Title: Museums and the pod-people : a guide to preparing your museum for podcast programming (abstract)
Full Citation
Permanent Link: http://ufdc.ufl.edu/UF00081625/00001
 Material Information
Title: Museums and the pod-people : a guide to preparing your museum for podcast programming (abstract)
Physical Description: Book
Language: English
Creator: Hubbard, Christopher
Publisher: University of Florida
Publication Date: 2007
Subject: University of Florida.   ( lcsh )
Spatial Coverage: North America -- United States of America -- Florida
 Record Information
Bibliographic ID: UF00081625
Volume ID: VID00001
Source Institution: University of Florida
Holding Location: University of Florida
Rights Management: All rights reserved, Board of Trustees of the University of Florida


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Hubbard abstract Dec 2007 ( PDF )

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Summary of Project Option in Lieu of Thesis
Presented to the Graduate School of the University of Florida
In Partial Fulfillment of the Requirements for the
Degree of Master of Arts



Christopher Hubbard

December 2007

Chair: Melissa Hyde
Major: Museology

This project serves as an introduction to podcasting for museums who are not yet aware

of the practice or are in the process of developing their own podcasting program. As a means of

educating those museums to the benefits of podcasting, this project features a manual of best

practices and tips necessary to generate the most effective, highest quality podcasts within an

affordable budget. In addition to reviews of software and recording equipment, this project

includes a survey of the prevalence of podcasting in American Association of Museums

accredited institutions throughout Florida.

Since its inception in 2001, podcasting has revolutionized the way museums produce and

distribute educational audio programming. Conceived through a melding of the XML computer

programming language and a web feed format known as RSS, designed to publish frequently

updated Internet content, podcasting brings millions of subscribers the daily audio and video

content they have come to expect from life in the digital age. Podcasts have enabled countless

museum programs to reach not only a local visitor base, but a vast array of "audio-visitors" who

may never set foot inside the museum. It is through creative, diverse podcasts that these audio-

visitors are able to enjoy the same quality programming as if they were on-site.

As of early 2007, a survey of Internet and multimedia audiences found that nearly 30% of

Americans aged 12 and older own either an iPod or other brand of portable media player. An

estimated 37% of the American population is familiar with the concept of podcasting, with 13%

indicating that they have previously listened to podcast programs. Museums that properly

leverage the benefits of podcasting not only gain access to a rapidly expanding audience, they

support and encourage "free-choice learning," a form of visitor engagement that serves as a

prime focus of museum educational programs.

While the production of museum podcasts can be an extremely customizable exercise,

there is a formulaic process to generating consistent, high quality podcasts. In following a

manual of best practices, museums of all sizes and disciplines can overcome a lack of staff

support or a lack of funding to ensure the production of podcasts that not only engage museum

audiences but ensure the cultivation of repeat audio-visitors.

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