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| Front Cover | |
| Advertising | |
| Table of Contents | |
| FAA makes clean sweep of 1959 officer... | |
| AIA board appoints gamble | |
| Opportunity bulks big ahead | |
| You and the A.I.A. | |
| The business of the convention | |
| Toward a new type of civilizat... | |
| As science sees our future | |
| Business of the convention (continued... | |
| Toward a new type of civilization... | |
| Broward County placed first in... | |
| News and notes | |
| You and the A.I.A. (continued from... | |
| Message from the president | |
| Back Cover |
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Front Cover
Front Cover 1 Front Cover 2 Advertising Page 1 Table of Contents Page 2 Page 3 FAA makes clean sweep of 1959 officer slate Page 4 Page 5 AIA board appoints gamble Page 6 Page 7 Page 8 Opportunity bulks big ahead Page 9 Page 10 Page 11 You and the A.I.A. Page 12 Page 13 Page 14 The business of the convention Page 15 Page 16 Toward a new type of civilization Page 17 Page 18 Page 19 As science sees our future Page 20 Page 21 Page 22 Page 23 Business of the convention (continued from page 15) Page 24 Page 25 Page 26 Toward a new type of civilization (continued from page 17) Page 27 Broward County placed first in chapter-affair-of-the-year Page 28 Page 29 News and notes Page 30 Page 31 You and the A.I.A. (continued from page 12) Page 32 Page 33 Page 34 Page 35 Page 36 Message from the president Page 37 Back Cover Page 38 |
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0 44th ANNUAL CONVENTION I, lieport Issue DI .SPLAY December, 1958 c7A Florida ArchitCc OFFICIAL JOURNAL of ith FLORIDA ASSOCIATION OF ARCHITECTS of the AMERICAN INSTITUTE OF ARCHITECTS ,. TROPIX-WEUE Doors and Shutters TRADG MARK REGISTERED II Use Tropix-Weve Doors for: e Space Dividers Wardrobes Storage Closets Screens Room Dividers Shoji Panel Provide complete accessibility without requiring the floor and wall space of swinging doors .. This new development using Slide-A-Fold door principle provides smooth, depend- able action for a lifetime . Saves space and creates beautiful effects at minimum cost Available in Shoji, Panel and Woven Wood designs. All standard and custom sizes . Also produced in accordion doors, window shutters, etc ... Woven Wood TROPIX-WEVE PRODUCTS, Inc. 3590 N. W. 52nd St., Miami NE 4-1749 FLORIDA TILE . . offers architects a Florida-made ceramic tile of the highest quality in a wide range of popular colors. Sample available upon request from the distributors' showrooms listed below. 8FLEXIBII1TY P C QUALITY ECONOMY OURABtllIY U I* ] bI DISTRIBUTORS: Atlanta Tile Contractors' Supply Columbia, S. C. Renfrow Dist. Company, Inc. Ft. Lauderdale Miami Tile Dist., Inc. Ft. Myers -Gulf Tile Dist. Jacksonville- Miami Tile Dist., Inc. Melbourne East Coast Tile and Terrazzo Supply Miami -Miami Tile Dist., Inc. Sarasota Palm Tile Dist. St. Petersburg -Tile Dist., Inc. West Palm Beach -Sikes Tile Dist. Winter Park- South East Tile Dist., Inc. DECEMBER, 1958 01 0 74e Florida Architect OFFICIAL JOURNAL OF THE FLORIDA ASSOCIATION OF ARCHITECTS c 7Thi Isse --- FAA Makes Clean Sweep of 1959 Officer Slate AIA Board Appoints Gamble . . . . Opportunity Bulks Big Ahead . . . . By Ralph Delahaye Paine, Jr. You and The AIA ........... By John Noble Richards, FAIA The Business of the Convention . . . Toward a New Type of Civilization .. .. By Philip Will, Jr., FAIA As Science Sees Our Future . . . . By Dr. J. Paul Walsh . 4 . 6 . 9 S. 12 . 15 . 17 . 20 Broward County Placed First in Chapter-Affair-of-the-Year News and Notes ...... ....... Message from The President . . . . . . By H. Samuel Kruse F.A.A. OFFICERS 1958 H. Samuel Krus6, President, 811 Chamber of Commerce Bidg., Miami Arthur L. Campbell, First Vice-President, 115 S. Main St., Gainesville William B. Harvard, Second Vice-President, 2714 Ninth St. N., St. Petersburg Verner Johnson, Third Vice-President, 250 N. E. 18th St., Miami Ernest T. H. Bowen, II, Secretary, 2910 Grand Central Ave., Tampa Morton T. Ironmonger, Treasurer, 1261 E. Las Olas Blvd., Ft. Lauderdale Roger W. Sherman, Executive Director, 302 Dupont Plaza Center, Miami 32. DIRECTORS IMMEDIATE PAST PRESIDENT: Edgar S. Wortman; BROWARD COUNTY: William F. Bigoney, Jr., Robert E. Hansen; DAYTONA BEACH: Francis R. Walton; FLORIDA CENTRAL: Eugene H. Beach, Elliott B. Hadley, Anthony L. Pullara; FLORIDA NORTH: Turpin C. Bannister, Myrl J. Hanes; FLORIDA NORTH CENTRAL: Prentiss Huddleston; FLORIDA SOUTH: James L. Deen, Theodore Gottfried, Herbert R. Savage; JACKSONVILLE: James A. Meehan, Jr., Walter B. Schults; MID-FLORIDA: L. Alex Hatton; FLORIDA NORTH WEST: Hugh J. Leitch; PALM BEACH: C. Ellis Duncan, Jefferson N. Powell. NEXT MONTH and TO COME In January the custom established during the past two years will continue. The January issue will be "The Presidents' Issue" and will contain rosters of Chapter officers as well as messages from each Chapter President . Parts of the 44th Convention will also be coming along in near future issues. The "Workshop Session" on the Package Deal will be reported in full detail as one of the most constructive discussions ever held by architects. And in due time it is hoped that a portfolio of FAA Award winners can be pre- sented as a kind of mailable Florida Architecture by Florida Architects' show. . 28 . . . 30 . . 4th Cover The FLORIDA ARCHITECT, Official Journal of the Florida Association of Architects of the American Institute of Architects, is owned by the Florida Association of Architects, Inc., a Florida Corporation not for profit, and is pub- lished monthly at Rm. 302 Dupont Plaza Cen- ter, Miami 32, Florida; telephone FR 1-8331. Editorial contributions, including plans and photographs of architects' work, are welcomed but publication cannot be guaranteed. Opinions expressed by contributors are not necessarily those of the Editor or the Florida Association of Architects. Editorial material may be freely reprinted by other official AIA publications, provided full credit is given to the author and to The FLORIDA ARCHITECT for prior use. . Advertisements of products, materials and services adaptable for use in Florida are wel- comed, but mention of names or use of Illus- trations, of such materials and products in either editorial or advertising columns does not constitute endorsement by the Florida Associ- ation of Architects. Advertising material must conform to standards of this publication; and the right is reserved to reject such material be- cause of arrangement, copy or illustrations. . . Accepted as controlled circulation publi- cation at Miami, Florida. Printed by McMurray Printers ROGER W. SHERMAN Editor VERNA M. SHERMAN FAA Administrative Secretary VOLUME 8 | 5 NUMBER 12 195 THE FLORIDA ARCHITECT 74Te &itf dUe a M-O-I-S-T-U-R-E . the major cause of exposure-damage to wood Even indoors, absorption of moisture by untreat- ed wood can cause swelling, warping, surface- checking and end-splitting each the start of progressive deterioration . To guard against such moisture-damage, specify that all woodwork in any building be WOODLIFED, preferably by dip- ping or flooding . WOODLIFE's "anti-wicking" action prevents moisture seepage; and by pene- trating the surface with an invisible, water- repellent solution, WOODLIFE coats wood cells and makes protection last and last and last. p-"ueI qeaIrV' oe Ie AFTER REPELLEN contopning PRESERVATIV E PENTAchlorophenol Ingredients in Woodlife also protect wood from decay, fungus, stain and attack by wood-eating insects. They act as a poison to render wood immune from attack by the micro-organisms and insects which feed on untreated wood. A. H. RAMSEY AND SONS, INC. 71 N. W. 11th TERRACE, MIAMI - -FRanklin 3-0811 Service to Florida's west coast is from our warehouse at Palmetto . Call Palmetto 2-1011 - min DECEMBER, 1958 SPEEDY... VERSATILE .*i Wi---- For the rapid transporta- tion of orders between de- partments in factory, office, or hospital . . to speed a "hot" sample from mill to laboratory . deliver- ing a cannister of oil from tanker to test lab before unloading .... nothing-but nothing, is as versatile as a Grover Transitube installa- tion. Whether you specify the conventional type system with but four or five sta- tions, or decide on the new- est electroncially controlled Dial-A-Matic installation of fifty or more stations, you'll be serving your client best by using Grover equipment, backed by 43 years of con- stant application in this field alone. May we be of service to you anywhere in Florida? ASSOCIATED ELEVATOR & SUPPLY COMPANY 501 N. W. 54th St., Miami FAA Makes Clean Sweep Of 1959 Officer Slate With what were in most instances decisive majorities, corporate AIA members attending the FAA's 44th Annual Convention chose an entirely new roster of officers to guide the destinies of the Association during 1959. Elected were: President, JOHN STETSON, Palm Beach; Secretary, FRANCIS R. WALTON, Daytona Beach; Treasurer: JOSEPH M. SHIFALO, Mid- Florida. For the Florida North Dis- trict vice president, the Convention elected ARTHUR LEE CAMPBELL, Flor- ida North, for a three year term. Campbell will become the Associa- tion's third vice president. He had served a one-year replacement term as vice president having been elected at the 1957 Convention to fill the unexpired term of FRANKLIN S. BUNCH who resigned after his appoint- ment last year to the Florida State Board of Architecture. All offices were contested in that the Nominating Committee, chair- manned by JAMES DEEN, had named two men for each spot, one of which was the incumbent. The only nomina- tion from the floor was that of ROBERT H. LEVISON, currently the president of the Florida Central Chapter. His name was presented by SIDNEY R. WILKINSON, and seconded by ARTHUR LEE CAMPBELL, both men indicating they were acting under in- structions from their Chapter's mem- bership. When the polls closed Friday after- noon, no clear majority had been John Stetson, Palm Beach Chapter FAA President-elect for 1959 registered for the presidency. But the runoff balloting as the first order of business at Saturday morning's session between 1958 president H. SAMUEL KRUSE and JOHN STETSON gave the former president of the Palm Beach Chapter a decisive, two-to-one vic- tory. This is the second time Stetson has been a presidential nominee, the first being in 1957 when he was defeated for the office by EDGAR S. WORTMAN. The new officers will assume their administrative duties for the FAA as of January 1, 1959. At that time also H. SAMUEL KRUSE will become a mem- ber of the FAA Board of Directors (Continued on Page 6) For FAA Treasurer during 1959 the Convention chose Joseph M. Shifalo, far left, of the Mid-Flor- ida Chapter. Secretary for 1959 will be Francis R. Walton, left, of the Day- tona Beach Chapter. Walton held the post of Secretary-Treasurer for the FAA during 1952. THE FLORIDA ARCHITECT door THE ORIGINAL PLASTIC LAMINATE FACED DOOR CHEMCLAD has set a new standard for doors for institutional type buildings. Thousands of CHEMCLAD Doors in use for years in schools, hospitals, and public buildings across the U. S. A. retain their original beautiful appearance with very little effort on the part of the maintenance personnel. They are available in a wide range of patterns, colors, and designs. CHEMCLAD laminate is made by Bourne expressly for door faces; its extra thickness provides greater impact resistance. The 1958 CHEMCLAD Door is equipped with anodized aluminum molding for the installation of glass or louvers. If so specified, Bourne Manufacturing Company will furnish and install the louvers at the factory. INTEGRAL DESIGNS CHEMCLAD Doors are available with laminate faces incorporating silhouettes. They are seamless and are an integral part of the laminate face. Seamless dark * door with integral brown scuffplates extending the full width of the door to any height required may also be specified. CHEMCLAD FLUSH DOORS CHEMCLAD manufactures a complete line of custom doors with phenolic laminate faces to meet every requirement-Lead Lined Doors for X-Ray Rooms- Underwriters' Laboratories approved doors for "B" and "C" locations-Mineral 'Core-Hollow Core- Solid Core Doors. MOVABLE PARTITIONS with matching or contrasting laminate faces and ano- dized aluminum jambs and trim are designed to match the CHEMCLAD Doors in your building. There is a CHEMCLAD Representative in your area anxious to help you with your door and partition problems. Write us for his name and a 1958 CHEM- CLAD Brochure. Chemclad doors do not warp nor require refitting. They cost no more than other good doors. BN* {e]I L MkA NUFACTURkL ZING CO. '1573 0East La redStreet 0 Detroiti- 7 OMicShiga DECEMBER, 1958 Serving Florida Architects and Builders... REINFORCING STEEL STRUCTURAL STEEL COMPLETE ENG. & FAB. FACILITIES BAR JOISTS ALUM. & STEEL SASH STEEL DOORS & FRAMES MISC. IRON AND ALUMINUM ORNAMENTAL IRON STEEL ROOF DECK STEELTEX HIGHWAY PRODUCTS CORRUFORM SONOTUBES METAL CULVERTS POLYETHYLENE PLASTIC FILM FLORIDA STEEL CORPORATION "S/l &wlow fa 40uad s'Y" TAMPA 8-0451 ORLANDO GArden 2-4539 MIAMI NEwton 4-6576 JACKSONVILLE ELgin 5-1662 New Officer Slate... (Continued from Page 4) as an immediate past president. At an orientation meeting of the old and new FAA Board held Saturday after- noon, November 22, Jacksonville was named as the site of next year's initial Board meeting. President-elect Stet- son indicated that effort would be made to schedule the meeting to coin- cide with the January meeting of the Jacksonville Chapter. The man who will lead the FAA relative to policies and programs dur- ing 1959 is a native Floridian, having been born at Ft. Pierce, June 26, 1915. He graduated from the Uni- versity of Florida, was a member of Gargoyle and has traveled extensively. After experience in offices of AUGUST GEIGER and NORMAN Six, he formed his own firm of John Stetson and Associates in 1947. His AIA member- ship dates from the same year; and since that time he has been in- creasingly active in AIA affairs on local Chapter, State association and national levels. Notably, he served two years on the AIA Committee on the Home Building Industry and in 1954 was appointed an AIA Dele- gate to the RIBA Convention in England. Of special interest to the FAA's new president is the activity of archi- tects in cooperation with other ele- ments of Florida's building industry. He has been an active organizer of the Palm Beach Chapter's local Joint Cooperative Committee and has served as Chairman representing the FAA on the Joint Cooperative Com- mittee FAA-AGC-FES at state level. He is a vigorous proponent of weld- ing closer ties between the profession and the various trade and professional groups with which it works. Stetson has earned the reputation of being a resourceful organizer and an imaginative leader. He has had close and direct contact with FAA affairs for many years, having served on various FAA Committees and on the FAA Board since 1951. AIA Board Appoints Gamble... CLINTON GAMBLE of the Broward County Chapter, has been appointed AIA Regional Director for the South Atlantic District to fill the vacancy caused by the sudden death of SAN- FORD W. GOING, FAIA. The appoint- ment was made during the AIA Board meeting in Clearwater the week of November 10. The Board also ap- proved a resolution that Florida be given full status as an AIA District as of the AIA Convention in June, 1959. At that time the South Atlan- tic Regional Director will be assigned as Regional Director of the new Flor- ida District. This means that Clinton Gamble will become the Florida District's first regional director. He will serve as such until his term of appointment expires as of the AIA National Con- vention of 1960. In selecting Gamble the AIA Board named a man who has been intimate with AIA affairs in Florida for many years. Formerly active in, and a presi- dent of, the Broward County Chapter, AIA Director Clinton Gamble Gamble served on the FAA Board, was secretary of the FAA for two years and a president of the State Organization for a like period. He served also as chairman of the AIA Committee on Hurricane Protection. He is a principal in the firm of Gamble, Pownall and Gilroy, of Ft. Lauderdale. THE FLORIDA ARCHITECT **1.'5 Preference for Mutschler "design original" kitchens is not confined to builders and owners of individual dwellings. For apartments, too, they are the obvious choice. All homemakers are quick to recognize the value of Mutschler's many exclusive features, the superb cabinetwork in both natural- grain finishes and decorator colors ... and the Mutschler planning services that fit the kitchen to personal operational patterns. Consulting services of Mutschler kitchen specialists are available without cost to architects and builders. For complete information, mail coupon. MUTSCHLER KITCHENS OF FLORIDA Subsidiary of Mutschler Brothers Company, Nappanee, Indiana 2959 N.E. 12th Terrace, Oakland Park, Fla. Phone: Logan 4-8554 Please furnish me with information about your services for builders and architects. name firm address city, state DECEMBER, 1958 --c~ ? '/ . -- alllk amis Scored Tile in Design SD-1, applied to Drive-in Tellers' Booths of the new Merchants Bank Building, Miami. Architect: Montgomery Atwater. Builder: Witters Construction Company. Tile Contractor: Manze Tile Company. Inc. Here is a beautiful innovation in ceramic tile-large units scored into smaller unit designs. Scored Tile*, manufactured exclusively by American-Olean. Floridians may enjoy the many new effects possible with it indoors as well as out, in the new textured Crystalline Glazes, and in Bright or Matte Glazes. *PAT. APPLIED FOR Free Booklet 1020 pictures Crystalline Glazes and Scored Tile. Have you sent for a copy? CERAMIC TILE merican -Olean AMERICAN-OLEAN TILES OF MIAMI, INC. DISTRIBUTORS IN SOUTHEAST FLORIDA OFFICE AND DISPLAY LOUNGE: 1150 S. MIAMI AVE. TELEPHONE: FRANKLIN 4-4976 8' THE FLORIDA ARCHITECT Opportunity Bulks Big Ahead... In 1959 Construction will chalk up its first Fifty-Billion-Dollar Year -- and in the ten years ahead its total volume will soar close to a staggering Six-Hundred-Billion .... Here the 44th Convention's Banquet Speaker examines some of the facts and figures that form the basis for these fantastic forecasts ... By RALPH DELAHAYE PAINE, JR., Publisher, Architectural Forum and Fortune Tonight I am going to talk about something called the "Sixties". The "Sixties" are not necessarily the pre- cise ten years between 1960 and 1970. The "Sixties" have become more than that; the word has taken on a sym- bolic meaning of its own. To business- men particularly it has come to repre- sent a new period of expansion, of new high levels of prosperity and national well-being, of new areas of opportunity and challenge. People have been talking about the "Sixties" for the last five or six years. What started the talk of the "Sixties" well before the "Fifties" were half done, was, of course, the rise in the birth rate, confounding all the pro- phets about the growth of the U.S. population. Mathematically, it was not very difficult to figure out that the first of the great baby crops of the 1940's would reach the age of consent in the 1960's, would start to marry and have babies of their own, thus adding to the already very evi- dent upward surge in population. And in a country with rising produc- tivity, like the U.S., expanding popu- lation spells expanding markets. The "Sixties" already stand for a period of boom; a period which probably already has begun and which may well run on through the 1970's. What, with reasonable safety, can be predicted about the "Sixties"? First of all, barring a nuclear cata- strophe, it is clear that the population DECEMBER, 1958 of the U.S. will pass the two-hun- dred-million mark sometime between now and 1970. Actually the popula- tion expansion in the U.S. seems to be picking up momentum-even be- fore the famous crops of war and post-war babies have started having babies of their own. Anyone using population figures more than one year old is probably out of date. So the two-hundred-million figure will probably be reached sooner rather than later. That is a pretty signi- ficant figure for architecture. Space, in one form or another, space in all its forms, must be provided for another twenty-five-million people within less than ten years. Another reasonable prediction is that the Gross National Product, the sum of America's annual output of goods and services, will go into the 1960's at, or very close to, a rate of five-hundred-billion-dollars. That is Mr. Truman's famous half-trillion prediction of years ago, the first use of the word "trillion" in U.S. public life. And if we go into the 1960's at the rate of five-hundred-billion- dollars, there is good reason to believe the figure will rise to seven-hundred- billion-dollars or more within the fol- lowing ten years. No one would be rash enough to contend that we will achieve such growth in one smooth, uninterrupted curve. There will be ups and downs, of course, just as we have had them in the past ten years. Nevertheless, these are staggering figures. But they are even more stag- gering in their implication for build- ing and construction. Since World War II total construction has run at the rate of about ten-to-eleven-percent of the GNP. If we continue to spend about the same ratio of our resources on build- ing and construction in the "Sixties", the sum total for the ten years work out somewhere around six-hundred- billion-dollars. That is such an enorm- ous amount of construction that it is hard to visualize what it means. Miles Colean, Architectural Forum's economist in these matters, points out that it is more than the depreciated value of all structures now standing everywhere in the U.S. And we are off to a head start, for Architectural Forum's forecast of construction for next year, for 1959, is over fifty- billion-dollars-the first fifty-billion- dollar construction year in U.S. history. Perhaps I have by now suggested that there will be plenty of business for the architect in the "Sixties". Total construction figures, it is true, include many categories of construc- tion in which the architect is, alas, not asked very often to participate- heavy engineering, highways, water and sewage, and so forth. But no matter how you look at the figures, the next ten years will see the great- (Continued on Page 10) Opportunity Bulks Big Ahead ... (Continued from Page 9) est building boom of all time. The challenge and opportunity for the architects of America is to see to it that these vast sums are spent intelli- gently, effectively and tastefully. The big figures I have just been expounding are not of themselves an unmixed blessing. To jam another twenty-five-million people into our cities, to ram super-highways through the landscape, to add another ten or fifteen million more vehicles to our present automotive population-these are not going to be easy things to do. Widespread prosperity in the past has often eased rather than worsened our social problems. Will this be true in the "Sixties"? There is, I think, room for doubt. Economic expansion of the magnitude which seems almost inevitable in the next ten or fifteen years may well create more problems than it solves. It is the higher incomes that are buying the automobiles, that are buying the new homes in the new developments, that enable the young families to escape the city in favor of the suburbs. Meantime the central cities continue to deteriorate; urban renewal has hardly made a dent in the problem. Passenger and commuter traffic is bankrupting the eastern railroads, with no satisfactory substitute in sight. We have already accumulated very large deficiencies in water and sewage facilities. It is authoritatively estimated that merely to catch up we need expenditures of nearly $7- billion in additional sewage facilities and more than $4.5-billion for water supply. And a program almost the size of the Federal Highway Program is needed to meet the water and sew- age requirements of the "Sixties". For a country which has made as much noise about indoor.plumbing as we have in the U.S., that is really an appalling commentary. Indeed, we .seem to have substituted the super- highway for the bathroom as our na- tional symbol of plenty. So I am suggesting that the "Six- ties" may not turn out to be quite the. golden age so many people think they will be. May not, let me empha- size, may not. For all the problems I have mentioned are susceptible of architectural interest and influence. And therein lies hope. For most of our problems are problems of space, of order, of relationships, of man- made environment. To these the architect can and must contribute greatly. Let me try to put this challenge in another way. The problems I have mentioned have mostly to do with cities-cities and their satellite areas. The City is where most architecture happens. Most of the six-hundred- billion-dollars or more we will spend on construction in the next decade will be spent in and around cities. Half of the Federal Highway Program is earmarked for use in and around cities. All the population gains of the coming years will go into cities or their suburbs-plus a lot more in the shape of the continuing drift to the cities from farm and rural areas. America is very rapidly becoming the first truly urban civilization in his- tory. Now as we all know, the city has taken a terrible beating in recent years is a place to work, as a place to do business, and particularly as a place to live. Our cities have fallen into disrepute for good cause. I don't need to bore you with the reasons; we all know. But our cities are not going to die or disappear. We also know there is a gathering of forces to do something about them. The job is so colossal that the progress seems maddeningly slow. But there is no doubt whatever that something big is beginning to happen, and that fairly soon we will begin to see tangible results. For the architect this is of prime concern. What America is going to look like in very large part is what our cities are going to look like. In important measure, what America is going to be like is what we make of our cities. American civilization will be an urban civilization, and if its architecture is to be great architec- ture, truly symbolizing a great civil- ization, then its cities must be, archi- tecturally, great cities. They must be beautiful, inspiring, delightful and efficient. And they can be. The architects can make them so. Perhaps I should say, only the architect can make them so. For in an age of specialization, who will be the generalist? Who among all the clashing special interests will hold steadfastly to the higher goals of beauty, proportion, sensibility and humanity? The only man trained to it is the architect. But, the architect in a new and widening role. We don't have time to train a new generation of "specialized" archi- tects for this great task of replanning, rebuilding and rationalizing our urban complexes. For better or for worse the next hundreds of billions we will spend in our cities is going to be spent directly or indirectly in accordance with your ideas. Or if those billions are spent contrary to your ideas, if they are spent only in the pursuit of small or narrow or short-sighted ends, or if they are spent without vision or taste, then we will have thrown away the great- est architectural opportunity we or any other nation ever had. Thus far I have outlined the oppor- tunity which lies before architects everywhere-the opportunity virtually assured by the tremendous volume of construction in the years ahead. And I have suggested the challenge- which is to bring order and sense and beauty out of all this vast activity. Let me hastily say that I am quite aware of the difficulties which beset the architect and the planner in try- ing to bring order, sense and beauty out of man-made America. There is politics, shortsightedness, apathy, ignorance, cynicism, lack of responsi- bility, and plain human cussedness. It may seem impossible ever to master urban sprawl, scatteration, the mess of Roadtown. It may seem impossible ever to solve the downtown traffic problem: It may seem impossible ever to create beauty or charm out of the endless square miles of ugliness and squalor of city approaches. Yet there is an example right with us which indicates that seemingly impossible tasks do get done. That example is schools: It was only a few years ago that the classroom shortage was a national scandal and the princi- pal topic of every educator's speech. Yet the fact is we have built 550,000 classrooms since 1946. We have built (Continued on Page 34) THE FLORIDA ARCHITECT SOOD L U M I N U M fEND FOR CATALOGUE M-58 BURGH 13, PENNSYLVANIA YOU AND THE In his Keynote Address to the FAA's 44th Annual Con- vention, the President of the Institute examines professional opportunities of an expanding era and finds them good... Since Sept. 10th, Norma and I, have had the pleasure of meeting architects all around the country. As a matter of fact, this is the tenth convention we have attended. All of these conventions and meet- ings have indicated that we in the AIA are united and continuing to organize in fellowship the.architects of America. Just last week I wrote welcome letters to 90 new members of the AIA. It is our responsibility to make our professional organization a dynamic force in our society. I have been impressed with the themes of the programs at these meetings . "Architects of the Space Age," "Living with the Sun," "Plan- ning your Environment," "Your City- Your Architect"-to mention a few. It seems to me that your theme, "Opportunity in an Expanding Era" expresses the challenge that is truly facing our profession. I am pleased and honored to bring you the greetings of the officers and board of the AIA and to congratulate you on the splendid job you are doing here in the wonderful State of Florida. The subject of my remarks this noon is "Today's Challenge and Opportunity". Today's challenge and the oppor- tunities for architects are perhaps no- where as concentrated and apparent as they are right here in Florida. They are symbolized by two facts -your phenomenal building boom and that rocket launching site at Cape Canaveral. Another factor, al- though perhaps not as uniquely Flor- idian, is that as a state of high fuel and power cost, Florida is the logical site for profitable nuclear power re- actors. I understand work along these lines is in progress not only at the University of Florida, but also in the Everglades. Florida is changing rapidly from a happy, very liveable playland which picks oranges to a teaming industrial area which shoots off space satellites. It is up to our scientists (and those who must give them the financial support) to make those satellites big- ger than oranges. But it is up to us architects to keep the new industrial and commercial developments happy and liveable. Here, I believe, is the challenge. Recent developments clearly demonstrate the opportunity. The statistics published by Engi- neering News Record tell us that in 1957 total construction in the United States declined 17 per cent as com- pared to 1956. But it increased 26 per cent in Florida. This year, I understand, construction activity here increased another 8 per cent. There is every reason to believe that this intensive building activity will be even further accelerated. Your industry and your harbor developments are still growing. So is air traffic to South America. The Intcrama Fair which is to open bere soon is symbolic of our growing trade with our developing sister republics south of the border for which Florida is the ever- expanding trading post. Now, we've seen rapid industrial expansion, sudden and erratic popula- tion growth, and exciting new tech- nological developments before. The steam engine, the motor car, the air- plane . the teaming masses of new immigrants at the turn of the century .. all of these things offered new opportunities, new challenges, new problems. And in many respects-let's face it-we've bungled them. Let me give you just one indica- tion of what I mean: Only fifty or a hundred years after we have built our great cities in the East and Middle West-and even fewer years after we built some of the cities on the West Coast-we have to worry about slums and congestion and urban renewal. Rome and Paris were built many centuries earlier and you don't hear anyone talking about renewal or re- building the core of the city there. I think there are many lessons in this simple fact which we must try to accept. The first of these is that we should not just rejoice over the great opportunities in an expanding era. We must also soberly face the challenges and struggle with the problems. It is easy enough to intoxicate our- selves with miraculous visions of the future. It is much harder to realize that the tough, dreary, often routine problems we must solve today are a THE FLORIDA ARCHITECT A. I. A. By JOHN NOBLE RICHARDS, FAIA President, American Institute of Architects -i part of that future. I could be facetious and say: "Why worry about getting to the moon when we have so many problems to solve here on earth?" I won't say it, because it's not what I think. If I were to talk in a light vein, I would hold with Robert Frost who sighed in one of his poems: "I'd like to get away from earth awhile And then come back to it and begin over." But I won't be facetious and I am talking quite seriously. Like all of us, I am thrilled and excited by the incredible visions our scientists are opening up for us. The human mind should never hold back. We must always go on exploring, searching, seeking truth. We may not always find what we are looking for-as the scientists themselves well know. As one of them explained recently, Columbus set out to find a short-cut to India with its precious stones and spices. He failed to find these particular treasures. But when we look at this America he stumbled upon in his search for some- thing entirely different, we can't say that he came home entirely empty- handed. Yet, in a sense, these United States are merely a by-product of his search for something else. By the same token, we are already beginning to benefit from numerous by-products of atomic and missile re- search-new metals, new electronic devices, a multitude of other things DECEMBER, 1958 that were found, so to speak, on the road to the moon but that will im- prove our ways on earth-our human life and the human environment. And that must be our first and foremost concern as architects. If in coming to terms with our new opportunities we keep "human scale" foremost in our minds, we can- not fail. No matter what a revolu- tionary, new technology might bring. The men who conceived the Champs Elysees did not even dream of the motor car. But it was no acci- dent that they provided for more space and easier traffic flow than their horse carriages and the stately parades required. Enough, in fact, to accom- modate even today's deluge of motor cars. Why? Because they thought of beauty and grandeur and uplifting the human spirit. They succeeded where our purely functional and uti- litarian notions of as recent as ten years ago failed. The Acropolis is still not obsolete-even if you were to hold worship services in the Parthe- non today. This is the third or fourth archi- tectural gathering I have attended this year which devoted itself to a discussion of the implications of the space age and its challenges for our profession. There has been a lot of earnest groping and deep, fruitful dis- cussion just as there will be here. But the essential thought which emerges from all of these meetings, and which, I am sure, you will also arrive at, is this: No matter whether we design residences, office buildings, cities, atomic energy plants, or shelters on Mars for our space travellers, we are not just building for machines, but for human beings, for people. Man is still and will remain the center of things. The only chance we have for greatness is not in a machine dominated environment, but in a human dominated one. That means that we must take basic human needs into account. For whether man lives in a mud hut or in a space ship, he'll still worry about getting along with noisy children and possibly even noisier neighbors. Man wants progress, but he wants it tempered with the familiar. He wants change, but he also needs help in adjusting to that change. He craves not just efficiency and comfort, but individuality and beauty. Our job as architects is to provide just this. Or, in other words, it is our job to make this brave new world somehow liveable. The scientists, at least a good many of them, realize this. Dr. J. Robert Oppenheimer, for instance, has said: "In the difficult balance of teach- ing, we tend to teach too much in terms of utility-and too little in terms of beauty." I am sure Dr. Oppenheimer is quite willing to extend this from teaching to architecture for, as John Ely Burchard of MIT put it, "build- (Continued on Page 14) You and The A. I. A.... (Continued from Page 13) ings without beauty are not architec- ture." Now, to attain this aim, to turn these great opportunities into another renaissance of beauty and 'human values, we must do one thing above all: We must assert ourselves as architects-that is, as master build- ers-in a society that all too often tends to forget that it needs us and needs us badly. Our training as designers will help us little if, as it has happened quite often in the past, the technicians con- cerned with the building of an atomic energy plant simply hand us a pre- pared diagram and say: "Here, draw up a suitable elevation!" So, for one thing we must work much closer with the technicians and scientists who in many respects are far ahead of us. But ahead or not, no scientist can design an atomic plant which creates a decent environ- ment for the people who work in it and must look at it, any more than a banker can design a bank or a doctor can design a hospital. The same is true of our work with city planners, developers, and, as I have often said in the past, the home builders. We must work closely with these people. We must assert our- selves as the leaders of the building industry. We must gain public sup- port for good design and a better human environment. No architect can do this alone. It requires a common effort and close cooperation and coordination through our professional society-The Ameri- can Institute of Architects. The Institute is much concerned with meeting the challenge of this new era. In brief we have two ele- mentary answers: 1) high professional competence; and 2) good public relations. Professional competence and good public relations have in some of our communities elevated the architect into a position of undisputed leader- ship in city planning and urban re- newal. Increased professional competence and improved public relations are beginning-and admittedly these be- ginnings are still barely discernible- to bring about a greater public aware- ness of good design. I think it is up to us designers-through our work, as individuals, and through our pro- fessional organizations-to kindle this awareness to the point where it be- comes understandable and supported. But assertion of the architect is not only a question of our compe- tence and cooperation with others Memorial Tribute to Sanford W. Goin, FAIA . . AIA President Richards hands to Mrs. Elizabeth Goin a plaque signed by the Institute's Officers and Board of Directors. . The inscription read: "The American Institute of Architects records its grateful appreciation of the valued services of Sanford W. Goin, FAIA, Regional Director of the Institute's South Atlantic District from May 18, 1957, until his tragic death, September 12, 1958. His fellow Direc- tors recall with gratitude his wise counsel and his generous contribution of time and effort in sus- taining a nd promoting the high purpose of the Institute." alone. It is also very much a matter of our own willingness as architects to broaden the scope of our thinking and our activities. You must want to be leaders be- fore you can become leaders. The Institute is determined to raise the professional scope and compe- tence of our profession. And we are further determined to obtain public understanding and support for our work. That is what our public rela- tions program is all about. We are pursuing these aims not just in meetings, speeches, and high- minded resolutions, but in dogged, day-to-day, detailed devotion to a variety of projects and endeavors, many of which require considerable sacrifice on the part of a large num- ber of our members. There are several committees dir- ectly and indirectly concerned with the problem of professional compe- tence. Others are working in almost every conceivable phase of the archi- tect's job. Back-stopping these com- mittees and implementing their pro- grams is our Department of Education and Research with its vast ambitious technical services and complex archi- tectural research projects. The Institute helps guide and ad- vise our architectural schools. We provide research, guidance, standards. We furnish contract documents and product literature. Through our publi- cations we help keep you informed. Through our contacts and negotia- tions with other organizations and the multitudinous agencies of government we pave the way to greater accom- plishments for all of us. All these efforts help realize our aims. But only you the individual architect can really raise your pro- fessional competence and that of your office. The same is true of public rela- tions. As you know, a well-planned and effective public relations program is being conducted by the Octagon staff and our very able public rela- tions counsel. The policies of this program are decided upon and their execution is supervised by our Public Relations Comittee. I sincerely believe that this work has done much in recent years to improve the climate of public opinion as regards architects and architecture. (Continued on Page 32) THE FLORIDA ARCHITECT The. Business of The Convention In the yearly report to the mem- bership President Kruse sketched the background of the FAA at the time of the Convention last year and named six major changes in the or- ganization's structure, policy and procedures which were authorized by actions of the 43rd Convention. These were: One, employment of a full-time Executive Director; two, institution of new and unprecedented administrative methods and proce- dures for the FAA; three, a new dues structure; four, establishment of com- mittees new to FAA; five, initiation of a new convention policy giving hostship opportunity to any FAA chapter; six, conclusion of a campaign for Florida to assume a new status as a district of the AIA. "Considering the mass of detail work required for the six changes," the president said, "Let alone that required for the unchanged course of FAA events, the accomplishment of the past ten months have been little short of miraculous." The FAA president characterized the composite results of the past year as "a minor revolution" in the course of FAA history and develop- ment and paid tribute to all con- cerned for cooperation in bringing it about "without complaint or incon- venience". He paid high tribute also to the Mid-Florida Chapter as the first "guinea-pig" host to an FAA Convention under the new FAA Con- vention policy adopted last year. He stated his conviction that the confu- sion attending initiation of the new policy would be obviated by the fact that the new member of the FAA Convention Committee is now ap- pointed each year in the person of the Convention Chairman of each new Host Chapter. This, he indicated would tend to provide experience and continuity for the Convention Com- mittee's future operations. Growth and development of The Florida Architect were also outlined DECEMBER, 1958 - from a small pamphlet bulletin with a circulation of 800 to a self- supporting monthly magazine with an average guaranteed circulation of 3,500. The FAA's Official Journal is now issued under a controlled cir- culation permit' and is listed in Standard Rate and Data Service for the information and guidance of potential advertisers. The president noted that issues and article reprints had been mailed to various govern- mental agencies and officials through- out the year. Noted also was the increasing scope of the FAA's participation in govern- mental and legislative matters. The FAA president mentioned specifically the Association's cooperation in the Governor's Conference on City Plan- ning and Slum Clearance and the Mechanic's Lien Law Revision Com- mittee, also the attendance of FAA representatives at various legislative interim committee meetings. He spoke with particular satisfaction of the widening participation of Chap- ter members in community affairs and gave blanket praise to those Chapter members serving as inter- ested and active members of various boards and civic committees in their own communities. The president stressed the impor- tance of interest and activities in Chapters as a background necessary to shape the course of development and accomplishments of the state organization. "This development springs from the growth of prestige and confidence in the AIA from the Chapter level," he declared. "It is incumbent on the FAA to nurture and stimulate this growth, never failing to respond when asked for advice, never failing to give leadership when given the oppor- tunity." As to results of FAA committee work, presidential comment was not as favorable. He gave lack of good communications as the chief reason for the fact that committee accom- plishments had fallen generally short of expectations. He charged that, in general, committee chairmen had failed to inform their vice-presidents, (Continued on Page 24) The Florida State Board of Architecture held its customary Fall meeting just prior to the 44th Annual FAA Convention. The meeting started on Monday, November 17, 1958, and continued through most of the week. On Wednesday, some Chapter presidents took advantage of the Board's previously-issued invitation to hear discussions of alleged statute violations. Here most of the Board relax during the Thursday night dinner party. Left to right, Franklin S. Bunch. Richard Boone Rogers, Archie L. Parish, FAIA, Board president, and Russell T. Pancoast, FAIA. . ReA-0t #s 1959 ... EXCLUSIVELY ... IN TILE BY TIFFANY An entirely new concept in tile design, Mecca is a delightful change from conventional square tile. The unique pattern . reminiscent of the exotic Far East . provides you with unlimited opportunities to achieve exciting new effects. Use with square tile. 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By PHILIP WILL, JR., FAIA First Vice President, American Institute of Architects I'm going to try to put the prac- tice of architecture into perspective. First, I'm going to deal with it his- torically rather briefly; then, secondly, outline some of those factors which are current and compelling in their influence on the manner in which we conduct our professional practices. The phase of history I'm going to discuss is all covered by the lifetime of one man. My own father was born before the first factors I'm going to mention. I think this rather startling. For if you think of these things as being only yesterday, you can recog- nize, perhaps, how fast our profession is changing--right before our eyes. Here, for example, is a background from the life and times of Stanford White New York City about 1879, less than 80 years ago. The New York to which Stanford White re- turned late in 1879 was a city of two, three and four stories of red brick and brownstone fronts. There were perhaps a dozen passenger elevators in the downtown and finan- cial districts. The New York tele- phone directory was a card, listing 252 names. There were no telephone numbers; and to call someone you gave the operator the name of the person you wanted. The service-- costing as much as $20 per month - was slow and inadequate and limited to persons of wealth. Electric lights were unknown; and kerosene and gas supplied what DECEMiBERI,' 1958 illumination there was. Offices, stores and residences were kept warm - there were no furnaces with big round stoves called "base burners." The drays and carriages were horse- drawn- with an extra horse to help out going over the hills. Men wore paper collars and cuffs and dickeys. Coats stopped abruptly at the hips; and trousers were skin-tight. In the more refined homes piano legs and handles of the coal scuttles were adorned with wide satin sashes. In front of every cigar store was a wood- en Indian with uplifted head, toma- hawk in one hand, a bunch of con- science in the other. Let's go on just a few years-to 75 years ago-for another vignette. And compare this one with your own cur- rent methods of practicing architec- ture. In the early eighties, with few exceptions, American architects were dilettantes. Though they took things easy, they were seldom trusted, always curbed, often reprimanded. They made and supplied drawings for plans as suggested by their clients; but for the most part they occupied a position analogous to a superintendent of con- struction today. They knew-and were supposed to know-nothing about building laws, real estate values or mortgage finance. There were no typewriters; and 100- page specifications hiad to be labor- iously copied by hand. There were no well-equipped schools, no professional draftsmen, no architectural journals. Blueprints were commercially impos- sible and photostats unheard of. One Nathaniel P. Bradley, considered a leader in our profession at the time, declared that elevators were unneces- sary, because a three-story building was high enough for any purpose- and anyone who could, or would, not climb three flights of stairs might as well stay home anyhow! But about this same time-75 years ago-there occurred an important architectural event. Col. William Mc- Laren Jenny was commissioned to do the Home Insurance Building in Chi- cago. This was the first building with a skeleton steel frame. It was the first building with rapid elevators and among the first to exploit fire-proof construction. Let's jump to just 55 years ago. In 1903 there were no formulas for designing reinforced concrete-and the material itself was regarded with great suspicion by engineers. In 1908 I believe Col. Jenny's office was the largest in the country-with 30 men! One of Col. Jenny's partners with whom I talked a few years ago re- called that in 1910 Col. Jenny invited a steamfitter to come into his office "to lay out radiators in buildings." So far as I've been able to discover, there did not exist up to that time a pro- fession of consulting mechanical en- gineering. You designed the building (Continued on Page 19) ...two great names Quality joins Quality . Now, from one source, you can specify the wonderful texture and long-wearing beauty of DOWNS jacquard-woven, all-wool wiltons--or the rugged resiliency, rich color and dependable durability of ROBBINS Floor Products . .These two great names mean superb value and performance on any floor . . FLAMINGO * WHOLESALE Robbins FLOOR PRODUCTS, INC. DISTRIBUTORS Tampa ... Jacksonville "WE COVER THE STATE" Miami . Orlando t8 THE FLORIDA ARCHITECT Toward a New Type of Civilization... (Continued from Page 17) -which meant you did the shell- and a steamfitter put a radiator in front of each window. And that was the mechanical design! As lately as 45 years ago-in 1913 -there was practically no mention of any of the mechanical trades in any of the publications. And about that time the steamfitters began to ask architects whether they wouldn't put the steamfitters' trade on a separate set of drawings. In fact, the Boston Chapter of the Institute recommend- ed to the profession generally that separate framing drawings be made for steel-framed buildings. There was also a suggestion about that time that maybe specifications should be divided into sections covering sub- trades, so work of each sub-contractor could be separately set forth. So here we are just 45 years ago providing the simplest kind of archi- tectural service-no wiring diagrams, no hint of air conditioning, no science of acoustics, hence no acoustical con- trol. None of the architects knew what programming a job meant. There was practically no research or eco- nomic analysis or such things as feasibility studies. Let me quote from an AIA Gold Medalist-Charles Maginnis-speak- ing in 1933 about the twenties: "In the hast the talent of the archi- tect has been restricted to the dis- criminating patron. It has shaped the domesticities of the well-to-do and the monumentalities of the state and church. It has served to honor the halls of commerce and add an occa- sional highlight to the sky lines of our cities . . "In the shaping of our cities the architect's concern has been until now impatiently limited to minor prob- lems of its articulation. He has punc- tuated the skyline of New York, for example, with skyscrapers without having any thing to say about their rationality. As it is, the perspective from Hoboken reveals the staggering price the future is to pay for its splendid and engaging dynamics. The community planning of the future will be too scientific to tolerate such chaos. The skyscraper has been a piquant and picturesque episode in the evolution of American architec- DECEMBER, 1958 ture. But the signs are unmistakable that its irresponsible vogue is near an end." I maintain that Mr. Maginnis was wrong only as to time. We all remember the thirties- some with considerable pain. It is known, perhaps as a period of revolt against eclectic design. But also it was a period of considerable change and development of zoning laws-so it seems that zoning is a compara- tively recent invention. In the forties it was discovered that maybe there was profit in beauty- that beauty was good advertising. But not too much thought was given to the possibility that architecture could perhaps be beautiful for its own sake. So much for history. What I've de- scribed has all happened in the matter of one man's lifetime. Now what factors are now current-and of cur- rent importance? The first, I think is technological change. The second is bigness-I mean bigness in everything with which we deal. And the third, which is perhaps the most important, is the velocity of change--the rapidity with which the scene in which we live is shifting. You're all familiar with many of the technological changes-the new materials constantly being offered; the new methods of construction as space frames, folded plates, compound curves, curtain walls. With communi- cations now rapid beyond our belief two years ago we have automation, which is even now having its impact on engineering, if not architecture. Recently the dean of architecture at my own university spoke about the training of engineers. He made the point that you just can't train en- gineers for today. There's a 20-year gap involved; and you've got to guess what kind of problem engineers will be solving 20 years hence when they're in practice. They are now concerned with such things as nuclear energy, solar energy and something called "symbolical logic," which is a form of math that is the result of computers. 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FLOOR PRODUCTS FLAMINGO * WHOLESALE DISTRIBUTORS "WE COVER THE STATE" Miami .. Jacksonville, .- - Tampa . Orlando As Science Sees Our Future... By DR. J. PAUL WALSH Naval Research Laboratory A space scientist must, presumably, be careful with his words. In the Convention's "Opportunity Session" Dr- Walsh did not paint as complete a picture of our space-conquering future as many of his listeners might have wished. He limited his discussion to the immediate possibilities- a "near future" voyage of 240.000 miles to the Moon, with a safe and successful return for the voyageurs. But his talk-reproduced here minus the statistical data oh which his assertions were based-held tremendous implications, nonetheless. "Somewhere in this country," he said, "are two boys, now ten years old. They may be in your town or in mine. But in about twenty years they will be scientists; and as a scientific team will be the first men to reach the Moon. The conquest of space is, truly, closer than we think" . That "near future" will be of tremendous import to architects and engineers. As Dr. Walsh said, "new design concepts and new fabrication techniques must be developed so that we can produce the most efficient structures we can imagine". And the rate at which technological developments are now accelerating mark that one statement as among the greatest challenges ever encountered by the design professions . One day in the near future men (probably two) are going to board a rocket-powered vehicle and leave the earth on a voyage to the moon. Their plan will be to explore, to establish an outpost on the moon for later explorers and to return to the earth. Since we are practically certain that this is going to happen-I recognize that the exact time-table is a matter of opinion at the moment-archi- tects, engineers, and scientists must start seeking solutions to the enor- mous number of formidable problems that we must explore between now and the day our moon voyagers ride down Broadway after their return. In the immediate future, going along with the development and use of weather, communication, and navi- gation satellites, will be the con- tinuing exploration of the solar sys- tem and the initial flights of man into space. It is important for us to remember that we must never allow a man to go into space until we are certain that he has an exceedingly high probability of getting back to earth safely. There- fore, the instruments will precede man on any given advance. But man will follow as soon as he knows what he is up against, which is what the instruments will tell, and has a solu- tion to the problem. The exploration of the solar sys- tem will follow the stepwise pattern which new developments and explora- tion always have followed. To begin with, there will be a continuing pro- gram of scientific earth satellites used as the present ones are. Satellites will be established in orbits about the moon. These will give us our first view of the "dark" side of the moon. After the satellites, soft landings of instrumental probes will be made to measure characteristics of the moon's surface, and sometime in this pro- gram a sample of the moon will be returned to earth. We are eager to learn about the moon because this could provide answers to many ques- tions concerning the origin of the earth and the solar system. But in addition we must know these things before we can send men to the moon. As soon as the environment is known and technology has produced the required protection against it, man will follow where the instru- ments have been. It is now estimated that in about three years we will have learned enough by the use of close-in satellites, and will have de- veloped the apparatus, to permit a man to go into an orbit about the earth. I have said that sooner or later man is going to the moon. The first men to do so will be explorers, but following them laboratories and obser- vatories will be established, and be- fore long there will be a permanent manned station. It is when we consider the environ- ment of the moon that we meet our greatest challenge. The outstanding fact is that the moon has no discern- able atmosphere; it is in a vacuum more perfect than any we have ever achieved on the earth. This means so many things to the designer. For example, we must take with us or generate our own air supply and carry it with us where ever we go. We must devise methods of regenerat- ing oxygen from the carbon dioxide that we exhale. Systems have been proposed for doing this in many ways, for example by means of algae col- onies transported, of course, from the earth. But wherever we go on the moon we must take our supply of oxygen with us and the supply must last. There is no water on the moon. Perhaps, as has been suggested, we can devise a method of extracting the water of crystallization from rocks. In any case the conservation of water (Continued on Page 22) THE FLORIDA ARCHITECT Cuolrful Capr. S le ha bepn specrfild for uie throughout the new Edgewater Arms apart- ment building now under construction on a beach- front site at North Ft. Lauderdale. The architect is George J. Sole, the builder, Frank J. Rooney, Inc. A beautiful new collection of hard-bodied glazed tile, im- ported from Italy. CAPRI is available in sizes from Ys" square to 1" x 3". Over 250 standard and special colors and patterns offer the architect a virtually unlimited range of design possibilities... Samples on request INTERSTATE MARBLE & TILE CO. "Te F standard of Quality" 4000 NORTH MIAMI AVENUE, MIAMI 37--PLaza 8-2571 912'/2 RAILROAD AVENUE, TALLAHASSEE--PHONE 3580 DECEMBER, 1958 21 As Science Sees Our Future... (Continued from Page 20) will be a problem of great impor- tance, particularly if all make-up water must be transported from earth. The lack of an atmosphere exposes the moon traveler to either the di- rect radiation of the sun or the loss of his own heat by radiation into space. Temperature measurements made at Mount Wilson showed that the mid-day temperature of a spot on the moon reached 134 degrees centigrade, or 273 degrees Fahren- heit, and the temperature of the night surface reached minus 153 de- grees Ceritigrade, or minus 243 Fah- renheit. Since there is no atmosphere there is not convection heating or cooling, but the heat transfer is by radiation and conduction. Therefore, we must be shielded at all times either from the sun or from space. A moon day is about 15 earth days long and a moon night is about the same length. This as you can see pre- sents design problems in heat ca- pacity, storage, and utilization. The moon is an ideal site for solar heat- ing, but we must be prepared to do without the sun for 15 days; thus the storage problem is one of major proportions. Any structure, of course, must be designed to withstand these temperature changes. The buildings must be designed to protect the occupants from radia- tion of all kinds: ultraviolet, x-rays, cosmic-rays. At the moment, we can- not specify the exact levels of these radiations. But we must plan on radia- tion shields. Then we have the problem of matter from space hitting our struc- ture. This matter will range in size from an unceasing rain of fine dust to meteorites weighing hundreds of tons. Fortunately for the architect, to say nothing of the moon dweller, the impact of a meteorite of great size is a very rare event, and one for which we will not design. Since the velocities with which these materials strike the moon are measured in miles per second, the distribution of size of the dust must be determined so that adequate shields can be designed. Even so, punctures by small pellets will occur occasionally. Penetration of an occupant in this fashion would be instantly fatal, but the probability of this is believed fairly low. From the earth's surface on a clear night one can see about ten meteors per hour. These are small grains of stone and metal which disintegrate in the earth's atmosphere. But on the air- less moon, each one will be a po- tentially deadly little bullet. The meteor hazard can be reduced in a number of ways, of course. Meteors come from all directions, so that merely locating a moon building in the shelter of a deep valley or be- Machines To Probe Possibilities of Space Here the "Opportunity Session" panelists, Charles A. Blaney, Jr-, left, Wil- liam B. Harvard, FAA Vice president and panel moderator, and Dr. J. Paul Walsh, study an exact replica of the space satellite which is now in orbit about the earth and is confidently expected to swing around our old planet for the next 200 years. Such satellites are the eyes and ears of the space scientists and will increasingly be used to monitor and report on a wide variety of cosmic conditions. More elabor- ate space probes are now in the making; and when they have provided sufi- cient technical informa- tion, Dr. Walsh says, the man-journey to the Moon can be programmed. side a mountain range would reduce the number of impacts. In the future we will use native lunar materials for our construction after we determine what the ma- terials are and how they can be used. It could turn out that the best way to build on the moon is to blast caves into the hills, but for the present, we must plan on transport- ing our food, clothing, shelter, water and air to the moon from the earth. Let us take a look at the trans- portation problems based on our pres- ent experience with satellites and probes. All material shipped to the moon will be by rocket. It is a long trip-some 240,000 miles-and an expensive one. We are accustomed to thinking in terms of vehicles that can carry many times their own weight to their destinations and can do it many times over-trains, trucks, aircraft, ships. But rockets are differ- ent. For example, the Thor-Vanguard rocket which was used in the at- tempts to put 25 pounds into orbit about the moon weighed 52 tons at takeoff. To travel or land on the moon is harder because the load must be slowed down and guided so that it is not destroyed when it lands. This slowing down requires a retarding rocket system and a payload guidance system, all of which reduces the actual material that our interplanetary trans- portation system can deliver. So it is probably fair to say that for every pound of material we want to deliver to the moon we must have a rocket which at takeoff weighs about 5,000 to 10,000 times as much. This will be improved, but a good estimate at present is landing a ton on the moon will require about a 5,000 ton rocket at takeoff, and the rocket is only used once. The lesson is clear: each piece of structure and material unloaded onto the moon must have a vital purpose, and it must be the most efficient that architects and engineers can de- vise. New concepts of design and fabrication are required to meet this fantastic challenge, but the rewards, as you have seen, are high. These and a host of other prob- lems that we cannot visualize will be met and solved, and I fully expect that before twenty years have passed, the two men will have been to the moon and back. THE FLORIDA ARCHITECT Complete Protection Against Sea-Shore Weather Exterior of the Spring- tide Coop Apartments at Ft. Lauderdale, Florida, Polevitsky & Johnson, architects, has been coated with Evershield Liquid Tile over cement stucco and concrete block surfaces. Protection's a problem -particularly in a climate that combines high humidity, hot sun, driving wind and rain with the corrosive action of sea-salted air. EVERSHIELD LIQUID TILE was formulated to solve just such tough problems of protection. It's a specialized liquid resin that bakes itself into a rock-hard film that's impervious to moisture and highly resistant to the severest corrosive agents . . This product of modern chemistry penetrates the coated surface, becomes an integral part of the mate- rial itself. You can specify EVERSHIELD LIQUID TILE with confidence for complete protection under the most severe conditions .... 04 Zo. 45aaauEVERSHIELD EVERSHIELD LIQUID TILE OF FLORIDA 1111 N. E. 7th AVE., FT. LAUDERDALE DECEMBER, 1958 23 Business of the Convention .. (Continued from Page 15) In outlining a future course for the FAA, the president referred to the article in the November issue of The Florida Architect-"Background for the Future . ." -as suggesting a series of goals for the FAA. "This article," the president said, "mentions ten goals for the FAA, six which we might expect to attain in a few years, four toward which we have hardly started. "If we do nothing voluntarily toward the first goal that of pro- fessional education and competence the law will force us. The increas- ing number of legal decisions indicate that we cannot pick and choose the extent of our professional responsi- bility to the public. The courts have already decided for us that we are responsible to the public for complete, full, competent supervision of our work, whether the agreement with our clients exclude it or not." Much time was spent during the sessions discussing financial affairs of the FAA during the past year. After considerable debate, the dues struc- ture was not changed for 1959; but the Board was asked to make a study of dues based especially on the plan of the Washington State Chapter. Two measures were passed as recommended in the supplementary report of the Legislative Committee, chairmanned by JAMES K. POWNALL. One classified the Committee as "a standing, non-vertical Committee composed of 11 members" including the chairman, who would be chosen by the FAA president upon the ad- vice and consent of the committee chairman and chapter presidents. The other continued the retention of the legal firm of TENCH AND REY- NOLDS "at such arrangement as may be agreed upon by the Board of Directors and Tench and Reynolds in order that the best interests of the work of the Legislative Commit- tee may be served." The Convention ratified, with little comment, all the By-Law changes proposed by the By-Laws Committee chairmanned by WALTER B. SCHULTZ. It also approved the following resolu- tion relative to regional organization as submitted by CLINTON GAMBLE as chairman of the Resolutions Com- mittee: "WHEREAS, by action of the na- tional Board of Directors of the Insti- tute at its November meeting, 1958, it was declared that the State of Florida will become a region of the Institute immediately after the Na- tional Convention in June, 1959; "WHEREAS, there has not been a definitive statement in detail pro- posed as to the coordination, fields of effort and responsibility between the region of Florida and the Florida Association of Architects; "Now THEREFORE BE IT RE- SOLVED, that the Florida Association in convention assembled empower the Florida Association president and two appointees by him to meet in com- mittee with the present South Atlan- tic Director and two appointees by him to formulate this definitive state- ment; "AND BE IT FURTHER RESOLVED, that a report of this committee be furnished the 10 chapters, the Board of Directors of FAA and the Board of Directors AIA so that agreement between all these bodies be reached as quickly as possible." From MORTON T. IRONMONGER, who signed himself 'Lame-Duck FAA Treasurer", the following com- ment: "I would like to explain my cam- paign against re-election as Treasurer of the FAA at the recent convention in Miami Beach. Although I was re- nominated by the Nominating Com- mittee, I felt that I could not do justice to the FAA inasmuch as I maintain the office of the State Board of Architecture and meetings of the Board quite often conflict with meet- ings of the FAA, particularly at Con- ventions. "I was a director from the Broward County Chapter for two years and have been Treasurer for four years on January 1, 1959, and feel that someone else deserves the honor of being treasurer. I have thoroughly enjoyed my association with the FAA Board and will miss the comeraderie of the meetings. "My best wishes to my successor, Mr. Joe Shifalo-and may he enjoy the same feeling I had in doing the job." THE FLORIDA ARCHITECT How to design homes with "built-in" maid service! Combine the ingenuity of architectural design with the won- derful ease of built-in electrical equipment . and you'll give your clients leisure they will praise you for through the years. Built-in electric appliances save so much time and work they're like having an extra maid on the job 24 hours a day. They're the most glamorous, most work-free helpmates you can-choose . . the first choice of Florida home buyers. The trend is overwhelming to Electric Living! ELECTRIC COOKING 72,550 1948 ELECTRIC WATER HEATING 315,235 288.650 1958 -I- 1958 Give your clients a blueprint for Better Living . Electrically! . FLORIDA POWER & LIGHT COMPANY '""' HELPING BUILD FLORIDA DECEMBER, 1958 64,760 1948 VICRTEX Write for brochure of our outstanding collection of luxury and standard-priced wallpapers and wallcoverings. DWOSKIN I N C O R P O R A T E D V.E.F.* WALLCOVERINGS Vicrtex Vinyl Wallcovering and Upholstery Fabrics can help you create deco- rating magic, building efficiency and exciting new avenues of design. Practically indestructible, Vicrtex never snags, frays or fades. Cleans easily with a damp cloth, and stays fresh and bright always. Ask about our complete line of textural and tri-dimensional patterns, in dramatic colors and color combinations. See the hundreds of wallpapers and wallcoverings of distinction, displayed and stocked for immediate delivery. VINYL ELECTRONICALLY FUSED 6 ff6_$- LEADING WALLPAPER DISTRIBUTOR A DALLA eIAI F S R o: 402 No h. Mio. m* Ave., Mim, SPECIFY PERMANENT WATER-PROTECTION AT V2 THE COST OF COPPER _L__ __bBB for open valley, facia and thru-wall flashing -s^~ lid - K-RtsaBWS PROJECT: Dental Arts Bldg. Gainesville, Florida ARCHITECT: David Reaves Gainesville, Florida * economical cost-of ZINALOY is approximately half that of copper due to its lower pound price and its lesser weight (20% less than copper). * corrosive resistant- ZINALOY forms a protective coating of its own against the elements -resists atmospheric corrosion. Will not crack or peel. Will not stain adjoining materials. * permanent -virtually indestructible, ZINALOY re- quires no protective coating when set in concrete or mortar, weathers to a pleasing gray. Suitable for marine atmosphere conditions. * versatile--ZINALOY can be cut, hammered and formed on the job or in the shop without special tools. Will bend flat on itself without fracture at 70. Easily soldered with medium hot iron, 50-50 solder. FLORIDA SALES AGENT: D. W. Lansing, Southern Sales, P. O. Box 1993, Ormand Beach, Florida Horne-Wilson., Inc., Conklin Tin Plate Ahrens Materials, Eagle Roofing & Jacksonville, Miami, & J. M. Tull Metal DISTRIBUTORS & Metal Co., Inc., West Palm Art Metal Works, Orlando, Fla.,Atlanta & & Supply Co., Atlanta, Ga. Beach, Fla. Tampa, Fla. Albany, Ga., Charlotte, N. C. Atlanta, Ga. MATTHIESSEN & HEGELER ZINC COMPANY established 858 La Salle, Illinois 26 THE FLORIDA ARCHITECT Toward a New Type of Civilization ... (Continued from Page 19) where the highway is to pass. First, two points are fixed-one where the highway will start, the other where it will end within the vision of an aerial camera. Then pictures are taken from the air; and from these it is not only possible to determine the con- tours, but the geology of the ground and the sub-soil conditions. Design data is then fed into a computer, which comes out with a complete esti- mate of costs, materials needed and so on. I begin to wonder what happens to the draftsmen under such circum- stanes. It suggests at least a direction. Whether this will have an impact on architects, I would not even hazard a guess! We are all certainly aware that new energy sources are needed as our fossil fuels give out. We know also that even all the waterpower in the world, fully developed, will probably provide for less than three percent of our ultimate power needs. So we now have fission. And we have also fusion and solar energy, all of which can become extremely important. We are told by the director of the Stanford Research Bureau that in 10 years two-thirds of the economic ac- tivity of this country will feel the im- pact of nuclear energy. Nuclear energy will account for technical advances that will exceed any ever made before in the history of the world. Not only is our population grow- ing, but it is concentrating-so that its impact on our metropolitan centers is even greater in proportion to over- all growth. We know that govern- ment is big, that industry is big, that labor is organized and big. We know we are dealing with big clients who understand and like, themselves, to deal with bigness. All problems re- vealed by currently developing forces are big. We have very few little problems to deal with as architects. It seems to me the implication is clear: Offices of all kinds and sizes will still be needed. But we will see more and more large offices integrated with varieties of services never be- fore offered. THE PACKAGE DEAL The Convention's Thursday afternoon "Workshop Session" was concerned with the possible .4 widening of architectural ser- vices It dealt specifically with "The Package Deal" and me- thods for combatting it . A fully documented report of this session will appear in an early future issue of this publication. It will contain contributions by panelists Herbert C. Millkey, Grayson Gill and Vincent G. Kling-including their answers to questions. Watch for it! Now one word on velocity-how fast the changes are coming. It seems notably true that buildings no longer wear out. They become obsolete for design reasons; for structure is no longer a limitation in the life of a building. We find ourselves losing our own sense of security. Because of the rate of change, property we thought valuable loses its value; our investments may disappear-and even highly developed skills become obso- lete as they are taken over by the ma- chines. Thus I suggest it is important for us to know at least the direction in which we are moving and what changes are occurring so that we can at least be in motion with the stream. As Kiplinger recently pointed out, a whole series of tremendous events have taken place since 1932. Includ- ed are these few-growth in auto transportation, splitting of the atom, wonder drugs, synthetic fibers, trans- oceanic regular air service, commer- cial TV, a 10-year increase in life expectancy, a 10 percent shorter work week, a tremendous increase in labor wages. All this and much more has happened in 25 years. As to a comment on the future, I can hardly do better than quote from our revered Louis Sullivan, who once suggested that: ". . .the criti- cal study of architecture becomes not the study of an art, for that is a minor phase in the great phenome- non, but in reality a study of a new type of civilization." DuPont Plaza Selects McKinley Products! The beautiful new DuPont Plaza Center, Miami, Florida, chose McKinley Ventilated Sun Cornices for pro- tection against sun's glare and heat, and for attractive appearance. Architects: Frank A. Shuflin, AIA; John E. Petersen, AIA. ,* 3pe For details, con- t . tact your Mc . Kinley Represent- I ative-see .. --Sweet's Architec- Fl;,.e'~i4%~ tural File ige/Me. engineered and manufactured by the 0 McK IN LEY co., inc. Indianapolis 5, Indiana LOCAL McKINLEY REPRESENTATION: CLEARWATER, PHONE 35-7094 LOCAL McKINLEY REPRESENTATION: CLEARWATER, PHONE 35-7094 DECEMBER, 1958 ... and other metal products . A.R.COGSWIELL "SINCE 1921" THE BEST in Architects' Supplies Complete Reproduction Service 433 W. Bay St. Jacksonville, Fla. DO WE HAVE YOUR CORRECT MAIL ADDRESS? If you are not receiving your copies of this FAA magazine, it is probably because your address in our stencil files is incor- rect .. . We try hard to keep abreast of all address changes. You can help us do so by following these suggestions: 1...If you change jobs or move your home to another location, get a change-of-address card from your local Post Office and mail it to us. 2...If you join an AIA Chapter, tell us about it, listing your current ad- dress. Busy Chapter secre- taries sometimes forget to file changes promptly. Don't let yourself be- come an "unknown", a "moved", or a "wrong address"..... This Broward County Chapter exhibit was con- structed of painted fram- ing members supporting three natural-finished roof vaults of glued-lam- inated plywood the whole structure being ingeniously secured by aluminum "jiffy joint" fasteners, which with aluminum pipes were also utilized to provide hang- ing support for the panels that carried the exhibit story. The result was a highly effective booth which attracted a great deal of favorable atten- tion throughout the term of the BBE Exposition. Broward Chapter Placed First in Chapter-Affair-of-Year Vote Supplementing his Chapter Affairs Committee Report as published in The Florida Architect for November, 1958, Committee Chairman John L. R. Grand announced at the 44th Convention that activity by the Brow- ard County Chapter had been voted outstanding. The Chapter affair sub- mitted by the Jacksonville Chapter was judged second; that from Florida's newest group, Florida Northwest, placed third. A novel method was used to report and vote on activities on which the Chapter-Affair-of-the-Year could be graded. Each Chapter Affairs commit- tee chairman was asked to submit, on behalf of his chapter, the activity deemed most notably successful. Each submission was circulated to all ten AIA Chapters in Florida with the re- quest that each Committee Chairman then grade them all except his own, giving 10 points for the first, nine for the second and so down the line. Poll results were then assembled and the submitted activities graded. Broward won top spot for the sponsorship of an exhibit at the An- nual Broward Building Exposition held in Ft. Lauderdale during March, 1958. The exhibit (reported in the April, 1958, issue of The Florida Architect) told the architect's pro- fessional service story in a cleverly arranged series of cartoons, signs and drawings. The exhibit was slanted at the public, was attended at all times by a member of the Chapter to answer the questions of viewers and was excellently received by both public and press. Second place in the unique Chap- ter Affairs "competition" went to Jacksonville in recognition of that Chapter's work in developing, staging THE FLORIDA ARCHITECT and managing an outstanding exhi- bition of their city's architectural development since the great fire in 1901. The exhibition opened June 1, 1958, was viewed by several thousand people and did much to improve the public's recognition of their city's growth and planning problems and the architects who have participated in solving them. Entitled "57 Years of Significant Architecture in Jackson- ville", this Chapter project was the subject of an extended report in the July, 1958, issue of The Florida Archi- tect by Robert C. Broward, headed "Fifty-Seven Years of Growth". A community project by the North- west Chapter in connection with the coming Quadricentennial Celebration in Pensacola won third place in the poll of Chapter Affairs chairmen. Various architects of the Northwest Chapter have collaborated with local members of the AGC in reproducing the original Pensacola Village which was built on Santa Rosa Island in 1723 and later destroyed by hurri- cane-driven tides. Both architects and contractors have agreed to accept revenue certificates for their services in designing and erecting the build- ings. This "affair" has brought archi- tects into the forefront of Quadri plans in Pensacola. Placed fourth was the Florida North Central Chapter for its work in documenting, for the AIA Com- mittee on Preservation of Historic Buildings, five Tallahassee structures dating from 1800. Fifth place was voted to the Florida North Chapter for its recognition of, interest in, contributions to, the ar- chitectural profession by citizens of Gainesville. Sixth place went to the Mid-Flor- ida Chapter for instituting its Annual Awards Banquet, started in 1957 to give recognition to building contrac- tors, sub-contractors and suppliers for outstanding accomplishments. Seventh, eighth and ninth places were voted respectively to the Florida South Chapter-for development of its lounge area in the Dupont Plaza Center, Miami; to the Daytona Beach Chapter for its Beaux Arts Ball; and to the Palm Beach Chapter for its cooperative "trade programs". Florida Central Chapter did not submit a Chapter Affair-of-the-Year and did not participate in selection. DECEMBER, 1958 FLORILITE PERLITE A poured roof deck or fill of Perlite Insulating Con- crete is one of the most efficient and inexpensive means you can specify for reducing interior heat loads. For example, "U" factors of a 1:6 mix ratio range from .200 to .098 depending on the type of construction and the thickness of roof fill used. This high insulating effectiveness makes possible a substantial reduction in air-conditioning costs. With les- sened heat loads, smaller units, less tonnage and power are required and economies like these are often greater than the costs of the Florilite Perlite insulating fills that produced them. In addition . Perlite concrete is lightweight about one-fifth the weight of standard concrete. So its use makes possible construction economies, too thus still further reducing. the cost of using one of the most versatile and effective materials in building . F News & Notes Church Architecture Exhibit Planned for February in Los Angeles Architects throughout the state will have the opportunity of showing churches they have designed at the 1959 Conference of Church Archi- tecture scheduled for February 17 through 20, 1959, at the Statler Hil- ton Hotel, Los Angeles. The architec- tural exhibit, which for many years has been an important feature of the Conference, is sponsored by the Church Architectural Guild of America and is open to all registered architects who have completed or planned churches of any denomina- tion or faith in any part of the United States or its possessions since 1954. Awards will be made in seven classifications, with special feature or exceptional merit awards possible if submissions warrant. A number of entries will be selected as a traveling exhibit. Rules for submission of material are rigid and differ somewhat from those covering most AIA exhibits. Full information relative to them (and entry blanks) may be obtained from Mr. H. Walter Damon, 215 Lincoln Avenue, Youngstown 3, Ohio. Closing date for entries is January 15, 1959. Product Exhibit Awards This year two of the 71 firms represented in the 76-booth Exhibit of Building Products at the 44th FAA Convention won the FAA's custom- ary stainless steel plaque signifying the outstanding character of their displays. One, awarded a plaque for "Excellence of Display" was the Kaiser Aluminum and Chemical Com- pany. The other was the Ware Labora- new process creates GREAT NEW h -^B. You'll be amazed! By a photographic process, beautiful wood grains, prefinished to perfection, are now available at the low cost of inexpensive plywood. There's no plastic, no paper; it's all wood, and it's beautiful! Call collect for full details. WHOLESALE DISTRIBUTORS: Hamilton Plywood of Orlando, Inc. GArden 5-4604 Hamilton Plywood of St. Petersburg, Inc. 5-7627 Hamilton Plywood of Ft. Lauderdale, Inc.JAckson 3-5415 Hamilton Plywood of Jacksonville ELgin 6-8542 30 THE FLORIDA ARCHITECT stories of Miami which won an award for "Educational Value" on the basis of the presentation of their aluminum windows. Selections were made by a jury composed of RAYMOND KASTENDEICK, FAIA, treasurer of the AIA; OREN FROST, Miami, President of the Art Directors' League of Greater Miami and an advertising executive with the firm of J. Walter Thompson; ROBERT E. DENNY, AIA Public Relations Counsel; DONALD G. SMITH, presi- dent of the Greater Miami Chapter, CSI; and WALTER A. TAYLOR, FAIA, Director of the AIA's Department of Education and Research. Awards of the coveted plaques were made by Mid-Florida Chapter president and 1958 Convention Chair- man JOSEPH M. SHIFALO at the Party and Awards Dinner. Though not a recipient of a jury- selected award, the exhibit of the Tiffany Tile Corporation of Tampa drew a record attendance for the Con- vention-548 by actual count of those in charge of Tiffany's booth. Archi- tects and Convention visitors through- out the state received a portrait on tile-a quick cartoon sketched by a hard-working artist who did his best to capture mood and likeness of his posing visitors. Some of the results were good-some not so good! But visitors and booth attendants alike agreed that the Tiffany program was fun-with the eminently practical re- sult of getting a sample of Tiffany Tiles into the hands of many poten- tial specifiers! The Students' Column By GEORGE CHELLAG Guest lecturers have always been a welcomed and stimulating contact with the practicing profession. By courtesy of the Department of Archi- tecture and the Student Chapter of the A.I.A. there has been through the years a healthy program of architec- tural personalities. Men such as Buckminster Fuller, Victor Lundy, Max Abramovitz and others have, in a most gracious way, given their serv- ices to enlighten the students of architecture here at the University of Florida. This "enlightenment" has fallen upon two fields so far this season; historical and technical. The former was presented by a gentleman familiar to the students through the proximity of his practice, that is a "local archi- tect," David Reaves. An enthusiast of the Mayan work of Mexico, Mr. Reaves has accumulated a most in- formative and picturesque series of "first hand" slides. His evening of Chichen Itza, Uxmal, Labna, and other more remote areas was a pro- vocative glance into this amazing civilization. More immediate was the study of climate, "Climate -and Architecture," by Jeffrey Ellis Aronin. Here Mr. Aronin showed the means by which the architect could "work with the climate rather than against it." The lecture offered a re-emphasis of the important position the climatic en- vironment holds in architectural de- sign. These lectures will continue to for- mulate and stimulate architectural thinking here and we anxiously await each new personality. DECEMBER, 1958 BEHIND THIS DOOR AND ALL Thompson doors stands the guarantee that the finest materials and workman- ship have been employed in the manufacturing of a quality product. Thompson flush doors, in beau- tiful figured gum, lauan ash and birch can be specified for both exteriors and interiors in both standard and special sizes. L 9ArMeSON nOoR ZZ "IAOW 7 PLY CONSTRUCTION Lightweight, but sturdy, Thompson flush doors are noted for their rigidity and resistance to warping and twisting. This quality is the result of high manufacturing standards that include: cores of wood ribs spaced 4-inches apart and butted against stiles on alternate sides to provide continu- ous vent space; stiles of a 1 1/8-inch minimum width; rails of a minimum 21/2- inch width; panels of 3-ply, cross-banded plywood, hardwood faced; and lock-blocks 4-inches wide, 20-inches long centered on both sides. Only non-shrinking, craze-re- sistant adhesives are used to produce inte- grated bonding that is highly resistant to both moisture and mildew. In addition to 11 standard sizes---/6x 6/8 to 3/0 x 6/8 interior and 2/6 x 6/8 to 3/0 x 7/0 exterior-Thompson flush doors are obtainable in special sizes. a Y DISTRIBUTED IN FLORIDA BY: A H RAMSEY AND SONS, INC. HUTTIG SASH & DOOR COMPANY RODDIS COMPANY 71 N W )11h T ...... N W 1 3 1') N F 73"1 st- 1 IR 1 081 1 r4l PL 4 9',6S U. S PLYWOOD CORP. A H RAMSEY AND SONS, INC JACKSONVILLE SASH & DOOR CO N W 7),t 1-t 90', Hh A.-- I f- ....... A-- M F J F J." -- I [, F ", - t. 441 01 1 You And The A. A. ... (Continued from Page 14) A large part of the Octagon's public relations work, however, is providing you-the regional, state and local organizations of AIA, as well as individual architects-with the tools and aids to do a more effective job of public relations in your communi- ties. In fact, when we come right down to it,'you-the individual archi- tect-are essentially the best and most effective public relations man for yourself, your work, the AIA and architecture. And the public we talk about when we use the words public relations is your community: Your neighbors, the people you work with and work for, the builders, suppliers, salesmen, and officials you deal with. The people you meet on the street. I believe that to practice architec- ture means to devote loving care not just to building, but also to our rela- tions with people. Not just to com- munity planing, but also to our communities. I believe that to prac- tice architecture means to practice good citizenship in the broadest and most enlightened and most construc- tive sense. I feel that the architect must be firmly rooted in his community. It doesn't do for us to live in an ivory tower, above and apart from the world we live in. We are and should be artists first and foremost. Architecture is a living art, an art which more than any other must serve people. Our work is not hung in museums or placed in a secluded corner of a hid- den garden. It is the art of bringing order, artistic order, into the complex- hurly-burly of our complex society. To do this job properly we must be a part-an active part, a living part-of that society. We must be firmly rooted in the life of our com- munities. This means, among other things, that we should speak the language of the people. Even when we talk about our work. If architecture is to be fully enjoyed by all, it must be understood by all. And that means that we architects must learn to com- municate simply and understandably about it. It takes time and energy, I grant you, to serve on boards, to attend business and service club meetings, to participate in civic campaigns and Parent-Teacher Association efforts. But every minute spent in such activi- ties is not only good public relations for our profession. It is also time spent in the direct service of architecture. And good service to architecture and good public relations, it seems to me, are one and the same thing. Both are essentially a matter of human relations. Good human rela- tions are also the magic words which should inspire all our thinking about the AIA. Now, I am not saying that pro- fessional competence and good hu- man relations alone are solving all our problems for us. But I do say that the work of AIA is steadily bringing us closer to meeting the challenges of the new era of opportunity we are discussing here. There are some to whom AIA means little more than three letters standing behind their names. Letters which symbolize a little additional prestige and standing purchased for their monthly dues. But for you and me and the vast majority of our growing organization -for all those who actively partici- pate in the work of AIA-these letters stand for a world of inspiration and strength, for a sweeping movement in the service of mankind. As Edmund Burke has said: "All that is necessary for the triumph of evil is that good men do nothing." Conversely, if we are active and alert, if we speak up and participate, if we advance our best architectural ambitions together in our professional organization there is no telling what we can do to create a better environ- ment for man-a better future. With your help The American Institute of Architects can do much to make our fondest dreams come true. It is up to you. For the AIA is you-the sum total of its members. The shape of the future is largely in our own hands. CHROMASTATS have a Brand New Home I iDirect color prints by Chromastat-low-cost a photo reproductions in clear, brilliant detail and tone-will soon be processed from a larger, new and even more completely equipped plant than at present. At our new address below we can serve you better-with the same color accuracy and reproduction economy which makes the price of an 8" x 10" Chromastat little more than that of a standard black and white photograph. NEW ADDRESS: 635 S. W. First Avenue = Chromastats in the 8" x 10" size were made of this rendering by Joseph N. Smith, III, AIA, of a building designed by Miami 32, Florida FRanklin 9-4501 SAarchitect Charles F. McKirahan, AIA, of Ft. Lauderdale. 3 SQUARE MIAMlTHE FLORA ARCHECT. 32 THE FLORIDA ARCHITECT Gift Award Proved a Popular Feature of 1959 Convention Interest in what product exhibitors were displaying paid off handsomely for six fortunate Conventioneers just before President Kruse banged the gavel to adjourn the FAA's 44th Annual Convention. At the close of the final business session, Saturday, November 22, these men received these awards as the FAA president pulled their stamped and signed Product Exhibit folders from a box: Corporate HERBERT R. SAVAGE, Florida South Chapter-An all-ex- pense, ten-day 'Caribbean Cruise foi two on the SS Evangeline. He re- ceived a paid-up certificate which can be exchanged for tickets any time during the current cruise season. Corporate L. ALEX HATTON, Mid- Florida Chapter-A one-and-one-half by three-foot ceramic tile panel mounted on a rubbed-finish walnut base. The panel, hand-crafted by Ceramist KAY PANCOAST especially for the FAA Convention award, de- picts various phases of construction. Associate R. CARROL PEACOCK, Palm Beach Chapter-Another all- expense Caribbean tour, this one a three-day week-end trip to Nassau aboard the hotel-ship SS Florida. The paid-up certificate covers accommoda- tions for two and can be exchanged for assigned space at any time. Associate FRANK K. STETSON, JR., Palm Beach Chapter-A first-quality, top-grain cowhide dispatch case, big enough to hold an entire job file or to serve as a swank travel case for week-end tripping. Student Associate LOWELL LOTS- PEICH, Gainesville-An Argus 35mm camera with a 1.28 lens, built-in range-finder and flash attachment. A top-grain leather carrying case was included. Student EDWARD W. CASTELLANI, Gainesville-The finest water-color set obtainable, including an aluminum box, porcelainized mixing palette, three sable-hair brushes and a com- plete range of Winsor and Newton tube colors. This year awards were arranged for in three categories reflecting classi- (Continued on Page 34) in town... in pavements .* * CONCREEf is durable, low-annual-cost construction - 997 krik M.." n C6vqar6 DECEMBER, 1958 on the farm.. in buildings ... Custom-Cast Plaques We can fill all your design needs for any type, size or shape of cast bronze or aluminum plaques, name panels or decorative bas-reliefs. -FLORIDA FOUNDRY 3737 N. W. 43rd Street - & PATTERN WORKS Mami, Florida Mel Banks, Inc. ST. PETERSBURG Ph. HE 6-3400 TAMPA Ph. 2-0871 CLEARWATER Ph. 3-5911 Electrend East Coast Co., Inc. BOCA RATON Ph. 5101 LAKE WORTH VERO BEACH FT. PIERCE Call Collect - Boca Raton 5101 FT. LAUDERDALE Ph. JA 3-6464 Electrend Sales & Service ORLANDO Ph. GA 2-7166 Electrend Sales r Service Co. SARASOTA Ph. RI 7-3380 Mitch's Eletrend Sales 6 Service PENSACOLA Ph. HE 8-4363 Carlos M. Hope Electrical Contactor GAINESVILLE Ph. FR 2-9867 Milly Way Building Heating EUSTIS Ph. EL 7-2367 fS..) S M Electric Circulating low cost never before possible. See the revolu- tionary new Electrend and all its advantages today or just call us, we'll be glad to demon- strate its many features. DISTRIBUTING COMPANY 4550 37th Street No. St. Petersburg 14, Florida Telephone HEmlock 6-8420 WRITE FOR FREE MANUAL AND A.I.A. FILE FOLDER. Gift Awards... (Continued from Page 38) fications of FAA membership in order to make sure that associates and students as well as corporate members had the opportunity to re- ceive an award. Just for fun, two other "door awards" were made- one for attendance at Thursday night's party, the other in connection with Friday's banquet. Recipients were: GEORGE HENDRICK, AIA, Mid- Florida Chapter, took home the Thursday night award of a portable barbecue outfit which included a rotisserie attachment for use over the fifteen by eighteen-inch grille. J. ROBERT SWARTBURG, AIA, Flor- ida South Chapter, received an Argus 35mm camera and flash similar to that presented to the Student Asso- ciate winner as a tangible memento of the Friday evening banquet. Opportunity Bulks Big... (Continued from Page 10) enough to take care of the entire ten-million pupils added to the school population since the war; and in addi- tion we have built new classrooms for another five or six-million pupils who would otherwise have been accom- modated in ancient and outmoded buildings. The job of new school con- struction is by no means finished, but the basic shortage has been broken. As a national problem the schoolroom shortage today is fairly well down the list. And it is interesting to note that the schoolroom shortage was cured without the aid of any massive Fed- eral financial assistance. In fact, Federal aid accounted for less than two percent of the.total expenditures for school construction. In other words, when it got right down to the highly personal and individual matter of education for their own children, the taxpayers of the local communi- ties and the states voted for the necessary taxes and bond issues. And voted to a remarkable extent-on a nationwide scale-for good architec- ture, very -good architecture. If it can be done with schools, it can be done with other things of the same or even larger magnitude. There is an exasperation point beyond which Americans will not go. Having THE FLORIDA ARCHITECT reached it, they boil over into con- crete, and usually constructive, poli- tical action. That exasperation point is very close, in my opinion, in many aspects of urban life. That is the reason I am so sure we are going to see throughout the "Sixties" a rising tide of action-or healthy reaction- against all the monstrous problems of American cities. The architect must encourage and guide this reaction. The architect at every opportunity should try to hold up before the public a vision of what his city or his community might look like, might be. If he does, if you do, then I think you will be surprised at how soon the action will follow. To the architects of Florida, many of the problems of the old cities of the northeast and middle-west may seem a little remote. It doesn't cost $10-million a mile to correct a high- way mistake of a generation ago. But some day, at the rate Florida is grow- ing, it might. You still have a greater opportunity than most of the country to control and guide your growth. Make the most of it while you can. ADVERTISER'S INDEX American Olean Tiles of Miami 8 Associated Elevator & Supply Co. . .. .4 Blumcraft of Pittsburgh . 11 Bourne Manufacturing Co. . 5 A. R. Cogswell . . 28 Dwoskin, Incorporated . 26 Electrend Distributing Co. . 34 Evershield Liquid Tile . 23 Flamingo Wholesale Distributors 18 and 19 Florida Foundry and Pattern Works .. . 34 Florida Home Heating Institute . . 36 Florida Power and Light Co. 25 Florida Steel Corporation . 6 Florida Tile Industries . 1 George C. Griffin Co. . 24 Hamilton Plywood .. . 30 Interstate Marble and Tile Co. 21 0. 0. McKinley Company, Inc. 27 Mattheissen & Hegler Zinc Co. 26 Miami Window Corporation . 4th Cover Mutschler Kitchens of Florida 7 Perlite, Incorporated . 29 Portland Cement Association 33 A. H. Ramsey & Sons, Inc. 3 T-Square Miami Blueprint Co. 32 Thompson Door Co. . 31 Tiffany Tile Corp. ... 16 Tropix-Weve Products, Inc. 2nd Cover F. Graham Williams Co. 35 DECEMBER, 1958 F. GRAHAM WILLIAMS, Chairman JOHN F. HALLMAN, JR., Pres. & Treasurer JACK K. WERK, Vice-Pres. & Secretary MARK P. J. WILLIAMS, Vice-Pres. FRANK D. WILLIAMS, Vice-Pres. ESTABLISHED 1910 F. GRAHAM WILLIAMS CO. INCORPORATED "Beautiful and Permanent Building Materials" TRINITY 6-10 ATLA LONG DISTANCE 470 - FACE BRICK HANDMADE BRICK "VITRICOTTA" PAVERS GRANITE LIMESTONE BRIAR HILL STONE CRAB ORCHARD FLAGSTONE CRAB ORCHARD RUBBLE STONE CRAB ORCHARD STONE ROOFING PENNSYLVANIA WILLIAMSTONE "NOR-CARLA BLUESTONE" NTA L 1690 BOULEVARD, N. E. OFFICES AND YARD STRUCTURAL CERAMIC GLAZED TILE SALT GLAZED TILE UNGLAZED FACING TILE HOLLOW TILE ALUMINUM WINDOWS ARCHITECTURAL BRONZE AND ALUMINUM ARCHITECTURAL TERRA COTTA BUCKINGHAM AND VERMONT SLATE FOR ROOFS AND FLOORS We are prepared to give the fullest cooperation and the best quality and service to the ARCHITECTS, CONTRACTORS and OWNERS en any of the many Beautiful and Permanent Building Materials we handle. Write, wire or telephone us COLLECT for complete information, samples and prices. Represented in Florida by LEUDEMAN and TERRY 3709 Harlano Street Coral Gables, Florida Telephone No. H13-6554 MO 1-5154 Recipe for a houseful of fun, love and comfort Submitted by Mr. and Mrs. A. W. D. Harris, 1442 Linhart, Ft. Myers: 5 grandsons 2 nephews 1 TV set 1 big house 2 fuel-fired "Florida furnaces" Set thermostats. Mix ingredients around table in Florida room. Forget about home heating worries in a "warm-hearted house." Mr. Harris says: "Our two fuel-type furnaces deliver 108,000 BTU's of convenient economical heat. They require almost no upkeep or ser- vicing. Our 2-story house was warm and com- fortable during the severe cold snaps last win- ter. Although we were having 'Yankee weather' outside, we enjoyed real 'Florida sunshine weath- er' inside, due to the clean, automatic heat from our fuel-type furnaces." Published "testimonials" like this one are helping to assure acceptance by your clients of your recommendations for central heating in the homes you design for them. Please call on us for any information you niay need on fuel-type home heating. FLORIDA HOME HEATING INSTITUTE 1827 S. W. 8th STREET, MIAMI THE FLORIDA ARCHITECT Message From The President By H. SAMUEL KRUSE President, FAA Much of my thinking is done while I mow my grass. I use a park-type power mower which has been in the family for ten years and is thoroughly familiar with the route we take some forty times a year over the acreage. This provides me with undisturbed time for thinking as I walk in the sunshine behind my trusty mower. There are three acres. Taking out the area for the trees and the house, there are 2.6 acres of grass to mow. That provides weekly exercise and hours for thinking. Nearly all of my speeches, articles and reports are developed behind the mower so that only the writing and editing need be done during the short time allotted for preparation. Last weekend I pre- pared a few appropriate words for the Construction Specifications Institute's Florida Charter Dinner, a talk for the American Society of Civil Engineers- and this, my last "Message" as your President. In ruminating in my mind the things that were done during the past months and things that must be done in 1959, the Legislative Year, I became over- come by the realization that FAA stands on a threshold of greatness. And when I say FAA, I mean not the officers and directors of an organiza- tion but the body of its individual members, who, by becoming members of the AIA, have accepted the premise that by concerted individual action they shape the future of their profession. At the 44th Convention there were given some of the current opportunities, which, if properly exploited, will give our profession prestige and state- wide influence for our individual benefit. However, not all of the opportunities were mentioned, for in the Florida Planning and Zoning Association, in Construction Specifications Institute, in the Florida Foundation for the Advancement of Building and in Education we have additional opportunities. There is danger that we might neglect these opportunities and not properly exploit our current advantages. Each individual member must be aware at all times that his membership in the AIA in- dicates his acceptance of responsibility in three spheres of activity: local, regional and national. He must be conscious that these three levels of respon- sibility are inter-related-not one on top of the other, but all dependent upon the individual activi- ties in three distinct spheres, no one of which is more important than the others. Some individuals can devote more time for the profession than others. These members are usually the officers, directors and committee chairmen. Most of us support our profession by paying dues, voicing opinions at meetings, keeping informed as to pro- fession problems and maintaining a high degree of ethical and competent professional service. This last mentioned support is important to the profession. But it alone does not influence legislators, does not give direction to our schools of architecture, does not set national standards and regulations, nor the host of things which affect the individual's well- being about which he can do little except in con- certed action with other individuals. The effective- ness of the concerted action is in direct proportion to the willingness of individuals to agree on a pro- gram-and then support the program. Notice how all-important the individual member becomes. From him springs ideas; from the ideas a program is devised; and by his individual support is determined the effectiveness of the program. Your new President, John Stetson, along with the new Officers and Board, will develop your ideas into programs for the exploitation of the opportuni- ties now apparent to us all. When these programs are devised he cannot effectively execute them without your individual support-by paying dues promptly, by serving on committees when called upon and by offering timely constructive criticism. Being a legislative year, it is even more important that this support be fully given. The 1958 Board Members and Officers should make a special effort, whether they are to serve in 1959 again or not, to pass on to the new directors and officers copies of last years' minutes and all information they can give concerning past policies, procedures and administra- tive organization. Committee Chairmen must do likewise to their new counterparts. If we can save orientation time for our new administration, more time will be available for getting on with the work. Being your President for 1958 has been a rich and exciting experience for me and working with you for the progress of the profession rewarding. I am grateful for the opportunity to serve you. It is unfortunate that all the members may not gain the rewarding experience of Presidency of the FAA. The President of FAA is in the middle of things. The big picture is clear from his vantage point. He sees the national, regional and local scenes at work -and it makes lots of sense. / ~u~ ~ ..A~t 7 ,E;1*-OR None One practical example: the Al-operator is guaranteed for the life of the window Not only because of low first cost. Top materials, precise engineering, rigid control of fabrication- these, too, are basic elements of Miami Window products. Thdy insure high, low-maintenance performance for the life of the structure; and that's the only true measure of fenestration economy in any type of building. Your window specification, like others, can sa vean owner dollars. Ask for data. i4m*- 9d12 A /- lami window corp BOX 877, INTERNATIONAL AIRPORT BRANCH, N oration IAMI 48, FLORIDA m P.O. |
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