means: Fishermen's organization to own and manage
well, for their common benefits, a gasoline cooperative,

storage facilities and marketing cooperative.

2. "PSAKMA" (Programs so Parokya ni San Antonio alang
ms kaugmaon M mga Mayokmok nga mga Mananagat)

Location: Manticao, Misamis Oriental

Specific Objectives: To have a better life in all human
potentialities through self-help mutual-help parti-
cularly in their fishing activities.

Project Means: Fishermeh's organization to own better
motor "bancas" and eventually marketing cooperative.


The Extensioni'Service has been working with various
,groups of farmers, listening to their needs, discussing with
them, experiencing with them, and helping out to make
them help themselves. There are two main areas of concern
that ihe XUAES would like to concentrate their educational
efforts in serving the groups of farmers, namely: technical
agriculture, and, enhancing "group spirit" through organiza-

The following are the various farmers' groups with whom
we work:

1. Banana Farmers

Location: Aluna, Initao, Misamis Oriental

Specific Objectives:

a. Better culture and production of bananas
b. Cooperative marketing of products to obtain better
Project Means: Farmers' organization
2. Kiuntod Corn Farmers

'Location: Kiuntod, Maramag, S. Bukidnon
Specific Objectives:
a. Better culture and production of corn
b. Cooperative marketing of their products fpr more
Project Means: Farmers' organization

The farmer and the technician

First Community Cooperative Credit Union

';nld City Supply and Sicrvce Cooperative

3. San Nicolas Corner Farmers
Location: San Nicolas, Quezon, S. Bukidnon

Specific Objectives:
a. Better culture and production of corn
b. Cooperative marketing for more income

4. Lubluban.Corn and Tobacco Farmers
Location: Lubluban, Libertad, Misamis Oriental
Specific Objectives: Better culture and production of crops
and to organize as farmers' organization

Project Means: Farmers' organization and fertilizer Loan Project Means: Fertilizer Loan Program


The XUAES has been involved in cooperative promotions,
organization and education ever since it started. It helped
establish credit unions, marketing cooperatives, and other
types of cooperatives particularly in the areas of Northern
Mindanao. Its expertise in coop organizations has also been
readily shared in other areas of the Philippines.
Due to a number of factors such as: a) difficult manage-
ment, b) leadership problems, c) low economic level of
people, d) government interventions, and others, a good
number of the cooperatives have not survived. However,
there are those which have struggled through the years and
have proven to be models of success. Some of them are the
1. First Community Credit Cooperative Inc.
Location: Cagayan de Oro City
Members: Some 1,400
Brief Description:
This credit union celebrates its 25th anniversary this

year 1979. It started as a school credit union in Xavier
University, but became a community credit union to serve
residences in the city. It has now total shares and deposits
from members of approximately P 1,300,000 and growing
more. It will construct its own office building soon, The
government has awarded this credit union "most out-
standing community type credit cooperative in the region"
in 1977 and 1978.
2. Gold City Supply and Service Cooperative, Inc.
Location': Cagayan de Oro City
Members: About 260
SBrief Description:
This gasoline cooperative has been in operation for the
last 7 years. Presently, it has assets of about P50,000. It has
survived several mismanagement problems: This is a very
promising cooperative with its economic potential as a
business and as a social force especially during these times
of "energy crisis."

'I: C

.ugait Credit Union Board of Directors presents a plaque
f appreciation to Fr. Masterson

Weigbing a sack of ingredients at the fee'dmill

Seedlings at the rubber nursery

Rubber reforestation in a corn farm in Hiukidnon

3. Manticao Credit Union

Location: Manticao, Misamis Oriental
Members: About 500 members

Brief Description:

This credit union is 8 years old with a total assets of
about P 130,000. It has given the members the opportunity
to save, to borrow at very reasonable costs, and the feeling
of "community sprit". The credit udion has been instru-
mental in the organization of a Consumers' Coop in thee
same community.

4. Lugait Credit Union and Copra Marketing Cooperative.

Location: Lugait, Misamis Oriental
Members: Some 500 members

Brief Dbscription:.

The credit union was organized about 9 years ago and
it has now a total assets of about P 200,000. It has served
its members in savings, loans, and fostered a sense of
mutual help among them. It has branched out into a copra
marketing cooperative which has now a total assets of
about P50,000..


The Feedmill was established in 1975 with the purpose
of producing livestock feeds particularly for swine and
poultry. For the past four years the feedmill has provided
livestock raisers, large and small scale businesses, with.good
quality feeds and at significantly more reasonable prices
than what they would have gotten from commercial dealers.

Location: Xavier U. Manresa
Agriculture Farm,
Cagayan de Oro City
Market: Misamis Oriental and Bukidnon livestock raisers
Production: Range of 500 750 bags per month'

Market Price Survey

People who need people . helping other people (Extension service collaborating
with other aggie complex units IMA and RCC)

Producing a Farmers' School on the Air

9 %f L (a .. -"
Extension and community workers at the closing
of a communication workshop

IMA Grapb
IMA Graph

- i~,Ti the latest act ,ty of the Extension Service in the
province of Bukidnon. '-r. Leoni, a Jesuit parish priest in
Quezon municipality has observed and lamented over the
pathetic condition of vast fields of land in Bukidnon which
continue to be depleted of vital soil nutrients due to
deforestation and year-in-year-out cultivation of one-crop
corn farmers. This has resulted in decreasing production of
What of the future?Considering the ever increasing costs
of in-organic fertilizers, the situation looks gloomy for the
small farmers. One answer, Fr. Leoni strongly believes and
suggests, is to reforest some of the hectares owned by the
small farmers with rubber.
The objectives therefore of the Extension Service of

our "rubber project" are two-fold:
1. To convince the small farmers of the important
necessity of reforestation to restore and maintain the
soil fertility, and to improve the ecology of areas
where they live. At the same time, the Extension
Service hopes to convince them about the bright
economic prospects of rubber as income-producer in
the future.
2. To educate them, both theoretically and practically,
about rubber culture and production; help them
establish their plantations and organize them.

Location: Quezon municipality, and other areas in Southern


The. Institute is engaged in applied research in Agri-
cultural Economics, particularly in the area of agricultural
marketing. Priority is given to marketing problems affecting
farmers and agribusiness firms in Northern Mindanao.
Studies have been conducted on the marketing of coffee,
coconuts, vegetable and livestock products in Misamis

Oriental and Bukidnon. Ongoing research projects include a
business survey of agricultural traders in Cagayan de Oro
City, an investigation of the economics of limiting in corn
production in Bukidrnon, an analysis of seasonal price
variability of important agricultural products, and costs and
returns studies for selected agricultural enterprises.


The RCC produces broadcast materials in School-on-the-
Air and radio play formats as well as complimentary low-
cost print media materials and visual aids on non-formal
education for rural audiences. Future expansion of corn-

munication services will be towards technical slide pro-
duction communication research and workshopsan low-
cost media materials.

working with people ...


reflecting together...

in social education ...

in agriculture production...

with the necessary facilities .

Photos: Delia Motola

"Lmil" Lomod

"Taking" Icayan

FrXc de Mhlluno Karen de Mdluno
O.N.V. Volunteer O.N.V. Volunteer


Rev. Fr. Wiliam F. Mastron, j.

"Locdo" Akitan Rocoe ladbo "Nldo" Meda il "Boy" Bonedklcto

"Boy" Morcodo Sr. "Romy"Jlitco. S.P.C.
ExAeziona Service

,..M" Klr~doSr."Rom"Jado. SP.C



^ i;'

- I,
' 1 ''
1 LP

*1 '-

I .

,* 9

.' & , ". *, '' " -
*,*v' '.^ ,ii '1.' "
'Nh 7'

4,; ''~h.
.,. ~ t



'4 % ,.:

* n

I, ~r

::!J;* -CL .
r ,..~

... r;~


University of Florida Home Page
© 2004 - 2010 University of Florida George A. Smathers Libraries.
All rights reserved.

Acceptable Use, Copyright, and Disclaimer Statement
Last updated October 10, 2010 - - mvs