The X divisor of business

Group Title: Florida review (Tallahassee, FL)
Title: Florida review
Full Citation
Permanent Link: http://ufdc.ufl.edu/UF00049005/00093
 Material Information
Title: Florida review
Physical Description: 5 v. : ill. ; 31 cm.
Language: English
Creator: Florida -- Bureau of Immigration
Publisher: Bureau of Immigration, Dept. of Agriculture
Place of Publication: Tallahassee Fla
Publication Date: 1926-1930
Frequency: semimonthly
Subject: Agriculture -- Periodicals -- Florida   ( lcsh )
Industries -- Periodicals -- Florida   ( lcsh )
Genre: government publication (state, provincial, terriorial, dependent)   ( marcgt )
periodical   ( marcgt )
Dates or Sequential Designation: Vol. 1, no. 1 (June 7, 1926)-v. 5, no. 9 (Oct. 20, 1930).
Funding: Florida Historical Agriculture and Rural Life
 Record Information
Bibliographic ID: UF00049005
Volume ID: VID00093
Source Institution: Marston Science Library, George A. Smathers Libraries, University of Florida
Holding Location: Florida Agricultural Experiment Station, Florida Cooperative Extension Service, Florida Department of Agriculture and Consumer Services, and the Engineering and Industrial Experiment Station; Institute for Food and Agricultural Services (IFAS), University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: aleph - 001744570
oclc - 01279992
notis - AJF7332
lccn - sn 00229569

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Full Text

U.S.Dept. of Agriculture,

S'"iashi ing ton, D.C

jflortba 3 ebtie

Vol. 4 APRIL 7, 1930 No. 21


By T. J. BROOKS, Assistant Commissioner of Agriculture

OTHING is permanent that man fashions
or institutes. The largest affairs of today
may be resting above the smouldering
fires of destructive transition or the ex-
plosive outburst of a new giant competitor.
This process of supplanting the old by the new
is as old as man. To recount-instances would
be to catalog every step in the march of
progress through all the ages. The only differ-
ence now and previously is that some recent
changes have been exceedingly spectacular and
startling in their magnitude.
The shift from the canoe to the panting
Leviathans of the sea has been long, but tremen-
dous; from the pony express to the air mail has
not been so long, but is remarkable; from the
bow and arrow to the Big Bertha has been
marked and appalling; from the news of the
camp to the modern press service is bewildering.
The more recent changes that astound and
confound the imagination have been in the
strictly business world. A world-wide business
of colossal magnitude may tower away as a
monarch of business and tomorrow it is de-
throned and tossed into the background by
another more powerful titan which gains the
ascendancy as it were overnight.
Standard Oil once stood as a lone snow-
capped peak above the horizons of world busi-
ness; now it is just one among many of its kind,
not nearly so overwhelming in its size or pres-
tige. Other kinds of big business have eclipsed
in a few months the fortunes of generations of
the conservative concerns. The moving pictures
grew like Jonah's gourd and covered a multi-
tude of sins as well as hours of entertainment.
Automobiles put the world on wheels and the
workshops in Michigan. The radio put the
teeming millions on the air and shifted the cur-
rents of finance and trade on the dial of time.
In commerce the shift has been from the

small town and the small shop to the city and
the department store, then from the wholesaler
to the mail order house and the chain store.
The farmer is making gestures to adopt the
methods of big business and market his crops of
all kinds by the collective plan, thus doing away
with all intermediaries. Mergers once caused
alarm, but now they are taken as a matter of
course. The bigger the merger the greater the
promise of business efficiency. No one is
alarmed now to read in big letters on the front
page of gigantic concerns merging.
And where will it all end?


(By L. M. Rhodes, State Marketing Commissioner)
For the reading public who wish to be informed there
are, circulating in every community of the United
States-urban and rural-more than 3,000 daily papers,
morning and evening, bringing the news and information
of the world from every nook and corner of civilization.
And more than 20,000 other papers, journals and
magazines, giving up-to-date information on every sub-
ject of human interest.
More than 5,000 public libraries containing more than
140,000,000 volumes are available to those inclined to
search for information.
In addition to what we already have, 230,000,000
books are published annually, making the United States
a gigantic reading room.
There are also 20,000,000 telephones with 70,000,000
miles of wires and 2,500,000 miles of telegraph lines and
cables, sending a total of 26,500,000,000 messages an-
nually, making the world a whispering gallery.
In addition to this colossal net-work of wire conveying
the news from hemisphere to hemisphere and vibrating
with the hopes and fears of nations, the world is per-
meated with wireless waves, carrying up-to-the-minute
information broadcasted over 1,114 radio stations, 614
of which are in the United States; 150 of the largest
connected in a network of nation-wide broadcasting, and
an audience of from 40,000,000 to 60,000,000 listening
in over more than 10,000,000 receiving sets; making an
enormous receiving station of the homes, offices and


stores of the nations with an interested audience equal
in number to half the population of the United States.
We are spending $3,000,000,000 per annum on edu-
cation and have a permanent investment of $5,000,-
000,000 in educational equipment, training our youths
to master every field of human endeavor.
An industry that adds $1,000,000,000 worth of new
wealth every month to the national income by furnish-
ing 97% of the foods and feeds, and 98% of the raw
materials for clothing, and exports 20% of its products
to 70 foreign countries.
An industry that has materially benefited every legiti-
mate business in the nation by spending $60,000,000,000
of its gross income of $120,000,000,000 in the past decade
for taxes, wages, interest and the products and. services
of other industries.
Our national income has increased from $30,000,-
000,000 to $90,000,000,000 in a score of years.
The 100 strongest banks in the United States have in-
creased their deposits during the past year in round
numbers from $20,800,000,000 to $22,000,000,000; a
gain of $1,200,000,000 or $100,000,000 per month.
The national construction program of 1930, which
Secretary of Commerce Lamont says will amount to an
expenditure of $7,000,000,000 for new buildings--$2,-
500,000,000 more than was spent for the same purpose
in 1929.

The Lee county farming industry-namely, trucking-
has put more than $1,000,000 into circulation in Lee
county during the present growing season of 1929-30,
according to the Ft. Myers Press.


The following communication received from Dr. F. A.
Brink, director, Bureau of Communicable Diseases, is of
importance to all Floridians:
Hon. Nathan Mayo,
Commissioner of Agriculture,
Tallahassee, Florida.
Dear Mr. Mayo:
I wish to thank you for the Florida Review, which I
am receiving regularly. The arrival of the issue for
March 17th reminds me that perhaps you would like to
promote publicity for our State Board of Health Circus,
to which, I am told, you have been invited along with the
Governor and other members of his staff.
The date of the first screening and privy construc-
tion demonstration for malaria and hookworm control
will be staged just in the edge of Tallahassee on Wednes-
day, April 24, 1930.
In addition to the above mentioned demonstration
there will be some worth-while exhibits and demonstra-
tions offered by the Bureau of Child Hygiene and Bureau
of Communicable Diseases. The construction work will
take a better part of the day from 9 a. m. until supper
time and visitors will be able to observe this work as it
progresses and at the same time to observe the child
hygiene and communicable disease demonstrations. We
believe this demonstration will be of great value to the
people of Florida, particularly in those sections where
malaria and hookworm disease are prevalent.
During weeks succeeding the date of the Tallahassee
circus, there will be demonstrations in 19 additional
counties. The dates of these demonstrations have been
tentatively fixed as follows:

Week of
Leon County ..................................... April 21st
Gadsden County.............................. April 28th
W akulla County................................... May 5th
Jefferson County................................ May 12th
Madison County................................. May 19th
Taylor County......................................M ay 26th
Jackson County..................................June 2nd
W ashington County...............................June 9th
Holm es County.................................... June 16th
Escambia County............................... June 23rd
Suwanne County............................. June 30th
Columbia County.................................. July 7th
Duval County.................................... July 14th
Union County.................................. July 21st
Alachua County.................................July 28th
Marion County................................... August 4th
Levy County..................................... August 11th
Dixie County................................... August 18th
Sumter County.............................. August 25th
Hillsborough County......................September 1st
Some of the later dates may be changed, in which case
ample notice will be given. We are particularly anxious
not only to have the people of the rural sections interest
themselves in this work as a protection for themselves,
but we want business people, merchants, big farmers,
turpentine operators, lumber and mill interests to be in-
terested from an economic viewpoint. The economic loss
to business from malaria alone in Florida is much too
I have just learned of a farmer in Mississippi who made
the statement that since the partial control of these two
diseases in his county he is getting 25% more service
from his employees than he did before. Florida depends
for her prosperity largely on her agriculture develop-
ment, which can not reach its maximum unless the health
of the working people is adequately conserved.
I have written somewhat at length, giving you some
points which you might wish to use for publication. If
you prefer, I will be glad to prepare an article ready for
the press along this line.
Very truly yours,
F. A. BRINK, M. D.,
Director, Bureau of Communicable Diseases.


(St. Petersburg Times, March 6, 1930)
St. Petersburg is now giving its first use and consump-
tion of Florida-produced glass, according to information
given out at the St. Petersburg industry board meeting
Wednesday evening. The first consignment of glass
bottles manufactured by the Florida Glass Manufactur-
ing Company of Jacksonville has arrived on order from
the Cut-Rate Drug Company of this city. The order con-
sisted of 100 cases of medicine bottles, said J. E. Webb
of the drug company.
"We are much interested in this new industry of the
state," said Aloysius Coll, headquarters secretary of the
industry board, "because our members have for some time
been working on a plan to get carload lot invoices of
containers for our many growing concerns, both cor-
porations and individuals, that are making fine quality
marmalade, jellies, stuffed kumquats, stuffed oranges,
crystalized fruits, nut and fruit combinations, and many
other products from our groves, gardens and farms in
Pinellas county and in St. Petersburg."


Jinriha Reieftt
Published Semi-Monthly by
Bureau of Immigration, Department of Agriculture
Tallahassee, Florida

NATHAN MAYO ..................Commissioner of Agriculture
T. J. BROOKS........... Asst. Commissioner of Agriculture
Entered as second-class matter, June 25, 1926, at the Post Office
at Tallahassee, Florida, under the Act of June 6, 1920.
Will be mailed free to anyone upon request.

Vol. 4 APRIL 7, 1930 No. 21


Pep, Punch and Progress go hand in hand.

Florida needs more farmers and more farmers need

Farming continues the year round in Florida. What
more can a farmer want?

Dyspepsia thrives on grunting, grumbling and grouch-
ing, but disappears in the presence of a flame of smiles.

When we have eliminated CAN'T from our agricul-
tural and industrial vocabulary marvelous progress will
lie just ahead.

Florida's overproduction is due more to buying the
overproduction from other states than from buying from
Florida farmers.

More permanent pastures with which to feed more
thoroughbred hogs, cattle and sheep will make more per-
manent dollars for the people of this great state.

No state in the Union produces better vegetables than
Florida. The same is true of fruits and equally true of
meats. Florida raises the best of everything for human

When making purchases from the dealer it will greatly
benefit the State if you insist that the articles you in-
tend to buy bear a Florida label if it is one that is pro-
duced in Florida.

No farm is complete unless it has on it hogs, cattle
and poultry. What one will not eat the other will. There
is no need for waste where this eating and fattening
combination exists.

If every consumer would make it a rule to ask the
dealer for Florida-grown products it would not be long
until Florida fruits, vegetables and meats would be the
only kind offered for sale.

A DeSoto farmer made ten acres of sweet potatoes
total a net profit of $3,585.00, or $358.50 per acre. In
another column of the Review it is explained just how
he did it. He just did a lot of thinking and an equal
amount of work-a wonderful combination-and the re-
sults were marvelous.

It takes as much brains to run a farm successfully as
it does to run a college. Not as much Latin and Greek,
but resourcefulness, initiative and self confidence, that
enable the individual to find a way. The possessor of
this quality of intelligence breaks down every barrier,
removes every obstacle and overcomes all opposition that
would hinder progress and ultimate success.

A farmer in Suwannee county realized a profit of
about $1,000.00 from the sale of greens grown on two
acres of land. Just think of it-greens! Just greens!
Push, perseverance, persistency and sound judgment did
it with the aid of Florida soil, sunshine and rain. An
account of this accomplishment appears in another
column of the Review.

The boys of Florida are leading the way in agriculture
under the direction of the Florida Vocational Educational
Board. Every one of them shows a profit on every
project. They never show a loss. In the first place they
work and boss the job themselves. They permit no waste
and sell only the best of their products. The culls they
feed to the cows and the hogs and then sell these money

Every dealer is required by the laws of the State to
have a sign over eggs which he has for sale showing
their classification, whether they are Fresh Florida Eggs,
Shipped Eggs, Cold Storage Eggs or Processed Eggs. If
the consumer purchases the Fresh Florida Eggs, the
money remains in the State. If, of the other classifica-
tions, the most of the money will likely leave the state.
Our individual interests demand that we stand by and
for the Florida labeled products.



(Palatka News, March 6, 1930)
At a special called meeting of the board of directors
of the Palatka Tung Oil Company held in the offices of
Loveland & Tannar, C. W. Loveland, secretary, was in-
structed to immediately secure seedling tung oil trees
in sufficient number to plant one hundred acres of cleared
land on the holdings of the corporation near Nashua.
The board set a true and just valuation of its real estate
holdings in the county and arranged to secure a bond on
the treasurer.
The secretary reported that he had completed a survey
on the lands which are to be planted this year and had
caused a seed bed to be planted on the lands in order
that the corporation might have a sufficient number of
young trees of its own to plant out the acreage which
would be cleared during the coming summer. He said
that he had arranged to plant out 1,000 pounds of tung
oil seed in addition to the half ton already planted and
that the blocks on the lands were being removed and
that a crew of men had been employed to clear strips
for the planting of trees with the idea in mind that the
middles should be cleared after the planting season was
The executive committee was authorized to secure a
tractor and the necessary agricultural implements to
carry on the work of preparing the land and cultivating
the trees.



Owner of Farm Near Pensacola Arranging to
Engage in Poultry Business on Large

The following communication was received by Hon.
Ernest Amos and was referred to this department:
Mr. Ernest Amos,
Tallahassee, Fla.
Dear Sir:
Your name has been given me by Mr. A. J. Schaeffer,
Service Department of the American Poultry School of
Kansas City, as one who might be able to suggest some
such a party as I am looking for.
I am seeking a partner to go into the poultry busi-
ness and associated operations on a 500-acre farm which
I own north of Pensacola, Fla. This farm is high and
dry, gently rolling, excellent soil, and not a foot of waste
land on the property. It is all wire fenced, good wells,
buildings, about 100 acres cleared, and this location is
said to be one of the best all-year-round climates in the
world; sufficient rainfall distributed throughout the year
and no artificial drainage necessary.
This is a proven poultry section, not only for chickens
but also turkeys, ducks and geese. It is suitable for
sheep, hogs, cattle and other livestock. This country is
adaptable to Satsuma oranges, pears, peaches, grapes,
strawberries, blueberries and all varieties of small fruit;
Irish and sweet potatoes, corn, cotton, tobacco, melons
and all vegetables grow profusely.
I am looking for a man with two or three thousand
dollars to match with mine, who would like a proposition
of this kind. This party need not, however, invest in the
land if he does not so desire. This could be leased to the
partnership, and I believe this to be one of the best propo-
sitions left for the man of ordinary means.
If you have some one that you could suggest or recom-
mend, or have some other suggestions as a means of
finding this individual, I would appreciate very much the
trouble you take in doing so; and if by chance you do
have some one already in mind I would be glad to go
into further details relative to the proposition with them.
Thanking you in advance for your reply, I remain,
Yours very truly,
112 Allen St., Lansing, Michigan.


(Suwannee Democrat, March 7, 1930)
It has fallen to the lot of a negro to present the
farmers of Suwannee county with a real "eye opener" as
far as truck farming is concerned.
Within the past week, Leroy Freeman has shipped
slightly over 1,000 crates of turnip greens which he has
grown on but two acres of land and from which a net
profit of $800 to $1,000 is anticipated. This crop was
grown on shares and in connection with the Sowega
Charles Rogers, prominent local wholesaler, who as-
sisted Freeman on the share basis, declared yesterday
that this negro offers a splendid example of what can
be accomplished through perseverance. He kept on, de-
spite freezes that wiped out several early plantings, and

was the only one of eight negroes who made good. A
number of white farmers also gave up when excessive
cold weather hit the young plants.
Two cars of crates were shipped last week and ac-
cording to reports from New York were classed as
"fancies." Another car is being loaded this week, taking
the remainder of the two-acre production, greens from
another quarter acre planted by Freeman, and small lots
entered by other growers. All are being washed, graded,
bundled and iced on the Seaboard loading platform here
before shipment.
Two Sowega cars of greens were sent from Live Oak
last December and at that time Freeman lost three acres
due to a freeze which caught his crop just a day before
he planned to ship them.
Freeman has five and a half acres of greens which
will be ready for shipment in about two weeks. He has
recently planted watermelons and cucumbers and will
plant a fall crop of tomatoes. Since the Sowega people
generally figure four acres of greens to the car, and
possibly two acres if they are cut off three times, the
record of Freeman in producing 1,000 crates with a good
likely net profit from two acres is quite remarkable.


(Alabama Times, March 8, 1930)
A wise man profits from his own experience; a wiser
man profits from the experience of others.
The following is suggested as a good creed for southern
farmers for 1930:
1. I will produce enough vegetables, fruits, corn and
hay and keep enough cows, hogs, poultry and cattle to
amply supply the needs of my own family and farm.
Raise Money: Crops Best Suited
2. I will raise such money crops as are best suited to
my soil and environment and as I can most profitably
market in my home markeTs;and will combine with my
fellow farmers in such organizations as will enable me to
enter the larger markets of other states and countries.
3. I will keep enough livestock and plant sufficient
legumes to enable me to make my land richer at the end
of the year than at the beginning, and thus lay the
foundation for a steadily growing prosperity.
4. I will combine with my fellow farmers in the or-
ganization of such associations as will create efficient
marketing facilities, insure reasonable credits and enable
me to buy my supplies at cash prices.
Pay Cash for Supplies
5. I will buy nothing which I can raise on my farm,
and pay cash for such supplies as I must have. To do
this I will practice rigid economy. When necessary I will
borrow money at 6 per cent in order to pay cash for
supplies rather than pay 30 to 90 per cent excess prices
for time purchases.
6. I will work with my neighbors in every possible
way to make my community the best possible farm com-
munity so that there will be inducements for my boys
and girls to remain at home and make agriculture their
If this program could be initiated on every farm in the
south during 193.0 it would be the beginning of a solid
and steady growing prosperity, such as has been achieved
by few people, and it can be achieved only by those who
have the common sense, the grit and determination to
conquer adverse circumstances. But what a glorious
achievement it would be.



Growing Own Feed Insures Larger Profits to
Dairymen in Florida

Some helpful suggestions are offered by John M. Scott
in the Dairy News relative to dairying in Florida. Mr.
Scott as chief milk inspector, Department of Agriculture,
publishes the Dairy News monthly, and the suggestions
appearing in the issue of March 31 follow:
Feed Crops
This is the season of the year when we should be plan-
ning our cropping system for the year. Now is the time
to decide whether or not you will grow any feed and
forage crops that can be fed to the milch cows next fall
and winter, when the permanent pasture does not supply
good grazing.
The growing of feed crops is an important part of
farm dairying and is the only way to make farm dairying
The feeding of these farm-grown forage crops to milch
cows provides a good market for such crops. One of the
important features is that the crop is put on the market
at home. This means that there are no transportation
charges to be deducted. There can be no question about
the condition of the product when it reaches the market.
Another point is that the product does not require any
special preparation before it goes to market. Then, too,
it is not all marketed at one time, but is put on the mar-
ket in small amounts each day, hence no chance to glut
the market.
Dairying in Florida will pay a larger profit when you
grow your feed. The dairyman who can grow his forage
crops and some of the grain, such as corn and velvet
beans, for feeding his herd will find it more profitable
than buying all his feed.
The following is given as a suggestion as to the acre-
age necessary to grow feed for five cows. If twenty-five
cows are kept, multiply the acreage by five. For each
five cows, plant:
One and a half acres of sorghum for silage;
Two acres of corn for silage;
Two and a half acres of velvet beans and corn for
winter grazing;
Three acres cowpeas for hay;
Two acres soybeans if land is suitable;
Three acres of oats, rye, or dwarf essex rape, for
winter pasture;
Ten acres of permanent pasture.
Then buy from 2,500 to 3,000 pounds of cottonseed
meal per year.
This may not be an ideally balanced ration for dairy
cows, but it will be found to be an economical milk-
producing ration.
Brief Notes
How many readers realize that Florida people and
visitors consume approximately 3,000,000 gallons of ice
cream each year? How many cows are required to pro-
duce the necessary milk and cream to make the above
amount of ice cream with a 10 per cent butterfat con-
tent? Ice cream with 10 per cent butterfat is not a
luxury, but rather it is an important food product.
Oleo may be cheaper than butter, but is it as good?
If Florida dairymen are to supply all of the sweet milk,
sweet cream, butter, cheese, and such dairy products as
are consumed in the state each year, there is need for

140,000 more good dairy cows and a goodly number of
dairy-minded folks who like to feed and milk cows.
Every farm in Florida should have as many milk cows
on it as the farm will feed and the family can feed and
Have you made plans to seed ten or twenty acres to a
good permanent pasture this spring? This is a good time
to do it. Your cows have been calling for it all winter.
Good pasture will supply more feed at less cost per
year, per cow, than can be supplied in any other way.
Remember, it requires good land to grow an abundance
of good grass. Therefore, select good land to seed to
permanent pasture.
The permanent pasture is the cheapest feed, for the
following reasons: It supplies an abundance of good
succulent, nutritious, palatable feed; the cows do their
own harvesting; there is no cultivation after it is once
established; and it furnishes continuous grazing year
after year from early spring to late fall.
The best grasses to use are carpet, dallis, bermuda and
bahia grass. Add to the mixture five to ten pounds of
lespedeza seed to the acre.
Dairy farmers in other sections of the United States
have found by experience that a good permanent pasture
and plenty of good forage, especially some legume,
means much cheaper milk production. If it will work
in other sections of the United States, it ought to work in
Florida. We believe it will. Try it.
Cleanliness is next to godliness; therefore, a good
dairyman must be a mighty good man. There are two
words that a good dairyman can never forget, and the
first is "cleanliness." If he is to produce good milk he
must not only have a clean barn, clean utensils, clean
wash-water, but he must be clean personally. In fact,
everything the milk comes in contact with must be clean.
The other word is "kindness." The cows he handles
from day to day must be treated kindly and given every
consideration if they are to produce their maximum flow
of milk. When they are not treated kindly, it is brought
home very forcibly by the fact that there will be fewer
gallons of milk to deliver. Therefore, kindness pays in
dollars and cents.
Quality of Milk Important
A poor quality of milk always means a lower price to
the producer. It has been estimated that the annual
loss in the United States, sustained by farmers and
dairymen producing low quality milk and cream, is ap-
proximately forty million dollars a year. The reduction
in price is usually from 10 to 70 cents per hundred
Where only the best quality of milk is put on the
market, the consumption of milk is usually greater.
Therefore, poor quality of milk not only demands a
lower price, but the average per capital consumption is
smaller. So, the producer loses in price and in market
It costs but very little more to have good quality milk.
Every man who feeds and milks cows should take enough
pride in his work to produce only high quality milk and
Every dairyman who is producing milk or cream for
market should study his local conditions and determine
whether or not it will be possible for him to improve
his conditions so that he will be able to improve the
quality of the product he puts out from day to day.
If you are in doubt on any point, ask the State De-
partment of Agriculture or the State University for as-
sistance. They will be glad to help you.



B. F. Williamson Tells Gainesville Rotary Club
Something About Newest Processes and
Facts Concerning Market Demand

(Gainesville Sun, March 5, 1930)
A brief sketch of the tung oil industry as developed
to date was given by Rotarian Bailey F. Williamson be-
fore his fellow members of the Gainesville Rotary Club
and visiting Rotarians at the noon luncheon at the Hotel
Thomas yesterday.
As George Washington is known as the father of his
country, so is Bailey Williamson known as the father of
the tung oil industry in Florida, being the outstanding
recognized authority on the tung oil tree and its products.
Rotarian Williamson described the three methods here-
tofore employed in the extraction of the oil from the
nut. The first, he said, was the use of solvents, a method
not at all economical or satisfactory; the second, he de-
scribed as the hydraulic system, still more unsatisfactory
and costly; the third, the rolling mill or crusher plan now
in use in Gainesville and found to produce the best re-
sults because of its simplicity.
He said that the capacity of the present plant is about
three thousand pounds of dried nuts per hour. Addi-
tional units are to be added as the industry grows. The
information was given out that the Gainesville area pro-
duced only approximately one hundred thousand pounds
of nuts this past season, but that the rapidly expanding
acreage insures a more plentiful supply for next year.
One of the problems, he said, has been the keeping out
of speculative promoters in order that the industry may
be kept on a level keel and out of the hands of those
who would use it for petty gain at the expense of an un-
informed and innocent public.
Mentioning the recent visit to Gainesville of Dr. Julius
Klein, assistant secretary of the Department of Com-
merce at Washington, Mr. Williamson quoted this gov-
ernment official to the effect that the Department of
Commerce now believes the tung oil industry has reached
the point where it has become thoroughly stable and well
defined. Speaking of the market for tung oil, Mr.
Williamson mentioned that the manufacturers of paints
and varnishes in the United States are sending out of
the country between $60,000,000 and $70,000,000 an-
nually for linseed oil and approximately $20,000,000 for
tung oil. Answering a question by somebody in the
gathering, Mr. Williamson said it would take about
450,000 acres to produce sufficient tung oil to take the
place of the linseed product now being used in this
country. He mentioned the well established fact that
the tung oil trees have been found to thrive best in
Alachua county, hence the prospect of Gainesville being
the center of one of the most important industries in the
President S. Larkin Carter called attention to the dis-
trict conference of Florida clubs to be held in Sarasota
March 31 and April 1. He appointed an On-to-Sarasota
committee composed of E. Finley Cannon, Harold Coles
and M. M. Parrish, and in doing so stressed the desir-
ability of large representation from Gainesville because
of the fact that the University city is practically assured
of the 1931 conference.
Among the visitors present yesterday were Rotarians
Frank P. Miller and A. L. Bellinger of Meadeville, Pa.,
and Keystone Heights; D. E. Ridgell of Jacksonville;
R. H. J. Martin, Jr., of Westfield, N. J.; E. R. Woodruff,

of Melrose; Harold Rolley, of Detroit, and James Sproles
of Jacksonville.
Rotarian Joseph E. Waugh presented a message of
greeting from Major Tipton, former commandant of the
University R. O. T. C. now of Washington.
Just prior to adjournment, Rotarian J. A. Goodwin
made a forceful address on high finance, but time did not
permit of completion of his talk, so the remainder will
be given at next Tuesday's luncheon.
Intimation was made by President Carter that Knute
Rockne, the famous Notre Dame coach, may be the prin-
cipal speaker before the Gainesville Rotary Club next


(Palatka News, March 12, 1930)
With the sale of the last of 313 hogs, fattened on the
unsalable root left in the ground after he had harvested
his 10-acre crop of June big-stem Jersey sweet potatoes,
W. A. Neal, DeSoto farmer, looked over his farming ac-
counts and found the 10-acre field of sweet potatoes
netted him $3,585. Of this amount $2,030 was gross
profit on sales of the crop proper. He sold slips from
which he harvested a fall crop which he sold at a better
profit even than the June crop. After the potatoes had
been left to grow three months he found the pigs liked
them. So he used one acre at a time for grazing ground
for pigs, buying new young shoats and butchering the
hogs as they fattened. He found that it took four to
seven weeks to put a shoat in shape. The hogs fertilized
the field and also plowed it up. They were sold at a
profit of $782.03, and nothing spent for food.


(Orlando Evening Reporter-Star, February 26, 1930)
Florida pine trees have made fortunes for a lot of
people. Lumber and naval stores have constituted one
of the large industries of Florida. It is still a large in-
If, as now seems probable, slash pine can be used
advantageously for pulp purposes, cutover lands will
take on new value that will be even more profitable than
virgin timber that has been taken off.
Newsprint pulp is getting scarcer each year while the
demand for newsprint is increasing annually. Large
areas in the northeast and the northwest are now given
over to the cultivation of second growth timber for com-
mercial purposes. But in those sections, about 30 years
are required to bring a tree to a size suitable for pulp,
while southern pine, especially Florida and south Georgia
pine, can be developed to pulp size in about half the
time. Especially is this true of the flatwoods country.
Owners of pine slashings would serve themselves and
their state better by protecting second growth pine,
which comes up voluntarily and grows rapidly, than by
wasting their time trying to find ways of evading taxes.
If they will protect cutover lands from fire and from
Woods cattle, a second crop of timber will soon take
possession of the vast areas that are now denuded slash-
ings. Better still would be organized effort at planting
large areas and giving them whatever attention is re-
quired to develop rapid growth. Certain it is, that
southern pine is destined to play a larger part in the
commercial activities of this nation than it yet has



Maw of Giant Biscayne Hatchery Incubator
Takes Many Eggs

(Miami News, March 2, 1930)
Something like two tons of hatching eggs are set each
week in a giant incubator at the Biscayne hatchery on
27th Ave. near Flagler St., according to H. R. Aiken,
who is finding it difficult to meet the demand for custom
hatching, often having to forego his own hatches in order
to accommodate customers. This in spite of greatly in-
creased facilities over last year, he said.
Mr. Aiken is especially pleased at the volume of high
class eggs being shipped in from other sections, this show-
ing conclusively that this area is to have nothing but
the best in the future. Just a few instances mentioned
by him include:
Mrs. M. C. Ives of Ives Certified Dairy has sent in or
reserved hatching space for 350 White Leghorn eggs
from Rucker of Iowa, with additional space for 33 of his
best Rhode Island Red eggs. Also space for 750 White
Leghorn eggs from M. Johnson of Texas; 500 from
Hanson's farm at Corvalis, Ore.; 720 Hollywood strain
from M. Dishabo, South Carolina, and several cases of
eggs from Tom Cochran, Missouri.
One man, whose name he could not divulge, has or-
dered Barron strain leghorns from Roselawn farm at
Dayton. R. R. Bailey has had hatched from 700 to 900
eggs a week. These include Wyckoff, Tancred, Beall-
Tancred Leghorns, Goldbank turkeys, Marcey Farms
Jersey Black Giants, Parks Barred Rocks, Poormans
White rocks and several others.
The value of the above blood lines to Dade county at
large, in better stock, better hatches, money which will
in future "stay at home," and in returns from other
states, Cuba and South America, when this section be-
comes noted for the best blood lines obtainable, would
be difficult to calculate in figures, Mr. Aiken said.


(By Spuds Johnson, in Bradford County Telegraph.
March 28, 1930)
A well known humorous author has made famous the
expression, "Pigs is Pigs." The expression, "Pigs Mean
Money," should become famous to Florida farmers this
year. The United States Department of Agriculture has
issued a report on the agricultural outlook for the year
1930, and the prospects for most crops are not any too
bright. However, the outlook indicates that prices for
hogs should hold up well during the year.
Just now Florida farmers are casting around for
something to do-some crop on which they can make
some money this year. Considering the outlook report
and other factors, it seems to me they might well raise
some hogs, and grow some corn and peanuts for hog feed.
The hogs can harvest their own feed at little cost.
Two litters of pigs a year can be raised, and the best
time to have these litters farrowed is in the spring and
in the fall-April and September. These two months are
also good ones for selling six months old shoats, as prices
are usually highest then.

Every pig farrowed this spring should be raised. Pre-
cautions should be taken to prevent them from getting
mashed to death by sow or from perishing from other
causes. Then the pigs should be well cared for and made
to grow fast. Most economical gains are made when the
pig is young, and the shoat should be ready for market
at six months of age.
Round worms are a troublesome pest of pigs. The
pigs should never be allowed to become infested with
worms. To prevent this, give the sow a good scrubbing
all over with soap and warm water a few days before she
is to farrow, and just before she is put into a clean
farrowing pen bedded with fresh straw. The pigs are
farrowed in this clean pen, and after they are a few days
old and strong enough to be moved, they and the sow
should be hauled (not driven) to a clean pasture, prefer-
ably a legume pasture, which has not .had hogs on it
since it was cultivated. Keep the pigs on this clean
pasture until they are at least four months old. After
they reach this age they are not so subject to be troubled
by worms.
If it is desired to move the pigs to a fresh pasture, they
should be hauled. After they are four months old, how-
ever, they may be put on permanent pasture and with
other pigs.


Pasco County Fruit Grower Ships First Solid
Car of Kumquats on Record

(Dade City Banner, March 28, 1930)
Pasco county leads the world in the production and
shipment of one fruit-kumquats. It boasts the greatest
acreage of this appetizing little member of the citrus
famliy, and begins shipping early in the season for the
holiday trade.
Kumquats are not generally known throughout the
United States, but in a few eastern cities a demand has
been created for this fruit during the holiday season,
when the kumquats are taken in clusters with the bright
green foliage and used as decorations. After serving the
purpose of brightening up Christmas trees and adding
color to the big holiday bowls of fruit the kumquats
are eaten-peeling and all-and greatly enjoyed by al-
most everyone.
Within the past few years candy makers have found
that this attractive little fruit makes a most delectable
crystalized confection, either plain or when stuffed with
dates or nuts. Canning factories and preserving plants,
too, are beginning to realize the possibilities of the kum-
quat, and much of the crop every year finds its way into
Last Friday the first solid carload of kumquats ever
shipped, so far as can be ascertained, left Dade City over
the Atlantic Coast Line Railroad for Chicago. The ship-
ment was made by C. J. Nathe, of the St. Leo com-
munity, known as the "Kumquat King" of Pasco county.
The shipment was consigned to a marmalade factory in
Chicago. The kumquats were shipped in brine in large
The Banner reporter was unable to learn how many
of the kumquats came from Mr. Nathe's grove. It is
probable, however, that the greater part of the shipment
came from his trees, as the Nathe grove is one of the
largest in the county-and that means that it is among
the largest in the world.



(By Steiner C. Kierce, Teacher of Vocational Agricul-
ture, Jay, Florida)
Jay Consolidated High School, Santa Rosa county, has
only been listed on the Florida Vocational Educational
Board since September 1, 1929. This goes to show that
this department has not been in existence long enough
to have made much progress; but with the interest and
the cooperation that has been shown, it should develop
into a great department in the near future.
The section in which this department is located is
known as "Florida's Plateau." This is the name it should
bear, as that is exactly how it was formed. The forma-
tion of this plateau is very peculiar and does not resemble
any ever seen before. It extends northeast and south-
west and has a length of about fifteen miles. On the
north it is about two miles wide, then widens in the
medium section, and ends in a point on the bank of
Escambia river. On the west and north side of the
plateau is the Escambia river. The level portion of the
land must be at least two hundred and fifty feet above

Members of the Jay Chapter, Future Farmers of Florida

the river bed. East of the plateau the formation con-
sists of hills and hollows, which are not under cultivation
to any great extent. South of the plateau the soil is of
a more sandy nature and is not as good farming soil as
that on the plateau.
Tifton and Greenville sandy loams are the predomi-
nating soils. The contour of the plateau is just right for
farming purposes. It is not rolling enough to terrace
and has just enough fall for the rain to drain off. The
soil is not spotted with good and bad spots, but is ideal
farming soil. When one gets off the plateau he can
readily tell the difference in the soil by the size of the
growing plants.
Cotton, corn, peanuts, sugar cane, hogs, dairy cattle
and poultry are the major enterprises. Last year ap-
proximately twenty-seven hundred bales of cotton were
grown on the plateau. Some trucking is done, but this
has not developed to any great extent.
Another peculiar characteristic of this section is that
there are no negroes living on the plateau. This is
alright until the cotton has to be gathered, then the
pickers have to be brought from nearby towns, both
night and morning.

Members of Jay Agricultural Class preparing to do some
farm shop work.

Jay Consolidated High School was organized four years
ago from five schools. The schools and sections from
which the school was consolidated are: Mt. Carmel, Jay,
Cora, Pine Level and Ebeneza. Buses bring the pupils
from the different sections. The enrollment last year
was over eight hundred. The enrollment this year will
be about the same as that of last year. This is listed as
Florida's largest consolidated high school.
When the vocational agriculture department was or-
ganized every boy in high school enrolled, as all could
see the need of agricultural training. The building that
was used as a teacherage heretofore is used for classroom
work. The garage to the teacherage is used as the farm
shop. There are fifteen acres which belong to the school.
This may be used later for the land laboratory, but at
present there is an acre and a half just west of the school
grounds which is used for the land laboratory.
The first project undertaken was to get the state
veterinarian in this section to test the cows for tuber-
culosis. This was .done and two hundred cows were
The second project which the department started was
to get a cream station located at Jay. After two months



Teacherage which is now being used for Department of
Agriculture building.


of earnest effort we were successful in getting the
station. The first day any cream was collected, ten
gallons were taken to the station. One week later the
amount was doubled. Since that the cream has been
coming in regularly.
A Future Farmers of Florida chapter has been or-
ganized and is functioning as well as one would ask for.
We have thirty active members.
Besides these projects undertaken we have been doing
a large amount of veterinary work. During the month
of January forty-seven visits were made to sick animals
as well as other visits in different fields of service.
"Florida's Plateau" is an ideal location for a voca-
tional agricultural department and great returns should
be made if the work and interest are -kept moving.


Peninsula Corporation Is Formed with R. R.
Schweitzer as President-Capital Stock of
Company Is $50,000

(Gainesville Sun, March 27, 1930)
Gainesville is to be headquarters of the Peninsula Tung
Oil Corporation, according to an announcement made
here last night by G. T. Bobbitt, former Gainesville
citizen, who has lately been residing in St. Petersburg.
Mr. Bobbitt, calling at the office of the Gainesville
Sun yesterday, handed in a clipping from a recent issue
of the St. Petersburg Times, which explained in detail
the personnel of the organization and the plans that are
being worked out for the conduct of the enterprise. The
Times says:
"With interest throughout the state centered in the
tung nut or Chinese wood oil production as never be-
fore, it is with added interest that the announcement is
received of the organization of the Peninsula Tung Oil
Corporation, bringing as it does back into this field a
most forceful worker and organizer, R. R. Schweitzer,
head of the Layne-Southeastern Co., which secured the
contract for the $3,250,000 local water supply.
"Mr. Schweitzer, who handled the campaign for his
company here during the water fight, will be president
of the new tung oil company and will have associated
with him A. S. Bradley as vice-president and G. T.
Bobbitt as secretary and treasurer.
"This company will buy and develop tung nut lands
and groves, selling groves on a cooperative plan some-
thing like what is being done in the citrus industry. They
also will deal in raw land when it has been approved by
scientists as fit for tung oil planting.
"The new corporation has been capitalized at $50,000
with all stock already taken and none being offered for
sale. The main office will be at Gainesville in the heart
of the tung oil belt. A branch office will be maintained
here. When sufficient lands have been developed to
warrant, the company will install its own reduction plant.
They plan immediately to start the installation of their
own nurseries, where all stock will be grown for their
own groves.
"Mr. Bobbitt, who has given the most of the past few
years to an extensive study of the tung oil proposition,
has associated with him two other experts. One, who has
been in the tung oil industry in China, issues a word of
caution to investors, declaring that while there are thou-
sands of acres of excellent tung oil land in the state
there are hundreds and hundreds of thousands of

acres which are worthless for these purposes and urges
that all persons buying land for tung oil trees first have
their land gone over by experts and the soil analyzed by
the State Department of Agriculture.
"The state department, according to Mr. Bobbitt, has
much information of value which is furnished without
cost to those writing to Tallahassee."


Business Conditions Pick Up-Many Hundred
Employed-Factories Increase Staffs to
Meet New Demand

(Tampa Times, March 6, 1930)
A survey made of Tampa's cigar industry during the
past week discloses that virtually every factory in the
city has increased its staff, each firm employing from
20 to 400 additional cigar workers. This increase in the
number of workers is seen as a return to normalcy of
the cigar industry by the manufacturers.
Among the largest increases reported was the employ-
ment of 400 additional cigar makers at the factory of A.
Santaella and Company. More than 200 workers were
employed in the two factories of E. Regensburg and
Sons, and numerous other firms increased their number
of employes, each taking on several score of additional
Business Better
The trend being taken by the industry is looked upon
with optimism by the manufacturers. The increase in
business, they believe, will furnish employment for many
more cigar makers, and produce better conditions among
their employes. Within a month or two, they said, the
industry will be back to its normal plane, if conditions
existing at present continue.
A large number of cigar makers, more than the usual
number, were laid off after the holiday rush this year.
Since that time the industry has gradually been working
back to normal, and during the summer months the
manufacturers expect to see prosperity among their
Assistance for Needy
A committee was organized among the workers several
weeks ago to meet the demand for financial assistance
among the cigar makers. Headquarters were established
in the Labor Temple, and the result was gratifying to the
industry. Cigar makers and strippers who were em-
ployed regularly agreed to give 25 and 15 cents per
week respectively to the general fund of the committee.
Merchants have made a large number of cash donations,
together with clothing and groceries to assist the men
out of work.
Mariano Alvarez, general manager of the A. Santaella
and Company cigar factory, said this morning that the
cigar industry of Tampa had passed through the worst
of conditions and that the industry today is better than
it was about two months ago. The industry is increasing
slowly every day.
He said he expected the cigar industry to return to
normal before long.
Alvarez stated that the cigar industry in Tampa is
better than it is in the north. He bases his facts on a
trip that he made recently through the eastern cities of
the north.



Will Install Machinery and Begin Buying Moss
in This Territory

(Perry Herald, March 6, 1930)
More and more local products are being utilized. The
latest is a moss factory located near the Suwannee river
in Gilchrist county, about which the Gilchrist County
News says:
Gray Spanish moss, parasite plant that swings in the
breeze from Suwanee river, will be converted into the
spring, resilient hair moss that fills the upholstery of fine
automobiles and furniture pieces when a moss "factory"
now being erected on the Atlantic Coast Line railroad,
four miles south of Wilcox Junction, is completed and
put into operation.
J. D. Cooper, formerly of Atlanta, is backing the new
enterprise, which will be known as the Cooper Moss
While machinery is to be installed next week, ginning
is not anticipated for at least four months, this being
the time required to cure green moss for the process.
Wagon scales, of a capacity sufficient to weigh any or-
dinary truck or wagon load of moss, were installed early
this week by A. F. Rutledge, local Fairbanks-Morse agent,
and the business is expected to be in the market for any
quantity of green or cured moss by the first of next week.
While large quantities of cured moss have been shipped
from the lower Suwannee valley over a period of many
years, the erection of the Cooper gin in the northwest
corner of Levy county will mean much in a financial way
to this section. The difference in price between the raw
and the finished product will be brought here, and new
employment provided. With a market for the moss,
either green or cured, readily accessible, it is probable
that a greatly increased tonnage will be gathered.
All machinery in the ginning plant is to be operated
by electricity, which is to be generated on the lot. The
building, which is built of sheet steel, was practically
completed this week.


(Sarasota Herald, March 27, 1930)
Florida is not in competition with any other state in
the Union or any other section of the globe. This state
stands alone and unique in its marvelous climate. We
heard a gentleman from the northwest say the other day
that he had spent 13 winters in California and that in
California he needed the same weight clothes as in his
home state. After spending a winter in Florida, in his
opinion California is not a competitor of Florida, for it
does not possess Florida's matchless climate. Dr. John
Harvey Kellogg makes the statement that there is no
place in Europe that compares with south Florida. Egypt,
which comes nearest to it, has a winter climate like that
of Florida but is less tropical. About the only place we
know of that really is a rival of south Florida is the
Hawaiian Islands, but they are too far removed and too
inaccessible to cut much of a figure.
Florida's advantage lies not alone in its climate. It
not only has a warm climate but a dry climate. Of the
365 days in the year, the sun shines on 360 of them and
outdoor recreation is always inviting. Florida has 2,000
miles of sea coast and 30,000 lakes and all of them
available for bathing purposes. In no other place in the

world is fishing so accessible and offers so great re-
wards. A comparatively few miles of travel on Florida's
excellent highways gives the motorist the enjoyment both
of the seashore and the highlands. The state can be
crossed from gulf to ocean by automobile in three hours.
A state that offers 360 days a year of delightful weather
for golf, tennis and other recreations certainly stands
unrivaled on the American continent.
The accessibility of Florida puts it in a class by itself.
South Florida is less than a 40-hour trip by rail from New
York or Chicago. Two-thirds of the population of the
United States can reach this land of perpetual sunshine
with an overnight journey. Splendid highways pene-
trating every part of the north lead to south Florida and
people of limited means are able to wend their way
hither at little expense and with great comfort. There is
no section of America where people can find balmy spring-
time weather through the winter months which is so
easily and so quickly reached. The day of air transpor-
tation is dawning. When it is fully here, tourists can eat
their breakfast in New York or Chicago and their dinner
in Florida, or they will eat their dinner in these northern
cities and their breakfast in Miami or Sarasota. Florida
has no competitor because it has to offer what no other
section of the country has to offer in its climate, its
opportunity for recreation and its accessibility.


List It as One of Favorite States

(Daytona Beach News-Journal, February 26, 1930)
"Climate and good roads make Florida one of the most
attractive states in the country for tourist travel," Elmer
E. Jenkins, manager df tourist activities of the Ameri-
can Automobile Association, said here today.
"Indications of the popularity of the state were re-
ceived," he said, "in answer to questionnaires sent out to
motorists all over the country. Florida ranked among the
leaders in states visited by tourists and also among those
Reports of the A. A. A. show that the tourist travel in
Florida this year is much heavier than for the past few
years, and that prospects are good for a still greater in-
crease next year, Jenkins said.
The income to the state from tourist traffic, based on
records kept in various sections of the country, he said,
shows that approximately 90 per cent of the money spent
in a city by tourists goes to local business. More than
a fourth is spent with merchants, approximately one-
fifth with restaurants and cafes, and the remainder dis-
tributed over a number of fields, practically all of which
are local.
Jenkins arrived here yesterday to study local tourist
conditions and confer with Theodore F. Behler, manager
of Florida division headquarters, regarding activities in
the state.
Jenkins has charge of all touring programs, tourist
publicity and map preparation of the A. A. A., of which
he is third ranking paid executive. During the war he
was in charge of the work of map reproduction at Gen-
eral Pershing's headquarters. He is now on his first
trip to Florida on a program which calls for a personal
visit to every city and over every highway in the state.
While in Daytona Beach Jenkins and his wife are guests
of Val Haresnape, former secretary of the A. A. A. con-
test board, and Mrs. Haresnape.



Small Tract in Hardee County Means Inde-

(Florida Advocate, March 14, 1930)
Here is a little human interest story of what one man
did with his ten acres of land in Hardee county. It is
told by a local resident, and the name of the party re-
ferred to will be furnished on application.
"Five years ago a Georgia farmer, who had lost every-
thing he had because of the boll weevil, contracted for
ten acres of land in Hardee county. A year later he
came here with his wife and seven children. Their
possessions consisted of a Ford truck, that just managed
to get here with their household goods, and a Ford tour-
ing car that survived the trip. At that time there was
not a house in sight of his land or a public road any-
where near it. He built a shack, mostly from cull lum-
ber, cleared a garden space and soon had something
from his own land to live on. At this time all but three-
quarters of an acre of his land is cleared and in cul-
tivation. It is well fenced. He has a well and machinery
for irrigating if desirable. He has a tractor, a truck and
a car. He has a good cow, some chickens and some pigs.
He has kept up the payments on his contract. He has
fresh vegetables from his own place every day in the
year. A row'of orange trees across his place, set out a
little more than a year ago, are now in bloom and will
soon furnish fruit for his family.
"A few days since, he told me that this year he had
already sold upwards of $500 worth of strawberries from
once acre, the first acre of land that he cleared, and it
will probably run to $1,000 before the season is over.
This same acre produced over $700 worth of cucumbers
last season. The rest of his land is in cultivation and
rapidly becoming as good as that he first cleared. He
plants soy beans on his land every year to add nitrogen
and humus .to the soil, and he has the reputation among
his neighbors of raising more produce on a limited acre-
age than anybody else in the county. He is still living
in the old shack, somewhat improved, but he told me that
if his spring crop turns out as well as it looks at this
time, he would have money enough to put up the kind
of a house he wants. He is out of debt and says he is
going to stay out.
"I believe that this man is a real success and has con-
tributed more to the well-being of the country than many
a man who has amassed a million without actually pro-
ducing anything. His family looks healthy and strong,
and the children that were old enough have gone to school
every day that school was available."


(Winter Haven Chief, March 7, 1930)
The heaviest darkness is always just before the dawn,
and after some months of black clouds over the citrus
horizon, it now appears that light is coming and that the
growers are going to have some rosy days ahead. The
citrus markets of the north are loosening up to a marked
degree and prices of grapefruit and oranges are on the
upgrade. Within past ten days oranges have advanced
50 to 75 cents per box on the average, while grapefruit
has taken a similar jump. Buyers who purchase fruit on
the trees have made corresponding advances in the prices

they are paying. It appears that California's Valencia
crop is quite short, that shipments from that state are
less than half the volume of last March, and that the
quality of their fruit is not quite up to standard. There-
fore, northern consumers are demanding Florida oranges
and grapefruit with the result that the growers here are
beginning to reap some satisfactory reward for their
labors and the weeks and months of stress and strain to
which they had been subjected by the uncertain status
of the markets due to the Medfly menace. It happens
that of the 2,500,000 boxes of fruit still remaining on
the trees in Florida, the majority is in Polk county, and
the greater percentage of this is in the Winter Haven
territory. Nearly a month ago a local fruit authority
declared that there were 1,000,000 boxes remaining in
this section. Shipments have not been very heavy in
these several weeks, so that there are still close to a
million boxes to go north. With the two weeks added to
the shipping season, the change in the rules on process-
ing from heating to cold storage in the north, the short-
ness of the California Valencia crop and the fact that
Florida Valencias are in excellent condition at this time,
there should be no question about the growers averaging
at least a dollar or more per box higher than they would
ordinarily have received. This is felt to be a conserva-
tive figure, as many believe that Valencias shipped early
in April, or that placed in storage and shipped in May
and June will command a very much higher average
price. At present it looks very much as though growers
still having fruit to ship were going to get fine returns.
The pity is that the carrying on in this Medfly racket
didn't make this possible at an earlier date.


(Taylor County News, March 14, 1930)
Tallahassee, March 12.-When John Moore, a Leon
county farmer, paid $1,000 for a registered Jersey cow,
nine years ago, his neighbors termed him crazy. Today
he is milking 35 cows-33 are registered Jerseys-and
he has made a success with dairying while many of those
neighbors have fallen by the wayside. He is the only
dairyman who shipped milk to Jacksonville on the World
War milk special that is still in the dairy business.
Hamlin L. Brown, extension dairyman, and G. C.
Hodge, county agent, called at Mr. Moore's farm a few
days ago. They asked him to name three things that he
considered most important to his success with dairying.
His quick answer was good cows, good pasture, and
From the one registered cow, Vixen, purchased nine
years ago, Mr. Moore has, by the use of good bulls and
good breeding, developed one of the best herds in Florida.
The old cow is now 18 years old, is still milking, and could
not be bought for far more than the purchase price, Mr.
Moore stated.
For permanent pasture he has 25 acres of Bermuda,
Carpet and Dallis grasses. He has been using lespedeza
and white clover for summer grazing, and rye, oats and
Austrian peas during the winter.
The 700-acre farm owned by Mr. Moore furnished a
large part of his feed. Last year he produced 225 tons
of silage, and stored it in four pit silos. He has an-
nounced plans to build two more silos in the near future.
He is feeding a home-mixed feed that is recommended
by the Extension Dairyman. It is made of wheat bran
3 parts, corn meal 2 parts, and cottonseed meal 2 parts.



(Glades County Democrat, March 7, 1930)
Large sugar beets, weighing eight pounds each, are on
display at Steer's hardware store, and at the Lakeshore
Transportation Company. These beets were grown by
J. L. Mathews in an experiment which he is conducting
this year in an effort to find a suitable beet to obtain
"beet pulp" used as animal food. These particular beets
were grown on the Willett place west of town.
According to Mr. Matthews, tremendous quantities of
this material are shipped into this country every year;
one Tampa wholesale feed concern last year purchased
$100,000 worth of beet pulp from Germany.
These beets, used in the experiment, furnish a large
amount of pulp, and are firm and solid. They are also
an excellent beet for eating purposes, being entirely
lacking in peth.
Mr. Mathews expects to crush and dry these beets in
an attempt to see if they can be preserved in this state
without the removal of the sugar content. If they prove
as useful as is hoped, a splendid market awaits the new


(DeLand Sun, March 5, 1930)
"California grown asparagus plumosus fern will never
compare with the Florida product, and plantings of paper
white narcissus near DeLand and freesias near Winter
Park are the best in the United States," two California
fern and bulb experts advised County Agricultural Agent
T. A. Brown yesterday.
Walter Armacoste, the owner of what is reputed to be
the largest individual plumosus ferneries in the world,
and Luther Gage, nationally known floriculturist, were
in DeLand yesterday and with Agent Brown made a
tour of ferneries and bulb farms. Both are Californians
and are making a tour of the United States in the interest
of their California industries. Mr. Armacoste is the
owner of 40 of California's 51 acres of asparagus plu-
mosus. There are but 51 ferneries in that state pro-
ducing on a commercial basis, it is said.
To Study Markets
After completing inspections of floriculture in this
section, Messrs. Armacoste and Gage left for the north.
They announced their itinerary as New York to Detroit
and then west to Washington and Oregon, where they
will study matters affecting the industry and markets.
Mr. Gage was particularly interested in a large plant-
ing of freesias belonging to Elder Bros. near Winter
Park. The Volusia agent said that Mr. Gage stated that
he has seen at least 95 per cent of the freesia plantings
in the United States and this planting, in his opinion,
was the best he has seen, and he predicted that the future
of this branch of the industry in Florida is assured if
the Winter Park planting matures properly. Mr. Gage
also praised the quality of narcissus at Talmage Gardens
near DeLand and gladioli at the Drury Estates near
Holly Hill. He was particularly interested in Chinese
sacred lilies at Talmage Gardens and stated that Cali-
fornia has not yet been able to produce this bulb, as the
soil apparently is not suitable to this plant life. He
said that Florida growers are fortunate in the matter of
irrigation and that in California the floriculturist is con-

fronted with a problem in this respect 10 times more
Mr. Armacoste expressed admiration for the quality of
asparagus ferns and declared that his state could not
compete with Florida in this product. The Florida ferns,
he said, are larger and more prolific in the bearing of
fronds. Florida, because of distance, is not a serious
competitor of California in the fern market, Mr. Arma-
caste said, and this is a fortunate circumstance, since the
Florida product ranks so high in quality, he said.


(St. Petersburg Independent, March 4, 1930)
Florida not only produces most of the finest fruits and
vegetables grown in the United States, but also some of
the largest. Few weeks pass without newspapers in
various parts of the state publishing accounts of fruits
and vegetables of record-breaking size and weight.
Last week a grower in Lake county astonished the
publishers of the Clermont Press with an orange which
he brought to its office for exhibition. The orange
measured thirteen inches in circumference and weighed
one and three-quarter pounds. It was perfectly colored
and formed and is believed to be the largest orange ever
produced in that section, and possibly in the state. Pre-
viously the largest orange ever seen in that part of the
orange belt measured eleven and one-quarter inches in
circumference and weighed three-quarters of a pound.
This orange was grown on a seedling tree and in the
opinion of expert citrus growers it was a remarkable
specimen for that stock.
Huge grapefruit are common in Florida, too, and the
remarkable fact in connection with their size is that they
usually are first-class luscious fruit. Some abnormally
large grapefruit are either pithy or lacking in juices of
fine quality, but as a rule the larger Florida grapefruit
is as good as any. Grapefruit that weighed from two to
four pounds have been produced.
In the past year or so growers have devoted consider-
able attention to the papaya, with the result that the be-
lief that it could not be successfully cultivated north of
the Okeechobee region has been dispelled. It is reported
that a resident of Minneola has a papaya tree which now
has two hundred papayas on it. This is considered an
amazing yield for one tree as it was cut back last May by
fruit fly exterminators. Papayas grow luxuriantly in
Pinellas and many papaya melons of extraordinary size
have been taken from trees in St. Petersburg.
Among other record-breaking products that have been
exhibited from time to time in Florida are sweet pota-
toes, West Indian yams, white potatoes, cabbage, carrots,
tomatoes, cucumbers, celery, watermelons and sugar
cane. The yam as large as the pumpkin of average size
as it is known in the north is a common exhibit, as also
is the watermelon so large that it is a heavy lift for one
person. Tomatoes as large as grapefruit are commonly
seen in southern Florida; cucumbers grow a foot long
and retain their cool flavor, celery shoots up three feet
high and more, sugar cane emulates Jack's beanstalk, and
so on. While on the subject it may be mentioned that
in the Okeechobee region stalks of yellow corn have
made a growing altitude of from seventeen to twenty-
two feet-and had sound, well-grained ears on them, too.
Florida is the coming agricultural paradise. The fruit
fly should be gotten out of the way as speedily as possible
so that Florida growers can supply the enormous de-
mand for Florida citrus fruits, famed for their juice.



(American Eagle, March 6, 1930)
In writing some weeks ago about the Australian
Cajeput tree and the amazing way in which it has started
out to reforest the poor wet flatwoods lands of Lee
county we little realized how extensive is the territory
over which it has already spread. In fact, no one knows
today, and only a careful cruise of the woods can deter-
mine how many miles distant the seeds have been carried
from the original planting.
Some days ago the writer was informed by Mr. Joe
W. Carter of Estero that when hunting several months
previously he had run across a group of Cajeput trees
near what is known as Deer Pond, five miles east of
Estero. Taking the Estero-Immokalee trail in company
with him on Sunday morning, we motored on east, past
the head of the river. Then leaving the main road we
took an old woods trail to the right and running approxi-
mately southeast. The trail was dim and with close turns
around trees and stumps, but by slow and careful driving
we made it to a desolate looking cypress barren sur-
rounding the dense hammock in which the pond is located.
As numerous cypress snags and stumps made motoring
hazardous, we negotiated the remaining mile or more on
At length through the vistas of bare gray cypress
trees was seen a tall, thrifty looking tree, looming up
like a green oasis in the desert. It proved to be a
Cajeput tree about twenty-five feet in height and six
inches in diameter. Around it in the near vicinity were
numerous other young trees up to four or five feet in
height that had seeded from it. What brought this
original tree here, off the main trail and several miles
remote from the nearest habitation, is difficult to guess.
Perhaps a bird had brought the seed-the winds or flood
waters. Who knows?
We tramped for some distance around the pond and
a quarter of a mile distant discovered two more small
trees growing in a most barren looking sand flat among
stunted cypress. We did not go all the way around the
pond, but Mr. Carter declared that there was another
group of the larger Cajeput trees somewhere in the
vicinity which he would locate at some future time. The
trees seen at Deer Pond were fully eight miles distant
from the original flatwoods planting.
The Cajeput tree is most prolific, the seed capsules
being borne in clusters along the smaller branches. The
seeds are exceedingly fine, like tobacco dust, with a great
many in each capsule, and when mature they shatter out
in quantities and are carried far by the wind. For-
tunately the tree does not seed itself in the high, dry
land, seeking only the low, wet country, and therefore
is unlikely to become a pest to the farmer and citrus
A friend presented the writer recently with a piece of
Cajeput wood that had been seasoned for four years.
Contrary to what might be expected with wood of so
rapid growth, it is as hard as bone, of beautiful color
and grain when polished, and somewhat resembles walnut.
That it would be wonderful for furniture and other
polished woodwork is at once evident.
A sample of the cork-like bark has been submitted to
a northern linoleum manufacturer to determine if it
could be substituted for shredded cork in the manufac-
ture of linoleum. If not available for this purpose a

use will be found for it as insulating material, or possibly
as paper.
Throughout the State of Florida there are owners of
large tracts of wild lands who are being literally eaten
up with taxes on their non-productive acres. Many of
these larger holdings have recently been. incorporated
into the Florida Land Owners' Association, with the
double purpose of working out a more reasonable system
of taxing wild lands and also finding some productive use
to which they may be put. To such The American Eagle
comes with a message of relief. Forest your wet flat-
woods and prairie lands with the Cajeput tree, which is
of exceedingly rapid growth and sprouts from the stump
when cut. It is the only tree we know that can be en-
tirely utilized for commercial purposes-leaves, bloom,
bark and wood. We would welcome investigation by the
owners of large acreage.
A recent communication from the State Forester at
Tallahassee states that he is sending for seed and con-
templates making tests of Cajeput plantings in various
parts of the state. We have seen street plantings of it
in Sarasota, Tampa and St. Petersburg that are doing
well and we believe that it will flourish in almost any
section of central or south Florida.


More Milk for Growing People

(By Nutrition Division, Extension Service)
"Milk-for-Health"-an old, yet worth-while slogan-
will be the main idea of the home economics extension
program in food nutrition and health in April. Both girls'
and women's rural clubs, under supervision of the home
demonstration agents in thirty counties, will promote
the idea "More Milk for Growth" and "More Milk for
Health" in Florida during the entire month of April.
Child Health Day, May first, will, in many instances,
feature the climax of the "More Milk Program."
During March material has been collected by the State
Extension Nutritionist for the promotion of a milk pro-
gram in the State. Home demonstration agents have
been supplied with lists of available material in this state
and in other national organizations.
Popular features of the plan for promotion of Milk for
Health are as follows:
1. Plans for child-feeding demonstrations.
2. Plans for animal-feeding demonstrations.
3. Subject matter on "Food Value of Milk and Milk
4. Slides on "Nutrition and Bone Building."
5. Milk exhibits.
6. Plays, pageants and stories.
7. Department leaflet "Why Drink Milk."
8. Demonstrations in preparation of milk dishes.
9. Plans for poster contests.
This program, while promoted by the extension clubs,
will reach in many instances the children of the entire
community. Club members are making the effort to
demonstrate to the community what milk will do when
good clean milk-a quart-a-day-forms the foundation
of the daily menu of the growing child.

A nation-wide campaign has been inaugurated to in-
duce the people of every state to use more butter, milk,
poultry and eggs. Health, economy and prosperity favor
such a program.



Chamber Directors Told of Product That Is
Bringing Profit

(Leesburg Commercial, March 28, 1930)
That tung oil production will eventually become an
important industry in Lake county, where conditions are
highly favorable for its success, was the statement of
W. T. Watson, who appeared before directors of the
county chamber of commerce in session at Tavares last
Friday to furnish practical information on the subject
and describe the opportunities afforded by producing oil
from tung nuts. Versed in all phases of the industry,
Mr. Watson presented the board with pertinent facts
relating to planting, cultivating and bringing into pro-
duction tung oil trees. Near Clermont extensive plant-
ings have been made by the Trimbey properties, he said,
pointing out the gratifying results achieved in starting a
program of operations which have already aroused wide
Importance of the grape industry to Lake county and
Florida, and some of the practical needs essential to
hasten its development, were oultined by Dr. Chas.
Demko, one of the pioneer grape growers and experi-
mental research men of Florida, whose vineyards are
located at Altoona.
Reports covering the entry of exhibits in the Tampa
and Orlando fairs and the comment inspired brought out
other interesting information relating to the resources
of Lake county and the possibilities for increased as well
as new income from the soil.
O. W. Smith, chairman of the community relations
committee, outlined plans designed to advance the
county's interests by holding community meetings, the
talent for each program to be drawn from towns other
than the one acting as host. Prior to the public meet-
ings to be arranged speakers selected will prepare papers
on specific subjects dealing with Lake county's assets.
In order that the Lake county flower show scheduled
for March 13, 14 and 15 might be expanded and made an
outstanding event of wide interest, particularly among
the women, the garden clubs and similar groups inter-
ested in beautification projects, a motion was adopted
to appropriate $100 to aid the enterprise.
Leesburg's first annual tourist jollification meeting
held on Wednesday night of last week was interestingly
described by Director Otto Cisky. Importance of pro-
viding entertainment for winter visitors and the benefits
resulting from local people becoming acquainted with
a community's guests were pointed out and emphasized.
In his monthly report Secretary Harber presented a
review of the various and sundry county-wide activities.
February, he said, had been characterized by numerous
public festivals, meetings and stirring events of great -
value in attracting attention to the rapidly advancing
lake and hill region area. Financial statement read
showed the county chamber in excellent condition with
sufficient funds available to end the current fiscal year
without borrowing a penny.
S. S. Sadler's name was reported by the Mount Dora
chamber of commerce as the newly elected director from
that city, succeeding Thomas Cooley, whose term as
representative expired early in the year. Mr. Sadler was
not present for the monthly board session.
H. C. Brown, president, presided over the meeting,
which was attended by the following directors: S. H.

Bowman, Otto Cisky, Dr. Chas. Demko, E. C. Huey,
William Webb and O. W. Smith. J. M. Mallon, winter
guest from San Francisco, who owns property in the
county, was a welcomed visitor. The Central Florida
Fair at Orlando and preparations for the big celebration
in Eustis prevented some of the directors from attend-
ing the meeting.


(Tampa Tribune, March 10, 1930)
A resident of Tampa submits the following interesting
facts for the consideration of Tribune readers:
We have just finished our lunch. On the table were
potatoes from Maine, meat from Iowa, butter from Wis-
consin, canned snap beans from New York, celery from
California, preserved figs from Texas and cane syrup
from Georgia. Although we made no selection to that
end not a single article on the board came from Florida's
"most fertile soil in the world." Florida can, and does,
raise all of these things, and yet we get our potatoes
from the stony, unfertile hills of Maine, nearly 2,000
miles away. We look to Iowa and other western states
for pork when we can raise corn and also, in great abun-
dance, peanuts and sweet potatoes which are excellent
for fattening swine. Wisconsin must provide costly
stables and feed her dairy stock seven months in the
year on cured fodder and ships her dairy products to
us who can have green forage every day the sun rises.
We ship green beans to New York and they reciprocate
with the canned article. Celery from California! Be
quiet. We can raise better figs than the Texan, and yet
he sends his to us away across or around the Gulf, and
the much maligned Georgia cracker pushes our products
into the background and shoves his own across our
counters to us.
The progressive people of this great state permit such
conditions to exist while they center their attention upon
the little foreign tourist who has taken a great fancy
to our citrus industry. Why?
This writer says effectively and pointedly what we
have repeatedly said, with less detail perhaps, on the sub-
ject of Florida's dependence upon the outside world for
what it could easily produce itself.
Henry Grady once wrote a pathetic story about the
funeral of a Georgia cracker. He said the only things
which Georgia furnished for the funeral were the corpse
and the hole in the ground. This is also true of Florida
funerals and in similar degree of many other functions
in Florida, such as the luncheon above described.
The figures of Florida's importation of articles of food
and common use which could be produced in the state
are astounding. The answer is to be found only in the
cultivation of additional acres of our fertile lands in the
establishment of manufacturing enterprises within our


(Tampa Times, March 13, 1930)
The first cargo of Florida Portland cement to be
shipped to South America from Tampa was loaded on the
freighter Mayan that cleared port late yesterday after-
noon. She loaded 200 tons for Maracaibo, Venezuela.
The Mayan also loaded lumber at Dantzler's docks. The
Philip Shore Shipping Company is agent for the ship.



(Lakeland Ledger, March 14, 1930)
Cool, cloudy weather the past few days was reflected
again last night in the volume of strawberries moving
through the Miller auction, only four cars being sold.
These ranged from 12% for Bowling Green to 15 cents
a pint for Plant City. About the same number is ex-
pected tonight.
H. W. Hayner bought a Plant City car for $2,494.80
and a Galloway car for $2,046; B. J. O'Grady bought a
Lakeland car for $2,358.72, and Earl J. Scott a Bowling
Green car for $2,080.80.
The four cars brought a total of $8,980.32.


Long Island Writer Pronounces Merritt Island
Farm a Wonder

(Titusville Star-Advocate, March 18, 1930)
Large cities are often founded where two rivers meet.
And that, after all, may be the ultimate result of the
meeting of what are often called the two most beautiful
rivers in the United States, the Indian river and the
Banana river that narrow off to smaller expanse as they
go southward and form the meeting just south of where
Henry Merrill and his family reside in the south part of
Brevard county. Mr. Merrill's place has been called one
of the show places of Brevard county; but comes now a
writer who does not compare beauty by counties or com-
munities but by one section of the United States with
another, and calls it one of the wonders she has seen in
her travels. Mrs. Cecilia Forszando, special writer for
the Long Island, N. Y., Sun, is much impressed with the
Merrill place. She calls the Fleming Vine the most won-
derful of Florida foliage.
The point that is formed by the meeting of the two
rivers just south of the Merrill place thus far has not
followed the course of other such tracts of land so far to
bring about the birth of a new city, but it has estab-
lished itself as a place where beauty can and does abound.
And from several miles north of where the eight-acre
tract of land forms the Merrill place, the development
has been toward giving advantage to the tropical plants
hitherto unknown in this section of the state. Many of
the trees, shrubs and floral plants found there are im-
ported, some of them coming from Japan and China.
Colors abound, giving off an appearance that leads one
to believe that he is in a foreign land as he strolls about
this Florida garden.
Mr. Merrill set out most of the unusual plants that are
found there six years ago, and they have grown well
under his watchful care. Sunday find groups of people
congregating about the place and being conducted about,
listening eagerly to the explanation that Mr. Merrill gives
freely to visitors. This all could be capitalized on, Mr.
Merrill admits, but it would detract from the enjoyment
that has been his, he says. The garden is open to all
visitors with his explanation thrown in. It has taken
time and patience to develop this garden, Mr. Merrill
says, but it has all been worth it. Now Mr. Merrill finds
that the expense of maintaining it is more than he can
bear, in view of the financial reverses that the state has
suffered. It may be sold, he says. With it will go all the
treasure that has been stored up in six years' time. From

the west boundary of the tract one can view the Indian
river and the mainland, where the city of Eau Gallie can
be seen in the distance. From the east side one stands
on the bank of the Banana river and views the strip of
land that separates the Banana river and the Atlantic
ocean. Northward the two rivers glisten with blue
waters. Southward the mainland curves to create a
wooded horizon.
"This," visitors are heard to remark, "surely is the
land of paradise."


(St. Petersburg Times, March 13, 1930)
Eighteen states, leaders in the dairying industry, are
cooperating in a nation-wide movement to encourage the
use of butter and milk and other dairy products. Florida
of course is not one of the leaders in dairying, but the
time may come when it will be, and at any rate we are
all interested in this very worthy movement.
A campaign of publicity and education is to be pro-
moted to prove to consumers that there is a good dollar's
worth of food value in these wholesome foods at the
present prices, and that in the interests of health a
generous use of them is necessary no matter what the
It is an interesting phase of this instruction that it
aims to persuade the farming population itself to use
more butter and milk. It is charged by those who per-
mit themselves to be called farm experts, that the folks
on the farm too frequently sell short on butter and milk
and feed themselves and their children on substitutes.
"If the farmers used as much as they should of their
own dairy products," said a lecturer to farmers recently,
"the present surplus of these commodities soon would be
If the farm people succeeded in persuading people
generally to use butter and milk and cheese more freely
doubtless they would contribute to the health and pros-
perity of the nation, and of course they should be willing
to practice what they preach.


(Tallahassee Daily Democrat, March 12, 1930)
In cooperation with the work of the state veterinary
bureau headed by Dr. J. V. Knapp, Dr. R. L. Brinkman,
who is in charge of the livestock improvement, leaves for
East Tennessee and North Carolina tonight to purchase
135 head of blooded bulls for state distribution.
The approximate cost of each head is from $125 to
$150, depending on the size and age. This will be a
great benefit to the farmers and cattle raisers of the
state in breeding up range stock, according to Dr. Knapp.
Five hundred and twenty-one head have been introduced
in the section of West Duval county.
A sale of pure-bred cattle from the farm of Mr. H. C.
Taylor will take place in Moultrie, Georgia, March 18,
and is to be fostered by the Moultrie Chamber of Com-
merce and Swift & Company.

This Department has received the large sectional maps
and they are now being sent out by the mailing division.
These maps are being sent out upon request, as it is
desired to place them in the hands of those who can make
use of them advantageously.



(New Smyrna News, March 18, 1930)
Potato digging, which has been a little delayed by the
recent rains, is still in progress, according to reports
from the growers in that locality, and it is expected that
the crop will be better than 60 per cent No. 1 grade.
Some of the late plantings were considerably damaged
by the recent cold weather.
Total plantings of Irish potatoes in Volusia county are
estimated at more than 600 acres by T. A. Brown, county
agricultural agent, who has kept in close touch with the
crop from planting to maturity.
The county agent states that while the frost killed
some of the vines in the Samsula section and the tubers
didn't increase in size since the cold weather, the crop
is showing up better than had been expected and pota-
toes dug to date are of good quality, running better than
30 barrels to the acre. Recent prices are reported to be
about $10 the barrel.
Harvesting of the tubers in the Samsula district, the
agent stated, is earlier than the growers had anticipated.
Due to the vines being killed by frost and heavy rains, it
was stated the growers are digging the crop to avert any
damage to the tubers.
Digging of potatoes in two fields at Bunnell, in Flagler
county, was started on Wednesday, the Volusia county
farm agent has been advised. The crop is turning out
nicely and is of good quality and size. Growers at Fed-
eral Point will begin digging their tubers in about two
weeks, the agent has been advised.
Volusia's Irish potato crop is principally Spaulding
Rose No. 4, from Maine and New Brunswick seed. About
150 acres are planted at the Tomoka Farms, 100 acres
at National Gardens, 125 acres at Samsula, 50 acres at
Seville, 10 at Pierson, 230 at Deep Creek, 50 at Osteen,
together with small plantings in various parts of the

1930 TO BE MORE THAN $8,500,000

(The Free Press, March 8, 1930)
Building projects now under way and announced for
Tampa and vicinity for this year involve a total ex-
penditure of $8,609,148. This includes 14 big projects
and does not include many thousands of dollars in repair
and remodeling construction now under way or to be
started here during the year.
Money put intb circulation by these building projects
will greatly relieve the local unemployment problem and
stimulate business conditions, and indicates that business
in Tampa this spring and summer will be good.
Topping the construction list is the $5,000,000 develop-
ment under way at the U. S. Phosphoric Products Cor-
poration project on the Alafia river just south of the
22nd street causeway. Work on this project has con-
tinued throughout last year and has not yet reached its
An industrial center is being made on a 1,500-acre
tract, including a private port with private ship channel
3 miles long. Other manufacturing plants are expected
to be located in the area before the end of the year.
Other projects announced include a $200,000 building
for the Tampa Gas Company; six buildings for Ybor
City to cost $260,000; Florida Portland Cement Company

completed expenditures on docking and plant improve-
ments costing $80,000, and is now operating full time;
the building at 703 Franklin street is to be remodeled at
a cost of $70,000; the postoffice annex building costing
about $450,000 is well under way; Tampa's new combi-
nation sea and land airport to cost $750,000 will get
under construction at Catfish Point in the near future
and rushed to completion; Publix theaters will spend
$100,000 improving four theaters; during the next few
months the State Road Department will spend $734,148
on road work in this area.


(Holmes County Advertiser, March 28, 1930)
Florida's State Department of Agriculture is setting a
rapid pace in its bulletin record. Not that it has not been
producing bulletins for many years-it has. But it is
producing more of them. If we mistake not the report
of the work of the department originally came out every
two years. It was then a formidable volume of the old-
fashioned statistical type, read by few, digested by fewer,
and appreciated by almost none.
Now these bulletins are issued quarterly. They are
much smaller, but in the aggregate amount to more.
They amount to more in volume and a great deal more
in worth. There are still statistics and official reports,
but these are confined to numbers devoted to that pur-
pose, for the most interesting matter. In fact, some of
the recent bulletins are unique in the history of bulletins.
The last one for 1929 was entitled, "Rural Culture."
It was in substance a most valuable handbook for
parents, teachers, club leaders, and social workers gen-
erally. It placed the social and cultural status of rural
life on a high plane. Every farm home should have a
copy of this remarkable book. And now the first num-
ber for 1930 comes out and outdoes its predecessors.
It is entitled, "Farmer's Cyclopedia," and it is that
very thing. It is difficult to see how a small volume
could contain more information directly useful to the
farmer. In planting, cultivating, marketing, there will
be occasion to refer to its pages. In business, in politics,
in every field of activity he will find helpful forms, tables,
statistics and formulae. It is our conviction that money
can not buy a volume more useful to the Florida farmer.
And yet these are free for the man who asks for them.
Write to the department at Tallahassee and get yours
while the getting is good.


Local Concern Gets Order for Stone for Tampa
Gas Company Structure

(Bradenton Herald, March 18, 1930)
The Florida Travertine Corporation today received
notice that its product will be used for the exterior
work on the new office building of the Tampa Gas Com-
pany, soon to be erected in Tampa.
The architect is Leo Elliott and Logan Brothers have
the building contract.
Three or four carloads of stone will be required for
the job, it is stated.
Other contracts for Manatee county stone are in pros-
pect in various sections of the country.

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