PUBLISHED SEMI-MONTHLY BY
BUREAU OF IMMIGRATION, DEPARTMENT OF AGRICULTURE
SEPTEMBER 19, 1927
TABLE OF CONTENTS
Labor Day (Edilorial)
Florida's Only Orchid Far: .. ............ ...........
Allnual Flowering Plants for Florida ............... .....
West Florida Honey Yields Fine Profit for Near-by Apiarist ...
California Buys Florida Palms to Help Charms .....
State Boasts W ide Variety of Blossoms ...........................
Why Building Continues in Florida .......
Everglades Begin to Yield Profits.... .......
Study of Quail Enemies Made by Department .
I industrialization of the South ........
New Industry Gets Good Start ...........
Survey Shows State Able to House Million .....
Ilailroads Preparing for Heavy Traffic to Floirda This Winter .
Breeding Grounds for Wild Life in Marion Soon To Be Provided
Holmes Takes Tobacco Prizes in Quincy Market... .. .......
VWhy Farmers Leave Home ... ............
LeIather Tannery at State Prison .......
A Valuable F ruit .. .. .......... .........
Good Money Crop and Demnand Good .... ..........
Santa Rosa County Pears Yielding 350 Bushels Per Acre
New Crop Shade Tobacco Excellent... .... ..... .. ....
('ows in Station Herd Get Certificates as State Champions ....
M money i Squ abs ........ .............................
IFlorida Second in Growing of Watermelons .. ... ...... 11
$3l.0I00 Orange Concentrate Plant at Sanford to Open Nov. 13.... 12
Florida H as 28.000 M iles H highways .. .................................... 12
Indian River Ships Honey ... . .. ........... 12
New Dairy Is To le Largest in South Florida .. ... ... ... ..... 12
Onion Crop at Pace Finds a Market in City.. ......... .... .... 13
Mango and Avocado in Place of Citrus Fruits ...... .. 13
Leading HogI Buying Firm to Open Market in Live Oak .... ...... 13
Hilts Brothers Growing Crop of Sweet Potatoes ..... ................ 13
Lake W ales Citrus Growers Get $30,000 ......... ........... ............ 14
Florida Shipped 91,)02 Carloads of Products 1926-27........... 14
Florida Has Nearly Half Varieties of North American Trees .... 14
Florida's Value Has Increased Two Billions in 25 Years' Time... 14
Tremendous Farm Operations Starting in Okeechobee ............... 14
No Cotton in County. .... ...... ...... ...... ...... .... 14
Seminole Farms Ship Potatoes .... ... ............:. 15
Some Production Figur r s .. ... .... ... ............... 15
The'l Alligator (Comes Into His Own . ... .... .................... 15
IDairying in Florida M moving Back Into Farming Sections ............. 15
Florida Seen as Leader in Citrus Export Business. ......... ......... 15
Naval Stores ... ... .... ....... ..... .... .. .............. 16
Onions Grow Well in Florida .......... ..... ........ 16
1,umber Market Is Looking Bright in Fall Business ................ 16
(By T. J. BROOKS, Director Bureau of Immigration)
HE first Monday in September has been
set aside by the Congress as a national
holiday. God dignified labor by placing
the divine fiat of approval on it in the
creation of the universe. Special legal holidays
are supposed to commemorate great events or
characters. Labor Day commemorates neither.
It is in honor of the greatest fact in the history
of the world-labor-labor of brain and brawn,
hand and heart; labor of men, women and chil-
dren; labor in field, factory, mine, counting-
house, laboratory, school and forum.
"In the sweat of thy face shall thou eat
bread," was pronounced to the first pair as they
took up the battle of life. This meant that the
human race must live by labor. Those who at-
tempt to evade it must pay the penalty, or others
must pay it for them.
Labor tilled the soil and harvested the crops
from the dawn of time to the present day. It
built the cities and highways, made the tools
and implements of trade and industry.
It built Babylon, with its hanging gardens;
Nineveh, with its splendid palaces, and planted
civilizations in different countries of Asia before
art and science became the handmaids of genius
It erected the wondrous Pyramids in the des-
ert sands of Egypt by thousands of whip-lashed
slaves, and those monuments have watched the
procession of forty centuries.
It tilled the valley of the Nile and made of it
the granary of the ancient world when your
ancestors and mine wore skins and lived in
caves in Europe.
Labor progressed to the fine arts in Greece
and made its peninsula a wilderness of marble
gods. It built the Parthenon and the works of
art of Athens and Corinth, marking the sublime
reach of skill and taste of Greek civilization.
Labor built Rome on the yellow Tiber, and
made in the capital of the ancient world. It
built there highways that have stood the rav-
ages of time, and erected aqueducts and the
Coliseum, whose ruins attest the skill and prow-
ess of her engineers and builders.
From the beginning of history to the downfall
of Rome, labor was never dignified as being due
the respect that was tendered those of the ruling
class. When we read Morgan's "Ancient So-
ciety" and Ward's "Life Among the Lowly" we
are made to realize the humble position of the
toilers of the ancient world.
During the Middle Ages labor built castles on
the hills for the barons, the satellites of kings.
Labor claimed nothing but the privilege of till-
ing the lands of the barons. Feudalism ruled a
thousand years while liberty slept and progress
Not till the invention of labor-saving machin-
ery, the breaking of the chains of feudal lords
and the thrill of individual responsibility took
hold, did labor take its eyes from the ground
and look toward the stars. "The Man With the
Hoe" became the man behind the plow, the serf
became the free man, the peasant became the
citizen with equal rights before the law.
The western half of the world was discov-
ered. Thither came labor to brave the dangers
of savagery, and carved from the wilderness an
empire surpassing that of all Europe and the
land of Ind. Touched by the magic wand of
independence, labor and liberty locked shields
in a common cause and challenged oppression
to final conflict. Labor laid the foundations,
statesmen instituted the superstructure, and pa-
triots "fired the shot heard round the world."
2 FLORIDA REVIEW
This republic was established and a new civili-
zation sprang Phenix-like from the dead past.
Labor assumed ascendency in the new world.
Emancipated from royalty, class distinction
and legal inhibitions, labor sang a new paean
and sent forth its far-flung dares. Enlighten-
ment banished ignorance and superstition, and
temples of learning stood in the place of frown-
ing castles and royal palaces. It remained for
modern ideas to crown labor with the laurel
wreath and make of it a mark of supreme honor
rather than a stigma of disgrace and servitude.
THE AMERICAN FARMER
I wish to address myself to a certain class of
American labor-the farmer. No country in
the world at present, or at any period of the
past, has produced as much per man-power as
is being produced in the United States. This is
our supreme economic achievement. Should we
ever lose this economic supremacy our industrial
leadership is at an end.
American wage-labor organized during the
last half of the eighteenth century. It has a
record of achievement in securing concessions
and in legal protection that is evident in the
prosperity of wage labor as compared with the
wage labor of other countries.
The farmer began to organize just after the
Civil War. Several waves of agrarian agitation
and organization swept over the country. Much
good has resulted from cooperative efforts by
farmers. However, the farmer experienced a
most severe economic injustice just after, the
World War. The relative purchasing power of
the farmer's labor as compared with wage labor
and with industrial and commercial business
was so low that the value of his holdings shrunk
hundreds of millions of dollars, which brought
bankruptcy to hundreds of thousands. More
than a million left the farm for the cities.
The approximate price index shows a gradual
tendency back toward a more equitable balance
between agriculture and industry in the distri-
bution of national income. A number of laws,
national and state, have been enacted with a
view of rendering agriculture as stable in safety
and remuneration as other vocations.
LABOR AND HUMANITY
Labor is the indispensable condition of civil-
ized life. We cannot escape it if we would, and
should not if we could. It is labor that has
transformed this planet from a wild tangle of
physical chaos to the abode of a highly devel-
oped humanity. We are a part of the most com-
plex civilization that has ever flourished on this
planet. Day and night the tireless throb of
highly organized industries turns out the thou-
sands of things needed in our daily life. Mil-
lions of men and women attend the machines
that make the earth tremble with wealth-pro-
The farmer in the field pours from his cornu-
copia the raw material to feed and clothe the
teeming millions. The delver in the mines
brings forth the ores from which are fashioned
the implements that mark the mastery of man
over the forces of nature. They bring up the
coal for the furnaces of machines and the
warmth of homes. The worker in factories
weaves the fabrics that wrap the babe in the
cradle and clothe the millions. Transportation
by rail and ship renders all the world as one
community. Merchants handle all commerce
from producer to consumer and occupy the
great marts of trade. Financiers direct the
great aggregation of capital needed to carry on
the activities of trade. Bankers keep the books
of the business world and furnish the credit and
cash to balance the ledger of commerce, trade,
industry and agriculture. The scientist keeps
ahead with new discoveries.
Nature itself is the greatest laborer. But for
the labor of nature, man's puny efforts would be
in vain. Our great task is to adjust our labor so
as to coincide with the labor of Nature. We
utilize and appropriate the power residing in
the sunbeams. Nature stores this power in fruit,
vegetables and flowers. We release it in food
and appreciate it in the beauty of the rose.
We are furnished untold power in the great
waterfalls, in the wonderful rivers waiting to be
harnessed to do the will of man. We have as a
task before us as a nation to harness the river
system of the Mississippi Valley to prevent
floods and furnish power to make this the great-
est manufacturing country of all time. We
should provide for deep waterway shipping
from the Great Lakes to the sea. We should
both drain and irrigate millions of acres to take
care of the unnumbered millions destined to live
within the borders of this Union of states.
There is no end to the need for labor, as there
is no end to the obstacles to be overcome and the
needs and wants of enlightened man. This na-
tion has a mission which it can perform only by
being the greatest and most efficient labor cen-
ter on this planet. We want a character of pop-
ulation in Florida that will insure her a front
position in the most progressive ventures of the
The teacher who guides the student in his
search for knowledge is as much a laborer as
the farmer or miner. Schools prepare each ris-
ing generation for the duties of our strenuous
life. The manufacture of thought is as great
service as the manufacture of food, clothing and
There is no more important labor than that of
the statesman whose brain works to solve the
problems of state. Without him we would rap-
idly drift back to chaos and savagery.
The physician who ministers to the sick is a
laborer who holds a large place in the economy
of our social structure. The nurse who attends
the bedside of the sick is a laborer, the same as
he who places the cap-stone on the sky-scraper.
The child who runs errands for its mother is
a laborer worthy of account. The mother who
bathes the fevered brow of the infant, who
walks the floor at night with anxious heart and
sleeps lightly to catch the first cry of pain is a
laborer of more importance than he who tunnels
a mountain and makes the desert blossom as the
He that erects a shrine and brings penitents
to their knees before the Eternal Throne is a
laborer a part of whose wages are of a coin not
made with hands and whose mission it is to lift
the heart to holy things.
Published Semi-Monthly by
Bureau of Immigrati6n, Department of Agriculture
T. J. BROOKS.. ... _
PHIL S. TAYLOR.........
Commissioner of Agriculture
Director Bureau of Immigration
. ....... ..Advertising Editor
Entered as second-class matter, June 25, 1926, at the Post Office
at Tallahassee, Florida, under the Act of June 6, 1920.
Will be mailed free to anyone upon request.
Vol. 2 SEPTEMBER 19, 1927 No. 8
FLORIDA'S ONLY ORCHID FARM
L. A. Fennell, for Thirty Years Grower of Orchids,
Moves to Location Near Homestead
Although Florida is regarded as a semi-tropical state-
with most of the assets of the tropics and a few of its
liabilities-it is only within the past four years that any
man has successfully begun the raising of orchids here
commercially. It is true that many scientists have raised
them, and there have been many beautiful specimens pro-
duced on the Deering, Arthur Curtiss James and other
estates, but all hesitated before plunging into the com-
mercial production of this beautiful flower.
Thirty years ago L. A. Fennell began growing orchids
in central Kentucky. At first a hobby, he decided to take
it up as a life work, and for years studied the air plant
and its growth. He ordered a variety of type from a
collector in Bogota, Columbia, as his first venture com-
mercially, and had such success with them that he re-
mained in the business. Four years ago he came to
Florida, and two years later moved to the Redland Dis-
trict, where he purchased a tract of rock and hammock
land, near the intersection of Newton road and Epmore
drive. The orchids are grown under a slat shelter, but
for the most part there is little protection from the
Mr. Fennell told us many interesting things about the
orchid. In the first place it takes six years (in the north)
to bring a seed to the flower stage. Fourteen months
elapse before a fertilized pod produces a flower. Mr.
Fennell believes that this time can be shortened, as a
grower in California claims to have brought a seed into
bearing in four years and two months. With Florida's
superior climate, the process should be gone through in
less time, Mr. Fennell believes. The native home of the
flowering orchids is in South America, but there are
orchids and other types of air plants to be found in all
the tropical countries. Those we see in Florida have no
commercial value, as they do not put on beautiful flowers.
The best known strain is the Cattella.
The orchid comes of a remarkable family of perennial
herbs, shrubs and climbers. The distinguishing feature
of the family is the flower, which goes to the extreme
of irregularity, culminating in a fleshy stigma and stamen,
so arranged that a bee, exploring for honey, carries away
a sticky pollen mass from the stamen on its shoulders
and rubs it on the stigma of the next flower visited. In
Florida and other tropical countries the orchids grow
from the bark of trees or from rocks. Their roots
merely hold the plant in position without reference to
nourishment from the soil. Tropical orchids, therefore,
are air plants.
Orchids are very capricious as to where they will grow.
One species, known as the "Flower of the Gods" is found
only on Table Mountain on the Cape of Good Hope in
South Africa. It grows nowhere else on earth. It is
confined to a half-mile circle on that flat-topped moun-
tain itself. Another orchid is found high on the slopes
of the Andes in South America, and can never be brought
out alive, as it must cross hot lowlands to reach the sea.
Some of the orchids seem exceedingly freakish in
shape. One imitates the elephant moth. To the passerby
the flower looks like a moth in the jungle. The butterfly
moth represents the butterfly, faithfully, even to having
the antennae. Another orchid has a ridiculous resem-
blance to a blackbreasted penguin sitting on its tail. At
Panama the early Spaniards found an orchid which they
held in reverence because it suggested to them the Holy
Dove descending on Christ's head on His baptism in the
river Jordan. As a family the orchid is fragrant. Some
have a heavy odor; the perfume of others is as delicate
as a violet. The seed pod of an orchid contains millions
upon millions of brown seed, so fine that they are carried
before the breath like the lightest dust. It seems im-
possible that gorgeous plants should spring from so
minute and insignificant a source.
The raising of orchids requires rare skill and patience.
They are grown in weed ferns by Mr. Fennell, or can be
grown on a board if desired. No fertilizer of any kind
is used, there being various presumptions as to the source
of their food. Mr. Fennell said that he believed the
moisture they took from the air contained quite a bit of
nitrogen and other plant food in suspension, and inas-
much as they will absorb three times their weight in
water in the course of twenty-four hours, there seems
plenty of reason for belief that they obtain considerable
food in this manner.
The main market for orchids is the hotels and resorts
frequented by wealthy people. The blooms sell for from
$5.00 to $10.00 and more per dozen and will stand up
longer than any other flowers. The marketing season
here is from December 15th through April 1st, although
there are types of orchids that can be produced at other
times during the year if desired.
Also to be found on the Fennell property of 20 acres
is extensive plantings of other flowers, such as gladioli,
sweetpeas, roses, larkspurs and others, not to forget our
old friends the strawberry and lycopersicum esculentum,
better known as the tomato. Mr. Fennell is assisted by
his two sons, the older of whom is now building a home
on the property. They are preparing to irrigate the
entire tract, as it is high enough not to need any drainage.
Overlooking a glade, there is quite a slope, sufficient to
carry off all heavy rains.
There are now about 1,800 orchids in Mr. Fennell's
slathouse, of thirty-five different varieties, some of which
are hybrids he has developed himself. Also to be found
in this slathouse is a banana plant which he is attempting
to bring into bearing. It is a native of the Belgian Congo,
its original home being the alluvial soil along the Congo
river. There it attains a diameter of three feet and has
leaves twelve to fifteen feet wide and three feet long.
It is also the most wind-resistant of any variety and has
a wonderful ornamental value. It does not produce an
Visitors to the Fennell farm will be courteously treated
and any man who contemplates growing orchids-either
in Florida or elsewhere-would do well to first talk to
Mr. Fennell and learn some of the difficulties which face
the grower of this beautiful exotic flower.
4 FLORIDA REVIEW
ANNUAL FLOWERING PLANTS FOR
When and How to Start Your Flowers Here
(By Prof. W. L. Floyd, University of Florida)
Many annual flowering plants which are planted in
spring in more northern sections may be planted in
Florida in September or October, and come into bloom in
the winter months. Successive plantings may be made
so that they will keep up blooming through a long period.
These may be followed by the more tender varieties
which may be started in February or March, to continue
the succession of flowers through the greater part of the
The following list gives in alphabetical order some of
the kinds that do well in Gainesville, with months when
they may be planted:
Ageratum, September to March.
Aster, February to April.
Calendula, August to December.
Calliopsis, January to April.
Candytuft, September to December.
Coleus, February to May.
Cornflower, September to December.
Cosmos, August to March.
Gaillardia, September to January.
Gypsophila, September to January.
Larkspur, October to January.
Lupine, October to January.
Marigold, February to May.
Nasturtium, September to March.
Pansy, September to November.
Petunia, February to April.
Phlox, January to March.
Pink, September to December.
Poppy, September to March.
Salvia, February to April.
Scabiosa, September to December.
Snapdragon, September to December.
Stock, September to December.
Sweet Alyssum, August to April.
Sweet Peas, September to December.
Verbena, October to April.
Zinnia, February to June.
Those planted in August or September will, many of
them, stand the cold with little or no protection. It is
well to protect early planted Nasturtiums by a covering
of canvas or burlap on frosty nights. When the tempera-
ture drops to freezing, it is best to give such protection
to all plants.
In South Florida most of the varieties recommended
for planting here in February or March may be planted
in September provided they are protected when occa-
sional frosts occur.
The light sandy soils so abundant in Florida should be
enriched with well rotted manure, decayed leaves or some
other organic matter which not only supplies plant food
but increases the water-holding capacity. It is almost
impossible to use too much of these, provided they are
applied some time in advance and thoroughly turned into
and mixed with the soil. Goat or sheep manure, bone
meal or cottonseed meal may be purchased from fer-
tilizer dealers and used instead, if the local manures can
not be obtained.
To stimulate quick growth 3 to 5 pounds to each 100
square feet of a good, well balanced fertilizer such as is
used for garden vegetables may be worked into the soil
about a week before the seed are planted or plants set.
Seed 1/32 of an inch or over in diameter may be sown
in rows where the plants are to mature. Smaller seed
should be planted in a flat or seedbed, where the young
seedlings may be shaded, watered and watched until they
reach proper size for transplanting. It is best to trans-
plant them to other flats or beds as soon as the first true
leaves appear, spacing them 1 to 2 inches apart. When
they develop 6 to 10 leaves and reach 4 to 6 inches in
height, they may be transplanted to open ground.
The same care in transplanting, cultivation and water-
ing should be given as for garden vegetables. If the
plants yellow and seem to be making poor growth, often
an application of nitrate of soda or sulphate of ammonia
(about a handful to 10 feet of row) may prove a good
WEST FLORIDA HONEY YIELDS FINE
PROFIT FOR NEAR-BY APIARIST
While the production of honey has not yet assumed
the status of one of the largest industries of West Florida,
it is being carried on to sufficient extent to demonstrate
the fact that it is easily one of the highly profitable
In connection with the above statement, we note that
Mr. S. A. Barnett, of Seminole Hill, in our neighboring
county of Bay, was in Milton yesterday with a truck
load of fine honey, for which he was finding ready mar-
ket. Mr. Barnett states that they have one hundred and
seventy stands of bees, from which so far this season
they have taken fifteen hundred gallons, or over twelve
thousand pounds of honey. And as this honey is find-
ing a ready sale at one dollar per gallon, it is not diffi-
cult to see that Mr. Barnett is receiving a very attrac-
tive income from his bees.
The significance of the above statement is all the more
readily seen when it is realized that the caring for these
bees occupies but a small portion of the owner's atten-
tion, leaving him free to follow any ordinary pursuit.
What Mr. Barnett is doing in Bay county, others can
do in Santa Rosa, as every condition is as favorable for
the keeping of bees and the production of honey as it is
in Bay county. This is a real opportunity for persons
of limited means to get into a paying business.
CALIFORNIA BUYS FLORIDA PALMS TO
Los Angeles Broker Orders 10,000 Trees from
Ten thousand Florida palms will wave their fronds in
the California breezes and add their beauties to that
state's charms, it was disclosed Monday with the first
shipment of 400 palms from Fort Myers to A. Yamashita,
broker and shipper, Los Angeles.
The palms, which will go in 25 carloads and which com-
prise an order of $30,000, were bought from the Ever-
glades nursery, which maintains a branch in Miami. The
trees are of the cocus plumosa variety.
The cars in which the trees are being sent are iced to
keep the palms fresh until their delivery within 16 days
after shipment. One carload a week will be sent from
Fort Myers during the next 24 weeks.
FLORIDA REVIEW 5
STATE BOASTS WIDE VARIETY OF
Authority Finds Flowers to Answer Every Let-
ter in the Alphabet
(St. Petersburg Times)
"We pause 'mid gayest flowers
To smile, be glad and gay."
Florida's fame as the land of flowers is universally
known. In St. Petersburg, where every day of the year
sees fresh blooming blossoms, there are flowers for every
letter of the alphabet.
Hattie B. Bainum, authority on Florida's floral life,
has classified the flowers in an article which follows:
Abelia, an evergreen shrub with tubular white flowers
having a pink base. For hedges fine.
Abrus, Crabe's Eye Vine and Weather plant, but better
known as the Blackeyed Susan vine.
Amaryllis, those bright red flowers of spring in place
of gay tulips are seen.
Acalpha, a gorgeous shrub with variegated leaves of
coppery red and green.
Allamanada, a vine with broad, glossy green leaves and
golden trumpet flowers-a picture rare.
Angel's Trumpet, a tree-like subject with drooping
trumpet-like white flowers that scent the evening air.
Bamboo, a plant used to give tropical effect to our
landscape. Not a tree or shrub, but a giant grass.
Bauhinia, or Mountain Ebony tree, is a showy flower-
ing one of mauve, purple and white orchid-like flowers
Bignonia or Flame Vine with orange-red tubular flow-
ers making gay pergola, trees, fence and wall.
Bongainvillet or Paper flower, a woody climber bearing
magenta flowers. The Crimson Lake is best of all.
Cape Jasmine, a splendid broadleaved evergreen shrub
with waxy white flowers of sweetest scent.
Century plant, a striking picturesque plant seen in our
southern gardens. Use if you wish tropical effect.
Clerodendron or Bag flowers has bright scarlet blooms
in a bag-like white calyx. Often called the bleeding
Crape Myrtle, a shrub bearing masses of pink flowers
on the end of strong graceful shoots. In southern gar-
dens it has a part.
Crotons, shrubby plants with variegated leaves, narrow
and broad. To dark corners they add their colors bright.
Camphor tree, a stout hardy one growing all over our
state. Its wide spreading branches afford a perch for
mocking birds to light.
Duranata or Golden Dewdrop, an attractive spreading
shrub, bearing racemes of lilac flowers.
Date Palm forms one of the most conspicuous features
of the Florida landscape. Their beauty lends a charm to
this land of ours.
Easter Lily with gorgeous waxenlike white flowers and
sweet perfume plays a part in decorations at our Easter
Eucalyptus, a rapid-growing tree from Australia. Their
tall, picturesque habit and growth add a charm to
Ferns, both large and small, do well in house and gar-
dens. To bouquets add their greenery.
Ficus or the India rubber tree of many varieties, add
an effective charm to our southern scenery.
Gladioli, a splendid flower that grows more popular
each year. This genial clime suits it well.
Grapefruit, and Guavas, too, abundantly they grow
in this land. And we have learned to love them.
Hibiscus, a striking and satisfactory ever-blooming
shrub that is a general favorite here.
Ipomea family, of which the morning glory is the best
known. Its heavenly blue is seen far and near.
Jacaranda, whose foliage is so finely cut and fern-like
that it is called fern-tree. In spring a cloud of blue.
Jasmine, a subject of which poets love to sing. Its
glossy green leaves and fragrant bloom are lovely to
Kumquat, the smallest of the citrus fruit in size of
tree and fruit. An ornamental not surpassed by any.
Lantana, a genius of shrubbery plants that grow wild
here. If cultivated responds with profuse bloom. Its
colors are many.
Lemon, Lime and Loquat. These trees with their per-
fumed bloom and golden fruit make for us an interest-
Magnolia, the most magnificent of our broad-leaved
southern evergreens. The lemon-scented waxen bloom
come in springtime.
Mango and Mulberry, too. The first is tropical, the
other not, but both are tempting, juicy and fine.
Night Blooming Jasmine and Night Blooming Cereus.
The interesting bloom of each, only at night can you
Nucifera, the commercial cocoanut. Its picturesque
growth and arched crown of feathery leaves attract all
Oleander, one of the loveliest of all the flowering
shrubs of Florida. Its varied bloom helps to brighten
Orange, a golden, luscious, tempting fruit and sweet-
scented white blooms are always in great demand.
Palms, Palmettos and waving green pines. Without
these green trees, Florida would not be quite the same.
Paypae or Paw Paw, Pecan, Persimmon and Pineapple.
These subjects and fruits help to bring us great fame.
Poinsettia, a wonderful plant that blooms in our land
at holiday time. No other plant can take its place.
Quereus Oak. These evergreen trees are suitable for
shade. The long gray moss tries these trees to grace.
Royal Palm, the most regal of all the palm family. Its
smooth, grayish column-like trunk distinguishes it.
Royal Poinciana whose gorgeous bloom of orange and
red are seen in springtime. Colors, oriental, quite a bit.
Solanum, or Paradise flower, a rapid growing South
American vine with lilac bloom. In any soil does well.
Surinam Cherry, a small tree with brilliant foliage and
small red sub-acid fruits. What's its taste is hard to tell.
Thumbergia is called the Sky Flower because of its
heavenly blue flowers, so beautiful and sweet.
Turk's Cap has scarlet blooms that hang pendant and
half opened. Its prolific bloom is hard to beat.
Umbrella or China Berry tree. Its seeds are used for
beads. Its delicate blue flowers are dainty and rare.
Vinca, or better known as Periwinkle, is a small wild
evergreen shrub that grows just everywhere.
Woman's Tongue tree which grows to be a tall hand-
some one. Its finely cut leaves at night go to rest.
Xanthosoma is a plant with dark green leaves and
purple stems, but growing in such soil the best.
Yellow Elder, a shrub or small tree with compound
leaves. Its fragrant yellow bloom comes in the fall.
Zebrina Pendula, but better known as Wandering Jew.
This ground cover creeping plant is known to all.
Florida's floral alphabet is now at an end,
How many are to you a well-known friend?
If you are not familiar with the floral A. B. C.'s
Begin at once to learn them from these.
WHY BUILDING CONTINUES IN FLORIDA
A great many people express surprise because building
construction continues in Florida, they evidently having
expected that about this time Florida would have all the
buildings necessary, for housing of human beings and for
business and industrial purposes. This expectation was
unjustified from its very inception, for the reason that
Florida still is new and its needs for more buildings, as
for other things, will continue indefinitely. Also, this
condition of continuing building construction is a prac-
tical illustration of the operation of the universal law of
supply and demand.
Last Monday, in the local columns of the Times-Union,
it was stated that "Florida had $11,180,500 in contracts
for new buildings and engineering work in the last
month," July, according to figures assembled by the F.
W. Dodge Corporation, a very responsible concern that
makes a business of gathering construction information.
July, as all know, is a mid-summer month, a time when
activities of all sorts excepting those of a recreational
character, are at a low stage. Not so, however, in the
matter of construction work in Florida. It is true that
the reports show a drop of 27 per cent in the amount of
money in new construction in July of this year as com-
pared with the amount so invested in the same month a
year ago, but the fact that it was found necessary to
invest over eleven million dollars in construction this year
indicates that the needs for such work continue to exist,
and they must be met.
Several years ago, a number of years ago, in fact, pre-
dictions were made freely, and quite numerously, that
Florida had reached the peak of its construction; that for
some years to come there would be no need for more
buildings, for residences, or for commercial and industrial
purposes. In fact, some predictions were to the effect
that even then Florida was overbuilt. The records prove
that such predictions were wholly in error. Construction
work has continued, with fluctuations, of course, and even
now gives no indication of abatement, at least of discon-
Jacksonville furnishes a forceful illustration of what
just has been said, and what is happening in this city is
being repeated in many other Florida cities, although not
so strikingly, perhaps. Here, new buildings have been
going up, one after another, some of the business build-
ings larger than any similar structures erected in the
past. As each new building was projected, or completed,
there were those who said that now Jacksonville was ade-
quately supplied with such buildings. But as another,
and then another, and still another new building was
started and finished, and occupied, it was evident that
Jacksonville continued to need more and more buildings-
just as this city will continue to need new buildings as
the city continues to grow and expand. As construction
has continued in the line of buildings for business and
commercial and industrial uses, so has residence construc-
tion continued-all in response to needs. And along with
this building construction has gone municipal construction
of varied character, all to meet new and extended require-
So, there is occasion for neither surprise nor alarm bc-
cause of continuing construction work in Florida. Thus
far good judgment has been used, and Florida is not over-
built. And if this same good judgment continues to be
used, Florida will not be overbuilt for a long time to come,
if ever, for the state is large and there is abundant room
for improvement in areas hitherto unoccupied as well as
in the sections where a few years ago were made what
were considered improvements, that now are inadequate
or out of date and will have to be replaced with some-
thing more modern and commodious. And thus construc-
tion must go on and on until requirements are met and
satisfied-a time far in the future.
EVERGLADES BEGIN TO YIELD PROFITS
(Haines City Herald)
West Palm Beach, August 12.-(NEA Service).-Less
than a quarter century ago the Everglades of Florida
were considered a pretty dismal proposition. It was
thought that some day the land might be worth a few
dollars an acre.
Today the Everglades farmers have ended their most
remarkable winter cropping season. Shipments of fresh
truck have exceeded all records by more than 2,000 car-
loads. Thousands more acres of land have been under
In brief, a population of 3,000 people cultivating 9,000
acres of upper glades land from January to June sent
a total of 3,000 carloads of fresh produce north in ex-
change for about $3,000,000.
Prosperity has come to the land on which the bloody
Seminoles ambushed federal troopers. The little one-
story bank at Pahokee, on Lake Okeechobee, is bulging
with $49,000 more in deposits than ever before in its
history and in addition has $100,000 more in resources.
"Folks certainly ate right smart of green beans and
things last winter," one farmer said as he replaced his
bank book and drove away.
FLORIDA REVIEW 7
STUDY OF QUAIL ENEMIES MADE BY
Attention to the food supply and nesting cover of quail
and to controlling natural enemies of these birds will
result in better development of quail preserves, according
to the biological survey of the U. S. Department of Agri-
culture, which is participating in a co-operative quail in-
vestigation in northern Florida and Southern Georgia.
Destruction caused by wind, rain and fire can not be con-
trolled, but animal enemies may be kept in check. The
investigation has shown that among natural enemies that
eat quail eggs or prey on the nestlings, the greatest
destruction is wrought by skunks, cotton rats, and snakes,
although opossums, raccoons, weasels, cats, hawks, owls,
and crows also cause some losses. The fur bearers have
been best controlled by trapping and the cotton rats by
poisoning. Snakes depend on cotton rats for food, as
well as on other small rodents, so that if the numbers
of the cotton rats are reduced, the snakes may go else-
where. Cooper hawks are destructive to quail and may
be controlled by destroying their nests. The Marsh hawks
prey upon cotton rats and kill very few quail and may be
INDUSTRIALIZATION OF THE SOUTH
The South is doing things on a big scale, a scale never
attempted before and as a result the Southern states will
advance another mighty stride towards a goal of power
and importance, second to none in the country.
Industrialization of the South, coupled with its vast
resources along the lines of agriculture, will form a com-
bination of richness and remunerative benefits difficult
to realize. These two great phases of modern industry
work together in close harmony and accord, rewarding
the section with wealth and importance.
The Tampa Morning Tribune, in speaking of the vast
sums of money pouring into the South for development
of its potential resources, says:
Hundreds of millions of dollars are now being poured
into the South in the establishment of great enterprises,
according to a list published by the Manufacturers
Record, which has obtained and compiled accurate in-
formation regarding construction and industrial invest-
ments in this section. The Record says the present show-
ing of construction work in the South has never before
been made in any section of the United States.
Included in the list are mammoth hydro-electric en-
terprises, running from a few million dollars up to one
which requires an investment of $50,000,000; great
cement plants, running into the millions, the largest of
these now nearing completion in Tampa; hotels and office
buildings; railroad bridges, highway bridges, bank build-
ings, harbor improvements. The Record's list does not
include road construction, in which millions are being
spent, or many of the smaller enterprises being estab-
lished, but gives only "the more striking phases of mate-
"Capital from other sections is pouring into the South
by the hundreds of millions," says the Record. "South-
ern capital is joining in the work of Southern upbuilding."
The Record quotes Secretary Hoover, who recently
said: "Industrially the South is a section of the world
where the largest development must take place in the
next 25 years." And the late Henry M. Flagler, who said,
shortly before his death: "The next quarter of a century
of material advancement belongs to the South."
Florida is now obtaining a respectable share of these
large outside investments, and it must obtain a larger
share. In many respects, Florida is the favored state of
the South in natural advantages for industrial enterprises
and Florida has only to keep on telling the outside world
about these advantages to get the preferred attention of
those who are investing these millions.
NEW INDUSTRY GETS GOOD START
Coleman and Hill Manufacture 100 Dozen Jars
Mayonanaise in First Eight Days
(Dade City Banner)
A new industry in Dade City was started with the open-
ing of this month when Coleman & Hill, Inc., began the
manufacture of their own brand of mayonnaise and
relish. With the ending of the first week Saturday,
working only in spare time and at nights, and only to
fill orders, 100 cases of a dozen 8-ounce jars had been
turned out, and every indication pointed to a constantly
Coleman & Hill, Inc., are the only wholesale grocery
firm located between Tampa and Ocala, and in the few
years they have been in business have built up a sub-
stantial and growing trade, both locally and in the many
growing communities located in Pasco, Hernando, Citrus
and Sumter counties. Announcement of their plans to
manufacture mayonnaise and relishes, in connection with
their regular business, was announced some time ago.
The response has been more than anticipated several
Their factory is located on Eighth street, just in the
rear of their warehouse. It is a small frame building,
standing in the shade of a large oak tree, is open to the
public, through the screened outer wall, and is as neat
and sanitary as anyone could desire. For the present it
is being operated by Misses Eula Mae Gilstrap and Alese
Smith, who constitute the firm's office force. They spend
such time from their regular duties as they can in making
and packing the jars of condiments, and have also been
working each night to 10 or 11 o'clock in an effort to
keep up with the orders that are pouring in. Plans for
securing regular help to handle this work are being made,
and in a short time it is expected that a force will be busy
regularly turning out the attractively labeled jars of
Coleman's Supreme Mayonnaise, or Relish.
The equipment of the factory or kitchen is extremely
simple. Using a formula of their own, in which fresh
Pasco county eggs, fresh from the local farms, have an
important part, the various condiments used are placed
in a wooden churn, while from a receptacle above the
necessary oil drips into the mixture, as the electric cur-
rent revolves it about a dasher which thoroughly mixes
the ingredients. Twenty minutes of this and the com-
pleted product is ready to be placed in jars, labeled,
capped and packed in cases, ready for delivery. The
present mixer has a capacity of 10 pounds of mayonnaise
or relish at one operation, but it has already been found
to be too small, and arrangements to install a larger ma-
chine are being made.
Dade City-made mayonnaise and relish is being handled
in all of the local stores, and an increasing demand is
coming in daily from all the other towns and communi-
ties of this section of Florida.
SURVEY SHOWS STATE ABLE TO HOUSE
Hotel Association Reveals Extent of Provisions
Made for Tourists
Florida will have sufficient hotel accommodations dur-
ing the coming winter season to comfortably care for as
many as 1,000,000 tourists, conservative estimates based
upon state wide survey by the Florida State Hotel Asso-
There are about 375,000 rooms for rent in Florida
hotels, apartments, rooming houses, boarding houses and
private homes, according to the survey. Of this num-
ber, compilers of the survey believe 55 per cent, or
200,000 rooms, are available for winter tourist business.
Estimating three persons to an average, occupying two
rooms, about 300,000 visitors would give capacity occu-
pancy. Based on an average turnover each thirty days,
estimators arrive at the million figure as being a conser-
vative indication as to just how many tourists might be
comfortably handled during January, February and
Outlines Tourist Future
An interesting survey of present conditions in the
state, regarding the future of Florida from a tourist
standpoint, has been mailed to hotel owners and operators
over the state by Harry C. Thomason, secretary.
He comments as follows:
"The tremendous growth of physical Florida as a win-
ter resort, and the increased facilities for handling such
a large volume of tourist business would indicate that the
day has passed when it is possible to cater to the wealthy
class only, therefore appealing to the masses apparently
"The vast volume of travel to the popular summer re-
sorts throughout the North, the multitude of people
visiting the Great Lakes, and the immense travel to
Europe each summer, apparently was created by low-
priced rail and water excursions, all expense tours, and
attractive inducements to the motoring public.
"It is not difficult to realize what a tremendous in-
fluence the second and third class and cabin steamship
rates have had in attracting thousands of Americans to
Europe each summer, and the vast crowds patronizing
the summer resorts, by the popular ten, twenty, and
thirty-day excursions that are offered each year by the
northern steamship and railroad lines.
Appeal to Masses
"So it would appear, if it is going to be necessary to
make an appeal to the masses, some thought must be
given the problem of reaching Florida at less expense
"If it were possible for the railroad lines entering
Florida, and their connections, to offer during the regu-
lar winter season special fares for short term excur-
sions, good only on certain days and trains of less expen-
sive equipment, and the steamship lines to arrange for
second class passage, converting some of the older vessels
into cabin ships, as has been done by the trans-Atlantic
lines, travel to Florida would no doubt show a tremendous
increase among those who could not or would not pay
or care for the more elaborate and expensive accom-
"The Florida literature and advertising of the past
has certainly featured deluxe accommodations, and
lacked in appeal to those of moderate means, and should
be revised to meet new conditions.
"Sufficient hotels of the popular price type and the
establishing of a definite rate by all throughout the en-
"Reasonably priced dining rooms, restaurants and
Prices Must Correspond
"Mercantile prices and charges by taxicab companies,
barber shops, beauty parlors, and all those selling to
the tourist, to conform as near as possible to the amount
paid by the visitors in their home towns.
"Attractive program of entertainment giving more
prominence to those activities that would interest the
average person visiting Florida.
"A dignified campaign of publicity and advertising,
giving more thought to our winter attractions that would
interest the person of average means, and devoid of
circus stunts, ballyhoo, and politics.
"Giving proper consideration to lengthening the season,
but careful not to divert attention and effort from the
selling of our regular winter resort season, which is what
we principally have to offer, and apparently have not put
over profitably, as a whole, the past two years.
"To obtain mass production requires uniform effort,
co-operation and concerted action on a definite program,
which heretofore and at the present time is lacking in
"Last but not least-courtesy by all to all."
RAILROADS ARE PREPARING FOR HEAVY
TRAFFIC TO FLORIDA THIS
With summer about to turn the corner and winter
advancing in the distance, railroads, steamship lines and
travel agencies are preparing for a heavy travel Florida-
ward soon after October 1, they said today.
Railroad representatives from various parts of the
country, whose lines serve Jacksonville and other Florida
points, say that they have never witnessed such pre-
season interest as now. Northern offices of all the rail-
roads are daily answering dozens of inquiries regarding
rates and other data, they said.
Railroads already are beginning to line up equipment
and are contemplating inauguration of winter train
service to Florida. A great many of the roads will not
only operate their usual winter schedules, but will aug-
ment this service by addition of additional trains.
Railroad representatives whose lines maintain offices
in Chicago, state that they are receiving more inquiries
about Florida this year than are being received about
California, or other winter resort states. This is taken
to indicate, it was said, that Florida this year will again
draw the bulk of the winter tourists and travelers, who
last year went to other states.
Reports from Boston, New York, Philadelphia and
other northern cities indicate a renewed Florida interest.
Winter tourist rates to Florida points become effective
on October 15, and new train schedules will be inaugu-
rated also, on that date. Already railroad men have been
attending conferences with high passenger department
officials regarding the new service.
The winter, in addition to bringing numerous travelers
and regular winter residents, will also bring many of the
largest conventions of the country to Florida. Most
notable of these will be the Shrine convention in Miami,
the Elks convention, also to be held in the Magic City,
and the convention of railway conductors to be held here.
Many other meetings and conventions of importance, but
smaller from the standpoint of attendance, will be held
here and elsewhere throughout Florida during the winter.
FLORIDA REVIEW 9
BREEDING GROUNDS FOR WILD LIFE IN
MARION SOON TO BE PROVIDED
J. B. Royall, State Game and Fish Commissioner, ad-
dressed a mass meeting at the court house Thursday
morning, composed in the main of the members of the
Ocala Chapter of the Izaak Walton League of America.
Joseph Bell presided over the conference. Tho following
resolution was adopted:
Resolved: That this meeting recommend to J. B.
Royall, and members of Wild Life Committee, that an
area in the Ocala National Forest be set aside as a per-
manent game preserve, approximately, to-wit: Com-
mencing at a point on Lake George at the center of the
creek or Silver Glen Spring where the same empties into
said Lake George; running thence westerly up said run
to Silver Glen Spring; thence westerly along the north
line of the Ocala Patt's Island public road to its inter-
section with the new Ocala-Salt Springs hard road;
thence west to the center of the Ocklawaha river; thence
southerly up the center of the Ocklawaha river to the
south side of the bridge spanning the Ocklawaha river at
Moss Bluff, Florida; thence easterly along the south side
of Fort Butler or Volusia public road to its intersection
with the right-of-way of the Atlantic Coast Line railway,
Leesburg-Astor branch; thence easterly to Silver Creek ii!
the Levy Grant; thence easterly along the center of said
Silver Creek to the center of the St. John's river; thence
northerly along the center of the St. John's river to its
low water entrance into Lake George; thence westerly
and northerly to and along the western low-water mar-
gin of said Lake George to point of beginning, except-
ing therefrom the property of the Juniper Hunting Club.
Second: That the said Commission recommend to the
next Legislature that the hunting of deer and turkey
with dogs south and east of the Ocklawaha river in Put-
nam, Marion and Lake counties be prohibited.
Third: That the area so set aside be amply marked,
posted and amply protected by the proper authorities.
Fourth: That all persons co-operate in the protection
of the game in the area aforesaid.
Fifth: That a committee of five be appointed to co-
operate with a like committee from Lake county, to co-
operate with the authorities to carry this resolution into
A committee of five was appointed to work with Com-
missioner Royall and a similar committee from Lake
county in establishing lines referred to in the resolution.
The committee is as follows: W. W. Stripling, S. C. M.
Thomas, E. C. Bennett, C. H. Rogers and J. D. Wilkes.
The question of closed season for turkey and deer
again came up, resulting in the meeting going on record
as against any further effort in this direction in the event
breeding grounds, as outlined in the resolution, are de-
termined on or before November 1st.
Commissioner Royall had a map showing the territory
that would be set aside for a breeding area, and is twelve
miles wide by 30 miles long. The area is almost divided
into equal parts by the Ocala-Silver Springs-Daytona
Beach highway. A map showing the territory to be used
as a breeding ground is on display at the Chamber of
Commerce office, Ocala, where those interested may go
in and see it.
It is the plan of Commissioner Royall to take imme-
diate steps with his committee in locating boundary lines
so as to have the area definitely designated before No-
HOLMES TAKES TOBACCO PRIZES IN
Holmes County Growers Come Through with
(Holmes County Advertiser)
Three of the four warehouse prizes offered by the
Williams warehouse at Quincy were won by Holmes
county tobacco growers. J. W. Thomas won $15 for the
best average price. Roy Vaughan won $5 for the best
sheet of 100 pounds or over. G. A. Hawkins won a
prize, the amount of which we do not know, for the
largest load. The only other prize offered was for the
greatest amount received for any one load. In this feat
Holmes county repeats her triumph of the past several
With the increase in acreage in this section it can
not be long until there will be a warehouse in our midst.
Already there is talk of such a move in Bonifay, with a
view to marketing next year's crop in our city.
WHY FARMERS LEAVE HOME
(Haines City Daily)
Enlightenment on the general consternation which has
been expressed over the abandoned farm situation in
America is obtainable in a survey made by the Depart-
ment of Agriculture to determine just why farmers moved
from country to town.
This survey shows that 84 per cent of the farmers who
moved to towns between 1917 and 1926 owned their
farms at the time the change was made. How large a
percentage of these farms were mortgaged could not be
determined, but the causes for departure may be classified
in these general groups of reasons: Economic, 37.8 per
cent; old age and physical disabilities, 25.2 per cent;
opportunity to give children better schooling, 10.9 per
cent; because of having achieved a competency, 2.5 per
cent; in order to let son have farm, 1.8 per cent; all other
reasons, 21.8 per cent.
Nearly 650,000 persons deserted their farms last year,
and it is apparent that the next census will show a rural
population of less than 25,000,000, whereas in 1910 the
rural population was 32,000,000.
Secretary of Agriculture Jardine, discussing this trend,
sees in it a natural long-time adjustment which need not
operate to the disadvantage of agriculture, and in this
view he differs with many of the alarmists who see in the
trek from the field to the city the certain ruination of the
country. He is, probably, more nearly correct than the
viewers-with-alarm, for after all the major concern is
that we have adequate production, and not that so many
millions of people be living the rural life.
With 37.5 per cent of the city-going farmers driven
into towns for economic reasons, it is apparent that the
farm situation is gradually adjusting itself. The farmers
remaining on the soil are those who are at the worst
making both ends meet. When more of the farmers who
cannot make both ends meet find their way into the city,
the prosperity of those farmers remaining on their lands
will be increased.
The only concern is that the city will be able to absorb
all those who, finding that agriculture does not pay, hope
to build their fortunes anew in metropolitan occupations.
10 FLORIDA REVIEW
LEATHER TANNERY AT STATE PRISON
Will Be Operated on Co-Operative Basis,
Tanning Leather for Farmers Free
(Lake City Reporter)
Tallahassee, Fla.-Florida has added still another in-
dustrial plant to its institutions-a tannery, Charles W.
Hunter, supervisor of industries, announces.
The tannery has just begun in its new building opera-
tions at Raiford, and now lists itself among the shirt,
shoe, convict clothing and tag plants of Raiford; the
state's printing establishment at the Boys' Industrial
School at Marianna and the coffin factory at the State
Hospital at Chattahoochee.
The tannery is being conducted on a co-operative basis.
The state does not buy the leather, but is obtaining it
from various farmers and cattle raisers, is tanning 'the
hides, and returning half of them, giving owners of the
stock an opportunity to get their hides tanned free of
charge. A large number of deer and goat hides are also
being handled at the tannery.
From the hides tanned, the state plant manufactures
the shoes for its charges.
Last year the state was benefited, it was estimated,
by a saving of $150,000 or more from the operation of
its industrial plants. This year, Mr. Hunter predicted,
the saving will probably run as high as $200,000.
At its tag plant, at Raiford, Florida manufactured its
own motor vehicle tags now being used, and the Comp-
troller has already placed an order for next year's supply,
and will use its own tags during succeeding years in-
stead of having them made at out-of-state sources.
A VALUABLE FRUIT
A. M. Daniels, of 204 Cordy street, Tampa, recently
wrote in part to the Tribune, as a fruit grower, to this
"The last eight years I have been experimenting to
find the best varieties to grow in Florida, and I find noth-
ing so interesting as the fig, which will often bear fruit
when one year old from a cutting. This is the only fruit
that grows without having a visible blossom. It bears its
fruit at the base of the leaves and as long as the tree
grows, it will bear fruit.
"I had ripe figs the first of June and had them at our
Thanksgiving dinner. Branches that have grown from
two to three feet this year had ripe fruit their full length,
six or eight at the ends, that will be ripe a month later.
These branches have new leaves and will soon show figs
at the base, making it an ever-bearing fig.
"A fig tree should be cut back the same as the grape,
as it bears from new wood. It should be pruned to a
uniform compact top, protecting the fruit and branches
from the sun. A fig should ripen on the tree and be
picked three times a week. Figs have sold in Tampa for
$1 a quart or $32 a bushel and a large amount could be
marketed. It will grow in any soil that will produce corn
and needs no more care."
Prof. Holden, one of the leading agriculturists of the
United States, said recently in an interview, "The suc-
cessful Florida farmer must first feed himself." Here
is his recipe: "One cow, two sows, 100 chickens and a
truck garden." Then he can raise whatever money crop
he desires. If the money crop fails he can live. Looks
like a pretty good recipe.
GOOD MONEY CROP AND DEMAND GOOD
Plenty of Hay Crops That Will Do Well Here-
Georgia Imports Over 2,000,000
Let's supply at least a part of this 2,000,000 tons of
hay imported annually into Georgia. We have plenty of
different hay crops that will produce hay at a profit.
Plant City, in Hillsborough county, and Starke, in
Bradford county, make a specialty of strawberries; Hast-
ings raises Irish potatoes; Sanford specializes in celery,
etc. Now we can raise all of these here if we want to,
but if we want to have a specialty different from all the
other counties we can have it in hay. Of course, some
counties raise some hay, but we feel safe in saying that
no county in Florida raises enough hay to supply local
We have many hay crops, kudzu, beggarweed, peavine,
alfalfa, crab grass, Napier grass and many others, any of
which will make good hay.
Suppose we could supply half of what Georgia imports,
or one-fourth or one-eighth, think what a rich county we
would have. If we sold a hundredth part of it, even, it
would make us wealthy in time.
And hay is not like strawberries. When strawberries
are ripening you must sell them right now, but your hay
can be stored in the barn and kept indefinitely.
Then suppose Georgia should wake up and begin raising
hay to such an extent that she did not import a single
ton, we would still have Florida to supply, and the amount
shipped into Jefferson county would stagger you if you
knew the extent of it. We would always have a market
in South Florida for all we could raise.
Here is a market right at our door for all we can grow,
and the price for hay is usually good, at least some time
during the year. It is like groceries. People must eat;
so must farm animals.
We don't mean grow hay alone. Grow your other feed
crops, but instead of fooling with cotton and losing money
every year, make hay your money crop.
SANTA ROSA COUNTY PEARS YIELDING
350 BUSHELS PER ACRE,
There is on display, in the Gazette office window, some
of the finest pineapple pears that we have seen this sea-
son, that were brought in by Mr. G. T. McLeod, living
five miles west of Milton on the Old Spanish Trail. Mr.
McLeod has one of the largest bearing pear orchards in
this section, and states that the crop is exceptionally fine
this season, the yield being about 350 bushels per acre,
which, at the price this fruit is now selling for, gives a
very attractive return for the money invested.
In this connection, Mr. Steele, of the Glen St. Mary
Nurseries, who was a Milton visitor a short time ago,
stated that they had been shipping the pineapple (sand)
pear, to New York, where they were selling for $10.00
per barrel holding a scant three bushels. It is this gen-
tleman's opinion that the pineapple pear, being a prolific
bearer, a fine shipper, and unexcelled for canning and
preserving, will at no distant date be one of West Flor-
ida's principal money crops.
We may say incidentally that this section of Florida
is highly adapted to growing this fruit, and as it is blight
proof, and has but few enemies, either insect or fungi,
it is probably one of Santa Rosa county's surest crops.
FLORIDA REVIEW 11
NEW CROP SHADE TOBACCO EXCELLENT
(Gadsden County Times)
The last loads of shade tobacco will go into the pack-
ing houses this week, and thus the farm operations on the
1927 crop will come to an end. The present crop is
stated to be one of the most unusual tobacco crops pro-
duced in a generation of tobacco growers, and it was one
that required more real thought to handle properly than
any grown in recent years.
The unusual start with dry weather predominating, fol-
lowed by copious rains, brought about conditions in the
field that called for experienced tobacco judgment. The
result is said to be very good throughout the county as
well as in Madison county and over the Georgia line. The
percentage of poor tobacco is said to be no higher than
usually found, but it is found in the wrong places, inas-
much as the peculiarities of the season produced some in-
ferior stuff on some good farms, where usually good
tobacco has been turned in by farms that have established
splendid records this year on quality.
The big surprise of the season, according to some of
the warehousemen, is the finish of the first pickings,
nearly all of which came through with good colors and
texture, although inclined to be heavy in the leaf in some
crops. These are now being worked over the warehouse
tables preparatory to being made ready for the buyers,
the first contingent of which is expected early in Sep-
A unique feature of the 1927 crop is said to be the
large percentage of light tobacco in the upper pickings.
Some crops are reported in the top pickings to be heavy
in light wrapper grades. They are of long lengths, an
unusual circumstance which adds to the oddities to be
found in the crop, one of which is this odd circumstance
of a tobacco plant producing light wrappers at both ends
of the plant.
The general standard of the crop is stated to be equal
to those good crops of the past five years.
The sun filler cigar leaf is also reported to be a good
one with excellent yields and good quality, resulting in
good returns to the producers of this type. While nearly
all of this tobacco is grown under contract, a growing in-
terest in the type is manifested. Porto Rican filler is said
to be the nearest competitor of the Florida sun filler, and
while the island is reported producing one of the largest
crops in its history, heavy rains injured the quality of
parts of the Porto Rican crop as to revive interest in the
Gadsden county leaf from newly interested quarters.
COWS IN STATION HERD GET CERTIFI-
CATES AS STATE CHAMPIONS
Gainesville.-John M. Scott, animal industrialist of the
Experiment Station, has just received certificates from
the American Jersey Cattle Club showing that two of the
Jersey cows in the Station dairy herd were champions
for the state in 1926. Majesty's Noble Lassie is the
Class AA champion senior four-year-old, having produced
447.34 pounds butterfat in 365 days, carrying a calf 230
days of that time.
Majesty's Fairy Pogis is certified as being the Class AA
champion junior four-year-old, with a record of 504.63
pounds butterfat in 365 days, carrying calf 235 days.
Another certificate shows this cow to be the champion
Register of Merit cow in the state.
Both cows were sired by Florida's Majesty, the Jersey
bull at the head of the Experiment Station herd.
MONEY IN SQUABS
A news item sent out from Bartow stating that a large
squab farm has been established on Oak Ridge Farm,
near that city, by J. F. Laurent, an extensive poultry
raiser, reminds us of a conversation had several weeks
ago with one of our new comers who has had considerable
experience in raising squabs.
The raising of squabs is a profitable industry in some
of the states a little further north. The squab is a deli-
cacy that the discriminating hotel guest will pay a fancy
price for, and with its large number of tourist hotels scat-
tered throughout the state, Florida farmers who go in
for squab raising should have no trouble in disposing of
their output. Squabs sell for from 50 cents to $1 each.
They respond readily to cold storage and in a frozen state
will keep for weeks. Thus the small producer can kill,
dress and store his squabs until he has a supply on hand
sufficient to meet the demands of a large hotel where
such a delicacy is desired for a banquet or an occasion
where the number of guests run into large numbers.
Squabs can be raised with very little expense. A
pigeon is a great forager. With an acreage planted to
sunflowers or some other heavily seeded plant, there is
little or no expense attached to the raising of pigeons.
One pair of pigeons will produce five pairs of squabs each
season and a squab can be fattened for the table in three
The large hotels in Jacksonville and the tourist cen-
ters on the east coast are in the market throughout the
winter season for squabs, but heretofore being unable to
obtain them within the state their supply comes from the
northern and western markets. Next to the quail a squab
is one of the most sought after delicacies, they bring a
better price than young fryers and can be raised quicker
and with less expense than a chicken. With the pros-
pects bright for a cold storage plant established in Ocala
for the storage of chickens and eggs, the raising of squabs
could be made quite profitable in Marion county. This
new venture just getting under way at Bartow will be
watched with much interest.
FLORIDA SECOND IN GROWING OF
When the Bureau of Railway Economics at Washington
reports on the watermelon crop for 1926, which it has
just done, it writes poetry, and its cubistic looking charts
of price ranges from June to September are almost
masterpieces of art.
From the pages of this juicy statistical report you may
read that the State of Florida produced 9,696 carloads of
the red, white and green delights or about 15 per cent of
the whole crop of the country.
Georgia leads with twice as many carloads as Florida,
but this state is fast gaining on our neighbor to the north,
as it was only a comparatively few years ago that Florida
produced very few carloads of watermelons a year.
Florida has this advantage that the watermelons from
this state can be placed on the market considerably earlier
than the Georgia melon and therefore should command a
Judging from the rapid gains this state has made in
the last few years, it is safe to predict that it will only be
a few years until we will be a near rival in production to
our neighbor, Georgia.
12 FLORIDA REVIEW
$30,000 ORANGE CONCENTRATE PLANT
AT SANFORD TO OPEN ON
The $30,000 orange concentrate plant of the Hyland
Stanford Company in Forrest City, Seminole county,
Florida, will operate at full capacity beginning Novem-
ber 15th. The orange juice manufactured is distributed
under the name of Sumoro Orange, a Spanish combina-
tion meaning "Golden Juice," by the Canada Dry Ginger
Ale, Inc., sole distributors of the Hyland Stanford
The plant, completed the early part of the summer, is
constructed of Truscon steel, glass and concrete, one of
the most complete of its kind in the country. Five thou-
sand dollars worth of special machinery has been installed
in the plant ready for operation this fall. The capacity
of the plant is 22,000 four-ounce bottles of orange juice
daily, packed in cartons of twenty-four bottles each. The
building is 124 feet long and 60 feet wide, with concrete
floor throughout. The building is well ventilated and at-
tractive in design, with ever facility for the manufacture
of fruit concentrates and marmalades.
This plant is considered one of the most important of
Seminole county's industries, as it will give an outlet to
the fruit growers for a large quantity of fruit on the
home market. Location of the plant is in the heart of
the Seminole county citrus belt and with a network of
hardsurfaced highways and direct railroad connection
marketing of the finished product as well as handling the
fruit from the groves is facilitated.
FLORIDA HAS 28,000 MILES HIGHWAYS
As Closely as Can Be Estimated, with Building
of More Roads Constantly Changing
(Winter Haven Chief)
Jacksonville, Aug. 5.-(Special)--Florida is building
highways so rapidly it is almost impossible to say from
day to day what the mileage of hard-surfaced roads is,
says the Florida State Chamber of Commerce. The desig-
nated state highway system prior to the recent legislative
session was 5,654 miles, but this was increased somewhat
by special acts taking additional roads into the general
Altogether, according to the State Road Department,
Florida possesses approximately 28,000 miles of highways,
as nearly as can be determined. Of the strictly State
system, 2,725 miles had been hard-surfaced by the first
of this year, but during the last seven months many miles
of new road have been completed. The counties have
hard-surfaced another 2,300 miles, in round figures, giv-
ing Florida, in state and county roads, approximately
5,000 miles of hard-surfaced highways at this time. To
this may be added another 4,500 miles of improved earth
roads, which includes the excellent sand-clay highways of
West Florida, Lake county and elsewhere, and the hard-
pan dirt roads in various sections of the state. Some of
these earth roads are the "fastest" highways in the state
for motor cars, and it means, therefore, that Florida now
has approximately 9,500 miles of highway over which
automobiles may be driven at high speed.
To December 31, 1926, the State Road Department
had expended in construction and maintenance of roads
and bridges-the expenditures being confined solely to
the designated State system-a total of $41,791,491.
During the two years up to April 1, the State's invest-
ment in highways and bridges represented $22,129,165.
This does not take into account county expenditures. It
included the construction of 526.57 miles of completed
roads of various types, 20,458 lineal feet of bridges, and
the building of 718 miles of grade for surfacing.
Every one of the sixty-seven county seats in the state
except Lake Butler, in Union county, may be reached
over a high-speed road, and even Lake Butler will be
accessible over such a highway within the next few
months through completion of that section of State Road
No. 28, now under construction between that point and
Lake City. In South Florida it is possible to visit every
community of 1,000 population or more between Ocala
and Sanford on the north, and Fort Myers and Miami to
the south, in a run of 1,000 miles, with the necessity of
"doubling" over less than thirty miles of highway. The
entire tour can be made over hard-surfaced roads.
INDIAN RIVER SHIPS HONEY
Apiarist Has Sent Fifty-Nine Barrels to Market
(Special to Times-Union)
Vero Beach, August 24.-Proof that industrious effort
wisely expended in Indian River county is amply rewarded
is demonstrated in the output of honey from the bee col-
onies in this community. G. D. Wyse, the largest shipper
of honey from Vero Beach, reports the biggest yield from
his many colonies that he has ever had.
Shipments of extracted honey in barrel lots was begun
a few weeks ago by Mr. Wyse. His shipments to date
amount to fifty-nine barrels containing approximately
24,400 pounds of the finest honey that goes on the market.
The estimate of the output for the season is ninety bar-
rels, or about twenty tons.
Mr. Wyse has been conducting his apiaries in this com-
munity for several years, having numerous colonies of
bees scattered in desirable locations along the East Coast.
Other producers of large quantities of honey in this
community are M. H. Cramer and D. A. Moran.
NEW DAIRY IS TO BE LARGEST IN
Sanitary Equipment Features Newest Ft. Myers
Dairy Just Opened
With more than sixty cattle in pasture already, and
with three more carloads on the way to arrive soon, what
will be the largest dairy in Sodth Florida, the Lee County
Dairy Exchange, was announced by the owners and oper-
ators, L. W. Barley and J. C. Dukes, today.
"We are not only offering the public milk at the lowest
price consistent with quality, a price which we can set
only because we expect a large production, but we are
offering the public the utmost in modern sanitary equip-
ment," said Mr. Barley in making the announcement this
morning. "Sanitation is one thing we have insisted on in
laying out our dairy, and that is impossible on low-lying
land which is boggy a great part of the year. Our dairy
is located on high, airy, well drained land, where we will
not have to overcome that handicap."
The Lee County Dairy Exchange is located on the
Tamiami Trail near Hendry creek. At the present time
they do not contemplate opening a retail store in the
city, and all business, both wholesale and retail, will be
handled from the dairy farm, which, Mr. Barley pointed
out, is only as far away as the telephone.
FLORIDA REVIEW 13
ONION CROP AT PACE FINDS A MARKET
(By A. H. Mecklin, in Pensacola News)
So successful were the experiments this year of Messrs.
Jones and Goolsby, of Pace, in growing onions, that this
fall there will be quite a number of acres planted in this
This firm of young farmers, on two acres of land this
season netted $600 from Bermuda onions.
They had as overhead expense in attaining this very
remunerative yield of $300 per acre on Santa Rosa county
land, $72 for 7,200 onion plants, which were procured in
Texas, and about $20 for an 8-3-5 fertilizer. In addition
to this, the crates and shipping expenses. The net re-
turns, however, after all these expenses are deducted, of
$300 per acre, shows the possibilities of the land in this
The onions found a ready market in Pensacola, the
commission houses there being even glad to get them.
This avidity of the local market to patronize local
growers gives denial to the oft-heard argument against
larger productions of vegetables that there is no en-
couragement at home for the grower. Messrs. Lurton &
Company, of Pensacola, it is understood, would have been
glad to purchase ten times the amount of onions raised
by Messrs. Jones and Goolsby. The only requirement the
local wholesale buyer wants is a carefully grown product
and clean, up-to-date handling and packing. The trouble
with the average small growers is that they are not edu-
cated up in this regard, their product reaching the whole-
saler in more or less unsaleable and uninviting condition.
MANGO AND AVOCADO IN PLACE OF
(St. Cloud Tribune)
Mr. W. R. Briggs, agricultural county agent, made a
call on Walter F. Lindabury, of Lotus, Fla., on July 13
last, to talk over the citrus, avocado and mango situation,
and it was his advice, to those who could, to replace all
citrus trees with the mango and avocado to get away from
the overproduction of citrus fruit and the poor market
conditions. An average mango will weigh from 1 to 1
pounds and the price is around 25 cents a pound. In
Miami the price of the Haden mango will average from
$3 to $4 a dozen under normal conditions. As to the
avocado, they average from $1 to $1.50 a dozen. When
better known, the avocado will sell at a higher price, as
there is 25% of vegetable fat in the fruit. Sometimes
the avocado will attain the size of from 1 to 4 pounds or
over and they have sold in Miami for $2.50 each. Mr.
Collins, who built the bridge across Biscayne Bay at
Miami, had a grove of approximately 100 acres, and be-
fore the hurricane wiped it away he received one Feb-
ruary $70 for one crate sold in New York City. At the
present time the price is $2 a pound locally. This, as is
readily seen, could be made a good paying crop to those
who have sufficient frost protection, such as growers on
Merritt Island, the Peninsula and south on Miami Beach,
as avocados are more susceptible to cold than are citrus
It is within the power of the citrus growers to change
the situation as to citrus fruits, if they would all co-
operate and join the Citrus Exchange, the only selling
organization operated by the growers at the present time.
However, the suggestion of Mr. Briggs is worth looking
LEADING HOG BUYING FIRM TO OPEN
MARKET IN LIVE OAK-HEAD OF
FIRM HERE MONDAY
Suwannee's 80,000 or 100,000 Head Hog Crop
Attracts More Buyers to the Local
A second hog market will be established in Live Oak
in the near future, according to various bits of more or
less circumstantial evidence that has come to the atten-
tion of the Democrat.
The most important fact in this connection is that the
head of one of the leading hog buying houses in the
South was seen by a Democrat reporter in Live Oak this
week and it was learned that he had conferred with a
number of citizens interested in hog production, includ-
ing the secretary of the Suwannee County Chamber of
Commerce. The latter yesterday informed the Democrat
that he had nothing to give out as to the purpose of the
hog man's visit here, nor would the hog man talk for
publication, but the Democrat considers it safe to assume
that he came to make arrangements for opening a mar-
ket here in the near future.
Another important fact is that Suwannee county's hog
crop has been increasing by leaps and bounds of late,
now that it has proven to be our farmers' best crop. It
is estimated that there will be a total of between 80,000
and 100,000 porkers in this county this fall, making it one
of the greatest hog counties in the South. This great
increase naturally makes room for more than one hog
buyer and there is no doubt that there will be a second
buyer in the field before long.
If this new hog market is established, and there seems
to be no doubt now that it will be, it is estimated by men
who know about the many important outlets and connec-
tions of the hog buyers mentioned above, that it will
mean added profits to the many hog raisers of Suwannee
and adjoining counties.
HILTS BROTHERS GROWING CROP OF
Mr. Ed Hilts and his brother, who came down to this
section of Florida about a year ago, from the north are,
we believe, entitled to be classed as the champion sweet
potato growers of Santa Rosa county, if not of West
Florida. These gentlemen came down here to take charge
of, and cultivate portions of the John C. McRae estate,
purchased by Dr. A. Staley and Mr. R. Nahrgang. They
tried growing onions on a portion of this tract, but being
late in getting their crop in, and the season being un-
favorable they did not make much of a success with this
However, they began clearing ground early last winter
for sweet potatoes, and between them have cleared and
have now under cultivation to sweet potatoes about sixty
acres. They are now harvesting portions of this crop,
which they are shipping in car load lots, and receiving a
good price for them on the northern markets. They state
that so far they are getting a yield of about 120 bushels
to the acre, which, at present price will give them a good
margin above cost of production.
We have two samples of these potatoes in the Gazette
office window, weighing a total of eleven pounds, or an
average of five and a half pounds each. Not so bad for
this early in the season.
LAKE WALES CITRUS GROWERS GET
Lake Wales, Aug. 10.-(Tribune News Service.)-
About $30,000 is being paid out to Lake Wales citrus
growers in the form of payment of retain certificates
from the profits of the packing house during the past
season. These checks come in addition to the money re-
ceived from the sale of fruit and represent the fact that
the packing house was operated to extremely good advan-
tage during the last season.
A 10-cent retain on each box of fruit sent through
the packing house is made and has been made for years,
the first purpose being to pay for the packing house.
This was paid up some years ago, but since the 1923-24
season the local house has invested $49,100 in real estate,
a pre-cooling plant, and in payment of old retain certifi-
cates. Yet it wound up this season with practically
$40,000 in the bank and with the biggest and most suc-
cessful season it has ever had. The operations of the
house showed a profit of 12 cents a box during the season.
FLORIDA SHIPPED 91,002 CARLOADS OF
(Lakeland Star Telegram)
Jacksonville, August 22.-(A. P.)-Florida shipped
91,002 carloads of fruits and vegetables, comprising 30
commodities, during the 1926-27 period, extending from
September 1, 1926, to July 30, 1927, according to a re-
port issued by L. M. Rhodes, State Commissioner of
During the period, 46,030 cars of citrus fruit, valued
at $42,887,340, were shipped. Of this amount, Pinellas
county led with 10,666 carloads; Orange, with 5,583, was
second, and Lake, with 3,856, third.
Canners used 715,000 boxes of grapefruit during the
period, the report estimated.
Shipping 7,525 carloads of vegetables and fruits, ex-
cepting citrus, Seminole county led the state in such
shipments. Dade was second, with 5,795, and Manatee
third, with 3,327.
FLORIDA HAS NEARLY HALF VARIETIES
OF NORTH AMERICAN TREES
(Winter Haven Chief)
Tallahassee, Aug. 2 (AP).-Nearly one-half of the
trees known to occur naturally in North America north
of Mexico and the West Indies, grow naturally in the
relatively small area of the State of Florida.
Forty-seven per cent of the species of all trees found
in North America are found in Florida, the report showed.
This number is computed on the 204 varieties known to
be native of this state. Including the imported trees,
the number is well over 300.
The peculiar geographic position of the state and the
diversity of its surface, although apparently slight, re-
sults in a larger tree-flora than any other area of similar
size in North America, according to the report.
It is difficult to make a complete list of the trees
growing in the state for several reasons, the report said.
First, some plants which are naturally bushes under
favorable environments, in South Florida reach tree pro-
portions. It is also almost impossible to keep track of
fresh introductions of seeds and plant materials coming
into the state from various sections of the world.
FLORIDA'S VALUE HAS INCREASED TWO
BILLIONS IN 25 YEARS' TIME
(Polk County Record)
Tallahassee, July 28.-(A. P.)-The true value of
Florida property increased over two billion dollars in
twenty-five years, according to a "summary of the South's
economic progress," published in a current issue of the
Blue Book of Southern Progress compiled by the Manu-
facturers Record, a national periodical issued at Balti-
The compilation lists the true value of Florida prop-
erty at $2,440,491,000 in 1926, compared with only
$355,743,000 in 1900.
Great strides in the state's industrial and agricultural
development are also cited in the compilation. Gradual
increases are shown from 1900 to 1910, and abnormal
advances from that time to 1925, with steady development
for the next year.
TREMENDOUS FARM OPERATIONS START-
ING IN OKEECHOBEE
Considerable activity is now going on in preparation
for farming in this vicinity this fall and winter. There
is no doubt but that the largest acreage ever planted in
the history of Okeechobee will be under cultivation be-
In Eagly Bay nearly every land owner in the 2,200
acres is either now preparing land or will soon start. In
Eagly Bay, L. B. Jennings, Sr. and Jr., and Mr. L. B.
Jennings have about 40 acres of peanuts almost ready to
harvest, and as fine a crop of cowpeas as one would wish
to see. They have also a fine field of corn about eight
inches high. Further down the lakeshore toward Moore
Haven several fine fields of corn in all stages of develop-
ment was noted Tuesday, as well as crops of squash, peas,
The Jennings' have one of the largest eggplant seed
beds we ever saw, which are now over an inch high. Mr.
Alderman, who lives on the lakeshore two miles south of
Kissimmee river, has a seed bed of eggplants now over
five inches high.
The total acreage to be planted cannot at this time be
estimated accurately, but it will be unusually large. Two
new farmers at Brighton, Mr. G. W. Sawyer and Mr.
William Baker, are now getting ready to plant 100 acres
in beans, having ordered yesterday 150 bushels of bean
seed of the "Beautiful" and "1,000-in-1 Black Valen-
The local seed store reports unusually large orders for
seeds of all kinds, the most of it being for winter bean
NO COTTON IN COUNTY
(Plant City Courier)
Bay has the distinction of being about the only county
in West Florida in which no cotton is grown. The near-
est gin to Panama City is located at Cottondale, a dis-
tance of fifty miles away. Two bales of cotton were
grown in the county last year and the staple had to be
carried on trucks that distance. There is much soil in the
county that would produce the finest kind of cotton, and
the boll weevil has never found his way into this section,
but somehow the industry has never been introduced
among the farmers.
FLORIDA REVIEW 15
SEMINOLE FARMS SHIP POTATOES
Seminole Highlands Farms in Columbia County
Are Shipping Sweet Potatoes by Boat
to New York
(Lake City Reporter)
Columbia county is not altogether minus in attracting
settlers from the outside and in developing agricultural
resources, although some of the progress may not come
into the limelight in general for a good while or at all.
For instance, how many people in Columbia county
know that there is a 65-acre crop of sweet potatoes in
the county, grown on land owned by New Yorkers by a
New Hampshire man?
The 65 acres of potatoes were grown on the Seminole
Highlands Farms, the property of the L. H. Rutland Com-
pany of New York, ten miles west of Lake City, this side
of Wellborn, but in Columbia county. The Seminole
Highlands Farms consist of 370 acres of good land and
combine three small farms, the Mack Chambers farm
and others, bought by New York people.
The manager of the Seminole Highlands Farms is H.
C. Norris, who came to the county last fall from the
state of New Hampshire to become manager. In addi-
tion to sweet potatoes, corn and peanuts, peas, hogs and
cattle are raised. It promises to become one of the best
known farms in this part of the state.
The work of "digging" or harvesting the tubers began
a few days ago and they will be shipped to New York
City. The potatoes will be trucked to Jacksonville and
shipped by the Clyde line of steamships to New York.
Sweet potatoes are selling for eight cents a pound, which
is equivalent to $4.60 a bushel, at retail in New York.
If they bring $2 a bushel after the freight is paid, it will
be considered a very good price, Mr. Norris stated.
SOME PRODUCTION FIGURES
Florida produces one-tenth of the green groceries
grown in the United States, and only a small portion of
the state is under cultivation. In 1925 Florida farmers
shipped 94,000 carloads of fruits, field crops and vege-
tables. In 1926 Florida's farmers returned to their fields
and shipped 103,778 carloads of food products from
2,500,000 acres of land, which brought into the state
$208,103,000. Please note that 2,500,000 acres is about
one-twelfth of the available productive soil in Florida.
Florida leads the world in the production of winter grown
vegetables. We raise more winter tomatoes than all of
the other states combined. Florida produces more celery
than Michigan and ranks second only to the state of
Maine in potatoes. We produced in one year 17,000,000
bushels of corn, 12,000 bales of cotton, 5,000,000 bushels
of peanuts, 2,000,000 bushels of pecans, 15,000,000
bushels of peas and beans, 3,500,000 gallons of syrup,
4,500,000 pounds of tobacco, 23,000,000 boxes of citrus
fruits and $25,000,000 in dairy, poultry and apiary pro-
ducts. Florida leads the world in the growing of citrus
fruits, In the season of 1923-1924 we produced
5.1% of the world's supply of citrus fruits. We have
100,000,000 fruit and nut-bearing trees in Florida today.
It is not unusual to make four crops in one year, on the
same acreage, because we have 250 varieties of crops
to select from and 365 days in the year to plant them.
THE ALLIGATOR COMES INTO HIS OWN
It was not so many years ago that a great hue and cry
went up against the practice of sending out of this state
post cards depicting Florida as a land of swamps and
alligators, usually with the alligator in the foreground
about to devour one of the natives, says the Courier.
Now we learn that a movement is on foot to conserve
the supply of alligators and unless some means is taken
to protect them, it is said that the saurians face extinc-
There are two reasons advanced for wanting to keep
up the alligator supply. The first is that the alligator is
the natural protector of black bass and other game fish
in our inland waters because he preys on black fish and
gars, which are the enemies of the black bass.
The other reason is that the alligator provides a dis-
tinct setting which is typically Floridian and thus lends
a reason for the northerner and easterner to visit Florida
and see for himself the monsters he has heard so much
DAIRYING IN FLORIDA MOVING BACK
INTO FARMING SECTIONS
(Punta Gorda Herald)
The system of marketing milk in Florida is rapidly
changing in all of the cities and larger towns. Sub-
divisions have boosted the price of land so high that many
dairymen have become wealthy from the sale of this land.
Many of these dairymen are ready to enter other profes-
sions where the hours are shorter and the work not so
regular. The unfortunate fellows who don't own their
land are getting instructions to move. They are having
to move so far that it is no longer practical to retail their
milk to the consumer, says Hamlin L. Brown, dairyman
for the Agricultural Extension Division.
Central distribution plants are being established. They
receive the milk delivered from the dairy farmers on
trucks and trains, and pasteurize, cool, bottle and deliver
it to the consumers.
The producers have turned the marketing of milk over
to distributors who are in a position to systematize their
routes and deliver the milk much cheaper than is possible
where a large number of producers are delivering milk
to all parts of a city.
FLORIDA SEEN AS LEADER IN CITRUS
(Plant City Courier)
Tallahassee, August 11.-(A.P.)--Florida, instead of
New York, as an exportation point for citrus and other
tropical products, is being investigated by Eastern firms,
according to Nathan Mayo, Commissioner of Agriculture.
Export firms who heretofore have canned their citrus
in Florida and shipped to New York, from which port it
was exported, are desirous of shipping directly out of the
state, Mr. Mayo said. Requests for information bearing
on the export trade have been received at his office.
The inquiries usually seek statistics on the producing
centers and their proximity to points of shipment, and
also on the feasibility of shipping directly out of the
state, the Commissioner said.
"One firm writes that it has been in the import and
export business in New York for 23 years," Mr. Mayo
said. "During that time they have handled large quan-
tities of Florida citrus and now wish to establish export
points within the state."
16 FLORIDA REVIEW
Florida produces more naval stores, turpentine and
rosin than all the other states combined. Few people
other than producers and dealers know the uses to which
these products are put. According to the United States
Department of Agriculture, this country used 5,617,049
gallons of turpentine and 984,085 barrels of rosin, each
barrel containing 500 pounds, during the year 1926 in
various industrial establishments. Exports of turpentine
in 1926 amounted to 306,586 gallons, and of rosin,
1,129,614 barrels. It may interest readers of Flashes to
learn something of the two great Florida staples and
their uses, with its quantity in each case, during 1926:
Paper and paper size, 6,956 gal., 325,312 bbls. Soap,
5,373 gal., 236,514 bbls. Paint and varnish, 4,428,447
gal., 219,530 bbls. Shoe polish, 534,079 gal., 1,078 bbls.
Printing ink, 12,572 gal., 14,161 bbls. Oils and greases,
180,871 gal., 57,752 bbls. Sealing wax, pitch, insulations
and plastics 66,291 gal., 51,500 bbls. Matches, 2,815 bbls.
Linoleum, 5,524 gal., 44,357 bbls. Chemicals and phar-
maceuticals, 29,061 gal., 5,201 bbls. Automobiles and
wagons, 280,585 gal., 907 bbls. Foundries and foundry
supplies, 16,179 gal., 21,052 bbls. Shipyards, 16,042 gal.,
102 bbls. Miscellaneous, 35,069 gal., 3,804 bbls. Total,
5,617,049 gal., 984,085 bbls.
ONIONS GROW WELL IN FLORIDA
Onions should be added to the list of big crops in
Florida. This is remarked by those who know that the
vegetable takes kindly to Florida soil and grows quickly
and surely, finding a good market at home and always a
demand outside. The Florida State Chamber of Com-
merce, recently giving some information regarding the
onion growers, tells that the greatest states for onions
are Louisiana, Texas and California, with Texas leading
the others in matter of production and sale. The state-
ment was made that Texas raised and marketed 5,330
carloads of onions last year, with California next, re-
porting a little less than three thousand carloads.
The onion crop of the United States is put down at
32,892 cars, and this, of course, includes those grown in
Florida. But it was not near enough to satisfy the de-
mands of American consumers. During the five months
ending May 31, 1927, fifty million pounds of onions were
imported, and while they paid some duty, they sold
readily and well repaid their producers in Cuba, Ber-
muda and elsewhere. The St. Petersburg Independent
notes the appetite for onions, and while approving-as
would be expected-would like to see Florida farmers
getting more of the money spent for them.
Admitting that the three states mentioned have a
strong pull and fine chance for marketing their onions
the Independent wants Florida farmers to go after the
crop and get something more from it. "In the opinion
of the state chamber of commerce," says the newspaper,
"Florida has thousands of acres of land well adapted to
onion growing, a favorable climate and the advantage
over California and Texas in being nearer to the big
markets." An example is mentioned in the production of
two and a half tons of onions from two acres of land in
Santa Rosa county, the profit being reported at $800, the
estimated cost of production being $200.
It is further stated that onions are "about the easiest
money in sight; growing entails little labor and expense;
insects do not destroy them and they keep sound for long
periods when properly handled." It is added that "Onions
are among the most healthful of vegetables and are rated
as staples in cookery." The onion crop, once started,
practically takes care of itself, and there is no crop more
In the course of a year it is noted that the price of the
several varieties and grades of onions goes up and down,
but always apparently commands a figure that should pay
for production and marketing. Forming an important in-
gredient in a thousand dishes and enjoyed by thousands
in the natural state and in salads, there is scarcely a
household of the country that does not demand onions in
the kitchen. Florida raises some onions; but could raise
twice as many, or ten times as many, and find sale for
them, at home and elsewhere at fair prices.
LUMBER MARKET IS LOOKING
IN FALL BUSINESS
There is every reason to believe that the lumber mills
will be kept real busy in this section through the fall,
for the demands are as satisfactory as possible. The
automobile industry, the furniture factory, the construc-
tion activity are going to draw heavily on the present in-
complete stocks, and this is how the American Lumber-
man figures up the present outlook, in weekly review.
The survey is as follows:
"As there are indications of a good fall demand for
lumber, softwood production recently became a little
more active. During the first 31 weeks of the year the
mills shipped 3 per cent in excess of their output, and
stock assortments in some producing regions had become
broken, so that wanted items were in poor supply. The
market, however, was scarcely ready to absorb larger
quantities, and enlargement of mill output tended to
cause weakness in prices. So the softwood producers
are strongly inclined to defer any increase in their pro-
duction until buying is more active. Prices have re-
covered from their weakness, but there has been no gen-
eral advance from the low levels that have prevailed dur-
ing the summer. Increasing sales are giving all quota-
tions a firm undertone, and it is believed that before long
the common building items will move up a dollar or so,
and that such workings as flooring will make propor-
"During the first seven months of this year the con-
struction contracts awarded exceeded last year's totals
for the same months by 2 per cent, though this year the
contracts included fewer buildings and more engineering
projects, and so called for a smaller proportion of lum-
ber. Business in lumber, however, shows distinct signs
of improvement. Returns from crops are expected to
stimulate building on farms and in small towns through-
out the Middle West, and country yards are taking a
good number of mixed cars to sort up their stocks, and
are sending in numerous inquiries.
"Hardwood production in the South has been increas-
ing, but mill stocks are low, those in the South as a re-
sult of the floods, and those in the North because of a
small log input last winter, and prices have kept fairly
firm. Very little of the hardwood now being produced
will be ready for the market this fall. Woods operations
in the South have not been much affected by recent rains,
but as many levees are still down, logging will be quickly
curtailed as soon as the winter rains start. Automobile
factories are now beginning to buy, as they go on heavier
schedules, and the furniture plants, especially those in the
Southeast, are also taking larger quantities than they did
during the summer. And the millwork and flooring fac-
tories are buying rough stock in preparation for fall
trade. Prospects are therefore for a good movement, and
a firming up of the price list."