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J. Robert Strain Alan W. Hodges Economic Information Report 266 Business Analysis of Container Nurseries in Florida, 1988 Central Science Library MAR 14 1990 S University of Florida Food & Resource Economics Department Agricultural Experiment Stations and Cooperative Extension Service Institute of Food and Agricultural Sciences University of Florida, Gainesville 32611 December 1989 FloridaI NureryA Business YAnaltis 1 series Container Nurseries ABSTRACT Average sales, costs, returns, and efficiency indicators are presented for 42 wholesale woody ornamental container nurseries in Florida, for the tax year of 1988. Plant sales averaged $381,829, and growth in the value of plant inventory during the year was $42,167. When adjustments were made for changes in inventories and miscellaneous income, total gain for the year was $423,997. Total costs of production, including cash expenses and non-cash allowances for depreciation, but excluding any returns to the operator averaged $353,026. Net nursery income averaged $77,585. Capital investment including plant inventory, land, equipment, buildings, supplies, and accounts receivable amounted to $907,529. Average return on capital investment was 4.2 percent. Comparable information is presented also for subsamples of largest and smallest nurseries. KEY WORDS: Woody ornamental container nursery business analysis, income, costs, investment, efficiency measures, Florida. ACKNOWLEDGEMENTS This report was made possible by the cooperating woody ornamental container nursery operators who made available their production and accounting records on a confidential basis for analysis and averaging. In addition, assistance and encouragement were supplied by Extension Ornamental Horticultural Agents John Begeman, Gary Brinen, Gerri Cashion, Terry Delvalle, Larry Halsey, Loretta Hodyss, Mike Holsinger, DeArmand Hull, Linda Landrum, Cathy Neal, Roger Newton, Bill Phillips, Bill Schall, Michael Sweat, Donna Thaxton, Bob Whittey, Uday Yadav, and Victor Yingst. Acknowledgement and appreciation of the help received, however, does not alter the fact that errors in the data or in the interpretation of the information presented herein are the sole responsibility of the authors. Container Nurseries ABSTRACT Average sales, costs, returns, and efficiency indicators are presented for 42 wholesale woody ornamental container nurseries in Florida, for the tax year of 1988. Plant sales averaged $381,829, and growth in the value of plant inventory during the year was $42,167. When adjustments were made for changes in inventories and miscellaneous income, total gain for the year was $423,997. Total costs of production, including cash expenses and non-cash allowances for depreciation, but excluding any returns to the operator averaged $353,026. Net nursery income averaged $77,585. Capital investment including plant inventory, land, equipment, buildings, supplies, and accounts receivable amounted to $907,529. Average return on capital investment was 4.2 percent. Comparable information is presented also for subsamples of largest and smallest nurseries. KEY WORDS: Woody ornamental container nursery business analysis, income, costs, investment, efficiency measures, Florida. ACKNOWLEDGEMENTS This report was made possible by the cooperating woody ornamental container nursery operators who made available their production and accounting records on a confidential basis for analysis and averaging. In addition, assistance and encouragement were supplied by Extension Ornamental Horticultural Agents John Begeman, Gary Brinen, Gerri Cashion, Terry Delvalle, Larry Halsey, Loretta Hodyss, Mike Holsinger, DeArmand Hull, Linda Landrum, Cathy Neal, Roger Newton, Bill Phillips, Bill Schall, Michael Sweat, Donna Thaxton, Bob Whittey, Uday Yadav, and Victor Yingst. Acknowledgement and appreciation of the help received, however, does not alter the fact that errors in the data or in the interpretation of the information presented herein are the sole responsibility of the authors. Container Nurseries iii TABLE OF CONTENTS Page ABSTRACT ............................... ... ............................... ACKNOW LEDGEMENTS .................................................... ii LIST OF FIGURES ........................................................* v LIST OF TABLES ................... ........... ........................... v LIST OF APPENDIX TABLES ...................................... .................. vi INTRODUCTION ......................................................... 1 PROCEDU RE .......................................... ................. 1 1 DATA AND RESULTS ...................................................... 2 Size of Business ............ ............................................. 2 Sales and Total Value of Production .................. ....................... 3 Annual sales ........... ............ ................................ 3 Monthly sales ...................... ............ .................... 4 Land, Labor and Capital .................. ............................... 4 Land: growing area .................. .................................. 4 Labor: full-time equivalent persons .................. ....................... 4 Capital: owned and managed ............................ ................ 4 Productivity Indicators ................... ................ .................. 6 Land Use .......................................................... 6 Labor U se ................... ........................................ 7 Capital Use .............................. ............ ................ 8 Capital turnover ..................................................... 8 Capital managed per person .................. ................. ........ 8 Capital managed per acre ..................... ........................ 10 Distribution of managed capital ........................................ 11 Costs of Production .................. ..................................... 11 Costs by expense category* .................... ..... ...................... 11 Salaries and wages ............................. ....................... 11 Production supplies ............................... ................... 11 O their production costs ......................... ............. ........... 11 Administrative and overhead .................................. .......... 11 Total cash costs .................. ................................... 11 Non cash costs ........................................................ 11 Total costs .................................... ..................... 11 Costs as a percent of the total cost .......................................... 12 Salaries and wages ......................................... ........... 12 Production supplies .................................................. 13 Other production costs ................................................ 13 Administrative and overhead ............................................ 13 Total cash costs .............. ....................................... 13 Non cash costs ..................................................... 13 Cost Efficiency ......................................................... 13 Cost per square foot of growing area ....................................... 13 Cost per dollar's worth of production ....................................... 13 Cash costs per dollar of sales ............................................. 15 Incom e Sum mary ............................. .......................... 15 Total gain ........................ .............**..... ............. 15 Cost deductions and net nursery income ...................................... 15 Return to capital .................. ... ................................. 15 iv Container Nurseries TABLE OF CONTENTS (Continued) Page Statement of Financial Position ............................................... 18 A ssets ................................. .......... ................... 18 Cash on hand .................. ......................... ....... 18 Accounts receivable .................................................. 18 Inventory values .................. ...................... ............. 18 Total current assets .................................................. 18 Long term assets .................................................... 18 T otal assets ........................ ............................... 18 Liabilities ........................... ... ..... ..... .................. 18 Current liabilities ......................................................... 19 Long term liabilities ..................................................... 19 Total liabilities ........................... ............. .............. 19 Net W orth .................................. .................. ... ...... 19 Total Profitability Model ......................... .. ........................ 19 Margin Management ................................................... ................. 20 Asset Management .......................................................... 20 Leverage Management ................................ ................... 20 CONCLUDING COMMENTS ......................... ........................ 20 APPENDIX .................................................................... 23 Definitions ....... .......... ..................... ......................... 24 Making Your Own Calculations ........................... .................... 24 Appendix Tables ... ................... ..... ...... ....................... 26 Container Nurseries LIST OF FIGURES Figure Page 1 Sales and Total Value of Production .............. ............................. 3 2 M monthly Sales .......................................................... 4 3 Land: Growing Area ................ ...................................... 5 4 Labor: Number of Persons .................................................. 5 5 Capital M managed ......................................................... 6 6 Land Use: Value of Production Per Square Foot ................................... 7 7 Labor Use: Value of Production Per Person ...................................... 8 8 Capital Turnover ........................................................ 9 9 Capital M managed Per Person ................................................. 9 10 Capital Managed Per Acre .......................................... .......... 10 11 Distribution of M managed Capital ............................................... 10 12 Distribution of Costs of Production ............................................. 12 13 Costs Per Square Foot of Growing Area ......................................... 14 14 Costs Per Dollar's W orth of Production .......................................... 14 15 Cash Costs Per Dollar of Sales ................................................ 16 16 Distribution of Total Gain ................... .................... .......... 16 17 R return to C capital ................ .......................................... 17 18 A assets and Liabilities ....................................................... 19 19 Total Profitability Model ................... .................... .......... 21 LIST OF TABLES Table Page 1 Sales, growing area, people and capital, 42 woody ornamental container nurseries in Florida, 1988 3 2 Costs of production, 42 woody ornamental container nurseries in Florida, 1988 .............. 12 3 Income summary, 42 woody ornamental container nurseries in Florida, 1988 ................ 17 Container Nurseries LIST OF APPENDIX DATA TABLES Appendix Table Page 1 Size of business, 42 woody ornamental container nurseries in Florida, 1988 ................ 26 2 Land use indicators, 42 woody ornamental container nurseries in Florida, 1988 .............. 27 3 Labor use indicators, 42 woody ornamental container nurseries in Florida, 1988 ............. 37 4 Capital use indicators, 42 woody ornamental container nurseries in Florida, 1988 ............. 28 5 Costs by expense category, 42 woody ornamental container nurseries in Florida, 1988 ......... 29 6 Percent of total costs by expense category, 42 woody ornamental container nurseries in Florida, 1988 30 7 Costs per acre, 42 woody ornamental container nurseries in Florida, 1988 ................. 31 8 Costs in cents per dollar's worth of production, 42 woody ornamental container nurseries in Florida, 1988 ............................... ........................ 32 9 Cost in cents per dollar's worth of sales (no adjustment for change in plant inventory), 42 woody ornamental container nurseries in Florida, 1988 .................. 33 10 Income summary, 42 woody ornamental container nurseries in Florida, 1988 ................ 34 11 Statement of Financial Position, 42 woody ornamental container nurseries in Florida, 1988 ...... 34 12 Financial Ratios and other Profitability Indicators, 42 woody ornamental container nurseries in Florida, 1988 ............................................... 35 Container Nurseries BUSINESS ANALYSIS OF CONTAINER NURSERIES IN FLORIDA, 19881 J. Robert Strain and Alan Hodges2 INTRODUCTION This publication contains information on sales, costs, returns and production efficiency for woody ornamental container nurseries in Florida for 1988. Other publications in this series include reports on woody ornamental field nurseries, South Florida foliage plant nurseries, Central Florida foliage plant nurseries and flowering plant nurseries. Purposes of the nursery business analysis series include: 1) Furnishing nursery operators with various physical and economic measures for evaluating the efficiency of individual nurseries and for making more informed management decisions; 2) Providing individuals considering entering the wholesale ornamental plant production business with an estimate of the input requirements and revenue potential; 3) Providing industry investors with representative measures of average business performance; 4) Providing Florida Extension personnel with business information for conducting educational programs with nursery operators. PROCEDURE The information and averages presented in this report are based on data supplied by nursery operators in the form of confidential production and accounting records. They participated in the program voluntarily and do not represent a statistical sample. In fact, the nursery operators participating in the Florida Nursery Business Analysis Program probably represent some of the more efficient woody ornamental container nurseries in Florida, rather than being typical of the woody ornamental container nursery industry. Data were collected for the fiscal year 1988. In most cases, this was for January through December. For the others, data for fiscal years ending after July 1, 1987, and before July 1, 1989 were included as 1988 data. Not all nursery operators received a regular salary from their operation. In these cases, an estimate of the value of the time of the operator was collected and used in the analysis in order to provide a more equitable basis for comparing data. For the same reason, interest expense paid by the individual nursery operator was excluded from the costs listed in this report, and instead, an interest charge for the total owned investment was included as a non-cash cost, calculated at the rate of 12 percent per year. The owned capital investment reflects the depreciated book value of buildings, improvements, machinery and equipment. Growing plants also are included as a part of the owned capital investment, at a value reflecting their average wholesale price, and discounted in proportion to the percentage of completion. In the absence of detailed cost accounting records, a commonly accepted method of evaluating inventory for an ongoing concern, is to value all plants at 50 percent of their wholesale price. Some nursery operators use slightly different methods, and for this report, the values received from operators were the values used. Land included in owned capital investment was valued at the original purchase price. Although this represents the actual investment in a nursery operation, it may not reflect the replacement cost, particularly for older firms. 1. This document was published as Economic Information Report 266, Florida Cooperative Extension Service, Institute of Food and Agricultural Science, Food and Resource Economics Department, University of Florida, Gainesville, November, 1989. 2. J. Robert Strain is an Extension Economist, and Alan Hodges is an Economic Analyst, both in IFAS, Food and Resource Economics Department, University of Florida, Gainesville. Container Nurseries The tables and figures present average values for all 42 nurseries, the average of approximately the largest third of the firms (13), and the smallest third of the firms (13). The largest firms had sales of own plants greater than $500,000, while the smallest nurseries had sales less than $150,000. On charts where lines appear indicating the range of data, the upper line represents the average of the highest third of firms for the particular measure, and the lower line is the average for the lowest third. Nursery operators analyzing their own operations may find this information especially valuable for indicating the general area of their business needing additional study and analysis. Nurseries participating in the program were located in the Florida counties of Alachua, Broward, Baker, Collier, Dade, Duval, Hillsborough, Lake, Lee, Leon, Marion, Manatee, Martin, Orange, Palm Beach, Polk, Sarasota, and Volusia. Nursery operators received an analysis for their own operation, which contained similar information as used in this report, shortly after they supplied their data. DATA AND RESULTS The key findings of this report appear in the text in the form of charts and graphs. The data from which they were derived may be found in the appendix tables at the end of this report. The appendix tables include notations on calculations involved for those who may wish to examine figures in further detail, and spaces are provided for entering figures pertaining to your own firm for comparison. Where tables appear in this report, arithmetic inconsistencies from rounding may be noted. Size of Business Size of business data in Appendix Table 1 (summarized in Table 1) presents basic information on size of business and scale of production operations. When combined with costs of production in Appendix Table 5, these data provide the basis for developing most of the measures and indicators shown in this report. Sales and Total Value of Production Annual sales. Sales figures used in this analysis represent only plants produced by the nursery firm itself. In other words, if any plants were purchased for immediate resale, or "brokered", their value was deducted from total sales to give the value of own plants sold. Figure 1 illustrates the differences in the sizes of the industry average, largest, and smallest woody ornamental container nurseries. Own plant sales averaged $381,829 for all nurseries, $854,362 for the largest nurseries, and $74,680 for the smallest nurseries (Table 1). Total value of production during the year adjusts sales for change in the value of the plant inventory. Increases in the value of plant inventory during the year mean the total value of the year's productive activities was greater than sales. For all three averages, plant inventory change was positive, giving a total value of production of $423,997 for all nurseries, $941,937 for the largest nurseries, and $95,739 for the smallest nurseries (Table 1). Monthly sales. Figure 2 shows the pattern of monthly sales for all nurseries, largest nurseries and smallest nurseries. The pattern for all nurseries showed a strong peak in sales during the spring months of the year, and a secondary peak in October. Sales for the highest month (March) averaged $42,301, which was 67 percent greater than those for the lowest month (January, $25,234). Sales for the three months of March through May, and October accounted for 40 percent of the year's total sales. Container Nurseries 3 Table 1--Sales, acres, people, and capital: 42 Woody Ornamental Container Nurseries in Florida, 1988 Atl Largest Smallest unit Nurseries Third Third Value of own plants sold . .... 381,829 854,362 74,680 Change in inventory value. . ... 42,167 87,574 21,059 Total value of production. . ... 423,997 941,937 95,739 Total growing area . . . .acres 11.07 28.48 2.13 Full-time equivalent persons . numberr 12.91 28.37 4.56 Total Owned Capital. . . ... 907,529 2,062,566 309,397 Total Leased Capital . . .... $. 71,167 137,500 19,615 Total Managed Capital... . ... S 978,696 2,200,066 329,013 Figure 1 Sales and Total Value 42 Woody Orn, Container of Production Nurseries, 1988 Thousands All Nurseries Largest Third SmaI lest Third Sales M value of Production 1000 900 600 400 200 0 - --- - ---- ........... .. ... ............... ... .... .. .. ... .. .. .. .. ... ...... .. ..... .... .. .. Container Nurseries Land, Labor and Capital Land: growing area. Growing area refers to that portion of the total nursery used to grow plants. Hence, space used for roads, driveways, ditches, fence rows, office, machinery sheds, and the like are not included. Production area averaged 11.1 acres for all nurseries, 28.5 acres for largest nurseries, and 2.1 acres for the smallest nurseries (Table 1 and Figure 3). Labor full-time equivalent persons. The number of full-time equivalent persons involved in the nursery operation is obtained by dividing total labor hours, including the time of salaried non-hourly workers and managers, by the number of hours in a normal working year (40 hours per week times 52 weeks per year equals 2,080 hours). Average number of full-time equivalent persons involved for all nurseries was 12.9; for the largest it was 28.4, and for the smallest nurseries it was 4.6 (Table 1 and Figure 4). Capital: owned and managed. Capital owned is the current value (original cost less depreciation taken) of capital assets in the nursery operation. This includes plants in inventory as well as land, buildings, equipment, accounts receivable, and cash or bank-book balance. Capital owned averaged $907,529 for all nurseries, $2.063 million for the largest firms, and $309,397 for the smallest. Related debt is not deducted in this determination of the value of capital owned. Capital managed is the value of capital owned plus the value of additional capital items used and under the control of the manager, such as leased property. Capital managed averaged $978,696 for all nurseries, $2.200 million for the largest nurseries, and $329,013 for the smallest nurseries (Table 1 and Figure 5). Figure 2 Monthly Sales 42 Woody Orn, Container Nurseries, 1988 Dollars CThousands) 100 80 - o Largest third All Nurserles 40 ._ -- Smallest third 20 - Jan Fe Mar Apr ty Jun Jul Aug ep Oct Nv Dec Month Container Nurseries 5 Figure 3 Land: Growing Area 42 Woody Orn. Container Nurseries, 1988 Acres 30 10 ----------- ..................................................................... 20 15 0 All Nurseries Largest Third Smallest Third Figure 4 Labor: Number of Persons 42 Woody Orn. Container Nurseries, 1988 Full-time Equiv. Persons C2080 nrs/yr) 30 25 - 20 - 15 -. . 10 M 0 All Nurseries Largest Third Smallest Third Container Nurseries Figure 5 Capital Managed 42 Woody Orn, Container Nurseries, 1988 Do I lars (Mi I lons) \, W: All NLrserleS 1-81gest Tn ira Srh IIeSt Tnlira M Capital Leased M Capital Owneo is owned plus leased. of salable plants. In addition, nursery layout and fertilizing and growing techniques can alter the time and space used for the same crop in two different nurseries. Also, markets and marketing programs can alter the returns received by two different nurseries for the same crop. Plant inventory value per acre in production is another indicator of efficiency in the use of land. This averaged $58,376 for all nurseries, $52,606 for largest nurseies, and $101,257 for the smallest nurseries, or nearly double the average of all nurseries. For ongoing operations, low plant inventory values per acre imply either inefficient use of land or unwise selection of crops grown in terms of the relationship between their price and growing area requirements. Capital managed Productivity Indicators Land Use (Appendix Table 2) The traditional indicator of efficiency in the use of land is value of production per square foot or per acre of growing area. Value of production is annual sales of own plants adjusted for change in the value of plant inventory. Average rates of production per square foot were $.88 for all nurseries, $.76 for the largest firms, and $1.03 for the smallest (Figure 6). In terms of rate of production per acre, these figures translate into $38,305 per acre for all nurseries, $33,071 per acre for the largest nurseries, and $44,889 per acre for smallest (Figure 6). Highest annual rates of production were $1.96 per square foot, while the lowest rates averaged $.55 per square foot. In general, increasing sales per square foot of production area should increase the profitability of a nursery operation, however, this does not assure high profitability. Lower sales per square foot of growing area can result from a number of things: plants remaining after reaching salable size, high amount of vacant space, slow-growing plant varieties, and disease and quality problems that reduce yields 2.50 2.00 1 50 .......... ...-........-.... 1.00 0.50 0.00 Container Nurseries Labor Use (Appendix Table 3) Value of production per full-time equivalent person (2080 hrs/year) is a valuable measure of efficiency in the use of labor. This indicator was relatively constant, averaging $32,836 per person for all nurseries, $33,201 for the largest firms, and $21,015 for the smallest (Figure 7). Highest rates of production per person averaged $45,995, and lowest rates were $19,067 (Figure 7). If all other things are equal, higher sales per person is desirable. Higher sales per person when viewed alone might seem to indicate true efficiency, but when viewed together with other indicators, it might instead show a less than optimum number of employees for volume of plants being handled or space being tended. This could result in tardy or untimely plant care, hence, slower growth and/or lower quality plus a failure to restock empty space promptly. In this case, other indicators such as production rate, space use intensity, capital turnover, and costs per square foot would not support the labor efficiency indicator. Lower sales per person can result during periods of rapid expansion when extra help is needed to care for a larger numbers of plants before they reach salable size. Lower sales per person can also result during difficult economic times when sales are slow, but plant care must continue. Variations among nurseries can be the result of differences in investment in labor saving capital items, differences in any of the factors noted above that lower production rate, or poor management practices in the utilization of labor. An indicator of intensity in the use of labor is production area per person. Production area averaged .86 acre per full-time equivalent person for all nurseries, 1.00 acre for the largest firms, and .47 acres for the smallest. Stated another way, the number of persons per acre averaged 1.2 for all nurseries, 1.0 for the largest nurseries, and 2.1 for the smallest nurseries. Figure 6 Land Use: Value of Production/Sq. Ft. 42 Woody Orn. Container Nurseries, 1988 Dol lars/Sq.Ft. 2.50 2 O 0 .......I ..................... ..................... ...................... .................... ......... 1 .50 ............................................................................................................. -- Hignest Rates Lowest Rates 0.00 All Nurseries Largest I lest All Nurseries Largest Sne I lest Container Nurseries Capital Use (Appendix Table 4) Capital turnover. Annual turnover of owned capital value is the percentage that results from dividing the value of own plants sold by the value of capital owned. Annual capital turnover for all nurseries averaged 42.1 percent, for the largest nurseries 41.4 percent, and for smallest 24.1 percent (Figure 8). This means that for the average of all nurseries, annual sales were less than half of the capital investment, and for the smallest nurseries, sales were about one quarter of capital investment. Highest turnover rates averaged 73.2 percent while the lowest rates were 24.1 percent (Figure 8). In general, larger percentage turnover numbers are desirable, for they indicate greater sales per dollar of investment in the nursery. However, the turnover rate is affected by any of the items already mentioned that lower production rate hence sales volume for a given nursery investment. Low capital turnover is particularly common in nurseries just getting started, or in nurseries that are expanding rapidly. Excessive investments in land, labor saving machinery and equipment, also tend to lower captial turnover rate. Capital managed per person. Capital owned plus the value of capital items leased make up the total capital managed in a nursery. Capital managed per full-time equivalent person averaged $75,795 for all nurseries, $77,548 for the largest nurseries, and $72,219 for the smallest nurseries (Figure 9). There were substantial variations among nurseries on this measure. Highest rates for capital managed per person averaged $122,510, while the lowest rates were $37,046 (Figure 9). Capital managed per acre. Capital managed per acre of growing area averaged $88,419 per acre for all nurseries, $77,244 for the largest firms, and $154,262 for the smallest (Figure 10). Thus, the average investment per acre for the smallest nurseries was nearly twice as high as the average for all nurseries. Highest rates averaged $198,867 per acre, and the lowest rates were $54,234 per acre (Figure 10). Figure 7 Labor Use: Value of Production/Person 42 Woody Orn. Container Nurseries, 1987 Dollars (thousands)/Ful -Time Equivalent 50 340 ........................................................................ 40 --- 30------- -4- Highest Rates Lowest Rates 20 ---- 0 All Nrserles Largest m I lest 2080 hrs./full time equivalent Container Nurseries Figure 8 Capital Turnover 42 Woody Orn. Container Nurseries, 1988 Sales as a Percentage of Capital Owned 80% 60% ......... .. .... ................... ...................... ........... .. I- Highest Rates 4 0% ......................... ........................................................w -- Lowest Rates 2 0 % --. . - - - - . . 0% Al I NLrseries Largest Inl lest Figure 9 Capital Managed Per Person 42 Woody Orn. Container Nurseries, 1988 Dollars/Ful l-Time Equivalent Person 140000 120000 100000 B0000 60000 40000 20000 0000 ........ .. .................................... ................... .................. .. ....... 0 ........... ..... ...... - Highest Rates Lowest Rates All NurseriesLargest Sl lest Al Nl ser lesLargest SnaIlest ..... . ........................ Container Nurseries Figure 10 Capital Managed Per Acre 42 Woody Orn. Container Nurseries, 1988 Dollars Per Acre CThousands) 250 200 ....... ....... 150 ......................................................................... Higr.st Rate. 150 - --- Highest Rates Lowest Rates 100 -- 50 ---- I .. 0 All Nurseries Largest Srm I lest Figure 11 Distribution of Managed Capital 42 Woody Orn. Container Nurseries, 1988 Accounts Rec. Machinery/Equip. Land 4.7 15.3% includes capital owned plus capital leased Container Nurseries Distribution of managed capital. The distribution of the capital investment among land, buildings, equipment, etc. is an important area of concern in management. Figure 11 indicates the percentage distribution of total capital managed for the average of all container nurseries in 1988. Growing plants in inventory represented the largest share of capital managed, 66.0 percent. Next in importance was land, 15.3 percent. Other areas of capital investment were machinery and equipment (4.7 percent), buildings and installations (6.0 percent), supplies (3.0 percent), accounts receivable (4.2 percent), and cash on hand (0.8 percent). Costs of Production Cost categories as itemized in Appendix Table 5 and summarized in Table 2 below are considered to be a minimal breakdown for the costs of production in a container nursery. As can be seen, costs of production as used in this report, include not only cash outlays but also non-cash costs and allowances that must be covered over time if a business is to remain viable. This includes a non-cash allowance for a minimum return on investment. The rate used in this report is 12 percent. Costs by Expense Category (Appendix Table 5). Costs by expense category were summarized from the annual profit and loss statement or tax records of the participating nurseries. The cost categories were grouped into wages and salaries, production supplies, other production costs, administrative and overhead, and non-cash costs. These figures provide benchmarks for the relative magnitude of various cost items, and may provide guidance for persons evaluating a Florida container nursery. Salaries and wages. The salary and wage average includes the operator's salary or time value, and employees wages, salaries, benefits, and other payroll costs. As described on page 2, in some cases the operator's salary was zero or was not appropriate, so a time-value was estimated based upon the operator's previous experience or alternative earning possibilities The operator's salary or time value averaged $39,381 for all nurseries, $70,815 for the largest nurseries, and $16,744 for the smallest nurseries. Wages, salaries, and associated expenses for employees averaged $146,904 for all nurseries, $352,014 for the largest, and $29,157 for the smallest. Thus, total expenses on wages and salaries averaged $186,285 for all nurseries, $422,829 for the largest, and $45,900 for the smallest nurseries (Table 2). Production supplies. Expenses in this average include plants and seeds, containers, peat and soil, fertilizer and lime, pesticides and chemicals, and other production supplies. Expenses for supplies for all nurseries averaged $107,926, for the largest nurseries $239,282, and for smallest nurseries $28,159. Other production costs. Other production costs are facility repairs/maintenance and equipment operating costs. For all nurseries they averaged $24,544, for the largest nurseries $55,636, and for the smallest $4,637. Administrative and overhead. Administrative and overhead expenses usually cannot be assigned to any particular crop or growing activity, yet must be covered in order to remain in business. These expenses include travel/trade shows, insurance, telephone, electric power, advertising, rent, and other cash expenses. Administrative and overhead expenses averaged $49,250 for all nurseries, $107,221 for the largest, and $13,997 for the smallest. Total cash costs. Total cash costs, including all items mentioned above, averaged $368,004 for all nurseries, $824,968 for the largest, and $92,693 for the smallest nurseries. Non-cash costs. Non-cash costs include depreciation allowances on capital assets, decreases in supply inventory (using supplies purchased during a previous time period), and an interest charge for the use of the capital invested in the nursery. These costs averaged $133,998 for all nurseries, $305,249 for the largest, and $42,514 for the smallest firms. Total all costs. Total costs averaged $502,002 for all nurseries, $1,130,217 for the largest, and $135,207 for the smallest nurseries. P Container Nurseries Table 2--Costs of Production: 42 Woody Ornamental Container Nurseries in Florida, 1988. Alt Largest Smaltest Nurseries Third Third ...................... ................................................................................. LABOR TOTAL . . . . . $186,285 37.1% $422,829 37.4X $45,900 33.9% SUPPLIES TOTAL. . . . . .. $107,926 21.5% $239,282 21.2% $28,159 20.8% OTHER PRODUCTION COSTS TOTAL . . .... $24,544 4.9% ADMINISTRATIVE & OVERHEAD COSTS TOTAL . TOTAL CASH COSTS . . . . TOTAL NON-CASH COSTS . . . TOTAL ALL COSTS . . . . Distribution 42 Woody Orn. $55,636 4.9% 54,637 3.4% . $49,250 9.8X $107,221 9.5% $13,997 10.4% KSz==IIZIZS7eX BZ= ISX==5=:SSZ=SB =S= IS==S========= . $368,004 73.3% $824,968 73.0% $92,693 68.6% . $133,998 26.7% $305,249 27.0% $42,514 31.4% S $z502,002 100 $1,130,217 100== $135,207 100 502,002 100% $1,130,217 100% $135,207 100% Figure 12 of Costs of Production Container Nurseries, 1988 Labor 37% Supp I i es 21% Costs as a Percent of the Total Cost (Appendix Table 6). Costs in terms of percentage of the total are useful for comparing the distribution of expenses among nurseries differing in size. These are obtained by dividing each of the dollar expense items in Appendix Table 5 by the corresponding "Total all Non-Cash Costs 27% Admin,/Over head 10% Other Prod. Costs 5% costs" figure at the bottom of that table. Distribution of costs of production by category are shown graphically for the average of all participants in Figure 12. Salaries and wages. Salaries and wages (includes operator) were the largest category of costs, averaging 37.1 percent of total costs for all nurseries, Container Nurseries 37.4 percent for the largest, and 33.9 percent for the smallest nurseries (Table 2). The smallest container nurseries reported a significantly higher percentage of costs in operator salaries (12.4 percent) than the industry average (7.8 percent), but a lower percentage in employees wages and salaries (21.6 percent vs. 29.3 percent). Employees wages and salaries were highest for the largest nurseries (31.1 percent). Production supplies. Expenses on production supplies ("plants and seeds" through "other production supplies") also fluctuated considerably among nurseries. Average costs for all nurseries were 21.5 percent of total costs, for the largest nurseries 21.2 percent, and for the smallest nurseries 20.8 percent. The greatest share of expenses for this category was "plants and seeds" (6.9 percent). Expenses on soil mix/growing media were next highest (4.3 percent). Other production costs. Other production costs ("facility repairs" and "equipment operation") averaged 4.9 percent for all nurseries and largest nurseries, and 3.4 percent for the smallest nurseries. Administrative and overhead. Overhead costs ("travel" through "other cash expense") averaged 9.8 percent of total costs for all nurseries, 9.5 percent for the largest, and 10.4 percent for the smallest. Thus, there is some slight indication of economy of scale for these overhead expenses. Total cash costs. Total cash costs as a percent of all costs for container nurseries were very close for the average of all nurseries and the largest nurseries (73.3 percent and 73.0 percent). The smallest container nurseries averaged 68.6 percent. Non-cash costs. Non-cash costs ("depreciation" through "interest on capital") averaged 26.7 percent of total costs for all nurseries, 27.0 percent for the largest, and 31.4 percent for the smallest. Thus, the lower percentage cash costs for the smallest nurseries were complemented by their higher percentage non- cash costs. The greatest share of differences in non- cash costs were due to interest on capital: 21.8 percent for all nurseries, 21.9 percent for largest, and 28.0 percent for the smallest. Depreciation on equipment, buildings, and other property improvements were 4.9, 4.9 and 3.4 percent of total costs, respectively. Cost Efficiency Costs per square foot of growing area are an important indicator for comparing growing cost in relation to the physical area of production. Similarly, costs per dollar value of production allows comparison of growing costs to product revenue. Costs Per Square Foot of Growing Area (Appendix Table 7). These figures were obtained by dividing each of the dollar cost figures in Appendix Table 5 by the area in production shown in Appendix Table 1. This is growing area only, not including, drives, roadways, ditches, etc. Cash costs per square foot (excluding depreciation, interest, etc.) averaged $.76 for all nurseries, $.66 for the largest, and $1.00 for the smallest nurseries. Total costs per square foot of growing area averaged $1.04 for all nurseries, $.91 for the largest, and $1.46 for the smallest (Figure 13). Highest cost rates averaged $2.18 per square foot, and the lowest cost rates were $.79. Other things being equal, a lower cost per square foot is desirable. Problems that cause costs per square foot to increase include inefficient labor management, insufficient investment in labor saving capital items, destruction or theft of supplies and plants, and poor purchasing practices. Other causes of increased costs may not be a problem if they result in increased revenue. Costs Per Dollar's Worth of Production (Append. Table 8). Costs per dollar value of production (sales adjusted for changes in plant inventory value) is a direct measure of long-term profitability. This is calculated by dividing the dollar costs (Appendix Table 5) by the value of own plants sold adjusted for change in plant inventory value (Table 1, and Appendix Table 1). So, a $1.00 cost per dollar value of production represents the breakeven cost level. Total costs per dollar value of production for all container nurseries averaged $1.18, for the largest nurseries its was $1.20, and for the smallest nurseries $1.41 (Figure 14). Container Nurseries Figure 13 Costs Per Square Foot of Growing Area 42 Woody Orn. Container Nurseries, 1988 Do lars/Sq.Ft. 2.50 Highest Rates 0Lowest Rates 2 .00 ...........................................................................................................- Lowest Rates Non-cash Costs 1 .50 ............................................................................................................. M Cash Costs 1.50 ------------------- .......... C..... .ash Costs 0.50 0.00 All MNrseriesLargest SmaIlest Figure 14 Costs Per Dol lar 's Worth of Production 42 Woody Orn. Container Nurseries, 1988 DoI lars/DolI lar 2,00 1.50 p. . I ............ 1.00 .... Break lveir 0.50 -..... 0.00 AlI NurseriesLargest Smllest -H Highest Rates I-- Lowest Rates Non-Cash Costs Cash Costs Container Nurseries Thus, average total costs for all nurseries were 18 percent above the breakeven level. Highest cost firms averaged $1.77 per dollar value of production, while the lowest cost firms achieved an average of $.87 (Figure 14). The deficit in costs per dollar value of production for the industry average does not actually represent a "loss" in this case, but merely a failure to meet the 12 percent non-cash allowance for interest on capital, as will be seen later in the section "Income Summary". Cash Costs Per Dollar of Sales (Appendix Table 9). While total business position is indicated by costs per dollar of sales adjusted for changes in inventory value, ability to meet current liabilities depends upon costs relative to cash received. These figures were developed by dividing the dollar costs shown in Table 2 (or Appendix Table 5) by the value of own plants sold from Table 1. Average cash costs per dollar of sales was $.96 for all nurseries, $.97 for the largest nurseries, and $1.24 for the smallest (Figure 15). These results indicate a rather serious problem for the smallest nurseries as their current operating expenses were 24 cents per dollar higher than sales. Highest cost firms averaged $1.25 per dollar of sales, and the lowest cost firms had cash costs of 81 cents per dollar of sales (Figure 15). In general, lower costs per dollar of sales are desirable. Rising costs per dollar of sales are very common during periods of rapid expansion, because extra costs of a larger operation are incurred before the nursery can experience accompanying extra sales. During inflationary times, failure to get price increases as fast as costs are going up will also cause higher costs per dollar of sales. Income Summary This section, based on Appendix Table 10, concentrates on developing net nursery income and allocating it between the owner-operator and a return on the investment in the operation. It is for a payment on his or her time that a nursery operator works, and it is for a return to capital that nursery operators and lending institutions invest funds in nursery operations. Figure 16 shows the components of income summarized, and Table 3 arrays the data used for the figure. Total Gain Total gain refers to the total value produced by the year's operations: the sum of plant sales, changes in plant and supply inventory values, and miscellaneous income. Sales and plant inventory change were given in the section "Sales and Total Value of Production". Increases in inventories of supplies averaged $734 for all nurseries, zero for the largest firms, and $1,878 for the smallest nurseries. Miscellaneous income refers to income received from sources other than plant sales, including rent, interest on accounts, delivery or packaging charges, and sales of supplies. This averaged $5,880 for all nurseries, $15,106 for the largest, and $1,678 for the smallest firms. Total gain averaged $430,611 for all nurseries, $957,043 for the largest nurseries, and $99,295 for the smallest. Cost Deductions and Net Nursery Income Total costs except the operator's salary and allowance for interest on capital are deducted from total gain to give net nursery income. Total deductions averaged $353,026 for all nurseries, $811,893 for the largest firms, and $80,574 for the smallest. Net nursery income is the total return for the year for the time and managerial skills of the operator plus the capital invested in the operation. Average net nursery income was $77,585 for all nurseries, $145,150 for the largest, and $18,721 for the smallest nurseries. Container Nurseries Figure 15 Cash Costs Per Dollar of Sales 42 Woody Orn. Container Nurseries, 1988 Do I lars/Do I ar - Highest Rates -*- Lowest Rates Figure 16 Distribution of Total Gain 42 Woody Orn, Container Nurseries, 1988 Dollars CThousandsD 1000 Goo [ ................................... 600 ................................... SRetLrn to Capital SReturn to Operator Expenses Al I NLrseries Largest ~T~l lest 1.4U 1.20 1.00 0.80 0.60 0.40 0.20 0.00 All NII series Larggst Sma I Ioqt _....-..........;T...........?..... sffe i i est J ......................... ........... ............. ........... ............. ........... ......................... All Nurser ies Largest Container Nurseries Table 3--Income Summary: 42 Woody Ornamental Container Nurseries in Florida, 1988. ATI Largest SmaLLest unit Nurseries Third Third TOTAL GAIN ................. $ 430,611 957,043 99,295 Total Deductions . . . .. S (353,026) (811,893) (80,574) fil :==----------------=====-== NET NURSERY INCOME . . .... 77,585 145,150 18,721 Operator's salary or time value ..... $ 39,381 70,815 16,744 2= = =2IIIIS=r : I===-I RETURN TO CAPITAL. . . ... 38,204 74,334 1,977 *-Percent. . . . ... X 4.21 3.60 0.64 Figure 17 Return to Capital 42 Woody Orn. Container Nurseries, 1988 Percent Return to Capital Owned 0% 5% -10% .......................................A ................. .. .................. ----** - All Nurser ies Largest Sm llost Return to Capital From net nursery income is subtracted the salary or time value of the owner-operator to obtain that part of net nursery income attributable to capital. This is the earnings of the investment in the nursery. When the owner and operator are the same person, dividing net nursery income between the operator and return to capital may not seem important. However, when the owners are outside investors, accurate division is important. Average operator salaries were given in the previous section "Costs by Expense Category." Return to capital averaged $38,204 for all nurseries, $74,334 for the largest nurseries, and $1,977 for the smallest firms. -- Highest Rates - Lowest Rates Dividing net nursery income by the value of capital invested gives the rate of return on the investment. Rate of return is a very commonly used indicator for evaluating an investment or for selecting between investment alternatives. For example, this may be compared to the widely quoted yields for capital market instruments such as certificates of deposit, treasury notes, bonds, etc., which are reported on an annualized basis unless otherwise noted. Average value of capital invested for these groups was given in Table 1. Figure 17 shows that average rate of return on capital was 4.2 percent for all nurseries, 3.6 percent for the largest nurseries, and 0.6 percent for smallest. Thus, for every dollar invested, there Container Nurseries was an average return of 4.2 cents. The deficit of 18 points in costs per dollar value of production for all nurseries, as discussed above, was not a loss, but simply a return on investment somewhat less than the 12 percent allowance. Highest rates of return averaged 24.2 percent, and lowest rates were minus 7.9 percent (Figure 17). Statement of Financial Position The statement of financial position (Appendix Table 11) summarizes the assets and liabilities of container nurseries. These data represent the mid-year financial situation of the nurseries, derived as an average of year-beginning and year-end balance sheet figures. Figure 18 illustrates the major components of the statement of financial position. Assets Current assets represent cash, or items deemed convertible to cash within one year's time: cash on hand, accounts receivable, and inventory values. Cash on hand includes funds in checking accounts, savings accounts, and money market funds. Average cash on hand was $7,843 for all nurseries, $11,729 for the largest nurseries, and $2,808 for the smallest firms. The main function of cash on hand is to pay for current liabilities. As a percentage of total cash costs, these current liabilities represented 30 percent, 19 percent, and 65 percent, respectivley. Accounts receivable are uncollected payments due from all sources. The majority of these are trade accounts for plants sold. Generally, this figure should be minimized because uncollected funds deprive the firm of their use. Accounts receivable averaged $41,128 for all nurseries, $102,134 for the largest, and $3,749 for the smallest firms. As a percentage of annual sales, these amounts represented 11 percent, 12 percent, and 5 percent, respectivley. So, the smallest nurseries were considerably better in collecting on account, or were more averse to accepting sales on risky accounts. Inventory values include growing plants and supplies, which were presented previously in Table 1. The combined value of inventories averaged $675,410 for all nurseries, $1,579,894 for the largest firms, and $222,832 for the smallest nurseries. Woody ornamental plants in container production may not be considered a current asset to some because much of the inventory normally would not be sold for one or more years hence. However, the inventory data collected were supposed to represent the market value of the crops in their current state of development, so plant inventory is reported as a current asset. Current assets averaged $724,382 for all nurseries, $1,693,757 for the largest, and $229,389 for the smallest nurseries. Long Term Assets are investments in buildings, machinery and land that normally would not be converted to cash within a year. Current values of investments are the original cost less accumulated depreciation. Comparing original cost with the value remaining after subtracting accumulated depreciation provides a measure of the degree to which capital assets have been depleted. Original investments averaged $316,568 for all nurseries, $689,031 for the largest, and $103,971 for the smallest nurseries. Subtracting accumulated depreciation left a current value of $183,148 for all nurseries, $368,810 for the largest, and $80,008 for the smallest nurseries. As a percentage of the original investment, these current values represent 58 percent, 54 percent, and 77 percent, respectively. Thus, the smallest nurseries had the least depleted long term assets. Total assets are the sum of short term and long term assets gives average total assets of $907,529 for all nurseries, $2,062,566 for the largest, and $309,397 for the smallest nurseries. These amounts are the same as reported for "total owned capital" in Table 1 and Appendix Table 1. Uabllltles Liabilities may be "current" (payable during the current year) or "long term" (payable at some time after the current year). Container Nurseries Figure 18 Assets and Liabilities 42 Woody Orn, Container Nurseries, 1988 2500 Do llars (Thousands) . 2000 ---......--.......----- 1500----------- 1000 -. .-.- o50o .-u-....... SCLrent Assets - Long Term Assets rI I rent LIlabIlltS SLong Term Llabi I. Net Worth All Nurseries Current liabilities averaged $26,369 for all nurseries, $62,976 for the largest, and $4,335 for the smallest firms. The ratio of cash and accounts receivable to current liabilities, known as the "quick ratio", is a standard indicator of liquidity, the ability to pay current operating expenses. The quick ratio averaged 1.86 for all nurseries, 1.81 for the largest firms, and 1.51 for the smallest nurseries. The middle third of nurseries were enough more liquid than the rest to raise the all-nursery average above both the largest and smallest thirds. The smallest nurseries may have somewhat less liquidity than is desirable, but still should be able to to meet current obligations. Long term liabilities include notes payable and mortgages. They averaged $120,949 for all nurseries, $215,042 for the largest, and $55,667 for the smallest nurseries. The ratio of current liabilities to long term liabilities was .22 for all firms, .29 for largest, and .08 for the smallest firms. Total liabilities. The sum of current and long- term liabilities gives average total liabilities of $147,318 for all nurseries, $278,019 for the largest, and $60,002 for the smallest firms. The ratio of total assets to total liabilities was 6.2, 7.4, and 5.2, respectively, which represents an extremely sound financial position in all cases. Net Worth Net worth is the difference between total assets and total liabilities. This is the actual value of the owner's share of the assets, as opposed to the lenders'claims. The average net worth for all container nurseries was $760,212, for the largest it was $1,784,548, and for the smallest $249,395. Total Profitability Model The Total Profitability Model combines information from the operating statement and statement of financial position in a graphical presentation to illustrate how assets, liabilities, and profit margin work together to yield the firm's return on net worth. Figure 19 shows the three sections of the profitability model: margin management, asset management and leverage management. Data for all nurseries, largest nurseries, and smallest nurseries are given in the top, middle, and bottom of each cell in the model, respectively. Data for the industry Largest SmaI Iest Container Nurseries average (top figure in each box) will be discussed here to clarify the calculations. Margin Management From total gain ($430,611) is subtracted total deductions ($353,026) and the operator's salary ($39,381) to give return to capital ($38,204). This is divided by total gain to yield an average net profit margin of 8.9 percent. Asset Management Current assets ($724,383) plus long term assets ($183,148) make total assets of $907,529. This is divided into total gain ($430,611) to give an asset turnover rate of 0.47. Asset turnover multiplied by net profit margin (8.9 percent) results in an average return to capital of 4.2 percent. Leverage Management Current liabilities ($26,369) plus long term liabilities ($120,949) gives average total liabilities of $147,318. This is subtracted from total assets to yield average net worth of $760,212. Total liabilities plus net worth ($907,529) divided by net worth gives a leverage factor of 1.19. This is the ratio of total assets under one's control to net worth. In other words, earnings on the total capital involved in the nursery belong to the owner and represent earnings on the owner's net investment in the nursery, his net worth. Hence, a leverage of 1.19 means that every dollar of net worth in the nursery is earning at the rate of 1.19 times the earnings of the total investment. Therefore, leverage times rate of return to capital (4.2 percent) gives a return on net worth of 5.0 percent. CONCLUDING COMMENTS Nursery operators who are interested in seeing how they compare with those participating in the Florida Nursery Business Analysis Program may calculate their own numbers by following the instructions in the Appendix under "Making Your Own Calculations". This analysis should improve management decisions concerning things that affect the profitability of the nursery operation. Nursery operators who find this kind of information useful, but have difficulty finding the time to do their own calculation may wish to consider becoming a participant in the Florida Nursery Business Analysis Program. We especially need more participants in the Container Nursery program to provide sounder and statistically more reliable averages. If you would like to become a participant, contact your ornamental agent in your county Extension office, or contact the authors in Gainesville. Nursery operators who authorize a commercial accounting firm to supply the data required for the program can participate with a minimum of effort on their part. Container Nurseries Figure 19 -- Total Profitability Model: 42 Woody Ornamental Container Nurseries in Florida, 1988. = = = U == ---Margin Management--------------------- --------------- total gain i -i net profit total costs / *** 7.77% ** Less interest total gain 1.99 * 0 $392,407 $430,611 * $882,709 ** $957,043 ** * $97,317 $99,295 ---Asset Management------------------------------------------ X * cash total gain *** * $7,843 current $430,611 $11,729 ** assets $957,043 ** $2,808 99,295 ** 724,382 asset + ** $1,693,757 ** turnover accts. rec. $229,389 * / 0.474 $41,128 *** 0.464 *** $102,134 ** 0.321 $3,749 total assets $907,529 * plant inven. + ** $2,062,566 ** $309,397 5646,158 * $1,498,326 *** long-term * $215,963 assets + $183,148 * supply inven $368,810 ** $80,008 $29,252 * $81,568 *** $6,869 -Leverage Management------------------ ----- --------- -------------------- liability plus current liab. total Liab. net worth Key 42 Nursery Avg Largest Third Smallest Third Rate of return 4.21% 3.60X *** 0.64X% * RETURN ON NET WORTH * 5.03 X ** 4.17 0.79 * leverage * factor * * 40R O U = ~ =~t D P I II = I II I IL = Container Nurseries m 14 :%vot, jp9 !W-SA: h A -, IMP lbk --V, '01F -Ir A 4A6 V W pf'w -. A ,Is, f -, %A 14: jA. 0'-w- T%. I PA.4r-- Ae" Ilk IL Ar r 4L I tt 14 so" Container Nurseries APPENDIX Appendix Table of Contents page Definitions ..... .................... ..... ... ....... ........................ 24 M making your own calculations ................................................... 24 Appendix Tables .... .... ................................................ .... 26 List of Appendix Data Tables Appendix Table Page 1 Size of business, 42 woody ornamental container nurseries in Florida, 1988 ................ 26 2 Land use indicators, 42 woody ornamental container nurseries in Florida, 1988 .............. 27 3 Labor use indicators, 42 woody ornamental container nurseries in Florida, 1988 ............ 27 4 Capital use indicators, 42 woody ornamental container nurseries in Florida, 1988 ............ 28 5 Costs by expense category, 42 woody ornamental container nurseries in Florida, 1988 ......... 29 6 Percent of total costs by expense category, 42 woody ornamental container nurseries in Florida, 1988 30 7 Costs per acre of production area, 42 woody ornamental container nurseries in Florida, 1988 .... 31 8 Costs per dollar's worth of production, 42 woody ornamental container nurseries in Florida, 1988 32 9 Cost per dollar's worth of sales (no adjustment for change in plant inventory), 42 woody ornamental container nurseries in Florida, 1988 ......................... ..33 10 Income summary, 42 woody ornamental container nurseries in Florida, 1988 ................ 34 11 Statement of Financial Position, 42 woody ornamental container nurseries in Florida, 1988 ...... 34 12 Financial Ratios and other Profitability Indicators, 42 woody ornamental container nurseries in Florida, 1988 ........................... ............................ 35 Container Nurseries DEFINITIONS Value of own plants sold: the value of total plant sales minus the cost of plants purchased for immediate resale. The cost of plants purchased for growing-on are not deducted. Full-time equivalent employee: the equivalent of one person working 40 hours a week for 52 weeks a year (2080 hours a year). The most common method for obtaining the number of full-time persons for this report was to divide the total annual payroll hours for the nursery by 2080, then add the number of family and management people not paid on an hourly basis. Capital owned: the current value (cost less depreciation taken in prior years) of capital assets, or current investment in the nursery operation. Related debt is not deducted in this determination of the value of capital owned. Capital managed: the value of capital owned plus the value of additional capital items used and under the control of the manager. Rented land and leased buildings, equipment, etc., would be added to the value of capital owned to obtain the value of capital managed in the nursery operation. Annual turnover of capital: the percentage that results from dividing the value of own plants sold by the value of capital (either owned or managed). It is annual plant sales stated in terms of percent of the capital involved. Total gain: the sum of plant sales, changes in plant and supply inventories, and miscellaneous cash income. It represents the total effect of the year's operation, be it in the form of cash received of in the form of change in values of inventories. Net nursery income: the net effect of the year's operation. To obtain it, all cash costs (except operator's salary), and all non-cash costs (except the 12 percent non-cash interest allowance on capital) are subtracted from total gain. The result is the return for the time and managerial skills of the operator, and for the use of the capital invested in the operation. Return to capital: the portion of net nursery income that is left after subtracting the salary or time value of the operator. It is what the owned capital earned. Rate of return on capital: return to capital divided by the value of owned capital. It is the rate earned on the capital invested. MAKING YOUR OWN CALCULATIONS Analysis of your own nursery for comparison with these results in this report may be done manually with the information for your operation in Appendix Tables 1 and 5. Lines are provided for entry of your data. Make calculations for your nursery on each line of Appendix Tables 2, 3 and 4 using the formulaes shown on each line. For example, the first line of Appendix Table 2, "Value of own plants sold per square foot" shows a formula in parentheses of Table 1A/1D. The slash mark (/) stands for division. The Table 1A stands for the A line of Appendix Table 1, and 1D stands for the D line. Calculations starting with Appendix Table 6 and continuing through Appendix Table 9 are similar. These calculations are made by dividing each line of Appendix Table 5 by the appropriate figure as follows: Appendix Table 6--divide by your total all costs figure at the bottom of Appendix Table 5. Appendix Table 7--divide by your square footage figure on line D of Appendix Table 1. Appendix Table 8,--ivide by your total value of production figure on line B of Appendix Table 1. Appendix Table 9--divide by your sales figure on line A of Appendix Table 1 Container Nurseries For Appendix Tables 10 and 11, formulas are not shown. However completion of your own data set for those tables is needed in order for you to utilize the profitability model. Instructions for Appendix Table 10 are as follows: Line A: Value of own plants sold Line B: Change in plant inventory Line C: Supply inventory increase shown previously value . . Appendix Table 1, line A Appendix Table 1, line B from your beginning and ending supply inventory data, not Line D: Miscellaneous income ......... from your business records, not shown previously * Line E: Total gain .................. sum of lines A, B, C and D. Line F: Deduct cash costs ............. from Appendix Table 5 (subtract operators salary) Line G: Deduct non-cash costs ......... from Appendix Table 5 (subtract interest on capital) * Line H: Total deductions ............. sum lines F and G Line I: Net nursery income ............ line E minus line H * Line J: Deduct operator's salary ........ from line 1 of Table 5 * Line K: Return to capital ............. line I minus line J * Line L: Rate of return to capital ........ line K divided by Appendix Table 1, line O Instructions for Appendix Table 11 are as follows: Line A: Cash on hand ............... Line B: Accounts receivable ........... Line C: Plant inventory .............. Line D: Supply inventory ............. Line E: Total current assets ........... Line F: Machinery & equipment ........ Line G: Buildings and fixtures .......... Line H: Land ..................... (Skip lines I and J if lines F, G, and H are depreciated values.) Line K: Total long term assets ......... Line L: Total assets ................. Line M: Current liabilities ............ Line N: Long term liabilities ........... Line 0: Total liabilities .............. Line P: Net worth .................. Appendix Table 1 line N Appendix Table 1 line M Appendix Table 1 line G Appendix Table 1 line K sum lines A,B,C and D Appendix Table 1 line I Appendix Table 1 line H Appendix Table 1 line J depreciated values. If not, use these two lines to get sum lines F,G,H,I,& J sum lines E and K from your records, not shown in earlier tables from your records, not shown in earlier tables sum line M and N line L minus line 0 * Line Q: Total liabilities and net worth .... sum lines O and P This data required for the profitability model. The business analysis may also be done with IFAS's MS-DOS compatible computer program, WOODYNBA. Order program number 003, priced at $20 from: IFAS Software Support Office Building 120, Room 203 University of Florida Gainesville, FL 32611 Container Nurseries APPENDIX TABLES Appendix Table 1--Size of Business: 42 Woody Ornamental Container Nurseries in Florida, 1988. ALL unit Nurseries .......... ..... ............. A Value of own plants sold . ... . 8 Change in inventory value. . ... . C Total value of production. . ... . Total growing area . . . 381,829 42,167 423,997 .sq.ft. 482,161 acres 11.07 F Full-time equivalent persons . .number ...........- Capital Owned------------- Growing plants . . . BLdgs, improvements . . Machinery & equipment . . Land . . . . Supply inventory . . . Accounts receivable . . Cash/checkbook balance . . 0 Total Owned Capital. . . ... ...........- Capital Leased------------- P BLdgs, improvements. . . .. . 0 Machinery & equipment. . . ... . R Land . . . . .. S S Total Leased Capital . . .... .S ------------Capital Managed ....---------- T Growing plants . . . U BLdgs, improvements . . V Machinery & equipment . . W Land . . . . X Supply inventory . . . Y Accounts receivable . . Z Cash/checkbook balance . . AA Total Capital Managed . . 12.91 646,158 53,066 44,042 86,039 29,252 41,128 7,843 907,529 5,810 1,607 63,750 71,167 $ 646,158 $ 58,876 .S 45,650 $ 149,789 S 29,252 S 41,128 S 7,843 . $ 978,696 Largest Third 854,362 87,574 941,937 1,240,684 28.48 28.37 1,498,326 130,279 97,093 141,438 81,568 102,134 11,729 2,062,566 12,692 2,500 122,308 137,500 1,498,326 142,971 99,593 263,746 81,568 102,134 11,729 =2,200,0=66 2,200,066 Smallest Your Third Nursery 74.. .. .. ...680.. . 74,680 21,059 95,739 92,905 2.13 4.56 215,963 14,042 10,666 55,301 6,869 3,749 2,808 309,397 0 0 19,615 19,615 215,963 14,042 10,666 74,916 6,869 3,749 2,808 329,013 Container Nurseries Appendix Table 2--Space Use Indicators: 42 Woody Ornamental Container Nurseries in Florida, 1988. Alt Largest Smallest Your unit Nurseries Third Third Nursery ............................................................................................ Plants sales/sq.ft. growing area (Table 1A/1D) S 0.79 0.69 0.80 Production/sq.ft. growing area. .(Table IC/ID) S 0.88 0.76 1.03 Sales/acre of total nursery area.(Table 1A/IE) S 34,496 29,996 35,015 Value of production per acre. .(Table 1C/1E) S 38,305 33,071 44,889 Plant inventory value per acre. .(Table 1G/1E) S 58,376 52,606 101,257 Plant inventory turnover .(Table 1A/1G) X 59.09 57.02 34.58 Appendix Table 3--Labor Use Indicators: 42 Woody Ornamental Container Nurseries in Florida, 1988. All Largest Smallest Your unit Nurseries Third Third Nursery Plant sales per person* .... .(Table 1A/1F) S 29,571 30,114 16,392 Value of production per person* .(Table 1C/1F) S 32,836 33,201 21,015 Growing area per person* .(Table 1D/1F) sq.ft. 37,341 43,731 20,393 Persons per acre growing area .(Table 1F/1E) number 1.17 1.00 2.14 Full-time equivalent person (2080 hrs/year) Container Nurseries Appendix Table 4--Capital Use Indicators: 42 Woody Ornamental Container Nurseries in Florida, 1988. All unit Nurseries Owned capital turnover. (Table 1A/10) % 42.1 Managed capital turnover. (Table 1A/1AA) X 39.0 Capital owned/person* . (Table 10/1F) S Capital managed/person* (Table 1AA/1F) S Capital owned/acre ..... (Table 10/1E) $ Capital managed/acre ..... (Table 1AA/1E) S ---Managed Capital Per Person In--- Growing plants . ... (Table Bldgs, improvements .. (Table Machinery & equipment . (Table Land . . ... (Table ---Managed Capital Per Acre In-- Growing plants . . Bldgs, improvements . . Machinery & equipment . Land . . . (Table (Table (Table (Table ---Distribution of Managed Capital--- in growing plants . .(Table in buildings & wells. .. (Table in machinery & equipment. (Table in land . . (Table in supply inventory . .(Table in accounts receivable. (Table in cash/checkbook balance (Table 1T/1F) 1U/1F) 1V/1F) 1U/1F) IT/1E) 1U/1E) 1V/1E) 1W/1E) 1T/1AA) 1U/1AA) 1V/1AA) 1W/1AA) 1X/1AA) 1Y/1AA) 1Z/1AA) TOTAL. . . . . . 70,283 75,795 81,989 88,419 50,041 4,560 3,535 11,600 58,376 5,319 4,124 13,532 66.0 6.0 4.7 15.3 3.0 4.2 0.8 100.0 Largest Third 41.4 38.8 72,701 77,548 72,416 77,244 52,813 5,039 3,510 9,296 52,606 5,020 3,497 9,260 68.1 6.5 4.5 12.0 3.7 4.6 0.5 100.0 Smallest Third 24.1 22.7 Your Nursery 67,913 72,219 145,066 154,262 47,404 3,082 2,341 16,444 101,257 6,584 5,001 35,125 65.6 4.3 3.2 22.8 2.1 1.1 0.9 100.0 * Full-time equivalent person (2080 hrs/year) Container Nurseries Appendix Table 5--Dollar Cost by Expense Category: 42 Woody Ornamental Container Nurseries in Florida, 1988. All unit Nurseries Operator's salary . . .. S 39,381 Other wages . . . .. 146,904 LABOR TOTAL . . . ... $ 186,285 Plants & seeds. . . . . Containers. . . . . Peat & soil . . . . Fertilizers & ime . . . Pesticides & chemicals. . . . Other production supplies . . . SUPPLIES TOTAL. . . . . Facility repairs. . . . . Equipment operation . . . OTHER PRODUCTION COSTS TOTAL . . Travel. . . Insurance . . Telephone . . Electricity . Taxes & liscenses . Advertising . Rent-land/buildings Other cash costs.. ADMINISTRATIVE & OVERHEAD COSTS TOTAL . TOTAL CASH COSTS . . . . Depreciation-machinery/equipment . . Depreciation-buildings/etc . . Supply inventory decrease . . . Interest on capital . . . TOTAL NON-CASH COSTS . . . TOTAL ALL COSTS . . . . S 34,521 S 17,083 S 21,353 $ 12,684 $ 7,431 S 14,855 S 107,926 8,321 16,223 24,544 4,703 9,946 3,591 5,320 3,881 3,454 3,252 15,103 49,250 368,004 S 16,017 S 8,386 S 0 S 109,595 S 133,998 S 502,002 Largest Third 70,815 352,014 422,829 68,862 37,419 48,574 28,812 15,762 39,853 239,282 16,783 38,853 55,636 10,512 22,468 7,899 12,345 7,797 6,616 6,084 33,500 107,221 824,968 38,185 17,314 2,242 247,508 305,249 1,130,217 Smallest Your Third Nursery 16,744 29,157 45,900 12,186 4,082 4,439 2,898 2,089 2,465 28,159 1,611 3,026 4,637 1,205 2,619 985 1,472 926 1,890 1,754 3,147 13,997 92,693 2,706 1,918 0 37,889 42,514 1assz.aa==Z 135,207 30 Container Nurseries Appendix Table 6--Percent of Total Costs by Expense Category: 42 Woody Ornamental Container Nurseries in Florida, 1988. ALL Largest unit Nurseries Third ...........8...........6.....3....... Operator's salary . . .... Other wages . . . .... . LABOR TOTAL . . . .... . Plants & seeds. . . . . Containers . . . . Peat & soil . . . . Fertilizers & Lime . . . Pesticides & chemicals . . . Other production supplies . . . SUPPLIES TOTAL . . . . Facility repairs . . . Equipment operation . . . OTHER PRODUCTION COSTS TOTAL . . K K K K K K K K K K Travel. . . Insurance . . Telephone . . Electricity . Taxes & Liscenses . Advertising . Rent-land/buildings Other cash costs.. ADMINISTRATIVE & OVERHEAD COSTS TOTAL . TOTAL CASH COSTS . . ...... . Depreciation-machinery/equipment. .... . Depreciation-buildings/etc . % Supply inventory decrease . ... .. Interest on capital . . .... .. TOTAL NON-CASH COSTS . . ...... . TOTAL ALL COSTS . . .... . 7.8 29.3 37.1 6.9 3.4 4.3 2.5 1.5 3.0 21.5 1.7 3.2 4.9 0.9 2.0 0.7 1.1 0.8 0.7 0.6 3.0 9.8 73.3 3.2 1.7 0.0 21.8 26.7 100.0 6.3 31.1 37.4 6.1 3.3 4.3 2.5 1.4 3.5 21.2 1.5 3.4 4.9 0.9 2.0 0.7 1.1 0.7 0.6 0.5 3.0 9.5 I==========Z== 73.0 3.4 1.5 0.2 21.9 27.0 ===100.0= 100.0 Smallest Your Third Nursery 12.4 21.6 33.9 9.0 3.0 3.3 2.1 1.5 1.8 20.8 1.2 2.2 3.4 0.9 1.9 0.7 1.1 0.7 1.4 1.3 2.3 10.4 68.6 2.0 1.4 0.0 28.0 31.4 100.0 Container Nurseries 31 Appendix Table 7--Costs Per Square Foot of Growing Area: 42 Woody Ornamental Container Nurseries in Florida, 1988. Alt unit Nurseries Operator's salary . . ... cents 8.17 Other wages . . . ... cents 30.47 LABOR TOTAL . . . .... cents 38.64 Largest Smallest Third Third 5.71 18.02 28.37 31.38 34.08 49.41 Plants & seeds. . . . . Containers . . . . Peat & soil . . . . Fertilizers & Lime . . . Pesticides & chemicals. . . . Other production supplies . . SUPPLIES TOTAL . . . cents 7.16 cents 3.54 cents 4.43 cents 2.63 cents 1.54 cents 3.08 cents 22.38 Facility repairs. . . ... cents Equipment operation . . .. cents OTHER PRODUCTION COSTS TOTAL . ... cents Travel. . . . . . Insurance . . . . . Telephone . . . . . Electricity . . . . Taxes & Liscenses . . . . Advertising . . . . Rent-Land/buildings . . . Other cash costs . . . ADMINISTRATIVE & OVERHEAD COSTS TOTAL . TOTAL CASH COSTS . . . Depreciation-machinery/equipment. Depreciation-buildings/etc . Supply inventory decrease . Interest on capital . . 1.73 3.36 5.09 cents 0.98 cents 2.06 cents 0.74 cents 1.10 cents 0.80 cents 0.72 cents 0.67 cents 3.13 cents 10.21 cents 76.32 cents cents cents cents TOTAL NON-CASH COSTS . . ... cents TOTAL ALL COSTS . . .... cents 3.32 1.74 0.00 22.73 27.79 104.12 Your Nursery 5.55 3.02 3.92 2.32 1.27 3.21 19.29 1.35 3.13 4.48 0.85 1.81 0.64 1.00 0.63 0.53 0.49 2.70 8.64 66.49 3.08 1.40 0.18 19.95 24.60 91.10 13.12 4.39 4.78 3.12 2.25 2.65 30.31 1.73 3.26 4.99 1.30 2.82 1.06 1.58 1.00 2.03 1.89 3.39 15.07 99.77 2.91 2.06 0.00 40.78 45.76 145.53 32 Container Nurseries Appendix Table 8--Cost Per Dollar's Worth of Production: 42 Woody Ornamental Container Nurseries in Florida, 1988. Operator's salary . . ... .cents Other wages . . . .... cents LABOR TOTAL . . . .... cents Plants & seeds . . Containers . ... .. Peat & soil . . . Fertilizers & time . . Pesticides & chemicals . Other production supplies . cents cents cents cents cents cents SUPPLIES TOTAL. . . . ... cents Facility repairs. . . ... cents Equipment operation . . ... cents OTHER PRODUCTION COSTS TOTAL . ... cents Travel . . Insurance . . Telephone . . Electricity . Taxes & licenses . Advertising . Rent-tand/buildings Other cash costs.. . cents . cents . cents . cents . cents . cents . cents . cents ADMINISTRATIVE & OVERHEAD COSTS TOTAL cents TOTAL CASH COSTS . . ... cents Depreciation-machinery/equipment. Depreciation-buildings/etc . Supply inventory decrease . Interest on capital . . cents cents cents cents TOTAL NON-CASH COSTS . . .. cents TOTAL ALL COSTS . . ... cents ALL unit Nurseries ......................................... 9.3 34.6 43.9 8.1 4.0 5.0 3.0 1.8 3.5 25.5 2.0 3.8 5.8 1.1 2.3 0.8 1.3 0.9 0.8 0.8 3.6 11.6 Z== ====== 86.8 3.8 2.0 0.0 25.8 31.6 118.4 Your Nursery ........-... Largest Third ................. 7.5 37.4 44.9 7.3 4.0 5.2 3.1 1.7 4.2 25.4 1.8 4.1 5.9 1.1 2.4 0.8 1.3 0.8 0.7 0.6 3.6 11.4 87.6 4.1 1.8 0.2 26.3 32.4 120.0 Smallest Third ........-..... 17.5 30.5 47.9 12.7 4.3 4.6 3.0 2.2 2.6 29.4 1.7 3.2 4.8 1.3 2.7 1.0 1.5 1.0 2.0 1.8 3.3 14.6 96.8 2.8 2.0 0.0 39.6 44.4 141.2 Container Nurseries 33 Appendix Table 9--Cost Per Dollar's Worth of Sales: 42 Woody Ornamental Container Nurseries in Florida, 1988. All unit Nurseries Operator.'s salary.......................cets 10.3 Operator's salary . . . cents Other wages. .. . . .. cents LABOR TOTAL . . . . cents Plants & seeds . . Containers . . Peat & soil . . Fertilizers & Lime . Pesticides & chemicals.. Other production supplies SUPPLIES TOTAL. . . . . Facility repairs . . . Equipment operation . . . OTHER PRODUCTION COSTS TOTAL . . Travel. . . . . . Insurance . . . . Telephone . . . . Electricity . . . . Taxes & Liscenses . . . Advertising . . . . Rent-land/buildings . . . Other cash costs . . . ADMINISTRATIVE & OVERHEAD COSTS TOTAL . TOTAL CASH COSTS . . . Depreciation-machinery/equipment . Depreciation-buildings/etc. . . Supply inventory decrease . . Interest on capital . . . cents cents cents cents cents cents cents cents cents cents 10.3 38.5 48.8 9.0 4.5 5.6 3.3 1.9 3.9 28.3 2.2 4.2 6.4 . cents 1.2 . cents 2.6 . cents 0.9 . cents 1.4 . cents 1.0 . cents 0.9 . cents 0.9 . cents 4.0 . cents 12.9 . cents 96.4 cents cents cents cents TOTAL NON-CASH COSTS . . ... cents TOTAL ALL COSTS . . ... cents 4.2 2.2 0.0 28.7 35.1 131.5 Largest Third ......... 8.3. .. . 8.3 41.2 49.5 8.1 4.4 5.7 3.4 1.8 4.7 28.0 2.0 4.5 6.5 1.2 2.6 0.9 1.4 0.9 0.8 0.7 3.9 12.5 96.6 4.5 2.0 0.3 29.0 35.7 132.3 Smallest Your Third Nursery 22.4 39.0 61.5 16.3 5.5 5.9 3.9 2.8 3.3 37.7 2.2 4.1 6.2 1.6 3.5 1.3 2.0 1.2 2.5 2.3 4.2 18.7 124.1 3.6 2.6 0.0 50.7 56.9 181.0 Container Nurseries Appendix Table 10--Income Summary: 42 Woody Ornamental Container Nurseries in Florida, 1988. ALL unit Nurseries A Value of own plants sold . . .. S 381,829 B Change in plant inventory value. . .. S 42,167 C Increase in supply inventory . ... S 734 D Miscellaneous cash income. . ... $ 5,880 E TOTAL GAIN ................. 430,611 F Deduct cash costs except operator's salary t (328,623) G Ded. non-cash costs except int. on capital S (24,403) H Total Deductions . . .... S. (353,026) I NET NURSERY INCOME . . .... S 77,585 J Operator's salary or time value. . .. $ 39,381 K RETURN TO CAPITAL. . . .. $. 38,204 L --Percent. .................. X 4.21 Largest Third 854,362 87,574 0 15,106 957,043 (754,153) (57,741) (811,893) 145,150 70,815 74,334 3.60 Smallest Your Third Nursery 74,680 21,059 1,878 1,678 99,295 (75,950) (4,624) (80,574) 18,721 16,744 w=..=l==... 1,977 0.64 Appendix Table 11--Statement of Financial Position: 42 Woody Ornamental Container Nurseries in Florida, 1988. ALL Largest Smallest Your unit Nurseries Third Third Nursery .........------------........................................................................................................ ---Current Assets--- A Cash/checkbook balance . . . B Accounts receivable . . . C Plant inventory value . . . D Supply inventory value . . . E Total CURRENT Assets . . . ---Long Term Assets--- Machinery & Equipment. Buildings & Fixtures . Land ......... I Sub-total (original cost) . . . J Less Accumulated Depreciation. . . K Total LONG TERM Assets . .... ... L TOTAL ASSETS . . . . ---Liabilities--- N Current Liabilities. . . .. N Long Term Liabilities. . . . 0 Total LIABILITIES. . . ... ... P NET WORTH. . . . . . 0 TOTAL LIABILITIES & NET WORTH. . . 7,843 41,128 646,158 29,252 724,382 $ 127,727 S 102,802 $ 86,039 $ 316,568 $ (133,420) $ 183,148 S 907,529 S 26,369 $ 120,949 $ 147,318 S 760,212 $ 907,529 11,729 102,134 1,498,326 81,568 1,693,757 302,799 244,793 141,438 689,031 (320,221) 368,810 2,062,566 62,976 215,042 278,019 1,784,548 2,062,566 2,808 3,749 215,963 6,869 229,389 23,824 24,847 55,301 103,971 (23,963) 80,008 309,397 4,335 55,667 60,002 249,395 309,397 . . . . . . . . . . . . Container Nurseries Appendix Table 12-Financial Ratios and Other Profitability Indicators: 42 Woody Ornamental Container Nurseries in Florida, 1988. All Largest Smallest Your Nurseries Third Third Nursery ................................................................................................................. Cash on Hand/Current Liabilities ......... 0.30 0.19 0.65 Accounts Recievable/Sales. ............ 0.11 0.12 0.05 Quick Ratio (Cash & Acct.Rec./Curr.Liab) ..... 1.86 1.81 1.51 Inventory Turnover ................ 0.59 0.57 0.35 Current Value/Orig. Cost of Long Term Assets 0.58 0.54 0.77 Total Assets/Total Liabilities .......... 6.16 7.42 5.16 Current Liabilities/Long Term Liabilities. ..... 0.22 0.29 0.08 Net Profit Margin. ............... .. 8.9% 7.8% 2.0% Asset Turnover Ratio ............... 2.11 2.16 3.12 Return to Capital. ................. 4.21% 3.60% 0.64% Leverage Factor. ................. 1.19 1.16 1.24 Return on Net Worth. ............... 5.0% 4.2% 0.8% 'wl U' - ;-" - 11~~ ~-; ci.l ;r ro~ :rr :i :e |
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| MILLISECOND | CLASS.METHOD | MESSAGE |
|---|---|---|
| 0 | sobekcm_page_globals.constructor | |
| 0 | sobekcm_page_globals.constructor | Application State validated or built |
| 0 | sobekcm_database.verify_item_lookup_object | |
| 0 | sobekcm_page_globals.constructor | Navigation Object created from URI query string |
| 0 | sobekcm_database.verify_item_lookup_object | |
| 0 | sobekcm_page_globals.display_item | Retrieving item or group information |
| 0 | sobekcm_page_globals.get_entire_collection_hierarchy | Retrieving hierarchy information |
| 0 | sobekcm_assistant.get_entire_collection_hierarchy | |
| 0 | cached_data_manager.retrieve_item_aggregation | |
| 0 | cached_data_manager.retrieve_item_aggregation | Found item aggregation on local cache |
| 0 | item_aggregation_builder.get_item_aggregation | Found 'all' item aggregation in cache |
| 0 | system.web.ui.page.page_load (ufdc.page_load) | |
| 0 | sobekcm_page_globals.constructor.on_page_load | |
| 0 | html_echo_mainwriter.add_style_references | Adding style references to HTML |
| 0 | html_echo_mainwriter.add_text_to_page | Reading the text from the file and echoing back to the output stream |
| 34 | html_echo_mainwriter.add_text_to_page | Finished reading and writing the file |