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Group Title: Florida review (Tallahassee, FL)
Title: Florida review
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Permanent Link: http://ufdc.ufl.edu/UF00049005/00014
 Material Information
Title: Florida review
Physical Description: 5 v. : ill. ; 31 cm.
Language: English
Creator: Florida -- Bureau of Immigration
Publisher: Bureau of Immigration, Dept. of Agriculture
Place of Publication: Tallahassee Fla
Publication Date: 1926-1930
Frequency: semimonthly
regular
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Subject: Agriculture -- Periodicals -- Florida   ( lcsh )
Industries -- Periodicals -- Florida   ( lcsh )
Genre: government publication (state, provincial, terriorial, dependent)   ( marcgt )
periodical   ( marcgt )
 Notes
Dates or Sequential Designation: Vol. 1, no. 1 (June 7, 1926)-v. 5, no. 9 (Oct. 20, 1930).
Funding: Florida Historical Agriculture and Rural Life
 Record Information
Bibliographic ID: UF00049005
Volume ID: VID00014
Source Institution: Marston Science Library, George A. Smathers Libraries, University of Florida
Holding Location: Florida Agricultural Experiment Station, Florida Cooperative Extension Service, Florida Department of Agriculture and Consumer Services, and the Engineering and Industrial Experiment Station; Institute for Food and Agricultural Services (IFAS), University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: aleph - 001744570
oclc - 01279992
notis - AJF7332
lccn - sn 00229569

Table of Contents
    Crop diversification
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Full Text







1l1orta 3arbt

PUBLISHED SEMI-MONTHLY BY "
BUREAU OF IMMIGRATION, DEPARTMENT OF AGRICULTRE---
TALLAHASSEE, FLORIDA


December, 20, 1926


No. 14


Crop Diversification


When will farmers learn that CROP DIVERSIFI-
CATION is their best insurance against poverty?
Just now we are witnessing the pathetic situation
brought about by low-priced cotton. All over the
Southern States we hear the cry of distress. The
situation is indeed most pathetic. Millions of fami-
lies, who toiled all spring and summer and looked
ahead with hopeful eyes to profitable prices, have
met with crushing and bitter disappointment. All
their trust was placed upon a single source of in-
come; they staked all upon ONE CROP-and lost.
In their faith and enthusiasm they forsook all else
and produced an 18,000,000-bale crop of cotton,
which was about 5,000,000 bales more than the world
needed; and down came the price-down below the
cost of production, below the cost of labor itself,
and below the standard of decent living. Fertilizer
bills, bills for food and feed, notes at the bank, doc-
tor bills, the preacher's salary, new clothes promised
the wife and children-all these had to go, for cotton
which should have brought 25 cents a pound sold
for less than 10 cents a pound.
Again and again and again have we seen the South
bowed down under this same back-breaking load,
"too much cotton." Time and time again we have
seen the corn grower, the wheat grower, the hog
raiser, the vegetable producer, the tobacco grower
and the fruit man suffer the same misfortune. Al-
ways it has been the "bumper crop," the "record
yield," which has brought the farmer his smallest
net return. The surest, most certain way for the
American farmer to commit economic suicide is to
continue to grow "bumper crops." As often as he
does it, just that often will he be "bumped" by ad-
verse market conditions.
Two plans of relief for this condition suggest
themselves.
One is through better salesmanship, which implies
the co-operative marketing of all farm products.
This is a matter of very vital importance to all farm-
ers, which is today receiving the "careful considera-
tion" of our President, our Congress, our farm lead-
ers and many of our captains of industry. (We ex-
pect to devote an issue of the Review to this question
sometime in the future.)
The other plan of relief hinges upon the word


"DIVERSIFICATION." This, to our mind, has al-
ways been the program and practice of the safe and
sane farmer-the man who weathered the storms of
panicky markets and kept out of bankruptcy.
And today, who is the only cotton farmer in Dixie-
land who wears a satisfied smile? He is the man
who DIVERSIFIED HIS CROPS; who refused to
carry all his eggs in one basket. He may not have
grown as much cotton as his neighbor, but he grew
a lot of things which his neighbor did not grow.
He grew feed for his work stock; he grew corn
and peanuts, and soy beans for his hogs. He will
not have to buy bacon and lard, hd will have ham
and sausage and spare-rib and he probably sold
some hogs on a good market at 10 cents a pound-
a profitable price.
He grew chickens, built a house for them, grew
part of their feed, sowed winter green crops for
them, and now his pullets are laying plenty of eggs
for the family and some for the market at 50 cents
per dozen.
He kept a good cow, provided pasture for her,
grew feed to winter her, and his children today have
milk and butter. That's half a living for any family.
This safe and sane farmer also took time to have
a good garden. In it he grew every vegetable needed
by his family, and is still feasting on fresh things
daily.
If he had waste land and lived in tick-free terri-
tory, this same farmer had a bunch of good, well-
bred steers grazing through the summer, making
beef which brought him in some extra profit. Thus,
with his cow, his sow, his hens, his orchard, his gar-
den, his steers and his sheep, the safe and sane
farmer finds himself fortified against the evil day
of low-priced cotton.
The same logic will apply to every farmer every-
where. Not only does the cotton farmer need to
know the value of DIVERSIFICATION, but this is
true of the potato grower, the celery grower, the
strawberry grower, the orange grower and all the
rest here in Florida.
Floridians CAN DIVERSIFY more readily and
successfully than farmers in most any other state.
It is astonishing to realize the number of products


Vol. 1


-~-------~--










2 Florida Review


which our soil and climate will produce. At the
recent Gainesville Fair no less than fifty different
products were on exhibit, grown from one man's
farm. At Marion County Fair, we saw more than
ninety products from a single farm. With such a
variety, properly grown and judiciously marketed,
Florida farmers can largely avoid the gamble which
attaches to growing only one crop.
He who carries all his eggs in one basket runs a
great risk. Should he "stumble" or the market
"tumble," woe unto him who hath but one basket.


TOBACCO

(High Springs Telegraph)
The following are some of the amounts obtained by grow-
ers in this district; every grower is not included in the list
as they did not submit the acreage and returns; however,
by far the largest majority of those growing tobacco dur-


ing 1926 are included.

Name Acre
R. L. Lane 4
R. J. Davis 4
A. C. Witt 12
I. L. Blanton 25
A. C. Fowler 4
J. E. Haynesworth 4
G. L. Churchwell 4
J. R. Lites 4
A. K. Allegood 4
The establishment


Pounds
4,460
3,368
1,070
19,650
4,300
3,600
4,251
3,872
3,925


Gross
Amount
$1,672.28
2,958.03
3,750.45
6,675.95
1,543.45
1,078.50
1,476.50
1,521.30
1,256.45


Av. per
Acre
$418.07
369.82
312.53
275.50
380.61
269.62
369.12
380.82
314.11


of tobacco as a money crop is only


a matter of time in this locality. Net returns, period of
cultivation, labor costs and many other factors have been
tested and proven beyond doubt. Therefore it would seem
that the future of the section is assured, providing farm-
ers are willing to accept the opinion of bright leaf tobacco
growers.

LARGE ACREAGE IN CULTIVATION

Suwannee County Chamber Makes Survey of Conditions
on Farms

(DeLand Sun)
Live Oak, Nov. 17.-After a careful survey made by the
agricultural committee of the Suwannee County Chamber
of Commerce reaching every settlement and community
in the county, Secretary C. W. Williams of the county or-
ganization states that there will be close to 50,000 acres
in cultivation during the next planting season. This will
be about a 20 per cent increase over last season.
Many farms which have not been cultivated for any pur-
pose during the last 'few years will again be counted
among the active and producing ones of the county. The
unusual influx of new tillers of the soil and their families
who are locating in every section of the county, will raise
tobacco, cotton, corn, peanuts, potatoes and hogs, together
with a large acreage of rye, oats, peas and beans. Hundreds
of acres of peavine hay were raised last season without
the use of fertilizer, providing inexpensive feed for live-
stock.
The county chamber of commerce is keeping in close
touch with the old and new farmers, and is counseling
with them concerning their diversified crops, which they


SUWANNEE COUNTY MELONS FINEST ON
THE MARKET

(Bradford Herald)
"According to the records and report of our New York
sales agency the finest carload of watermelons bringing
a premium above all shipments handled by us, came from
Suwannee county, and this premium carload was loaded
by your own Mr. E. A. Burdick of the Rixford community,"
said R. E. Parrish, of Adell, Ga., treasurer of the South-
west Georgia Watermelon Growers Association (also known
as the "Sowega") in the course of a speech before a meet-
ing of Suwannee county watermelon growers Tuesday
afternoon.
In view of the fact that "Sowega" melons are generally
recognized to be the finest, best-graded melons in all mar-
kets, this means that Suwannee county melons are the
finest in the nation.
Other speakers were J. M. Cannon, of Moultrie, Ga.,
president; E. A. Burdick, of near Live Oak, Fla., vice presi-
dent, and J. J. Parrish, of Adell, Ga., secretary and general
manager of the Association, Dr. A. P. Abbott, who joined
the Association on that day also made a talk.
Following the various talks, quite a number of melon
growers who had so far been "on the outside looking in"
Joined the Association and signed growers' contracts. Many
more growers are expected to join before the season opens,
as the benefits of the Association are so apparent that no
farmer who looks into the matter can well stay out.
Important points brought out by the various speakers
were:
1. Few counties in the nation have so much land suitable
to the growing of finest melons; and the same soil suitable
to melons is also good for bright leaf tobacco.
2. Facts and figures were given by every speaker show-
ing that the members of the "Sowega" got higher average
prices than non-members.
3. Due to unusual weather conditions, the North Florida
crop was late last season, but under normal conditions our
watermelons get on the market very early and receive top
prices, though not from truck buyer-speculators.
4. The "Sowega" has a fertilizer department through
which members can order fertilizer at great savings, espe-
cially when ordered co-operatively.
5. Each local association is entitled to a member on the
board of directors who select or discharge the manager
and other officers, and otherwise have full supervision over
the affairs of the Association.
6. Contracts are for five years but can be cancelled by
the grower during January of each year.


will plant next season. A drive which now is on for the
purpose of getting the agriculturists to plant big stem
Jersey sweets the coming season, has so far yielded in
the neighborhood of 450 acres.
It is the intention to offer this type of potato to the
northern markets in carload lots early enough next year.
to secure first shipment prices. Bermuda onions also are
much in favor with Suwannee farmers, who claim that
the land is perfect for their culture. One Suwannee farmer
secured $266 for one-quarter acre of Bermuda onions last
season, and has planned to raise at least five acres next
season.









Florida Review 3


floriba Rebiet

Published Semi-Monthly by
Bureau of Immigration, Department of Agriculture
Tallahassee, Florida

Nathan Mayo................ Commissioner of Agriculture
T. J. Brooks..................Director Bureau of Immigration
Phil S. Taylor...................................................Advertising Editor
Entered as second-class matter, June 25, 1926, at the Post Office
at Tallahassee, Fla., under the Act of June 6, 1920.
Will be mailed free to anyone upon request.

Vol. 1 December 20, 1926 No. 14

FERNERIES REAP HIGH PROFITS IF ATTEN-
TION GIVEN

Harlie Turner Says Industry Demands Much Time and
Effort

(DeLand Sun)
Ferneries, of which there are many around the Emporia
and Pierson sections, demand as much attention as any
other product created by the soil, according to Harlie
Turner of Emporia, head of the Mohawk Ferneries.
While Mr. Turner is enthusiastic over the possibilities
of the industry, he is not unmindful of the fact that work,
and much of it, is necessary if profits are to accrue from
the growing.
The Turner family in Emporia has a large acreage of
ferns, which are shipped to markets of Chicago, New York
and other cities in the North and East. The fern industry
has not yet determined the value of co-operative marketing,
but is able to gain marketing information from the Florists'
Review, a publication devoted to the flower trade.
The Harlie Turner ferneries are located on an ideal site
at Lake Hester. They are about two years old, and have
been producing profits since they were six months old,
Mr. Turner stated.
"Ferns are like oranges or any other agricultural or
horticultural development," stated Mr. Turner. "You must
watch them carefully, and work among them as is done in
the orange groves."
Many fern growers, probably those who are interested
in a small way, do not grade their ferns, Mr. Turner stated,
and therefore the prices which are paid in the Northern
markets are not as attractive as those paid for the graded
variety.
The industry has developed wonderfully in the Emporia
and Pierson sections, and has attracted nationwide atten-
tion.

IS THERE A SANTA CLAUS?

(From the New York Sun of years ago.)
We take pleasure in answering at once and thus promi-
nently the communication below, expressing at the same
time our gratification that its faithful author is numbered
among the friends of the Sun:
"Dear Editor-I am eight years old.
"Some of my little friends say there is no Santa Claus.
"Papa says, 'If you see it in the Sun it's so.'
"Please tell me the truth, is there a Santa Claus?
"VIRGINIA O'HANLON, 115 West Ninety-fifth Street."
Virginia, your little friends are wrong. They have been
affected by the skepticism of a skeptical age. They do
not believe except they see. They think that nothing can


be which is not comprehensible by their minds. All minds,
Virginia, whether they be men's or children's, are little.
In this great universe of ours man is a mere insect, an ant
in his intellect, as compared with the boundless world
about him, as measured by the intelligence capable of
grasping the whole of truth and knowledge.
Yes, Virginia, there is a Santa Claus. He exists as cer-
tainly as love and generosity and devotion exist, and you
know that they abound and give your life its highest beauty
and joy. Alas! How dreary would be the world if there
were no Santa Claus! It would be as dreary as if there
were no Virginias. There would be no childlike faith then,
no poetry, no romance to make tolerable this existence.
We should have no enjoyment except in sense and sight.
The eternal light with which childhood fills the world
would be extinguished.
Not believe in Santa Claus! You might as well not be-
lieve in fairies! You might get your papa to hire men to
watch all the chimneys on Christmas eve to catch Santa
Claus, but even if they did not see Santa Claus coming
down, what would that prove? Nobody sees Santa Claus,
but that is no sign that there is no Santa Claus. The
most real things in the world are those that neither chil-
dren nor men can see. Did you ever see fairies dancing
on the lawn? Of course not, but that's no proof that they
are not there. Nobody can conceive or imagine all the
wonders there are unseen and unseeable in the world.
You may tear apart the baby's rattle and see what makes
the noise inside, but there is a veil covering the unseen
world, which not the strongest man nor even the united
strength of all the strongest men that ever lived, could
tear apart. Only faith, fancy, poetry, love, romance can
push aside that curtain and view the picture of the supernal
beauty and glory beyond. Is it all real? Ah, Virginia, in
this world there is nothing else real and abiding.
No Santa Claus! Thank God! He lives and He lives
forever. A thousand years from now, Virginia, nay, ten
times ten thousand years from now, He will continue to
make glad the heart of childhood.

SANFORD HAS EXPERIMENTAL TRUCK
STATION
Leased by Government and Work Is Performed by Agrents
(Florida Times-Union)
Sanford, Nov. 24.-Practically every farmer in Seminole
county knows of, and takes advantage of, the experiments
conducted on the governmental truck farm at Rand's Sid-
ing, in the western city limits of Sanford.
A five-acre plot of ground, the property of the Sanford-
Oviedo Truck Growers Association, has been under lease
by the government for several years and provides the
experimental ground for the important work performed by
the agents of the Department of Agriculture.
At present four acres of land is planted to lettuce and
about one acre to celery. The latter is to be used in the
experiments of the pathologist and the lettuce in fertilizer
experimental work.
On the latter has been spread sixty-nine different varie-
ties of fertilizer. Every combination known to the grower
of this and other sections is being used. On some rows,
an average of five tons of fertilizer to the acre has been
spread.
In small cages along the western edge of the five-acre
plot a number of lettuce plants are being watched by D. E.
Doolittle of the United States Department of Agriculture.
Dr. Doolittle is engaged in the study of mosaic plant dis-
eases.
In other cages are housed celery plants which have been










4 Florida Review


infected with various diseases common to the plant and
upon which A. C. Foster, government pathologist, is
working.
Hundreds of experiments are carried on annually at the
station and the farmers of this section successfully fought
for its retention when Washington intimated a short time
ago that it might possibly be moved elsewhere.

FLORIDA POSSIBILITIES

(Palm Beach Post)
The bureau of immigration of the state department of
agriculture for Florida recites officially that the soils of
Florida produce more than 80 crops which are handled
commercially.
There are more than 200 kinds of fruits, nuts and crops
grown in the state, while there are millions of acres of soil
untouched which is the same in character as that which
produces crops handled commercially, or which grows more
than 100 varieties of crops which as yet have not been
produced in quantities sufficient to cause an extended
market for them.
Florida fruits alone bring a return of more than 22 mil-
lion dollars; 15 million represents field crops; truck, 11
million; root crops, four; miscellaneous, two and a half
million; live stock, marketed, three and a half million;
poultry and eggs, seven and a half million; and milk and
butter, seven million. Beyond this, Florida waters yield
annually 20 million dollars in fish; her forests produce 40
million in lumber; phosphates yield 20 millions.
This showing of what can be done on Florida soil is suffi-
cient to convince. There should be little hesitancy on the
part of the man wishing to take up farming in any of
its special phases, or in general, to settle on any of that
vast quantity of land lying idle in this state. That the
agriculturists of the state have been successful is shown
by considering yields with acreage, as well as by the fact
that lands under cultivation in Florida in the last five
years have increased in value 80 per cent. Since 1920,
however, there has been a great decrease in the value
of agricultural lands all over the United States.
The farm owners of the north and west are slow to leave
their farms to acquire others in a region far removed.
But there are countless thousands of men who rent farms
who are good enough farmers to return a profit from their
efforts to all concerned. The Florida situation should be
attractive to tlem in raw land prices, in what can be pro-
duced, in growing crops throughout the year in climatic
and health surroundings always ideal.

CUCUMBERS YIELD LARGE PROFITS TO DE-
SOTO FARMERS

(Tampa Tribune)
Arcadia, Nov. 24.-(Tribune News Service.)-W. P.
Tucker, DeSoto county farmer, has made a good profit on
six acres of cucumbers in less than 60 days. Mr. Tucker,
who is a citrus grower and little acquainted with trucking,
planted his cucumbers two months ago. He already has
doubled his money on the crop, making a clear profit of $4
a crate. Mr. Tucker lives a mile east of here, and although
he has more than doubled his money on the six acres, the
best part of the season is yet to come.
Rob Hollingsworth also has made a success with cucum-
bers on his farm six miles west of here near Bunker Land-
ing. From his two-acre patch he has marketed $600 worth
of cucumbers and more are to be sold.
There are hundreds of acres of just as good land in this
immediate section, lying idle because there are not enough
farmers to-cultivate it.


FLORIDA COMING INTO HER OWN

(Fort Myers Press)
We wonder how many people realize the genuine prog-
ress that Florida is making, and the many good things
that are coming her way. For instance, growers in and
round about Pensacola are preparing to plant Irish pota-
toes on a large scale, and to erect a cold storage plant in
which to care for their seed potatoes for another crop.
This will probably revolutionize the potato growing in-
dustry in the state in another year or two. West Florida
also promises that before so very long, they will be raising
fine cattle, hogs and poultry sufficient to supply a' large
portion of the state.
It is also significant that two world champion cows from
South Carolina are being exhibited at the state fair at
Jacksonville. They will probably receive $10,000 in pre-
miums at Jacksonille, and they will also show Florida
what the south can do in the way of raising fine cows
under proper conditions. Their exhibition may mean that
Florida will hasten the matter of becoming tick free, and
will in a few years, run South Carolina a merry race in
the raising of fine cattle.
There is more than appears at a glance in the announce-
ment that a new air mail route between New York and
Atlanta with connection with Miami will soon be in oper-
ration. It would not be amiss for Fort Myers and other
Florida cities to see to it that they have sufficient and
convenient landing fields for the future-the near future.
Jacksonville people have signed a contract for a big tex-
tile factory, and expect the establishment of a mill city
shortly. As no land will be for sale excepting for the
housing of employes, this cannot be called a realty selling
proposition.
Building, growing of crops, new railways building, utili-
ty plants building, packing house being opened, roads being
paved-and the entire state of Florida is working and
looking forward to one of the biggest seasons in history
according to government reports from every part of the
state. All of this industry gives the lie to reports that
the state of Florida is suffering from the reaction of either
the slump in the realty boom or the storms of the summer
months. Florida will never have a set back that will
paralyze the state again-not even a big freeze. There
are too many industries, too many diversified crops and
business projects.

YES, THEY'RE COMING TO FLORIDA

(Times-Union)
Yes, they're coming to Florida, and in such numbers,
even thus early in the current season, that if the local
newspapers attempted to publish the names of those ar-
riving daily in this city and state there would be little, if
any, room for other news. But if the newspapers did re-
port the arrival of all the guests now entering Florida
there might be envious charges that "Florida is blowing
its own horn," or that it "is talking through its hat."
Therefore, it is a genuine pleasure to let the "blowing" and
the "talking" be done by newspapers outside of Florida,
as the Atlanta Constitution, for instance. One day last
week the Constitution carried the following editorial, un-
der the caption: "Rush to the South:"
The arrival in Atlanta Wednesday of a party of 175
Michigan bankers, business and professional men, who
are touring the Southeast with the West Coast of Flo-
rida the objective, emphasizes the fact that the rush
to this section of the South has already begun. The
motor travel into Georgia and Florida from the North









Florida Review 5


and Middle West is even now, before the regular Flo-
rida season opens, enormously large, and perhaps
never exceeded before at this season except during
the mad stampede to Florida in the fall of 1924.
In the metropolitan newspapers of New York this
week the railroads and steamship lines are using im-
mense display spaces to advise of the opening in a
few days, the regular winter services.
The Seaboard Air Line, to illustrate, will operate
two "Orange Blossom" special trains out of New
York daily, one to the East Coast and the other to the
West Coast, beginning December 6. This is one addi-
tional to last season. It further announces that it will
begin its first through service over the Miami exten-
sion on January 7, and over the Fort Myers and Naples
extension on the same date.
The Illinois Manufacturers' Association, with head-
quarters in Chicago, has just announced a special train
tour by hundreds of their members, beginning January
8, into Tennessee, Georgia, Florida and thence return-
ing through the Piedmont and mountain sections of
North Carolina. This party will reach Atlanta on or
about January 10.
It is significant that in the published announcement
this proposed trip through the South is declared "in
recognition of the growing power of the South in busi-
ness"-not merely "growing importance" but "grow-
ing power."
And thus it is. The eyes of the nation are on the
South, and notably on the Southeast.
Now, having granted the privilege of the editorial floor
to the Atlanta Constitution, the regular order of business
will be taken up, which is to urge Florida people without
a single exception to be courteous, extremely courteous,
to these, the state's, guests, and to tens of thousands ad-
ditional, and to supply them with only the most truthful
information, if they ask to be thus supplied, and extend
to them, without stint and "without hope of reward,"
every possible form of hospitality. In these things "the
eyes of the nation are on the South," quite as fixedly and
as expectantly as in matters of Florida resources, and pos-
sibilities for living here, well and prosperingly.


COMPETITION FOR FLORIDA

(Plant City Courier)
Florida vegetable growers are going against stiff competi-
tion in the markets of the nation, according to the Florida
State Marketing Bureau. In releasing their products to the
trade, they are not doing so with a freedom from other
offerings.
There are many, oftentimes twice as many, of land pro-
ducts being placed for sale from other growing sections of
the nation.
.Says the bureau:
"Florida's average acreage of 6,074 acres of cabbage
must go to market in competition with 19,334 acres from
other states. The average acreage of 2,364 acres of Florida
celery is sold in competition with 4,942 acres from Cali-
fornia. The 7,146 acres of cucumbers must be marketed
at the same time that 6,948 acres of cucumbers from
other states are seeking a market.
"The 3,134 acres of lettuce grown in Florida have the
keenest kind of competition from more than three times
as many acres in other states. The 7,657 acres of snap
beans must go to market at the same time that 10,673 acres
are being shipped from competitive areas in other states.
"There are 5,492 acres of green peas in competitive areas


FLORIDA FRUIT MEN APPROVE NEW GRADES

Club in Favor of Federal Method of Marking Citrus.

(Palm Beach Post)
Orlando, Nov. 27.-(By the Associated Press.)-The Fruit-
man's club, comprising eighty per cent of the citrus shippers
of the state, at a meeting here last night went on record
as approving the new government method of grading fruit,
it was learned today. The club members also agreed to
recommend the adoption of this method to all members not
present at the meeting.
The old method of grading citrus fruit in Florida, V. W.
Newton, president of the club, pointed out, each grade was
to be graded into brights, golden and russets, and in some
instances, fancy brights.
"Where there are two grades going through a packing
house," said Mr. Newton, "it means that there are six and
sometimes seven lines of fruit going out daily.
"This not only makes it very confusing to both operators
of packing houses and buyers but it also adds additional
expense in way of telegrams and auctions.
The new method, which several of the operators have
tried out, reporting satisfactory results, is outlined as
follows:
"First grade fruit: Brights and golden will be graded
together and marked US Number 1. Russets under the
first grade will be marked US Number 1, Russets.
Second grade fruit: Brights, golden and russets will be
graded together and marked US choice."
The club went on record favoring to curtail citrus ship-
ments for the next few days, inasmuch as the state law
affecting shipment of fruit expired today. "The club mem-
bers," Mr. Newton said, "feel that many shippers and in-
dividuals are liable to flood the market with fruit this
next week and for that reason they decided to curtail their
shipments."


seeking a market at the same time our 2,557 acres are being
harvested.
"From February to May, 27,517 acres of Irish potatoes
are going on the market at the same time we are selling
18,913 acres in Florida. And in June, 71,010 acres more
compete with us.
"Our 21,433 acres of tomatoes offered to the trade from
December to June compete with 10,576 acres in other states.
"Our strawberries compete with ten times as many acres
elsewhere, and our watermelons with an acreage three times
as great as ours. And other states will sell twenty-five
times as many cantaloupes as we do at the same time we
are marketing ours. As Florida only produces one-fourth
of the citrus fruit of the world, our competition in the
market is very strong. With steamships plying to and fro
like shuttles, laden with produce from every continent and
the isles of the sea, and railroads, truck lines, and water
transportation available in all competitive areas, Florida
has no monopoly of trade, but with equality of grade and
proper distribution of products, we have an equal chance
with any section anywhere."
That is all right. Competition is called the life of trade.
Let's make it even more lively. Acreage of such products
is going up almost monthly in the state, and we will soon
be sending an equal volume away. Then these other areas
will be competing with us.
In volume, that is. But there is no reason why any sort
of competition should be brooked as to quality. We have
the sunshine, and the ability to turn out crops superior to
all others. Let's do it!
Show some real competition!









6 Florida Review


HOW THE SEABOARD AIR LINE WILL TAKE
CARE OF THE TOURIST
(By G. Z. PHILLIPS, A. P. T. M.)
The Seabaord Air Line Railway in line with its well
known policy to leave nothing undone to promote the wel-
fare of Florida, and give the tourists coming to Florida
the very best possible service, will arrange early in Decem-
ber to make many improvements in its service and estab-
lish some of its famous winter trains. The outstanding
feature of the Seaboard Air Line service, effective with
the December 5th change, will be the re-establishment of
the Orange Blossom Special. Account the wide popularity
of the Orange Blossom Special last season, and the large
demand for space on this train, it has been determined to
operate two sections of the Orange Blossom Special, one
section from New York to the East Coast, and one section
from New York to e West Coast.
The Orange Blossom Specials will leave New York on
their first trip December 5th at 9:30 a. m. The East Coast
section of the Orange Blossom Special will leave New York
at 9:30 a. m., operate via West Savannah and Gross Cut
Off, arriving West Palm Beach 8:30 p. m., day following
departure from New York.
West Coast section of the Orange Blossom Special will
also operate via the West Savannah and Gross Cut Off,
leaving New York at 9:30 a. m., arriving Tampa 5:30 p. m.,
Clearwater 6:53 p. m.; Belleair 7:00 p. m.; St. Peters-
burg 7:40 p. m. Direct connections will be made at Plant
City, in both directions, with fast train handling parlor
car and dining car, arriving Palmetto 6:43 p. m., Braden-
ton 6:58 p. m. and Sarasota 7:55 p. m. Direct Bus connec-
tions will be made at Sarasota for Venice.
Effective southbound January 9th, and northbound Jan-
uary 10th, direct connections both directions, at Plant City,
will be made between the Orange Blossom Special and a
fast train handling parlor car and dining car between
Plant City and Ft. Myers over the new line of the Sea-
board Air Line.
Returning the same splendid one night out service will
be accorded northbound passengers.
The East Coast Orange Blossom Special leaving West
Palm Beach at 10:55 a. m., arrives in Washington 4:25
p. m., New York 9:55 p. m. following night.
On January 9th, the first Orange Blossom Special (East
Coast) will leave Miami via the new line of the Seaboard
Air LAne.
The Orange Blossom Special (West Coast), will leave St.
Petersburg, returning at 9:15 a. m., Belleair 9:57 a. m.;
Clearwater, 10:04 a. m.; Tampa, 11:25 a. m.; Jacksonville,
5:25 p. m. arriving Washington 1:50 p. m. and New York
7:45 p. m. Northbound train leaves Ft. Myers 7:30 a. m.
and Arcadia 9:30 a. m. Northbound train from Sarasota
connecting with the Orange Blossom Special will leave
Sarasota 9:00 a. m., Bradenton 9:32 a. m. and Palmetto
9:59 a. m.
The Orange Blossom (West Coast), arriving Washington
1:50 p. m. will make good connections with the "Montrealer,"
a through train to Montreal, leaving Washington 2:30 p. m.,
arriving Montreal 8:05 a. m.; Ottawa 11:55 a. m.
and Quebec 2:30 p. m.. If passengers enroute to Canada
desire to go via New York, they can arrive in New York
7:45 p. m., leave New York 9:45 p. m., arriving Montreal
7:50 a. m.; Ottawa 12:20 noon, and Quebec 2:00 p. m.
The same high class equipment, consisting of Club-library
cars, with barber, valet and bath; also observation car with
ladies' lounge, shower bath, maid, manicurist, and the very
latest type of drawingroom, compartment and section sleep-
ing cars, will be operated on both the Orange Blossom
Specials. The equipment for these trains is new and de-
signed especially for these trains.


The Seaboard Air Line Railway also has In operation at
the present time, the "All Florida Special" leaving St.
Petersburg 10:30 a. m.; Belleair 11:00 a. m.; Clearwater
11:15 a. m.; Tampa 1:00 p. m.; Plant City 1:45 p. m.;
Wildwood 3:45 p. m.; Ocala 4:30 p. m.; Jacksonville 8:40
p. m. (to be changed to leave Jacksonville 8:20 p. m. on
December 5th), arriving Washington 6:50 p. m., New York
5:45 a. m., Pittsburgh 7:40 a. m., Akron, Ohio 9:00 a. m.,
Cleveland 8:50 a. m., Buffalo 11:35 a. m., Erie 9:40 a. m.
and Boston 8,:01 a. m. This splendid train will handle
through sleeping cars from West Palm Beach and Ridge
Section, St. Petersburg, Tampa and Jacksonville to New
York, Boston, Pittsburgh, Buffalo, Akron, Cleveland and
Erie.
The Florida Carolina Special, one of the most popular
all year trains of the Seaboard Air Line will leave St.
Petersburg at 9:00 p. m., Tampa 11:35 p. m., Sarasota 8:25
p. m., Bradenton 8:56 p. m., Palmetto 9:23 p. m., South
Boca Grande 12:20 noon, Boca Grande 12:30 noon, Naples
3:10 p. m., Ft Myers 5:10 p. m., Jacksonville 8:00 a. m.,
arriving Savannah 12 noon, Columbia 4:50 p. m., Camden
5:15 p. m., Southern Pines 8:16 p. m., (for Pinehurst),
Washington 6:50 a. m., Baltimore 8:18 a. m., Philadelphia
10:23 a. m. and New York 12:30 noon. This train will also
handle sleepers from West Palm Beach, leaving that point
8:15 p. m. (from Miami January 9th.)
The beautiful Scenic Highlands of Central Florida through
which the double daily service of Seaboard's Cross State
service operates will be well taken care of with inbound
and outbound service of the Orange Blossonm Special (East
Coast) and the Seaboard Florida Limited, as well as two
other daily trains to and from New York. It has been well
said that transportation to and from Florida is not complete
until the Orange Blossom Special is inaugurated.
The Suwanee River Special which on account of its popu-
larity, has become an all year train, will continue to
operate on a fine convenient schedule from St. Petersburg,
Belleair, Clearwater, Tampa, Venice, Sarasota, Bradenton,
and Palmetto, handling through sleepers to Atlanta, Chat-
tanooga, Cincinnati, Cleveland, Detroit, Toledo, Columbus,
Indianapolis. Chicago, Birmingham, Memphis, Kansas City
and Denver. Connections at Plant City will be made with
the Suwanee River Special from Naples, Ft. Myers, Boca
Grande and Arcadia.
Beginning December 6th, train service will be established
between Waldo and Tampa, via Gainesville, Dunnellon,
Inverness and Brooksville. Connections will be made south-
bound and northbound with main line trains at Waldo.
Passengers may leave Jacksonville 9:00 a. m., arriving
Gainesville 12:05 noon, Dunnellon 2:15 p. m., North Inver-
ness 3:45 p. m., Brooksville 4:40 p. m., arriving Tampa
6:45 p. m., with connections at Archer for Cedar Key, arriv-
ing Cedar Key 4:10 p. m. Northbound, passengers will
leave Tampa 7:45 a. m., Brooksville 9:50 a. m., North
Inverness 10:45 a. m., Dunnellon 11:35 a. m., Gainesville
2:22 p. m., arriving Jacksonville 5:30 p. m. With connec-
tions from Cedar Key leaving Cedar Key 10:00 a. m.
With the opening of the Seaboard Air Line extensions to
Ft. Myers and Naples on the West Coast and to Miami
on the East Coast, the Seaboard Air Line will be in position
to serve all points in Florida.
The New Orleans Florida Limited, operating between
Jacksonville and New Orleans and handling the only
through car between the Atlantic and Pacific coasts, is
giving the quickest and most convenient schedule between
Jacksonville and Los Angeles and San Francisco. It is
handled in connection with the L. & N. R. R. and the
Southern Pacific Lines. The through sleeper on the New
Orleans-Florida Limited between Jacksonville and Los









Florida Review 7


Angeles is handled on the well known Sunset Limited of
the Southern Pacific, west of New Orleans.
In addition to the above wonderful service the Seaboard
Air Line will re-establish for their winter service, the Sea-
hoard Florida Limited, one serving the East Coast and one
serving the West Coast, and information will be given the
public and all concerned in regard to these splendid trains
a little later.

REFORESTING POLICY IS URGED FOR FLO-
RIDA'S TREELESS LAND
Absence of Program Result in Loss, Says Hawkins.
(Tampa Times)
Plant City, Nov. 25.-Lack of a definite reforestation
policy and absence of any attention to our forests will in
time result in great loss to Florida, in opinion of M. W.
Hkwkins, Hopewell road.
Mr. Hawkins is a native Floridian, born and reared in
the community in which he still lives and operates a 50-
acre farm. He has seen first-hand the growth from a few
scattered dwellings to one of the most flourishing farming
communities in America. That is the Hopewell district of
today.
Speaking of our forests, Mr. Hawkins said:
"There are, generally speaking, two types of land in the
Plant City section. There are acres and acres of the finest
truck and grove land still unscratched. Then there are
acres of land of lesser soil value impractical for farm crops,
but quite capable of sustaining timber. In many places the
timber has been cut from such tracts and no efforts at
reforestation have been made. The result is that land is
left in a state of absolute worthlessness, when it could be
producing commercially valuable crops of timber.
Treeless Land Deteriorates
"The damage does not stop here. Tracts of land left
treeless and uncultivated deteriorate in soil value, and thus
the candle is burnt at both ends.
"It might be argued that the growth of the tree natural
to this type of land would take a long time apd thus the
scheme would not look financially promising. The answer
to this is that sound economic policies are not always get-
rich-quick schemes. Henry Ford considers it good business
to reforest his timber lands as he cuts the timber.
"But better still, why not strive for a fast growing
tree to put on lands not suitable for farming? California
has done it-with the eucalyptus tree-a species of tree
that grows as well in Florida. In California the eucalyptus
tree is grown for a commercial purpose namely for rail-
road cross-ties and for the poles used in telegraph and
telephone lines. This kind of tree is unusually fast in
growth. Seven years from seed planting the tree is large
enough to make three cross-ties. If cut then and two more
sprigs front the stump left in seven years the tree will
produce seven ties.
"This tree can be and is grown in Florida. Its growth
on depleted timber areas would be one way to put to work
the idle land that in its present condition is of but nega-
tive value."
Mr. Hawkins expressed himself in favor of enforcing the
fence law. Especially in the thickly populated communities
animals at large are a pest, he stated.
Of his 50-acre farm, Mr. Hawkins has 30 under cultiva-
tion, of which about 10 is in grove. Another four acres
are under strawberries, which with beans and tomatoes
make his best crops.
With 25 years' experience in farming in the Hopewell
district, Mr. Hawkins is of the opinion that 10 acres of
truck land is enough for any man to take care of and farm
properly and get maximum return for his efforts.


JAPANESE PERSIMMON PROVES PROFIT-
ABLE AS GROWN IN STATE

FRUIT GAINS FAVOR ON NORTHERN MARKETS
IN WINTER

Each Tree Returns Crop Valued at $10 and 182 Trees are
Set to the Acre

(Tampa Tribune)
BY CARL H. RERICK
The Japanese persimmon is a semi-tropical fruit that is
grown for the family table and home market in Pasco
county. As people learn to eat this lovely and delicious
fruit it grows in popularity, and especially among those
who want a fruit that is free from acid.
It has been found in exclusive fruit stores in northern
cities for many years, but of late its sale has extended,
and as it is a good shipper and brings a good price, it
presents an inviting opportunity to the fruit grower.
The writer was a recent visitor at the home of Mr. and
Mrs. E. Wanselow, on the shore of the Hillsborough river
ir Crystal Springs. Mr. Wanselow has 65 Japanese Persim-
mon trees, mostly of the Tanenashi variety. Twenty of
these trees are five years old and produced their first com-
mercial crop this fall. His returns from the sale of the
fruit was $80. This in addition to the fruit given away and
used in the family which may have amounted to $20
more. Mr. Wanselow says that $10 a tree is a conserva-
tive estimate of what one should receive for the fruit from
a seven year old persimmon grove.
Mr. Wanselow has traveled widely and made a study of
horticulture, and he considers the Japanese persimmon a
fruit that should be grown commercially in Pasco county,
and that it is especially adapted to the Crystal Springs
section. It needs plenty of water and will do well on low,
drained land, where citrus fruit will not thrive.
The Tanenashi is the best market variety. Mr. Wanselow
has shipped some to Providence, New York and Chicago
and in each instance, they arrived in good condition. Picked
at the right time they will ripen off the tree without de-
teriorating in quality or flavor. It can be halved and eaten
out of its skin with a spoon, peeled and sliced like a peach
or used with other fruits in a salad. Its bright tangerine
color adds to its attractiveness.
Among the points in favor of growing Japanese persim-
mons as cited by Mr. Wanselow are as follows:
The trees never grow over 20 feet high and can be planted
15 feet apart or 182 to an acre. A mature tree will bear as
much as 250 to 450 fruit a year. The fruit ships well and
brings $4 to $5 a crate of 100, f. o. b. Florida.
There is no insect pest other than the borer and no disease
that he has discovered. Mr. Wanselow has had only two
trees injured by borers and he saved b th of them.
The persimmon thrives on low drained land. It is not
injured by frost and the fruit hangs on in a wind that will
strip the trees of its leaves.
Mr. Wanselow is so well satisfied with the persimmon as
a money making crop that he is preparing to plant an acre
of trees this winter, while a neighbor, W. E. Rensselaer, of
New York, plans on planting several acres.
Another fruit that Mr. Wanselow recommends for com-
mercial growth is the loquat of which he has 65 trees. They
bear heavily in the winter when other fresh fruit is scarce,
and the fruit ships well and sells at 25 to 40 cents a quart,
in northern markets.









8 Florida Review


MARION COUNTY FLORIDA WINS IN STATE
CONTEST CONDUCTED BY HOME DEMON-
STRATION DEPARTMENT

Does the kind of food the growing child eats make a
difference in health? Does climate count? Does environ-
ment count? Do the customs of production and food selec-
tion in the locality count? Does the general continuous
atmosphere of prosperity and happiness in a locality make
for better health on the part of the growing population?
Do the united efforts of Mother, Home Demonstration
Agent and Family Physician make for better health among
the girls of a county? These are all questions under con-
sideration in every community in this day of modern
progress and preventive medicine.
Marion County, Florida, is today saying along with
Mothers, Physicians, Home Demonstration Agents and
everybody, who is working for the good of the children, that
all these things count and that Marion County has been
counting them. Therefore, she has been able to put forward
in 1926 "The Healthiest Girl in Florida."
The well balanced agricultural program in Marion with
its dairying, poultry raising, fruit and vegetable growing
makes for the right food selection habits and customs. The
productive program of that Central Florida County,
strengthened by the Nutrition and Health Educational Pro-
gram given by the Home Demonstration Agent and the
interested Mother in the home, has had its influence in
winning this contest in a state noted for its health giving
powers.
Three of Marion County's good reasons for being "first
in health" are these: Milk, Eggs, Fruits, Milk, real Milk.
No substitute. Protein, Fat, Minerals, Vitamins, Eggs!
Fresh Eggs! Florida made. Fruits. Oranges, that have
taken first prize in the State for six years. Vegetables!
Marion County ranks first in the State in the production
of nice big green cabbages and peas. Then, too, this year,
the Club Girls, in Marion County did gardening and poul-
try. Perhaps that accounts for the victory of one of their
number in winning for the county this high honor in
health.
Anyway, the Marion County Chamber of Commerce has
made arrangements to send their winner, Miss Frances
Christian. McIntosh, Florida to take her place in the Na-
tional Health Contest in Chicago, November 26th-Decem-
ber 2nd, and all the Club Girls in the County have lined
up for another year in productive food work, which they
will combine with a nutrition program.

NUTRITION CONTEST COMPLETED IN FLO-
RIDA HOME DEMONSTRATION DEPARTMENT
Women's Clubs, Girls' Clubs, County Home Demonstra-
tion Agents, since April 1st, 1926 have been competing in a
contest open to all Florida counties. The plan has been to
put on the best constructive nutrition program including
food productive programs (garden, dairy, and poultry),
food selection and food preparation.
Women's clubs have carried a productive program plac-
ing special emphasis on greater production of milk, eggs,
fruits and vegetables and on more extensive use of these
products in the family meals. The climax of their work
has been the planning of a day's menu for a family of five
and the working out of a set of six recipes for dishes
selected.
Girls' club members have carried a productive program
and have worked on the problem of their own nutrition.
They have been their own exhibit of the results of the
effort. Each girl in the contest has written a story of her
improvement in nutrition.
Home Demonstration Agents have strengthened their


food programs with girls' and women's clubs, have con-
ducted nutrition campaigns using entire schools as demon-
strations, have increased the use of milk in girls' camp, and
at home, and have interested all club members in bringing
themselves to normal weight.
Benefits of the contest may be summed up as follows:
1. Specific goals and attainments in the Nutrition De-
partment.
2. Definite plan for an elective course in Foods and
Nutrition for 1927.
3. Increased interest in the County and State Health
Contest for 1927.
4. Extended interest in production of milk, eggs, fruits
and vegetables for home use.
The Home Demonstration Department has, through the
courtesy of the Snowdrift and Wesson Oil Company awarded
the following winners:
Home Demonstration Agents Nutrition Contest
Miss Corinne Barker, Suwannee County, First.
Miss Christine McFerron, Marion County, Second.
Miss Pansy Norton, Dade County, Third.
Women's Recipe Contest
Mrs. J. E. Elder, Dade County, First.
Mrs. C. M. Heming, Suwannee County, Second.
Mrs.. I. A Grenwell, Dade County, Third.
Women's Menu Contest
Mrs. F. H. Hopkins, Marion County, First.
Miss Sarah Carter, Dade County, Second.
Miss Sarah Carter, Dade County, Second.
Mrs. Roy Cheyney, Dade County, Third.
Girls' Contest
Miss Dorothy Jones, Alachua County, First.
(Signed) MARY A. STENNIS,
Nutrition Specialist.

WHAT C STANDS FOR?

(Orlando Sentinel)
For a large variety of Florida products, including cucum-
bers, cauliflower, collards, carrots, cabbage, of which thou-
sands of cqrs are shipped, for canteloupe and cowpeas;
for castor beans and cranberries, the tree form known
as roselle; for cassia, a substitute for tea, for cocoanuts,
the largest of nuts, from which copra is made, and chufas,
the smallest nut; for cows and chickens, both profitable
In Florida; for citrus fruits and crab grass; for cres,
chicory and chive, of the onion family; for crabs and clams.
two famous seafoods, abundant in Florida waters. The
United States department of agriculture has issued farm-
ers' bulletins on celery, cabbage, cassava and chayotes, and
the Florida state experiment station one on cauliflower,
the latter related to the cabbage and remarkable as one
whose flower buds and stalks are eaten. Cassava is rich
in starch and has roots yielding from 20 to 30 tons to the
acre. Camphor trees, from which the camphor of com-
merce is made, do well in parts of Florida, and make attrac-
tive street and yard trees. The cypress tree is the source
of fine lumber. The cocoanut palm is one of the wonder-
ful trees of the earth, feeding, clothing and housing untold
millions. It is said to be of American origin, but now found
in all tropical and subtropical lands, the nuts having been
carried by ocean tides everywhere from their American
home. The tree does its best near salt water. Yes and C
stands for corn, an American product leading all other
crops in the United States in value, and for cotton, a fiber
which helps in large part to clothe the people of the earth,
of which more is grown in the south than anywhere else
in the world, and one which for many years gave the
United States its balance of trade with the world. And C
stands for climate, Florida having the finest in the world,
one which attracts thousands of visitors every winter.









Florida Review 9


CROP ESTIMATES BY COMMISSIONER L. M.
RHODES

The following estimates have been made by Government
Crop Estimators Florida plantings of 1926-27 season:
Florida early cabbage acreage 2,590 acres compared to
3,460 acres for the 1925-26 season. A DECREASE of 870
acres. Sanford will have about the same acreage as last
year, 150 acres. Manatee County about 300 acres, an in-
crease of 160 acres over last year. Alachua and Marion
counties will have 1000 to 1,200 acres, about like last year.
Sumter county will show an increase at Center Hill, but
present indications are for smaller planting at Coleman,
the principal shipping point. Polk county at Bartow and
Ft. Meade will show an increase with possibly 500 acres
for the county compared to 300 last year.
Florida acreage of celery for the 1926-27 season 3,880
acres compared to 3,370 acres for 1926-27. An INCREASE
of 510 acres. There is an increase of 15% in the San-
ford District acreage of about 3,450 acres, and there will
probably be an increase in Manatee county where tle acre-
age last year was estimated at 300 acres.
The Florida lettuce acreage will evidently be about the
same as last year, 1,480 acres are reported for tile 1926-27
season compared to 1,500 acres in 1925-26.
Florida sweet potatoes for 1926 are estimated in acre-
age at 32,000 yield 100 bushels per acre, total production
of 3,200,000 bushels compared to 2.465,000 bushels in 1925.
An INCREASE of 735,000 bushels.
Florida tomatoes will undoubtedly show an increase in
the region along the East Coast, south of Palm Beach.
Probably 10,000 to 12,000 acres of tomatoes planted to begin
moving after January 1, 1927 compared with only 4,860
acres in 1926.
Citrus estimates will also be given for the benefit of
those who do not already have the figures, or for those
who may wish to keep a file on them.
Total citrus crop for the 1926-27 season is estimated at
15,000,000 boxes in round numbers of which 9,000,000 will
be oranges and 6,000,000 will be grapefruit. A REDUC-
TION of 2,000,000 boxes from the September estimate of
9,600,000 boxes oranges and 7,400,000 boxes grapefruit.
Tangerines show almost no loss, but the commercial crop
of limes, mostly on the Keys, will show a loss of about
two-thirds.

FLORIDA HAS $125,000,000 IN BUILDING
Record Total Shown for First Six Months of 1926.
(Kissimmee Gazette)
The building permits of 76 towns and cities in the state
of Florida for the first six months of 1926 reached the
record-breaking total of $125,705,638 according to figures
accurately compiled by the State Chamber of Commerce
and announced Saturday.
The total of the building permits of 51 cities and towns
of the state, the maximum number of cities for which
figures were available, for 1925 was $81,413,764.
Counting the 76 points against the 51 points from which
exact figures for comparison could be obtained, the build-
ing permits for this year up to June were $44,000,000
greater than the same period of last year. Counting only
the 51 cities and towns for both years, the total for the
first six months of this year is shown to be $114,597,412, an
increase of $33,173,648 over the same centers for the first
six months of 1925.
The State Chamber of Commerce calls attention to the
fact that the building permits are at least 20 per cent
under actual contract cost, so that the total for the first
half of the year for the state would be more than $150,-
000,000.


LARGE TRACTS TRUCK PLANTED IN JEFFER-
SON
Firms of Growers and Shippers Planting Various Kinds
Vegetables.
(Enterprise Recorder)
Monticello.-About a year ago Chase and Company ac-
quired a large acreage in Jefferson county to raise sum-
mer vegetables for South Florida consumption and to fill
a want in the northern market after the South Florida
winter crops have been shipped. That experiment was so
successful that the company bought other large tracts of
land on which to grow Satsumas and have made an experi-
ment on a farm near Lloyd of growing fall and early win-
ter vegetables to supply another demand in the market.
The firm has already shipped 300 hampers of beans for
which it received a long price and will continue to do so
for several weeks. There is forty acres in splendid early
cabbage plant, 14,000 to the acre, and seed beds for plants
for 125 acres of tomatoes next February and March have
been prepared. Thirty acres of beans and thirty acres of
peppers will also be put out next spring.
Dr. Wheaden, superintendent, believes that Irish potatoes,
to be harvested right after the Hastings shipments are
complete, will be a very profitable crop. The land in Jeffer-
son county is strong and cheap and there is plenty of
labor available. Spinach has never been grown commercially
in Florida and on high priced land, with a high labor
cost, it is not profitable in the old vegetable sections, but
the winter climate and sandy clay soil of Jefferson county
are ideal for this crop, so highly prized for greens in the
North.
The yield of turnips for greens is very large on the
strong soils of Jefferson county and the demand for turnip
greens has never been filled in the South in winter and
early spring.

POWER MERGER ANNOUNCED BY FITKIN
GROUP

(St. Petersburg News)
Merger of giant power corporations into one great com-
pany which will serve more than 45,000 miles of southern
territory as the Florida Power corporation is announced
by the New York office of the Fitkin interests. W. P.
Wallace, general manager and vice-president of the
Pinellas County Power Company, whose corporation is in-
cluded in the merger, is awaiting confirmation of the
merger.
Included in the consolidation is the Pinellas County
Power Company, the Florida Power corporation, also a
Fitkin interest, the Central Florida Power Company and
the West Florida district. The latter recently bought out
the Tallahassee city power plant and now supplies the north-
western part of this state.
With the present tie-up all the power plants, sub-stations,
transmissions and service lines between St. Petersburg and
the Alabama boundary will be operated by one big corpora-
tion.
The new system will include three hydro-electric plants,
one at the Oklocknee river, another on the Withlacoochee
river and the new plant on the Santa Fe river. Recently
the Pinellas County Power company completed a unit of a
gigantic power plant at Dunellan in whose construction
1,000 men worked for nearly a year. It is understood that
the plant just completed is but a unit in an extensive elec-
trical power generator which will serve the company from
Dunnellon. In Fort Inglis, a plant is being built which
will feed current to the 100,000 volt transmission line from
St. Petersburg to Valdosta, Ga., and the 60,000 volt line
which will feed the territory from here northwest.









10 Florida Review


UTILITIES TO EXPEND OVER HALF MILLION

SIXTY-SEVEN FLORIDA CITIES TO BE BENEFITED

Will Link the State

Super-Power Service System Ready for the New Year.

(St. Augustine Record)
Miami, No. 27.-The Florida Power & Light Company has
again come forward and shown its faith in Florida by
authorizing an expenditure of $732,942.00 for local electric
extensions and betterments in sixty-seven cities and com-
munities of Florida. These authorizations during the last
four months aggregated over $4,757,000.00 and do not include
the cost of rehabilitation of electric line and other service
in the area visited by the storm.
The Company has completed its super-power electric gen-
eration station near Sanford which is now receiving its
preliminary try out by furnishing electricity to Daytona
Beach, Sanford and contiguous territory over high voltage
lines preparatory to being "snapped in" in the entire high
voltage service system which is nearing completion and
extending from St. Augustine down the east coast to Miami
on to Florida City; on the west coast from Bradenton to
Ft. Myers and then the west coast and the east coast will
be tied into one great system a high voltage line extending
from Punta Gorda on the west coast via Arcadia through
Okeechobee to a point near Fort Pierce on the east coast.
The sister plant out in the Everglades near Ft. Lauderdale
will be completed in early December. Ready for trial test
these two plants will cost over $11,000,000.00 to build and
will have an ultimate combined capacity of 335,000 horse
power. The Ft. Lauderdale plant is the largest electric
Generation Plant in the State of Florida. The entire con-
struction program of the Florida Power & Light Company
for 1926 involves the expenditure of over $35,000,000.00 and
with the expenditures made last year of $15,000,000.00 the
total expenditures of the two years will be over $50,000,000.
According to Mr. Joe H. Gill, Vice-Pres. and Manager
the super-power service system as briefly described herein
will become available by the first of the new year. In
answer to an inquiry regarding local expenditures Mr. Gill
stated that, "these local expenditures are made in the
regular course of local requirements. It indicates clearly
that all the cities and communities in Florida are steadily
advancing in business, building and development. There
has been no let up in the aggregate. We do not spend
money for new additions and betterments without know-
ing that these expenditures will not only improve the local
service to our customers but will materially increase the
present and future growth of the community and encourage
new business and industrial development. These expendi-
tures can be construed as a health index of a healthy and
prosperous state."

TRUST COMPANIES SHOW BIG INCREASE

(Tarpon Springs Leader)
Florida trust companies have total resources of $218,-
648,394, an increase of $19,912,530 over 1925, according to
"Trust Companies of the United States" just issued as of
June 30th by the United States Mortgage & Trus: Com-
pany ot New York.
The total for the South Atlantic States was $819.781,366,
and the country, $19,335,270,000, the latter showing an in-
crease of one billion one hundred ninety millions over
1925. Deposits were approximately sixteen billions, a gain
of nine hundred millions.
In analyzing the figures just made public, John W.


Platten, president of the United States Mortgage & Trust
Company says:
"The present strong position of the trust companies,
attained through a steady, continued progress, reflects a
healthy condition in the Trust Company field. Further
development along the lines now so clearly married can
not fail to result in a much wider acceptance of the trust
principle, with a corresponding increase in the volume of
business entrusted to fiduciary institutions.

SHRIMP INDUSTRY AT CAPE CANAVERAL IS
GIVEN IMPETUS

(Orlando Sentinel)
The shrimping industry at Cape Canaveral has been
given new inpetus by the organization of a company at
Cocoa to erect a shrimp warehouse at Canaveral, accord-
ing to announcement made yesterday. The company is
known as Yowell and Company and was organized by
Jones Yowell and W. H. Pasco.
According to the announcement Yowell and Company
already have signed up a number of independent shrimp
boats for the coming season, which opens in a few weeks
in the harbor. All shrimp caught by these and other fleets
will be packed in the warehouse of the company, construc-
tion of which will be completed soon, and then shipped
through Cocoa for distribution over the country.
The warehouse to be completed by Yowell and Com-
pany is the first erected at Canaveral, despite the fact
that shrimping in the vicinity of the Cape is said to be the
equal of points at Fernandina, St. Augustine and New
Smyrna, from which point previous cargoes of shrimp
caught at Canaveral have been distributed.

HODGES IS PLEASED WITH CONDITIONS

(Fish and Oyster Reporter)
The oyster packing houses of Apalachicola underwent a
rigid but very satisfactory inspection by federal and state
authorities at the opening of the season. It was found that
the packers had complied in every way with the rules and
regulations of the Public Health Service, which have been
adopted by the State Shell Fish Department. These rules
and regulations insure the public of receiving oysters that
are packed in a highly sanitary manner and thereby a
safeguard is thrown about public health.
The packing houses are all screened in such manner as
to prevent contamination in any way by insects or other-
wise. All containers are thoroughly sterilized with hot
water or steam as well as the knives with which the oysters
are opened. The oyster shuckers are required to wash
their hands in clean running water before and during the
time they are opening the oysters. Shuckers are also
required to undergo medical examination as to whether or
not they or any of their relatives are or have been afflicted
with any kind of communicable disease. If so, the packers
are required to dismiss such person if the examining
physician deems it best to do so.
The inspections were conducted by E. L. Filby, Capt.
C. N. Hobbs, and Dr. L. L. Dozier, of the State Board of
Health and 0. C. Hopkins, of the United States Public
Health Service, and Lewis A. Smith of the United States
Food and Drug Inspection Bureau of Chemistry, Wash-
ington. State Shell Fish Commissioner T. R. Hodges met
the inspectors here and assisted in making the inspections
and expressed himself as highly gratified with the results.
"The oyster season has opened up," said Commissioner
Hodges "with good prospects for a prosperous season.
Stock is plentiful and Apalachicola will be a very busy
place for the next few months."









Florida Review 11


1,925 BARRELS OF SHRIMP SHIPPED

(Bradenton Herald)
Fernandina, Fla.-A total of 1,926 barrels of raw shrimp
were shipped from this port during the month of October,
as compared to 1,486 barrels during the same month last
year, according to records of the express company here.
The fall season has been one of the heaviest and most
profitable in the history of the industry in this locality,
according to local canners and shippers of the product.
Freight shipments of last month, it was further revealed
were increased approximately 15 per cent over the previous
year's October shipments.
More than one hundred boats are engaged in the busi-
ness in this locality, recognized as a leading center of
the industry on the Florida coast, which represents an
investment of approximately $1,000,000, and a return of
$3,000,000 each year, according to local officials of the
industry.

CANE CREAM, A NEW FOOD PRODUCT MADE
FROM SUGAR CANE

(Florida Morning State)
Lovers of cane syrup will now be able to obtain the
genuine sugar cane flavor in an entirely new form. A new
product called "cane cream" has been originated as a re-
sult of experiments by the Bureau of Chemistry of the
United States Department of Agriculture and 1,000 cases
of this new product are to be made by a Louisiana sugar
factory during the present season for trial distribution to
retail trade.
The new product is made entirely from the juice of the
sugarcane. Nothing is added and nothing is taken away.
It has the color of cane syrup and the smooth, attractive
consistency of the soft centers of chocolate-coated cream
candy. In fact, cane cream is made by the same process
as is used in candy factories for making candy cream
centers.
Cane cream can be made of widely varying consistency,
but it always has the same attractive smoothness. When
made of thinner consistency it flows like thick syrup and is
used exactly like syrup on bread, hot cakes, waffles, etc.
Cane cream fits the taste of those who like a thick syrup.
When made of thicker consistency cane cream is excel-
lent in sandwiches and also makes an attractive ready-made
cake icing with typical cane flavor. All that is necessary
is to melt it in a double boiler and pour. Cane cream can
also be used at soda fountains as a topping for sundaes.
A limited amount of cane cream will be available this
season through grocery stores.

WEST FLORIDA CHICKENS NET OWNERS
HUGE SUM OF OVER MILLION DOLLARS
ANNUALLY

(Milton Gazette)
There are now more than 500,000 chickens in the ten
counties west of the Chattahoochee river, with a gross in-
come of $1,000,000 this year, compared with 396,520 birds
in 1925 and only 294,967 in 1924, according to J. Lee Smith,
district agent of the Florida agricultural department.
This is an increase of more than 100,000 chickens in the
last few months, and is just one more proof that the big
increase in the development of the Florida farms, groves
and truck gardens, starting too late to be shown in the
records for the 1925 reports, will bring to light surprising
figures in the report for the year ending December 31.-St.
Petersburg Times.


SEAFOOD SHIPMENT SHOW INCREASE OVER
LAST YEAR'S

More Than Half Million Pounds Shipped Out First
Nineteen Days
(Apalachicola Times)
Seafood shipments from Apalachicola by express for the
first seven days in November averaged 257,180 pounds more
this year than during the same time last year, according
to figures compiled in the offices of the American Railway
Express Company.
During the first seven days of this year, 343 barrels and
1,091 carriers were shipped; last year during the same
period 252 barrels and 1,108 carriers were sent out. Plac-
ing the average weight of a barrel at 200 and a carrier at
60 pounds, figures show that this year for that period
374,060 pounds were shipped; last year, 116,180 pounds for
the same time.
Approximately 240,000 pounds of seafood were shipped
out of the city during the first twelve days of operation
this season. This would bring the total to 614,060 pounds
for the first nineteen working days of the season, or more
than half a million pounds.
The total amount of seafood shipments for the season
1925-26 was 4,116,000 pounds, according to figures compiled
in the express offices, practically two-thirds of this amount
being oyster shipments.

TURKEY CROP IN SANTA ROSA COUNTY IS
EXTRA LARGE

(Milton Gazette)
Little as one may think about it, the turkey crop in
Santa Rosa county is coming to assume an important posi-
tion in the industry of this section. Turkeys are readily
grown here, and bring a good price, with a demand always
exceeding the supply.
In the above connection, Mr. W. C. Salter, who is prob-
ably the largest dealer in this class of produce in this sec-
tion of West Florida, stated this morning that he is buying
many turkeys at this time, and has succeeded in securing
a good many more up to this time than he did during the
same time last season, and that the price is considerably
better. He is paying on an average of twenty-seven cents
per pound for turkeys on the farm now, which makes the
average young turkey bring in the neighborhood of three
dollars, while older birds with more weight, of course
bring proportionately more.
Relative to the market, Mr. Salter states that the de-
mand is good, and that he received an order this morning
for a carload of turkeys for immediate delivery. This order,
however, he will not be able to fill at this time, although
there are many hundreds of turkeys being produced in
Santa Rosa county this season.

OPA-LOCKA WILL TEST RASPBERRY
CULTURE

(Miami Herald)
A new agricultural experiment will be attempted soon
at Opa-Locka with the planting of a bed of Van Fleet
raspberry bushes, according to A. C. Brown, agricultural
director of the Opa-Locka Company. The Van Fleet rasp-
berry was introduced to Florida three years ago at the
agricultural station at Gainesville where it has been under
close observation. Mr. Brown last week placed an experi-
mental order for 100 canes. If the test proves successful
a large acreage will be planted.









12 Florida Review


SANTA ROSA COUNTY FARMERS ARE SHIP-
PING PEANUTS BY THE CAR LOAD THIS
WEEK

(Milton Gazette)
Two carloads of peanuts were shipped from here Mon-
day, the buyers being the Samson Company in Samson,
Alabama. This is the first wholesale shipment of peanuts
made from Milton, and indicates that the farmers of Santa
Rosa are diversifying their crops more than usual.
Two varieties of peanuts, the Spanish and the Runners,
were included in the shipments, the Runners bringing $100
per ton and the Spanish $85, which is regarded as a satis-
factory price. In fact farmers are getting more for their
peanuts than they are for cotton seed.
Mr. Hudson, commercial agent, states the price given
for peanuts is so pleasing to the producers that as a result
there probably will be a much larger acreage next year.
It appears that as a source of oil production the peanut
is much more valuable to the manufacturers than the seed
of cotton. The peanut oil is in greater demand.
There is nothing, Mr. Hudson says, which responds
better to the efforts of the farmer on Santa Rosa lands
than peanuts. The soils are especially adapted to them
and it is possible to grow two crops a year, as peanuts
planted in August will make a crop.
Under proper cultivation an acre of land produces a ton
of peanuts and as the cultivation is little, and about the
only fertilizer required is lime, the nut can be grown at
considerably less expense than any of the staple crops.

DIVERSIFIED FARMING GAINING RAPIDLY
IN NORTHWEST FLORIDA

(Enterprise Record)
Gainesville, Fla.-Diversified farming, particularly the
cow, sow and hen program, is gaining ground rapidly in
northern and western Florida, according to specialists of
the Agricultural Extension Division who come in contact
with that territory. Poultry development has been given
a great impetus by the establishment of the first Florida
National Egg-Laying Contest at Chipley. This contest
opened November 1 with 50 pens of 12 pullets entered from
seven states, not including Florida, and 18 Florida counties.
Low prices for cotton are turning the thoughts of the
farmers of this section to the dairy cow, and the eradica-
tion of the cattle tick from many of the counties will
greatly aid the diversified program.
Some of the best dairies of the South are being estab-
lished in Madison and Jefferson counties. The dairymen
are equipping their farms to produce milk from home-grown
feeds. Real permanent pastures are being established for
summer grazing. Silage and winter pastures of oats and
rye are being provided. This combination, together with
high producing cows which are being brought in will enable
dairymen to meet stiff competition.
The Georgia-Florida Farms, in north Jefferson county,
has 100 milking dairy cows that are as good an average
bunch of dairy cows as are to be found in the South. There
are as many six- to nine-gallon cows in this herd as will
be found in most dairy herds of the South. Milk is being
produced on this farm that gets into St. Petersburg with
a bacterial count under 5,000, which is less than one-half
the maximum count for certified milk.
One thousand head of hogs are doing their part in mak-
ing this diversified farm a practical success.


PRESERVING JUICES

(Daytona Beach News)
A rich field is open to the man who discovers a method
for preserving the juice of the Florida orange in its
natural state for bottling and sale at the periods when
fresh fruit is unobtainable. Many experiments have been
made, but as far as is known no method has yet been
devised which will preserve the flavor, color and healthful
qualities of orange juice.
One product is now appearing on the market as a substi-
tute for orange juice, but the taste is not the same, as it
is over sweet.
Research work on this problem is being done at the
University of Florida under a fellowship obtained through
the influence of L. M. Drake, Daytona Beach scientist.
An interesting development along this line was told
recently in the Manufacturers Record in commenting upon
a Pensacola Journal article:
"Florida is in a position to develop another important
industry in connection with its great citrus crop, believes
the Pensacola Journal. Recent experiments, it is stated,
show that dried orange juice will retain its health-giving
vitamins for long periods of time and that packages of
orange powder will form an essential part of ship supplies
of the future. The Journal states that if orange juice can
be commercially dried and preserved for any great length
of time and again converted into its palatable and health-
giving form, Florida should be able to use the lower grades
for that purpose and thus create a profitable industry."

TWENTY ACRES PLANTED IN WINTER
RADISHES

Crop Planted Last Week Is Expected to Be Ready to Mar-
ket by the Middle of December
(The Breeze)
J. H. Carpenter of this place and J. C. Smith of Glendale
reaffirmed their faith in truck growing possibilities of
this section when they planted twenty acres of radishes
last week. With anything like an ordinary season, it is
expected that shipment of these will begin, about mid-
December, the variety grown taking about six weeks to
mature.
The variety planted-Cincinnati Market-is especially
adapted to winter planting, and planted now will reach the
Northern markets at a time when radishes are scarce and
should command a satisfactory price.
Twenty acres, counting upon an average yield only, are
expected to make not less than eight carloads. As radishes
mature, however, that does not mean that the entire crop
will be marketed in car lots. The earlier maturing ones
will be shipped by express, to be followed by car lot ship-
ments, and with express shipments as the last of the crop
is gathered.

WINTER WATERMELONS ARE BEING
MARKETED

(Miami Herald)
Arcadia, Fla., Nov. 19.-John F. Saxon, farmer, of Brown-
ville, has marketed several wagonloads of winter water-
melons in the local market. The melons are well devel-
oped and delicious, and have met with ready sale in the
local stores. Most of the watermelons weigh something
over 20 pounds, and sell at retail for five cents a pound.
W. P. Tucker and Carl Bates have been shipping cucum-
bers for several days. They are bringing good prices.










Florida Review 13


TAMPA-MANUFACTURER

(Tampa Times)
Total value of products manufactured in Tampa, Fla.,
during the first ten months of 1926 is approximately $83,-
000,000, according to statistics compiled by the Tampa
board of trade. This will be agreeably surprising to those
who have not sensed the importance of Tampa as a manu-
facturing center.
The monthly average thus far has amounted to about
$8,300,000 and if this average is maintained during Novem-
ber and December, two of the busiest months of the year,
the yearly total will be $99,600,000 or more. Every indica-
tion at present is that it will reach and probably pass the
$100,000,000 mark by January 1.
Comparison of this year's figures with those compiled by
the department of commerce in 1923 and 1925 best shows
the marked growth of Tampa as an industrial center. In
1923 the 153 manufacturers were paying $9,824,083 annually
in wages to 10,010 workers and producing products valued
at $39,011,651 for the year. In 1925 the 239 manufacturers
were paying a yearly total of $15,871,173 to 14,404 workers
and their annual production was valued at $61,447,834. Up
to November 1 of this year the 493 manufacturers had paid
$62,400,000 to 25,580 wage earners and the production to
that time was valued at $83,000,000.-Industrial Index.
There is nothing new about that. The statistics it con-
tains were given by President Albert Thornton in his
speech at the opening of the Made-in-Tampa exposition
last week. We have published and commented upon them.
It is pleasing, however, to have such a publication as the
Industrial Index pass them along to its large and widely
extended circle of readers.
Tampa is a wonderful combination of a city. As a home
place and a place of delight to visitors she ranks with any.
Her port is one of the best in the entire country, and her
back country unequalled. Just now her most fertile field
appears to be the extension of her manufacturing indus-
tries. It is these industries and their payrolls and the
contented workers who put the contents of their pay en-
velopes in circulation among all other classes that really
make a substantial city.
We should increase our efforts to locate manufacturing
enterprises here to the utmost. There are signs that we
are to do so. It will be a great day for us when we do.

$3,000,000 FREIGHT YARDS OF F. E. C. TO BE
OPENED NOV. 20

(Miami Tribune)
The new Hialeah freight yards of the F. E. C. railway
will be opened formally on November 20, it is announced
by P. L. Gaddis, general superintendent. The yards are
the largest and most complete in this section of the country.
They are served by a belt line which runs from Little
River to South Miami by way of Hialeah. The yards are
west of Hialeah, and have a capacity of 5,200 cars. The
roundhouse will accommodate 50 locomotives.
At the terminal a water filtration plant, oil refining
station, air compressing unit and icing plant for refrigera-
tion cars is provided. The entire terminal cost $3,000,000.
With the opening of the plant Miami traffic no longer
will be blocked by long freights, according to Mr. Gaddis,
who said that only passenger trains and engines delivering
freight cars to Miami concerns will use the downtown
tracks.
C. L. Beals, assistant general manager of the road, and
P. G. Walton, superintendent of terminals, will arrive in
Miami next week to inspect the Hialeah yards.


FLORIDA POULTRY MAN WINS PRIZES AT
PHILADELPHIA

Longwood Breeder Is Sesqui-centennial Ribbon Winner

(Clearwater Herald)
Longwood, Fla., Nov. 20.-(AP)-The entry of J. R. Bist-
line, poultry breeder of this city, in the Sesqui-centennial
poultry contests in Philadelphia, under auspices of the
Eastern Poultry Club, was awarded six ribbons, three of
them being first place, it has been announced.
The classes receiving first place on the blue ribbon from
Mr. Bistline's farm were Wyandotte hen, Silver Wyan-
dotte cockerel and First Silver Wyandotte Old Pen, which
consists of one cock and four hens.
Other honors won by the Longwood breeder were:
Second prize for young pen, second for cockerel and
fifth for pullet. Birds from the Bistline strain captured
first prize for pullet and first for young pen, making five
out of six first places to go to the Bistline strain.
Mr. Bistline also owns a large pigeon farm, on which
there are more than 2,000 birds. This farm is declared
by many to be the largest of its kind in the state and
ships each week an average of 15 dozen squabs throughout
the year. During the summer, New York hotels consume
the greater part of the shipments, while during the winter
Florida hostelries receive virtually the entire output, Mr.
Bistline stated.
Common sense and strict attendance to business would
only be needed to make Florida a great poultry state, he
said.

STEVER POULTRY WINS RIBBONS AT THE
SOUTHEASTERN CONTEST
Five White Leghorn Hens Out of Six Are Returned Home
With Ribbons As Prize Winners

(Suwannee Citizen)
The fact that Suwannee county is coming into its own
along all the various phases of agriculture and farm pro-
duction is daily proved more accurately.
In a recent interview with Mr. J. S. Stever, owner and
supervisor of the Stever Suwannee Poultry Farms, located
at the edge of Live Oak, we find that poultry is one of the
most profitable of the staples in the northern and western
sections of Florida.
Mr. Stever entered six White Leghorn hens in the South-
eastern Egg Laying Contest held over fifty-one weeks,
from November, 1925, through October, 1926, at McCormick,
S. C., under the auspices of Clemson Agricultural College.
These chickens were returned to Mr. Stever the past week,
and five out of the six returned with blue ribbons. The
statistics for the fifty-one weeks showed the following:
One hen at 224, two at 202, one at 208 and the highest of
the contestants being a White Leghorn hen with a total of
240 eggs to the fifty-one weeks. Mr. Stever says that these
were not selected from his farm, but were picked up at
random from the vast number on foot.
The Stever Suwannee Poultry Farm is one of the show
places of the county. It is modern in every way, and is
fully equipped. There are five thousand head of laying
stock of the White Leghorn. One of the incubators has
the capacity of fourteen thousand, and from this size it is
quite evident that the future production will be increased
to a much greater number.
The farm consists of fifty-two acres, upon which are
constructed twenty-nine poultry houses, ten brooders, one
feed house, all of which is under the personal supervision
of Mr. J. S. Stever.










14 Florida Review


MIAMI CLAIMING FAME AS INDUSTRIAL CEN-
TER WITH $9,000,000 ANNUAL PAY-ROLL
AND 265 LOCAL MANUFACTURERS

(Clearwater Herald)
Miami, Fla., Nov. 17.-(AP).-An annual payroll of ap-
proximately $9,000,000 and a yearly assimilation of raw
materials valued at more than $11,200,205 represents
Miami's industrial life, according to the chamber of com-
merce, which has just completed a survey of the city.
The figures are derived, according to the chamber, from
the reports of approximately 265 industries of the city, en-
gaged in 50 classes of manufacture, which represent at the
present time but a small part of the activity of Miami.
In comparison with last year, when Miami had but 45
industries, and most of these so small that they were not
considered even an important factor in the status of
Miami, says the organization statement, the annual payroll
at present and the annual consumption of raw materials
"would appear even more significant."
Railroad tonnage brought into Miami this year will
amount to at least 815,536, according to figures compiled
by the Florida East Coast Railway Company for the first
ten months of this year. These figures are expected to be
considerably advanced with the inauguration of rail service
in December by the Seaboard Air Line.
Steamship freight tonnage for this year will amount to
about 400,000 according to marine traffic officials.
Among the industries of Miami that import raw materi-
als for manufacturing uses in Miami, the chamber stated,
are the tent and awning companies, which purchase $645,-
000 worth of canvas each year from textile centers in the
North.
Nearly a million dollars' worth of flour is shipped from
the grain centers of the Middle West, including Kansas
City and Minneapolis, to Miami wholesale bakeries, and
retail establishments of the city use approximately $290,000
worth of flour, it was pointed out.
Aside from the requirements of several industries, such
as bed springs, boiler and machine works and electrical
welders, which are newcomers in the city's commercial
life, the chamber said, eleven machine works used iron and
steel valued at $447,810 the past year.
Shipyards, it was further contended, use materials valued
at $344,390 annually, shipped from Mexico, Central Ameri-
ca and all parts of eastern United States. Teakwood and
mahogany is shipped from Mexico by water, motor parts
and canvas come from textile centers and marine engine
manufacturers in Michigan and the New England states.
Cement valued at nearly $900,000 is shipped from manu-
facturing cities in the North annually to Miami, according
to conservative estimates by the chambers statistical
department.
Chemical materials carrying a valuation of $18,200 were
received for the manufacture of chemical specialties, the
report shows. Lumber for furniture was valued at $127,300.
Printing establishments in the Miami district purchased
raw material, including paper and inks, valued at $493,000,
while news print held a value of $700,000.

ADVERTISING WEST FLORIDA

(Milton Tribune)
West Florida is receiving publicity worth thousands of
dollars through the interests of the Louisville & Nashville
railroad.
The October issue of North and South, devoted exclusive-
ly to West Florida, is the best issue devoted to this section


that M. A. Hays, the editor, has ever published, we believe.
It contains a wealth of illustrations, sensible, reliable,
conservative articles describing the resources, develop-
ments, climate and opportunities of West Florida. Santa
Rosa county, the imperial county of Florida, is well repre-
sented. The cover of the magazine is a reproduction of a
scene on Blackwater Bay between Milton and Pensacola.
Giant oaks, their gaunt limbs half covered with Spanish
moss, are shown on a well-elevated beach with the bay
glistening in the background.
The magazine tells so much of West Florida, its people
and its progress, that it would be impossible to summarize
it here. This is a valuable work which the L. & N. is
doing. The railroad is not entirely unselfish, for the L. &
N. desires to assist in the settling, colonization and develop-
ment of West Florida because this would mean more busi-
ness for the L. & N. However, the work is laudable and it
does not escape the notice and admiration of the people
of West Florida who are striving to accelerate its progress.

FLORIDA CAN INDUCE FACTORIES TO LO-
CATE HERE

(Daily Lake Region)
From all indications the development of the South as a
manufacturing center has already set in, particularly with
the textile industry. Up in New England, which has long
been known as the textile center of the country, tremen-
dous changes are taking place that are most disquieting
to those who wish to see the textile factories in that part
of the country continue in their former prosperous state.
Several of the larger factories have consolidated, while
numerous of the smaller ones have closed, and many of the
operations have moved to the South where the cost of
manufacturing operations are lower.
Many of these factories have located in the Carolinas
and Georgia, while a few have scattered to other points of
the South.
It is pointed out that here the cost of heating is negligible,
compared to the figures necessary in New England; labor
is cheap and plentiful, while raw materials are at the fac-
tory doors. Freight rates also are either on a par with
those in other parts of the country, or lower. The only
higher cost is the marketing of the finished product. Reach-
ing the markets of New York and Boston, naturally is
somewhat more costly than for the factories in the North.
But taken altogether the cost of operating a factory in the
South is far below that of the northern states where the
coal problem is yearly becoming more acute.
With this movement of manufacturing enterprises to the
South, is Florida to be ignored? Why can not textile mills
be located in this state with equal advantages to those
which are being established in Georgia and the Carolinas?
The labor situation is equally as favorable here; building
costs are fully as low; the climate is better, and here may
be found every advantage and none of the disadvantages
in Georgia and the Carolinas.
While chambers of commerce throughout the -state are
putting forth herculean efforts to induce tourists and
others to come to this state, why would it not be well to
induce a few good factories to establish themselves here?
If Georgia can get new factories, so can Florida, and
manufacturing enterprises in this state would go far toward
stablizing the business situation of the state and furnish-
ing employment to labor that now has but little assurance
of permanency. The manufactory prize is a trophy well
worth striving for and if the proper effort is put forth
Florida can secure diversified industries that will assure
progress, prosperity and permanency to developments.









Florida Review 15


ANOTHER RAILROAD OPTIMISTIC

(Clearwater Sun)
High officials of the Seaboard Air Line railroad have
frequently, both by word and action, asserted their con-
tinued and abiding faith in the future success and pros-
perity of this state. Attention has often been called to the
plans they, themselves, were making to take care of the
future expected business in Florida.
Little, comparatively, has been said about the Atlantic
Coast Line. Executives of that railroad are reputed to be
tight-lipped about conditions affecting their business or
their plans. In the eyes of Floridians, and perhaps in
other states as well, they are seen as among the ultra
conservatives.
In view of these facts it is interesting to note in the
November 22 issue of Barron's, "The National Financial
Weekly," published at New York, this headline "Atlantic
Coast Line Has Faith In Florida-Prospects for Florida
Business-No Curtailment in Its Construction. Program
in That State" and the accompanying article in which it is
pointed out that while business here is not equal to the high
peak of 1925, it compares most favorably with correspond-
ing months of other years.
Plans for the improvement of service in and to this
state are also set forth in the article which is, in part, as
follows:
While subsidence of the Florida "boom" which was in
full swing a year ago and the recent hurricane which visited
Southern Florida in September have caused recession of
business of railroads serving that state, it is still true that
Atlantic Coast Line's earnings for the past two or three
months are unfavorable only by comparison with the 1925
peak. Measured against any preceding year these months
show up extremely well.
Atlantic Coast Line people do not anticipate a great
diminution in the tourist business to Florida this winter,
although some of the speculative froth has been blown off
and there is not the rush of "binder" artists and speculators
in land and other things witnessed last fall. The real
tourist business does not get into full swing much before
January. Advance bookings on the Coast Line are en-
couraging.
Northern people of means are still bound to winter in
warmer climes. California may attract more this season,
and transcontinental railroads are offering speedier and
more attractive services than ever before, but the fact re-
mains that Florida is by far the nearest great winter play-
ground.
Some new de luxe trains out of New York to Florida are
being put on December 6 and January 3, which will clip
about two hours from present fastest schedules. These
will run over the Pennsylvania Railroad, the Richmond,
Fredericksburg & Potomac, the road connecting Washing-
ton with Richmond and jointly controlled by six railroads,
thence over Atlantic Coast Line to Jacksonville, to west
coast points over the same road and over the Florida
East Coast Railroad to Palm Beach, Miami and east coast
points.
These new trains are the Florida East Coast Limited, the
Florida Special and the Florida Gulf Coast Limited. The
schedule of the Everglades Limited has been quickened
about three hours between Boston and Miami. It is an
interesting fact that the railroads traversed from Boston
to Miami are double tracked and equipped throughout with
the automatic block-signal system. Coast Line completed
double tracking between Richmond and Jacksonville in 1925.
As evidence of Atlantic Coast Line's continued faith in
Florida it has neither slowed down nor curtailed its rather
extensive construction program in that state, including


several new lines of railroad, additional shop facilities,
etc. The projects under way include:
The Perry-Monticello cut-off, that will open a new through
rail route between Central Florida and the West Coast
to the middle west. It will be ready for freight traffic
early in 1927.
A line from Immokalee to Deep Lake that will give
through rail service to the Everglades.
Sixty miles of double track between Chatmar and Rich-
land, about 40 miles of which have been completed and
placed in service.
The largest locomotive repair shops under one roof on
the Atlantic Coast Line, at Tampa.
New shops for running repairs at St. Petersburg, Ocala
and Dunnellon.
The Tampa Southern, a subsidiary, is building a line
from Sarasota to Fort Ogden.
The Fort Myers Southern, another subsidiary, is building
from Fort Myers to Marco. This line has been completed
as far as Naples.
Construction has been authorized of a line from Thonoto-
sassa to Richland that will provide a new short route be-
tween Tampa and Jacksonville. Scores of other improve-
ments by Coast Line are in progress throughout the state.

BELLEVIEW POULTRY RAISER ENTERS MEET

(St. Petersburg News)
Ocala, Fla., Oct. 27.-(Special)-M. H. Dimmick of Belle-
view, who owns a flock of 500 Anconas, has decided to
enter the national egg laying contest which begins at
Chipley on November 1.
Mr. Dimmick will leave on the 28th for Chipley with a
pen of 10 hens and two alternates, this being the required
number.
County Agent Hiatt says entries will be made from all
over the United States and promises to be a great event.
Every month records will go out as to what each pen
has done. Ribbons will be awarded every quarter for the
best pen and individual pullet.
Poultry raisers all over the county rejoice to know that
Marion will be represented in so important an event.

FACTORY PRODUCES 40 CARS OF CANNED
CITRUS AND JUICE

(St. Petersburg Times)
Record of the grapefruit cannery established by the Citrus
Exchange association of Winter Haven, Florence and Eagle
Lake, which produced 40 carloads of canned grapefruit and
concentrated grapefruit juice, is taken to indicate the wide
field awaiting this branch of Florida industry and its
possibilities.
The plant was built three years ago at a cost of about
$30,000. The demand for the products was such that exten-
sions have now been made until the plant and equipment
are estimated to be worth $100,000. The output is running
at the rate of 12,000 cans, or 500 cases a day, giving
employment to 100 workers. In addition to grapefruit can-
ned the output includes about 100 cases of concentrates a
day, these being used in the manufacture of soft drinks.
In 1923 only two cases were shipped to England; in 1924
tive cases crossed the Atlantic; in 1925 a carload went over-
seas and in the season closed last July six carloads were
shipped. Other countries are beginning to buy this product.
The total output of the plant in the last season was 960,,000
boxes of grapefruit, making 40,000 cases, or 40 carloads.
The plant is now running at the rate of 50,000 to 60,000
cans of grapefruit with proportionate production of con-
centrate.










16 Florida Review


FIRST STRAWBERRIES BRING TOP PRICE OF
$5 PER QUART
(St. Augustine Record)
Palmetto, Fla., Nov. 29-The first quart of strawberries
grown in this section this season was placed on exhibit
and was bought by A. G. Ash, of Flint, Mich., who was
passing through the city, for $5.00. He said he wanted
them for his Thanksgiving dinner.
The berries were grown by F. N. Hancock in a three-
acre patch which will be bearing from now until spring.
The first box contained 22 berries of even size and shape
and well ripened. Mr. Hancock expects now to be able
to supply the local market.

RATES ON IRON AND STEEL TO PENSACOLA
FROM BIRMINGHAM TO BE REDUCED
IMMEDIATELY
(Pensacola News)
According to a ruling of the Southern Freight Associa-
tion, rates on iron and steel moving from Birmingham to
Pensacola will be reduced from 33 cents, now obtaining
to 28 cents, this to be effective on all lines in the Southern
territory, and to apply to all producing points as well as
Birmingham.
The adjustment which has been brought about after
four years on the part of the traffic department of the
Chamber of Commerce and other agencies, has also had
the effect of changing the rate now obtaining between
Birmingham and Jacksonville.
Heretofore while the rate of 33 cents is per hundred
pounds from Birmingham to Pensacola were in efect, the
rate to Jacksonville was only 21% cents. The rate from
Birmingham to Jacksonville, through the recent rate adjust-
ment while lower to Pensacola, has been increased to Jack-
sonville, being now 38 cents.
This does not apply to export rates, which are 19 cents
per hundred pounds, but will effect local business to a large
extent, as it is said that there are approximately 100 cars
iron and steel moving into this city annually, for local use.

FLORIDA STILL HAS A PLACE IN CONSTRUC-
TION FIGURES
(Lakeland Star Telegram)
Florida has nothing of which to be ashamed in looking
over the national monthly building survey prepared by
S. W. Straus & Company of New York. The reports for
October of course, continue to place New York State in the
lead since the city of New York alone contributed more
than $120,000,000 to the State total of more than $134,-
000,000. Florida is in ninth place, being exceeded only by
Illinois, California, Pennsylvania, Michigan, Ohio, Massa-
chusetts and New Jersey, plus of course, New York. Florida's
total was approximately $12,000,000 which is low as com-
pared with one year ago, yet it now represents a legitimate
and substantial growth based absolutely on actual and
dependable permanent development of industries and
agriculture. In publishing a list of twenty-five cities show-
ing largest volume of building for October, Miami gets a
place on the list with a total for the Greater Miami district
including Miami Beach and Coral Gables of approximately
$5,000,000, which places the Florida city next to and along-
side of San Francisco and ahead of such cities as Boston
and Milwaukee. It is worthy of note that the grand total
for these twenty-five cities shows an appreciable increase
over October of 1925, the difference being about $17,000,000
in favor of last month. This is a gain of 7 per cent over
October 1925, and a gain of 47 per cent over September,
thus indicating a lively activity in building operations
throughout the country.


FAITH IN THE SOUTH

(Orlando Sentinel.)
"Timely Railroad Topics," a folder published by the
Atlantic Coast Line R. R. Co., at Wilmington, N. C., has a
timely article regarding the South and cotton.
The railroad shows faith in the South and Florida, when
it says: No one familiar with the extent to which the price
of cotton affects the whole economic fabric of the South,
and of the nation, can doubt that the situation caused by
the present low price of cotton calls for the best type of
constructive leadership and a practical application of sound
economic principles that can be secured only by the intel-
ligent co-operation of all farmers, business men and bankers.
As serious as the situation is, however, there is no cause
for panic. Ample credit facilities are available to finance
the warehousing of the surplus cotton. Bankers throughout
the South have already made millions available for this
purpose. Millions more are being made available every day.
While many farmers of the South will have to economize
carefully for a time there is every reason to believe that
they will be able eventually to market their cotton to ad-
vantage.
In the meantime the South is by no means "broke." In
the six States served by the Atlantic Coast Line the value
of all farm crops in 1924, was $1,278,348.000. Of this cotton
made up only about $400,000,000 or approximately 30%.
The total value of this year's crop is estimated to be
about 35% less than that of 1925. It follows, therefore, that
in the six States referred to, the total decrease in the value
of farm crops as a whole is about 10%.
Were this evenly distributed over the whole farm popula-
tion it would involve no serious hardships. The trouble is
that there are many sections where cotton is still prac-
tically the sole crop. Necessarily such sections will be far
more seriously affected by low-priced cotton than those
that have learned the wisdom of not putting all their eggs
in one basket.
Southern agriculture needs more corn, more oats, rye and
other small grains; more legumes; more permanent pas-
tures, more hay and feed, and more beef and dairy cattle,
and hogs and sheep and poultry.
Once it gets the proper proportion of all of these the
amount of cotton will take care of itself.
The South has never run whining or blustering to Con-
gress for help at every adverse happening, and it is hoped
that it never will. Legislative nostrums and so-called
Government aid will not create a market for surplus cot-
ton. Sound economics will save the present situation and
prevent its recurrence. Party politics will only muddy the
waters and make confusion worse confounded. Experts in
economics and not in politics, are in demand.
The South has plenty of capable leaders. It has a vast
agricultural wealth unaffected by the price of cotton. It
has the credit to finance any warehousing plan that is
devised; it has the products of its mines, and forests and
the ever growing outputs of its factories. Best of all it
has the courage and resourcefulness and determination of
a self-reliant people accustomed to think and act for them-
selves.
The Atlantic Coast Line was built on faith in the South.
It has grown as the South has prospered. Its fortunes are
inextricably linked with those of the sections that it serves.
The Atlantic Coast Line has abounded faith that the South
will handle the present cotton surplus so wisely that the
unparalleled growth and development of recent years will
continue unchecked. And it is going steadily ahead with
its program of improvement that will enable it to give the
South the best transportation it has ever had.




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