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Title: Florida architect
ALL VOLUMES CITATION THUMBNAILS PAGE IMAGE ZOOMABLE
Full Citation
STANDARD VIEW MARC VIEW
Permanent Link: http://ufdc.ufl.edu/UF00073793/00196
 Material Information
Title: Florida architect
Physical Description: v. : ill. ; 30 cm.
Language: English
Creator: American Institute of Architects -- Florida Association
Florida Association of Architects
Publisher: Florida Association of the American Institute of Architects.
Place of Publication: Tallahassee Fla
Publication Date: July-August 1971
Frequency: quarterly
regular
 Subjects
Subject: Architecture -- Periodicals -- Florida   ( lcsh )
Genre: periodical   ( marcgt )
 Notes
Dates or Sequential Designation: Vol. 4, no. 3 (July 1954)-
Dates or Sequential Designation: Ceased in 1996.
Issuing Body: Official journal of the Florida Association of the American Institute of Architects.
Issuing Body: Issued by: Florida Association of Architects of the American Institute of Architects, 1954- ; Florida Association of the American Institute of Architects, <1980->.
 Record Information
Bibliographic ID: UF00073793
Volume ID: VID00196
Source Institution: University of Florida
Holding Location: University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: oclc - 06827129
lccn - sn 80002445
issn - 0015-3907
 Related Items
Preceded by: Bulletin (Florida Association of Architects)
Succeeded by: Florida/Caribbean architect

Table of Contents
    Front Cover
        Front Cover 1
        Front Cover 2
    Main
        Page 3
        Page 4
        Page 5
        Page 6
        Page 7
        Page 8
        Page 9
        Page 10
        Page 11
        Page 12
        Page 13
        Page 14
        Page 15
        Page 16
        Page 17
        Page 18
        Page 19
        Page 20
        Page 21
        Page 22
        Page 23
        Page 24
        Page 25
        Page 26
        Page 27
        Page 28
        Page 29
        Page 30
        Page 31
        Page 32
        Page 33
        Page 34
        Page 35
        Page 36
        Page 37
        Page 38
        Page 39
        Page 40
        Page 41
        Page 42
        Page 43
        Page 44
        Page 45
        Page 46
        Page 47
        Page 48
        Page 49
        Page 50
        Page 51
        Page 52
        Page 53
        Page 54
        Page 55
        Page 56
        Page 57
        Page 58
        Page 59
        Page 60
        Page 61
        Page 62
        Page 63
        Page 64
        Page 65
        Page 66
    Back Cover
        Page 67
        Page 68
Full Text
BOOK0 & DIECOR OF ARCHTECURA B-U~b! SPMf S AN S'ERI


HANBO & DIECOR OF ACIETRLBLDNPOUTS LNIERIE
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HANDBOOK DIETR OF~ ARCIECUAL BIDN PRDUT ANDSRIE
HANDBOOK DIRETR OF ARCHTETUAL BIDN PRDUT ANDSRIE


HANBO &s DIECOR OF ARCHTETUAL BULDN PRDUT AND SEVIE








JUL Y+ 4UGUS T 1971 . .
















SHEARER & MORRISON/ARCHITECTS


ALFRED BROWNING PARKER, FAIA/ARCHITECT


From plans,'sketches, etc. we create full-color renderings of any archi-
tectural project. -The renderings although painted in color for maximum
impact of the original; reproduce very well in black and white. The av-
erage time required to complete a rendering is two weeks. In an emer-
gency, this time can be reduced. All renderings are insured and shipped
via Air Express.


REYNOLDS, SMITH & HILLS/ARCHITECTS


CHARLES LUCKMAN ASSOCIATES/ARCHITECTS

OREST ASSOCIATES


P 0. Box 378


RUTKOWSKI & BRADFORD/ARCHITECTS

ARchiTECTURAl RENdERINqS

Miami, Florida 33133 Telephone (305) 446-8159






THE FLORIDA ASSOCIATION --
OF THE AMERICAN INSTITUTE
OF ARCHITECTS


FAAIA OFFICERS FOR 1971
Robert J. Boerema, AIA, President (D
550 Brickell Avenue
Miami, Florida 33131
(305) 371-9781
Richard E. Pryor, AIA, Vice President/
President Designate
1320 Coast Line Building
Jacksonville, Florida 32202
(904) 356-9491
John Edgar Stefany, AIA, Secretary Z
Exchange National Bank Bldg., Suite 1020 %s
610 No. Florida Avenue
Tampa, Florida 33602
(813) 229-6115
Jack West, AIA, Treasurer
P.O. Box 1539
Sarasota, Florida 33578 (D
(813) 955-2341

1971 BOARD OF DIRECTORS E
Rudolph M. Arsenicos
Carl N. Atkinson, Jr.
Josh C. Bennett, Jr.
Thomas H. Daniels
John Wesley Dyai
Lyle P. Fugleberg
Stanley Glasgow
Robert G. Graf
Leonard A. Griffin
Martin G. Gundersen
Donald R. Hampton
Oscar A. Handle, Jr.
Walter S. Klements
C. Frasuer Knight
David A. Leete
Robert H. Levison, FAIA
Ronald Joseph Masters
Richard E. Mauney
James D. McGinley, Jr.
Frank Robert Mudano
James C. Padgett
Wiley Moore Parker
Roy L. Ricks
Craig Homer Salley
Frank D. Shumer
Charles E. Toth
William R. Upthegrove
Francis R. Walton


DIRECTOR
Florida Region,
American Institute of Architects
Hilliard T. Smith, Jr., FAIA
1123 Crestwood Boulevard, Lake Worth

EXECUTIVE DIRECTOR
Florida Association of the
American Institute of Architects
Fotis N. Karousatos
1000 Ponce de Leon Boulevard, Coral Gables
GENERAL COUNSEL
L. Grant Peeples
Peeples, Smith & Moore
P.O. Box 1169
Tallahassee, Florida 32302












PUBLICATIONS COMMITTEE
Ted P. Pappas
Charles E. Pattillo III
Richard J. Veenstra
THE FLORIDA ARCHITECT
Fotis N. Karousatos / Editor
John W. Totty / Assistant Editor
Howard Doehla / Advertising
Kurt Waldmann / Photography


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CONTENTS

7 57TH ANNUAL CONVENTION &
BUILDING PRODUCT EXHIBIT

20 LETTERS
21 1971 DIRECTORY OF ARCHI-
TECTURAL BUILDING PROD-
UCTS & SERVICES

27 1971 ARCHITECTURAL
AWARDS
51 PDP II SUMMARY
55 IRRIGATION
58 PUBLIC RELATIONS
60 ADVERTISERS
63 OKLAWAHA CHARRETTE


THE FLORIDA ARCHITECT, Official Journal
of the Florida Association of the American
Institute of Architects, Inc., is owned and pub-
lished by the Association, a Florida Corpora-
tion not for profit. It is published bi-monthly at
the Executive Office of the Association, 1000
Ponce de Leon Blvd., Coral Gables, Florida
33134. Telephone: 444-5761 (area code 305).
Opinions expressed by contributors are not
necessarily those of the Editor or the Florida
Association of the AIA. Editorial material may
be reprinted provided full credit is given to the
author and to THE FLORIDA ARCHITECT
and copy is sent to publisher's office. Con-
trolled circulation postage paid at Miami,
Florida. Single copies, 75 cents, subscription,
$6.50 per year. 1971 Member Roster available
at $10.00 per copy. 1970 Directory of Archi-
tectural Building Products & Services available
at $1.50 per copy.





Architect: Alan Berman, AIA, Orlando Contractor: Frank J. Rooney, Inc. Lumber Supplied by: Mills & Nebraska Lumber, Orlando
f ..i .


,.,.a ha


natural beauty,
strength and
safety are more
than skin deep.


The builders of Orlando's fine Top 0' Cilizens reslaur.nt,
owned by Dielrich s House of Beef Reslaurants, knew they
could depend on Non Com lire protected wood from
Danlzler to meet local fire codes and to enhance the
superb architectural theme of the Top 0' Citizens dining
room and lounge orn the 161h lloor of the Citizens National
Bank of Orlando.


The Non-Com fire preventive treatment is pressured-in for complete penetration, then kiln-dried
after treatment for permanent protection. Non-Com wood can cost less than competitive s
non-combustible materials and less for labor to put up, as well. And the effectiveness of ti!
Non-Comrn wood against flame spread rates the Underwriters' Laboratories label, ii
Specify Non-Com fire-retardant lumber and plywood from Dantzler for lasting beauty, strength 'rli
and safety. Non-Com wood is available when and where you need it. Dantzler production exceeds :1t110111 I
many, many rail freight carloads annually. More than enough to supply all the Dantzler Non-Com ;II011111 all
dealers in Florida and elsewhere, AND keep extensive stocks in weather-sheltered warehouses i S i
in both Dantzler's Jacksonville headquarters, and their Pompano Beach branch.
You can't match non-com wood.

Producedby... Dantzler

LUMBER & EXPORT COMPANY
P. 0. Box 6340, Jacksonville, Florida 32205 Telephone: (904) 786-0424 or 781-1853 P. 0. Box 1419, Pompano Beach, Florida 33061
For more information about non-com Fire-Protected Wood, write Dantzler at Jacksonville, Headquarters, Dept. #808






IF YOU HAVE A

WASTE DISPOSAL PROBLEM-

LEAVE IT TO LENDER!
COMTRO CONTROLLED COMBUSTION UNITS destroy waste and rubbish
yet meet today's tough air pollution codes!

Here's the perfect answer for waste disposal in shopping centers, large
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COMTRO CONTROLLED COMBUSTION UNITS are ideal for dry or wet waste.
Modestly priced, the Comtro Unit can be installed indoors or out with
minimum erection and set-up time. Five sizes are.available and can
be fed manually or automatically.
Let us give you all the information now including emission test results.
Your man from Linder has all the facts. Call today!

Only clean heat is carried off into the atmosphere.
Here, Comptro again extends combustion time before releasing into flue.
After-burner unit is mounted to retain turbulence and combustibility
of any unburned solids or gases causing smoke. Complete combustion
means no smoke or fly ash is left.
Burner unit flame is directed tangentially at material as it falls to floor of
combustion chamber. Immediate combustion and turbulence are attained.
Burner flame creates a circumferential circulation which will not allow waste
to pack tightly or gather on floor. The waste is thus kept in a constant
combustible environment.
Trash loaded here by hand or automatically with
material handling equipment.















S E R V IC E W I T H WI N G S


INDUSTRIAL
MAiCi NERY' II
COMPANY,


GENERAL OFFICES / 4717 S. Florida Ave., Lakeland, Fla. 33803, Ph. 646-5711
BRANCH / 3645 NW North River Drive, Miami, Florida, Phone 635-7312


LENDER






WHEN YOU WRITE A SPECIFICATION. ..


SPECIFY

PAINT PROTECTION
not just a paint


In the long run, the cheapest coatings
are the most expensive.
When you specify Sherwin Williams
coatings, you are assured of quality
coatings, manufactured by a reliable
company with experience and integrity.
We offer a complete line of top qual-
ity products ranging from convention-
al oils to zinc rich primers. They are
formulated and manufactured for use
by professional specifiers in craftman-
ship to give a specific performance,
on a specific substrate, under specific
conditions.



SHERWINM WILLIAMS

PROFESSIONAL COATINGS DIVISION
148 Cain Street-Suite 700
Atlanta, Georgia 30303
(404) 659-5660
HIGHEST QUALITY SINCE 1866


the rolladen

shutter

does it better!
SECURITY -against vandalism, burglary,
malicious mischief.
ENCLOSES-windows, glass doors, bal-
conies, patios, store fronts.
PROTECTS -against wind, rain, sun -
provides positive weather control.
DURABLE- maintenance free, made of
heavy gauge aluminum and stainless steel
components.
QUICK and EASY- rolls up and down in
seconds. Operates from inside. Locks auto-
matically.
BEAUTIFIES -attractive, compatible.
APPROVED- Chapter 23, South Florida
Building Code for hurricane protection.

ROLLADEN INC. 915 MIDDLE RIVER DR.
FORT LAUDERDALE, FLORIDA 33304






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21 Aldora Aluminum Products
4875 N.W. 77th Avenue
Miami, Florida 33166
(305) 888-4661
Aluminum Entrances, Extrusions
and Store Front Material

6 American Olean Tile Company
1000 Cannon Avenue
Landsdale, Pennsylvania 19446
(215) 855-1111
The Newest in our Ceramic Tile Line

17 A/P Roof Tile
Div. of East Coast Supply Corp.
5550 N.W. 12th Avenue
Ft. Lauderdale, Florida 33309
(305) 563-3187
Concrete Roof Tile

22 ASG Industries, Inc.
P.O. Box 939
Kingsport, Tennessee 37662
(615) 245-3121
Flat Glass Products Safety-
Patterned-Environmental Control

14 Atlantic Distributors
6300 N.W. 32nd Avenue
Miami, Florida 33147
(305) 696-3330
Du Pont Corian

15 Automated Building Components,
Inc.
7525 N.W. 37th Avenue (Drawer J)
(305) 696-0930
Decramastic Roof Tile

23 Bigelow-Sanford, Inc.
630 N.W. 113th Street
Miami, Florida 33168
(305) 751-8616
Carpet

44 Bond Manufacturers
Representatives
9838 N.E. 2nd Avenue
Miami, Florida 33153
(305) 634-2395
Elkay Mfg. Co. Stainless Steel Sinks
and Water Coolers/Garbage Disposers
In-Sink-Erator

40 Bradley Washfountain Co.
W142 N9101 Fountain Blvd.
Menomonee Falls, Wisconsin 53051
(414) 251-6000
Bradley group washing equip-
ment and accessories

4 Classic Marble Company
8858 W. 129th Street
Miami, Florida 33156
(305) 232-2221
Reconstituted Marble Counter Tops,
Sinks and Roman Tubs

28 Clearview Corp.
3318 S.W. 2nd Avenue
Ft. Lauderdale, Florida 33315
(305) 522-8526
Jalousie, Solarshade and Double
Hung Windows

10 Concrete Promotion Council of
Florida, Inc.
Winter Park, Florida 32789
(305) 644-8279
A concrete industrial building promo-
tion including a computerized fin-
18 ancial analysis


34 Concrete Products, Inc.
P.O. Box. 130
Brunswick, Georgia 31520
(912) 265-6900

Roof Structures of Florida, Inc.
P.O. Box 23221
Ft. Lauderdale, Florida 33307
(305) 944-4473
Permadeck Roof Decks/Wood
Decking/Porete Channel Slabs/
Laminated Wood Beams

37 Construction Products Co., Inc.
of Ft. Lauderdale
38 1150 S.W. 20th Way
Ft. Lauderdale, Florida 33312
(305) 525-7305
Mail Chutes, Trash Chutes, Linen
Chutes, Spiral Chutes & Dust
Chutes Debris Chutes

24 Construction Products Division,
W.R. Grace & Co.
62 Whittemore Avenue
Cambridge, Massachusetts 02140
(617) 876-1400
Roof Decks, Masonry Fill, Fire-
proofing, Dyfoam and Textured
Products

41 D & R Associates, Inc.
P.O. Box 37 461
Miami, Florida 33137
(305) 754-4570
Wall Systems and Office Furniture

13 Dittmer Industries Inc.
226 North Orange Blossom Trail
Orlando, Florida 32805
(305) 424-8456
Ditt-Tex walkway cover, aluminum
handrails and Ditt-Tex beer can
screens

25 Dunan Brick Yards, Inc.
P.O. Box 5
Miami, Florida 33148
(305) 887-1525
Decorative masonry materials -
Stained Glass

5 Dwyer Products of Florida, Inc.
12855 S.W. 87th Avenue
Miami, Florida 33156
(305) 233-5571
Dwyer Kitchens

36 Florida Investor-Owned Electric
Utilities Companies
Florida Power & Light Company
Florida Power Corporation
Gulf Power Company
Tampa Electric Company
Electric Power

18 Gem Aluminum Products, Inc.
715 Barnett Drive
Lake Worth Florida 33460
(305) 585-1766
Aluminum Doors, Frames &
Wall Systems

8 Georgia-Pacific Corp./Curtis
Door Div.
3201 N.W. 110th Street
Miami, Florida 33868
(305) 688-6603
Architectural Doors


45 Gory Roof Tile
Manufacturing, Inc.
1773 N.E. 205th Street
North Miami, Florida 33162
(305) 651-7611
Bermuda Style Flat Concrete
Roof Tile; Cuban Style Con-
crete Barrel Tile; Modern Spanish
"S" Concrete Roof Tile.

47 Harris Paint Co. A Grow
Chemical Co. Subsidiary
1010 19th Street North
Tampa, Florida 33601
(813) 247-3481

29 Heywood-Wakefield Co.
206 Central Street
Gardner; Massachusetts 01440
(617) 632-2300
Movable Seating Systems -
Fixed Seating Systems Theatre
and Auditorium Seating

31 Interpace Corporation
260 Cherry Hill Road
Parsippany, New Jersey 70954
(201) 835-1111
Franciscan Terra Floor Tile,
Terra Grande Tile, Terra Wall
Tile and Architectural Cera-
mic Veneer Terra Cotta

49 Keeman Brick & Supply Co.
1300 N.W. 13th Street
Pompano Beach, Florida 33061
(305) 972-3141
Brick, Stone Concrete
Products, Fireplaces

8 Leaf Fiberglass a Division of
Leaf Incorporated
(formerly Lach Associates)
4865 N.W. 37th Avenue
Miami, Florida 33142
(305) 635-9491
Fiberglass street furniture:
planters, benches, trash & ash
receptacles and custom
architectural fiberglass.

33 Libbey-Owens-Ford Company
1819 Peachtree Road, N.E.
Atlanta, Georgia 30309
(404) 355-2410
Vari-Tran Hi-Performance
Glasses

26 Masonite Corporation
29 North Wacker Drive
Chicago, Illinois 60606
(312) 372-5642
Masonite Partition Systems

11 Moen Faucet Company
377 Woodland Avenue
Elyria, Ohio 44035
(216) 323-5481
Plumbing Fixture Accessories

30 The Mosaic Tile Company of
Florida
6454 N.W. 4th Avenue
Miami, Florida 33138
(305) 751-7551
Ceramic materials of our own
manufacture plus imported
items


FA /






39 Mutschler Bros., Inc. an
American-Standard Company
243 Alhambra Circle
Coral Gables, Florida 33134
(305) 444-7126
Mutschler Kitchen Cabinetry

20 Plaza Door Company, Inc.
P.O. Box 1948
West Palm Beach, Florida 33402
(305) 833-5712
Plaza Aluminum Sliding Patio
Door Unit and Mal 1 Break-
away Door Unit

27 PPG Industries, Inc.
One Gateway Center
Pittsburgh, Pennsylvania 15222
(412) 434-2891
PPG Environmental Glasses,
Tempered Safety Glass, PPG
Architectural Metals

48 Prestressed Systems, Inc.
P.O. Box 128
Miami Springs, Florida 33166
(305) 885-5421
Composite Prestressed Con-
crete Structural Framing
Systems

12 H.H. Robertson Company
5440 Mariner Suite 205
Tampa, Florida 33609
(813) 872-8347
Architectural Wall Systems-
Integral Structural, Electrical
& Air Conditioning Floor
Systems

9 Rolladen Inc.
915 Middle River Drive
Ft. Lauderdale, Florida 33304
(305) 940-1046
Rolladen Rolling Shutter


51 Rush-Hampton Industries
5625 So. Orange Blossom Trail
Orlando, Florida 32809
(305) 855-5520
CA90 Ductless Bathroom
Unit and CA90 Room Air
Circulator

19 Safe-T-Lawn, Inc.
2245 W. 11th Avenue
Hialeah, Florida 33010
(305) 888-8700
Lawn & Turd Sprinkler
Equipment, Electric Control
Valves, Electric Controllers

46 Schlage Lock Company
420 W. 27th Street
Hialeah, Florida 33010
(305) 888-4585
Locksets and Security
Products

2 Willard Shutter Co., Inc.
4210 N.W. 35th Court
Miami, Florida 33142
(305) 633-0162
Bahama Shutters, Shutter
Door Inserts

3 Southern Wood Piedmont Co.
Box 1462
Ocala, Florida 32670
(904) 622-4104
Laminated wood & decking
for structural roof systems

1 Southern Vacuum System, Ltd.
1425 Central Avenue
St. Petersburg, Florida 33705
(813) 898-8007
Commercial and REsidential
Vacuum Systems.


53 Stanley-Berry Div. of the
Stanley Works
2400 E. Lincold Road
Birmingham, Michigan 48012
(313) 646-1100
Stanley-Berry Sta-Tru
Entrance Systems

42 Thonet Industries, Inc.
90 N.E. 39th Street
Miami, Florida 33137
(305) 754-4578
Motel-Dormitory-Dining-
and-Furniture

50 T-Square-Keuffell & Esser Co.
635 S.W. First Avenue
Miami, Florida 33130
(305) 379-4501
Architectural Drafting Supplies
and Microfilm Equipment

16 U.S. Plywood
3675 N.W. 62 Street
Miami, Florida 33147
(305) 691-3830
Architectural Paneling

43 Warth Paint Co., Inc.
1923 Ponce de Leon Blvd.
Coral Gables, Florida 33134
(305) 446-0267
VIP Polymer Sealant

32 Wellco Carpet Corporation
P.O. Box 281
Calhoun, Georgia 30701
(404) 629-9276
A complete line of styles
commercially oriented in a low
to high price range


R EFRES HME NT
I LOUNGE H5 I -FRESHMEN
& LOLI.GE












E A ACHI TECTL, L AWa S5
ST NENT EXHIBITS
MEETING CCM


Building Products Exhibit


LOSBY


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Paolo Soleri
) Architect, Theorist, Author
Creator of Arcology
0O Arizona


E *- Marvin Hatami, AIA
2 E Chairman, Regional Development
Committee
20 Denver

DCO
a-
(D C Ronn Ginn, AIA
E Architect-Planner
O Treasure Island, Florida
- (5 ANTHOLOGY OF REGIONAL DEVELOPMENT
(,
O (j) Donald L. Williams, AIA
E Assistant Director
" Urban Studies Center
o0 Co University of Louisville
i0) : REGIONAL DEVELOPMENT, THE ARCHITECT AND THE FUTURE




C James A. Veltman, AIA
c, Architect-Ecological Planner
Philadelphia
E NATURAL RESOURCES AND THE ARCHITECT




L Nils M. Schweizer, AIA
a) Architect
N Winter Park, Florida
5 UNDERSTANDING THE REGION
FLORIDA'S OKLAWAHA PROJECT



U)


d) S. Scott Ferebee, Jr. FAIA
rn AIA First Vice President
President Ferebee, Waters &
Q Associates
Q) Charlotte, North Carolina
ANNUAL BANQUET SPEAKER
ULL





... One of the highlights of the Convention will
be the Architects' At-Home Parties. Members of
the Florida South Chapter are graciously opening
their homes to host architects and exhibitors to a
catered cocktail and buffet dinner party.

... A Pre-Convention Golf Tournament

.. Tour of Significant Miami Architecture

... The Architectural Awards Luncheon will be
new and different. The entire program is being
produced and directed by Audio-Visual Imagery,
Inc. of Miami.
...For the Ladies, a tour of the Miami Design
Showrooms with lunch and cocktails... a tour of
the Miami Art Center and Fairchild Gardens with
continental breakfast at the Art Center... also a
demonstration of arts and crafts by local Miami
professionals.


o 8:00 a.m.
CO)
L. 8:00 a.m. 11:00 p.m.
0,
-E 8:30 a.m. 6:00 p.m.

0 11:30a.m.- 4:00p.m.

c/) 2:00 p.m.- 3:00 p.m.

C 3:00 p.m.- 5:00 p.m.
V0
'- 6:00 p.m.

Evening
Evening


Executive Committee (Zaragozano South)

Architects/Producers Golf Tournament

Registration (Ballroom)

Ladies Bus Tour of Miami Design Showrooms
with Luncheon and Cocktails

Board of Directors Meeting (Monte Carlo)

First Business Session (Monte Carlo)

Official Opening of Building Product Exhibit
Festive Cocktail Party (Ballroom)

Hospitality Suites


8:30 a.m. 10:00 a.m.


8:30 a.m. 5:00 p.m.

10:00 a.m. 12:00 noon


12:00 noon 2:00 p.m.


2:15 p.m. 3:30 p.m.


3:45 p.m. 6:00 p.m.
7:00 p.m. 8:00 p.m.

8:00 p.m.





Evening


Complimentary Continental Breakfast and
Visit Building Product Exhibits (Ballroom)

Registration (Ballroom)

Professional Seminar I (Conquistador-East)
Architect Paolo Soleri

Complimentary Buffet Luncheon/Beer and
Visit Building Product Exhibits (Ballroom)

Professional Seminar II (Conquistador-East)
Architect Paolo Soleri

Bus Tour of Significant Miami Architecture

Complimentary Cocktail Party in Exhibit Hall
(Ballroom)

Annual Banquet (Conquistador-East)
Speaker: S. Scott Ferebee, Jr., FAIA
AIA First Vice President Presentation
of FAAIA Gold Medal/introduction of
1971 FAAIA Officers

Hospitality Suites


CONTINUED

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8:30 a.m. 9:30 a.m.

8:30 a.m. 1:00 p.m.
9:00 a.m. 12:00 noon

9:30 a.m. 11:30 a.m.


11:30 a.m. 12:45 p.m.

1:00 p.m. 2:30 p.m.

2:45 p.m. 5:00 p.m.





2:45 p.m. 5:00 p.m.

6:00 p.m.


Evening


Complimentary Continental Breakfast and
Visit Building Product Exhibits (Ballroom
Registration (Ballroom)
Ladies Bus Tour of Miami Art Center and
Fairchild Gardens with Continental Breakfast
Professional Seminar III (Conquistador-East)
REGIONAL DEVELOPMENT PROGRAM
Moderator Architect Marvin Hatami, AIA
ANTHOLOGY OF REGIONAL DEVELOPMENT
Architect Ronn Ginn, AIA
REGIONAL DEVELOPMENT, THE ARCHITECT
AND THE FUTURE
Architect Donald L. Williams, AIA
Complimentary Beer and Cash Bar for Cocktails/
Building Product Exhibits (Ballroom)
Architectural Awards Luncheon (Conquistador-West)
Produced & Directed by Audio-Visual Imagery Inc.
Professional Seminar IV (Conquistador-East)
NATURAL RESOURCES & THE ARCHITECT
Architect James A. Veltman, AIA
FLORIDA'S OKLAWAHA PROJECT
Architect Nils M. Schweizer, AIA
Demonstration of Arts and Crafts in Hotel
for Ladies (Monte Carlo)
Architects' At Home Parties
Buses Depart at 6:15 p.m.
Buses Leave Architects' Homes at 9:15 p.m.
Hospitality Suites


CO 9:00 a.m.


Second Business Session
Board of Directors Meeting
Official Adjournment of 57th Annual Convention


FA / 12


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"Not only is our dry-in time 50% faster,

we've never had a single call-back on any

USS Homaday Building Component"
G. J. Gluesenkamp & Son
Florida Home Builders of Tallahassee, Inc.


"A lot of builders think building with components means speedy
construction but little else. Our experience with the USS Homes
Component System tears that to pieces.
"Sure, we get the speed we want. Our dry-in time is only 1 or 2 days
instead of 4 or more. So, weather just isn't a problem.
"But the quality of these prefinished components pays off for us,
too. They fit together the way they're designed to-without a lot of costly
alterations-and they build homes that sell.
"In the seven years we've used USS HOMADAY Building
Components, we haven't had a single call-back on any of them.
"Speed and quality. That's what we're getting. We figure the
USS HOMADAY System helps us turn 30-40% higher volume for the
same amount of money-compared with conventional building methods.
"We're definitely sold on the USS Homes System."
If you'd like more information on the USS HOMADAY Building
Component System, write for our "Components Catalog." There's an
edition prepared for your specific geographic area. Just fill out and mail

USS and HOMADAY are trademarks.


(US)S Homes
@ Division of United Staies Steel


r --------------------

Mr. N. G. Day, Manager-Dealer Sales
United States Steel Homes Division
P.O. Box 86 (USS 7354), Pittsburgh, Pa. 15230
Dear Mr. Day: I'm interested in learning how I can erect buildings
faster and at lower cost. Please send me a free copy of your USS
Homes Components Catalog and Erection Guide prepared for the
area indicated:
SE Southwestern (ADUSS 73-4984-01) C] Southwestern (ADUSS 73-
4985-01) El Midwestern (ADUSS 73-4900-01) E] Also, please send
me information on how to see your new 16mm color film.
Name Title
(please print)
Company
Address
City ______________ State __________Zip________
I need more information immediately. Please have a representative
call.


Area coae)


(eleepnone number)





If thewRomans had only talked to
us about Zonolite AMono-Kote, Nero would
have had to fiddle a lot longer.


Zonolite fireproofing experts m '
would have known exactly what l.
to recommend for any fireproof-
ing job. Too bad they weren't around in those days.
But today there's a local Zonolite Mono-Kotel
fireproofing expert to serve every major city. He'll
help you sort out local building codes. Advise you
on current fire ratings. Provide answers on anti-
pollution and in-place density requirements.


Mono-Kote is the cementi-
tiousdirect-to-steel fireproofing
material that so many specifiers
are turning to. So check with Zonolite first, on any
fireproofing job. It'll only take a minute now-and
can save you time and headaches later. In fact, it
just might bea matterof life and death. Construction
Products Division, W. R. Grace & Co., 62 Whitte-
more Ave., Cambridge, Massachusetts 02140.


SNZONOLITE


Just say


Grace!


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LO 0
The architect of a large developer
and building firm is seeking an ex-
perienced designer who will be
based in Miami, Florida. The de-
signer must be versed in both com-
mercial and residential work, suited
for Florida and other similar areas.
It is desirable that employment
start as soon as possible. Please send
resume and photographs of work, if
feasible. Photographs will be re-
turned if desired.
Send to FAAIA, Box 100, Suite
210, 1000 Ponce de Leon Blvd.
Coral Gables, Florida 33134.


FA /14


Welcome

FAAIA

57 tb Annual Convention







rRICHARD PLUMER
INTERIOR DESIGN
BUSINESS RESIDENTIAL YACHTS
155 NORTHEAST FORTIETH STREET, MIAMI, FLORIDA 33137
MIAMI PHONE 751- 9775 BROWARD PHONE 525-4531





KOR-HOF PANELIZED WALL SYSTEMS-
THE PROBLEM SOLVERS



Versatile, economical Kor-Hof

panelized wall systems are solving

new construction problems

every day. Here are a few samples.


BRANCH BANKS
Durable Kor-Hof C.A.B.* panels
with polystyrene core allow construc-
tion of branch banks in a fraction of
the time required for normal con-
struction methods. Insulation prop-
crties are far superior to traditional
construction. Hundreds of exciting
interior and exterior finishes, too.
*Cement Asbestos Board

FAST FOOD BUILDINGS
Keep maintenance at a minimum
with Kor-Hof for panelized wall sys-
tems. Excellent fire and moisture-
resistant qualities-plus some of the
most attractive finishes imaginable.


MODULAR BUILDINGS
Strength and durability are proper-
ties common to all Kor-Hof wall pan-
els. In fact, these lightweight panels
will outlast the mortgage. Ideal for
vacation cottages, add-on rooms, of-
fice buildings and houses. Kor-Hof
panels meet all building codes.


In addition to custom applications
like these, Kor-Hof gypsum panels
are also available in permanent inte-
rior wall systems for drywall or plas-
ter finishes, and moveable partition
systems for commercial buildings.




CONTEMPORARY
BUILDING
SYSTEMS, INC.
Panel Division
A subsidiary of Florida Gas Company
11251 GEMINI BLVD. DEPT. I
ORLANDO, FLORIDA 32809


TEMPORARY CLASSROOMS
Classrooms made with Kor-Hof pan-
els go up almost as fast as new stu-
dents arrive. Their flexibility allows
fast additions or new windows and
door openings. Kor-Hof panels are
also available as permanent class-
room dividers in a wide variety of
finishes.

Kor-Hof panelized wall systems -
the problem solvers. Available in
over 400 finishes with polystyrene
or unique honeycomb core. Think of
the possibilities.
r-------------i
SEND US YOUR PROBLEMS
I'd like to talk to a Kor-Hof representa-
tive. My special problem is .. ...


Name
Company
Address
City ____ State Zip_
Phone
16" ,,-4


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REVOLUTIONARY!




NEW, DUCTLESS



BATHROOM FAN!


P- galv. casing
CA/90 I 1/150 H.P. U.L. approved
ejector fan motor
cartridge r 110 V-outlet box -- 33/
Single phase-6O cycle I I
1n_,2 4"a ceiling or wall i 7 \
3 decorative diffuser/ 7"-
L---------13y^2 ------ ?
Designed especially for multiple dwellings of any height, the CA-90 Air
Circulator Ductless Bathroom Unit eliminates the necessity for exhaust
fans, space for air ducts and expense of building ducts for venting.
Plans for new motel/hotel/apartment construction in the Orlando area
already call for installation of more than 3,000 CA-90 ductless units. Work
underway points to savings in construction costs of as much as $70 per room.
The CA-90 bathroom installation, which fits flush into wall or ceiling and
can be operated automatically with opening of the bathroom door, or by the
flip of a switch, also removes danger of fire or smoke being transmitted up
exhaust ducts and spreading to other areas.
The heart of the unit is a new, non-toxic chemical formula derived from
Florida citrus. Chemical is contained in a removable plastic cartridge (Pat-
ent Pending). Room air drawn into the circulator comes in contact with
the CA-90 . is washed . sanitized . and returned free of odors
and greatly reduced bacteria content in the atmosphere. CA-90 inhibits
growth of fungi-causing mold and mildew. It is also said to bring welcome
relief to sufferers of hay fever and asthma.


CA-90 Air Circulator Saves
Money on New Construction
...Eliminates Odors
and Reduces Bacteria

Rush-Hampton Industries also manufac-
tures an attractive CA-90 ROOM AIR
CIRCULATOR for home, office, school,
hospital, kitchen; wherever unpleasant
odors or air pollution is prevalent.
CA-90 is owned and patented by
Rush-Hampton Industries TRP
5625 South Orange Blossom Trail
Orlando, Florida 32809
Telephone (305) 855-5520

8"
Rush-Hampton Industries
5625 South Orange Blossom Trail
Orlando. Florida 32809
Please send complete information about
(CA-90) DUCTLESS BATHROOM FAN
UNIT
(CA-90) ROOM AIR CIRCULATOR
and general background or
Rush-Hampton Industries
Name ----
Company
Address
City
State Zip






ModERN SPANISH "S" TIIL

135 N.W. 20th STREET, BOCA RATON 33432 (N. Dixie Hwy. & 20th St.) 1773 N.E. 205th STREET, NORTH MIAMI 33162 (Just off Interstate 95)


Qt'~


Owner Builder: Sam Aquilano A & P Construction Architect: John Shoup
Roofing Contractor: Wes Turner Boca Raton Roofing Co.


Call it Spanish 'S', Cuban or Mediterranean
motif, nothing has ever fulfilled the aesthetic
desires of the owner, architect or contractor
as completely as Gory Tile's new "modern"
'S' Tile. There is nothing to compare with

this new tile.
Mid Section of Roof


Gable End Section of Roof


More massive than standard 'S' tile, yet not
too massive. Less overpowering than the
Cuban Barrel Tile, yet not too small.
Our "Modern" 'S' Tile is the "Beautiful
Medium." For the utmost in overall design
for that old world look, in a new world
design.







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Tampa solves the jet age

traffic problem.

Lugging suitcases along seemingly endless airport
corridors is a thing of the past in Tampa.
Electricity and traffic engineering have com-
bined in Tampa's new million and a half square-foot
jet terminal to save passengers time and energy.
As in most modern airports, there are two "sta-
tions" along the traveler's way. The central terminal
building called landsidee" and the second station
which is one of several "airside" satellite terminals
where passengers board and deplane.
The big difference in Tampa's modern service
is a fast, comfortable passenger shuttle system which
does away with trudging from landsidee" to "airside"
or vice versa. Each air-conditioned car can move occupants of four fully
loaded DC8's to the landside terminal in ten minutes flat.
Now, with the help of electricity, passengers can move vertically via
elevators and escalators-and horizontally, too. The benefits of electricity
are everywhere in this all-electric jetport: In heating, cooling, communica-
tions equipment, interior and exterior lighting. It's an imaginative show-
case of how electricity keeps people and progress on the move.




Florida's
Electric
Companies
T&xpayInvstor-Owned
Florida Power & Light Company / Tampa Electric Company I Florida Power Corporation / Gulf Power Company







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Letters
Your May/June "The Florida Architect"
was an excellent issue.

Please send me two copies of this issue. I
wish to forward them to architectural
students to enable them to get advance
acquaintance and familiarity with Alfred
Parker's exemplary "Philosophy" and
"Aphorisms for Architects" presented in
this issue.
Glenn C. Hancock
Architect (Ret.)


Just a note to congratulate you on the
May/June issue of The Florida Architect.
While the magazine traditionally sets a
high standard of form and content, I
thought that the current issue was partic-
ularly noteworthy.

The lead article on Tampa International
Airport is an excellent piece of archi-
tectural reporting. On a recent visit to the
Gulf Coast I spent several hours exploring
the building from top to bottom. And
your fine article rounded out my under-
standing and appreciation of this unique
and satisfying project.

Finally, the Profile on Al Parker's Work-
shop continues the current series in a
masterful way. It is difficult to imagine
how a more interesting and productive
piece could have been developed.
William T. Arnett, AIA
Professor of Architecture


this is






... a colorful and textured finish

for all fresh concrete floor surfaces

Developed in Lambert's Florida Laboratories, KEESTONE is a specially formulated
powder, containing properly graded aggregates, in a ready-to-use form. Applied to freshly
poured concrete floor slabs, by dust-on or broadcast method, KEESTONE is floated and
troweled into the surface to simulate the natural keystone. The entire operation is completed
while concrete is in a plastic state. 0 A KEESTONE finish assures you of a colorful and
textured surface that is slip-proof and glare-proof with uniformity of color over any size
area. The finish is permanently "fused" to become a monolithic part of the concrete floor.
* KEESTONE'S dramatic surface is ideal for concrete patios, swimming pool and deck
areas, showroom floors . in fact, for any exterior or interior concrete floor surface where
a decorative, natural stone effect is desired. Resistant to heavy traffic and adverse weather
conditions, KEESTONE is a lasting complement to architectural design and landscape. U
You will be assured of a durable and distinctive appearance when you specify all concrete
floor surfaces to be finished with KEESTONE. Write for AIA File Brochure.

LAMBERT CORPORATION of FLORIDA
Plant and offices: 20 N. Coburn Street P. 0. Box 2226 Orlando, Florida
Manufacturers of: Paints Lacquers Waterproofings Architectural Coatings
Plants in: Orlando, Fla. Houston, Tex. Grand Rapids, Mich. High Point, N.C.
A subsidiary of Guardsman Chemical Coatings, Inc.


FA /20


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GRAPHICS Neal Dixon, Jr.
431S Lacera Road
G6ER VNER A L SHOW OFF Jacksonville, Florida
Peter Manners (904) 389-2045
iREii"MCLUtFIEv"M ENTS' 3 034 N. E. 12 th Terrace:
P. 0. Box 8426 Riggs Montfort
Ft. Laude~rdale, Florida 3 33110 6772 Sixteenth Avenue, North
(305) 564-7555 St. Petersburg, Florida
ARCHITECTURAL PHOTOGRAPHY (813) 896-2626

KURT WALDMANN INTERIOR DESIGN Charles Rowlson
190S N. W. 115th Street 1420 Aloma Avenue
Miamil, Florida 33167 THIE RICHARD PLUMER COMPANY Winter Park, Florida
(305) 6852898 155 N. E. 4fth Street (305) 644-1236
Miami, Florida 33137
(305),751-9775
ARCHITECTURAL MODELS LAMBERT CORPORATION OF FLORIDA
20 North Coburn
KITCHEN CONSULTANT (COMMERCIAL),I !
ADVANCE MODEL BUILDERS 1' OBox 2226
Pete~armrs JSEP D. NTONLLOrlando, Florida 32802
3e0rManr N.EP E. ANTONELLaa (&S-'305) 841-2940
3034N. R12t Terace11213 N. Kendall Drive, B-209
P. 0. Box 8426 Miami, Florida 33156
Ft. Lauderdale, Fla. 33310 (305) 274-9064
(305) 564-15S5 BONDING AGENTS, CONCRETE

ORESTr ASSOCIATES ATLAS CHEMICAL COMPANY
P. O. Box 378 4801 N W.,77th Avenue
Minmi, Florida 33133 Miumi, Florida 33166
(305) 446-8159 2 SITE Q05) 988-143

CEMENTITIOUS DECKS
ARCHITECTURAL RENDERINGS (Cemrent Fiber Decking)
OUTDOOR DISPLAY FOUNTAIN
OREST ASSOCIATES. CONCRETE PRODUCTS INC,
P. 0. Box 378 KIM LIGHTING EQUIPMENT INC. P. 0, Box 13D
Miami, Florida 33133 Brunswick, Georgia 31520
(305) 446-8159 Architectural Representative (1)2560
Raymond Tobias & .Associates(9)26-90
1725 N.E. 164th Street
CEMENT MANUFACTURERS (P. 0, Box 277) lArhitectural Representative L
North Miami Beachk Florida 33160 T. R. Bryan
FLOIDAPORLAN CEENT(305) 949-4991 3M2 Miruelo, Circlde South
Division of General Portland Ceman t Co (904)A"173 Florida
I I1I1 North Westshore Boulevard
P. 0. Box 22348Dstbuo
Tampa Floida 3622Roof Structures of Florida, fInd.
3 P. 0. Box 23221
Branch 170cation CONt. Lauderdlei Florida

Dupont Plaza Center
Miami, Florida 33132

Trinity White Portland Cement ADMIXTURES & TREATMENTS, CONCRETE
P. 0. Box 22348 COLORANTS, CONCRETE
Tampa, Florida 33622 ATLAS CHEMICAL COMPANY
4901 N W. 77th Avenue LAM-BERT CORPORATION OF FiORIDA
Mlami,.Florida 31620 NorhCbr
ENGNEEINGMODLS(305) 883-1431 P.O. Box 2226
Orlando, Florida 32802
ADVANCE ENGINEERING MODELS, INC. CONSTRUCTION PRODUCTS DIVISION (0)8124
Peter Manners W. R. Grace & Company
30M4 N. : 12th Terrace 3540 N. E, 121h Avenue
P. 0. Box 8426 Ft. Laudurdale, Florida 33308 COMPOUNDS, CONCRETE CUR111G
Ft. Lauderdale, Fla. 33310 (305) 565-4531
(305) 564-7555 Architectural Representatives ATLAS CHEMICAL COMPANY
Leslie Daniels 4801 N. W. 77th Avenue
3540 N. E. 12th Avenue Miami, Florida 33166
CONTRACTOR; PAINTING Ft. Lauderdale, Florida .,.(305) 888-1431
(305) 56S-4531
ANTONE PAINTING & DECORATING, INC. LAMBERT CORPORATION OF FLORHUDA
135 N. E. First Avenue John Brindle, Jr 20 North Coburn
Hallandale, Florida 33009 3340 N, E. 12th Ave, P. O. Box 2226
(305) 929-6289 (Broward) Ft. Lauderdale, Florida Orlando, Florida 32802
(305) 944-1720 (Dade) (30S) 565-4531 (305) 841-2940







CONCRETE, .DJECASiT PANELS HALtUKtILP. UI n LU.I.tMlAIL.. . Ii LPC ..: .I
. .. . : : ....'. .- .J... ..:: ..:;do. :. ..: . ... :: ..... .. . ri do (305) 241-2S73
SOUTHERN. PRESTRESSED ATLAS CHEMICAL COMPANY:. : Oln..d.. :..;; :
CONCRET INC. ..4801 N. W 17th Avenue :Joseph Pisano.
P.O. Box 2338 ...... iami, Florida.33.166 . . t. Lauderdale (305).583-3132
Pensacola, Flocida 32503 (305) 888-1431. '
(904) 476-6420 Steven Perez.: :
S:.LAMBERT CORPORATION OF FLORIDA Jasonville (904) 3S4-6825
20 North Coburn '
Architepniaal Representatives P.: 0 Box 2226 Edwad Toley :
E. 0. RiRenbuck, Jt. Orlando, lorida 32802 ; :. St. Petersburg (813) 241-2573
Assistant-Sales Manager (5) 8412940 .... ... .
O..B."x'.338 l ASO.:t".."NRY MATERIALS, DECORATIVE
Pensa ek.Florida 32503 flG : TWEIGiT INSULATING CONCRETE:
(904) 476.6120 : .. DUNAN BRICK YARDS, INC.
S : ... .. R. GRACE& CO. 1001 S.E. 11th Streetf..
D. M. Capeland Zonolite: .:. : :. . ialeah, Florida 33010Q:
Sales Engineer Cosruction Products Divison :. (305) 887-1525
P. O. Box 008 :1555 N. W.-First.Avenue ::. . .
Tallshase, Florida Boca Rato, Florda 33432 DUNAN BRICK YARDS, INC.
(904) 576M4818 (30DS) 395-2424 1818 North Seventh Avenue
(35) 399-733. : .. : Lake Worth. Florida 33460
Arch.tecra *(305) 582-5760 .
.. -. .. . . ". .. :...: A chitect ralRepr iesentatives. .: ':.
CONCRETE,.PRECAST PRESTRESSED Larry Bakr:." .. ... :
S : : ::: .7557 Arlingtoi Express :::
MEEIKINS-BAMMAN Apt. 01 C
PRESTRESS, INC. 1Jacaovilve, PFlorda 32211 :BUCINGHAM VIRGINIA SLATE CORP
3700 Pembroke Road (. : . ., 904) 725-0109 4110 itzhugh A avenue .
Hollywood, Flodda 33021 : : : chmond, Viglia 23230
(305) 987-060 oward Bebber (703)355-4351
(305) 625-2623 .231 Newport Avenue
Lakeland, Florida 33803 Arehiteetural Reprsetative
SOUTHERN PIESTRESSED (813) 6864392 Sam yman
CONCRET,. INC. E. R. 'Red" tchl hl Hymar Stone Corp a tio.
P. 0. Box 2338 .0 W th...... Terra.e 1025 U W 921W6 st....
Pensacola, Florida 32503 i n. :: .:da .T3156taeand, Fl oida :3802
(904) 476-6120 ..305) 235-3065 (813) 68296

Actitectual Representatives .. .: .. :.. . . .
FA. 0. R.ogt.bac, Jr. .. : jL .. DUNA" BRICK YARDS, INC.
Assistant Spies Manager r: M AV O n : o S. CE. 11 Street
O. Box 2338 Hialeah, Florida 33010
Pensacola, Florida 32503 BRICK (SUPPLIERs) (305) 387-1525
(904)476 6.120 .........BRICK(S.PPLE . .. (305) 887-1523 ..
(904) 476-6120
D. M. Cp .. DUNAN BRICK YARDS, NC. :... DUNAN BRICK YARDS, INC.
SalesE e : ::: 1001 S,"E. 11th Street 1818 North Sebvetth Avamie
PS e . .. .iae.a. Flora $3010 .. Lakp Worth, Forida 33460
P.O, Boi 2008.. : ... : ..ia:e^.tok 3 0tO ... ": ..... . 7 0
Talhassee.Floida' : : :..(305)582-57605 ..
(904) 476-6120 :AN ; BRICK YARDS, INC. :' :'::
1818 North Svewnth Avenue HYMAR STONE CORPORATION
CONCRETE, PRECAST STRUCURA Lake Worth, Florid 33460 5 da 3802
(305582-5760. 813)686-4296
SOUTHERN PESTRESSED CONCRETE UNIT MASONRY
CONCRETE, INC.
P. so, B po a 3 2503 ".CUMIER, INC. 01 OCALA
Penacoa, Flor a 32503 ... ".': .. "".: Q... 1539. ". . :', .:;. :. " 9:. :
(904) 476-6120 .. Florida 326 .. .
(904) 622-3195
Architectural Repres taives :. RPENTR
E. 0. Rogenbuck, Jr. GRANITE/MARBLE : : :
Assistant Sales Manager I MOSAIC TH:
P. 0. Box 2338 THE MOSAIC TILE
Pensauola Elorida 32503 COMPANY OF. FLORIDA. ARCHITECTURAL PANELING
(904) 476-6120 6454 N. E. Fourth Avenue.
Miami, Florida 33138 PLY-WORLD CORPORATION
S:(305) 751-.751 D/B/A Haniton Plywood
D. M. Copeland 850.S. Hughy at Gore Avenue
Sales Engineer : : Architectural R esentatives P. O. BoE 5683
P. O. Box 2008 .. Allen Kern : Olando, Florida 32805 : .
Talahassee, Florid Walter G0. Earne-st (305) 843-6600
(904) 576-4818 :mi (005) 751-7551 (Old Dminion) (IF. L. Br de)
(0 4 57 4 1 . .. Da: ; 'i : !:::i :: ;:i ,: i : ? : :: ? / :: i ::i: =i








CUSTOM CABINETWORK Ronald j. Kless Donald 1- Barton
A J. Robinette P. 0. Box 10415
MUiTSMHER KITCHENS 3201 N. W. 110th St. West Palm Reach, Fla. 33404
Miamii Florida 33167 (305) 844-6371
Architectural Repxesentatives (305) 688-0603
MUTSCHLE'R KITCHEN OF
JACKONVILIX: James L Maynard Richard Yelver-ton
William J. Lang&hr C.K.D. 2721 Regent Street 9F~hse Mabry iude 32304
Regional Sales Manager Orlando, Florida 32804 947 14
26 Mria lace(305) 293-5781
-Ponto Vedra Beach, Florida 320)82
(904) 285-,6360 Bl or
Tom Kenyon
Rdbert.L.Welky, CK.D. 3701 E. Colurmbus Drive
233. S. R 'Second Avenue Tampa, Florida 33605
Ft Sauter leFlorida 33301 (813) 621-1351 M I T R

DDoes naldoK.1Barton -MROTECTIO
MlUTSCHLER KITCHEN OF West Palm Beaeh Fla. 33404
FT. LAUDERIDALE (305) 844-6371
Rdbert L. Welky, C.K.D.
233 S. E. Second Avenue, Richard Yelverton CALKING &SEALANTS
FtLad;(erdale, Florida 33301 889: Mabry Avenue
'(305) 5,23-2373 Tallahassee, Florida 32304 ATLAS CHEMICAL COMPANY
(904 57621464801 N W. 77th Avenue
C.' "AL" RAYFIELD.& SON, INC. Miami, Florida 33166
Charles& A. Rayfed r (305) 888-1431.

Coalabtog ITF ad 33134 PYWRDC PO TINLAMBERT CORPORATION OF FL A.
(305) 444 7126 D!D/A Hamilton Plywood 2 .Cbr
'005444--126850.S. Hughey at Gore Avenue P. O Box 2226
MatDONALDh'S KITCHENLAND Orlan3205hdo0,1Florida 32802

Ft, Lauderdale, Florida 33316 ( .BuSla utmn
(305) k22-0129 CONCRETE ROOF TILE
THE DURPHY COMPANY, INC, ROUGH CARPENTRY A/P ROOF TILE (Dhivkio of
8768 8. W. 133td Street East Coast Supply Corp,)
'Mlami, Florida 33156 PLY-WORLD CORPORATION' so NXE 179th Strleet
(305) 233-0821 D/B/A Hamilton Plywood North Miamni Beach, Florida 33162,
850 S. Hughey, at Gore Avenue (305) 625-1505
DESIGN CENTER OF P. 0. Box 5683
THE PALM REACHES Orlando, Florida 32805 5550 N.W 121h Avenue
1D11 Old Okeechobee Road (305) M43-6600 Ft. Lauderdale, Florida 33309
West Palm Beach, Florida 33401 (Duraftake-In'dustrial &Underlayment) (305) 563- 3187
(305) 83,2-6767
'CONCRETE ROOF TILE: FLAT B.ERMDA
PLYWORLD CORPORATION WOOD SWING BARREL & SPANISH "S- TfIL

950, S. Hughey at Gore Avenue GEORGIA PACIFIC CORPORATION GORY ROOF TILE MANUFACTURING G, INC.
P. O. Bay, 5683 1773 N. E. 205th street
Orlando, Flotida 32805 Branch Offices NrhMai lrd 36
(,305) 843-6600 L.W hetn(305) 651-7611
(Wilson Art) 1333 Haines Street
P. O Box3344Architectural Representative
MILLWORK/PARTICLEBOARD lacksonvillej Flrida 32206 Earl Miler
(904) 356-4834
PLY-WORLD CORPORATION Dade (305) 651-7611
D/B/A Hamilton Plyood Ronald J. Kless Broward (305) 527-1771
850 &. Hughey at Gore Avenue A. 1. Robinette Palm Death (305) 832-6491
P. 0., Box S683 3201, N. W. 110Oth St.
Orado loia 20 Miami, Florida 33167
(30) 83-400(305) 688-6603 DAM1PPROOFING
(D~uraflke-Jndustrial & Underlayment)
ATLAS CHEMICAL COMPANY
MILLWORK/PREFVINISHEDPANELING Jae amd4801 N, W. 77th Avenue
2721 Regent Stroot
GEORGIA PACIFIC CORPORATION Orlando, Florida 32804 imi8 4136
(305) 293-5781
Branch Offices
L. W'. Shelton BIlB Moore LAMBERT CORPORATION OF FLA.
1333 Haines Street Tom Kenyon 20 N. Coburn
P. 0. Box 3344 3701 E. Columbus Drive P 0. Box, 2226
Jacksonville,. Florida 32206 Tampa, Florida 3 3605 Orlando' Florida 32802
(9#4),356-4834 (813) 621-1351 (305) 841-2940

























SKYLIGHTS CUSTOM ALUMINUM, ALDORA ALUMINUM PRODUCTS
SUPER 'KYPRO CS A.4875 N. WV. 77th Avenue.
.Miami,.Florida 331,66
SUPER SKYB ODUCTS, INC.(305) 8466 : .
Thiesville,Wisdonsin 53092 .4. 7-
.Thions'ill : , :is s i. ..S*.*.*Axchiteettral Represent atives.".. E..
(414) 242-2000 .. ... . C. ell
Archltectual. Representatives 4875 N. W 77th Av e e ..
Fred N. Dode Miami, Florida 33166
6240 S. W. Third Street (305) 888-4661 .
Ft. Lauderdae, Florida 33314
(305) 584,W82 Tonm Knowles
4875 N. W 77th Avenue
Demarest Company Miami, Florida 33166
P. O..Box 2799 .305.888-4661
Sarasota, Florida 33578 ... ...
(813 9587855 :. . Dudley Mugr .
S.. ... .. 4875 N. W; 77th Avenue ..
Demarest Coitpany Miami, Florida 33166. .: .
P. 0. Box 267 .. . (30S) 888-4661. : .
Winter Pa4.'Florida 32789 : .
(305) 64749301 .CLINE ALUMINUM DOORS, INC. .
S 112 32nd Aveine West
Btadenton, Florida 33505
(813) 746-4104 .. ...
WATERPROO .. ... .. ., : .NG :
ATLASP .EM A C.-' A ::NY"GEM ALUMINUM PRODUCTS. INC:..:' .
ATLAS CHEMICAL COMPANY : t.. """ :: :
4801 N. W. 77t Avenue : P. O. Box 1259 : .. ,: : .
MPm0 B.it 1 5 9 .33..16.6 ....
iMiami. lorxla.33166 : Lake Warth, Florida 33460
(305) 888-1431 .: (305)585-1766: .. .

W. R. GRACE .& COMPANY Architectural Representatives :
Construction Pr ducts Division Lyman R. Mitchell
3540 N. E. 3lti.Avenue 715 Barnett Drive
Ft. Lautderdalte, Florida 33308 ,Box 1259
(305) 565-4531 : West Palm Beach, Florida 33460
S . . . .. ".., .. (305) 585-1766
LAMBERT CORPORATION OF FLAow.: : : ; "
20 N. ob. ur ..13821 87th Avenue, North :.. :
Bo 2226.. Seminote, Florida 33542 ... .
Ortando, Florida 328,02 .. (813) 595-7697 .
(..305) 841-2940. ....

r fn "n ..- DOORS, SPECIAL, FOLDING WOOD D


wiErS, W KI nmIn .T r P.uurNLJ Ul [r. uirAlv, LN,,.
Denton L Albert4ln, Manager PANELFOLD DOORS, INC.
4924 LaSafle. .' 10700 N; W. 36th Avenue
Tampa, Florida 33607 . Miami, Florida 33167
(813) 877-7646 ... 305) 688-3501

WESTERN WATERPROOFING COMPANY INC. Distributors
Richard Norris ... The Clayton Company
1515 Alabama Avenue .902So. Main Street
Jacksonville, Florida 32209 G. .G sville, Florida 32601
(813) 398-0308.. (904) 372-9511


P1
D/
85
P.
Oi
, (3

(P
(L


laitanassee, nPurma Si.Uv/
(904) 222-2293



.ORGIA PACIFIC CORPORATION

li"anh Offices .
L W. Shelto .i
1333 Raines Streeft'
P. O. Box 3344
Jacksonville, Florida 32206.
(904) 356-4834

o ald J. es .
A. J.Robinetto :
3201 N. W. I. 0th Street
4Iti1, Florida 33167.
(305) 688-6603: ::, :

James L. Maynard
2721 Regent Street ::
Orlando, Florida 32804
(305:) 293-5781.

.Bill Moore
Tpmn Kenyon i:' ; .; :.
.3701 E. Columibs Drive
Tampa,:Florida 33605
(813) 626-6107 .

Dohal K. Baton
P. Box 10415
West Pabnt Beich, Fla. 33404
(305) 844-6371. .

Richard Yelyerton..
889 Mabry Avinuem;'"
Talbahassee, Florida 32304
(904) 576-2146;. :.




OORS, SPECIAL
.Y-WORLD CORPORATION:
BjA Hamiltlron Plywood of
St. Peteriburg, l : nc
S0 So. Hughey at Gore Avenue.
0: Box 5683
rlando, Florida 32805::.:
05) 843-6600
lid Dominion)
aine Rezo)
o kl ...n )










ALDORA ALUMINUMrPRODUCTS
4875 N. W. 77th.Avenue
Miami, Florida 33166
(305) 888-4661

Architectural Representatives
0. C. Kelly
4875 N. W. 77th Avenue
Miami, Florida 33166
(305) 888-4661

Tom K now les
4875 N. W. 77th Avenue
Miami, Florida 33166
(305)888-4661

Dudley Munger
4875 N. W. 77th Avenue
Miami, Florida 33166
(305) 888-4661










9 FIN DISHES


DRYWALL, GYPSUM

GE'ORGIA PACIFIC CORPORATION

Branch Offices
L. W. Shelton
1333 Haines Street
-P. O.,Box 3344
*Jacksonville, Florida 32206
(904) 356-4834

Ronald J. Kless
A-'J. Robmetre
j3201 N. W. 110th Street
Miami, Florida 33167
(305) 688-6603

James L. Maynard
2721 Regent Street
Orlando, Florida 32804
(305) 293-5781

Bill Moore
Tom Kenyon
3701 East Columbus Drive
Tampa, Florida 33605
(813) 626-6107

Donald K. Barton
P.O. Box 10415
West Palm Beach, Fla. 33404
(305) 844-6371

.Richard Yelverton
889 Mabry Avenue
Tallahassee, Florida 32304
(904) 576-2146


NYL COVE & STRAIGHT WALL BASE/
STAIR TREADS & NOSINGS/THRESHOLD/
CORNER GUARD/VINYL CARPET EDGES,
CAPS & REDUCERS

MERCER PLASTICS COMPANY, INC.
Plant & Regional Office
P. 0. Box 1240 Hiway 19
Eustis, Florida 32726
(904) 357-4119

Main Office
I Jabez Street
Newark, New Jersey 07105
(204) 589-4444

Regional Sales Manager
Sheldon Ostrow
Mercer Plastics Company, Inc.
P. 0. Box 1240
Eustis, Florida 32726
(904) 357-4119

Distributors
A. T. S. Industries
3690 N. W. 62nd Stieet
Miami, Florida 33147
(305) 633-3221

Atlantic Distributors, Inc.
6300 N. W. 32nd Avenue
Miami, Florida 33147
(305) 696-3330

Atlantic Distributors, Inc.
1140 S. Rio Grande Avenue
Orlando, Florida 32805
(305) 851-6440

Atlantic Distributors, Inc.
5438 Vernon Road
Jacksonville; Florida 33209
(904) 781-9133

Ashley Aluminum Inc.
5120 W. Clifton
P. 0. Box 15463
Tampa, Florida 33614
(813) 884-0444

Atlantic Distributors, Inc.
2202 E. 13th Street
Panama City, Florida 32401
(904) 763-0723

Blackton, Inc.
1714 Alden Road
Orlando, Florida 32803
(305) 425-6684

Chavers Fowhand Distributing Co.
2101 W/S State Road 77
Panama City, Florida
(904) 785-5231

Harper Distributors, Inc.
1608 Sligh Boulevard
Orlando, Florida 32806
(305) 424-4508

Sun Coast Distributors
2223 Fowler Street
Ft. Myers, Florida 33901


ATLAS CHEMICAL COMPANY
4801 N. W. 77th Avenue
Miami, Florida 33166
(305) 888-1431


BALTIMORE PAINT &
CHEMICAL CORPORATION
2325 Hollihs Ferry Road
Baltimore, Maryland 21230
(301) 837-3030

Architectural Representatives
Walter J. Hoff
P.O. Box 15073
Orlando, Florida 32808
(305) 293-4238

Edward M. Humbert
2325 Hollins Ferry Road
Baltimore, Maryland 21230
(301) 837-3030

Henry A. Schueler
8411 Annwood Road
Bardmoor Country Club
Largo, Florida 33540
(813) 392-2140

HARRIS PAINT COMPANY
1010-26 North 19th Street
Tampa, Florida 33601
(813) 247-3161

Architectural Representative
Architectural Services Dept.
General Offices
Harris Paint Company
1010-26 North 19th Street
P. O. Box 1381
Tampa, Florida 33601
(813) 247-3161 Collect

Factory Branches
(Contact Branch Managers)
2911 Cortez Road
Bradenton, Florida 33505
(813) 756-1816

302 W. Robertson Street
Brandon, Florida 33511
t813) 689-5661

43 Hernando Plaza
Brooksville, Florida 33512
(813) 796-4711

1801 Drew Street
Clearwater, Florida 33515
(813) 446-8771

440 So. Cocoa Blvd.
Cocoa, Florida 32922
(305) 636-5137

1040 E. Oakland Park Blvd.
Oakland Park, Florida 33308
(305) 565-2596

130 Highway 17-92
Fern Park, Florida 32730
(305) 831-2623


- I






































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Fl rd '. 9h r is 9 -ii U7 co c r 9

an ecaue ofthe lim -e, tee is

wa see 9n th sumssos T qult
of 9h wokasi of99 brcwr an L
stcc prjet though wa 9 e-
9 e Ho evr th Jur 99 s diapone 9o
9n the lac o9f puli hosngpojcs
Thr wer onl two o of 9 wh99 ch
recive a9 awrd an asawys hr
was a do iac of sigl 9aiyhoss

Th naur of thsyarsAarswr
99c tha it foce 9n tosrosy O O W R
question ~ Ah cassfrteprsn tt
of pulil fuddpoet.I tta u ouhatPl ec onyBac
poliica an ecno i siuto is no fieCo pe ela ec
suc as to mak it imosil to bulaosn&CriAcietAIA
anywhere~~~~~~~~ inteUie tts tteDla ec
pree9 time? Thi yer' enre to the .o
Flo id Arch tec ura Co p tto Fiet n Rei e c / Dad County 1

qusto 9h prgrm 99 de whc Ro9r 9Whitton, Arc itet A An
muc of toa' bulig ar binGov
9--nst--c9-d.

Ths entie shwe tha th quait of4JMRIWR
design~ ~ ~ ~ fo Mass hosig inluin C0

peaey or an tha ho9sin is the Wila Mogan Arciet A I A/
ma o ar 9a of to a arh te t r fie Ja k on il
thtsol9aea rae ereo

t h u h d e o e t o i t T r i al C o p e a m a I t r

natona 9irport/Tampa

Arc itcs 9ng 9.es- 9- 0 0Inc./







Fo th Age ** ck n i Ile

Free man/ leens 0ume A
Aet/ln es In ./ac so vil

T~~~~~ AnodsReiec/onuGrv

Anoiai A sscae Arhtet

Plannrs/CconutG.ov

Urba Reea Prjc ** .0.
4ort & Lee, Arhtet
Pla AesCcnu rv







Southeast Palm Beach County Branch
Office Complex / Delray Beach
Jacobson & Currie, Architects, A I A/
Delray Beach



Honor Award

"This County Complex was chosen for an Honor Award be-
: ;' cause of its direct organization, and its concern with what
appears to be a fairly simple although diverse building pro-
: '' gram which can expand easily to meet the needs of the
various functions. The Architect's concern with spatial
quality as it relates to the organization of the overall build-
., ing is clearly articulated. The quality of the detailing and the
.' *. almost fanatic concern with consistency is commendable.
.'t .' A very simple, straightforward building with a clear struct-
ural expression."
S. OWNER: PALM BEACH COUNTY
CONTRACTOR: W. G. LASSITER CO., INC.
.- CONSTRUCTION FOREMAN: EARL CRESELIOUS
















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.












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IX



Ve







Firestone Residence / Dade County

Robert Whitton, Architect/Coconut
Grove


Honor Award
"A clear, volumetric, simple, straightforward building with
elements clearly expressed. Commendable inner spatial
penetration. The building has derived a commendable sequen-
tial movement system. The form of the glass off the master
bedroom area is inconsistent with the rest of the building,
nevertheless this was clearly the best of the houses submitted."
ENGINEERS: MCGLINCHY & PUNDT


PHOTOS: EZRA STOLLER











WI








Florida State Museum / Gainesville


William Morgan, Architect, A IA/
Jacksonville




Merit Award
"Harmonious site plan for a building which coLld have been
extremely imposing and ascertive because of its size. This
building uses the site extremely well. Unlike so many build-
ings today, it does not try to dominate its surroundings, but
is rather sympathetic to its sui rroundings. There is a certain
amount of monotony in the presentation of the outdoor
spaces, and the Juriy felt that more variety could have been
employed in the development of some of the outdoor spaces"
OWNER: FLORIDA STATE BOARD OF REGENTS
ENGINEER: HALEY W. KEISTER, P.E.
CONTRACTOR: THE AUCHTER COMPANY


Upper Level Exhibitions


PHOTO: G. WADE SWICORD
































































fil






Terminal Complex-Tampa Inter-
national Airport./Tampa

Reynolds, Smith and Hills,
Architects-Engineers-Planners, Inc./
Jacksonville


Merit Award
"The sound planning of this complex upon which the
architectural forms were hopefully derived was the thing
which particularly impressed the Jurors. The apparent inter-
connection of various circulation systems from automobile
to bus to plane, and the articulation of the open circulation
space was very strong."
OWNER: HILLSBOROUGH COUNTY AVIATION
AUTHORITY
GENERAL ENGINEERING CONSULTANT: J.E.
GREINER COMPANY, INC.
CONTRACTORS: McDEVITT & STREET COM-
PANY, CHARLOTTE, N.C.
J.A. JONES CONSTRUCTION CO.
C. A. FIELLAND, INC.













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LANDSIDE BUILDING
ISOMETRIC SKETCH




































































































RENTAL CAR FACILITi


CSE CcE -uIL-II.


LAUS.DE BUIDIG





Eugenia Coleman Memorial Addition
To River Garden Hebrew Home
For the Aged/Jacksonville
Freedman/Clements/Rumpel Archi-
tects/Planners, Inc. /Jacksonville


Honorable Mention
"The program for this project presented an extremely
difficult problem. The Jury questioned the symetry of
the plan, however were very impressed by the quality of
the detailing and the concern of the Architect for making
a variety of both circulating and living spaces. The exterior
skin was extremely well conceived and detailed in a sophis-
ticated manner. This structure appears to be sympathetic
with the existing building under very severe site limitations.''
OWNER: RIVER GARDEN HEBREW HOME
FOR THE AGED
CONTRACTOR: BATSON COOK COMPANY


















































* AV













it'll






Antoniadis Residence/Coconut Grove


Antoniadis Associates Architects &
Planners/Coconut Grove



Honorable Mention
"The Architect is to be commended for his energetic use
of materials to achieve a most economical building with
a great deal of spatial excitement. This project is energetic,
creative and obviously a great deal of thought was given to
its design. The ingenious use of found materials at the local
city dump and at the local salvage stores gives this project
a unique origminality."
.OWNER: YIANNISANTONIADIS
LANDSCAPE ARCHITECT: TED BAKER


LOWER PLAN



PHOTO: YIANNIS ANTONIADIS




















































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Urban Renewal Project 1/Miami

Borroto & Lee, Architects &
Planners/Coconut Grove


Honorable Mention
"Under what must have been very difficult budget condi-
tions, this project shows an area of concern for the privacy
of the individual and for each development unit. The site
plan is so organized as to create private areas as well as
community areas for the use of the residents. A very simple
and very clear unit plan, which is to be highly commended.
The quality of the outdoor program relieves what could
have been an uninteresting repetitive exterior."
OWNER: ECUMENICAL DEVELOPMENTS, INC.
CONTRACTOR: APGAR & MARKHAM CON-
STRUCTION CO., INC.


R. BR BR


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FLOID ASOCATO OF THE










M34303) 6365 :(913) 24f7-3161 G AF CORPORATION (RUBtROWD)
Floor Products Division
761 No. Eglin Parkway 7543 Town-nt-Country Plaza 140NWest 51Lst Street,
Fr. Wal*o Beach, Vlorida:32-548 Tampa, Fl;orida 3.3615 Now York, New York 1020-1
(904) 2428315 (813) 8S4-9771 (212) 582476(K)
523 W.;Viversity. Avenue 9364,No, Florida Avenut. Saleg Representatives;
Gainesvil" Florida 32601 Tampa, Florida -33612 Lou A. Lento,
(904) 3761206 i83 3200 18801 Lanaire frive
Miami,, Florida 3 3157
4445 Half cod Boulevard 2202 South Dale Mabfy (35 3513
Rollywb< #, Florida 33G21. lma lrd 30
(3W5) 98 -27-84 (813) 253-0943 Cad .Wlo
10231 Fleetwood Drive
1245 Kbig Street 8896- 56th Street Tanlpg, Florida 33642.
Jacksonvffle Florida 3220 TLemple Terrace,.Florida 33617 (8.0) 932-81,861
(904).389 37 (813) 988-5716
Diftributors
723LNo. Edeot 52Oecoe odRavvll-flarnap Distdbuting Co 'rpi
Jacksorvillk, Florida 32-204 West Pa"n Beach, Florida 33,401: 16500-N. W- 15th Avenue,
1904) 3-840641 (35 8-05MiamiL Florida 3316,9
(305) 621-3054
9827 Bea.i06oulevd LAMBERT CORPOR ATION OF FLA.
Jacksonv~ille Florida 32216 20NrhCbr L. B. elrprto
:(904) 715 33 P. 0- Box, 2226 14GS Second Avimnue
Orlando, Florida 32802 Tma lrd 30
922 Tiumnan, venue (305) 941-29+0. (M3) 248-5071
Key West, Florida 33040
(305) 296-3431 L. B. Sowell Corporation
2224 Alden Road
420 Lakp *irior Drive Orkandol Florida 32803
Lakeland, loridm 33801 (305) 423-7648,

PERLTEXSIMULATED ACOUSTICAL
274 Nith ain lvd'TEXTURES INTRIMOR-EXTERIOR
Margate Florida 33D63
(305 974960W. R- GRACE & CO.'

Miam FiN a 33W~d CoAenu ro tio Product DWvisoP
(305)6 650824 55N.WFisAvueRESILIENT SHEET FLOORING,
Boca R aton, Florida 3 3432
3500 Sol, Orai*g Blossom Trail G35 9522 GAF CORPORATION.(RUBEROID.)
Orlando, Flrilla 3280S 35 3977 Floor Produt Division.
(305) 4252597 140O West 51st Sfrcet
Architectural Representative~s New York, New york 10020
6 15 Wesit 11th Street Larry IBaker (212) 5 8Z-7600
Panama City Florida 32401 7557 Arlington Expresway
(904) 76,3-N462 Ap E20 ales Rprsnave
Jacksonville Florlda 32211 Lou A. Lento,
2901 Not "E" Street (904) 725-0109 18801 Lenaire.Drive-
Pensacola, Plorida 82401 Mia'mi, Florida 33157,
(9"4) 4M8-4043 Howard Bebbor (305) 2354,037
2631Newport Avenue
24,76 No,. Federal Highway Lakeland, Florida 33803 Claude L. Wilson
Popn 0 cFord 36 83 686-4-392 10231 Fleetwood Drive
(305) 943-35 Tampa, Florida 336 12
824 $o. Tam"iarni Drive & P- "Red" Mitchell83 9288
WotCart,: Florida 33950 8701 S, W. 126t Terace Dsrbtr
(813 6217601Miai, Forid 3316 Iowell-Hfarap Distributing Corp.
(305) 25-306516500 N, W. 15 th Aveu
3643 Fiffh Avenue, North Miami Florida. 33160:
_9Ptrsug Fla. 33713 John F. RcfttMrfth
(83 9-433801 N. W. 79th Terrace )J, B Sowell Corporation
Coral Springs, Florida. 3 306 0 145Second Avenue,
-74-7 No. Washington Boulevard. 13 7-6215 Tampa, Florida 33605
Sarasota, Fl~drd 33,577 -(813) 248-5071
(813) 95$-4405
Ted o soitsL. B. sow ell Corpo rat ion
-1322 So. A"am 176S Cypress 2224 Alden Road
T 3lwasIF ,orida 32301 Tarnpa; Florida Orlando Florida 32803
(904) 224-23:19 (.813) 251-0051t (3.05) 4'23-7649,








SLTEArchitoutufal Representatives Tqdroy Associates
Allen Krarn P. 0. Box 4527
DUCKINGHtAM VIRGINIA SLATE CORP. Walter G, Earnest Tatmpa, Florida
410 Fit~zhpgh Afenue Milami (305) 751-7551 (813) 251-0051
Richmiond," Vriiala23230
(704) 355-4351 Edward Tolley Demerest Co.
St. Petersbug (813) 241-2S73 P. 0. Box 267
Airehiteptural Representative Winter, Park, Florida
Sam HmnRichard Lee (305):647-4301:
Hymar Stone Corporation Orlando (305) 241-2573
1025 U. S. 92 West Ed Farris
Lakeland, Florida 33802, Joseph Pisrano 200 St. Andrews Blvd.
(81,3) 686-49 Ft Lauderdale (305) 583 3132 Winter Park, Florida
(305) 671-4008

TILE, CERAMIC Jacksonville (904) 354-6825 The Clayton Company
902 S. Main Street
AMERICAN OLEAN TILE CO- OOIEMN-OECMNIIU Gainesville,'Florida
1000Cannn AvnueSPlRtY-ON FIREPROOFING
LangdlPnslai 19446
(215 8551111W. GRCE &CO.FIREPLACE UNITS, METAL

Archtitectural Representatives, Contruction Products Division DUNAN BR. C E.DS I NC. tre
T homas N. Ho'l Jr. 155 5 N. W. First Avenue 10 .E 1hSre
'123 Techefuncte Drive Boca Raton, Frlorda 33432 Haeh lrd 31
Covington, Loutinina 70433. (305) 39S-2424 (305) 887-152 .5
(504) 992-3881
DUNAN BRICK YARDS, INC.
Pau W.HorogArchitectural Representatives 18 18 Seventh A-venue, North
R51 Lake Sue Avenue LryBkrLake Worth, Florida 33460
Winer arkFlrid 32897557 Arlington Expressway (305),582-5760
(305 6442811Apt. E-201
Jacksonville, Florida 32211
Frank JL. Jones,(04 725-0109 PARTITIONS, RETRACTABL-/FOLDINGfWOOD
340 Hfarbor Court
Key B'iscayne Howard Bebbex PANELFOLD DOORS, INC.
Miami, Florida 35149 2631 N1ewp~ort Avenue 10700 N. W. 36,th Avenue
(30) 31-536Lakeland,.Ftorida 33803 Miami, Florida 33167
(813) 686-4392 (305) 688-3501
84105 Outlets
MiamiDistribto Ceter E. R.."Red" Mitchell Dsrbtr
AmrcA~n-Olean Tile Company 8701 S. W. 126th Terrace The Clayton Company
29888S. W, 28,th Lane Miami, Florida 33156 902 S. Main Street
Miami, Florida 33133 (305) 235-3065 Gievle lrd 20
(305) 444-9941 (904) 372-9511

Tamps Distribution Center .V8herceGeorge P. Coyle & Sons
American Olean Tile Company Coral Springs Florida 3306 0 2361 Dennis Street
a905 Cypresis Street Jacksonville, Florida
Tampia, Florida 336017 (405) 974-9215 (904) 356-4821
(815) 8776741
Folsom Specialities. Inc,
Distriutors1906 S. Monroe Street
Allstate Tile & Supply, Inc* Tallahassee, Florida 32302
6,11 NkW.72nd Street (904) 222-2293
Mammi, Florida 33150
(305)751-455 PECI LTIE Graham Sakes Company
Allgtate Tile & Supply, Inc- 528 S. Pineapple
211 N., R. 32nd Street Sarasota, Florida 33S77
Oalai Prk loid 338CHUTES (813) 958-4646
(305)A Par,3loida3309 (Mail, Trask, Linen, Spural Dust, Debris)
Nesbitt & Company
Allstate Tile & Supply, Inc. CONSTRUCTION PRODUCTS CO., INC.66N.W90hSre
11703 Acme Street O:F.LUDRAEMiami, Florida 33150
Orlndo Flrid 32051150 S. Wi 20(h Way (305) 754-2576
(31k) 4226121 -Ft. Lauderdale, Florida 33312

TII.J, CERAMIC DecLi:94-7 PARTITIONS SYSTEMS, MOVABLE
Archtitecturid Representatives
MOSAIC TILE COMPANY OF FLA. Ken Germain MASON'fE CORPORATION
6454 N -E, Fourth. Avenue P. 0. Box 1326 10360 Evendale Drive
,Miami, Plorida 33138 Jacksonville, Florida Cincinnati, Ohio 4S241
(30) 71-7$1(904) 389-4469 (513) 563-6111






























JUC WmiU LMO
Joe Whitten Company. Inc.
1232 Or.toa Street
P. O. Box6753
Jacksonville, Florida 32205
(904) 781- t51

SKYLIGHTiK EXTRUDED ALU

SUPER SKY PtQDUCTS, INC.
P. O. Box 47 :
Thbensalle, Wismonsin 53092
(414) 242-2000.

Amhitectira Representative .
Fred.N. Dodge
6240 S. W. Third Street
Ft. Landetdale, Florida 33314
(305) 584-0082

WINE VAULT/IEPRIGERATED
REDWOOD ROOM

WINE VAULTSeOF FLORIDA
1014 N. E. 43rdiStreet ..
Ft. Lauderdale, Florida 33308
(305) 565-8280'
Architectua ARepresentative
Evelyn Ebeliag.
1014 N. E-4_rd Street
Ft Lauderdale, Florida 33308
(305) 565-8280


MINUM


wiiaviiJ.'l Irioa a.3130 .
(305. ) 233-0821

.. . DESIGN CENTER OF THE PALM BEACHES : :.
::: 01 Old Okeechobee Road : : .
West Palin Beachi Florida 33401 i
(3051 832-6767


SAUNA ROOMS & RECREATION

VIKING SAUNA OF FLORIDA &
1014 N. E. 43rd Street
.Ft, Lauderdale, Florida 33308 .
(305) 565-8292

Architectural Reptesenitatives
,,"' Ed Farris .
200 St. Andrews Blvd. .
Winter Park, Florida 32789
(305) 671-4008


Bob Nadeau
960 2nd Avenue, North
Naples, Florida 33940
. (813) 642-4451
"""" Ben Brown: '
S. : 175 Weica Road, N, .
S. Atlanta, Georgia
. .. .(404) .252-6217 .

Barney Gill
5234 Verdun Court
Colummbus, Georgia 31907
(404) 689-6649


11 EQUIPMENT RERRTE
REWOOD ROOM


KITCHEN & LAVATORY 4
MUTSCHLER KiTCHENS

ArchitectuilahRepresenti
MUTSCHLER KITCHEN:
William 1. Laigohr, C.K.
Regional Salei Manager
26 Maria Place
Ponte Vedri Beach, FlO6
(904) 285-6360


CABINETS. WINE VAULTS OF FLORIDA,
1014 N. E. 43rd Street
Ft. LAuderdale, Florida 33308.
tives (305) 565-8280
N OF JACKSONVILLE
D. A. architectural Repmsentative
Evelyn Ebefing
S 1014 N. E. 43rd Street
ida 32082 : Pt Landerdale, Florida 3330
S(305) 565-8280


N EQUIPMENT

GCIRCiIA


CAIN & BULTMAN, INC.
202 N. 11th Street
Tamps, Florida 33602
(813) 229-6571:

CAIN & BULTMAN, INC,
1111 N. W. 165th Street
Miati, Fioida 33169
(305) 625-0461 ::.


EASEL PAINTINGS

S: J. ROBERT STOBS B.F.A.
7010 N. E. 4thCour .
Miain, Florida 33138
S(305) 751-1692
(305) 757-4132 (residence)


FURNITURE:

THE RICHARD PLUMER COMPANY
155 N. E. 40th Stieet
Miami. Florida 33137 .
(305) 751-9775 .

MURAL PAINTING:. .

J. ROBERT STOBS F.A.
7010 N. E. 4th:Court
Miami, Florida 33138
(305) 751-1-692.
(305) 757-4132 residencee)

[ STADIUM, CLASSROOM AND
AUDITORIUM SEATING
S. EYWOOD-WAKEFIELD COMPANY
1206 Central Street
Gardener, Massachusetts 01440
S. (617)632-2300.


Architectural Representative .
Tom A. Gaboiele
53 Jamestown Drre.
Ormood Beade, Florida 32074
(904) 677-0291


L8







Bill Rexford Engineering & Equipment Co., Inc.
Tampa (813) 98"-217, 1748 Old Bainbridge Road
SPEC IA L Tallahassee, Florida 32303
UC 1 % GA ENEGY, OTAL(904) 222-0750

LOW TEMPERATURE INSULATION' FLORIDA GAS COMPANY 15 Memoral HigtoHhw taly lrda
PLYSTYREINE INSULATION P. 0. Box 44 Tampa, Florida 33622
Winter Park, Florida 32789 (813) 877-7686
W. R. GRACE & C0. (305) 644-2210
Zonolte -Mr. Ice Machine Company
Construction Products Division Architectural Representative 1924 0Okechbobee Road
15$ N.. FrstAveueW. W. Selzer West Palm Beach, Florida 3 3401
BPoca.Raton, Florida 33432 P. 0, Box 44 30)683-4380
(305) 395-2424 Winter Park, Florida 327 89
(305) 39949173 (305) 644-2210

ArhiecurlRqprsenitatives Distribution Offices OIL ENERGY (Pool Heaterjs,Hot Water
Howrd Bobber G J. Lynn Heaters, Boilers)
2631 Newport Avenue P. 0. Box 911
L~akelftnd, Florida 33803 Datn ecFoiaBELCHIER OIL COMPANY
($13) 686-4392 (904) 253-S635 P. 0. Box 1751
Miami, Florida 33101
LarryBaker J. X. Stevens (305) 672-6801
7557 Arlington Expre&,wayP OBo30
Apt E-01Jacksonville, Florida Architectural Representative
Jacksonviffle, Florida 32211 (904) 354-8391 Lee BassI
(904 7250109Belcher Oil Company
E. R. "'Red" Mitchell R- C, Asbury Mai-F.Luedl
8701 S. W.' 126th Terrace P. 0. Box 1487 P" 0. Box 1751
Miami Florida '33156 Lakeland, Florida Miami, Florida 33101
(30S) 235-3065 (813) 686-3153 (305) 672,6801
Jack Laney R, R. Mason Branch offices
-7440 S, W 140thl Drive P. 0. Box 4421 1,018 Kinth street
Miami, Florida 33158 Miami, Florida West Palm Beach, Florida 33401;
(305) 235-7367 (305) 371-1674 (305) 833-0867,
Joh F.Reterah1. M, Lynch 41 It Trask Street
3801 N. W. 78thTerrace P. O, Box 2,43 3 Tampa, Florida 33614
Coral Springs, Florida 33060 OldoFora(8387-9341
(305 9746215(305) 425-4661
~2212 Sixth Street
B. C. Pawl Sarosota, Florida 33577
P. 0. Box 134-29 .(813) 959-5541
EiCB HANIC AL se FoiaMain Street
Fort Myers.]BeachFlorida 3393i
BRASS PLUMBING IXTURES, & VALVES (813) 463-6191

WOLVERINE BRASS WORKS IEAKGMCH ES&QUP NT3506 Prospect Road
648 Monroe Avenue. N.: W. Naples, Florida 33940
Grad Rpid Mihign 4502SCOTSMAN (R) ICE MACHINES (813) 64948141
(616),451-2581 SOS Front Street
Albert Lea, Minnesota 56007 PUBN M RS&r
Architectural Representatives (0)3336
Wiflliam Gallo.Dsrbts CHICAGO FAUCET COMPANY
4602- 27th Avenue, South Dsrbtr
St. Petersburg Florida 337 311SlmnRfigrtoI Architectural Representatives
(813) 347-9844 812k Rossece Street 2 John S. Ryan & Company
Bob G, Bull (904) 353-3143 8340 N. E. 2nd Avenue
210 Aocad Avue Miami, Florida 3 313 8
'West Palm'Bah lrd 30 Gray Products Corporation (3W5) 758-7253
(305) 686-0636 3800 N. W. 35th Avenue Thomas F. Seabridge
Miami, Florida 33142 P .Bx67
DISPSALS GARAGE(305) 633-51 West Palm Reach, Florida 3340s:

INSINK-ERATOR G, WV. Horrell Equipmaent Co. (0)5530
320 W. Robinson Street at 1-4
Archtectral epreentaivesOrlando, Florida 32801 PLUMBING FIXTURES &TI
Robert A. Bond (305) 241-9595 (Kitchen & Bathroom)
Jeff Nelson
BOND AGENCY, INC. Engineering & Equipment Co., Inc, MOEN
9838 N E. 2nd Avenue 1336 Florida Avenue 37Woodland Avenue
Miami, Florida 33153 Panama City,, Florida 32402 Elyria, Ohio 44035
(30GS) 634-2395 (904) 785-4376 (216) 323-5481








Architeotual Representatives WATER HEATERS, LECTRIC & GAS Architectural: Representative
Jack McDedtt (Residential. Industrial & Commercial) John Colburm "
P. O. Box 4745,.Sunrise Station ... Ring Power Corporation
FL. Laudetdale, Florida DUR-O-MATIC WATER HEATER MFG., CO. P.O. Box 537 ,..
(305) 278-0285 : :. :1000 East 17th Street ....... 1600 Taleyrind Avenue.
S ., .. iaeah, Florida:3301 : Jacksonville, .Forida 3220L
Terry .Gales :. (305) 887-7338::. (904) 353-4881 .
6246 Shady Oak Driv .. (Call Colect. .: :: : '" .
Iacksonville, Florida .... : ;:.. ... ELLY TRACTOR COMPANY .
S (904) 744-8697. 7675 N. W. IthiSret.
S.. :: Miami,Florida 33144
Arnold Gross (305) 887-7411 :':
15705 S. W. 88th Court A
Miami, Florida .. ECTR A L Aritetral Representative
(305) 235-Q996 K. David Julian ..
S:... .. . ly Tractor.Company
John McGilvery 7675 N. W. 12th Stret
2767 Hleate.t Place LIGHTING FIXTURES, .... Miami, Florida 33144
Saasota, Florida GENERAL'AND CUSTOM 305 887-7411
(813) 959-3869" .
S ... M .. .....THE STUDIO OF LIGHTING. INC. O L ROZIERMACHINRY CO.
S.. Matt Lcar a : 08 N.E. First.Avenue .. INDUSTRIAL DIVISION
. 2503 Fou.Seasons ::. ..:..::Miami, Florida 33132 : ; p. Box.1872 :i .
Winter Park; Florida .. (305) 373-21.71 Tampa, Florda 601
(30) 671-424 .: :.(813) 626-7171
LIGHTING FIXTURES, INTERIOR
NOERS. NON-SCALD (COMMERCIAL AND INDUSTRIAL USE) ArchitectukalRepresentatives
SHOWERS, NON-SCALD .:. W Brt Jones

. SY ONS INDUSTRIES 99.Center Stee:. : : Tampa, Florida 33601
... ..:Merd en, Connecticnt 06450..: (8 3)626-717 .
Artectual Repreentatve (203) 235 4474... : .. : .
John S. Ryan & Coiipany .R...ph W. r eoh, J"i
8340 N. E. nd Avenue .Arehitectur representative P. O. Box 5128
Miami, Florida 33138 : RusselC.Kirk Orlaido,. Florida 3205
(30) 758-7253 . 2519 Buttonwood Drive: (305)'425-265 .
ThomasF. eabride Jacksonvill, Florida 32216
P. 0. Box 6274 (904) 721-2841 MUSIC SYSTEMS, CENTRAL
West Palm Beach, Fla. 33405 Walt Quamaun ELQDY, INC.
(305) 585-3606 WaltQualmann MELODY, INC.
S.. : Stimpson 1759 Bay Road
Walt Qualmann Agency Miami Beach, Flojda 33139 .
'2875 ..E. 2h Court. :. . .. (305) 37341 :
SINKS AD WATER F. LERSLaderdale Florida 3330 .. ,. :::. .
-STANLE. ..SS. .." "(305) 564-h5129 :Ahetctural R preset ttive
Ivyng.L Wexier
E fKAY MANUFACTURING COMPANY DiSlbut : 1759 Bay Road
Geneal Electric Supply Company Mimi Beach,'Florida 33139
Architectural Representatives 351 East Fourth Street : (305) 531-7341
Robert Az-Bond Jacksonville, Florida 32205
RbJeff NelA B ". (904) 353-9011 Distributor
ft n A T..U V TM '' "* 'Melody, Inc. : .i
ONDAGN C, INC.e Graybar Electric Company 1759 Bay adc .
Min Florida 33153 : : .1563 essieStreet ... ... .. amieach, Florida .33139
(305. .F 33 Jacksonville, Florida 32206: : ..: :: ) 531-734 .
)634-295 (904) 356-7611
.ill R83fo8d 1 ..General Elceitc Supply Company. 3165 McCrory Pl.
ST 813 )988-9217 '":. E: ":: AK2770N. W 24th Street S ..
S. Miami, Florida 33152 : 13 .
S305) 635-1361 Orlando, Florida 32803
(305) 241-4441
VALVES, THEIMOSTATIC MIXING Graybar Electric Company :: Reprosuttie
2111 N. W. 21nd Avenue Architectural Reprosewtative
POWERS REGULATOR COMPANY ... .: Miami F. rd Aveue : A Shel
Miami, Florida 33142 3)65....t....Place
" : :":. (30) 633-6941. .3J65 McCoury Place:....
Architectural Representatives .(30 33-6941 Suite. 130
Robert A. Bond : : : Orlando, Florida 32803
S Jeff Nelson . ELECTRICAL STANDBY (305) 241-4441:
BOND AGENCY, INC, : ENGINE/GENERATORS
9838 N. E. 2nd Avenue Distrlhutor
Miami, Florida 33153. RING POWER CORPORATION:: Florida Music Networkinc.
(305) 634-2395 P. O. Box .537 3165 McCrory Place
1600 Talleyrand Avenue Suite 130
Bill Rexford Jacksonville, Florida 32201 Orlando, Florida 3280.31; '
Tampa (813) 988-9217 (904.353-4881 .. (305) 241-4441 ::







WIRING DEVICES PEACOCK CONSTRUCTION COMPANY POOLE ENGINEERING COMPANY OF TA IMPA
P. 0. Box 7087 290)9 Bay to Bay Blvd.
LEVITON MANUFACTURING CO., INC Ft, Myers, Florida 33901 Tampa, Florida 33609
236 Gieenpoint Avenue (813) 936-2189 (813) 837-2481
Brooklyn, New York 11222
(212) 383-4500 PROEFR.FE-NIELSEN CONSTRUCTION COMPANY REBANE CONSULTING ENGINEERS, INC:
2321 State Road 580 5020 Cypress Street
Distributor P, 0. Box 932 Tampa, Florida 33607
Raybro Electric Comnpany Dunedin, Florida 33528 (813) 872-1827
907 Ellarnae Avenue (813) 7S3-2133
Tamnpa, Florida DAVID E. RUSSELL & ASSOCIATES
(813) 229-1921 IRANON &.JIMENEZ, INC, 110 Riverside Avenue
P. O.Box 7638 Jacksonvillo, Florida 32202
Tampa, Florida 33603 (904) 356-2654
(813) 872-2725
SMITH,, HARDAKER &HUDDLESTON.
LA W~ C A E PAUL SMITH CONTRACTING COMPANY, INC, 2223 Oak Street
A RCHITECTS Bi~ oxif 1912 Jackso~nvil,5 Forida 32204
(813) 2535321
WILLIAM, A. O'LEARY SYDNEY H1 STILLEY
9727 South, Dixie Highway FTB RS OSRUIO OPN 0. Box 4939
Miami, Flord- 3315.6 7010 N. E. 4th Court Jacksonville, Florida 32201
(305) 667-2192 Mam!, Florida M338 (904) 396-1960
(305) 751-1692
-LEE-W. SCHlMOLL. VAN WAGENEN & SEARCY, INC.
4816 South Sunset Blvd. ROBERT L. TURCHIN, INC, 337 W. Forsyth Street
Tgmpa Florida 33609 1,83S Purdy Avenue. Jacksonville, Florida 3 2202
(813) 83-1-6164 Miami Beach, Florida 33139 (904) 356-5573
SANFRD SV~g(305) 53178411
2430 Commnerial Blvd.
Ft, Lauderdale., Florida 33308
(365) 7718184
EDWARD D. STONE, JR.& ASSOCIATES, P.A.
2400 East Oakland Park Blvd;
Ft- Lauderdale, Florida 333016 C N U T N
STRESAC-, SMITH *'D STEWARD, P.A. E G N ER
,1661 S, Andrews Avenue
,:t, Lauderdale, Florida 33316
(0)525-3133 BARR, DUNLOP & ASSOCIATES, INC.
P. O Box S985
Tallahassee, Florida 32303
(904) 224-41618
GENE A BRADLEY, WHITWORTH ASSOCIATES, INC,
'OTRACTO-0RS iifg.

BATSON-COOK COMPANY
611 Florida National Bank 134ilding WAYNEH. COLONEY COMPANY, INC
P. O Box 4963 364,Office Plaza
Jacksonville, ]Florida 32201 Tallafrassce, Florida 32 301
(0)3,54-1443 (904) 877-7,129
FRED M., Cox, INC. DAVIS YOHALEM & ASSOCIATES, INC.
4102. Lenox Avenue 233 Commercial Blvd.
P- 0. Box 6567 Lauderdale by the Sea
Jacksonville, Florida 3220S F L rdl, Florida 33308
(904) 388,0564 (3405) 772-4340

DANLEF CONSTRUCTION COMPANY, INC. HUFSEY NICOLAIDES ASSOCIATES, INC.
5560 Wirnin Way 290SW 28th Lane
Jacksonville, Florida 32,207 Mjami4 Florida -33133 FLO~iDA ASSOCIATION OF THE
(904) 396-6922 (305) 445-8501 AMERFilCAN INSTITUTE OF ARCHITECTS
Suifte 210, 1.000 Ponce de Leon Blvd.,:
GEISMER & MITCHELL JEKN HRAD N.Coral Gabtes, Florida, 33134 (3061 44*5761
-P. 0., Box 3 231 2120 N. E, 21st Street
Jacksonville,, Florida 32206 Ft. Lauderdale, Florida.33305
(904) 856-6382 (a05) 565-7571,

MILLS & JONES CONSTRUCTION COMPANY OBOLER & CLARKE, INC,
P, 0. Box 1257 3041 N. W, 7th Street
St. Petersburg, Fl1orida 33731 Miami., Florida 33125
(81'3)1969"174 (305) 649-0444





EVEN FATHER'S CHANGE IS TOP DRAWER!
FATHER IS CHANGING. AND GROWING. FATHER INDUSTRIES HAS BECOME ANOTHER NAME FOR DRYWALL.
FACT IS WE'RE ALSO IN MANUFACTURING. AND SUPPLY. LEASING. LAND DEVELOPMENT AND CONSTRUC-
TION. THAT'S WHY WE CHANGED OUR NAME TO FATHER INDUSTRIES. TO MAKE IT EASIER FOR YOU TO
REMEMBER WE DO COMPLETE FINISHING. INSIDE AND OUT. AND WE'LL HAVE AN ANNOUNCEMENT NEXT
MONTH ABOUT A NEW MANUFACTURING DIVISION. TO FINISH CALL FATHER. CHECK OUR TOP DRAWER.


CAMImE
INDUSTRIES
EXECUTIVE OFFICES: 145 SO. MAGNOLIA AVENUE, SUITE 435 ORLANDO, FLORIDA 32801
Cather Industries. Inc. / Fern Park (305) 831-2300 / Ft. Lauderdale (305) 584-2440 / St. Petersburg (813) 522-2102 / Sarasota (813) 959-3493
J & W Plastering Co. / Orlando (305) 831-7575 c J & L Paint Co. / Ft. Lauderdale (305) 584-2452 0 Florida Rolling Mills & Supply Co. / Miami (305) 377-0722





For a few days each year,

you cant get a dime's worth of help

from a PPG architectural rep.

The rest of the year, a dime is all you need.


This is a picture of our boys' an-
nual conference, product seminar,
and sweatshop session. It's the one
time of the year that you can't get
much out of them.
But on any other given day, all
you need is a phone call to get them
rolling.
They work hard because they've
got a lot to work with: PPG Envi-
ronmental Glass. It's a great family


of glass products that can meet any
esthetic consideration you have in
mind, solve any environmental
problem you're faced with, and pro-
vide a solid return on investment
for the owners and developers of
your next building.
Just think, you can get all that
for a dime.
PPG Industries, Inc., One Gate-
way Center, Pittsburgh, Pa. 15222.


PPG: a Concern for the Future








INDUSTRIES




















Arbitration If the AIA Contract is used, arbitra-
tion is very useful in Client disputes. It is legally
binding in Florida, it is a final solution and is
usually less costly and time consuming than
other methods.
Owner/Contractor Agreement It is not advisable
for the Architect to prepare this agreement, but
rather he should give the information needed
from the Architect for this agreement and sug-
gest to the Owner that his Attorney review and
approve the contract.
Certification of Compliance with Drawings and
Specifications Caution should be used in word-
ing any such certification to Surety Companies,
Municipalities or other Governmental bodies
especially when a full time project representative
is not used.
Liability Insurance If an Architect plans to
change to another Insurance Company, he should
make certain that there is no gap in his pro-
fessional liability coverage. Also, after retire-
ment, an Architect should continue to have
professional liability insurance to the end of the
Statute of Limitations of the States where his
buildings are constructed. Usually this type of
insurance is at a reduced rate.
AIA Contract Documents Wherever possible,
avoid the use of contract documents which are
not standard AIA forms. In general, they are
worded for the best protection of the Architect
and the Owner.
Supervision If a non-AIA contract document is
used, avoid the use of the word "supervision" by
the Architect.
Sub-Contractors The Architect should avoid
conducting any business directly with sub-
-contractors or workmen on a construction
project since it may appear as supervision, which
is not his responsibility.
Application for Payment The Architect should
be cautious about certifying amounts in the
application for payment since the Surety Com-
pany or the Owner may hold the Architect liable
for any discrepancies.
Typical Detail Avoid the use of the term "typ-
ical detail" since it is a vague term. Be specific.
Existing Utilities Be careful about noting exist-
ing utilities on drawings since this is an item
which properly is in the province of the Owner
and his Surveyor.
Owner's Consultants It is better not to copy
information from the Owner's survey or soil
borings but rather to reference these documents


on the drawings and have them available in the
Architect's office for review by the bidders.
(Such things as soil bearing capacity, set backs,
property lines, etc. are properly in the province
of the Owner's Consultants.)
Stop the Work It is no longer the Architect's
role to stop the work according to the new AIA
documents. The Owner now does this (usually on
instructions from the Architect), for incorrect
materials but not for safety precautions or con-
struction methods.
Performance Specifications Architects should
be more Performance Specification conscious
especially for items manufactured off site of a
structural nature.
Errors and Omissions When an Architect omits
an item which can be added later without tearing
out already completed work, and this item adds
to the Owner's property value, then the Archi-
tect will probably not be liable. But, if the item
requires moving or tearing out existing work to
comply with the code, then the Architect may
very well be liable.
Perfection of Drawings The Architect is not
required to be a guarantor of the perfection or
the thoroughness of his drawings but he should
exercise reasonable and due diligence of an
average nature practiced by his profession and in
his region.
New Products An Architect should be careful
about specifying any product or any structural
system without previous experience. He should
obtain a letter from the manufacturer giving
specific guarantees about the performance of the
product.
Limited Service Contract If an Architect were
to sign a contract requiring him to prepare
construction documents, his responsibility would
be limited to that phase only and would not
extend to the construction administration phase.
Construction Cost Increase Always inform the
Owner, in writing, as early as possible, regarding
any change in the construction cost.
Conference Memorandums Even on the smallest
projects, the Architect should put in writing any
change in the program or other instructions
arising out of a conference with the Owner. It is
preferable to have the Owner respond and agree
with the Conference Memorandum in writing.
Oral Agreements During the construction
period, oral agreements to furnish additional
work for additional money which goes beyond
CONTINUED


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t 850 S. Hughey at Gore Ave.
D Orlando, Fla. 32805
0 Phone (305) 843-6600
UJ Hamilton Plywood
2860 22nd Avenue North
g St. Petersburg, Fla. 33733
Phone (813) 894-7627


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the original contract amount (or upset price) are
not enforceable since this constitutes a change in
a written contract.
Terminal Expenses According to the AIA Archi-
tect/Owner Agreement, the contract may be
cancelled at any time by the Owner. Terminal
expenses will be explained on a list to be pub-
lished by the AIA this summer. One example was
given where an Architect had hired extra staff to
handle a particular project and had to pay them
to the end of the week after cancellation by the
Owner.
Completion of the Work If the Contractor feels
that it was necessary to do extra work not clear
in the drawings, he must first complete the work,
then seek damages.
Adequate Records An Architect should also
keep all sketches, drawings, notes, conference
memorandums, etc. at least until the conclusion
of the work and after final payment. This is
especially true if it is necessary to go to Court
and the Architect is required to show the scope
of his work and the Owner's changes and in-
structions.
Payment by the Owner Payments made to the
Architect according to the Construction Sched-
ule upon completion of various stages is tanta-
mount to approval of the drawings, changes, etc.
Request for Services If a Client enters an


Construction Prod

of For

Manufacturers of
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Architect's office and requests services without
discussing fees or signing any written agreement,
the Client is liable for payment for these services.
Billing Client should be billed at least on a
monthly basis so that he does not get too far
ahead of the Architect.
Shop Drawing Approval The Architect should
follow the suggested wording regarding shop
drawing approval as noted in the current AIA
Manual of Professional Practice or else say
"Checked by __ ,A.I.A." -
Consultant's Insurance If an Architect carries
Professional Liability Insurance he should make
certain that his professional consultants are also
insured since it may very well be required by the
terms of his insurance policy.
Preliminary Drawings Until, the construction L
documents are complete and ready for con-
struction they should be stamped with the words E
"Preliminary Drawings not for construction"
since many preliminary drawings have a way of E
being used during the construction period. z

All of these items are merely notes taken during
the Seminar and are not intended as legal advice.
As was suggested during the Seminar, if you fore-
see a problem or are in doubt about any legal
matter consult your attorney before the problem
arises, not afterward. u 01


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We hope that this article will assist in making a
greater percentage of our building associates
more aware of a few shortcomings in our re-
sponsibilities towards the client.

Many treat a sprinkler system as an after thought
and not as an important part of the project. It is
ironical to think of the time and effort spent in
preparing a beautiful rendering of the proposed
project complete with landscaping and lawn to
enhance the facade and general appearance of
the proposal. The first impression of the presen-
tation usually dictates success or failure.

Design of the foundations, floor plans etc., are
done according to building codes and accepted
practices.

In the general shuffle many fail to advise their
client that if the finished product is to look like
the rendering and most important, maintain that
look, the landscaping will need an adequate
sprinkler system. Those not interested in this
phase of the job should contact a specialist in the
field of lawn sprinkler design. Very few can excel
at all phases of design, that is why we are in the
age of specialization. More and more clients are
demanding the services of landscape architects,
interior decorators and professional lawn sprink-
ler designers. Many investors have had to replace
the entire landscaping due to no irrigation or in-
adequate irrigation.

There are sprinkler consultants in Florida who
are aware of the local conditions and the best
equipment for the job. Unfortunately, these tal-
ents are not used as often as they should be;
Consequently, good lawn sprinkler designs are
quite rare in South Florida.

Our past dry season (Feb.-June) showed up the
number of good sprinkler systems. It was a dis-
grace to see the condition of landscaping and
lawns. Less than 5% of the installed systems were
effective in maintaining landscaping and lawns.

Too many projects are left to the builder or gen-
eral contractor to supply the irrigation without a
professional design or specifications. The land-
scaping and sprinkler system are about the last
jobs to be completed. Cutting corners to save
money show up at this juncture. Some builders
that are not governed by design and specifica-
tions put in an apology for a sprinkler system.

Common faults in sprinkler design noted in Flori-
da:

1. Spacing of heads are too far apart for ade-
quate precipitation and uniformity of water ap-
plication.


2. Undersized pump and pipe, resulting in
lack of pressure to operate heads efficiently.

3. Single stream sprinkler heads covering a far
greater area are mixed with spray heads (mist) in
the same line, resulting in too much water in one
area and not enough in others.

4. Watering streets, sidewalks, driveways,
walkways, and buildings. Staining of buildings,
cars boats etc., are a common sight.
How many times have you gone visiting and have
been told to "watch out for that sprinkler" or
have had to use this phrase to your friends and
visitors. This is quite unnecessary. Those of us
who have this type of installation must agree that
there should be a better way of life.

Good design criteria gives many benefits and
bonuses:

1. Economy of water and an ecological ben-
efit.

2. Landscaping is watered so that the water
reaches the proper root depth.

3. Lawn gets the correct amount of water for
its type and root depth.

4. The drudgery of the manually controlled
system is replaced with an automatic system that
waters in the early morning when wind is at the
minimum.

5. The correct sprinkler equipment is used.
Safe and minimal maintenance. No broken
sprinklers after each mowing operation, no back
breaking drudgery of clipping around pipes.

6. Fertilizing and bug control can be done
easily, economically and efficiently. Savings in
fertilizing and bug control and maintenance, will
pay the difference in cost of a good system in a
short period of time.

Something has to be done to improve the lot of
the investor, be it a home or a development. Our
associations, Florida Irrigation Society (FIS) and
the Sprinkler Irrigation Association (SIA) a na-
tional association, are dedicated to improving the
quality of irrigation. If the Architect and Land-
scape Architect Associations were to work in
conjunction with the FIS and SIA we could get
local and state legislation to protect the innocent
by having a set of codes and inspections, sprink-
ler designs done by licensed and qualified per-
sons. The day this phenomenon comes about it
will save the investor millions of dollars per year,
and further bring the dignity of our profession to
the fore. E


L.
W-a


FA /55







"The USS Homes system changed


me from a low-volume, high-quality


builder to a high-volume,


high-quality builder overnight."


Sam Canterbury
President
Canterbury Construction Co.
Rockport, Texas


*13


"There's a big upturn in
housing coming, and I'm
going to be ready for it.'
"I was turning out five or six high-quality
units a year, and making a good reputation
for myself around Rockport and on Key
Allegro Island off the Texas coast. So I was
pretty skeptical about switching from stick-
building to any kind of building component
system.
'Mainly, I guess, because I didn't want
to be locked in on design. I had ideas of my
own about how houses should be put
together, and so did my customers. Building
systems just struck me as being too rigid for
my tastes.
"I was wrong. USS Homes had a display
at a Houston show, and I liked what I saw.
The quality I like in a house was there. The
flexibility I wanted was there. And there's just
no denying that USS HOMADAY Building


Components have helped lower my closed-in
costs. Besides, they're manufactured right
here in Texas.
"I expect to build over 100 units this
year, and I still have all the design freedom
I've always had. You know, this is hurricane
country, and you have to build solid. This
system is completely adaptable-I can change
elevations and plans, build on piling, use
additional bolts or hurricane anchors and add
anything else my customers want.
"It's funny, but the first two homes I
built using this system not only went up a lot
faster, they sold faster, too. And they sure
sold me on USS Homes."
If you'd like more information on
USS Homes, write for our "Components
Catalog and Erection Guide." There's an
edition prepared for your specific geographic
area. Just mail the coupon.
USS and HOMADAY are trademarks.



USS Homes
Division of United States Steel

F- --------------------
Mr. N. G. Day, Manager-Dealer Sales
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P.O. Box 86 (USS 7318), Pittsburgh, Pa. 15230
Dear Mr. Day: I'm interested in learning how I can erect buildings
faster and at lower cost. Please send me a free copy of your USS
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'00


Over the years, I've been guilty of about 100
speeches and presentations to AIA groups of one
size or another, mostly about what AIA is doing,
did wrong, or ought to do about public relations.
And somehow, like the sole survivor of an
ambused platoon, I've looked up and found that
while I've been talking, a large number of people
and programs have come and gone at Institute
headquarters. The people include a formidable
group of public information people, five PR
department heads, and two AIA staff directors.

The point of saying all this is that the air has
been filled with words over the years. At this
point, anything more that is said about this sub-
ject needs to be said as pointedly as possible.

If we're going to talk usefully about public rela-
tions, we'd better start with the same mental
pictures. Architects instinctively think in visual
terms and you've managed to afflict me with the
same habit.

So imagine that you're looking in a mirror. What
looks back at you is your image. It's a lousy
word; but descriptive in this case. You can dress
up the image a little, hide the wrinkles, and add
or detract from apparent maturity. But cosmetics
provide only a temporary disguise. Reality will
show itself.

This is the first useful thing to know about pub-
lic relations: There is only one thing that you
can reasonably expect it to do for you. All you
can expect it to do is for it to shorten the length
of time it takes people to recognize you for what
you are. Not what you want to be, or ought to
be, but what you are. If you're fuzzy, an effec-
tive PR program will make people find it out
faster. If you're beautiful, people will find that
out more quickly too.

Many people, groups, and corporations are
unqualified to be bona fide PR clients. They may
indeed have a PR problem, but either the nature
of their enterprise or their conduct within it
makes it impossible for them to attract the kind
of favorable attention they want no matter
how much time and money they spend on the
effort.

The second useful thing to know is how to define
it for yourself so that it sets up a pattern for the
development of a program at any scale. Here's a
practical definition. Public relations consists of a
three-phase process described by three key
words: Evaluation, identification, communica-
tion.

More formally, public relations is the process of
evaluating what you have to offer in terms of
public wants and needs; identifying your pro-
duct, service, and policies with the satisfaction of
those wants and needs; and then communicating
this state of identification to the people on
whom your prosperity depends.

To set up a new chapter or evaluate an old one,
evaluate what you're trying to do. Whom are you
trying to reach? What are your objectives, short


and long-range? What are your assets and liabili-
ties? You've got both. Write it all down. Set up a
structure to handle a program. It can't produc-
tively be shunted off to one man or one com-
mittee. Interlock your public relations com-
mittee with your chapter executive committee,
most logically through the chairman, and then,
ideally, interlock the committee membership
with the membership of other action committees
of the chapter. Through this or a similar device,
PR can become what it ought to be: An effective
voice for the significant activities of the organi-
zation.

What are the points of identification between
your gorup and the interests of the community?
How can you bring your talents and experience
to bear on public problems and needs? How can
you blend community service and self-interest to
the benefit of both?

You can involve yourself. Take stands. Demon-
strate your relevance to your changing com-
munity. Concentrate on subjects within your
area of expertise and credibility. Do your home-
work. Operate as a group. Be specific, persistent,
aggressive. Talk and write in plain language.

PR for this profession stands for Professional
Responsibility. This is the best possible "identi-
fication" between yourself and the community.

If you do these things well, the third step -
communication will become a good deal easier.
This generally consist of a planned mix of activ-
ities which I don't propose to dwell on now.
Most of you know what these things are; if you
don't, you can find out from the chapter PR
handbook, available from the Octagon. Perhaps I
should add only that the communications phase
should consist of deeds as well as words pub-
licity is more frequently earned than gotten.

The national AIA will help you. By helping to
formulate positions on issues at the national level
and providing interpretation of these positions to
chapters and State organizations. By developing
new tools to help you fight successfully at the
community level. By telling you what other com-
ponents are doing about similar problems in their
areas.

In 1971, the Institute is concentrating its efforts
in two major areas public policy and pro-
fessional performance. The two, of course, are
closely related. One deals with the architect's
competence to practice and the other with his
opportunity to do so. Both deal with effective
service to the community through better environ-
mental design.

During 1971, AIA will formulate a far-reaching
urban policy consisting of a number of carefully-
chosen positions on the major elements that
shape the urban environment. It will be the job
of government relations to carry these positions
to Capitol Hill and lobby effectively for their
adoption. It will be the job of public relations to
promulgate and promote them to government
and the community.


FA / 58





This activity will be an important part of AIA's
PR mix during the year. Other elements will
include a two-day conference held for the mass
media on urban growth and design by AIA in
joint sponsorship with the Columbia University
Graduate School of Journalism; a slide presenta-
tion and possibly a motion picture on the rise of
the community design center movement across
the nation; and a revamped advertising program
that will promote professional services to entre-
preneurs in print publications and plug childhood
education on environmental design appreciation
through unpaid TV spots.

At this juncture, somebody is thinking, well, that
sounds very nice, and I'm glad the Institute is
doing something, but how can I use PR to do
something for myself?

Last year, quite unexpectedly, I wound up
making two management studies for architectural
firms one a rather large organization with a
generalized practice and the other relatively small.
and with a limited practice. It was an illumin-
ating experience.

Both firms had recently gone through corporate
changes. Both were trying to close a generation
gap, broaden areas of practice, and establish a
higher and more consistent visibility in their
logical markets. It proved to be entirely practical
to go through the three-step PR process with
each. Each study involved an internal examina-
tion of present identity and capability, the
present package of clients and services, the de-
sired future mix, and the capability of the firm
to create a credible link between itself and its
prospects.

Each ultimately faced a number of questions,
large and small, that included the definition of
market areas, identification of prospects by
market, creation of a flexible, modularized visual
presentation, a new "capability" brochure, and -
quite important a reliable system for docu-
menting major projects in good pictures and
words (the latter in filed editorial information
sheets). The system becomes vital to the success-
ful solicitation of articles in general and spec-
ialized publications which identify design de-
cisions of specific usefulness to the client.

In such a situation, the discussion usually ex-
tends past narrow questions of communications
techniques to substantive questions of commun-
ity service; expansion of professional services by
association, joint'venture, and retention of con-
sultants; and research into arcane areas of land
development, realty economics, and opportun-
ities in government programs. All of this assumes
that you've got to give a lot of time to PR and
other aspects of business development.

Time-consuming? Of course it is. But, unless
you're dumb-lucky or so patently gifted that
clients flock to you, it's the price of success. This
assumes that "success" equals more business, and
that you're willing to make all the personal sacri-
fices that this expenditure of time demands. In
the end, it's a matter of personal decision and
CONTINUED


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FA /59















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Cather Industries
Construction Products Co., Inc.
of Ft. Lauderdale
Construction Products Div.,
W.R. Grace & Co.
Dantzler Lumber & Export Company
Dodge/SCAN -McGraw Hill
Information Systems Co.
Dunan Brick Yards (third cover)
Florida Gas CBS Panel Division
Florida Investor Owned Electric Utilities
Florida Portland Cement Division
Gables Offset Inc. (back cover)
Georgian-Art Lighting Designs, Inc.
Gory Roofing Tile Mfg. Company Inc.
Lambert Corporation
Linder Industrial Machinery Co.
Orest Associates (second cover)
Ply World Corporation
PPG Industries
Rolladen, Inc.
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Southern Prestressed Concrete Inc.
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United States Steel Corporation/
Homes Division
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Homes Division
Kurt Waldmann/Architectural
Photographer
Walton Wholesale Corporation


49
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62
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54
68
52
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20
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2
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56-57
61
59


FA /60


commitment. The depressing fact is that the
most common denominator in most people who
are generally regarded as being successful is a
single-minded willingness to work long hours.

There are, of course, professionals in every field,
including my own, who have no stomach for
community service, no patience for meetings, no
talent for presentations, and no enthusiasm for
selling. Everybody doesn't have to do these
things. But somebody does.

Finally, to close the circle, a word about AIA.
All organizations like this- professional societies,
associations, civic groups are relatively ineffic-
ient by nature. They tend to veer between
excessive democracy and totalitarianism, often
exhibiting the worst faults of both.

Yet, in a way that government can seldom man-
age, such organizations have the capacity period-
ically to regenerate themselves, become useful
where they were frivolous, sharp where they
were dull, swift where they were slow. This, I
think, is happening at AIA. Credit goes to a
Board that finally had the wisdom to reshape its
own practices and to go out and find a new staff
leader and order him to lead them.

Over the years, I've concluded that I've been
involved with the profession for three reasons:
Profit, interest, and potential. I've about given up
on profit; I can't figure out any way to make any
real money out of this profession. My interest
has gone up and down like a voyeur's respiration
rate, depending on whether the Institute was
concerned with matters of moment or
mickeymouse.

Right now it's about as high as it's ever been, and
that's because I think it's becoming possible -
just barely possible that this profession may be
able to realize the great potential it's always had
and become a genuinely important force in
American life. 0















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..and, with them, their furniture, equipment and
valuable drawing file. Completely destroyed by the wind and
water of Hurricane Camille.
Luckily, a portion of the file was on SCAN film,
including several of their current projects.
These were quickly duplicated from SCAN's Master
File; and, as Guild & Grace put it, provided them with an
unexpected benefit from their SCAN program.
Architects who use SCAN enjoy many "unexpected"
benefits. For example, did you know that SCAN cuts your plan
costs by drastically reducing the number of sets needed?
It encourages wider, more competitive bidding, by
permitting more bids to be made.
It improves the accuracy of bids by giving estimators
a handy, replayable film.
It cuts bidding costs by reducing the time and travel
spent in getting bidding documents.
And, finally, SCAN provides you with a compact record
of each job and design, and a backup copy in our Master File
in case of an emergency.
Yet, it doesn't cost anything to have a SCAN program of
your own. Simply ask any Dodge representative.


Dodge/SCAN
McGraw-Hill Information Systems Company
M Architects find their gratis
microfilm copy far less
S space-consuming to store than
blueprints. And a lot more
durable.


















"This, as citizens, we all inherit. This is
.. ours, to love and live upon, and use wisely
AA114E %1r -T down all the generations of the future."
V:I'V From This Is The American Earth, Sierra
IWOH IT 1- Club.


Since the recent dawning of the realization of
our environmental crisis countless words have
been written on environmental problems and
many actions have been instigated. The subject
of this article deals with the potential death of an
ecological system and the loss forever to man-
kind of yet another wilderness area of natural
beauty. It is the beginning of the story of how
this area, and others like it, might be planned and
guided in growth and development and saved for
"Generations of the Future".

With President Nixon's halting of the Cross Flori-
da Barge Canal culminating months of effort and
research by the Florida Defenders of the En-
vironment and other concerned groups and in-
dividuals, there was the realization that this was
not the end. Viable alternatives must be pro-
posed and studied, not only for use of the canal
right of way but, as a guide to the economic
development of the entire region. With this in
mind, the FDE approached the Florida Associ-
ation of the American Institute of Architects and
plans were laid to stage a "Charrette", an in-
tensified planning effort of problem solving, to
formulate a land use plan for the Oklawaha Re-
gion.

At an orientation meeting early in May plans
were outlined and finalized by representatives
from FDE and FAAIA as well as individuals from
the American Institute of Planners and the
American Society of Landscape Architects. The
working force of the Charrette would consist of
5 teams each comprised of 3 architects, a planner
and an ecologist. Each team would be assigned
one part of the study area. A resource team
would provide background data consisting of
maps, statistics, research studies and other mate-
rials relating to population, land uses, geology
and soils, transportation, etc. Mountains of such
basic data are necessary to begin a thorough re-
gional planning study and fortunately much
material pertinent to this effort had been con-
densed into an environmental impact study made
by the FDE. By necessity a charrette of short
duration can only deal with limited numbers of
facts and the most useful in this case proved to
be soils and vegetation studies coupled with maps
on to which data was transcribed.
CONTINUED


co










co


0


"We have a responsi-
bility to be a part
of the healing proc-
ess as well as a part
of the controversy."


FA /63















"Success of new
towns in the next
30 years may well
lie in building on
small existing towns
rather than setting
out to create an en-
tirely new town."


The study area was defined as the Oklawaha Re-
gional Ecosystem which encompasses approxi-
mately 2000 sq. miles stretching from Gainesville
on the north to Leesburg on the south and
bounded roughly by U.S. 441 to the west and
the St. Johns River to the east. It is an area
which has been used traditionally for man's out-
door recreation, including within its boundaries
Silver Springs as well the Ocala National Forest.
Settlement and growth has taken place mainly
around the perimeter and pressures for use and
development have been light until now. However,
the growth of Central Florida to the south and
the Flagler and St. Johns County Atlantic coast
as well as major through highways which funnel
increasing numbers of tourists into the state, not
to mention economic dreams dashed by halting
of the Barge Canal, all indicate the area must
receive immediate planning study if it is to be
utilized to its fullest potential.

The Charrette process should be designed to be
orderly but unstructured, allowing maximum in-
teraction between participants and providing an
atmosphere where-in ideas act as catalyst for new
concepts. Events cannot be scheduled within
rigid time limits, yet there must be one co-
ordinator who arbitrates decisions and sees that
the process flows evenly from a beginning
through to a self determined goal.

The Oklawaha Charrette began on a Friday
morning with the teams divided for reconnais-
sance and observation of the area, mostly of the
Oklawaha River, by air and by boat. One team
assembled in Apopka and drove through their
area by car enroute to the Charrette site at Silver
Springs.

At any time when a Charrette subject is design or
planning involving an actual physical area, it is
well, indeed mandatory, to begin with a time of
personal observation. Only by this means can
participants develop a personal feeling of involve-
ment and commitment to the problem, and com-
bined observations become an invaluable re-
source to the process. In respect to the Oklawa-
ha, the impact of the tragedy of the destruction
which has already taken place through canal con-
struction as compared to the remaining natural
beauty could only be fully understood through


this personal observation. One who has seen such
as this cannot fail but have his attitude toward
environment affected.

Following this reconnaissance the process was
loosely organized to allow Friday night and day-
time Saturday for each team to develop its plan.
By Saturday evening each solution was to be well
in hand and planning teams were to break into
presentation teams to prepare exhibits for the
Sunday afternoon public presentation. Such was
the plan and in general it evolved that way but
only through much agonizing discussion. In the
months time lapse between initial orientation
meeting and the Charrette, each team met to dis-
cuss and formulate their approach to the prob-
lem. Yet Friday evening found most participants
unsure as to what they were to do and how to
proceed.

It was apparent that though the approach of each
team was to be individual, the end product in
terms of a land use map had to be done with a
unity of purpose which could be easily under-
stood by the public. It was at this point, first on
a basic approach to planning and later on graphic
presentation of the plan, where intense and
agonizing discussions yielded a perhaps unique
thought process which served well for this Char-
rette and one which can be applied to other such
future efforts.

As an approach to planning process, there were
two basic concepts, each personified by individu-
als. First there was the methodical approach of
transferring data to various overlay maps, cata-
gorizing multiple detailed land uses and corre-
lating these with the overlay maps to arrive at a
land use plan. Secondly was a creative conceptual
approach which categorized all uses as natural or
man-made and which established basic plan con-
cepts upon which detailed studies would be
based. For this Charrette the first process was
deemed too complex and the second too sim-
plified.

It was at this point that the co-ordinator was
needed to guide discussion and to determine di-
rection. Following presentation of each approach
and discussion by the group, with important con-
ceptual contributions by the ecologists, there


FA /64





"Parameters do not
create the plan cre-
ative use of para-
meters do."



"This kind of thing
needs much more of
an ecological ap-
proach."

evolved the concept of an "impact scale" measur- ...
ing the interaction of man and nature from active .
or productive, use of land by man through a N
graduating scale to land as a passive natural sys- -
tem that serves man in its own ways.

Thus ended the first day, but even at this point
actual application of the process was not clearly
understood and further discussion took place be- ..
tween team co-ordinators during the day on
Saturday before a unified approach to presenta- in
tion was finalized. The final land use key, to be
color coded, was divided into five categories: 1)
Urban/Community, 2) Production, 3) Active .
Preservation (Recreation), 4) Restoration (of de-
structed areas), and 5) passive preservation (no
human use). Intensity of use in each category
and overlapping of uses was signified by vertical
stripes of varying width. I

Within the framework thus established each team
proceeded to plan their own area, amid intensive
discussions of soils, ecological factors and even
potential uses of sewage effluent. Procedure
among teams varied but most worked basically in
developing first soils and vegetation maps from
which land uses consistent with these were pro-
posed. One approach which seemed to present a
clear indication of the proposed plan used only
two colors, orange and green, representing man
and nature, with intensity of use indicated by
width of lines. For instance, urban areas became 4
solid orange, recreation equal orange and green
and passive reserve areas entirely green. Thus,
with an understanding of the graphic scale, the
two color map derived enabled a quick visual
comprehension of the plan.

The process by which the plan was developed '
was equally interesting. Each portion of the study ..
area was subjected to thorough discussion of
alternate uses with input by all team members.
But even this process, which seemed solid, must
be founded on a complete understanding of
terms used among team members from different
disciplines. The ecologist involved lamented the
fact that he would bring up a point in one con-
text only to see it return to later discussion
changed in form and meaning.

And so the Charrette went on with Sunday .-
CONTINUED


FA /65


'I

























morning's effort concentrated on putting to-
gether the five disseparate studies into one over-
all plan. This was accomplished on a large map
approximately 8' x 8' representing the con-
ceptual plan done in the familiar bubble diagrams
and overlaid with a clear milar sheet showing pro-
posed land uses color coded to the five basic
categories decided upon. Because of the nature
of this map and the cost of redoing it for repro-
duction purposes, it is not now available for il-
lustration here. The plan evolved was generally a
unification of existing uses within the area with
suggestions as to future growth and development.
Existing cities would be encouraged to expand
rather than developing new towns, but this ex-
pansion would be in a manner to preserve natural
areas for recreation as well as for such uses as
aquifer recharge. Existing communication and
transportation corridors would be retained with
all future changes in modes being implemented
along these same routes. Destructed areas such as
the lower Oklawaha River would be restored and
existing areas of natural beauty as well as areas
containing unique species of plant or animal life
would be preserved.

It should be emphasized that this is not a plan
which will become THE PLAN for this region.
Rather, it is the result and illustration of a
process whereby planning concepts and para-
meters can be quickly but soundly established,
serving as the basis for later long range study and
planning efforts by appropriate persons working
within established political and economic frame-
works. The same Charrette effort applied to
other regions of Florida could easily become the
first steps in developing a state land use plan.

The overall goal of this Charrette was to develop
methods by which can be communicated to the
public the necessity for the appreciation of en-
vironmental factors in regional planning. For
this, as persons become participants in a world
that is more and more densely populated, there is
need to change social attitudes in order that
people may live at peace with each other. Also,
there is need to understand that such planning
for life systems is totally necessary and that
Government, at whatever level, must be deeply
involved with the change or no change decisions
which become mandatory in the support of both
human and natural life systems. (JWT).


Four Recommendations to the General Public and for
State and Local Governments from this "Charrette"


1. It is to be recognized that the Oklawaha River
is the major preservation spine for the entire
2,000 square mile area and as such is essential
for the survival of that area. The toxicity
which is contaminating the head waters of the
system at Lake Apopka and the Rodman Pool
are conditions which need to be eliminated
immediately.

2. The major cities in the area, including Ocala,
Palatka, Gainesville and Leesburg, should re-
cognize they must begin to carefully plan for
future urban development. This development
must be structured in densities to limit the
occurring urban sprawl. Spillover of urban
development into critical land areas should be
curtailed.

3. Man-made elements within critical land areas
that are harmful to the natural life-giving
values of the Oklawaha system should be
phased out as quickly as possible to effect re-
storation.

4. The land plan adopted by this group on this
date should be reviewed by State and Federal
Agencies now involved in the area with the
hope that it may be adopted as one of the
initial regional plans to be implemented by
the National Land Use Policy Act.

"The natural areas
exist. The problem
lies in how to su-
perimpose man on
this environment
without destroying
it."


FA /66









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Dr. Robert S. Bolles, Dean
College of Architecture & Fine Arts
University of Florida
Gainesville, Fla. 32601 1NA


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