FLORIDA HEALTH NOTES Feb. 1954
1'04 "G A .
GRADE A MILK FOR FLORIDA No. s
mmmIm4 Unima gm n Nollillillialillim
GRADE A MILK FOR FLORIDA
Florida's noble dairy cow
Stands beneath the live oak bough
Contented that her reputation
Is good as any in the nation.
With her production scrutinized
By experts qualified and wise
The consumer may imitate her action
And breathe a sign of satisfaction.
This is all very true.
While pcrhap, offending the imuI,, it is acknow lldged
with gr.tftication b) Stitc officials and airmenn Aho halti
worked to bring about the happy situation.
-Thcr- arc two things a Florida hiou'L.i. if -.in be sure of
when she take., her Grdi .\ milk off the pordh-or buys
it in the store. She is getting a product that is.
\\'HOLESOMI1 -The Florida Milk Lai has rquirt-
mnnts that are mor, rigid than tho~ recommended in the
model milk code, set up by the United State Public Health
SAFE AND CLEAN: -The milk itself has undergone
thorough laboratory tests. All equipment and utensils used
in producing and distributing it h.i\ been subjected to
%trict .initary inspection Ihe cto'., too, gets a going over.
to see that she is healthy and free from disease.
(Continued on p.I p 23)
No amount of costly
piping will ever make
a good milker out of a
If it won't do a good
job of putting the milk
into a bucket-it can't do
a good job of putting it
into a pipe line. \
Whether the milk goes into a pipe
line or a bucket-any machine that
bears the Surge Nameplate milks with
genuine Surge TUG & PULL that
holds the teat cups down where they
belong so that the milk flows freely.
1018 CRESCENT AVENUE N.E., ATLANTA, GEORGIA
NEW, EASY FEEDING PAILS
for less than 12 price
With Puina Nucrsn Chw ( 1
Bracket holds pail securely
No tipping or spilling
Easy to teach calves to drink
Much better than nipple
pails because easier to clean
Lifts out of bracket for
Regular $1.75 value for
See your Purina Dealer
within a few days
yourself how easy it is to feed Purina Nursing Chow. It .
takes only one 25-pound bag for a big Holstein calf-
and that costs about half as much as milk on our plan.
Yes, the Purina Plan grows calves up to 70 pounds heavier -PIt PURINA
than Morrison's standard for whole-milk fed heifers at SIG CALF
4 months old. Think of it... a bigger calf... for less STARTEN
1 1 i .i rg i i1 j fi
cost .. and a handy feeding pail thrown in for less than
half price. See your Purina Dealer right away!
RALSTON PURINA COMPANY
Los Angeles Oakland Stockton Visalia Spokane
Grows a bigger calfAPR, too.4
MARCH & APRIL, 1954 1
Like Money in the Bank
When You Use
IDEAL & FASCO Brands
The extra values you get
when you use IDEAL Fertilizers for lush
pasturage and FASCO Pesticides for pest
control are like money in the bank.
IDEAL & FASCO Brands are your
assurance of highest quality. These brands
appear only on products made from top-grade
materials by modern factory production
methods under the supervision of qualified
scientists. So... follow the IDEAL & FASCO
program for money in the bank.
FASCO Dairy Cattle and Barn Sprays
are the proper medicine for the insect
pests that rob you of dairy profits!
Fasco Malathon 25 WP ... For fly bait.
Fasco Malathon Liquid-50.....For dairy
Fasco Lindane Liquid-20 ...... For dairy
Dairy Cattle Spray. Contains methoxychlor.
Spectacular Fly Control with FASCO Malathon
Results achieved against "resistant" flies have been
amazing. FASCO MALATHON sprays and baits are
effective around dairy barns, hog pens, kennels, poultry
houses and garbage dumps as well as cattle pens and barns.
BAIT FORMULA: Stir 1 lb. of FASCO Malathon 25-WP into
21/ gallons of Blackstrap Molasses, Sugar Syrup, Honey or
Cane Syrup. Spread bait upon 12 x 18 inch pieces of burlap
bagging and lay or hang as many baits as needed for fly
control. Re-bait the burlap after 4 to 10 days as needed.
IDEAL Fertilizers and FASCO Pesticides-Your Profit Combination
WILSON & TOOMER
FERTILIZER COMPANY AGRICULTURAL
Plants in Jacksonville, Tampa, Cottondale, Port Everglades
GENERAL OFFICES JACKSONVILLE, FLORIDA
2 0 MARCH & APRIL, 1954
What Would Be The Price of Milk
Without the Florida Milk Commission?
While the average citizen and milk consumer in Florida probably
thinks the price of milk is too high and places the blame, for what they
consider too high a price, on the Florida Milk Commission, the Florida
dairy industry continues to credit this State agency with having kept the
price of milk in Florida down and has just issued a new survey and re-
port on comparative milk prices which appears to prove that Florida's
milk bill for the past twelve to twenty years could have and in all prob-
ability would have been millions of dollars greater had it not been for
the stabilizing influence of the milk price supervisory authority of the
Milk Commission during this period.
This report which appears on page 24 of this issue certainly con-
tains much convincing data in favor of this agency of the State which it
appears has received more than its share of political consideration in
Those who are interested in the facts of the Florida milk prices
will find in this report the answers to about every question that we have
heard raised on the subject. One of the facts which seems most impres-
sive is calculated from milk price reports of the U.S. Department of
Agriculture for the years 1940 to 1952 for 25 of the principal cities of
the country. This price chart indicates believe it or not, that the price
of milk in Florida increased 29.2% less during the period 1940-1952
than the average of the 25 cities covered in this U. S. Government
It is the contention of the authors of this survey report that the
Milk Commission has protected the consumer against higher prices and
has at the same time been largely responsible for the fact that the Flor-
ida dairy industry has been able to furnish the consumers of Florida
with both an adequate supply of fresh, home produced fluid milk and
a milk supply which is greatly improved in quality.
A simple calculation indicates that had Florida milk prices increased
another 29% as dd the price for 25 of the country's principal cities,
Florida milk consumers would be paying 33 a quart for milk instead of
25 to 27 cents and their total milk bill for one year alone, would be
approximately 28 million dollars more than it is today.
Advice To Parents
Said Mrs. B. to children three,
"If you would stronger children be,
Just drink your milk like Mama says."
Then she sat down and drank her tea.
When Mr. B came home that night,
He said, "Now looka here,
You kids just gotta drink your milk."
And then they watched him drink his beer.
When Grandma came to visit them,
She said, "To me it would seem
You children ought to drink your milk.
This coffee's hot please pass the cream."
Now Mr. B. and Mrs. B. and Grandma,
We know how Mama likes her tea and
Daddy likes his beer.
But children like to ape their folks
And do as adults do.
So, if you want them to drink milk,
Why don't you drink it too?
By HELEN HATHEWAY
Mass. Selective Breeding Ass'n. News
FLORIDA DAIRY NEWS
E. T. LAY, Editor & Business Manager
Official Publication of
Florida Dairy Association
W. HERMAN BOYD, President
Florida Guernsey Cattle Club
Florida Jersey Cattle Club
of Milk Sanitarians
FLORIDA DAIRY ASSOCIATION
E. T. LAY, Executive Director
GEORGE F. JOHNSON, West Palm Beach
Vice President & Chairman
D. WAYNE WEBB, Tampa
JOHN SERGEANT, Lakeland
L. B. HULL, Micanopy
BILL GRAHAM, Miami
JOHN T. ADKINSON, Pensacola
IRA BARROW, New Smyrna Beach
J. H. ADAMS, Jacksonville
J. D. FUQUA, Altha
JOHN McMULLEN, Clearwater
CLIFF D. WAYNE, Miami
Vice President & Chairman
HERMAN BURNETT, Bradenton
J. N. MCARTHUR, Miami
H. CODY SKINNER, Jacksonville
JOHN M. HOOD, St. Petersburg
W. J. BARRITT, JR., Tampa
J. F. W. ZIRKLEBACH, Pensacola
JOHN TRIPSON, Vero Beach
GEORGE BOUTWELL, Lake Worth
CLAUDE KELLY, Daytona Beach
W. HERMAN BOYD, President, Miami
F. W. DECKLAR, President
". .. Club," Tampa
WILMER BASSETT, Past-Pres., Monticello
THE FLORIDA DAIRY NEWS is
published bi-monthly by the Florida Dairy
Association, 220 Newnan St., Jackson-
ville, Florida. Subscription price of $1.00
a year. Entered as second class mail at
the Post Office at Jacksonville, Fla.,
under Act of March 3, 1879, as amended.
Business and Editorial office, 220 New-
nan Street, Jacksonville.
Member Florida Press Association
MARCH & APRIL, 1954 3
& Allied Trades
For Our Youth Readers:
A Salute ...
To the Youth Leadership of...
F.F.A. Star Dairy Farmer of 1952
Outstanding Young Outdoor Floridian 1953
This salute is second of a series on personal tributes to Florida 4-H and F.F.A. youths who
have attained leadership and honors in these valuable programs of learning by both doing and
training for the future. This section has previously carried tu'o different series of articles which
have covered, "Your Future Is What You Make It," and "Training For A Career."
Selected State's Top Outdoor Youth
Billy Gunter, Live Oak, prominent for the past several years in Florida Future
Farmers of America activities and now a sophomore in the University of Florida
College of Agriculture, was announced on February 25th by Acting Governor Johns
as the outstanding Young Outdoor Floridian for 1953.
The 19-year old youth is a member of the Suwannee Chapter F.F.A. and was
nominated as a contender for the title by the Florida Association Future Farmers of
Young Gunter will represent Florida at the National Conference of Young Out-
door Americans in Chicago next month. The conference is conducted for the purpose
of bringing together outstanding youth leaders from about the country to exchange
ideas and develop new thinking. The program is sponsored by the Izaak Walton
League of America.
Billy's brilliant list of achievements
have come largely through his association
with the FFA of which he became a
member in 1948. His major enterprise
has been dairying and his purebred
animals have taken many honors at var-
ious state livestock shows. In 1952 he
was named star dairy farmer of Florida.
His conservation studies in vocational
agriculture led him to choose the topic
"Conservation of Natural Resources" for
participation in the FFA public speaking
contest. He won first place in the state
and tri-state competition and placed
second in the Southern regional event.
The tall redhead also has served as
president of his FFA chapter, as a mem-
ber of the chapter livestock judging team,
has headed many committees and repre-
sented his group at both state and na-
tional FFA conventions in addition to
playing the clarinet in the National FFA
Extra curricular activities include such
accomplishments as having been elected
commissioner of agriculture at Boys State
and serving as a page during a session of
the national Congress. He was a star end
on the Suwannee Bulldog football team
and a member of the basketball squad.
Responsibilities such as serving as
youth pastor of the First Baptist Church
of Live Oak and editor of the school an-
nual were taken in the same stride when
he was elected Student Body president
during his senior year of high school and
as a member of the Executive Council
during his freshman year at the Univer-
sity of Florida.
All this did not prevent young Gunter
from serving ably as a member of the
campus newspaper and the Florida Col-
lege of Agriculture magazine staffs and
a member of the university debate team.
The honors went to the lad from Live
Oak out of a field of such finalists as Joe
Benedict III of Samsula and Herbert
Jones of Ocala, both of whom also are
widely known for leadership ability
The selection was made by a commit-
tee appointed by Acting Gov. Johns
which included O. Earle Frye of the
Game and Fresh Water Fish Commis-
sion; Justice T. Frank Hobson, Florida
Supreme Court; Zollie M. Maynard,
State Department of Education; Steve
M. Watkins, Boy Scouts of America, and
C. Huxley Coulter, Florida Forest Serv-
4 MARCH & APRIL, 1954
The De Laval Combine Milker
Will Help You Cut Costs...
To Earn More in '54
Every dollar that you shave off your
operating costs in '54 will mean extra
profit to you... and with the
De Laval Combine Milker you can
do just that!
De Laval Combine Milkers, in-
stalled either in the dairy barn along
the stanchions or in a separate milk-
ing room, provide completely mech-
anized milking. They milk fast and
clean, offering all the advantages
of the famous De Laval Magnetic
"Better Milking." The milk is con-
veyed by vacuum through sanitary
glass or stainless steel pipe directly
into milk cans or refrigerated farm
tank. On the way, it is automatically
filtered and each cow's milk can be
individually weighed, if desired, for
After milking, the entire system
can be quickly and thoroughly
washed and sterilized "in-place"from
the milking room! No more time-
consuming "wash-up," thanks to
De Laval engineering which has now
completely mechanized this part of
the job, too!
For pleasanter, more profitable
one-man dairy operation throughout
1954, and the years to come, see
your local De Laval Dealer or mail
DE LAVAL COMBINE MILKERS
C --''' 1
LAVAL SEpAR'T NC 0po
pCOlease sen COMBINE MILKERS
THE DE LAVAL SEPARATOR CO. ..e.p.e..i..",f,.l lt in
____ POUGHKEEPSIE. N.Y I
I 4d7 Randolph Street Chicago. 6. Illmois NAME STAT----
---' 61 Beai SLheet. Sr. Frarncsco 5 Callilorla l n I ao. ---
MARCH & APRIL, 1954 5
\; .. i
Tri-County Dairy Association Meeting
Pensacola Tri-County Dairy Association
Has Record Of 250 At Annual Meeting
The Tri-County Dairy Association which includes Escambia and Santa Rosa
Counties, Florida and Baldwin County, Alabama, had an attendance of 250 at their
Annual Meeting, February 9th to top all previous attendance records.
The record attendance included the dairy members and their families and guests.
The Tri-County Association, with a membership of over 100 producers and 3
distributors, is Florida's largest local dairy organization.
The Association is an active affiliated unit of the Florida Dairy Association and
is represented on the State Association Board of Directors by its president, John
Adkinson, a producer, and Fred Zirklebach, a distributor.
Presiding at the meeting were President Adkinson and E. M. Stephens who
acted as Master of Ceremonies.
Entertainment furnished by the Gospel Melody Quartet was greatly enjoyed as
also were two educational motion pictures on dairy farm and dairy plant operators.
Special guests attending at the meeting
were: Harry Robinson, President of Pen- Pensacol Tri-County
sacola Chamber of Commerce; Frank Association Expands
Turner, County Agent, Baldwin County, The Tri-County Dairy Association for
Alabama; Alex Clemmons, County Agent, a number of years has included the
Escambia County; Dr. Frank Cook, Vet- dairies, both producers and distributors,
erinarian, U.S. Bureau of Animal Indus- of Escambia, Santa Rosa Counties, Flor-
try; H. H. Hood, Dairy Supervisor, De- ida and Baldwin County, Alabama.
apartment of Agriculture; John Massey, Because of the expansion of the Pen-
Milk Sanitarian, City-County Health De- sacola Milk Marketing area the Associa-
partment; Lewis Willis, Mastitis Divi- tion has recently added to its member-
sion, Florida Livestock Board; H. Hardy, ship the dairies of Okaloosa County and
Santa Rosa Health Department Sanitar- have under consideration the offer of
ian; Ralph Culbreth, D.H.I.A. Tester; E. membership to dairymen of Walton
N. Stephens, County Agent, Escambia County.
County; E. D. McCall, County Agent, The Tri-County group of 115 members
Santa Rosa County and Fred Rew, County is an affiliate of the Florida Dairy Asso-
Agent, Escambia County, Alabama. ciation.
A portion of the meeting was devoted
to the Annual Business Meeting and Walton County Dairyman
election of officers and directors. Finds Oats Grazing Pays
John Adkinson was re-elected presi- H. C. Harrison, County Farm Agent
dent along with directors for the three of Walton County, reports that dairymen
counties included in the Association. of this area have found winter oats graz-
Directors for Escambia County, in- ing very profitable during the current
cluding Adkinson are: Orval Johnson, L. season. According to Harrison, one dairy-
G. Foster, H. A. Stuart, R. E. McCurdy, man of the county, H. O. Miller of Mor-
John O'Farrell, A. B. Siglefouse and rison Springs grazed up to 25 cows and
Wiley C. Wiggins. 75 hogs on 20 acres of Southland oats
Directors for Santa Rosa County are: pasture at one time with very good suc-
E. M. Chavers, Roy J. Dooley, J. C. cess.
Lunsford, R. L. Lunsford and Wilson Harrison said that 500 pounds of
Whitfield. 4-10-7 fertilizer per acre was applied
Directors for Baldwin County, Ala- before seeding at three bushels per acre.
bama are: Floyd Ellison, Tom Gray and The pasture was ready for grazing in
W. B. Cowling, about 60 days.
Changes of Count yAgents
And Extension Service Made
State Agricultural Extension Service
Director H. C. Clayton has announced
the addition of Lester W. Kalch, former
assistant agent of Alachua County and
Harold L. Moreland, Jr., a recent grad-
uate of the University of Florida, to the
State Extension Office Staff in Gaines-
Kenneth I. Durrance, a graduate of
the University of Florida, has been nam-
ed assistant county agent in Polk County.
A. T. Andrews, a U. of F. graduate and
Vocational Agriculture teacher for the
past two years, has succeeded Kalch as
assistant agent for Alachua County.
Jack McCowan who has been assistant
agent of Polk County has been named
county agent for Indian River County.
HERD IMPROVEMENT BULLETINS
AVAILABLE UPON REQUEST
The Bureau of Dairy Industry has
just published a pamphlet, BDI-Inf-162,
entitled "Standardizing Dairy Herd Im-
provement Association Records for Prov-
ing Sires". This pamphlet gives the age
conversion factors for each breed. It
also gives factors for reducing records
to twice-a-day milking basis and explains
the method by which the factors are
You may also wish to request the
newly revised Farmers' Bulletin No. 1974
entitled "The Dairy Herd Improvement
Program", which gives a resume of
present testing methods.
Dairymen may secure copies of these
bulletins by writing to the "Bureau of
Dairy Industry", Washington 25, D.C.
DAIRY CATTLE THIRD
IN FEED CONSUMPTION
The American Feed Manufacturers
Association ranks dairy cattle third among
livestock consumers of grains and mill
feeds and second in consumption of high
According to AFMA estimates of feed
consumption for 1953-54, swine are first
in consumption of grains and mill feeds,
poultry second, beef cattle fourth and
horses and mules fifth. In the consump-
tion of high protein feeds, poultry comes
first, dairy cattle second, swine third,
beef cattle fourth, and horses and mules
"Human Relations in business is the
Golden Rule in precept and practice."
"Public Relations is the management
function which evaluates public attitudes,
identifies the policies and procedures of
an individual or an organization with the
public interest, and executes a program
of action to earn public understanding
PUBLIC RELATIONS NEWS
6 MARCH & APRIL, 1954
BUILD PROffI ON
CAS HEA VY-DU1Y
|i tEras wLth the
waste acre cleared ff for grss th the
Every an mor pro rtio
se Field Shredder meansmo full 61/2"fot
y dCase ir or t beef herd. It takes a ttoes into
r dairy or ueeds, brush or patntde s .o. id
ywt- batters weee
swath d trash, easy to tu Case rield
finely tch oi.building humus. ter acre e -
decay o o ..ks ickly, at low cot Pthe 3 to
Shredder wOht among on the pow a heaVy.duty
you move right. Tractor has .t
tCasetC"" Tractor speau ed big
engine that lugs hardest at d
engine that tae firm hold on rough landore tractorsta
trs that ta trt the shredder b.-ef
power rakees it rating at speed dur"
moves . keeps it op shifting Choice f tractor
ing tractor sOPs or shifting or low-cost fuels
equipment for gasone LP
NEW- .. SIDE-MOUNTED
4T1 CASE MOWER
Has two hydraulic control rams ... one raises inner shoe
up to 14 inches ... other angles cutter bar from 30 de-
grees below level to nearly upright for mowing slopes,
banks, rough pasture. Break-back protects cutter bar.
New low-seat 2-plow Case tractor has power and stability
for mowing, and Eagle Hitch one-minute hook-up for
SERVICE WITHOUT DELAY
Case Manure Spreaders have self-
raising hitch. You set clevis at drawbar
height, back the tractor in and insert
hitch pin. There's no lifting, cranking,
or propping up. Box raises when tractor
starts, lowers for loading. Five-bearing
axle. 70 and 90-bushel sizes.
Coastal Motors & Equipment
Hibbs Tractor Company
Ray Moore Implement Co.
Taylor & Munnell Mach.
Pounds-Zeiss Motor Company
Thomas Equipment Company
Florida Tractor & Supply Co.
Dade Tractor Company
Pounds Tractor Company
Grantham Chevrolet Company
Andreasen Tractor & Equip.
Gerlach Motor Company
Medlock Tractor Company
Beasley Tractor Company
Florida Tractor & Supply Co.
Pounds-Zeiss Motor Company
Thompson Tractor & Equip.
Cosey Motor Company
Pounds Motor Company
Pounds Tractor Company
Buckner Tractor & Equip. Co.
West Palm Beach
MARCH & APRIL, 1954 7
\ r -.;..1
Possessed of a boundless energy and
an equally boundless faith in the dairy
foods, Bill Bryant has spent the best
part of his life in the service of the dairy
industry. Working on a schedule that
would kill most men, Bill grew pleas-
antly plump. Characteristically he turn-
ed to his favorite food to bring his
weight down. The success of his venture
is shown in the two contrasting pictures.
One (left), though taken 10 years ago,
shows him at 196 pounds. The other
shows him today after eating his way
down to a 160.
Milk And Dairy Foods Diet Used
To Lose 36 Pounds In 60 Days
By: C. B. A. (Bill) BRYANT children) I feel sorry for you. You al-
ways hated the word DIET." I replied:
On a diet that included one quart of "Mother-I shall not diet. From this
4% milk each day and 2 ounces of cream- moment on I shall change my attitude
ery butter, I took off 36 pounds of ex- toward food. All those foods on this list
cess weight in sixty days-averaging a which will work for me as I desire them
loss of 1/2 pound per day. I took the to work, I shall love. All those foods I
milk and butter for my vitamins instead have loved which do not work for me to
of any vitamin tablets. This gave me the my interest, I shall cast aside." I added:
pleasure of enjoying the flavor of high "It only takes cheerful persistent Will
quality fresh milk and high score sweet Power."
butter. Now that I have attained my de- I started that day-never missing my
sired slim figure and established my quart of milk and 1/g pound of butter
future weight, I have added ice cream and each day. I was sure to have my vitamins.
cheese to maintain that maximum weight I reduced 36 pounds in 60 days; changed
for my height. my neck measurement from 171/2 to
All this was done in full good health. 161/2-my waist measurement from 42
Passing well over the sixty mark in inches to 37 inches. (Sure it meant new
years and in excellent health, I decided clothes.) I seemed to retain the height
recently to have a complete physical of 5 feet, 6 inches. Reduction because of
check-up. The doctor said all was well, milk and butter was so general over the
but told me that I was 45 pounds over- body and face that no wrinkles of skin
weight for my height. I am 5 ft. 6 inches. or drawn appearance were apparent.
I have never felt short, but have always When getting down from 196 to 160
eaten to match my energy and spirit pounds where I desired to hold my
which, unconsciously, I felt was equal weight for the rest of my days, I added
to one measuring over six feet tall. daily cheese and ice cream to my meals.
I should like to live another 50 years,
in spite of all the troubles and problems. THE BOX SCORE
I like life and its challenge, its joys and On a tasty diet that included a quart
sorrows. I weighed 196 pounds as na- of milk and an eighth of a pound of but-
ture held me. My doctor gave me a list ter a day Bill Bryant-
of foods. It contained milk, butter- Lost 36 pounds in 60 days.
some 50 fruits and 50 vegetables, lean Reduced his neck measurements from
meat, fish and fowl. Also suggested pro- 171/2" to 161/2".
portions for daily intake. He advised Reeduced his waist measurements from
normal daily exercise. I turned to the 42" to 37".
Bought a new suit of clothes.
doctor in the presence of Mrs. Bryant Bought a new suit of clothes.
S, Well past the sixty mark in years, Bill
and said: "I start now." Mrs. Bryant, says, "I never felt better in my life." His
knowing my love of food and great ca- strenuous business schedule bears him out.
pacity, said: "Dad (we have 14 grand-
I have never felt better in my life. Never
had greater energy and a thrilling desire
to do things. So I have proven to my-
self that milk and milk products, which
I like, I can have daily when I use them
in proper relationship to other foods. I
found that all I needed to do was to
change my attitude toward food; to learn
to LOVE those FOODS which work for
me as I want them to.
After several months, the scales each
morning tip at 160.
(Reprinted from the AMERICAN
DAIRY DIET DIVIDEND ACT
A bill to provide for improving the
Nation's health standards through the
issuance of dairy diet dividend certificates
to individuals receiving certain welfare or
other payments, was recently introduced
by U. S. Senator Humphrey. In addition
to improving the national health, the plan
would dispose of surplus production.
A Fountain of Youth
The search for a Fountain of Youth
has gone on for ages and men have
fought and killed and died for a sip from
this fabled spring. Yet, if they only
knew it, the Fountain of Youth was al-
ways as close as the nearest cow.
8 MARCH & APRIL,
It's a fact... most cows can produce
20% MORE MILK on Larro SUREMILK
Why Be Satisfied With
Less Milk Than Your
Cows Are Capable
For thirty years, records have been
kept on Larro Research Farm cows.
To these records, production graphs
on cows from other dairy herds have
been added. Thousands of graphs
are now on file.
These graphs show whether or not a
cow is giving all the milk she can.
Most amazing, however, is that these
graphs prove most cows are improp-
erly fed and can actually give up to
20% more milk!
The Larro SUREMILK program cor-
rects this feeding problem. Cows on
SUREMILK or SUREMILK 32 and
grain, milk "to the hilt," because
they get the right amount of body
building and milk producing in-
How Does SUREMILK Help?
Well-balanced SUREMILK offers two
big features. First is MSF, the mys-
terious Milk Stimulating Factor,
which causes the sudden milk spurt
when cows are put out on lush
Spring pastures. Modern research
discovered that MSF is also present
in a few other feed ingredients. Be-
cause SUREMILK supplies some of
the best of these ingredients rich in
MSF, milk production gets a daily
lift month in and month out regard-
less of the season or pasture con-
Larromin, General Mills' exclusive
blend of minerals and trace min-
erals, is another reason why cows on
SUREMILK stay in high milk pro-
duction. Larromin is added to
SUREMILK so that every known
milk-making mineral and trace min-
eral is always present. SUREMILK
with Larromin also makes your
work more simple. No extra mineral
supplements are needed when Larro
SUREMILK or SUREMILK 32 are fed.
Eliminate "Lost Milk Margin"
Why be "penny-wise and pound-
foolish"? Feed your cows Larro
SUREMILK, becauseSuREMILK stim-
ulates full milk flow and eliminates
"lost milk margins."
SUREMILK also carries a satisfaction
guarantee. If you are not completely
satisfied with SUREMILK, notify
your Larro Dealer or salesman. He'll
arrange to pick up the unused feed
and the full purchase price of the
unused feed will be promptly re-
funded to you. See your Larro
SUREFEED Dealer today.
15 LOST MILK MARGIN
10 I I I I
30 60 90 120 150 180 210 240 270 300 330 360 Days
The lower line on this graph represents the actual production of a normally good cow during a
year's lactation. The top line indicates the amount of milk she should produce according to her in-
herited ability. The shaded portion of the graph indicates the loss of milk. Tests show that SUREMILK
and SUREMILK 32, when fed according to the Larro program, eliminate this "lost milk margin."
by STEVE CARTER
of General Mills
., L Liquid Valuable
Why waste the valuable source of
fertilizer. Some of my West Coast
friends are piping it into tank
wagons and trucks for field spread-
ing. See if you can't figure a way to
save gutter liquid. It's really very
Never Let Cows In Heat Run With
Herd. Why? Because you'll lose
milk. Cows drop in production on
the day of heat when let run with
the herd. And the rest of the cows
exercise too much, too, and drop in
production also. Keep cows in heat
away from the main herd and milk
production will stay up.
Shavings Mighty Good Bedding.
They soak up more moisture, are
easier to handle than straw and look
better. Cows don't seem to pull
shavings into the gutter as much,
either. If shavings are available, give
them a try. Add phosphate (two
pounds per cow) to the shavings in
the barn and you'll kill barn odors.
Feed Larro SUREMILK 32 With
Grain To Lower Feed Costs
SUREMILK 32 is the dairyman's
answer to lower feed costs. When
fed according to the Larro program,
SUREMILK 32 makes an economical
ration which lets each cow produce
to the very best of her inherited
Feed SUREMILK 32 with your grains
and let results speak for themselves.
Cows Have A Sweet Tooth!
Cows, just like your
Nr youngsters, have a
v keen appetite for
sweet feeds. After
J J hundreds of tests,
S Larro Research
SFarm dairy special-
ists have learned
just how much
cows prefer. And that is the amount
now added to Larro SUREMILK in
the form of molasses. Larro SURE-
MILK is also milled to the exact
coarseness that most cows showed
they like best. You will find your
cows really like Larro SUREMILK.
Minneapolis 1, Minnesota
MARCH & APRIL, 1954 9
DADE COUNTY YOUTH FAIR
SCORES DAIRY SHOW SUCCESS
Dairy cattle exhibits and contests in
which 75 animals were entered together
with a day-long contest in dairy foods
demonstration were viewed by an esti-
Smated 10,000 visitors at the Annual Dis-
trict 10, 4-H Show in Miami.
S The dairy show which is held in con-
nection with the two-day Dade County
Youth Fair is open to 4-H Club Mem-
[Clntl '4Q S 'bers of Dade, Broward and Palm Beach
The show included animals of five
major dairy breeds including Guernsey,
Jersey, Holstein, Brown Swiss and Ayr-
George Gordon of Miami won both
the showmanship and animal fitting con-
Cliff Causey won the grand champion
in the Holstein class and Billy Forrester
reserve champion. Stanley Bradshaw
showed the grand champion Guernsey
with reserve champion going to Bill
Both the Jersey grand champion and
reserve champion awards went to Teddy
The Dade County dairy judging team
won 1st and the Palm Beach County team
2nd in this event.
Walter Welkener of Jacksonville, one
of Florida's outstanding Jersey breeders
did a top job in judging the show.
?DADE COUNTY YOUTH FAIR pictures
^:" shown above and at left are: (1) Teddy
I B .'" Kretzschmar with his grand champion Jersey;
I (2) George Gordon showing the grand chanm-
pion Guernsey ou'ned by Stanley Bradshavw;
0 champion Holstein heifer; (4) George Gor-
don, winner of the dairy show auwrds for
both showmanship and be.it fitted animal, re-
ceiving congratulations from Herman Boyd
president of the Florida Dairy Association as
Wilonl Sparks of State Dairy Extension Service
looks on (5) Billy Boyd, coming 4-H son of
SHerman Boyd, shown's his Guernsey heifer; (6)
dairy scene during the judging; and (7)
OFFICIALS OF THE SHOW, L. to R.: Wal-
ter Welkener, uho judged the show; R. K.
SPrice, Asst. Dade County Agent, who was
shou. manager; Grant Godwin, Assistant State
4-H Club Director; Wilson Sparks, uho assirt-
ed in judging and John Campbell, assistant
Dade County Farm Agent.
10 MARCH & APRIL, 1954
In addition to the champion and re-
serve champion, blue ribbons were award-
ed in the following classes:
Holstein.: Leslie Seeber
Guernsey: George Gordon, D a d e
County and Ronald Yetkom, Carolyn Bell
and Bobby Bell of Palm Beach County.
Jersey: Rickey Dressel, George Gor-
don, Charles Gordon and Sam Cooper of
Dade County, Frank Mahen, Charles
Ashton and Carolyn Bell of Palm Beach
Brown Swiss: George Aylor Palm
Assisting in the management and judg-
ing of the show were: R. K. Price, Asst.
Dade County Farm Agent; Wilson
Sparks, Asst. State Extension Dairyman,
and Grant Godwin, Asst. State 4-H Boys
Girls Teams Compete
In Dairy Foods Use
4-H Club girls had lively competition
in a dairy foods demonstration contest
which consumed most of the day and at-
tracted a great deal of attention from
The contest included the preparation
of a dairy foods dish and a demonstration
Assisting with this part of the show
were Miami Dairy Council Director and
Assistant Director Miss Rebecca Daniel
and Miss Marion Cudworth.
Winners in the single demonstration
Gladys Ann Harris, 1st, Homestead;
Hope Stein, Miami, 2nd; and Katherine
Fisher, Miami, 3rd.
Winners in the Team Demonstration
contest were: 1st, Loretta Kirkpatrick and
Lois Brannock; 2nd, Vivian Van and
Geneva Lee and 3rd, Carolyn Mathews
and Jeanne Craft, all of Miami.
Demonstrations were judged on ap-
pearance, subject matter, presentation and
results. Dishes shown included main
dishes, salads, snacks, desserts and bever-
WEST COAST DAIRY SHOW HONORS
GO TO BARTOW JUNIORS
Ginger Stuart, daughter of Mr. and
Mrs. J. K. Stuart of Bartow, placed first
with the Grand Champion female animal
in the 7th Annual West Coast Dairy Cat-
tle Show with her 16-months old register-
ed Jersey heifer, Jester Signal Elizabeth,
which was also crowned "Queen" of the
show. Harry Griffin, FFA member also
of Bartow, had the champion bull of the
show, a young Jersey bull which was also
selected "King" of the show. Citrus
County won the team championship in
4-H judging. FFA team judging cham-
pionship went to Tomlin Junior High's
team from Plant City.
The exhibition drew 112 entries and
4-H and FFA Judging teams from a
large part of the state. Large crowds
witnessed the exhibition which annually
pays tribute to farm youth of Florida's
West Coast Area.
Girls Win Top Awards
Many of the 4-H Show Awards were
captured by girls. Gail Williams of Polk
County walked off with the cattle groom-
The Stuart sisters, Ginger and Carolyn
won the showmanship contest and a re-
serve grand championship, respectively.
The gentler sex routed the boys in the
4-H Club's cattle judging with Phyllis
Williamson of Sumter County, Louise
High of Marion County and Susan Wing
of Citrus County finishing 1, 2, 3 in the
4-H boys, however, had their moment
with Howard Renner of Pinellas County
and Tommy Woodruff of Orange Coun-
ty, the former with the champion and the
latter with reserve champion 4-H Guern-
sey females. Other winners were Nell
Whittington, Marion and Alfred Ham-
mond of Orange County with the best
Holsteins. 4-H Ayrshire awards went to
Peggy Pelot and Martin Overstreet of
Marion County. Young Gerald Cochran
of Bartow had the Champion FFA Jersey
female and Harry Griffin the runnerup
female. William Griffin, also of Bar-
tow, easily won the champion and reserve
champion awards for the best FFA
Guernsey heifer entries.
Sweetheart Of The Show
The "Sweetheart" of the show, the
beauty queen of the exhibitors, was
Ginger Lyle, a Bartow High School
sophomore. Ginger received a bouquet
The show was under the capable di-
rection of Ralph Sumner, Chairman of
the Tampa Chamber of Commerce, and
"Dolph" Allison, Manager of Borden's
Dairy as a member of the dairy show
Judges were C. W. Reaves, State Ex-
tention Dairyman, and Dr. R. B. Decker
of the University of Florida. Ring Clerks
were A. R. Cox, State FFA Secretary,
WEST COAST DAIRY SHOW winners seen
in the adjacent pictures are, Top to Bottom:
(1) Two sisters, Caroline Stuart, left, and
Ginger Stuart show their grand champion
Jersey (right) and reserve champion Jersey
(left); (2) Howard Renner (left) and Tom-
my Woodruff show their champion and re-
rerre champion Guernsey females; C. W.
Reerev, extension dairyman, center; (3) Left
to Right, Harry Griffin with his grand chanm-
pion Jersey bull; Ginger Lusle, elected "Sweet-
heart" of the show'; and Ginger Stuart with her
grand champion Jersey heifer; (4) Dr. R. B.
Becker of the University of Florida (center)
who was one of the judges is seen with two
of the top animals of the show.
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] s  I
MARCH & APRIL, 1954 11
I~ u r a
1955 FLORIDA LEGISLATURE
TO HAVE MANY NEW FACES
Regardless of the outcome of this year's
election, at least one-sixth of the mem-
bership of the 1955 Florida Legislature
will be new to one house or the other.
Records in the secretary of state's office
show that 7 of 19 senators and 18 of 95
representatives are not seeking re-election.
One half of the Senate seats, those in the
even-numbered districts, and all House
positions are subject to contest.
Five senators-Evans Crary of Stuart,
J. Wofford Lindler of Lake City, A. G.
McArthur of Fernandina, Wallace E.
Sturgis of Ocala and George Dayton of
Dade City-are retiring from office. Sen-
ator Leroy Collins of Tallahassee is bid-
ding for the governorship and Senator
George Leaird of Ft. Lauderdale is a
candidate for circuit judge.
In the House, Reps. Robert L. Floyd
of Dade and William C. Akridge of Bre-
vard are running for circuit judgeships,
Davis Atkinson of Leon is a candidate
for the State Utilities Commission, and
Dante B. Fascell of Dade is seeking a
congressional post. Eight have bowed
out of politics. They are Reps. K. Griner
of Dixie, A. Morley Darby of Escambia,
E. B. McFarland of Gadsden, Edna
Pearce of Highlands, Ernest Mitts of
Lee, John Bollinger of Palm Beach,
Charles E. Shepperd of St. Johns and
Gus Dekle of Taylor.
Seven representatives are giving up
their House seats to try for the Senate.
They are Harry Stratton of Nassau, F.
W. Bedenbaugh of Columbia, John Bur-
well of Broward, J. C. Getzen of Sum-
ter, Willard Ayres of Marion, Fletcher
Morgan of Duval, and Joe Bill Rood of
Several former representatives, who
stayed out a session or two, are making
comeback tries, including Thomas D.
Beasley of Walton, R. W. Merritt of
Escambia, Harvie J. Belser of Holmes,
Duffin Lancaster of LaFayette, Marvin
H. Rowell of Martin, W. J. Hendry of
Okeechobee, M. T. Smith of Seminole,
John V. Monahan of Sumter and C. A.
Roberts of Union.
Leaders already designated for both
houses of the 1955 session won re-elec-
tion without opposition. They are Sen-
ate President-designate Turner Davis of
Madison and Speaker-designate Ted
David of Broward.
DO YOU KNOW
One quart of milk weighs 2.15 lbs. To
make a pound of butter 9.77 quarts of
milk are required and 4.65 pounds for
a pound of cheese. One quart of milk
is required for a pound of evaporated
milk and 3.72 quarts for a pound of
whole milk powder.
- ^ ^^fe
Thos. E. (Ted)
Sen. W. Turner
LEADERS ARE SELECTED
FOR 1955 LEGISLATURE
It is the custom of the Senate and
House of the Florida Legislature to hold
an unofficial election for their presiding
officer for the next session near the
close of a session. In the Senate only
the 19 hold over Members who still
have two years of their four year term
to serve participate in electing the "presi-
dent-designate" who is always selected
from among the members who will be
subject to reelection. In the House all
members participate in voting for the
SENATOR W. TURNER DAVIS of
the 10th Senatorial District, Madison,
Florida is the Senate President-designate
for the 1955 session and Representative
Ted David of Broward County is House
Senator Davis graduated from the
University of Florida Law School in 1924
and has practiced law in Madison since.
He was elected to the State Senate in
1942 and has served continuously since
that time. He is unopposed for re-elec-
REPRESENTATIVE THOMAS E.
(TED) DAVID is in the real estate busi-
ness in Hollywood with his brother. He
graduated from the University of Florida
in 1942, served in the Army from 1942
to 1946 when he was discharged with
the rank of Captain. Ted has served in
the House of Representatives in the
1949, 1951 and 1953 sessions and is
unopposed for re-election.
GEORGE WASHINGTON was a lov-
er of ice cream. Among his prized posses-
sions were a "machine for making ice"
and "two pewter ice cream pots". In
those days ice cream had to be made by
shaking the ice cream mix (cream, milk
sugar and flavor) in a pot surrounded
by mashed ice and salt.
(National Dairy Council)
"Patience is a virtue
Possess it if you can;
'Tis seldom found in woman,
But never found in man."
MILK COSTS DISCLOSED
BY NATIONWIDE SURVEY
The University of Indiana has just
completed their fifth national study of
milk distribution costs for the Milk In-
The study covered 43 states plus the
territory of Hawaii, and included a total
of 342 separate milk companies.
The study indicates that for the year
1952, profits in the fluid milk business
were at their lowest recorded level. It
showed only a one and one half per-
cent return on the sales dollar. The
study also indicated that the profit on a
quart of milk amounted to exactly one
third of a cent per quart.
The study was made for the Milk
Industry Foundation, a national associa-
tion of the milk distributing industry.
Findings were based on data from 342
milk firms in 250 cities located in 43
states and Hawaii. It is the fifth study
made by the Foundation in the interests
of developing even greater efficiency in
Milk containers including bottles and
cartons showed an increased cost of 40
percent since 1947 taking five cents
from the sales dollar. The cost of taxes
and licenses which have been rising
steadily takes two cents. Administrative
salaries total eight tenths of a cent with
all other salaries and wages reaching 19
cents. As such, all salaries and wages
were a slightly smaller percentage of the
sales dollar than before.
Insurance, advertising and deprecia-
tion as a group showed only a small var-
iation from previous years.
The average price received per quart
of milk delivered to the home was found
to be 23.76 cents nationally. The present
retail price for milk in Florida averages
26 cents per quart. On this basis the
operating margin of the milk firms
averaged almost exactly 1/3 cents per
The cost of the milk and other mate-
rials was 52 cents, a little over half the
According to the University of Indiana
study the national average cost to dairy
plants for milk and other materials was
32 cents. These costs in Florida due to
higher milk production costs are from
65c to 74c.
These indicate that Florida Milk dis-
tribution, under State Milk Commission
price supervision, receives a considerably
less markup than the national average.
12 MARCH & APRIL, 1954
Your F.D.A. Directors
JOHN TRIPSON, president of the
Vero Beach Dairy, has been an active
member of the Florida Dairy Association
since his entrance into the dairy business
in 1945. He was first elected one of the
ten distributor members of the Board in
1953 when the number of directors was
increased from 15 to 21 and was re-
elected for the year 19.54.
John has been named Co-Chairman of
the Association's important Membership
Committee for 1954 and is also a mem-
ber of the University of Florida Com-
mittee and Annual Meeting Committee.
John finished his Bachelor of Science
degree in Agriculture in 1941, graduat-
ing from the Mississippi State College,
Statesville, Mississippi shortly before the
tragic attack on Pearl Harbor. He en-
listed immediately with the Navy and
served with distinction for four years.
Returning home in 1945, after an honor-
able discharge, John became associated
with the Vero Beach Dairy as manager,
and after several successful years in this
capacity, became the owner of its prop-
erties in the early part of 1953.
John is currently in the process of
changing the name of his Company to
Tripton's Vero Beach Dairy, and he
plans eventually to drop the Vero Beach,
thereby more wholly identifying the firm
The picture of radiant good health and
possessed with an infectious smile, John
Tripson is a firm believer in the future
of Florida's Dairy Industry. Proof of
this is manifested by his unfailing en-
thusiasm and the rapid success he has
achieved in the few years since returning
from the service of his country.
John is happily married and he and
Mrs. Tripson are the proud parents of
three fine children.
The Bulk Co
T e in hund
S I milking
last summer's scorching hot weather, Majonnier
oilers delivered sharp, fast cooling to 360 F.-380 F.
reds of milkhouses the country over. This safe, low
nature cooling was done soon after the end of the
period, with a fraction of the power used by other
s. When you switch to bulk, choose the Majonnier
oler, field-proven by impartial tests.
Bulletin 290 sent free on request.
Moionnier Bros. Co.,
4601 W. Ohio St., Chicago 44, III.
iL % Tt Lee P. Bickenbach
P.O. BOX 2205
# Here's Why
FOR MORE THAN 20 YEARS Florida Favorite
Fertilizer, Inc. has produced fertilizers to the
specific requirements of Florida growers. Know-
ing Florida soils and Florida crops, this know-
how brings to the individual grower, fertilizer
mixtures formulated to his actual needs for
COMMERCIAL MIXED FERTILIZERS AND UNPROCESSED FER-
TILIZER MATERIALS FOR FIELD CROPS, PASTURE GRASSES
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JOIN OUR GROWING LIST OF DAIRYMEN USING
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~ P. 0. Box 912-Phone MUtual 2-1291 Lakeland, Florida
MARCH & APRIL, 1954 13
DURING STATE FAIR
Evidence of growing interest among
Florida dairymen in the use of Holstein
Cattle was the formation of an official
Florida Holstein Cattle Club by a group
of breeders in attendance at the Florida
State Fair dairy show February 3rd.
Officers and di-
rectors of the new
was said to be the
48th State Holstein
Club to be formed,..
are: Herman Boyd,
Hall & Boyd Dairy,
Miami, President; J.
C. Marlowe, Florida
and Minnesota, Vice BOYD
President; and R. K.
Price, Assistant Dade County Farm
Agent, Miami, Secretary. Directors in
addition to the above are: E. H. Myers,
DeFuniak Springs; A. H. Rusterholz,
Zellwood; R. M. Thompson, Orlando;
Martin Sheridan, Clearwater; Hal Dane,
Delray Beach and L. B. Reid, Orlando.
JERSEY HERDS CLASSIFIED
The following Jersey herds in Duval
County were recently classified for breed
type and dairy conformation by an offi-
cial classifier of The American Jersey
MEADOWBROOK FARMS, Jacksonville,
received a score of 84.59% on 98 head;
Walter Welkener, HOLLY HILL DAIRY,
Jacksonville, a score of 86.26% on 101
head, and W. J. Nolan, ALPINE DAIRY,
Jacksonville, a score of 84.38 on 224
F. D. MAGILL DAIRY, Grand Crossing,
scored 82.57% on 71 head, and E. H.
PASSMORE DAIRY, Dinsmore, received a
score of 83.13% on 32 head.
Animals in the herds were given in-
dividual ratings based on a comparison
with the Jersey breed's score card, which
allots 100 points for a perfect animal.
The average score of all animals classi-
fied in the Jersey breed is 83.15%.
Oscar Brannon and O. L. Bell, two
well-known Walton County dairymen of
DeFuniak Springs, recently purchased
two registered 3-month-old purebreed
Jersey bull calves from the State Hospital
Dairy at Chattahoochee, Florida.
JERSEY REGISTRY TESTS
POLK COUNTY FARMS DAIRY, Bartow,
Florida, recently completed a 12-month
official Herd Improvement Registry test
on their herd of 40 registered Jerseys
with average production of 9,045 lbs.
milk containing 489 lbs. butterfat per
THE WALTER WELKENER HOLLY
HILL DAIRY, Jacksonville, has a register-
ed Jersey cow, Sybil Pompey Blossom,
which has earned Silver and Gold Medal
awards of The American Jersey Cattle
Club. She recently completed a produc-
tion record of 13,828 Ibs. milk and 747
lbs. butterfat in 365 days at the age of
4 years and 10 months.
THE HOLLY HILL DAIRY also has 6
registered Jersey Cows which recently
have completed records on Herd Im-
provement Registry test for a two-months
period which entitles them to special
recognition from The American Jersey
The high producing animal in the
group was Sybil Pompey Blossom with a
mature record of 12,595 lbs. milk con-
taining 665 Ibs. butterfat. The other
cows all exceeded 550 lbs. butterfat on
a twice-daily-milking, 305 day mature
14 MARCH & APRIL, 1954
A Typical Group of REYNOLDS & SON Dairy Cows Purchased by Expert Buyers from Northern Dairy Areas,
Shipped at Our Risk and Conditioned for a Two-Week Period at Our Plant City Farm before Delivery to Florida
ALL KINDS OF DAIRY CATTLE
50 Head of Springer Cows on Hand at All Times
TRANSPORTATION FURNISHED FOR DELIVERY TO YOUR FARM
Phone, Write or See
ROSS REYNOLDS & SON
Phone 6-5958 Plant City, Fla.
North Carolina Breeder Tops Jersey Show
As Florida Entrants Win Junior Honors
Biltmore Farms, of Biltmore (Asheville), N. C., swept almost all top honors in
the Jersey cattle show at the Florida State Fair while Caroline Stuart, 4-H Club girl
from Bartow, won junior champion female honors in the open Jersey Show with
Jester Sultan Sleeper Girl, a senior yearling Jersey heifer, and Harry Griffin of Bar-
tow's F.F.A. Chapter annexed the F.F.A. champion bull award in the recent Jersey
Cattle Show held at Tampa's Florida State Fair.
The famed North Carolina herd included the grand champion bull "Biltmore
Dandy Royal", a three-year-old bull which also was senior champion; and the grand
champion female "Biltmore Standard Patricia", an aged cow which also was senior
champion. Biltmore also had the reserve grand champion bull and reserve grand cham-
pion female, the winning dairy herd, junior get-of-sire, produce-of-dam and best
udder cow winners.
Walter Welkener, owner of the Holly
Hill Dairy, Jacksonville, which had won Dairy herd (four cows): Biltmore, Ist; J.
top honors in the State Fair for a num- K. Stuart, 2nd; Polk County Commission, 3rd.
ber of years and the Premier Exhibitor Three females: Biltmore, 1st; Polk County
award for 1952 and 1953 found it nec- Commission, 2nd; Clay County Farms, 3rd.
essary to cancel plans to exhibit in the Senior get-of-sire, (four animals): Biltmore,
1954 show because of sickness of his 1st and 2nd; Polk County Commission, 3rd.
herdsman. (The get of Xenia Sparkling Playboy Sir the
Blue ribbon entries in the Jersey Show Porduce-of-dams (two animals): Biltmore,
were shown by the Polk County Dairy of 1st and 2nd; Polk County Commission, 3rd;
Bartow and Clay County Farms of Mid- Biltmore, 4th.
dleburg, Florida. Best-udder cow, in milk: Biltmore (with Fill
Pail Heroine, five-year-old cow).
Complete Results of Jersey Show
Bull calves: Biltmore Farms, N. C., 1st and
2nd; Harry Griffin, Bartow, 3rd.
Jr. yearling bulls: Biltmore, 1st and 2nd;
Clay County Farms, Middleburg, Fla., 3rd;
J. K. Stuart, Bartow, 4th.
Sr. yearling bulls: Board of County Com-
missioners, Polk County, Bartow, 1st.
Two-year-old bulls: Clay County Farms, G
Three-year-old bulls: Biltmore, Ist; Polk
County Commission, 2nd. *d rr EMPLOYMENT ':'o
Senior champion bull: Biltmore (with Bilt- ,. 'ns-51 HEP WANTED-FEMALEt A" _^I.
more Dandy Royal, three-year-old bull). "JA "' .. S
Junior champion bull: Biltmore (with Bilt- ... .
more Signal Royal, a junior yearling). "'i "
Grand champion bull: Biltmore (with Bilt-
more Dandy Royal).
Reserve grand champion bull: Biltmore
(with Biltmore Signal Royal).
Heifer calves: Biltmore, 1st and 2nd; Clay i' .
County Farms, 3rd; Polk County Commission, .
4th; Clay County Farms, 5th. *-, I n t I
Yearling Heifers .d
Jr. yearling heifers: Biltmore, 1st; Virginia bi; Et
Stuart, Bartow, 2nd; Biltmore, 3rd and 4th;
Virginia Stuart, 5th. ,0 d I T: 0
Senior yearling heifers: Caroline Stuart, Bar- A'"
tow, 1st; Biltmore, 2nd and 3rd; Polk County IAt' 't
Commission, 4th; Clay County Farms, 5th. 'n: F .
Junior get-of-sire (4 animals under 2 years); "t' t," A iv
Biltmore, 1st; J. K. Stuart, Bartow, 2nd; Polk ,
County Commission, 3rd. !!."'
Junior champion female: Caroline Stuart d ..
(with Jester Sultan Sleeper Girl, a senior "-' *
yearling heifer). I, In'
Two-year-old cows: Biltmore, 1st; Virginia Li
Stuart, 2nd; Biltmore, 3rd; Polk County Com- AV ."
mission, 4th; George Ford, Quincy, 5th. ., .l
Three-year-old cows: Biltmore, 1st and 2nd; "s '
Polk County Commission, 3rd; Biltmore, 4th; ,
J. K. Stuart, 5th. I,- "'
Four-year-old cows. Biltmore, 1st and 2nd; N. ....
Clay County Farms, 3rd; Polk County Com- .o- h.1.'
mission, 4th and 5th. 1t, '', Wi.
Cour five years and over: Biltmore, 1st; i I t S. I--,
Mrs. J. K. Stuart, Bartow, 2nd; Biltmore, 3rd. .... OtItIwF.
Senior Champions .. '" ..a. ....i...E
Senior champion female: Biltmore (with t ,t b~ 8.i t..
Biltmore Standard Patricia, aged cow). FL IDA P0
Grand champion female: Biltmore (with ," JrI,..b Z'Eo E -"-
Biltmore Standard Patricia). .-,I
Reserve grand champion female: Biltmore ....... -.. .
(with Biltmore Playboy Bess Jane, three-year-
S PL-1 PL-3
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I uanual and milking equipment.
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I I I II Sl i
MARCH & APRIL, 1954 15
SMASTITIS PROGRAM OF
STATE LIVE STOCK BOARD
By DR. A. A. 1-cMURRAY
Director Mastitis Division
The Mastitis Control Division of the
State Live Stock Board first started func-
tioning on September 1, 1948. It was
my privilege to be the first director. It
was also my privilege to have a lengthy
discussion on that date with Mr. Wilmer
Bassett, a present board member, regard-
ing the possibilities and needs for a
mastitis control program in the State of
Florda. Mr. Bassett was the first dairy-
man with whom Dr. Knapp and I dis-
cussed this program.
The late Dr.
Knapp, who was
then State Veterin-
arian, and Mr. Bas-
sett proposed that a
general survey be
made, by contacting
dairy leaders through-
out the State, to de-
termine their wishes
in the formation of D. MMURRAY
a program. This sur-
vey was made and the dairymen advised,
among other things, that the division
function from a central location, acces-
sible to all dairymen of the State.
The offices and laboratory were then
established at our present location in
Lakeland on November 1, 1948. The
City of Lakeland provides free office
and laboratory space, water, and elec-
Participation in the mastitis control
program has always been voluntary on
the part of the dairymen. The program
has had a steady and progressive expan-
sion from its beginning. At the present
time there are 701 dairymen on the
program. We have 12 district super-
visors, a bacteriologist, a laboratory assist-
ant, a secretary, and a division director
aiding the dairymen in advancing this
The nature of our services in this field
is such that the employees must be
specifically trained in the knowledge of
the work itself. They must have the
ability to present the program in an
acceptable manner. Because of the irreg-
ular hours and hardships connected with
their duties, they must love their work.
An additional development in our work
is becoming popular. Many dairymen
are having quarter samples taken at dry-
ing off time for a laboratory analysis to
determine the bacterial content of the
udder at this stage of lactation. These
laboratory findings are used as a guide
in treating infected udders during the dry
period. The results from this procedure
are so favorable that the dairymen are
requesting this service almost beyond our
ability to cope with the situation.
In considering the importance of the
Mastitis Control Division, the following
facts should, in my opinion, be taken in-
1. Dairying in Florida is a major in-
2. The dairy industry is directly de-
pendent on the health of the udder of
3. Your Mastitis Control Division is
successfully aiding dairymen in main-
taining health udders in their herds.
4. 701 dairymen are depending on
you to provide well trained and compe-
tent personnel to aid them in controlling
mastitis in their herds.
SUMMARY OF DIVISION'S WORK
FOR FISCAL YEAR 1952-53
Number of herd examinations
Number of cow examinations
Number miscellaneous farm
herdsmen schools held
dairy meetings attended
An average of 56.2 laboratory speci-
mens were examined per day for each
working day of the year.
2,396 samples were examined in our
laboratory during the month of July,
1953, which is an average of 99.2 sam-
ples per day. 2605 samples were exam-
ined in our laboratory during the month
of August, 1953, which is an average
of 129 samples per day.
During January through June 1953,
5763 samples were examined in our
laboratory. During the months of July
and August, 1953, 5,001 samples were
examined. This gives an idea of how our
laboratory work is expanding.
RESULTS OF CONTROL PROGRAM
The effectiveness of the work of the
Live Stock Board's Mastitis Division is
demonstrated by the results recorded in
the eleven representative counties of Du-
val, Alachua, Marion, Orange, Polk,
Hillsborough, Pinnelas, Palm Beach,
Dade, St. Johns, and Leon.
In this group of counties, a total of
344 herds have been under the mastitis
program. These herds showed an average
of 22.2% of mastitis when the control
and training program started. Today,
the precent of infection in these herds
has been reduced to an average of 11.4%.
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Ivey's Farm Feed Store
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Hector Supply Co.
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Collins Feed & Supply Co.
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Kilgore Seed Store
300 West 1st.
Rivers Seed Co.
309 S. Adams St.
Kilgore Seed Co.
Main and 7th Street
WEST PALM BEACH
The Kilgore Seed Co.
910 Belvedere Road
16 MARCH & APRIL, 1954
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MARCH & APRIL, 1954 17
DAIRY ASSOCIATION ACTIVITIES
Annual State Fair Dairy Show Dinner
Sponsored By F.D.A. Directors In Tampa
One of the feature events of the year's activities of the Florida dairy industry
is the occasion of the State Fair Dairy Show Awards Dinner sponsored by the directors
of the Florida Dairy Association.
The 1954 dinner held February 4th at the Tampa Terrace Hotel was the third
and largest of these events started during the 1952 State Fair.
Florida Dairy Association directors hold their regular two-day Spring board
meeting in Tampa during the State Fair Dairy Show week and sponsor the exhibitors'
awards dinner for the purpose of giving recognition to the State Fair and the Dairy
Show in the hope of stimulating a greater interest and participation in these events.
Prominent Guests and Speakers
In addition to recognizing and paying
tribute to the dairy show exhibitors and
winners of awards, including the F.F.A.
Dairy Show as well as officials and
judges of the State Fair, the program
included an address by former Florida
Congressman J. Hardin Peterson and by
Frank Johnson, official of the American
Guernsey Cattle Club of Peterborough,
The group enjoyed the music of the
F.F.A. Champion string band and a sur-
prise guest performer, Mr. Joel Lay of
St. Louis, brother of F.D.A. Secretary,
Andy Lay. Mr. Lay is a former concert
baritone, teacher and director of music.
Among the many prominent guests in-
cluded in the approximately one hundred
who attended were: H. E. Wood, State
Supervisor of Vocational Agriculture and
the State F.F.A. Program; A. R. Cox,
Secretary Florida F.F.A.; Dr. E. L. Foute,
Head, and Prof. Dix Arnold, Asst. in
the Department of Dairy Science, Uni-
versity of Florida; Dr. D. A. Sanders,
Head and Dr. M. Ristic, Associate in the
Department of Veterinary Science, Uni-
versity of Florida; Lloyd Warren, Ameri-
can Jersey Cattle Club; C. W. Reeves,
State Extension Dairyman and his assist-
ant, Wilson Sparks; Dr. A. A. McMur-
ray, Florida Livestock Board; Carl Tyner,
Manager Livestock Shows of the State
Fair; and many others including officials
and representatives of Florida's various
Dairy Cattle Clubs and organizations and
out-of-State exhibitors in the State Dairy
Show. F. D. A. President Herman Boyd
National Dairy Conference
To Be Held In Phoenix
The annual national Spring conference
of dairy industry leaders will be held
in Phonix, Arizona, March 29-30-31.
This conference is sponsored by the na-
tional organizations of thedairy industry
and will include officers and directors
of the International Association of Ice
Cream Manufacturers, the Milk Indus-
try Foundation and the National Dairy
Participating also will be the chairmen
of the principal standing committees of
these organizations and the presidents
and executives of the various State dairy
and dairy products associations.
Those attending from Florida will be
Theo Datson and Paul E. Reinhold as
directors of the International Association
of Ice Cream Manufacutrers; Alf Nielson
as a director of the Milk Industry Foun-
dation; and E. T. Lay as Executive Direc-
tor of the Florida Dairy Association.
SALES TRAINING FILMS
The milk Industry Foundation advises
that the following 16 mm black and
white sound motion picture films are
available for the asking, with return
postage the only cost.
"The Bettger Story"-A 30-minute
film based on Bettger's famous book
"How I Raised Myself from Failure to
Success in Selling"; useful for both route
salesmen and supervisors.
"Selling America"-An excellent 23-
minute film showing how modern sales-
men can improve their sales techniques.
Requests for loan of the film should
be made several weeks in advance to:
"Modern Talking Picture Service", 903
15th St., N.W., Washington, D. C.
9tan e ii
~. Iti~* ~l~tt~~
F.D.A. COMMITTEE CHAIRMEN
ANNOUNCED FOR 1954
The following additional Florida Dairy
Association Committees were named by
the Board of Directors at their February
President Herman Boyd, Chairman
Cliff Wayne, Miami; W. J. Barritt,
Tampa; George Boutwell, Lake
George Johnson, West Palm Beach;
John Adkinson, Pensacola; John
PUBLIC RELATIONS COMMITTEE:
T. G. Lee, Orlando, Chairman
FLORIDA DAIRY NEWS COMMIT-
Theo Datson, Orlando, Chairman
JUNE DAIRY MONTH COMMITTEE:
Al Wells, Jacksonville, Chairman
DAIRY HUSBANDRY COMMITTEE:
John DuPuis, Miami, Chairman
Wilmer Bassett, Monticello and Bill
Graham, Miami, Co-Chairmen
THE THREE PICTURES ON THESE
PAGES illustrate the interest shown in the
F.D.A. Annual State Fair Dairy Show Dinner
meeting held February 4th in Tampa. THE
BOTTOM PICTURE shows the dinner in prog-
ress at the Tampa Terrace Hotel. AT THE
RIGHT, F.D.A. President Herman Boyd is
seen presenting the F.D.A. trophy to the four
F.D.A. members from Gadsden County as hav-
ing the outstanding county F.F.A. dairy exhibit
at the 1954 State Fair. Former Congressman
Hardin Peterson, who was the principal speak-
er, is seated in center. THE TOP PICTURE,
LEFT, is Joel Lay of St. Louis, brother of
F.D.A. Executive Director, Andy Lay. Joel
sang a number of songs to a very appreciative
PASTURE DEVELOPMENT COMMIT-
Herman Burnett, Bradenton, Chairman
UNIVERSITY OF FLORIDA COM-
Wilmer Bassett, Monticello, Chairman
MILK PRODUCTION COMMITTEE:
Walter Welkener, Jacksonville, Chair-
STANDARDS AND REGULATIONS
John Hood, St. Petersburg, Chairman
Chairmen for liaison with affiliated or-
ganizations were named as follows:
STATE CHAMBER OF COMMERCE:
J. N. McArthur, Miami, Chairman
FLORIDA FARM BUREAU:
J. D. Fuqua, Marianna, Chairman
STATE DEFENSE COUNCIL:
Henry Schneider, Orlando, Chairman
ihe Price of liberty
is Eternal Vigilance
SEOPLE do not have to
be conquered by an
army to lose their freedom.
It can slip away-painlestly
-through mistrust and hate
and surrender of their rights.
Freedom can be traded for
of a better life-without
working for it. It can disap-
pear before you know it
through greed, prejudice, or
just plain laziness.
That must not happen to
throughout the world,
throughout history. We must
fight for freedom in our
daily lives... by taking the
time and trouble to vote
wisely ... by protecting our
own rights and the rights of
others... and by showing
our faith in America by
Everything we think, say,
,vY __ _ __ _
F.D.A. 1954 CONVENTION HOTELS: IN THE TOP PANEL, Left to Right are shown: THE
DAYTONA PLAZA (1) lobby; (2) beach front cabanas; (3) swimming pool; (4) ocean
front Plaza courts. IN THE PANEL TO THE LEFT, Top to Bottom, are seen: (1) the Prin-
cess Issena Hotel Dining Room where some convention functions will be held; (2) the Palm
Room and Loung; (3) one of the Princess Issena cottages accommodating from 2 to 4 persons;
and (4) one of the Princess Issena rooms.
Stay With Us During -
7he 1954 Conentiokn ( -
The FLORIDA DAIRY ASSOCIATION
May 26 27 28
The Princess Issena Hotel
Daytona's Largest Most Comfortable
(2 Blocks from the Beach)
SPECIAL CONVENTION RATES:
Single $5.00 Double $8.00 2 Room Suites $16.00
Cottages 2 Rooms for 4, Minimum $12.00
Air-Conditioned Room Upon Request Same Rates
MAKE RESERVATIONS EARLY TO:
John E. Leonard, Mgr.
Princess Issena Hotel Daytona Beach, Florida
20 MARCH & APRIL, 1954
DAYTONA BEACH INVITES YOU FOR MAY 26-28
FLORIDA DAIRY MEETING AND CONVENTION
Great Plans Are in the Making for an Outstanding Program
Spiced With Three Days of Recreation and Enjoyment
Daytona Beach and vicinity and the two convention hotels offer everything to
be desired for comfortable, pleasant living, splendid meeting facilities, the world's
finest beach with Cabanas available; both adult and children's fresh water pools, air-
conditioning for those who prefer it, beach-front court-rooms or (back from the
beach) shady cottages accommodating from two to four persons.
Golf, (including a hotel putting green), fishing, boating, sightseeing (including
Marine Studios), shopping or just sitting or strolling, all offer an abundant variety
Ilake qutr a'erafeathion (o1 at -
THE DAYTONA PLAZA HOTEL
(ON THE OCEANFRONT)
THE FLORIDA DAIRY ASSOCIATION
1954 ANNUAL CONVENTION
May 26 27 28
SPECIAL CONVENTION RATES:
Single $6.00 Double $9.00 2 Room Suites $18.00
Oceanfront Courts Double Some with Kitchenette
Air-Conditioning Available Upon Request
Completely Modern & Fireproof
MAKE RESERVATIONS TO: Rush Strayer, Manager
DAYTONA PLAZA HOTEL, Daytona Beach, Florida
Tuesday Evening May 25
7:00 P.M.-Directors' Open House for Early
Wednesday May 26
10:00 A.M.-Opening Registration Hotel
12:00 Noon-"Early Bird Luncheon"
2:15 to 5:30 P.M.-FIRST BUSINESS SES-
SION-Joint Plant and Produc-
3:00 P.M.-Ladies' Putting Tournament &
6:15 P.M.-"Alligator Club" Reception and
7:30 P.M.-BUFFET DINNER, Informal
Program and "Shipwreck Party"
Thursday May 27
9:15 A.M.-SECOND JOINT BUSINESS
10:00 A.M.-Plant Program
10:00 A.M.-Pruducer Program
10:30 A.M.-Ladies' Trip to Marine Studios
12:30 P.M.-Luncheon-All Men
2:00 P.M.-Farm and Plant Tour-(Op-
2:00 P.M.-Recreation: Golf Tournament,
Boating, Fishing, Swimming
6:30 P.M.-Fellowship Hour Honoring
Ass'n. Officers and Directors-
Courtesy Allied Trades "Alliga-
8:00 P.M.-ANNUAL DINNER AND PRO-
GRAM-Floor Show, Entertain-
ment and Dancing
Friday May 28
9:30 A.M. to 12:00 Noon-THIRD JOINT
10:30 A.M.-Ladies' Auxiliary Annual Busi-
10:30 A.M.-"Alligator Club" Annual Busi-
12:45 P.M.-FINAL LUNCHEON MEET-
ING (All delegates and ladies)
2:00 P.M.-Adjournment of Convention
Ladies' Auxiliary President Mrs.
Evelyn Sellers and her program commit-
tee urge all dairy wives to attend. The
men say you will not only have a rest
and a good time but you'll help the men
have a good convention.
Sightseeing of interesting points in
Daytona and the beaches including Ma-
rine Studios is being planned. Also, a
special luncheon and fashion show is
scheduled. Baby sitters and children's
attendants for the beach and the chil-
dren's pool will be provided.
Ladies' dress will be informal through-
out the meeting but long dresses are op-
tional for the Thursday night Annual
Dinner Party. Bathing suits and sun
suits should be a "must".
MARCH & APRIL, 1954 0 21
EXPERIENCED: 18 years in Florida
Legislature. "Most Valuable
Senator" 1947 and 1953.
ALL FLORIDA RECORD: Agricul-
ture Sponsored bill to cre-
ate State Marketing Authority;
to provide additional experiment
Supported legislation w h ich
created Cit r u s Commission;
established Game and Fresh
Water Fish Commission as con-
stitutional agency; created
Everglades National Park;
established South Florida Flood
Control District; etc.
OTHER LEGISLATION: Sponsored
first school code 1939; led
1 9 4 7 passage of Minimum
Foundation Program for Good
Schools; led 1937 fight to out-
law slot machines. In forefront
in all constructive legislation in
Florida in past 18 years.
PLATFORM: Agriculture "We
must step up and coordinate
our efforts to make more land
profitably productive and to
provide more jobs for more
people. I will look to those
actively engaged in agricul-
tural pursuits for leadership
and advice on policies affect-
ing their industries."
(Paid Political Advertisement)
LeRoy Collins for Governor
Spencer Burris, Campaign Treas.
Grade "A" Milk For Florida
Editor's Note: The material in this article is reprinted from the February Issue of "Florida
Health Notes", the official monthly publication of the Florida State Board of Health. The
Board of Directors of the Florida Dairy Association has adopted a resolution of appreciation
to Miss Elizabeth Reed, Editor of Health Notes and to the State Board of Health for the assem-
bling and publishing of this splendid review of the Florida Dairy Industry and the Industry's
principal product "Milk".
MILK SUPPLY IS CAREFULLY SUPERVISED
Keeping milk in Florida wholesome and safe is a tremendous job, and no one
agency, public or private, could do it alone.
There are about 1400 producers and 160 distributors serving approximately three
million consumers in the State.
If people stopped drinking milk, serious health problems might arise. Milk is
a vital part of every diet.
Milk is not only nature's most nearly perfect food, but it also is a good food for
bacteria or disease germs. Therefore, the dairymen in Florida work closely with
supervisors and other representatives from several State agencies to keep our milk
Once a month or oftener the milking barns of producers and the plants of dis-
tributors get a thorough going over by a sanitarian from the COUNTY OR CITY
HEALTH DEPARTMENT, who usually will be accompanied by someone from the
STATE BOARD OF HEALTH or STATE DEPARTMENT OF AGRICULTURE.
He also takes samples to be sent to one of the State Board of Health laboratories for
both chemical and bacteriological analyses to assure the consumer a pure, safe, whole-
The dairyman keeps in close touch with the FLORIDA MILK COMMISSION,
which safeguards the economic well being of the industry and regulates the price of
milk. Both producers and distributors must file monthly production reports with the
Dairy herds are checked periodically for disease by veterinarians and representa-
tives of the FLORIDA LIVESTOCK BOARD.
A State agency which does not control, but assists the dairy industry in other
ways is the UNIVERSITY OF FLORIDA, through its Department of Dairy Science
and Agricultural Extension Service. From them the dairyman can get advice on the
production and processing of milk, how to improve his pasture and the health of his
The State Board of Health feels that its work with the dairy industry today in-
volves education and technical assistance rather than police action. The Board
recognizes the fact that control agencies have a responsibility to the industry as well
as to the consumer.
More and more, the dairyman and control official are becoming an integrated
unit dedicated to producing the highest quality and safest bottle of milk possible.
Although many agencies are at work in Florida to keep milk from becoming
a problem, there is very little overlapping. In areas where it could exist, officials of
the agencies confer on establishment of uniformity of controls.
Chief Dairy Supervisor
THE STATE DEPARTMENT OF AGRICULTURE, through its Chief Dairy
Supervisor, has the primary responsibility of administering and enforcing all State
laws dealing with the production and distribution of milk, cream and milk products.
Its supervisors usually work through County and City Health Departments, with
their sanitarians, who actually are in more frequent contact with the dairymen. The
supervisors keep up with new developments by attending short courses and field
trips, getting information to pass along to Health Departments and dairymen.
The office of milk inspector, or chief dairy supervisor, as it is now called, was
created in 1929, when the first statewide milk law was passed. The task of adminis-
tering it was given to the Commissioner of Agriculture, Nathan Mayo, who was
convinced that the State could build a great dairy industry if protected from unfair
competition of inferior products.
Health Departments Aid
THE STATE BOARD OF HEALTH AND COUNTY HEALTH DEPART-
MENTS work closely with the Department of Agriculture, as was the intent of the
milk law, which reads in part:
"The provisions of this chapter shall be enforced under the supervision of the
Commissioner of Agriculture, by inspectors of the Department of Agriculture. It
may also be enforced by health officers of the various municipalities and counties
of the State of Florida. (Continued Next Page)
22 0 MARCH & APRIL, 1954
GRADE A MILK FOR FLORIDA (Continued)
"There shall be the fullest cooperation and exchange of information between the
State Department of Agriculture and the State Board of Health in making of any
surveys, investigations and inquiries . Whenever the findings show any hazard to
public health existing . the Commissioner shall take such action as may be neces-
sary . to remove such hazard. Provided nothing herein shall limit the authority of
the State Board of Health to take immediate action when it appears necessary in the
interest of public health."
In view of this, the enforcement of all local milk ordinances can be administered
by the County or City health departments.
On the State level there is the Milk Consultant, with the State Board of Health,
who studies new developments and passes the information on to the local health de-
partments. Like the Department of Agriculture supervisors, he works with local
sanitarians in the counties.
From time to time, the consultant, along with the supervisors and sanitarians,
will inspect all dairies in a particular area to see if they are meeting standards re-
quired to have their milk designated Grade A. Only Grade A milk can be sold in
fluid form in Florida. To be so designated, the milk must be of a certain quality
and produced and processed under the most sanitary conditions. The program to
maintain Grade A standards in the various milk areas is called the Quality Control
In his travels over the State, the milk consultant works also for uniformity of
enforcement in all sections, and assists the U.S. Public Health Service by approving
sources supplying trains, busses, boats and planes in interstate movement.
At its Central Office, the State Board of Health also maintains a Central Milk
Registry, which summarizes information from county health departments on dairies
in Florida. This information is available to all health departments and other agencies.
All milk samples collected by County Health Departments are analyzed at the
State Board of Health laboratory in Jacksonville or at one of its branches located
strategically throughout the State.
Florida Milk Commission
In regulating the price of milk, The Milk Commission establishes a minimum
price and may establish ceiling on all grades at the wholesale and retail level. The
price paid to the producer by the distributor is also fixed. Public hearings and investi-
gations on production costs and other aspects of the condition of the industry pre-
cede all price orders in each marketing area.
Replacing the milk control board, which was organized in 1933, the Commis-
sion was created by Legislative act in 1939, at which time the milk industry in all its
phases was declared a "business affecting the public health and interest of its citizens"
and a "paramount industry upon which the prosperity of the State and the welfare of
its citizens in a large measure depends." The law was called necessary "to correct
abuses arising from the destructive and unfair manipulation of prices which are found
to spring from a selfish disregard of the public interest."
On the Commission are three consumer members not connected with the milk
industry, plus a representative of the State Board of Health, a representative of the
Department of Agriculture, a dairy farmer and a distributor or producer-distributor.
All are appointed by the Governor.
Some services for the Commission are performed by the State Board of Health
and the State Department of Agriculture, but it also has its own employees.
The Milk Commission has broad powers at its disposal to keep the milk industry
economically sound. It may:
Hold hearings, receive sworn testimony and evidence, classify and establish
definite market areas, establish health and sanitary requirements, establish grades,
set up regulations for fair competition, require examinations of licensed applicants,
revoke or refuse to issue licenses, assist in the transfer of milk from one area to an-
other to assure an adequate supply, require that records on production and distribu-
tion be kept by the industry.
At the 1953 session, the Legislature changed the Milk Commission law to exempt
from price regulation milk sold to public school lunch rooms and to charitable groups
who buy it for the needy. (Continued Next Issue)
Let's Keep Clean
All Florida Needs
the "Man of Action"
State Campaign Manager
Geo. W. Dandelake
State Campaign Treasurer
(Paid Political Adv.)
APRIL, 1 954 23
Florida Milk Commission and Milk Price Facts are
Disclosed in Summary of 20-Year Record
BY: MILK COMMISSION COMMITTEE, FLORIDA DAIRY ASSOCIATION
R. L. Dressel, Chairman
Pres. Dressel's Dairy, Miami
Because of an apparent lack of public understanding concerning the price of milk in Florida and the milk price supervision
of the Florida Milk Commission, the directors of the Florida Dairy Association set up a committee of six milk producers and six
milk distributors in November 1953 for the purpose of surveying the facts about milk prices and the operation of the Commission.
This committee report in a series of fifteen questions and answers is given in full in the following article.
Q-Why uas the Florida Milk Commission created by the Florida Leg-
islature in 1933 and sustained by the Legislature each time it has
been considered since that time?
The present Florida Milk Commission is an outgrowth of the Florida
Milk Control Board initiated in the 1933 session of the Florida Legis-
lature. The milk industry was in an extremely precarious condition in
1933. Dairy farmers were on the verge of bankruptcy. The quality of
the milk was, in many cases, extremely low and the supply was not ade-
quate to meet Florida's needs. Because of the demoralized milk price
conditions at that time, there was not enough money available to the
farmer and the processor to insure proper sanitary conditions and
Against this background of near chaos in the dairy industry the de-
velopment of the present Florida Milk Commission was begun. The
purpose was two-fold. FIRST, to assure the consuming public an ade-
quate supply of first quality milk, and SECOND, to make this possible
by providing a stable market for milk so that the efficient dairyman
could have some assurance of a fair return on the heavy capital invest-
ment that is necessary to meet the requirements for milk production,
processing and distribution in the State of Florida.
The problem which necessitated the development of a milk price con-
trol agency was not merely a local one. The same problem existed
throughout the nation and was being met in other areas either as it was
met in Floida, by the establishment of a state regulatory agency, or by
the intervention of the Federal Government by establishing Federal Milk
Marketing controls. This trend has continued until today there is no
milk marketing area of consequence in the United States WHICH IS
NOT UNDER A MILK REGULATORY AGENCY OF THE FED-
ERAL GOVERNMENT or SOME FORM OF STATE CONTROL. The
alternative of state control is federal control.
Q-Why does Florida need the Florida Milk Commission today?
Without the Milk Commission, there is every reason to believe that
the Florida dairy industry would soon revert to the chaotic conditions
which existed in the State when the Milk Commission Law was en-
acted in 1933. Such unstable conditions would result in a shortage of
Florida produced milk and eventually in the consumer's paying a higher
price for a lower quality product as was the case prior to the creation
of the Milk Commission.
Tke only alternative to the return to such conditions would be the
placing of the Florida dairy industry under Federal Bureaucratic Con-
Q-Does the Milk Consumer have fair representation on the Milk Com-
Under the Law, the Milk Commission consists of 7 members appoint-
ed by the Governor, as follows:
(a) 3 milk consumers not connected with the dairy industry
(b) A representative of the State Board of Health
(c) A representative of the State Department of Agriculture
(d) A dairy farmer, and
(e) A milk distributor or a producer-distributor.
It would seem that, with this 7-member board, having 3 consumer
members, with the friendly interest and help of the two members repre-
senting the State Board of Health and the Department of Agriculture,
both public service agencies, the public interest is certainly adequately
represented against only two dairy industry members.
The dairy industry was represented on the Commission until 1953 by
3 members, but this number was reduced to two when the Legislature
passed an amendment which was sponsored by the dairy industry.
Q-What Benefit has the Milk Commission been to the Consuming
(a) Since 1933 the Florida dairy industry, under the stabilizing in-
fluence of the Milk Commission, has greatly increased both the quality
and the quantity of the State's home milk supply.
Milk production and processing conditions have been improved to
the point that today the entire milk supply of the State is "Grade A"
and the State's requirements for fluid milk are now home produced.
Contrast this with the lower grade milk produced in Florida 20 years
ago and the then approximately 50% shortage of home produced milk
which had to be shipped into Florida from northern milk supply areas.
24 0 MARCH & APRIL, 1954
(b) Florida milk prices under the supervision of the Florida Milk
Commission have increased less than the average for the United States
as a whole. From 1939 to 1952 the price of milk in Florida increased
42.2%. During the same period the average price of milk throughout
the entire United States increased 76%. It is well to remember that
many of the other areas were under Federal control.
(c) During this same period, Florida milk prices have increased less
than most other major foods. Early in 1953 a feature article appeared in
the MIAMI DAILY NEWS which compared the Miami retail prices of
nine basic food commodities in 1933 to the retail prices of the same
commodities in 1953. The eight commodities, other than milk, showed
an average increase of 429%. Milk had increased 160% which was by
far the smallest increase recorded. Incomplete data on comparative food
prices throughout Florida indicate that the experience in Miami is typi-
cal of prices for the State as a whole.
COMPARATIVE MIAMI AREA FOOD PRICES vs MILK PRICE*
1933 price 1954 price % increase Milk prices it had
the same % increase
Bread-loaf 5o 174 240% 34
Potatoes-lb. 1l 4 300% 40
Rolls-dozen 5o 20o 300% 40o
Flour-lb. 2.840 10 252% 35.2o
Steak-lb. 23o 90o 291% 39.10
Ham-lb. 10o 80s 700% 80
Bacon-lb. 12.50 75o 500% 600
Eggs-dozen 17o 720 317% 41.7o
MILK-Quart 10 260 160% 26o
AVERAGE INCREASE OF 8 COMMODITIES OTHER THAN
M ILK. IN M IAM I AREA ..................................................362.5%
INCREASE OF MILK PRICE IN MIAMI AREA....................160%
Price Milk in Miami would be today, if the increase equalled
the average increase of the other 8 commodities............. 46.2o
*SOURCE: Miami High School Dietician, U. S. Dept. of Agri. and
U. S. Dept. of Labor.
NOTE: Prices of some of the commodities listed have decreased
slightly during the past year.
Comparson of Retail Milk Prices in Florida with 25 Principal Cities in U.S.A.
PERCENT OF MILK PRICE INCREASE: Florida, 43.18%; National,
76.3% SOURCE OF DATA: U. S. Department of Agriculture.
Z6 A 1
1930 193f /938 /992 /.996 /950
Percent of Milk Price Increases: FLORIDA-43.18% NATIONAL-
Source of Data: U. S. Dept. of Agri., "Milk Production on Farms,"
Table 48, February 1954
FLORIDA MILK COMMISSION AND MILK PRICE FACTS (Continued)
Q-Why should the Milk Commission set both the Minimum Farm
Price and the Minimum Retail Price of Milk?
The most practical way for the farm price to be controlled is for the
retail price to be controlled also. This is true because the producer of
milk is completely at the mercy of his distributors through the very
nature of the milk marketing system. If the distributor is prevented
from making a fair profit by uncontrolled price reductions by retailers
using milk as loss leaders, he is likely to force his milk producers to
accept a lower price or resort to the only alternative of reducing the
quality of his products in order to survive.
One of the primary purposes of establishing minimum retail prices is
to prevent the larger and more stable distributor from lowering prices
to the point of forcing the smaller and financially less stable distributor
out of business, and thereafter being able to monopolize the market at
any price level he may choose. This, of course, would result in ex-
cessive profits to the distributor and excessive prices to the consumer.
Q-Does the Milk Commission guarantee a profit to the inefficient
No! The prices determined by the Commission to be "fair and rea-
sonable" are based on a careful survey of dairy operating costs. Rec-
ords of a plainly inefficient dairyman are not used. The average cost
of the good and the efficient producers determine the minimum prices
to be established and this forces the inefficient operator either to be-
come efficient or to lose out.
There is one other standard by which an answer to this question
may be found which leaves no room for doubt. It is an economic truism
that if an industry is highly profitable there will be an increase of op-
erators as newcomers attempt to enjoy a share of the profits. Contrary-
wise, if an industry is not profitable, there will be a decrease in the
number of operators as the marginal operators attempt to place their
capital in some other investment that will earn better returns.
During the past two years the number of producers of milk in the
Miami milkshed has decreased from 92 to 79, a decrease of 12%. Dur-
ing the same period, the number of distributors has decreased from 20
to 14, a decrease of 30%. During this same period, milk sales have in-
creased about 20%. Varying degrees of this same experience exist in
other parts of the State.
This indicates that the Commission in its system of price supervision
has discouraged the inefficient operator whether he is a dairy farmer or
a distributor of milk.
Q-Does Florida's mild climate make milk production costs lower?
Contrary to the belief of many, the cost of the production of milk
in Florida is not lessened by our wonderful climate.
The University of Missouri found in a controlled experiment that the
best temperature for the production of milk was about 50 degrees F.
Florida's average temperature is 71 degrees, with an average low of
59.6 degrees in January and an average high of 81.4 degrees in August.
For the seven months from April through October, Florida's average
temperatures are above 70 with an average of 77 degrees. Contrast this
with the dairy State of Minnesota where the annual average temperature
is about 45 degrees and where there are only three or four months at
the most during which the temperature will average above 70 degrees.
THE FOLLOWING GRAPH VIVIDLY ILLUSTRATES WHAT
THIS MEANS IN THE WAY OF MILK PRODUCTION AS RE-
LATED TO THE TEMPERATURE LEVEL.
Temperature level in degrees F. lbs.
50 55 60 65 70 75 80 85 90 95 100 per da
Add to this climatic disadvantage the fact that almost all Florida's
sandy soils require heavy and expensive fertilization, if nutritious forage
crops are to be grown and it is easily seen that our natural resources
do not make the production of milk a cheap enterprise.
Florida has other milk production disadvantages in the fact that, as
we produce little grain, almost all of this, which is fed heavily because
of a scarcity of good roughage, must be shipped in from northern
States with considerable freight cost; also, the fact that most of our
dairies are commercial dairies with hired labor that receives good wages
instead of family dairies where the labor is not a direct cost, mean that
production costs in Florida have been higher in the past than those in
most other areas.
However, Florida dairy farmers have been doing a good job to reduce
this cost of production difference. The average milk production per
cow in Florida compared with the average milk production per cow in
neighboring States will show that Florida dairy farmers are doing an
1952 AVERAGE MILK PRODUCTION PER COW
Alabama ...................3,400 lbs. M ississippi ................2,650 lbs.
G eorgia ................... 3,480 Louisiana ..................2,500
South Carolina ....... 3,760 FLORIDA ................4,350
Average for the six States....................... 3,357 lbs.
Q-Hou, does the price of milk in Florida compare with the price of
milk in Other States?
The price of Florida milk when converted to the same butterfat con-
tent as milk of other areas equals the average of the 25 cities regularly
covered by the retail price surveys of the Agricultural Marketing Service
of the U. S. Department of Agriculture.
The accompanying chart of milk price increases from 1940 through
1952 for these 25 cities shows that the 1952 Florida price (Jax) was
slightly lower than the average for these 25 cities when all prices were
computed to the high butterfat content of Florida milk.
It is most convincing also to note that during the period 1940 to
1952 while Florida milk prices increased only 62.5%/, the average in-
crease for the 25 cities used was 91.7%, or that there was 29.2% less
increase for Florida.
A further comparison of milk prices for this period, 1940-1952, shows
that while Florida's price to the dairy farmer increased 112.6%, the
retail price of milk increased only 62.5%. This appears to be conclusive
proof of the influence which the Florida Milk Commission had in keep-
ing the consumer price at the lowest possible level.
The Florida Milk Commission has on numerous occasions denied pe-
titions by dairy farmers and dairy plants for milk price increases. If
the price of milk had increased in Florida as much as it has increased
over the country as a whole, Florida consumers would be paying 35
to 40 per quart.
JACKSONVILLE, FLORIDA, MILK PRICE COMPARED TO
AVERAGE RETAIL PRICES OF MILK DELIVERED
TO HOMES IN 25 TYPICAL CITIES.
As Reported by the U. S. Department of Agriculture
For the years 1940 to 1952
CITY BUTTERFAT (Cents per single quart)
CONTENT 1940 1952
Boston M ass................................. 3.7 13.2 23.0
Hartford, Co n........................... 3.7 14.0 24.5
N ew York, N Y......................... 3.5 14.8 24.4
Philadelphia, Pa......................... 3.7 12.0 23.5
Baltimore, M d............................ 4.0 11.8 23.5
Washington. D. C..................... 3.7 14.0 23.7
JACKSONVILLE, FLA............ 4.1 16.0 26.0
Pittsburgh, Pa............................ 3.7 12.5 23.7
Cleveland, 0............................... 3.5 11.2 22.0
D etroit, M ich............................. 3.5 11.0 22.6
Chicago, Ill............................... 3.5 13.0 25.3
Milwaukee, W is........................ 3.65 11.0 21.1
M inneapolis, M inn........................ 3.5 10.5 21.2
Indianapolis, Ind....................... 3.8 11.4 22.6
Kansas, M o................................ 3.5 11.7 22.5
O maha, N eb................................ 3.5 11.0 21.4
Louisville, K y....................... ...... 3.8 12.8 24.6
N eu Orleans, La ........................ 3.8 13.0 25.1
Dallas, Tex........................... 3.64 11.0 25.2
D enver, Colo............................. 3.6 12.0 23.2
Salt Lake City, Utah.................. 3.5 10.0 21.7
Seattle, W ash............................. 3.5 11.0 22.0
Portland, Ore............................. 3.5 11.0 22.0
San Francisco, Cal...................... 3.65 12.2 22.6
Los Angeles, Cal........................ 3.55 11.6 22.6
AVERAGES............................... 3.64 12.1 23.2
Add-Allowance for butterfat differential (12.64% of 23.2) (1) 2.93
TOTAL as converted to Jacksonville butterfat content.................. 26.13
(1) Butterfat Differential: (2) Percent Increase in Price
Jacksonville ............ 4.10% per uart:
Ave. for 25 Cities ... 3.64% Av. for 25 cities........91.7%
-- Jacksonville ............62.5
Percent of Jax. over 25 Cities Ave.
ave. (.46% of over Jax. ............. 9.22%
3.64) ................ 12.64%
(3) Comparison of prices paid to
producers: Jacksonville U. S. Average
1952-per gallon ................ .59 .4841
1940-per gallon ............ ..... .2775 .3233
Increase................ .3125 .1608
Percent Increase.................... 112.61%
(Continued Next Page)
MARCH & APRIL, 1954 25
June Dairy Month
The National Dairy Month Committee
for 1954 representing the various nation-
al dairy industry associations and the
Florida Dairy Association have announc-
ed the selection of Al Wells of Jack-
sonville as chairman of the Florida State
Sponsoring Committee for the 1954 June
Dairy Month program in Florida.
Mr. Wells is
North Florida Zone
Manager for Velda
Dairy Products Com-
pany with headquar-
ters in Jacksonville.
His long experience
in the dairy indus-
try as a sales man-
ager and plant man-
ager should qualify WELLS
him well for this
important part of the Florida Dairy Asso-
ciation's 1954 program.
Mr. Wells, President Herman Boyd,
Vice-President Cliff Wayne and Public
Relations Chairman Tom Lee are now
selecting a State-wide Dairy Month Com-
mittee with local chairmen and commit-
tees in each principal city.
The national objective selected for the
1954 June Dairy Month program is "to
emphasize the superiority and economy
of dairy foods, promote a better public
understanding of the dairy industry and
its products and stimulate the use of
dairy foods in proportion to recognized
human dietary needs."
MILK COMMISSION FURNISHES
PRODUCTION COST FORMS
The Florida Milk Commission recently
mailed to milk producers a suggested
standard report form covering informa-
tion desired by the Commission when
milk production cost data is filed with
The Commission requested producers
to keep such financial records as will
enable them to furnish all information in-
dicated on the form which was furnished.
Dairy farmers should welcome this ac-
tion by the Commission which makes
known in advance the specific informa-
tion which must be kept record of and
available for submitting to the Com-
mission wherever such information is
The Commission is required to call for
this milk production cost information
whenever it is requested to consider
changes in milk prices.
The Commission has offered to assist,
through its auditors, any producer de-
siring help in establishing a suitable
bookkeeping system which will properly
record the information which its milk
production cost report forms call for.
David P. Adams
David P. Adams, popular Executive
Secretary of the Tennessee Dairy Products
Association since its organization in
1929, died on February 8th of a heart
ailment from which he had suffered for
several years. At the time of his death,
Mr. Adams was also Secretary-Treasurer
of the Southern Association of Ice Cream
Manufacturers and State Manager of the
American Dairy Association of Tennes-
He was a native of Nashville, Tennes-
see, and a graduate of the University of
Tennessee School of Agriculture. Dur-
ing the first world war he was a 1st
Lieutenant in the Field Artillery.
For a number of years, Mr. Adams
was State Dairy Commissioner before
helping to organize The Tennessee Dairy
Survivors include his widow, a married
daughter and three sons who are college
students; also six brothers of whom
three are located in Florida: Adam G.
Adams, Jr. and Morton Adams of Coral
Gables and Elliot Adams of Jacksonville.
A worthy goal for Dairy Industry in
1954: "To better serve and better inform
all the public."
Florida Milk Commission and Milk Facts (Continued)
Q-What percentage of the milk supply of the United States is under
State or Federal Control?
921/2% of the national milk production is under price regulation.
Only 12 States, principally non-dairy States, are not under such control.
Those not under control are:
North Dakota Wyoming
Maryland New Mexico
South Carolina Arizona
Q-How much per quart do milk companies make?
A national survey made in 1953 by Indiana University shows that
milk plants make an average of only 2/5 of 1 per quart profit.
Q--What part of the Consumer's Milk Dollar does the farmer get?
The dairy farmer in Florida gets about 60% of the milk sales dollar
which is slightly higher than most areas of the country due to higher
milk production costs in Florida.
Q-Have milk prices in Florida increased as much as Dairy Farm sup-
ply costs Jince 1947?
No! While prices paid by dairy farmers for their principal dairy
supplies and equipment (Not including feeds) have increased 23%,
the price of milk has increased only from 4% to 8%.
-(U. S. Dept. of Agriculture & Fla. Milk Commission)
Q-Is the price of milk out of proportion to wages ?
No! The average worker's hourly earnings today will buy almost
twice as much milk as it did 20 years ago.
Q-How do dairy company profits compare with the profits in other
The average Fluid Milk Distributing Company earns far less per dol-
lar sales (only 2%) than manufacturers as a whole, which is 6%.
-(Milk Industry Foundation)
Q-Do Florida milk consumers benefit by the sound economic develop-
26 MARCH & APRIL, 1954
ment of the Florida Dairy Industry?
The cash farm income to Florida dairy farmers (3rd largest of Flor-
ida's agricultural products) is about 50 million dollars for the 85 mil-
lion gallons of Florida produced milk.
The retail sale value of this milk after processing is about 85 mil-
It takes over 1,200 dairy farms with 165,000 to 180,000 dairy cows
to produce this milk.
The total employment of the dairy industry of Florida is estimated
to be from 12 to 15 thousand persons.
The investment in the property of Florida dairy farms and plants is
The industry's annual payroll is estimated at 25 to 30 million dollars.
Its expenditures for supplies (other than milk),-equipment, contain-
ers, insurance, etc.-are estimated at over 15 million dollars.
Florida dairy leaders attribute the sound and rapid development of
the industry during the past 20 years to the stabilizing influence of the
Florida Milk Commission.
None can deny the value of the dairy industry's greatly increased
payroll and investment to the economic welfare of the State generally
and to the average consumer.
However, the greatest value accruing to Florida milk consumers from
the sound economic standing of the Florida dairy industry is the fact
that this enables the industry to produce within the State an adequate
supply of the highest quality fresh "Grade A" milk and at a price
which compares most favorably with that of other foods and with
the price of the same quality milk in other States, as has been shown
Any further questions pertaining to Florida milk prices or the Florida
Milk Commission may be directed to E. T. Lay, Executive Director,
Florida Dairy Association, 220 Newnan Street, Jacksonville, Florida.
Veterinary Committee Feature
By: DR. D. A. SANDERS
Head Dept. of Veterinary Science
University of Florida
The Veterinary Committee of the Association desires to be of service to Florida Dairymen through
discussion in this column of any Dairy Herd problems submitted which are of general interest.
Submit your questions to the Editor, FLORIDA DAIRY NEWS. Dr. Karl Owens of Gainesville,
Chairman of the Committee, will assign the questions to a suitable authority for appropriate
A Please advise cause of sickness among calves that causes
them to lose condition, cough and develop symptoms of
Q D. A. Sanders: Field observations and experiments con-
ducted on calf pneumonia in Florida indicate the condi-
tion develops as a result of a number of predisposing factors.
No specific microorganism has been proven to be responsible
DR. SAN S for calf pneumonia, although several species have been isolated
SANDERS from diseased lung tissue.
On account of the variety of micro-
organisms that are associated with differ-
ent outbreaks of calf pneumonia, the pos-
sibility of a virus being associated with
the cause has been suspected. The hy-
gienic condition of the barns, stables and
pens, the calf husbandry methods em-
ployed, the feeding practices and general
environmental conditions all may play an
important role in raising calves.
Sometimes the disease may follow in-
troduction of a calf from outside sources,
or it may occur enzootically on the prem-
ises. If the infection has gained a foot-
hold it may spread rapidly among the
calves. Pneumonia may be preceded by
scours, diphtheria, coccidiosis or paraty-
Badly constructed, poorly ventilated
draughty barns are common predisposing
factors. Pneumonia is common among
calves confined in crowded, unsanitary,
permanent lots. These conditions are
favorable to the development of various
bacterial infections of the gastrointestinal
tract and predispose calves to coccidiosis
and infections of external and internal
parasites. Calves kept under such con-
ditions are frequently undernourished.
These weakening influences lower the
body resistance of calves sufficiently to
permit an invasion of the lung tissues
by microorganisms that are present in
the respiratory tract which are not nor-
This type of pneumonia has not been
a serious problem on premises where
strict sanitary methods of rearing calves
and good feeding practices are followed.
Man from the beginning of time has
recognized the importance of milk, but it
is only in recent years that science has
proved the full vaue of the dairy cow
and her product.
UNITED NATIONS GROUP
PROPOSES MILK SUBSTITUTES
Two possible substitutes for milk for
countries where milk is scarce were pro-
posed to the Executive Board of the
United Nations International Children's
Emergency Fund at a Paris meeting in
One-a fish flour-was exhibited by
Andromache Sismanidis of the Food and
Agriculture Organization. It was describ-
ed as a deodorized, tasteless product rich
in calcium, containing twice as much pro-
tein as skim milk, as costing about as
much as milk. She said it can be used
in biscuits, in soups, or mixed with corn
meal. One important advantage, she ex-
plained, is that fish flour contains vita-
min B12, essential for growth, which
does not appear in the vegetable diets
common in some countries. To learn
public response to the fish flour, FAO
hopes to conduct tests in Chile, where
there is a steady supply of fish. Samples
of various types of fish flour are being
gathered, and the most suitable will be
used for the acceptability study in Chile.
Donald Sabin, of the UNICEF staff,
also proposed the use of soybean milk as
substitutes for cow's milk. This product
is already popular in some countries, is
rich in protein, and can be made avail-
able in some areas at one-third the cost
of cow's milk. Indonesia was cited as
one area where present milk supply aver-
ages less than 1 oz. per day per person,
but where soybean production is high.
P. Y. Tsao of China reported that soya
milk is popular in that country, where
adults like it salted and children prefer
Guatemala, Indonesia, and Chile have
all expressed interest in these products.
(From "Journal of the American Dietetic
THE NEW DEVELOPMENT IN CALF FEEDING
BETTER THAN FEEDING CALVES WHOLE
RUMELK, a new and different calf replace-
ment feed that features rumen cultures
in a viable state and enzymes has been
found to grow healthier and larger calves
than those fed on whole milk.
RUMELK was developed by George A.
Jeffreys, one of the country's outstanding
enzymologists, and president of the
George A. Jeffreys Research & Develop-
RUMELK is a natural feed that makes calf
feeding easy, safe and economical. This
amazing product is the long sought after
ideal calf replacement feed. After years
of research it has finally been produced
and is now available to herdsmen and
dairymen. No longer do calves have to
die from nutritional scours or food de-
ficiencies. No longer need the farmer
waste hundreds of pounds of milk to
raise a calf. RUMELK guarantees that
a calf can be raised on 20-80 pounds of
milk, depending on size and breed. Ex-
haustive field tests have proven that
calves raised on RUMELK will do bet-
ter than those fed whole milk.
The principle of RUMELK is this: The
micro-organisms and enzymes of the
mature cow is transferred through a
special patented culture contained in
RUMELK. This seeds the stomach and
intestines with beneficial organisms that
promote a healthy tone. The rumen of
the calf develops earlier, making it pos-
sible for hay and grains to be utilized
RUMELK contains all the proteins of milk.
It is high in vitamin content. It con-
tains vitamin B12, terramycin and un-
identified growth factors. In addition
RUMELK contains a special bulking
enzyme that reduces nutritional scours
to an absolute minimum. This amazing
new product will do a great service to
the dairy industry, for it has definitely
been proven to save milk for market and
,grow healthier and larger calves and
CONTACT YOUR LOCAL FEED DEAL-
ER OR WRITE FOR COMPLETE DE-
TAILS AND INTERESTING LEAFLET
Dealerships Also Available at This
W. A. DAVIS MILLING CO.
P. O. Box 1552, High Point, N. C.
644 N. Adelle Ave., Deland, Fla.
MARCH & APRIL, 1954 0 27
ACTIVITIES REVIEW OF:
Florida's Dairy Councils
Current News of Dairy Council Work in Tampa-St. Petersburg, Miami & Jacksonville
This section of the Dairy News is intended to 1,.', i .. Il information of the
activities of Florida Dairy Council work. The --. ~' c. ..' be supplied by the
three Council directors in turn.
Dairy Councils Aid Dental Groups
Sponsor Children's Dental Health Day
By MRS. ARLEN JONES, Nutritionist Director
Dairy Council of Jacksonville
During February the American Dental Association and its local societies spon-
sored National Children's Dental Health Day. At this time the spot light was focused
on the need for improved dental health of the nation's children.
The observance is intended to promote dental health for children and to aid
in establishing and maintaining school and community dental health programs and
this is where the communities having Dairy Council Services (Miami, Jacksonville,
Tampa, St. Petersburg) available are very fortunate for our agencies furnish these
groups the services of their nutritionists and our Dental Health literature such as the
Begin Early Handbook and Poster, designed especially for dental health education.
These Dairy Council services and materials greatly aid the parents, teachers, and
civic leaders in year-round community programs directed at education of our children
in the most effective dental health measures.
Dairy Council materials and services are requested for radio and television
programs, window displays, and exhibits and meetings.
Since milk is the most economical
source of protein and the only practical Dairy Council Uses
source of sufficient calcium, the place it Buttermaking Project
plays in good Dental Health can not be In Jacksonville Schools
over emphasized. A very popular school project of the
S Dairy Council of Jacksonville is butter-
Calcium is very unevenly distributed in making. The children study about the
foods. Milk and cheese are the only cow and learn that the butter they make
foods which can be depended upon as is delicious on crackers. They also like
rich and regular sources of calcium in the the taste of buttermilk they are served
daily diet. They contain the calcium in in a little paper cup. The popular "Milk
a form that is easily absorbed and assimi- From Farm to Family" posters from the
lated by the body. Calcium deficiency is Dairy Council are used by the teachers
usually traceable directly to an inadequate to teach the children the important part
milk intake. milk producers and distributors play in
Habit is defined as "custom become so supplying clean, wholesome dairy prod-
regular that it is automatic." We auto- ucts for the market.
matically-and correctly-think of milk Our loan projects for all grades are
as essential to mankind. We buy milk busy each week-all in the schools tell-
as a health food for the family, not ing the story of "Dairying" and the part
simply as a beverage. It's a healthful Dairy Products play in nutrition.
habit-for the family and the Dairy In-
Educational processes which have been QUESTION BOX
at work many years-and are now more On Dairy Foods, Diet
active then ever before (Florida Dairy And Nutrition
Council, for one group) account for the Answers to questions of Dairy News
fact that the essentiality of milk to fam- readers on dairy foods, diet and nu-
ily health is established firmly in the triton will be answered by one of the
minds of the masses. trained Nutritionist-Directors of the
America's broadening education in the Florida Dairy Councils or other com-
use of milk, butter, cheese, and ice cream petent authority and published in the
traces largely to one organization serving succeeding issue of the magazine with-
the entire dairy industry- NATIONAL out identifying whose question is be-
DAIRY COUNCIL. This non-profit or- ing answered. Why not get the facts
ganization devotes its energies to nutri- Address your question to: Editor Flor-
tional research and education in the use ida Dairy News, 220 Newnan Street,
of dairy foods and to stimulating greater Jacksonville, Florida.
consumption of these nutritious foods.
DAIRY COUNCIL OF JACKSONVILLE
16 East Church Street
Mrs. Arlen Jones, Exec. Director
Mrs. Ann Johnson, Asst. Director
DAIRY COUNCIL OF TAMPA AND
102 N. Dale Mabry Tampa
Mrs. America Escuder, Exec. Director
DAIRY COUNCIL OF MIAMI Including
DADE, BROWARD & MONROE
769 N. W. 18th Terrace Miami
Miss Rebecca Daniel, Exec. Director
Miss Frances Cudworth, Asst. Director
(Ihe picture above and copy below are taken
from one of the various leaflets and folders
furnished schools, dentists, and others by
Florida Dairy Councils in cooperation with
National Children's Dental Health Day.)
Everyone wants nice looking, healthy
teeth. They help us look our best, talk
well, and keep healthy. We need all our
teeth to enjoy eating and to chew our
food well. Strive to have nice teeth by
beginning early to take care of them.
Eat good foods such as milk, vege-
tables, fruits, eggs, meat, cheese, fish,
fowl, cereal, bread and butter. Be mod-
erate in eating sweet foods.
Parents should help children have bet-
ter teeth by providing proper food, den-
tal care, and by teaching children at an
early age to take care of their teeth.
Visits to the dentist should begin at 2
to 3 years of age.
28 MARCH & APRIL, 1954
WEIGHT CONTROL PROGRAMS
AIDED BY TAMPA COUNCIL
The Dairy Council of the Tampa-St.
Petersburg area is currently participating
in an extensive community project of
weight control and nutrition education.
As one of a group of ten local, county
and State organizations, The Dairy Coun-
cil is offering leadership and diet infor-
mation materials in a series of public
conferences on "weight control."
The Tampa Council is also participat-
ing in a lecture and counseling program
on nutrition and weight control to St.
Petersburg young folks over forty. The
Jacksonville and Miami Councils are sim-
ilarly participating in local programs on
diet and weight control education.
National Council Elects
Officers And Directors
Milton Hult of Chicago was re-elected
President and Executive Director of the
National Dairy Council and Leslie C.
Mapp, Dayton, Ohio, head of the Miami
Valley Milk Producers, was elected Chair-
man of the board of directors replacing
W. A. Wentworth, Borden Co., New
Paul E. Reinhold, Chairman of the
Board of Foremost Dairies, Inc., Jack-
sonville, is a member of the National
Dairy Council board.
Florida Group Attends
N.D.C. Memphis Meetinrg
Directors of Florida's three Dairy
Councils were joined by President Her-
man Boyd and Secretary E. T. Lay of
the Florida Dairy Association in attend-
ance at the Annual Meeting and Spring
Conference of the National Dairy Coun-
cil in Memphis, January 24-26.
Also in attendance at the conference
were Mr. and Mrs. Dolph Allison of
the Borden Dairy, Tampa. Mr. Allison
represented the Directors of the Tampa-
St. Petersburg Council. Florida Dairy
Council Directors who attended were:
Mrs. Arlen C. Jones, Jacksonville; Miss
Rebecca Daniels, Miami, Miss Miriam
Cudworth, Asst. Dir., Miami; and Mrs.
America Escuder, Tampa.
The theme, as well as the trend in
thought of all dairy spokesmen from
throughout the country at the meeting
was "Strengthening the Dairy Industry
Through Research and Education." The
meeting program had many outstanding
speakers and was packed with interest
from beginning to end.
The present surplus of milk through-
out the country was declared by Dairy
Industry spokesmen "not due to over-
production" but to "under-consumption".
Gerry Swinehart, president of a public
relations firm in New York, put his
finger on some of the industry's needs
when he declared that "(a) the dairy
industry needs to unite its forces so that
all policies can be formulated and carried
out to win and hold the good will of
all those whose good will is essential;
(b) the dairy industry should keep con-
sumers informed not only about its prob-
lems and the contribution it makes to the
nation's social and economic welfare, and
(c) the dairy industry should have one
clear voice instead of operating a Tower
DAIRY COUNCIL ACTIVITIES are illus-
trated hb these pictures which shou (1) the
Miami Dairy Council's display at the Dade
County Youth Fair, with attendants who dis-
pensed free buttermilk; and (2) a Tampa
school group tour of a dairy farm arranged by
the Tampa Dairy Council.
J. P. Boyce
519 E. Giddens St., Tampa, Florida
E. E. Fulton
2531 W. Lake Shore Blvd.
J. E. Orris
200 N.W. 129th St., Miami 50, Florida
2315 Westbrook Circle
RATE FOR ALL CLASSIFIED
ADVERTISING IS 10c PER WORD
(i6-80 TONS HIGH QUALITY leafy alfalfa
hay. This hay is freshly cut and runs approx-
iniatcly 211 o protein. .$58.1o per ton f.o.b.
our ranch. SQU(ARE (i RANCH Phone
989 Leesburg, Florida.
One USED PURE-PAK FILLER SEALER,
Model LT-20, with Rotary Accumulating Table;
GUARANTEED TO BE IN EXCELLENT
CONDITION. GENERAL MILLS, INC., 711
West ('ass Street, Tampa, Fla.
RANCH EQUIPMENT & SUPPLIES-CATTLE
WATERING TANKS. Ten-foot steel rein-
forced Concrete, 21'/ feet wide. $60.00, delivered,
$50.00 your truck. Four foot wide tanks, $80.00
and $70.00. Orlando Concrete Specialties. Box
6122, Station 6, Orlando, Florida. Phone 3-4111.
IAIRYMEN, ARE YOU IN NEED OF
IREED)IN( STOCK? Holstein, Swiss, Guern-
sey Fresh or springing cows, fall freshen-
inlg heifers, open heifers, heifer calves. Any
numlbelr shipped anywhere; Bang tested or
vaccinated. ipegaitered or high grade. Selected
fromn Wis'consin's finest herds. R reasonably
priced. ROIERT H. WALKER, Phone Meno-
monee Falls 0263, Lannon, Wisconsin.
MARCH & APRIL, 1954 0 29
!H E .IBO \ E PIC TL RES ..t .'., F,'..,, .J '.,,- .., (.;.',7 (-.* ... .l M ..'Gc. ., I.. /. ....i :-
I l l D ,'c ... .' ;',., ,.:".. i i. / 1.. iI ,,'c Ii 'l ,'P.. I ', 1, -. ., ; P ,- E .,,!
. I D .' ... L. 0: N ,.,',,-, I : 1 '.,' i .. I/..'., ". ..; ,, ,i. I.' .. P . ..
F. .',, ) d'. l .i'.''. i,/ I i .,,.* i.* D E L
Florida and South Carolina Breeders Win
State Fair Guernsey Cattle Show Honors
The Boutwell Dairy, Lake Worth, one of Florida's best known Guernsey breed-
ers received the coveted Premier Exhibitor and Premier Breeder awards at the 1954
Florida State Fair dairy show but lost the top dairy animal awards for grand champion
bull and grand champion cow to the South Carolina Guernsey show herd of the
Bray's Island Dairy, Yemassee, South Carolina.
The champion bull was "McDonald Farms Le Reliance" and the champion
female "Ceasar Martha" both senior age division champions.
Reserve champion bull honors went to M. J. Matheson of Stuart, Florida and
another Bray's Island Plantation animal received the reserve champion female award.
All ribbons in the top five places were awarded to the following: Bray's Island
Plantation; Boutwell's Dairy of Lake Worth; Seller's Guernsey Farm, St. Petersburg;
Matheson and John Odum of Tampa. Two Florida entries kept the Bray's Island
herd from making a clean sweep of show honors when W. J. Matheson's aged bull
became a reserve champion and Boutwell's Dairy scored with senior yearling bull.
The South Carolina Plantation's great herd also won the coveted get-of-sire,
produce-of-dam, and best udder cow awards.
Results of the Guernsey judging included:
Bull calves: Bray's Island Plantation, Yem-
assee, S. C., 1st; Boutwell Dairy, Lake Worth,
2nd; Sellers Guernsey Farm, St. Petersburg,
Jr. yearling bulls: Bray's Iland, 1st and 2nd;
Sr. yearling bulls: Boutwell, 1st; Sellers,
Two-year-old bulls: Bray's Island, 1st.
Bulls three and over: W. J. Matheson,
Junior champion bull: Bray's Island (with
Bray's Island Happy Lad, a junior yearling
Senior champion bull: Bray's Island (with
McDonald Farms Le Reliance, a two year-old
Grand champion bull: Bray's Island (with
the senior champion).
Reserve champion bull: Matheson (with
Oakhurst Eastern Duke, three-year-old bull).
Heifer calves: Bray's Island, 1st; Boutwell,
2nd; Bray's Island, 3rd; Boutwell, 4th; Sel-
Jr. yearling heifers: Bray's Island, 1st and
2nd; Boutwell, 3rd and 4th; Bray's Island 5th.
Sr. yearling heifers: Bray's Island 1st and
2nd; Boutwell, 3rd and 4th; John W. Odom,
Junior get-of-sire (four animals under two
years): Bray's Island 1st and 2nd (the win-
ning get that of Bray's Island Lad): Boutwell,
3rd; Sellers, 4th.
Two-year-old cows: Bray's Island, 1st.
Three-year-old cows: Bray's 1st and 2nd;
Four-year-old cows: Bray's Island 1st, Bout-
Cozws five and over: Bray's Island 1st;
Boutwell, 2nd; Bray's Island, 3rd; Boutwell,
Junior champion female: Bray's Island (with
Bray's Island Lucky Countess, a jr. yearling
Senior champion female: Bray's Island
(with Cesor Martha, a nine-year-old cow).
Grand champion female: Bray's Island (with
Cesor Martha, the senior champion).
Reserve champion female: Bray's Island
(with Bray's Island Lucky Mary, a three-year-
Dairy herd (four cows in milk): Bray's
Island, 1st; Boutwell, 2nd.
Best three females: Bray's Island, 1st;
Boutwell, 2nd; Sellers, 3rd.
Senior get-of-sire (four animals): Bray's
Island, 1st and 2nd; Boutwell, 3rd.
Produce of dam (two animals): Bray's Is-
land, 1st; Boutwell, 2nd.
Best-udder cow: Bray's Island (with Glen
Echo Maxim Ruth, a four-year-old), 1st;
Bray's Island, 2nd and 3rd; Boutwell, 4th;
30 0 MARCH & APRIL,
Guernsey Herds Classified
Two well-known Guernsey herds in
Florida were recently classified by the
American Guernsey Cattle Club classifier
who prepares a complete analysis of the
herd for the owner. Results of this work
tell the breeder the strong and the weak
points in the conformation of his herd.
By selecting the better cows and breeding
them to sires that transmit good confor-
mation, herd types can be improved. These
two reports were recently released on the
herds of Walter Schmid & Son, Sarasota,
and C. E. Donegan, Largo:
In the Walter Schmid & Son herd, 36
cows were classified; One was rated Ex-
cellent, eight Very Good, thirteen Desir-
able and 14 Acceptable. Nine daughters
of Quan Qual South Bound Sequel were
classified: Two were rated Desirable and
seven Acceptable. Six daughters of Peer-
less Rosette's Royal were classified: Three
were rated Very Good, two Desirable and
one Acceptable. Five daughters of Lin-
wood's Jackson were classified: One was
rated Very Good, three Desirable and one
The analysis of the Donegan herd
showed that of his 22 cows classified,
five were rated Very Good, eight, De-
sirable, and eight Acceptable. Four
daughters of Butler Island Old Gold
were classified: Three were rated Desir-
able and one Acceptable.
Guernsey Registry Tests
The American Guernsey Cattle Club
has announced the registry test records
of three Guernsey cows owned by Dins-
more Dairy Farms, Dinsmore, Florida,
DINSMORE NOBLE FAWN has
completed an official Advanced Registry
record of 11,506 pounds of milk and
599 pounds of butterfat on three times
a day milking for 365 days, starting her
record as a junior three year-old. FAWN
is the daughter of the famous Guernsey
sire, Quail Roost Noble Yeoman, that
has one son and 47 daughters in the
Performance Register of the American
DINSMORE MAYROYAL GIPSEY,
a senior three year-old, on three times
daily milking, produced 12,511 pounds
of milk and 594 pounds of butterfat.
DINSMORE MAYROYAL ABIGAIL
produced 12,326 pounds of milk and
610 pounds of butterfat on three times
daily milking for 365 days, as a five
year-old. GIPSEY and ABIGAIL are
both sired by the famous Guernsey sire,
Foremost May Royal, that has one son
and fifty daughters in the performance
Register of the American Guernsey Cat-
BOUTWELL NEW PRESIDENT GUERNSEY CATTLE CLUB
TIh 171F i G 1 C-- r le i+l]. bi --1-
e I iUlll. o ue.-s levy a.LI Ilu
elected M. A. Boutwell, Sr., president of
the organization for the coming year at
their regular meeting held February 4th
in Tampa. Mr. Boutwell succeeds Earl
Johnson of Dinsmore Farms, Jackson-
Boutwell, long a leader in the Florida
dairy industry and particularly in the
Guernsey Cattle Club, was showered with
honors on February 4th as he became
president of his State Guernsey organi-
zation at a noon luncheon of that group
and received the highest breeder awards
of the 1954 State Fair at an evening
meeting when he was honored as both
Florida's Premier Dairy Breeder for the
year and as the Premier Exhibitor of
the 1954 State Fair.
The Guernsey Cattle Club held their
annual business meeting from 10:00 to
12:30 A.M. and their annual luncheon
at 1:00 P.M.
Among the prominent guests attending
the luncheon were Governor Charley
Johns, Frank Johnson, official of the
American Guernsey Cattle Club.
Award Production Trophy
The Guernsey Cattle Club's Annual top
milk production award for 1953 was
presented to C. L. Bodden of Dinsmore,
Florida. Bodden's 4 year old registered
Guernsey, "Allan Manor Noble Queen",
produced 13,295 pounds of milk and 676
pounds of butter fat in 365 days on a
twice daily milking test.
This handsome trophy is sponsored by
John Sargeant and J. A. Sargeant, Jr., of
Lakeland in memory of their late father,
founder of Sargeant Dairy Farms.
The runnerup for the trophy was
"Kennersley's Ida" a registered Guern-
sey cow owned by C. L. Donegan Dairy,
Other Officers Elected
In addition to President M. A. Bout-
well, Sr., the officers and directors of
the organization elected for 1954 were:
M. P. Waldrop, Hollywood, Vice-
President; John Henry Logan, Largo,
Secretary-Treasurer; C. C. Sellers, St.
Petersburg, Charles Johnson, Dinsmore,
Carrol Ward, Jr., Goldenrod (Orange
County) and Walter Schmid, Sarasota.
Florida Guernsey Breeders Add To Herds
The American Guernsey Cattle Club has announced recent purchases of outstanding Guern-
seys by ten Florida Guernsey breeders. According to the national Guernsey organization, the
Guernsey dairy family is increasing faster than any other dairy breed. The A.G.C.C. says that
the average cow in the United States produces only about one-half as much as the average
purebred Guernsey on official test.
FLORIDA GUERNSEY PURCHASES AS RECENTLY REPORTED BY THE A.G.C.C. are:
CARROLL WARD & SON, Winter Park-Purchased the young Guernsey sire,Coker
Butterfat Lucky Noble from Coker's Pedigreed Seed Co., Hartsville, S. C. This richly bred
young bull is out of the good cow, Clear View No-Max Cecelia, that has once been classified
Excellent for type, and has a production record of 9,266 lbs. of milk and 450 lbs. b.f. made
as a junior 2-yr. old. He is sired by Coker King William.
DR. C. W. BAKER DAIRY, Sanford-Purchased the young Guernsey sire, Lavida Bright
Boy, from T. Stin Haselton, Eustis, Fla. This young bull is out of the good cow, LaVida Jewel-
ler's Beauty, that has once been classified Desirable for type and is sired by Woodacres Bright
LOGAN & DONEGAN DAIRY, Largo-Purchased the young Guernsey sire, Cone's
Roscoe Dale, from J. H. Cone, Plant City, Fla. This young bull is out of the cow Riegeldale
Emory's Cavalier, and is sired by Cone's Cavalier Roscoe.
STEWART'S DAIRY, Hollywood-Purchased young Guernsey sire, Jenwell Valiant Sioux,
from Boutwell's Dairy, Inc., Lake Worth, Fla. This young bull is out of the cow, Peerless
Sioux Elve, and is sired by Klondike Premost Valiant.
LAND O'SUN DAIRY FARMS, Miami Beach-Purchased young Guernsey sire, Clear
Springs Leader's Chief, from A. L. Brown, Concord, N. C. This richly bred young bull is out
of the good cow, Clear Springs' Queen Heiress, that has once been classified Desirable for type
and has a production record of 12,332 lbs. milk and 698 lbs. b.f. made as a junior 2-yr. old. He
is sired by Coldspring's Noble Leader.
J. V. FOUNTAIN DAIRY, Clewiston-purchased the young Guernsey sire, Jenwell
Patriot, from Boutwell's Dairy, Inc., Lake Worth, Fla. This richly bred young bull is out of
the well-bred cow, Bruey's Farm Irene, that has a production record of 9,530 pounds of milk
and 433 pounds of butterfat made as a senior two year-old. He is sired by Jenwell King's Hero.
CREIGHTON C. GONYO DAIRY, Webster-Purchased the young sire, Lakemont Victor's
Uhlan, from Carroll L. Ward & Son, Winter Park, Fla. This richly bred young bull is out
of the well-bred cow, Lakemont Anthony's Tulip, that has been classified Very Good for type,
has a production record of 9,245 pounds of milk and 474 pounds of butterfat made as a junior
two-year old. He is sired by Coker Emory's Victor.
J. P. SNELL, Okahumpa-Purchased the young sire, Lavida Bright Fashion, from Stin
Haselton, Eustis, Fla. This richly bred young bull is out of the well-bred cow, LaVida Belle of
Fashion, that has once been classified Acceptable for Type, and has a production record of 10,-
368 pounds of milk and 493 pounds of butterfat, made as a senior three year-old. He is sired
by Woodacres Bright Meteor.
SNELL has also purchased the young sire, LaVida Prince Maryman, from Thomas O.
Haselton, Eustis, Fla. This young bull is out of the cow, LaVida Lady Mary, that has once
been classified Desirable for type, and was sired by LaVida Poppy's Crown Prince.
MARTIN M. CRARY, JR., BLUFF SPRINGS-Purchased the young sire, Pensacola Vandy,
from George P. Grout, Pensacola, Fla. This young bull is out of the cow, Conqueror's Lady of
J.D., and is sired by Conqueror's Airflow of J.D.
MARTIN J. TYNER, Largo-Purchased the young sire, Playboy General, from C. E.
Donegan, Largo, Fla. This richly bred young bull is out of the well-bred cow, Kennersley's
Bonny Girl, that has a production record of 11,443 pounds of milk and 577 pounds of butterfat
made as a senior four year-old. He is sired by Brookberry's Playboy.
MARCH & APRIL, 1954 31
UNIVERSITY OF FLORIDA
Extension Service Dairy Products Laboratory
Dairy Farm Research Unit Agricultural Experiment Station
Clover Pasture Reduces Feed Costs
DR. SIDNEY P. MARSHALL
Associate Dairy Husbandman
Florida Agricultural Experiment Station
White clover is one of the best quality forage crops for dairy cattle in Florida.
As a roughage it is an excellent source of protein, total digestible nutrients, calcium,
phosphorus, and carotene. Since cattle will consume large quantities of this palatable
and nutritious pasture, concentrate allowance usually can be reduced without adversely
affecting milk production or body weight.
To acquire additional information on the value of white clover for dairy cattle,
studies are being made on the amounts needed for supplementation. Six lactating
animals were brought into the barn 5 times daily and fed all the freshly-cut clover
they would eat. The clover was wet, due to frequent rainfall, and analyzed only
12.34 percent of dry matter. During the 48-hour continuous feeding period, the
cows consumed an average of 142.8
pounds of clover daily. A Jersey and a quired as compared with that for perm
Guernsey tied for highest consumption anent pasture grasses and for most winter
honor with an intake of 167 pounds rn,,,u h, fedincr nrn ram ThP ronrcn-
Feeding large amounts of concentrate
appeared to have reduced the intake of
clover. Three cows fed an average of
5.9 pounds of concentrate daily per cow
consumed an average of 157 pounds of
clover daily. The 3 cows fed an average
of 11.0 pounds of concentrate daily con-
sumed an average of 129 pounds of
Cows will obtain more total digestible
nutrients daily from white clover pasture
than from pangola or other permanent
pasture grasses. The two cows which con-
sumed 167 pounds of freshly-cut clover
and other cows which grazed clover pas-
ture obtained total digestible nutrients
sufficient to support body maintenance
plus a production of 19 pounds of 5
percent milk daily. Their production in
excess of 19 pounds was supported by
total digestible nutrients supplied in con-
White clover contains about 5 per-
cent of crude protein of which about
3.7 percent is digestible. Cows grazing
excellent white clover pasture should
obtain from it more digestible protein
than is required for their body mainten-
ance and milk production. For example,
an animal weighing 1000 pounds would
obtain from 100 pounds of clover suf-
ficient digestible protein to meet this
requirement for body maintenance and
the production of 54 pounds of 5 percent
Feed costs may be reduced when cows
are grazing clover pasture because less
supplemental concentrate feeding is re-
trate needed for supplementing clover
pasture may be formulated with low-pro-
tein ingredients, which will reduce the
unit cost of this mixture.
STATE PASTURE PROGRAM
CONTINUED FOR 1954
The dairy pasture contest which was
conducted for 1953 by the Florida Dairy
Association and the University of Flor-
ida is to be continued for 1954. The
entry of more than seventy dairymen in
the 1953 contest was considered a good
showing but Herman Burnett of Braden-
ton who has relieved President Boyd of
the responsibility of chairmaning this
committee has declared it is the goal
of the committee to triple the number
participating in the contest for 1954.
Entrance blanks and instructions will
soon be mailed to all dairymen and all
county farm agents for the 1954 con-
1953 Judging Being Completed
Although many of the county reports
have been received, the State Contest
Committee has extended to April 1st
the deadline for turning in the individual
dairy and county committee reports. Every
entrant who reports a creditable pasture
improvement program will receive a "Cer-
tificate of Merit" from the State Spon-
County and State winners will be
named in "pasture development" and
THE AG-QUEEN, Miss Pelstring, U. of F.
csed from It .. .. Florida, uas sponsored
by the Dairy Science Club and presided over
32 MARCH & APRIL,
The University of Florida
DEPARTMENT OF DAIRY SCIENCE
1954 Special Events
THE FLORIDA DAIRY INDUSTRY
LABORATORIANS SHORT COURSE
For laboratory personnel from State, coun-
ty, municipal and commercial laboratories,
who test dairy products, and for Milk Sani-
MILK SANITARIANS CONFERENCE
For milk sanitarians, food inspectors, labo-
ratorians, technicians, public health work-
ers, veterinarians, dairy plant operators,
producers, distributors, quality control per-
sonnel, and equipment and supply dealers.
DAIRY HERDSMEN'S SHORT COURSE
For dairy herdsmen, herd owners, dairy
farm helpers, DHIA supervisors, producer-
distributors and milk producers.
DAIRY FIELD DAY & CONFERENCE
For milk producer-distributors, dairy pro-
cessors, milk producers, veterinarians, herds-
men, DHIA workers and equipment and
DAIRY PLANT OPERATORS SHORT
For dairy plant superintendents and assist-
ants, managers, owners, dairy plant em-
ployees, producer-distributors, equipment
and supply dealers.
Visitors are always welcome to visit the
Dairy Products Laboratory and the Dairy
Farm Research Unit.
Culling Your Dairy Herd
By: JAMES M. WING, Assistant Dairy Husbandman
Florida Agriculture Experiment Station
The ability of cattle to produce large amounts of milk is largely determined by
heredity. The opportunity for making best use of this inherent potential, however,
depends upon a system of management which keeps the animals comfortable and
healthy, and upon feeds which supply required nutrients in adequate amounts.
It is essential that any cow which lacks the ability to pro-
duce at a profitable level be removed. Production records in-
dicate ways in which cows respond to various feeding practices,
and thus can be used as guides to proper feeding. They also
reflect to some extent the inherent ability of cows to produce
milk. However, they cannot positively identify animals which
are not able to produce economically unless all cows in the
herd have been given opportunity by proper feeding and care
to demonstrate their ability. Production records point out inher-
ently poor cows only if such animals have been treated as if they
DR. possessed profitable producing ability.
DR. WING Cows with the best appetites usually give the most milk
per unit of feed if they have proper care.
A definite amount of feed is required for
growth, development of the unborn calf,
and for maintenance of the cow's body.
Usually the more a cow eats beyond this
fixed requirement, the more efficient her
production will be because a greater per-
centage of her total feed is used for
milk production. The dairyman should
find the level of feeding at which each
cow produces at her maximum and does
not tend to go off feed or become fat.
In addition to proper feeding, good
management is necessary. Practices which
make production records useful include
a regular schedule for milking and feed-
ing, elimination of unnecessary noise in
the milking barn, and protecting the
health of the herd.
Records 1/ showed that in a number of
herds not following recommended prac-
tices of feeding and management the
top cows produced an average of 380
pounds of butter fat as compared to 300
pounds for the bottom cows, a spread
of only 80 pounds. With such a small
difference between the best and worst
cows, production records would afford
little help in deciding which animals
could be profitable. After three years
of improved feeding and management,
top records for the same herds averaged
650 pounds and the lowest producers
averaged 340 pounds, a difference of
310 pounds. Thus, when environmental
factors were favorable, production records
helped point out animals which were
lacking in ability. It also must be re-
membered that unavoidable ill health,
accidents or unfavorable weather can be
the cause of low records and such events
must be recorded and considered in de-
ciding whether a cow is good enough
1/Cannon, C. Y., Iowa State College. Per-
sonal Communication. 1951.
UF DAIRY SCIENCE CLUB TAKES HONORS
WITH AG-QUEEN ENTRY AND EXHIBIT
The Dairy Science Club beauty queen entry, Miss Nancy Pelstring, University
of Florida Coed from Hollywood, Florida, was chosen Queen of the Ag. Fair and the
Dairy Science Club exhibit won the second place. These honors were obtained in a
highly competitive contest among 15 different organizations in the College of Agri-
culture. This was the first time the Dairy Science Club has been able to make such
outstanding record in the history of the Annual Ag. Fair.
The University of Florida annual Ag. Fair is sponsored by the Alpha Zeta,
national honorary agricultural fraternity, whose president, Courtney Stephens is also
the Dairy Science Club president.
With the winning of the Ag. Queen Above is the winning exhibit of the Ag-
contest, Miss Pelstring presided during Fair at the College of Agriculture, University
the two-day fair, which was free to the of Florida. The exhibit, as might be guessed,
public and was attended by approximately uwas sponsored by the Dairy Science Club. In
10,000 visi. the exhibit, LEFT, is Steve Simmons with his
10,000 visitors, champion Jersey, Blonde Lad's Doll; CEN-
The Dairy Science Club exhibit show- TER, Dr. H. H. Wilkowski, Dairy Science
ed the exact quantities of various amounts Club Faculty Adviser; and RIGHT, Wayne
of hay, concentrate, pasture and minerals Hathcock, dairy science major in the U. F.
required to produce 100 gallons of milk Dairy Department.
by a champion cow in 30 days. The cow production record of the cow in the ex-
(called a living factory) is owned by hibit. About 1,000 persons participated
Steve Simmons, St. Augustine, a member and the winners demonstrated a surpris-
of the Dairy Science Club. To complete ing degree of accuracy missing the age Dy
the educational theme of the exhibit, days, the yield by only a few quarts and
a colorful display of various dairy prod- guessing the weight exactly.
ucts was shown representing in dairy Roy Ouster, Jr., dairy production major
products the quantity which could be from Miami, was in charge of the ex-
made from 100 gallons of milk. The hibit. Other Dairy Science Club mem-
dairy products used were from all the bers who participated in the project were
various commercial dairy organizations Charles Dunnigan, Brooklyn, N. Y.; Ed
who supply products in the Gainesville Mayfield, Seville; W. K. Carlton, Haw-
area. thorne; Hans Sorenson, Monticello;
Another popular feature of the exhibit Wayne Hathcock, Boynton Beach; Rich-
was a guessing contest free to those sub- ard Thomas, Gainesville; and DeWitt
mitting guesses as to weight, age and Crepps, St. Petersburg.
MARCH & APRIL, 1954 0 33
Thousands Inspect Dairy Cattle
At Florida's Largest State Fair
The Dairy Cattle Show at the 1954 Florida State Fair held the first week of
February proved a tremendous success. The dairy show included open classes for
Guernseys, Jerseys, Ayrshires, Holsteins and an FFA show. Dairy cattle were entered
from Massachusetts, Maryland, New York, North Carolina, South Carolina, Delaware
and Florida. Hundreds of thousands of spectators were given an opportunity to view
many of Florida's finest dairy animals as well as many from other states. Many not-
ables including U. S. Senator George S. Smathers joined the large crowds which
visited this outstanding annual attraction to see and pay tribute to Florida's agricul-
tural, dairy and livestock producers and to Florida's FFA farm youth, all of whom are
playing a vital role in the State's rapid agricultural, livestock and dairy development.
According to General Manager J. C. Huskisson this year's fair exceeded previous
years for attendance and gate receipts records about eight percent.
Carl Tyner, new Assistant Fair Man-
ager in charge of the livestock and dairy
shows, was credited by the livestock ex-
hibitors with having done an outstanding
job in the promotion and supervising of
this important division of the State Fair.
Mr. Tyner was manager of the Indiana
State Fair for several years prior to his
coming to the Florida Fair last year.
Open cash prizes totaling $5,635.00
were awarded the 24 exhibitors in the
dairy show plus an additional $310.00
for the Youth Show.
Other top awards made at the dairy
show were the trophies sponsored by the
Florida Dairy Association for the "Pre-
mier Exhibitor" of the show and by the
Florida Grower Magazine for the "Pre-
mier Breeder." Both these trophies were
won by M. A. Boutwell, prominent
Guernsey breeder of the Boutwell Dairy,
Lake Worth, Florida.
Special dairy activity conducted dur-
ing the Fair included a meeting of Hol-
stein breeders and the formation of a
Florida Holstein Breeders' Association,
the Annual Meeting of the Florida
Guernsey Cattle Club, the Ayrshire Auc-
tion Sale at which the out-of-state Ayr-
shires exhibited were sold, the parade of
Champions at which all dairy show top
ranking animals were announced, paraded
in the Livestock Show Pavillion, and pre-
sented with their awards. Grand cham-
pions were paraded wearing a blanket of
Taking part in the parade of the dairy
show champions were Fair Manager J.
C. Huskisson, Assistant Manager Carl
Tyner and Chairman of the State Fair
Livestock Committee R. D. Jackson; Jim
Schee, Superintendent of the dairy show,
officers of the several dairy breed Asso-
ciations and the Florida Dairy Associa-
tion; FFA officials and Dean Gordon
Cairns of the University of Maryland
College of Agriculture, who judged the
show. C. W. Reeves, State Extension
Dairyman, served as Master of Ceremo-
nies and the FFA champion string band
While Biltmore Farms of Asheville,
ABOVE, V. C. Johnson is seen presenting
the Florida Dairy Association Premier Exhibi-
tor trophy to W. A. Boutwell, well known
Guernsey breeder of Lake Worth. Andy Lay,
Executive Director of the Dairy Association,
is the interested helper.
North Carolina, swept almost all top
honors in the open Jersey Cattle Show,
4-H Club girl Caroline Stuart, native of
Bartow, participated in the honors with
her junior Champion Jersey Female and
Harry Griffin of the same city's FFA
Chapter won the Champion Jersey Bull
Award for the FFA show.
Florida Guernsey breeders demon-
strated their breed loyalty and attracted
much attention with their "Golden
Guernsey" milk booth where Guernsey
milk was sold throughout dairy show
week under the direction of Mrs. Jim
Further interest in the dairy show was
stimulated by the awards offered by the
Fair Board to herdsmen in charge of
dairy exhibits. The 1st prize of $40.00
to Clay County Farms exhibit; $25.00 as
second prize to Boutwell's Dairy Exhibit,
and $10.00 to Polk County Farms dairy
exhibit for 3rd place. These awards were
made to herdsmen on the best appearance
of personnel and cattle in the exhibits.
Show week at the Fair was highlighted
by a special dairy dinner given in honor
of the exhibitors, officials and judges of
the dairy show and to bring together the
officials and members of the various
Florida dairy breeders Associations.
51 AYRSHIRES EXHIBITED
AT FLORIDA STATE FAIR
Although Florida has comparatively
few Ayrshire dairy cattle, fifty one were
exhibited at the Florida State Fair, prin-
cipally by eastern breeders.
Except for one Florida exhibitor, J. E.
Pelot, Jr., of Marion County, the con-
signment came from Maryland, Massa-
chusetts, and New York.
William H. Hill & Son of Wauwatosa
Farm, Woodbine, Massachusetts, won the
grand championship honors in the Ayr-
shire Cattle competition with a 3-year-old
bull, Wauwatosa's King Senator. An-
other northern entry, a prize animal of
Strathglass Farms of Port Chester, New
York was named reserve champion bull.
The grand champion female was Maid-
en Hill Royal Lade, a five-year-old cow
of Maiden Hill Farms, Ward Hill, Mass-
achusetts. A Strathglass entry won re-
serve champion female.
The grand champion bull was also
the senior champion, the reserve cham-
pion bull the junior champion and the
grand champion female, the senior cham-
Junior champion female, the winning
dairy herd, and the best 3 females were
Strathglass entries. Strathglass also en-
tered the champion junior get-of-sire.
This Livelyetta which was chosen for
the reserve champion award also won
the best-uddered cow award.
Dominating the list of blue ribbon ex-
hibitors were William H. Hill, Maiden
Hill Farm, and W. J. Hahn & Son of
The Florida exhibitor, J. E. Pelot, Jr.,
had a good many blue ribbon winning
Dean G. M. Cairns, of the University
of Maryland, judged the show for the
Ayrshire Auction Sale
At the close of the Dairy Show Satur-
day, February 6th, the second Annual
Ayrshire Sale was held in the Mayo Live-
stock Pavilion. The 51 Ayrshires exhib-
ited were sold at auction for a total of
The sale committee pointed out that
the low average selling price was due to
the considerable number of young ani-
The sale was sponsored by the Florida
Ayrshire Breeders Association of which
James Pelot, Jr., is president; H. H.
Jacobs of DeLand, Vice President; and
Dane Baillie, Secretary. Rover Denvey,
National Ayrshire Association field man
assisted with the sale.
The sale manager was Bill Carpenter
of Rutherfordton, North Carolina.
34 MARCH & APRIL, 1954
ANNUAL MEETING (Continued from p. 21)
President Boyd Invites Producers
As a producer who, until recent years did not realize that the Annual Meeting
of our State Association was a place and a program for me, I want to urge our dairy-
men members and all Florida dairyfarmers, whether or not a member of the F.D.A.,
to make your plans now to spend at least one day and night if at all possible all three
days at this year's AnnualMeeting.
One of main reasons that Daytona Beach was selected for this years convention
was its central location between most of our producers in the South, West Coast,
central, North and West Florida.
A fine producer program is being planned by our producer Vice-President George
Johnson and your other producer directors. We are planning for the producer mem-
bers to have their own program Thursday morning the 27th.
If possible, make advance hotel reservations but if not, the hotels have promised
that they have plenty of room.
Herman Boyd, President
Vice-President Wayne Invites Distributors
And Allied Trades Members
Fellows, I feel that any of you who have ever attended our Florida Dairy Asso-
ciation Annual Meeting will not require any special invitation or persuading to get
What you want to know is the time and the place and this announcement of
May 26-28 at Daytona Beach should please everyone who lives and expects the best
in Florida's beaches, Florida's fine hotel facilities and Florida's recreational oppor-
This should be Florida's largest and finest State Convention. Special Conven-
tion room rates will apply over the week-end.
We're expecting you there!
Cliff Wayne, 1st. Vice-President
ALLIGATOR CLUB PARTIES
The Allied Trades members under the
leadership of President Bill Deckler and
the other club officers will have their
usual grand parties and programs for the
two evenings of recreation. Allied Trades
members are accorded full delegate priv-
ileges at the Florida Convention and their
participation has always been most help-
SHIP WRECK PARTY
The program committee cautions that
at sundown of the first day (Wed.), you
will be completely shipwrecked. So don't
fail to bring suitable attire for an evening
on a desert island after the wreck. Cos-
tume prizes are offered for ladies, men
and couples most interestingly costumed.
The above is the latest booster slogan for the
Florida dairy industry being used on the
"metered mail" of the State Department of
Agriculture. Commissioner Nathan Mayo, al-
ways out in front with good ideas, deserves
another pat on the back by Florida dairymen.
Grow More in '54
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help you plan a sound, successful
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Comparison Percentages: BEET PULP 67.8 SNAPPED CORN
-67.8 CITRUS PULP- 75.0.
The Proven Feed for
HIGHER MILK PRODUCTION
YES Florida Citrus Pulp gives you more nutritional value for your money One pound of citrus
pulp approximately equals 5 pounds of silage and may be used as a supplement to home
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Ask Your Dealer or Write for FREE Literature
MARCH & APRIL, 1954 35
Foremost and Golden State
Dairies Announce Merger
Paul E. Reinhold, Chairman of the
Board of Foremost Dairies, Inc., recently
announced the merger of Foremost Dair-
ies and Golden State Dairies of Cali-
fornia. It was reported that the combined
sales volume of the new combination will
probably reach $300 million this year and
ring the organization close to third po-
sition in volume of dairy sales.
According to the announcement, all
present officers of both companies will
continue in their respective capacities
with Mr. Reinhold remaining chairman
of the board.
Adams Packing Assoc., Inc.
American Seal Kap Corporation
Amco Feed Stores
Auburndale Sales Company
Batavia Body Company, Inc.
Broward Grain & Supply Company
California Spray-Chemical Corpn.
Certified Products Company
The Creamery Package Mfg. Co.
Crown, Cork, & Seal Company
Dari-Tech Products Corp.
Chas. Dennery Company
Dairy Pak, Inc.
James V. Demarest
Diamond Alkali Chem. Co.
The Diversey Corporation
Dixie Cup Company
The Dixson Company
Equip Co., Inc.
Filbert, W. L., Inc.
Florida Citrus Canners Corp.
Florida Feed Mills
Florida Juice, Inc.
The Fischman Company
General Mills, Inc., Jacksonville
General Mills Inc., Miami
General Mills, Inc., Tampa
Germantown Mfg. Company
Gulf Paper Co.
Groff G. M. C. Trucks, Inc.
Hackney Bros. Body Company
Hector Supply Company
Howard Feed Mills, Inc.
W. M. Igou, Inc.
International Paper Co.
Irwin Grain Company
Jackson Grain Company
Johnson & Johnson
Robert A. Johnston Company
Kieckhefer Container Company
Klenzade Products, Inc.
PENNOCK DAIRY SOLD
Boutwell Dairy of Lake Worth has
purchased the distributing business of
the Pennock Plantation of Jupiter; Lloyd
Minear, Jr. of the Pennock firm will
continue as manager of the business in
Stuart and the same route men will be
employed. Pennock Plantation Dairy
brings to eleven the number of produc-
ing dairies which supply the Boutwell
firm with milk. Lloyd V. Minear, Sr.,
operates the farm and is a breeder of fine
Kudar Pulp Sales Company
Lakeland Cash Feed Company
Liberty Glass Company
Lily-Tulip Cup Corporation
Limpert Bros. Inc.
The Liquid Carbonic Corporation
Joe Lowe Corporation
S. H. Mahoney Extract Company
Mathieson Chemical Corp.
P. C. Martino & Company
George J. Meyer Mfg. Co.
David Michael & Company
Miller Machinery & Supply, Jax.
Miller Machinery & Supply, Miami
Miller-Lenfesty Supply Co., Tampa
Mojonnier Bros. Company
Morris Paper Mills
Murphy Body Works, Inc.
National Pectin Products Company
Owen-Illinois Glass Company
Paul-Lewis Laboratories, Inc.
Pennsylvania Salt Mfg. Company
Pure Carbonic, Inc.
Ralston-Purina Company, Tampa
Ralston-Purina Company, Miami
Reddi-Wip Company of Florida
Riverside Manufacturing Company
The Rodar Company, Inc.
The C. F. Sauer Company
Security Mills of Tampa, Inc.
Security Feed & Seed Co., Miami
Spartan Grain & Mill Co., Inc.
Standard Packaging Corpn.
Thatcher Glass Mfg. Company
Universal Milking Machine Company
Welch Manufacturing Company
Williamson Feed Mills
The Watson-Scott Company
Warner-Jenkinson Mfg. Co.
Wyandotte Chemicals Corp.
Wholesale Brokerage Company
4-H Dairy Show Winners
In Pasco County Fair
Carmen Herring of Dade City won top
honors in the dairy grooming and show-
manship contest at the Pasco County
Fair. Winners in the 4-H dairy animal
exhibit were as follows: Jersey Heifers
-6-12 months: John Barthle, 1st; James
Barthle, 2nd; and Margaret Keene, 3rd.
Grade Guernsey Heifers-6-12 months:
Carmen Herring, 1st.
Grade Guernsey Heifers- 1 2 1 8
months: Howard Lay, 1st; Fred Trebour,
2nd; and James Barthle, 3rd.
4-H DAIRY SHOW
SEVEN YEARS RECORD
Complete Story Next Issue
The 1954 4-H Dairy Show held Feb-
ruary 22nd in Orlando in connection
with the Central Florida Exposition show-
ed a splendid increase in participation
for the seventh consecutive year.
With 150 high quality animals com-
peting for honors along with numerous
4-H dairy judging teams and 4-H girls
dairy foods demonstration contests, the
new "Showatorium" and show grounds
were a bustle of activity from early morn-
ing through the delightful Award Din-
ner held in the Orlando Chamber of
Commerce dining room.
Because of inadequate space in this
issue and in order that this important
event may be suitably reported, the de-
tails and pictures of the show will be
carried in the May-June issue.
Round and Around
"Sellers are buyers and buyers are sell-
ers and all of us are each others custom-
Paper milk containers are now used by
the consuming public in America to the
extent of over 40% of the total milk
36 0 MARCH & APRIL, 1954
Allied Trade Members
Florida Dairy Association, Inc.
The F.D.A. Membership Committee is pleased to acknowledge the prompt payment
of 1954 membership dues by the following:
VERNON GRAVES of Limona, a producer
past-president of the Florida Dairy Association,
and Mrs. Graves were guests at the F.D.A.
Spring directors' meeting in Tampa. Behind
them is seen a portion of a thirty foot panel
display of the Association's activities during
the past year as presented to the Board by
the executive director. Mr. Graves now serves
as a member of the F.D.A. Advisory Board.
Sales Promotion Campaign
For "Cereals And Milk"
The American Dairy Association has
announced completion of plans for a
joint sales promotion campaign for
"Milk and Cereals" between that organ-
ization and leading cereal manufacturers.
During the week of May 2 through
8, the Cereal Institute will promote the
use of "Cereals and Milk" on TV pro-
grams and 13 radio stations. The Ameri-
can Dairy Association will carry the
same promotion in their advertising in
the May issue of "Look Magazine" and
will also feature the same promotion on
A.D.A. Bob Hope and Bing Crosby TV
Shows between May 2 and 8.
On a local level, grocers and super-
markets will receive promotional plans
and suggestions from cereal manufactur-
ers and food editors of newspapers and
magazines will be furnished special in-
formation. In some instances dairies are
expected to deliver samples of cereals
with home milk deliveries.
Other Spring sales promotion plans
included in the 1954 Milk Festival Pro-
gram feature combinations of "cottage
cheese, cling peaches and Rye Crisp"
and "Cream and Berries".
Ice Cream and combinations of Ice
Cream and related foods will be featured
from June 15 to September 15.
CEREAL AND MILK POSTERS
As a part of the cereal and milk sales
promotion plan, the Ralston Purina Com-
pany has made an attractive 5-color pos-
ter as point of sales material.
This timely, hard selling promotional
piece is made available to the dairy in-
dustry at less than cost. It may be obtain-
ed in quantity with one line imprinted
with dairy name at the following prices:
100 to 500.......................... 71/2 each
500 to 1,000...................... 6 each
1,000 and over........................ each
Orders should go to: Mr. Paul Flum,
Ralston Purina Company, 835 S. 8th St.,
St. Louis, Missouri.
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you'll agree "MAN, WHAT FEED!" You'll see those big,
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MARCH & APRIL, 1954 0 37
ADAMS PACKING ASSN., INC.
Citrus Pulp, Citrus Meal, Citrus Molasses
Jim Coates, Sales Mgr., By-Products Division
Auburndale, Fla. Phone 8-7061
CHARLES DENNERY, INC.
Ice Cream Coating, Fruits and Flavors
Ira Stone 1026 E. Walnut St.
Ph. Mutual 5-3284
GENERAL MILLS, INC.
Dairy Equipment and Supplies
John W. Manning, Phone 48-1703
2515 Galiano St. Coral Gables, Fla.
GULF PAPER COMPANY, INC.
Ice Cream (Linerless) Cartons,
J. H. McVoy
50 E. Magnolia St.
DOUGLAS J. HEADFORD
Green Spot Orangeade Concentrate
Krim-Ko Chocolate Flavorings
616 Jessamine Ave. Phone 2-0148
Daytona Beach, Fla.
HELM SANITATION CHEMICALS
HANS B. AHLEFELDT
Union Terminal Warehouse
Morning Glory Low Fat Milk Solids
The Vernon Company Specialty Advertising
Route 9, Box 356 Jacksonville, Fla.
ROBERT A. JOHNSON CO.
Dairy Chocolate & Cocoa Products
J. L. Hammons
916 S. Rome Ave.
KIECKHEFER CONTAINER CO.
Pure-Pak Paper Milk Bottles
R. J. Evans M. A. Knowles
4700 Pearl St.
S. H. MAHONEY EXTRACT CO.
D. C. Mulligan, Florida Representative
221 E. Cullerton Rd. Chicago 16, Ill.
ICE CREAM CABINETS
Wm. C. Mayfield
Howell House Suite 202 Atlanta, Ga.
NATIONAL PECTIN PRODUCTS CO.
Ice Cream Stabilizers & Emulsifiers
Pectin Stabilizers for Ices, Sherbets & Fruits
J. C. Head, Phone Norfolk, Va. 63-3939
RFD No. 1, Box 48, Bayside, Va.
NEWTH-MORRIS BOX CORP.
Ice Cream, Popsicle, and
Box 3254, Station "F"
OWENS-ILLINOIS GLASS CO.
Douglas Milk Bottles
C. W. Parmalee C. N. Comstock
1102 Barnett Bldg. Jax. 2, Fla.
PAUL-LEWIS LABORATORIES, INC.
Lactivase-For the Prevention of oxidized flavor
in bottled milk, ice cream, storage cream
FLAVOR-PAK FOODS, INC., Miami, Fla.
MILLER MACHINERY & SUPPLY COMPANY
Miami and Jacksonville, Fla.
PENN SALT MANUFACTURING
BK Powder Cleaners Acids
788 Waring Road Memphis, Tenn.
James M. Stewart Dave Freeman
STANDARD PACKAGING CORPN.
Tamper Proof Seals Flexible Vacuum
Packages Liner Materials
1121 duPont Bldg. Miami, Fla.
THATCHER GLASS MFG. CO., INC.
Glass Milk Containers
W. T. LOVE, Florida Representative
3221 Pinehurst PI. Charlotte 7, N.C.
UNIVERSAL MILKING MACHINE
Pail-less (Pipe line) Milking Machines
R. D. Archer-Factory Rep.-Ph. 84-7-407
1100 N.E. 134 St. No. Miami, Fla.
Special Card Ad Directory
FLORIDA DAIRY ASSOCIATION
ALLIED TRADES MEMBERS
38 MARCH & APRIL, 1954
Coates Bull Moves to Alabama
His many friends in Florida regret that
Coates Bull, well known representative
of Creamery Package Manufacturing
Company in this area, has been trans-
ferred to Montgomery, Alabama. Taking
his place in the Florida territory will be
Ronald C. Blanding who lives at 5614
Sharon Terrace in Jacksonville. Mr.
Blanding will also replace Mr. Bull on
the Plant Operations Committee of the
Florida Dairy Association.
Wilson-Toomer Official Passes
Mr. R. S. Jones, 67, vice president
retired of the Wilson & Toomer Fertili-
zer Company, Jacksonville, Florida, died
on Monday, March 15, after a brief ill-
Mr. Jones, who had been associated
with the company since 1908, retired
about a year and a half ago but until the
time of his illness, served in a consulting
FREE FILM ON ANIMAL PARASITES
A 16 MM film is now available on
external animal parasites. This 30-minute
movie in sound and color shows very
clearly the complete life cycle of the
most common animal parasites.
There is no charge for the use of this
film. Any groups interested in seeing
this film may write the California Spray-
Chemical Corporation, P.O. Box 7067,
TALL STORIES NORTH vs. SOUTH
At a national farm conference a north-
ern dairy farmer claimed it was so cold
at his farm he had to build a fire under
the cows before he could milk them.
A southern chicken farmer, not to be
outdone, claimed it got so hot at his
farm he had to feed the hens chipped ice
to keep them from laying hard boiled
How To Get Along With People
1. Keep skid chains on your tongue,
always say less than you think. Cultivate
a slow, persausive voice. HOW YOU
SAY often counts more than WHAT
2. Make promises sparingly and keep
them faithfully, no matter what it costs
3. Never let an opportunity to say a
kind and encouraging thing to or about
somebody. Praise good work done, re-
gardless of who did it. If criticism is
needed, criticize helpfully, never spite-
IN HUMAN RELATIONS, the five
most important words are: "I am proud
of you." Four most important words are:
"What is your opinion?" Three most im-
portant words are: "If you please". Two
most important words: "Thank you."
Smallest word: "I."
(From EDUCATOR'S WASHINGTON
HOLSTEIN OR GUERNSEY
Shipped to you on approval from Wisconsin
HIGH PRODUCTION HERDS - GUARANTEED HEALTHY DELIVERY
Write for Free Price List
North Prairie, Wisconsin
RECENT DINSMORE BULL SALES
Full brother to Dinsmore Maxmost Gerda, top of 1952 Quail
Roost Sale at $4000.
Sire: Quail Roost Maxmost
Dam: Dinsmore Majestic Gilda
Sold to S. A. Wright, Jr., Jacksonville, Fla.
FOREMOST MAY ROYALTY
Dinsmore Noble Winston, out of an outstanding daughter of
.Foremost May Royalty with
';. 14638-657-5 yrs., sold to J. E. Barrington,
Live Oak, Fla. Winston's Dam is on retest
milking up to 67 lbs. per day on twice milking.
Her Sister's Son
BUTLER ISLAND FAYROYAL MARTHA
Dinsmore Musketeer, one of Dinsmore Princess
Muffett who is a member of a family of
Excellent cows, were sold to J. E. Barrington,
Live Oak, Fla. also.
DINSMORE MAJESTIC DANICE
11328-457-Sr3-365C (Will be retested)
Her outstanding son, Dinsmore Mayroyal Dan,
.C Sired by Foremost May Royalty was sold to
Thomas Phillip Hurst and Leroy Hurst, Jr. at
Live Oak, Fla. "Danice" is a half sister to
Dinsmore Royal May($10000). She is also the
dam of Dinsmore Lady Danice which is in the
University of Florida herd.
CHECK YOUR HERD PRODUCTION AND MANAGEMENT- THEN CONSIDER SELECTING
FEDERAL ACCREDITED 57790 J. B. LANOUX, Herdsman NEGATIVE TO BANG'S
10 miles north of Jacksonville Dnm e Fl da
Dinsm re F rms Near S. D more, Florida
V. C. JOHNSON EARL A. JOHNSON CHARLES F. JOHNSON BRADY S. JOHNSTON
from Fewer Cows
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