• TABLE OF CONTENTS
HIDE
 Muscle shoals
 Main






Group Title: Florida review (Tallahassee, FL)
Title: Florida review
ALL VOLUMES CITATION PAGE IMAGE ZOOMABLE PAGE TEXT
Full Citation
STANDARD VIEW MARC VIEW
Permanent Link: http://ufdc.ufl.edu/UF00049005/00016
 Material Information
Title: Florida review
Physical Description: 5 v. : ill. ; 31 cm.
Language: English
Creator: Florida -- Bureau of Immigration
Publisher: Bureau of Immigration, Dept. of Agriculture
Place of Publication: Tallahassee Fla
Publication Date: 1926-1930
Frequency: semimonthly
regular
 Subjects
Subject: Agriculture -- Periodicals -- Florida   ( lcsh )
Industries -- Periodicals -- Florida   ( lcsh )
Genre: government publication (state, provincial, terriorial, dependent)   ( marcgt )
periodical   ( marcgt )
 Notes
Dates or Sequential Designation: Vol. 1, no. 1 (June 7, 1926)-v. 5, no. 9 (Oct. 20, 1930).
Funding: Florida Historical Agriculture and Rural Life
 Record Information
Bibliographic ID: UF00049005
Volume ID: VID00016
Source Institution: Marston Science Library, George A. Smathers Libraries, University of Florida
Holding Location: Florida Agricultural Experiment Station, Florida Cooperative Extension Service, Florida Department of Agriculture and Consumer Services, and the Engineering and Industrial Experiment Station; Institute for Food and Agricultural Services (IFAS), University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: aleph - 001744570
oclc - 01279992
notis - AJF7332
lccn - sn 00229569

Table of Contents
    Muscle shoals
        Page 1
        Page 2
    Main
        Page 3
        Page 4
        Page 5
        Page 6
        Page 7
        Page 8
        Page 9
        Page 10
        Page 11
        Page 12
        Page 13
        Page 14
        Page 15
        Page 16
Full Text







lforiba


Reb


PUBLISHED SEMI-MONTHLY BY
BUREAU OF IMMIGRATION, DEPARTMENT OF AGRICULTURE
TALLAHASSEE, FLORIDA


No. 16


MUSCLE SHOALS
By Nathan Mayo, Commissioner of Agriculture


With Congress again in session, the American
public is once more manifesting interest in the dis-
position of the Muscle Shoals matter. This great
piece of unfinished business has been before our Na-
tional Legislature for years. The American farmers
and especially the farmers of the South are particu-
larly concerned with this subject. Perhaps never in
history has Congress had before it a matter more
fraught with economic importance to Southern farm-
ers than this question of utilizing the power of
Muscle Shoals for the benefit of agriculture.
The potential value of the Tennessee River for
industrial purposes has long been recognized. It is
said that George Washington, himself, as a young
man, following his work as a surveyor and civil engi-
neer, made a survey of the Tennessee River near
Florence, Alabama, and declared that it offered won-
derful opportunities. From that time to now, down
through the nation's history, men have sought to
harness nature's provision for power generation at
this point.
During the world war, in June, 1916, Congress
made an appropriation of twenty million dollars
for beginning operations at Muscle Shoals for ',e
production of nitrates, based on recovering nitr gen
from the air in the form of fixed nitrates as basis
for ammunition.
Since then additional appropriations have been
made by Congress until our Federal investment at
Muscle Shoals has reached the enormous sum of al-
most one hundred and fifty millions of dollars.
Here we quote from a speech delivered by John W.
Newman, former Commissioner of Agriculture of
Kentucky, at a meeting of the Farmers Union, Lex-
ington, Kentucky, January 1, 1927 :
It is not our purpose to pass upon the wisdom of
Congress in making this huge appropriation at the
time. The facts are, the money has been expended
and the plant is there to show for itself. The ques-
tion is-What shall be done with this plant now that
the country has it ? One can scarcely visualize what
a million dollars can buy. Multiply this by a Ihun-
dred and fifty and you will begin to get some con-
ception of the enormity of the plant along the banks
of the Tennessee River. The Wilson Dam itself is
approximately a mile long, 125 feet high, and backs
the waters of the river up for about seventeen miles,
forming the great Wilson lake. The power gener-
ated by this dam alone is, in round numbers, under
full-stream conditions, two hundred thousand horse-
power. Now picture approximately six thousand
acres of land, upon which are located a steam plant
capable of generating 125.000 horsepower to supple-


ment the power production of the dam; dozens of
magnificent factory buildings, all filled with high-
priced, highly developed machinery, the best the
world affords; hundreds of residences; storehouses;
its five-hundred-acre limestone quarry, at least eighty
feet in depth; twenty-five miles of railroad; steam
engines; cars; rock-crushing machines, capable of
turning out twelve hundred tons of rock per day;
.switchboards; high tension lines; storerooms filled
to bursting with materials; power sufficient to keep
hundreds of thousands of men at work, and you will
have some idea of this immense Government plant.
It was operated for five weeks and made approxi-
mately five thousand tons of fixed nitrogen-enough
for the nitrogen content of approximately fifty thou-
sand tons of ordinary fertilizer.
"The power is there. The machinery is there. It
has been demonstrated that the most costly content
of fertilizers, namely nitrogen, can be made at a
reasonable cost. Yet it remains idle, because the
President of the United States can not lease it except
by act of Congress, and the funds have not been pro-
vided by Congress for its operation in the interest
of the American farmer. The sad part of it is that
the farmer, in the meantime, is contributing unneces-
sary millions in profits to foreign nations and to the
fertilizer companies operating in America. The an-
nual importation into America of Chilean nitrates,
as a prime basis for ordinary mixed fertilizers,
amounts to millions of tons. The export duty for
this Chilean nitrate is twelve dollars per ton. The
profits to the importers run into other millions, all of
which our farmers pay."
Florida has a peculiarly good reason for wanting
action on Muscle Shoals. Our state probably uses
more high-nitrogen fertilizer per crop-acre than any
Southern state. We used last year approximately
400,000 tons, at an average price of $36.00 per ton;
and around half of this $36.00 is represented by the
nitrogen content of the ton. In other words, Florida
spent more than seven million dollars for her nitro-
gen in 1926.
If Muscle Shoals can manufacture nitrates cheaply
enough to reduce this outlay of seven million dollars
to any appreciable extent, Florida farmers would
like to have it done.
Muscle Shoals can be made into a national blessing
or a national shame. It was the intent of the framers
of our National Defense Act that AMERICAN AGRI-
CULTURE SHOULD BENEFIT FROM MUSCLE
SHOALS. The National Defense Act, under which
the initial ]ap)lropriation was made, provides that the


Vol 1


January 17, 1927









2 Florida Review


President of the United States can operate this plant
for the production of ammunition bases in times of
war and FOR FERTILIZER PRODUCTS IN TIMES
OF PEACE. It is now more than ten years since this
act was passed. We have had eight years of peace
during which the chief beneficiary of this gigantic
power plant has not been the American farmer but
the private interests which have bought this power
from the Government at a nominal sum.
Congress should adhere to the plan of those whose
vision saw in Muscle Shoals a vast agency for the
help of the American farmer. Muscle Shoals should
be put in operation. Its giant power should not be
bartered away to those who will amass millions and
billions of dollars profit from it. In time of peace,
it belongs to the American farmer, not to the Ameri-
can capitalist. And so long as we are at peace, its
product should be nitrates, up to the full needs of


INDUSTRIAL ADVANCEMENT INDICATED BY
LOCATION OF SEVERAL BIG PLANTS

Cement Company Mill and Coast Line Shops Greatest Ad-
ditions-Development of Commerce and Public Relations
Also Brought About.
(Tampa Tribune)
Although the fiscal year of the Tampa Board of Trade
does not end until March 31, summaries of activities of
the various departments for 1926 indicate that the city
has taken gigantic strides forward because of the progres-
siveness of every executive and employee and that the
board, as a whole, has been a mighty force in the advance-
ment of Tampa to her present position of state and na-
tional leadership.
Every phase of city growth is covered in the depart-
mental reviews. These include industry, commerce, agri-
culture, relations and numerous other factors, all strands
in the tapestry of greater Tampa.
Since the industrial growth of the city is perhaps the
most important of all facts brought to light by the board
of trade statistical summary, the report of Major Roland
Laird, head of the industrial, educational, agricultural and
military affairs bureaus of the board, is given first mention.
Tampa has made genuine progress industrially, according
to George F. Weidman, chairman of the board of trade
industrial bureau under direction of which Major Laird
has accomplished such efficient service to the city.
Two Great Enterprises.
Two great enterprises have been launched in Tampa dur-
ing the year. These are the Florida Portland Cement Com-
pany plant and the great locomotive repair shops of the
Atlantic Coast Line Railroad. The cement company spent
nearly $1,500,000 during the year and its payroll disburse-
ments have averaged $15,000 weekly. The great plant on
Hooker's Point is swiftly assuming shape and from now
until the beginning of production in June or July the
development will be very marked.
The railroad shops are rapidly approaching completion.
The big central building is under roof and in a compara-
tively short time the plant will be in operation, insofar as
the first unit is concerned.
These two undertakings constitute the highlights of in-
dustrial development in Tampa and the ultimate aggre-
gate investment will be approximately $7,000,000. The
total of employes eventually will be between 1,500 and
2,000.
Other Big Plants
In addition to these enterprises, Major Laird's report
shows other items on the credit side of the ledger. The


agriculture. When these needs have been met, and
not until then, should a single kilowatt of its power
be sold to private interests, who will in turn use it
for private gain.
The farmers of the nation are buying more than
seven million tons of fertilizer per year, at a total
outlay of more than two hundred million dollars,
which exceeds the total cost of Muscle Shoals by
more than fifty million dollars.
If we assume that the price of this fertilizer would
be reduced to the amount of only three dollars per
ton by the operation of Muscle Shoals (and that is
probably a low estimate), we have here a saving of
twenty-one million dollars per year. Within ten
years, properly operated, this vast national asset
could be made to pay back in savings to the farmers
of the land every penny our nation has put into it.
Will Congress do its duty?


Kreiss Potassium Phosphate Company completed construc-
tion and began production with an investment of $1,000,000
in plant and terminal improvements. The Richard Hell-
mann Corporation erected the largest mayonnaise factory
in the entire South and Southeast. The Frank P. Lyons
Iron Works was built and began production. The new
Lyons Fertilizer plant was erected and started operations.
Extensive replacements were installed by the West Coast
Fertilizer Company plant. Work is well under way on the
new $400,000 plant of the Tampa Shipbuilding and Engi-
neering Company. The Standard Oil Company finished a
large distributing plant and began construction of a $200,-
000 office building. A tank depot and distributing base
was constructed at a cost of $400,000 on Hooker's Point by
the Sinclair Oil Company. The plant of the National Com-
pany at Port Tampa was purchased by the Consolidated
Oils, Inc., as a basis for future activities.
In order to improve its service in the city, the Tampa
Arctic Ice Company completed a new plant on Second
avenue and several branch plants were established by the
Consumers' Ice Company. Then there is a somewhat long
list of minor activities, including plants for reconstructed
golf balls, knitted goods, floor sweeping compounds, re-
built tires and confectionery.
"Tampa begins the new year with inspiring prospects
of further industrial expansion," the report says in con-
clusion. "Matters are afoot that will add further to the
city's industrial fabric and increase its commercial in-
fluence."

ORLANDO INDUSTRY MAY BECOME THE
LARGEST IN SOUTH
(St. Augustine Record)
Orlando, Sept. 1P.-This city is the home of a factory
that seems to have opportunity to become the largest in
the paint industry in the South at least. Few people
realize the magnitude of this business. Nearly half a
billion dollars worth of paint was used in the United States
last year. Paint is in every sense of the word an essential
product without which the preservation of countless mil-
lions of dollars worth of buildings and other property would
be impossible.
While ordinary paints save the building from decay,
Safety Emulsion Paint, manufactured in Orlando by the
Safety Paint & Products Company, also protects against
the tremendous loss suffered every year from fire. Safety
Emulsion paint is an unique product that has been manu-
factured in Mexico for a number of years and its success
in the tropics led several well-known Orlando business men
to establish a plant in their city.










Florida Review 3


Jloriba itebiet

Published Semi-Monthly by
Bureau of Immigration, Department of Agriculture
Tallahassee, Florida

Nathan Mayo........................Commissioner of Agriculture
T. J. Brooks..................Director Bureau of Immigration
Phil S. Taylor............................................... Advertising Editor
Entered as second-class matter, June 25, 1926, at the Post Office
at Tallahassee, Fla., under the Act of June 6, 1920.
Will be mailed free to anyone upon request.

Vol 1 January 17, 1927 No. 16

BIG SAND AND GRAVEL DEPOSIT LOCATED
NEAR MILTON BY KANSAS CITY MAN
TO BE DEVELOPED IMMEDIATELY

(Milton Gazette)
Another big development is about to be made in the
Milton section, as a result of extensive investigations that
have been made during the past few months by Mr. L. E.
Simpson, recently of Kansas City. Mr. Simpson stated
today that he had just closed a lease for seventy acres of
land near Milton for a period of twenty years, that con-
tains large deposits of sand and gravel. This deposit is so
located that the products of it can be easily shipped by
rail or water.
Mr. Simpson stated that a plant costing approximately
thirty thousand dollars will be constructed to handle this
deposit, and that the actual operations of cleaning, screen-
ing and marketing sand and gravel for building purposes
will be commenced within the next thirty days. The plant
he has in mind will employ from eight to twelve men, and
will turn out from four to five hundred cubic yards per day.
Relative to the demand for sand and gravel, Mr. Simpson,
who has spent the greater part of his life handling sand,
gravel, concrete and kindred building materials, says there
is practically an unlimited demand for this class of ma-
terial. And when it is considered that every foot of con-
crete highway, every bridge pier, and every concrete build-
ing erected, is composed largely of sand and gravel, and
that materials of this sort are now being shipped hundreds
of miles into Florida, it can readily be seen that the de-
mand for these products is almost unlimited.
The opening of a plant of this kind will be of great value
to this section, and will add materially to the industrial
output of Santa Rosa county.

FLORIDA TRUCKING AND SHIPPING ON IN-
CREASE OVER LAST YEAR, UNITED
STATES REPORTS SHOW

(Fort Myers Press)
Orlando, Dec. 24.-The report of Agricultural Statistician
H. A. Marks of the United States Department of Agricul-
ture here, just released, lists acreage increases in Florida
truck where estimates are given, and in most cases shows
shipping and production conditions above last year.
Potatoes in particular are reported to show an increase
in acreage and production, with celery a close second.
The full report follows:
Beans
Center Hill, Sumter County, has shipped around 160 cars
of beans and has possibly 10 cars still to move. Shipments
are continuing from Hardee, Hillsborough and Manatee


counties. Indian River and St. Lucie counties with 700
acres and Broward with 2,600 acres still have most of their
crop to move. In the Lake Okeechobee section shipments
are increasing and new acreages are still going out. East
Beach has 600 or more acres already planted. South Bay
is shipping from 200 acres and will have an additional
1,000 acres in December and January plantings. Chosen
has 150 acres with 500 more still to go out. For other
lake shipping points information is incomplete.
Cabbage
Some cabbage is still being planted in Florida but most
of the crop is now planted. The worms which damaged the
seed beds and early plantings have mostly disappeared and
the crop as a whole is showing much better condition than
a year ago. A few December cars are ready to move and by
January 1 or soon after cabbage will be moving from Cole-
man, Sanford, Seville and Winter Garden, with the Gaines-
ville section and Bartow shipping by the 15th. While
January should show an increasing volume during the lat-

ter half of the month, heaviest shipments are expected in
February and March.
Celery
With celery still going out in the Sanford section, it still
looks like a total planting of 3,200 acres. The crop as a
whole shows excellent condition, with prospects of a better
yield than last year. Movement should start about January
5, although there may be a few cars before that date.
Manatee county including late plantings will have 350 to
375 acres, and will start shipping January 5 to 10.
Owing to irregular stand in some fields, yields will be
below the average on the earlier planted fields.
Escarol
The escarol acreage at Sanford is lighter than seemed
probable a month ago and probably will not exceed 250
acres for the season. Movement will continue to April.
Lettuce
Sanford lettuce is two-thirds moved and will be nearly
all moved by January 1. Total movement for the season
will probably total 250 to 300 cars. Manatee county has
been moving around ten cars weekly and will ship heavier
after January 1. Winter Garden is running four to six
cars daily with probable heavier January shipments.
Peppers
Yield and quantity of Orange County peppers at Winter
Garden have been good. Pickings are becoming lighter on
the earlier plantings but with 200 acres of young peppers
now coming into bearing, movement will be heavier begin-
ning about January 1.
In Hardee County much of the pepper acreage is still in
good condition and yields continue above the average.
Potatoes, Irish
Present indications are for 27,000 acres of Irish potatoes
for the coming season, compared to 23,000 acres last year.
With most of the acreage still unplanted, this should be
taken only as a tentative estimate which may differ ma-
terially from the final figures. For the Hastings section,
present indications are for close to 19,000 acres, compared
with 16,500 acres planted last season. For the main potato
belt, which includes the Hastings section, Putnam, St.
Johns, Flagler, Clay, Volusia and Alachua counties present
indications are for 21,500 acres, compared with 18,000 har-
vested in 1926. In South Florida last year's Dade county
Acreage of nearly 2,000 is missing but greatly increased
plantings in DeSoto, Lee and Hardee counties, with smaller
increases elsewhere give a total of 4,800 acres, compared
with 4,300 last year. If plantings in West Florida are
about like last year, or from 600 to 800 acres, it will give
a state total of around 27,000 acres, compared with 23,000
for last season.










4 Florida Review


In South Florida much of the acreage is already planted
and most of the remainder will be planted by January 15.
The greater portion of these potatoes are Red Bliss, which
mature quicker than the Spaulding. Shipments begin early
in February and most of the South Florida crops is moved
before the Hastings movement is well under way.
In the main potato belt potatoes are of the Spaulding
Rose variety. A few potatoes go out at Federal Point in
the Hastings section in December, but almost the entire
acreage is planted between January 10 and January 25.
Movement usually starts about March 20, with most of the
crop moving out in April and early May.
West Florida potatoes are of the Red Bliss variety. They
are planted a month later than the Hastings potatoes and
move after that section.
Strawberries
Plant City strawberries remain in good condition. Ship-
ments are increasing in volume, and there should be a
daily movement before the end of December.
Tomatoes
On the lower East Coast indications still point to a total
planting of 8,000 acres, of which one-third had been planted
up to December 15. Plantings will continue to about Janu-
ary 20.
The crop now shows good growing conditions. There
will be a few cars shipped during January and early Feb-
ruary. Movement will become heavier toward the close
of February, with heaviest shipments expected during
March and April.

PAID IN NEW YORK MARKET FOR MARION
PRODUCT

(Special to Times-Union)
Ocala, Dec. 29.-D. H. Pettys, manager of the Sampson
Orange Groves, Inc., has received word that a car of pine-
apple oranges shipped from the company's groves brought
the highest prices that were paid for fruits on the New
York auction market on the day that they were offered.
According to Mr. Pettys, this is more than encouraging
when it demonstrates what is possible to expect from
proper handling and packing before shipping.
The car was shipped December 10 from the packing
house at Boardman by the Blue Goose people. Each piece
of fruit contained the trademark of the firm and clearly
marked Florida produce and was handled exclusively by
the American Fruit Growers' Exchange.
Brights and russets comprised the car. They averaged
$7.12i per crate. According to advices this was the highest
price paid for any fruit on the day in question.

SHIPMENTS BEING RECEIVED AT PORT FROM
MANY LANDS

(St. Petersburg Times)
Shipments are now being received in the Port of St.
Petersburg direct from foreign countries, as shown by the
shipments of china imported here for the Christmas sales
direct from Noratik, Japan.
D. J. Mahoney, china buyer for Willson-Chase, ordered
150 pieces of china from Morimura Bros. at Noratik and
the shipment arrived in the original crates, billed direct
to the Port of St. Petersburg.
The china came through the long ocean voyage in per-
fect condition, not a single chip breaking from one of the
150 pieces during the packing in Japan, the trip, the un-
packing, rewrapping and delivery to the 150 buyers in this
city.


2,861 QUARTS STRAWBERRIES SHIPPED
TODAY

Quantity Sent Out Twice That of Any Previous Shipping
Day for Season

(Plant City Courier.)
Strawberry shipments for today total more than twice
the heaviest day's shipments so far this season, with the
day's output at 2,861 quarts as compared with 1,302 as the
previous largest figures. Today's shipments were made in
47 refrigerators, mostly of the larger sizes. With an aver-
age price of 55 to 60 cents today, the range is from 50 to
75 cents. Berries going out of the state will not make the
Christmas market in the North, hence the berries are no
longer bringing holiday prices of $1 to $2 a quart as they
have been during the season's shipments.
The berries of today's shipments are of fine quality, with
6 to the layer on top of the quart baskets.
Some of the refrigerators are consigned to state markets
of St. Augustine and Jacksonville, for the late Christmas
sales. Others, sent North, will arrive about Monday and
Tuesday.
A number of shippers today are sending out more than
500 quarts. Robinson Bros. are shipping 576 quarts, E. W.
Wiggins, 560, and L. G. Couch is sending out 502 quarts.
The day's shipments are as follows:
Robinson Bros., four 80's, two 64's and four 32's; E. W.
Wiggins, seven 80's; L. G. Couch, four 80's, one 54 and four
32's; Foster, 368 quarts, one 80, one 64 and three 32's; R.
Daniels, 320 quarts, four 80's; Henry Mela, 288 quarts, two
80's, one 64 and two 32's; Ebe Walters, 176 quarts, one 80,
one 64 and one 32; R. J. Head, 128 quarts, two 64's; Ed
House, two 32's.

IS ROBBING THE STATE OF FLORIDA OF
MILLIONS

(Auburndale Times)
If some thief should enter a home in Auburndale and
make away with $2,000.00 there would be a great hue and
cry of "Stop thief!" and every law-enforcing agency would
be on his trail.
Again, if it could be clearly pointed out that some agency
is annually stealing twenty-six millions of dollars from the
State of Florida, public indignation would be at fever heat,
until arrests were made and justice done.
Yet, according to recent figures, that is just what Dis-
organized Marketing is doing to the Citrus Growers of
FLORIDA right today-taking $2,000 right out of the pock-
ets of every grower, and robbing the State of $26,000.000.
With a distinct shortage in the gross citrus crop of the
State this year, there ought to be an unusually high cash
return. Instead of that, the growers are receiving an aver-
age of perhaps $3.00 per box, as contrasted with $5.00 per
box going to California growers for an inferior product.
THE DIFFERENCE OF $2.00 PER BOX IS BEING LIT-
ERALLY STOLEN FROM FLORIDA GROWERS AND
FROM THE STATE!
Why this difference? It is the difference between
Organized and Disorganized Marketing-between giving
the markets what they can absorb from time to time, and
creating low prices by indiscriminate dumping!
Organized Marketing will correct this condition-will
stop the stealing, which doesn't help the consumer but en-
riches the speculator-and nothing else will. Let's hope
and pray that 1927 will witness the reign of sanity among
Florida Citrus Growers.









Florida Review 5


FLORIDA TRUCK LEADS THE COUNTRY

(Florida Times-Union)
Statements from Washington to the effect that Florida
leads the country in point of carload shipments of several
of the big truck crops will probably surprise many. Florida
has always raised truck. The salubrious climate makes it
possible to raise fine vegetables in Florida when other
states are tightly held in the grip of winter and no green
thing can be produced by them. But it is within the last
ten or fifteen years only that Florida has gone to the front
of the procession through quantity production. Great acre-
age is now devoted to truck growing in this state, whereas
it was just beginning to be noticeable a short time ago.
The Washington report is that in 1925 Florida passed all
other states in the matter of carload shipments of string
beans, celery, cucumbers, peppers and tomatoes, besides
leading in carload shipments of grapefruit and mixed citrus
fruits.
It will interest some in faraway sections who have but
little idea of the extent of truck growing in this state to
learn that in the year 1925 Florida sent out 2,083 carloads
of green beans, nearly a thousand carloads of celery, near-
ly 2,000 carloads of cucumbers, more than 1,000 carloads
of peppers, and 7,163 carloads of tomatoes. The figures
take no account of the many carloads of vegetables sent by
express and by other means to far and near markets and
the amount sold near the point of production. In these par-
ticular products Florida stood ahead of all the rest of the
United States.
But this was not all the truck shipped by carload lots.
In a number of instances the Florida figures were passed
but slightly by some other states, and the record shows
cabbage, 1,933 cars; lettuce, 1,519 cars; watermelons, 7,190
cars; potatoes, 5,137 cars, and many other things along in
the hundreds of cars. The shipments of citrus fruits in
carload lots amounted to more than twenty-one thousand
cars, and this was greater than the figures for other states.
Among other things sent out in carload lots and the figures
being well along with those of any state were strawberries,
sweet potatoes, green peas, eggplant, mixed vegetables,
pears, carrots, canteloupes, etc. Shipments of oranges in
carload lots amounted to 21,952 cars.
The figures given are interesting, but they will be far
distanced by the report for 1926 when the records are
made up. And the prospects of greater crops for the com-
ing season are steadily rising. In Bradford county it is
being shown that this famous strawberry section is out-
doing itself. There are five hundred acres of fine land
planted to strawberries at present, which is an increase
of one hundred acres over the previous year, and the yield
is already proving the wisdom of the growers through re-
sults. The berries, now on the market, are in good demand
at a fair price. From various parts of the state reports
indicate increased acreage and more attention to tomatoes,
potatoes, peppers, eggplant, beans, and many other good
things which will be welcomed in the North and West as
soon as ready.

WEST FLORIDA RADISHES SOON BE MOVING
IN CAR LOTS TO NORTHERN MARKETS

(Milton Gazette)
Walton county's first shipment of winter radishes went
out by express Saturday-a sort of feeler as it were, to
determine the market and market conditions-a shipment
'of six barrels to six different cities. This was followed
by a twenty-five barrel shipment by express on Monday to


Toledo, Columbus and Cincinnati. Shipments will follow
in quick succession, increasing in volume as the product
matures. A later planting is expected to mature about
January 10, at which time car lot shipments are expected
to go out.
These radishes were grown chiefly by J. H. Carpenter,
of this place; and Mr. Smith of the Glendale neighborhood.
Weather conditions have been ideal this season for the
growing of radishes and the crop is said to be excep-
tionally fine. The yield is a heavy one, and the quality of
the radishes is said to be exceptional.
The radish grown is the Concinnati Market, a radish that
meets all the requirements of the market-a good keeper
and a radish of excellent flavor and one that finds con-
siderable favor with the consumer of the northern states.
The crop from the something like twenty acres which
Messrs. Carpenter and Smith have planted is expected to
yield something like 1,000 barrels, or eight car loads. In
shipping the radishes are packed in barrels around a piece
of ice which fills the center of the container, and, packed
in this way, the radishes reach the market as fresh as when
pulled from the earth.


CUCUMBERS CLEAR ARCADIA FARMER OVER
$200 AN ACRE

(Plant City Courier)
Arcadia, Dec. 27-(Courier Special).-W. H. Tucker, who
has just completed marketing a crop of cucumbers which
he grew on his land east of Nocatee, cleared over $200 an
acre on his crop. The last of the cukes went to market
last Monday and completed a total of 700 boxes which were
picked from this planting.
Mr. Tucker is well pleased with the result of his efforts,
especially since this was his first venture as a truck farmer.
He has been a grower of citrus fruits for several years,
but when the storm took most of his crop he turned his
attention to truck farming as an experiment.
The net returns of $200 an acre do not really do the
case justice without further explanation. Mr. Tucker
originally put out six acres in cucumbers but about two
acres failed to make good for some reason. However, in
computing his returns, he figured on a basis of six acres,
although he had only gotten a crop from four. He also
hired most of the work done.
The first pickings brought a very good price, but the
later cukes went into a falling market, due to heavy ship-
ments from other points.
Mr. Tucker expects to try the cucumber business again
next fall, and believes that with the experience he had
this year he can do better with them. Aside from the
direct returns from his crop, he feels that he can credit the
account for an indefinite amount in view of the fact that
his land is now in better condition than before.

TURKEY RAISING IN SPARE TIME EARNS
MUCH FOR WOMAN

(Pensacola News)
Lake City, Fla., Dec. 24.-(AP)-Turkey raising in Co-
lumbia has proved a rather profitable industry for Mrs. M.
P. Moyer, of Fort White. Mrs. Moyer planned to place
$600 worth of turkeys on sale for Christmas and reported
that during the past six years she has earned over $3,000
on them, during spare time and without extensive equip-
ment.









6 Florida Review


COMMANDER SAYS GROWERS WILL LOSE
FULLY $20,000,000

Other Lines of Business Hurt by This Folly-Only Remedy
Is In More Sensible Marketing of State's Crop.

(Lake Wales Highlander)
Chaotic conditions in Florida's citrus industry are ma-
terially retarding the rapid development of the commercial
and business side of the state, losing the industry at least
$20,000,000 cash this year, thereby depriving business and
industry of credits well in excess of $100,000,000, is the
opinion of C. C. Commander, general manager of the Florida
Citrus Exchange, in an interview given out Friday at
Tampa.
"The present market range is costing the Florida citrus
industry this season probably $28,000,000, but at least $20,-
000,000 to be very fair," declared Mr. Commander. "It is
a common economic law that business operates on credit.
Reliable authorities agree that the ratio of credit to actual
cash is five to one or more. It is safe to say our citrus
marketing condition in its deplorable state is depriving the
Florida business and commercial interests of $100,000,000
in credit which they could use to further their business
and advance the development of the state."
"There is no doubt in the mind of anyone that there is
something radically wrong when daily market reports show
California oranges selling at $5 a box in the same markets
in which the finest Florida oranges are selling at $2.50. No
one in the state questions the superiority of Florida oranges
over the California fruit.
"The difference is that California has an organized citrus
industry. California merchandise. Florida, on the con-
trary, has many operators in citrus who are either unin-
formed, dangerously ignorant or unscrupulously selfish.
We need only turn to today's market report for proof of
this.
"Just what this disorganization is costing, not only the
Florida citrus grower, but the state as a whole, is vitally
interesting-almost maddening. We have an abnormally
small citrus crop. Properly handled it would produce an
average, let us say, of $3 a box. Merchandising as well as
California, this return would be easily $5 a box-a differ-
ence of $2 a box.
"This $2 a box difference, which should be, but is not,
coming into the state, multiplied by our estimated crop of
14,000,000 boxes gives us the staggering total of $28,000,000
which the state is losing directly. Most of this money,
probably $20,000,000, would accrue to the growers directly.
It is a serious loss to the individual growers alone. There
are approximately 10,000 in Florida. This means there
should be an average return of $2,000 to each more than he
will receive.
"But consider the wealth which the present disorganized
conditions in the citrus industry are robbing the state.
Put into the state today, this cash loss of $28,000,000 would
make Florida an especially desirable market. Business
could not progress one day on its actual cash alone at its
present proportions in the nation. Multiply the actual cash
loss by the credit ratio. Where would Florida be with that
business purse? Instead we have Florida charted in black
on all the business condition maps published.
"The solution is in the hands of the growers. Until they
realize that the commitment of the fruit to unscrupulous
speculators not only robs them of returns which are right-
fully theirs, but harms the other fellow by placing fruit in
the hands of this speculator, whose ignorant or selfish sales
tactics permit him to break the markets unwarrantedly-


just so long will these conditions prevail and the entire
state suffer the loss of this tremendous part of its proper
income.
"The solution is the same as has been pointed out time
and time again-co-operation in merchandising. It has
been the solution in California and must be in Florida."


VOLUSIA CITRUS BEING SHIPPED TO LONDON

Quality and Carrying Quality Are Held Responsible-Ex-
tends Market-Fruit Reaches Foreign Market in Good

Condition Says Chapman.

(DeLand News)
(By Chamber of Commerce)
As the result of a movement developed through the De-
Land Chamber of Commerce to bring fame to Volusia
county via the many thousand boxes of citrus fruits shipped
yearly from the DeLand packing houses and others near,
a committee consisting of V. W. Gould, L. F. Chapman and
Frank Whitman was appointed to confer with packers and
formulate a plan to get some real advertising for both the
fruit and the county by inserting literature in the very
attractive boxes of fruit sent out of this district.
It has long been known that this particular section raises
fine truck and ships crops amounting to millions yearly.
Particularly in tangerines does the county excel and a
million dollar crop yearly is quite the usual thing. Linking
the excellence of the fruit in every way with the county
is the idea behind the movement. Howw good the fruit is
was shown in the deliberations of the committee, when it
was learned that the packing house of the American Fruit
Growers ("Blue Goose") and the Theo. Strawn house at
DeLeon Springs are shipping fruit to London and are
probably the only houses in this country performing that
seemingly impossible feat.
When asked about details of this, L. F. Chapman, local
manager for the American Fruit Growers, literally pinned
a medal of honor on Volusia county citrus fruit when he
said: "There are two reasons why these two houses are
successfully shipping to London. The first is undoubtedly
the quality, color and bouquet of the fruit, and the second
is the truly wonderful carrying quality. The routine of
shipping to London is by fast fruit express to the eastern
port of this country which requires three to four days; then
a sea voyage of from eight to ten days, and about another
week to actually get into the hands of the consumers of
England. Insofar as I have any knowledge of the shipping
world, Volusia county fruit is the only article that will
stand up under this long haul by rail and sea and reach the
consumers palatable and delicious."


MIAMI CENSUS IS ESTIMATED

Tremendous Growth Shown by U. S. Estimates

(Florida Times-Union)
Miami, Dec. 23.-Miami's population officially was 131,286
on December 6, 1926, according to a United States census
completed today.
According to the latest official census, taken in 1920,
Miami had a population of 29,571.
The figure for Miami includes only permanent residents
with tenure within the city limits.
The result of the canvass was brought to City Manager
Frank W. Wharton today by Edward W. Koch, federal
supervisor of the United States census bureau, and Dale
James, secretary of the Biscayne Boulevard Association.











Florida Review 7


NORTH FLORIDA'S TOBACCO CROP BY
COUNTIES

(Suwannee Democrat.)
North Florida this year produced 2,434,484 pounds of
bright leaf, according to a census of the production, con-
ducted by the bureau of immigration of the state depart-
ment of agriculture.
Eleven counties, Jackson, Gadsden, Liberty, Lafayette,
Madison, Suwannee, Holmes, Alachua, Hamilton, Leon and
Jefferson, reported their bright tobacco production to the
bureau.
A total of 2,817 acres were planted to the crop, and the
average prices received per hundred ranged from 23 to 25
cents.
Following is the census for the eleven counties:
Jackson, 125 acres planted; 100,000 pounds produced.
Gadsden, 275 acres planted; 192,500 pounds produced.
Liberty, 40 acres planted; 28,000 pounds produced.
Lafayette, 80 acres planted; 56,000 pounds produced.
Madison, 542 acres planted; 542,684 pounds produced.
Suwannee, 790 acres planted; 700,000 pounds produced.
Holmes, 200 acres planted; 160,000 pounds produced.
Alachua, 175 acres planted; 176,000 pounds; 25 cents.
Hamilton, 500 acres; 400,000 pounds.
Jefferson, 60 acres; 50,000 pounds; 23 cents.
The producers, reports to the bureau stated, are plan-
ning an expansion of the industry by the establishment of
markets at various places in North Florida, instead of
having the product shipped to Georgia for disposition. Live
Oak has opened a warehouse, and advised the bureau that
South Carolina families had settled in Suwannee county
to raise the bright tobacco crop. Madison is considering
establishing a warehouse.

BUMPER CROPS

(Vero Beach Journal.)
Bumper crops are the kind that jolt money loose and
release it to business channels.
When the mid-west has a big corn crop and turns that
loose on a remunerative market, the middle west is pros-
perous. When the wheat belt of the north west has a big
crop and the price ranges well, the northwest is not heard
complaining.
When Florida turns loose to the market a crop of
oranges at fair prices, there comes a return of $15,000,000
to $18,000,000 and this money finds its way into business
channels and there is a pickup to business as quick and
as responsive as the pickup of a gasoline engine at the
touch of the toe to the accelerator.
Besides the large orange crop now going to market, a
large acreage of strawberries will soon be rolling into
northern cities. The potato crop last year in Florida
brought in more money than the corn crop of Iowa will
bring this year. Added to these there is the immense
vegetable crop that runs into several millions of dollars
Florida has no business to be down in the mouth. It
has a better outlook from its own natural resources than
a dozen different states of the middle west that might be
named. Indiana and Illinois because of weather condi-
tions have found it next to impossible to get its corn crop
out of the fields. And when it is out, the price obtained
will hardly pay for the handling. The wheat farmers of
the northwest will not be able to get back their invest-
ment from their crop.
The tourist crop in Florida may not be as large this year
as last, in fact it is not. But last year was an abnormal
year. There are, however, a great many tourists in the


state and more will be here after the holidays. This fact
must be taken into account with regard to the tourist:
This particular locality has been very popular with the
middle classes-the thrifty merchant of moderate means;
the thrifty farmer who takes a winter vacation; and the
banker of the middle classes. All of these feel the pinch
that comes from unprofitable agriculture in the north, and
many of these will have to deny themselves the annual
visit to Florida this year. Others will come for a shorter
season after the holidays. And they will continue to come
each year.

INDUSTRIES OF ALL KINDS ARE NEEDED
BADLY IN FLORIDA

(Perry Herald)
Meat packing plants, milk products plants, canning
plants and preserving works and many other industries
are needed in every part of Florida. There is enough
fruit and vegetables wasted every year in Florida to keep
a dozen big canning factories going for many months. A
meat packing plant would mean better live stock and better
prices and better meats for the consumer. Meats, butter
and eggs, milk and poultry could be produced in Florida
in sufficient quantities to supply the world-and yet the
local consumption would at this time take care of hundreds
of such plants.

CANNING PLANT TO OPEN JANUARY 10-500
CASES DAILY

Opening of the new plant of the Florida Grapefruit Can-
ning Company at Bradenton will begin January 10, with an
output of 500 to 700 cases a day. Two hundred persons
will be employed.
More than half the output will be marketed in the cen-
tral section and on the Pacific Coast. Shipments will be
made by water, those for the central section going to New
Orleans for redistribution. The company also has a good
market in London and other European cities. Following
the citrus season it will can vegetables.-Seald Sweet
Chronicle.

PACKING HOUSE HAS INCREASED ITS FORCE

Vegetable Shipments in Car Load Lots Going Forward
Daily.

(Vero Beach Press.)
The increasing offerings of beans, peppers, egg plant,
cucumbers, squash and tomatoes at the big vegetable
packing house of Harris Bros. & Rice has necessitated the
employment of additional packers. One or more car loads
of beans and mixed vegetables are going out daily to the
eastern markets.
The yield of beans has been very liberal this season and
the splendid growing weather has developed an especially
fine quality of vegetables. While prices on beans has been
off a little the past two or three days the demand for cukes,
peppers and egg plants has been strong.
With favorable growing weather the thousand or more
acres of vegetables being grown in this section will keep
the packing houses busy until far into the spring months.
For the next month or two the bulk of fresh vegetables
will be shipped from Florida. Owing to the storm the
volume of shipments from stations south of Vero Beach is
much below that of previous years. More fruit and vege-
tables have been shipped to the cities south of here than
in any previous year in the history of the local vegetable
shippers.











8 Florida Review


PALM BEACH WILL BE HOME PORT FOR
CLARKE STEAMER

First Cruise from Harbor to Miami, Nassau and Havana
Planned for Jan. 11

PALM TREE SKIPPERS TO INITIATE ISLAND TRIPS

Yachtsmen to Make Gala Event of S. S. Northland's First
Jaunt from Here.

(Palm Beach Post)
Regular passenger cruises from Palm Beach harbor to
Miami, Nassau and Havana were assured in a telegram
received yesterday from D. A. Clarke, president of the D.
A. Clarke Steamship Company, announcing that the con-
cern's new Northland will arrive on January 11 and sail
the following day inaugurating the new service. Palm
Beach harbor will be the home port of the new and elab-
orate passenger cruiser.
While in West Palm Beach recently, Mr. Clarke dis-
cussed tentative plans for the inauguration of the service,
and also those of making the harbor the vessel's home
port. His telegram of yesterday announced that all arrange-
ments have been completed satisfactorily and definitely
stated that the initial cruise would begin on January 12.
All reservations for the first cruise of the new vessel
from Palm Beach harbor to Miami, Nassau and Havana
have been taken by the Palm Beach Yacht Club, of which
Mr. Clarke was made an honorary member during his re-
cent visit here.
The cruises of the vessel will include stops of sufficient
length at the ports visited to allow ample time for com-
plete programs of sight-seeing tours. The vessel will stop
for about one day at Nassau and approximately two days
at Havana.
Arrangements to make the harbor here the home port
of the Northland began a number of months ago and a
definite date for the beginning of the initial cruise was de-
cided upon as work upon the harbor developed to its
present extent.
In announcing the date for the beginning of the service,
Mr. Clarke also disclosed tentative plans for a reception
to be held aboard the vessel when it arrives at the harbor
on January 11.
The new Northland is equipped with complete modern
facilities for the comfort and convenience of passengers
and has first class accommodations for 150 persons.
O. B. Carr is the local representative.

MIAMI-FRANCE SHIP LINE SEEN PROBABLE
SOON

Negotiations Are Pendingi With Canadian Exporting
Concern.

(Miami News.)
Another line of shipping is probable for Miami, to ply
direct between Port Miami and France, negotiations be-
tween officials of the Coral Gables Chamber of Commerce
and the Canadian Transatlantic Agencies, Ltd., indicate.
The matter is being handled by J. E. Lussier, secretary,
on behalf of the Canadian concern, and by Col. F. J.
O'Leary, president of the Coral Gables Chamber of Com-
merce, who has been requested to act as agent in Florida
for international financiers behind the project. Col.
O'Leary was former president of the Montreal Board of
Trade and associated closely with Canadian business in-
terests involved.


Announcement of the project will be of particular in-
terest to the citrus fruit growers of Florida. The chief
plan of Canadian Agencies, Ltd., is to ship fruits, and
particularly grapefruit, direct to the Paris market in their
own bottoms. They already have a sizeable fleet under
charter, they say, and are ready to charter other ships if
those now flyifig their flag cannot be spared for the Paris-
Miami run. These ships will carry both freight and pas-
sengers. As stated, the chief cargo over will be citrus
fruits, which Parisians now are demanding. Returning
the ships expect to handle both passengers and such im-
ports as perfumes and other French products.
The Canadian company is one of the largest importing
and exporting firms in the Dominion. It was organized
originally for export of furs and timber and the importa-
tion of perfumes and French specialties and novelties.
Its officials and those interested in it include some of the
leading financiers and shipping men of Canada and France.
One of the directors in the company is ex-Premier Herriot
of France. Secretary Lussier is a cousin of the late Pre-
mier Laurier of Canada. Its fleets ply between Montreal
and foreign parts in the summer and into New York during
some of the winter months.
Colonel O'Leary, commenting on the project Saturday
night, pointed out that establishment of the business will
be an important factor in stimulation of the citrus iTrit
industry throughout the state and that it will mean also
greatly stimulated port activities here. He believes that
once the shipping program is actually under way, it will
mean an additional foreign outlet for all sorts of produce
and agricultural products, especially those grown in and
contiguous to the Greater Miami district.


FRISCO PLANS TO SHIP GRAIN AT PENSACOLA

Erect Grain Elevator and Re-double Capacity of Coal
Tipple.


(Special .to Times-Union)
Pensacola, Dec. 28.-Erection of a grain elevator and
redoubling the capacity of the coal tipple are two objec-
tives which are in early contemplation by the management
of the Frisco System, in the general plan of local port
development on the terminal properties which the Frisco
came into possession at Pensacola in the acquisition of
the Muscle Shoals, Birmingham and Pensacola railway,
according to well-defined rumors which have met with
no denial on the part of President James Kurn of the
Frisco, who spent the holidays in Pensacola, within the
past few months.
The grain elevator is expected to attract shipments from
the Mid-West, and it is declared that one of the lines of
export trade when the Frisco gets into regular schedule
service here will be to the Orient. This arrangement is
expected to divert from a number of Pacific Coast ports
a lot of grain which is now necessarily moved on trans-
continental freights. The Frisco has also been handling,
by arrangement, shipments of grain through Texas ports
but that line does not get to tidewater over its own rails
for the reason that until the terminal at Pensacola was
obtained it had no outlet to the sea. It is expected that
grain shipments will be as active over the Frisco as coal
has been, even in the uncompleted state of the road, for
more export and bunker coal has been offered than could
be conveniently handled the past few weeks.











Florida Review 9


UNITED MARKETS, BY EXPANSION, SHOWING
FAITH IN FLORIDA

N. Rosenblatt Says 1926 Business Increased by $1,000,000
Completion of Largest Warehouse in South Chief
Accomplishment in Year

(Tampa Tribune)
Prosperity throughout South Florida is exemplified in
progress made in 1926 by the United Markets, according
to N. Rosenblatt, general manager. According to his state-
ment yesterday the big chain of groceries extending over
South Florida has done $1,000,000 more business in 1926
than in 1925.
In discussing general prosperity throughout South Flo-
rida, Mr. Rosenblatt was thoroughly optimistic. He point-
ed to United Markets accomplishments for the year. All
that has been accomplished by United Markets, he said, in
the way of expansions, improvements and better service
has been based upon sound business principles as war-
ranted by the 1926 volume of business.
Big Warehouse Built
The prime achievement of the company has been the
building of the huge United Markets warehouse at 708
Ashley street, at a cost of approximately $150,000. This
warehouse is a five-story brick structure, the largest re-
tail warehouse in Florida. It has a capacity of more than
250 solid cars of freight, together with 35,000 cubic feet
of cold storage space. A modern and complete sausage
factory, delicatessen kitchen and the general offices of
the company are housed upon the second floor of the ware-
house.
In addition to construction of the warehouse, United
Markets has opened, during 1926, nine new stores in Tam-
pa alone. These stores, according to Mr. Rosenblatt, have
been conveniently located in sections of Tampa to best
serve the public. Each involves special equipment as well
as a complete layout of cold storage facilities represent-
ing an expenditure of approximately $7,500 upon each, or
a total expenditure by United Markets of $67.500 for equip-
ment in Tampa in 1926.
400 On Payrolls
At the close of 1926, United Markets has upon its pay-
rolls a force of workers approximating 400. Weekly sal-
aries of this force run into thousands of dollars regularly.
it is said.
In addition, every white employee of the United Markets
is a stockholder in the company. Thrift and saving upon
the part of the employee is fostered by the company. The
plan of each employee becoming a partner in the business
was originated by Mr. Rosenblatt. He feels it promotes
contentment and furthers efficiency upon the part of the
employee and ultimately results in better service to the
public.
Mr. Rosenblatt expressed no apprehension concerning
South Florida business conditions for the coming year.
He believes there will be a steady increase and has laid
his plans for United Markets accordingly.
New Stores to Open
The company, in January, 1927, will open a new store
at Florida and Hillsborough avenues and another on the
Plant City highway at Oak Park. One at Fort Myers is
rapidly being completed and will be opened about January
15. A new building at Winter Haven, especially for United
Markets occupancy, will be finished in January.
The last link added the United Markets chain was at
Howard avenue and Azeele street during the current week.
This store was formally opened yesterday afternoon with a


general reception for the public and will open for business
this morning.
In summing up his remarks, Mr. Rosenblatt said, "I see
no reason whatever for other than optimism at this time.
In view of all that has passed I feel the outlook for busi-
ness is brighter than ever before. It is my belief a
thorough analysis will bear out this statement."


CONTEMPLATES SERVING TERRITORY FROM
PENSACOLA TO CHATTAHOOCHEE RIVER

IS NOW ACQUIRING INDIVIDUAL PLANTS
Negotiating for Those in Milton and DeFuniak Springs.

(Special to Times-Union)
Pensacola, Dec. 22.--Continued expansion of hydro- elec-
tric service is promised throughout west Florida, accord-
ing to authorized announcements from the local office of
the Gulf Power Company, which is an auxiliary of the Ala-
bama Power Company, and which company on the night
of December 16, formally transferred light and power ser-
vice for the city of Pensacola and immediate surroundings,
from the steam to the water power service. The steam
plant was said to have been "carrying" an extra heavy
load, but the hydro-electric service is said to mean that
all the electricity possible is now available in this city and
section.
The expansion program contemplates the serving of
hydro-electric power in all that part of Florida west of
the Chattahoochee river. To date the power company has
practically acquired the individual power, light and water
plants located at Bonifay, Chipley and Graceville, and the
latest development in the plan for acquiring the small
town plants in western Florida is that of an offer of $90,-
000 for the electric and water plant at Milton, in Santa
Rosa county. In making this offer for the Milton plant
the promise is held out that better service at a cheaper
rate will be given throughout Santa Rosa county.
Another move of the Gulf Power Company is that ac-
quiring ownership and control of the power and water
plant at De Funiak Springs, in Walton county. This deal
is now pending and it is understood that a desire of the
hydro-electric agency to go into Walton county has met
with much favor. To date, however, no announcement of
securing the Walton county plant has been made.

TEN MILLION DOLLARS WORTH OF TIMBER
DESTROYED

(St. Andrews Bay News.)
Last week Bay county and this section lost most heavily
in its future timber by fire set, possibly, by some idler
who was simply loafing around pretending to hunt shinny
or game. Nature is very busy at this season planting her
crop of wild flowers and forest trees. The stately pine
which is one of our greatest money makers is broadcast-
ing her winged seed to every nook of the woodland. The
tiny pine seed does not lay dormant until spring but re-
sponds at the warm welcome that mother earth gives
it and sheds the tiny airplane that brought it to its des-
tination and sends it root downward for food and some
five to seven needles heavenward for light, hastening to
grow for man's use. The woods are full of these tiny new
trees today-tender and unprotected, if fire comes their
way. The woods should either be burnt off before na-
ture begins to plant or wait until the young trees are
large enough to withstand the heat of the fire. Dame
nature will do our reforestation for us if we will let her.










10 Florida Review


FLORIDA FOUNDING ANOTHER INDUSTRY

Embargo on Foreign Product Brings Old Country Growers.
(Special to Times-Union.)
Daytona Beach, Dec. 25.-Constituting what is believed
to be the largest shipment of the kind ever received by an
American community or development at one time, the
National Gardens Corporation has received a car contain-
ing 11,000,000 vari-colored bulbs, the cost of which was
$18,000, and the planting began immediately. This ship-
ment will be followed shortly by another of 9,000,000 and
the quick planting of these means that approximately 25,-
000,000 bulbs will be abloom in the National Gardens
stretch along the Florida East Coast railway when sales
throughout the nation reach their height on Mother's day
in May.
The area already planted and to be set out in narcissus,
gladiolus, poeticus and lilies and other varieties, together
with success recorded in bulb production at National Gar-
dens during the past three years, establish beyond ques-
tion in the opinion of local growers that Florida is found-
ing another profit-assuring and beauty-creating industry,
that of producing flowers of bulbous origin.
Bulb planting having been inaugurated in August, it is
estimated that 5,000,000 in many varieties are now in bloom
and shipments to florists to New York, Chicago, Phila-
delphia, New Orleans and other metropolitan centers aver-
age 20,000 daily. Shipments are expected to be trebled in
January and February, being limited at present by the late
blooming of some varieties and temporary shortage of skill-
ed pickers and packers. When present season planting
is completed a stretch extending two and one-half miles
north and south and 400 feet deep on both sides of the rail-
road will be covered.
An area of 16,000 acres is being drained in National
Gardens and vicinity and, basing his action upon success
achieved in five years of experimenting, W. W. Stirling,
founder of the town, is buying the drainage bonds and
personally directing the operation of dredges. Acreage
not deemed suitable for bulb culture, will be devoted to
the growth of vegetables and staple crops.
Because of Florida's demonstrated adaptability to bulb
culture, and the embargo placed on foreign bulbs since
New Year's day of 1926, a large number of Holland, Bel-
gium and French growers are scheduled to begin opera-
tions in the vicinity during the winter and spring. A much
larger number of American growers and florists are mak-
ing similar preparations and sending their choicest bulbs
to this section for planting.
The bulbs now being planted include several hundred
thousands of new and choice varieties that were selected
by Mr. Stirling and his chief bulb expert, R. K. McDonald,
on a 10,000 mile motor trip to Eastern and mid-Western
bulb centers.

INCREASE THE FORESTS

(St. Petersburg Times)
In Florida there is as yet no way of effectively curtail-
ing any form of activity that may be destroying any of Its
great national resources-as witness the steady decline
of its fishing, for instance-so there is some consolation in
an authoritative opinion that the continuance of our vast
lumber industry does not depend upon any curtailment of
the output.
Vice President A. Fletcher Marsh of the Marsh & Tru-
man Lumber company of Chicago, characterizes as false
the notion that the curtailment of the use of wood products
is in the best interests of our wood supply, and declares it


better to increase the growth of forests than to cut down
the output.
"The trouble with us Americans is not that we have
been cutting our forests and using them, but that we have
not been growing new ones," Mr. Marsh states. "Now,
we are taking up that job. While we are waiting for the
young trees to get big enough for sawing, we must remem-
ber that the woods are full of aged and dying trees that
ought to be cut and used if we are to prevent waste-and
that is as much conservation as planting a young tree.

"Besides, you can only have so much land for forest
growing, and if you let the aged trees stand indefinitely
you put off the time when you can plant young ones. The
truly productive forest is in perpetual motion-old trees
coming out and new ones coming in. It takes a certain
volume of demand to make it worth while to bring the old
ones out, and so start the rotation. Wherefore you are
justified, on conservation grounds, in continuing to use
forest products whenever and wherever they seem to be
better than other materials.
"Doing so, we shall have trees and forests, wood and its
products, in perpetual sufficiency."


80-YEAR-OLD ORANGE TREES BEARING EX-
CELLENT FRUIT

(Fort Myers Press.)
Orange trees eighty years old and bearing 7 to 10 boxes
of fruit this season without having been properly sprayed
or fertilized, with the original sour stocks six feet above
the ground untouched by any freeze during their lifetime,
are growing in the old Spear Grove on Mellonville avenue.
They were shown to a representative of the Herald by D.
A. Caldwell, retired Sanford merchant, who came to this
city in 1867.
According to Mr. Caldwell the trees were planted in the
year 1846 by A. J. Vaughan, father of Alec Vaughan, Semi-
nole county assessor. They were planted from stock six
inches in circumference which had been brought here from
100 miles up the St. Johns. Mr. Vaughan has corroborated
every detail of the history of the trees as told by Mr.
Caldwell.
The grove was once surrounded by a heavy growth of
virgin pine, which prevented it from getting any of the
chill winds from off Lake Monroe. Near the southwest
corner of the grove was the old family burial ground, from
which five bodies were removed a few years ago.
The trees were originally transplanted from the swampy
headwaters of the St. John and in the 60's the sour stock
which grew under the palmettoes and pines usually re-
quired ten years for growth to be noticed. For this reason
it was believed that when transplanted the trees were ten
years old, according to Mr. Caldwell.
The grove has been subdivided, but the lots are only
staked out and the trees have not been touched. Weeds
are standing all over the grove to a height of eight feet.
No fertilizer has been put on the ground in at least two
years and no spraying has been done within that period,
yet the trees are bearing from seven to ten boxes now.
The stock of the trees, never split by freezing, measures
in some instances, 45 inches in circumference. Many of
them are 20 feet and more in height. The fruit is very
juicy and sweet.
"Several sections of the state have recently laid claim
to having the oldest trees and I want the people of San-
ford to know that the old Spear grove was planted in
1846 and without a doubt is the oldest in the state," Mr.
Caldwell said.









Florida Review 11


HENS BUILD ENTIRE TOWN OF HILLIARD

(News Bulletin.)
Fernandina.-The thriving little city of Hilliard on the
Dixie Highway in Nassau county owes its rapid develop'
ment during the past four years almost entirely to the
poultry industry.
During 1923 there was not a new home in the town and
many houses were vacant. At this period poultry develop-
ment was placed on an efficient basis and a poultrymen's
association organized. At once Hilliard began to grow.
Vacant houses soon were rented to newcomers, new homes
were built and the town took on an air of pride, not ex-
celled by any other town of its size in the state.
Owing to the impetus given poultry farming by the local
poultrymen's association, many of the business and pro-
fessional men of the community took to poultry as a profit-
able side line and now their farms are being pointed out
as show places in the development of the industry, which
has done most to bring Hilliard to the fore. Newcomers
seeking farms in the section were attracted by the fertile
lands around Hilliard.
In line with other poultry development, a large incubator
was installed about two years ago and has done remark-
ably well. In addition to poultry advantages, the agri-
cultural and horticultural opportunities offered are at-
tracting many new people to the section. Dairying, truck
farming and cattle raising are engaging the attention
of a number of the new families recently located in that
community.

CO-OPERATION PUTS EGGS ON PROFIT BASIS

Number of Producers Doubles As Poultry Reaches
Proper Place.
(Florida News Bulletin.)
Orlando-Orange County Poultry Association comprises
about 100 poultry producers which are banded together in
a marketing proposition. Reliable information indicates
that these producers now supply better than 60 per cent
of the eggs and poultry consumed in this city.
Two years ago Orlando was depending largely on im-
ported eggs, many of which came from Kansas, Nebraska,
Wisconsin and Illinois. It .is doubtful whether Orlando
consumers were able to get more than 10 per cent of their
eggs fresh from the producers. The reason was not wholly
due to the lack of poultry flocks in Orange County, how-
ever.
When the Chamber of Commerce took occasion to inves-
tigate the situation it was learned that many of the pro-
ducers were shipping their eggs to Miami, Tampa, St.
Petersburg and other resort cities where they were re-
ceiving cash for their produce. It developed that Orlando
merchants were demanding that farmers accept "trade"
in payment of their eggs.
On Cash Basis
Accordingly, the Orange County Chamber of Commerce
called together 54 farmers and organized the Orange
County Poultry Association. Then, the Chamber of Com-
merce arranged with an Orlando merchant to handle all
the eggs produced by the members of the organization on
a strictly cash basis. He received 2 cents per dozen as
his commission.
Gradually the importation of western storage eggs be-
gan to decline. Orange County farmers increased their
flocks. Scientific methods were introduced and non-pro-
ductive and unprofitable birds were eliminated. With
the purchase of better strains came the feeding of bal-
anced rations.
Poultry husbandry in all its aspects was given careful


consideration. Members of the association visited nation-
ally known plants in New Jersey, California and Tennes-
see, and brought home valuable information concerning
the methods in use by these. Poultry husbandry thus
jumped from the position of a spare time avocation to the
status of the leading cash crop.
During 1925 the Orange County Poultry Association mar-
keted 36,000 dozen eggs, an average of 3,000 dozen a month.
It is expected that the egg crop. will be increased to 50,-
000 dozen at least in 1926.
The Orange County flocks are mostly White Leghorns.
Six out of every 10 eggs are White Leghorn. The other
most popular breeds are Rhode Island Reds and White
Wyandottes. These two breeds are good egg producers
and because of their greater size, outsell the Leghorns on
the dressed poultry market.
Costs and Profits
It costs the Orange County poultry producers from 18
to 25 cents a dozen to produce their eggs. The price range
during the last 12 months has varied from 40 to 85 cents
a dozen. The average has been about 60 cents. Figures
indicate that the average hen yields a profit of from $1.50
to $3.00 a year.
Several Orlando feed dealers are members of the Orange
County Poultry Association, and give a discount of from
2 to 3 per cent to their fellow members. Eventually, how-
ever, the Association plans to buy feed in carload lots,
thereby saving an additional 10 per cent.
Some of the poultrymen are developing pedigreed pure-
bred flocks. Naturally, these eggs sell at high prices, and
the settings are in constant demand. Most of these hatch-
ing eggs are sold through the Orlando Clearing House, the
proprietor of which receives a 10 per cent commission
allowance. Chick Hatcheries
Several of the members own and operate chick hatch-
eries. These baby chicks are sold at prices ranging
from 20 to 25 cents each. Custom hatching is also carried
on at a cost of 5 to 10 cents per egg.
The leading producers trap-nest their hens and know
exactly what each bird is doing each week. This also
makes it possible for poultrymen to select the hatching
eggs from the best birds and to improve their flocks by
intensive development of the leading blood lines. Some
of the best producers lay as many as 300 eggs a year. It
is claimed that 80 to 85 eggs, at the average Florida prices,
will pay a hen's keep for the year, and all above that
represents net profit to the poultryman.

LIFE INSURANCE IS ON INCREASE

Florida Shows Large Gain in Policies.
(Pensacola Journal.)
Tallahassee, Fla., Dec. 26.-(AP)-The writing of "paid-
for" ordinary life insurance gained between 120 and 125
per cent in Florida during the first eleven months of 1926,
compared with the same period last year, according to the
monthly survey, issued by the Life Insurance Sales Re-
search Bureau, of Hartford, Conn.
Florida and Delaware were the only states of the Union
showing such an increase. The former had a ratio of 83
per cent of that class of underwriting in November, 1926 to
the same month of 1925; 122 per cent for the first eleven
months of 1926 to the first eleven months of 1925, and 131
per cent for the past 12 months to the preceding 12 months.
In November, Florida wrote $7,375,000 worth of new
business, standing fourth among the South Atlantic states.
The state fell back slightly in comparisons between new
business of Nov. 1926, and the same month of 1925. The
decrease was 17 per cent.










12 Florida Review


FLORIDA WEEKLY INDUSTRIAL REVIEW

(Plant City Courier.)
DeLand-Plans are under way for establishing an air-
drome here.
Live Oak-$60,000 new high school to be erected in this
place.
Monticello-General Utilities & Operating Company pur-
chased city power plant.
DeLand-$50,000 new plant to be erected here by De-
Land Packing Company.
Key West-New white way system to be installed on
Duval street.
Daytona Beach-Daytona Beach News and Daytona
Beach Morning Journal consolidated.
St. Augustine-Site chosen for new deaf and blind school
here, costing $75,000.
St. Augustine-Bids requested for new white way light-
ing system in this city.
St. Augustine-Building permits issued here during
month of November represented $87,481.
Melbourne-Pinellas County Power Company, Florida
Power corporation, and Central Florida Power corporation
merged by Fitkin Public Utility interests.
Melbourne-Work nears completion on new McCrory
building in New Haven avenue.
Jacksonville-Bids received for construction of Juling-
ton Creek bridge on Duval-St. Johns county line.
Pensacola-Frisco railroad to expend $1,000,000 on term-
inals here.
Daytona Beach-Building permits issued here during
month of November totaled $87,710.
Arcadia-Work nears completion on $150,000 new post-
office building.
Jacksonville-Several streets of city to be widened.
Jacksonville-$2,303,755 building permits issued in this
city during November.
Crystal-Work to commence soon on installing new
water works and sewer system in this city.
The Florida Power and Light Company is to expend
$732,042 for electric extensions and improvement of ser-
vice in 67 cities and communities of Florida.
Immokalee-Manchey and Bryant packing house, recent-
ly destroyed by fire, being rebuilt.
Fort Myers-Contract let for building new school ex-
hibition building at fair grounds.
Melbourne-Maytag Aluminum Washing Machine Manu-
facturing company establishes branch office here.
Jacksonville-$250,000 appropriated for building new
Riverside Presbyterian church.
Jacksonville-$50,000 new apartment house to be erected,
corner Forbes and Acosta streets.
St. Augustine-$350,000 street improvement project in
this city nearing completion.
Eau Gallie-Work started on new $75,000 high school
here.
Groveland-Site chosen for new textile factory in this
city.
Montverde-$40,000 bond issue approved for constructing
new waterworks plant in this place.
Zephyrhills-Hard rock quarry to be developed at Zephyr-
hills.
Palatka-Florida Power and Light Company to expend
$56,295 improving its service in this section.
Vero Beach-State highway markers being placed along
state route No. 14, through Indian River county.
Orlando-Work started on installation of traffic lights
on Atlantic Coast Line railroad grade crossings in this
city.


Brevard county votes $2,500,000 road and bridge bonds.
Wewahitchka-New postoffice completed in this town.
Wewahitchka-Franchise granted to Kivilecki and Sons
for building and operating water and light plant here.
Wewahitchka-New switchboard and telephone system
being installed in this town.
Pensacola-Work on Alabama Power company's new
substation north of here progressing rapidly.
Pensacola-Plans under way for construction of new
bridge over Perdido river.
Bronson-All county roads passing through Bronson be-
ing asphalted.
Indiantown-New school to be erected in this place.
Winter Haven-New sewage disposal plant to be erected
in this city.
Brooksville-New Victory theater opened in this place.
Homestead-Homestead Ice company installs machinery
and will start operations in this city.
Lake Worth-$25,0C0 new business building being erect-
ed at 112 North Dixie highway.
Tarpon Springs-Plans under way for deepening and
widening channel of Anclote river.
Mt. Dora-$200,000 arcade building to be erected on Don-
nelly street.
Leesburg-$200,000 appropriation for paving streets of city.
Clewiston-Contract let for $34,000 new school house
here.
Bartow-New grapefruit cannery being erected in Bartow.
Gainesville-Contract let for construction of new horti-
culture building costing $118,000 at University of Florida.
Bunnell-Southern Bell Telephone and Telegraph com-
pany resetting poles of company along right of way of new
Dixie highway through Bunnell.
Frostproof-$45,000 bond issue approved, for erecting
new high school auditorium.
Jacksonville-Plans under way to erect new women's
hotel in this city.
Milton-Old Spanish trail east of Milton being paved.

COLUMBIA COUNTY DEVELOPING POULTRY
PRODUCTION RAPIDLY

(Pensacola News.)
Lake City, Fla., Oct. 9.-(AP)-Columbia county is de-
veloping into a large poultry producing section and County
Agent Fulford is rapidly enrolling the farmers as members
of the poultry association.
The establishment of a 10,300-egg capacity incubator
at Lake City has given an outlet for high grade eggs at
prices considerably higher than regular market quotations,
and is giving producers a service which enables them to
sell their eggs without leaving the farm, the county agent
having perfected arrangements whereby eggs are collected
at stated intervals and taken to the association's head-
quarters at Lake City., where the incubator is located.
Weekly hatches are taken off and every baby chick is
sold before it is hatched, so great is the demand. This
hatchery is to be increased to a 30,000-capacity in the near
future.
Those who invested in the present incubator, as mem-
bers of the association, have been paid dividends, and
since its establishment marketing facilities have been in-
creased.
Shipments of the poultry production have been made
to Miami, St. Petersburg, Palm Beach, Orlando, Tampa
and other points of the state.
In addition to boosting the poultry industry, farmers in
this section have gone in strongly for diversified crops,
with chicken and egg producing remaining as one of the
major sources of the cash income.








Florida Review 13


LARGE DAIRY INDUSTRY FOR MARION
COUNTY

Company with 300 Cows Has Acquired 1,200 Acres for
Purpose.

(Special to Times-Union.)
Ocala, Dec. 22.-Marion county is at last coming into
her own and taking her place in a dairying center. The
D. P. Datson & Sons Dairies Company of Orlando has ac-
quired a tract of 1,200 acres and plans to transfer its stock
of over 300 cows from the Orlando farms because of the
ideal conditions that are to be found in this section of
the country. The firm states that the new no fence law
is partly responsible for the plan.
As soon as the new farm is completed the company will
start shipping milk to various parts of the South, also
to the East Coast by means of the thermo trucks. Accord-
ing to officers of the company milk will only vary about
one degree between Ocala and West Palm Beach.
Over 400 gallons of milk a day are being shipped from
all sections of the county by the diversified farmers who
have only a few cows and keep them for utility purposes.
One of these stated that during one week he took in $74
for the milk that he had sold and that his feed bill was
small, because of the excellent roughage that was in abund-
ance and the wonderful pasturage in this section. He
stated that in no other part of the state was the feeding
as good as he found in this section, and he was able to
procure more milk from his herd and a greater quantity
of butter fat.
Dairy farmers in Marion county received $80,000 for
their output during last year and according to some ex-
pect that this year they will go well over $95,000 for their
supply. During the past year the value of milk in this
section has increased beyond all expectations.

STORAGE PLANTS OF DAIRY FIRM ARE COM-
PLETED

(St. Petersburg Times.)
Work was completed this week on reconditioning of
the ice, electrical and cold storage plants at Wauchula,
purchased recently by the Producers Dairy & Poultry
Farm, Inc., and that place will be made the shipping cen-
ter for distribution of dairy and poultry products when
state-wide deliveries are begun. A few steam fittings are
still to be placed but this work, it is said, can be done
in a sufficiently brief time not to cause delay in the open-
ing.
Both poultry and eggs for shipments into Florida are
almost impossible to obtain in any quantities in the north
at this time, is the report of B. P. Bagby, general manager
of the company. Cold weather has cut egg production to
a low figure and supply of storage eggs is said to be the
lowest in several years. Despite the recent growth in
poultry raising here, Mr. Bagby says it will be several
years before Florida will be in position to begin shipping
products outside the state.

A COMPARISON

(Vero Beach Press.)
By comparing the poultry product of the Florida of today
with that same product of ten years ago, or with other
states of a similar area of cultivated lands, some idea of
the growth of this industry in this state is obtained.
The money value of the annual poultry product in Flo-
rida is $3,750,000. And this constitutes only about one-
third the value of the poultry product consumed in Flo


rida. Thus the opportunity for expansion is $9,000,000
worth of eggs. Only about one-half of this demand is
met by the product of the state.
Both in production and in consumption there has been
a great increase during the past ten years. But it is in
the increased production that Florida places her largest
hope. There have been many splendid poultry farms de-
veloped in very recent years. Men of scientific knowledge
of this industry have come to Florida and have brought
a new interest and a larger profit to it. Florida poultry
farms are producing fowls that compete and win first
prizes in the great poultry shows of the United States.
Florida carried away the sweepstakes in the Madison
Square Gardens show this year.
The fact that Florida consumes twice as many eggs as
the state produces, and more than twice as much poultry
as it produces is a convincing argument in favor of en-
larging the industry. The home market is always the
most desirable market for any product. If the northern
grower of wheat and corn had a home market for more
than he could produce there would be no menacing farm
problem in wheat and corn belts.
Florida has a home market because the market comes
to the state. When several hundred thousand people as-
semble in a state for six to eight months of the year as
guests, there is created a market that is sustaining. Great
hotels, restaurants and cafeterias make a heavy requisi-
tion on the poultry and egg supply each year. And the
demand from these sources is increasing each year, be-
cause the number of people who come to Florida annually
is increasing. Here is one industry that Florida citizens
can urge in all good conscience and with figures to prove
the profit there is in it.


FLORIDA RESOURCES LAUDED

(Miami News.)
Probability of federal aid to South Florida farmers in
the development of scientific methods of cultivation of
lands in the tropical area, is indicated by the inspection
tour now being made by Dr. Elwood Mead, commissioner
of reclamation of the department of the interior. Dr.
Mead, who as an agricultural and reclamation engineer
stands at the head of his profession, after spending a day
in the Redlands district expressed his conviction that the
agricultural possibilities of this region are vast. He was
specially interested in experiments carried on successfully
by Redlands pioneers in the propagation of exotic plants
and trees of commercial and industrial value and stressed
the importance of this work in its relation to the eventual
dedication of considerable South Florida acreage to the
cultivation of products that are now imported from abroad
at great expense.
The intensity of cultivation possible in the tropical cli-
mate and with tropical soils is considered by Dr. Mead
a guarantee of Florida's future prosperity. In this connec-
tion he stated that the East Indian island of Java, with
an area considerably smaller than Florida, supports a pop-
ulation of 32,000,000 and exports large quantities of agri-
cultural products.
Dr. Mead has not yet expressed an opinion regarding the
role that the United States should assume in the develop-
ment of the Everglades. He appeared more interested in
the problem of what should be done with South Florida
lands that are now available for cultivation, than in the
reclaiming of the region that is periodically flooded by
Lake Okeechobee's overflow. His inspection tour will cov-
er this area and will give him subject matter for an illum-
inating report to the federal government.









14 Florida Review


MUCH TERRITORY SERVED BY PLANT

The Taylor County Power Company Cold Storage Plant
Doing Big Business

(Perry Herald)
Approximately 80,000 pounds of meat have been placed
in the cold storage plant of the Taylor County Power Com-
pany during the past three weeks. It may run somewhat
above this, but our reporter could not get exact figures
yesterday, as Mr. Porter was not at the power plant at
the time the reporter visited it.
Wednesday more than 6,000 pounds of meat were brought
to the plant and placed in cold storage and it will come
in increasing amounts from now on, as the hog-killing
season is just beginning to get under way.
Of the 80,000 pounds or more brought in during the past
three weeks, the greater part has been pork, but consider-
able beef, ten Taylor county venisons and two dozen wild
turkeys have also been placed in cold storage.
Not only Taylor county but also southern Madison and
much of Dixie county and Lafayette is served by the cold
storage plant of the Taylor County Power Company.

MANUFACTURING HERE AND IN THE STATE

(Times-Union.)
There is realization, by the most practical of Florida
people, that the state needs a very great deal more of
manufacturing, of such, particularly, as can be done ad-
vantageously and profitably in Florida, in its various
cities and towns, and even in rural sections, here and
there. This is especially true with reference to places
which are the source of raw materials that enter into
manufactured products or in places that are near to such
sources.
It may have surprised many people, even Florida peo-
ple, to read in the Times-Union last Wednesday that Her-
bert Stanley, industrial secretary of the Jacksonville Cham-
ber of Commerce, after making a careful survey, was able
to report that more than 470 finished articles of manu-
facture are being produced in this city by 446 manufac-
turers. These articles of manufacture make up a very long
list, as was published in the Times-Union. The plants
and establishments in which this varied manufacturing
is carried on employ many operatives and administrative,
all of whom receive pay that aggregates, annually, a very
large amount of money that thus becomes available for
spending in this city, for the necessaries, conveniences
and luxuries of life, and for investment through a variety
of channels, as for real estate, for residences and their
furnishings and in other business enterprises.
The amount of earnings derived annually from Jackson-
ville manufacturing runs into the hundreds of thousands
of dollars, and steadily is increasing, although not attract-
ing a very great amount of attention, notwithstanding that
Jacksonville manufacturing is so very important, even
now, and entirely likely to become very much more im-
portant, as the years go by, especially if proper encourage-
ment is given to facilitating manufacturing development
and growth, such, for instance, as the chamber of com-
merce is giving.
From Tallahassee comes information, at this particular
time, that furnishes a very good illustration for what
just has been written. This information is to the effect
that in 1925 there were thirteen furniture manufacturing
establishments in Florida. that in these thirteen plants
were employed an average of 162 wage-earners who were
paid, in 1925, an aggregate of $243,927, as wages, while


their employers were paying, in that same period, $292,055
for materials used in manufacturing, many of which ma-
terials, it is fair to assume, came from within the state.
The value of the furniture manufactured in these thirteen
Florida plants is given at $763,058, over three-quarters of
a million dollars added, in one year, from a single item
of manufacture, to the producing wealth of the state.
It is quite unnecessary to stress the importance of more
of manufacturing in Florida. The need is quite well known
and appreciated. As there is more use of Florida raw
materials in manufacturing within the state so will be
more of employment of productive and profitable labor,
more people to consume more of Florida-grown food prod-
ucts, more of money for spending with Florida merchants
and others, and 'more of constructive enterprise through-
out the state. Are these things of advantage and import-
ance to Florida? The question is superfluous. The answer
is not, because the answer means more of manufacturing
here and throughout Florida.


MUCH FURNITURE MADE IN FLORIDA DUR-
ING PAST YEAR

Thirteen Florida Factories Turn Out $763,058 in Finished
Furniture During 'Past Twelve Months.

(Eustis Lake Region.)
Tallahassee, (AP)-When Florida fathers sit in their
easy chairs, to enjoy their Christmas gifts, they will prob-
ably not realize that the chances are good that they are
reclining in a product of the state in which they live.
Florida, during 1925, operated thirteen establishments
for the manufacture of all classes of furniture and of store
and office fixtures, according to statistics sent out by the
United States Department of Commerce.
In those thirteen plants, an average of 162 wage earners
were worked. They drew $243,927 in wages, while their
employers were also paying $292,055 out for materials.
The value of the furniture production in Florida in 1925
was placed at $763,058.

LARGE CYPRESS IN TAYLOR COUNTY

(Times-Union.)
In the chamber of commerce rooms at Perry, which
have recently been nicely renovated, there is being gotten
together a fine display of Taylor county products, says
the Perry Herald. One of the most interesting is a cypress
slab fifteen feet long and forty inches wide. The slab
came from a cypress tree which squared sixty-four inches,
and was presented to the chamber by Capt. William L.
Burton of the Burton-Swartz Cypress Company, operating
in Taylor county. Tree experts claim that this cypress is
all of 2,500 years old, -and if they are right it was fully
grown and a majestic giant of the forest when Columbus
discovered America. It was by no means a baby when
the Crusades went on, and was large enough for a tele-
phone pole when Socrates quizzed and Plato expounded.
According to those experts, when the wise men came from
the East guided by the Star of Bethlehem to the cradle
of the infant Jesus, this tree was 500 years old, says the
Herald. A great deal of the cypress to be found in the
United States is grown in Florida. It has been named
"the wood eternal" by lumber dealers who have recog-
nized its value for a great many building purposes. Prac-
tically all of our ponds and swamps abound with this ex-
cellent timber and the cypress lumber industry in the state
is one which brings in thousands of dollars annually.









Florida Review 15


HOG RAISING PROVING PROFITABLE

(Zephyrhills News)
Hog raising is proving a profitable industry in Pasco
county to those who are attempting to grow feed and pas-
ture for the hogs. Like every other branch of livestock
industry, success depends on growing a major portion of
the feed consumed by the animals. Hauling feed from the
feed store to raise livestock is a powerful risky business
and the farmer who attempts such a program soon finds
himself skating on thin ice. Where a farmer finds he can-
not grow feed profitably on his farm he had better forget
about hog raising.
I visited R. L. Hart's farm a few days ago, out on the Fort
King Road, near Zephyrhills, and found 50 brood sows,
and over 200 shoats and pigs. They were Durocs and
grade Durocs and all fat, healthy and happy. I thought
of the amount of feed necessary to feed such a bunch of
hogs and keep them growing and healthy, so I asked Mr.
Hart how he managed to feed so many hogs. I wondered
what sort of a feed bill he had to meet each month and
how he managed to meet it, but when he showed me a
20-acre field of chufas in which the ground was literally
filled with the rich, meaty nuts; when I saw another 40-
acre field beautiful and green with oats and rye and yet
another field with peanuts and velvet beans and a crib full
of corn, I knew then that Mr. Hart was not worrying about
feed bills, neither did he have to worry much about having
to "tote" feed to all those hogs, for they were doing their
own harvesting. Mr. Hart supplements his home grown
feed with the floor sweepings from the big feed mills
which he buys in car lots and finds very satisfactory as a
supplement feed.
The hogs are marketed as fresh pork on the nearby mar-
kets. His greatest trouble, he says, is in keeping his hogs
from getting too fat, as the market wants "a streak of lean
and a streak of fat." He plans to introduce the Tamworth
into his herd to produce a better bacon type of meat.
Mr. Hart started into the hog business by buying hogs
here and there, fattening them and placing them on the
market, but he found it was lots more profitable to raise
his own hogs and produce a better and finer grade of meat.
The pigs are vaccinated regularly about weaning time,
plenty of fresh water is always available and due to the
fact that Mr. Hart has plenty of good "hog sense" there is
never any disease or vermin to interfere with the program
of work.
The soils of Pasco county will grow peanuts, chufas, vel-
vet beans and corn in such abundance and these can be
supplemented through the summer months with sorghums
and the early spring and winter months with oats and rye
pasture and a permanent pasture can be so easily estab-
lished with bermuda grass that it makes it a veritable
"hog heaven."
Many farmers in the country have their pig in the pen
from which they grow their own meat and lard. Mr. J. E
Bryant in the Oak Hill section killed one of his pigs on
the 16th day of December and it tipped the scale at 400
pounds dressed. Pasco county is one of the easiest places
in the world for a farmer to live at home and board at the
same place. With his pigs, his poultry and his garden of
fresh vegetables practically all the year round and his
Jersey cow to furnish milk and butter, he can easily
defy the high cost of living and live a happy and inde-
pendent life.
The low cost of hogs within the last few years greatly
discouraged the growing of hogs all over the country but


FIGHT FOR STANDARD HIGH-BRED CATTLE
IS OPENED IN STATE

Shipment of Finest Strains of Angus-Aberdeen Sires
Distributed Among Liberty Farmers

(Gainesville Sun.)
Bristol, Fla., Dec. 23.-(AP)-Florida has opened its
fight for a standard of high-bred cattle.
A shipment of the finest strains of the Aberdeen-Angus
breed of sires to be found in America has been distributed
among cattle raisers of Liberty county and vicinity for
cross-breeding with the native stock. The sires, brought
to Telogia, near here, are the production of cattle that
have won the grand championship over animals brought
in from other countries, and exhibited at the International
Live Stock Congress, of Chicago.
Now, in this section, mingling with native Florida cattle
are such specimens of stock as the Perinthian, Idolmere
and Eruthian. The former was the sire of fifteen bulls
purchased for Liberty county, winner of the International
Grand Championship of 1920. Idolmere was on the dame
side, an importation from Scotland, and international
grand champion of all breeds. Eruthian is a bull of great
worth, owned by the University of Tennessee. Some of
them are Blackbird breeding, a family of consistent cham-
pionship winners.
The animals were distributed from an old dipping vat,
used in making Liberty county free of the Texas fever
tick. It was through the operation of such a structure
that this section was made suitable for opening the state's
campaign to improve its cattle. Cattle owners, who drew
for the sires from a hat, and representatives of the State
Live Stock Sanitary Board participated in the distribu-
tion.
Addresses were made by Dr. J. J. Vara and Dr. J. V.
Knapp, of the board, the latter state veterinarian and J.
W. Wood, who assisted in the purchase recently from
prize herds of Tennessee. G. P. Wood, a cattle owner,
who went to Tennessee with members of the Board to buy
the animals, also spoke briefly, assuring the local cattle-
men that the sires were "pasture grown, and had not yet
gotten their growth." Dr. Vara advised them to allow the
stock to rustle for themselves in the open range, and how
to keep an eye upon them, "so as to give them their best
chance to make their greatest contribution to the beef
cattle industry of Florida."
Dr. Knapp declared that what was taking place in
Liberty county was what tick eradication really meant.
It is not the board's purpose, he said, to rid a section of
ticks and then move on, but to "stand by the people" in
getting started in the production of better beef cattle and
dairy herds.
"It was in consideration of your co-operation, your alert-
ness, and your deep interest in this matter, as well as
the natural advantages of the county that led the board
to select Liberty county as the first county in which the
breeding of better beef cattle should be fostered," the
state veterinarian said.
Efforts to raise Florida's cattle standard will not end in
Liberty county, the board officials predicted. Inquiries are
coming from other sections, and indications are that the
movement will be rather generally distributed shortly, they
said.

the prices again getting normal, interest has been revived
in the business and Pasco county holds an inviting and
promising future to those interested in hog raising.









16 Florida Review


FINDS COMBINATION FOR TRUCK FARMS

Poultry, Pears, Citrus and Bananas Good, Farmer Discovers
(Orlando Sentinel)
Poultry, avocado pears, oranges, grapefruit and bananas
constitute the profitable combination worked out success-
fully by Gail Dunlap of Conway on his 33-acre farm.
Of these several interesting industries the poultry take
most of his time and interest. His poultry farm of 3,000
chickens, more or less, all white leghorns, is one that
is attracting wide attention. Mr. Dunlap is just closing
up his year's work, or rather his fiscal year of 1926 is
coming to an end, and the figures he has to present are
enlightening as well of tremendous interest to all who are
interested in Floridian agricultural pursuits.
Here are the actual figures taken from Mr. Dunlap's
books on December 20, 1926: During the year he has
gathered 196,191 eggs or 16,349 dozen. These eggs placed
end to end would make a string for nearly eight miles, or
to be exact 7.74 miles.
Because of the care he gives his poultry and the condi-
tions under which they are raised, Mr. Dunlap has been
able to command a premium in the market. He, therefore,
has received an average of fifty-seven cents a dozen, and
a total of $9,298.96 for this year's egg crop. Added to this
he has sold more than $1,500 worth of fryers.
With an incubator capacity of more than 1,400 eggs for
each hatching, Mr. Dunlap hatches most of his chickens.
However, he finds it profitable to occasionally buy chicks.
His poultry yards are planted in banana trees in order
that the chickens may have shade and a certain amount
of roughage in their diet. The avocado pear trees also
furnish shade. The chickens, bananas and avocado pear
trees seems to be a combination that is successful, accord-
ing to Mr. Dunlap. The chicks are divided into a number
of good sized yards. Mr. Dunlap alternates the poultry
from one yard to another in order that he may cultivate
the ground. It is needless to say that the truck crops he
raised in these tracts following several months as a chicken
pen are highly profitable. One illustration will serve:
Three hundred pounds of potatoes were planted from which
Mr. Dunlap sold $500 worth of high-grade tubers. The
tract planted was approximately one-half acre.

FLORIDA SEEN AS GREATEST STATE IN THE
UNITED STATES

May Take 50 Years, Says S. A. L. Development Director
(Tampa Times)
Florida is destined to be the richest, most populous and
greatest state in the American union.
It may require 25 years, or 50, but nothing can stop its
onward march. It has all the resources, the location, every-
thing necessary for unmatched development.
This opinion was expressed today by C. S. Ucker, direc-
tor of development for the Seaboard Air Line railroad and
vice president of the Land Company of Florida, whose
territory embraces 6,000 miles in Alabama, Florida, Georgia,
the two Carolinas and Virginia.
Mr. Ucker, visiting here today, will leave for Savannah
tonight.
Progress Hasn't Lagged
"Everywhere, I have been asked 'when will development
begin in Florida,' or 'when did it stop?" Mr. Ucker said.
"As a matter of record, the development of the state has
never stopped. Florida, at this time, is merely continuing
her era of progress. It should be apparent to everyone
that only one thing happened in the state. Speculation
ended. Pyramiding was found unprofitable. Business grew


slack, for those who came to trade, planning to leave
Florida as quickly as these trades were consummated."
The advancement in Florida is not paralleled in any other
territory under his observation, Mr. Ucker stated.
Advanced at Fast Pace
"The state is going forward at a tremendous pace," he
said. "It is as solid as it ever has been. There is as much
building activity, and faith on the part of the real builders
is greater than ever before."
According to Mr. Ucker, the development department of
the Seaboard will make every effort to develop the terri-
tory adjacent to the new Seaboard lines being opened from
Fort Ogden to Naples, from Punta Rassa to La Belle, and
from West Palm Beach to Homestead, south of Miami.
The building of these roads involves an expenditure of
approximately $20,000,000.

WESTERN FARMERS BUY 10,000 ACRES NEAR
OKEECHOBEE

Four Hundred Families From Ohio, Wisconsin, Iowa, Com-
ing to 'Glades-Forty on Way Now to Start New Settle-
ment-Palm Beach County to Derive Benefit From Gigan-
tic Lake-Shore Plan.

(Palm Beach Post)
Okeechobee, Dec. 28.-Four hundred farmers of Ohio,
Wisconsin and Iowa have purchased 10,000 acres of land
north of this town and forty families now are reported en-
route here to start the settlement planned for the tract, it
was announced here today when clearing of the land was
started under the direction of an experienced agriculturist.
Other families will emigrate south as soon as the land
is made ready for cultivation, it was said.
Construction of six farm houses and a community hall
has been started and plans have been made for the sub-
irrigation of the tract on a co-operative basis. State high-
way number 29 and the Florida East Coast Railway pass
through the property.
Former owners of the property said that 70 per cent of
the new property owners had paid for their property, and
that the tract had been subdivided into farms of from 10 to
150 acres each. It is the purpose of the colonists to engage
in general farming and dairying.
W. J. Conners, Buffalo and Palm Beach capitalist and
pioneer developer of the Everglades, last night, upon being
informed of the settlement plans, characterized the move-
ment as a great step forward in the advancement of the
back country and one not only of import to that section
alone but to Palm Beach county and the entire East Coast
as well.
Mr. Conners has expended millions of dollars in Ever-
glades development, one of his principal achievements be-
ing the construction of the $2,000,000 Conners highway
leading from West Palm Beach to Okeechobee City and the
West Coast, and owns several thousand acres of 'Glades
land.
He said that he would co-operate in every way possible
with the new settlers who are beginning to pour into the
Everglades territory.

PROFITABLE FARMING
"How did you come out this year on the farm, Uncle
Josh?"
"Gosh, I made a pile. 1 happened to have the good luck
to get three cows, four hogs, and an old mule run over
by railroad trains, and about a dozen chickens killed by
them automobilious wagons. I cleared nigh about a thous-
and on 'em."




University of Florida Home Page
© 2004 - 2010 University of Florida George A. Smathers Libraries.
All rights reserved.

Acceptable Use, Copyright, and Disclaimer Statement
Last updated October 10, 2010 - - mvs