Miami By the Sea : The Land of Palms and Sunshine (1112)
CITATION THUMBNAILS PAGE IMAGE ZOOMABLE
Full Citation
STANDARD VIEW MARC VIEW
Permanent Link: http://ufdc.ufl.edu/UF00005233/00001
 Material Information
Title: Miami By the Sea : The Land of Palms and Sunshine (1112)
Physical Description: Book
Language: English
Publisher: City of Miami
Place of Publication: Miami, FL
Manufacturer: The Record Company
Publication Date: 1927
 Record Information
Source Institution: University of Florida
Holding Location: University of Florida
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: ltqf - AAA6558
System ID: UF00005233:00001

Full Text














..._ .- .. fi

* . , .




















SMIA
i '4111.i ll ..S 17. 4R-R
['L ..! n G {(., \t ,
Irn >I !t pmitK if---
i mi Lnn i n i W r t
I ,,l i. fit '? Ill n ir li
S11i In r i . 'r/li\ ,an;
I 11 Ir tiii ' ) lIt ere ,ll
) luinte- l 1�'t\ llrfaf
1 i f l fll lindl 'rol , n
"' e r, . ,land o ,ml

.j ur rt. -m.I am
I 1. 1 l* i i f rd ii il I Ki i ' i l
\ *ij,. . itfriirri - d ig ll./ u i
' i i- r. ".. r ,... .. . . . i.f , .; . i

\ . I., ll .1 , i-,l. .> ".,.al ..
A " **'.*F~ rr *' "f I *r^*f
_j~ afe ,'ii,..... < ..1 a 1**<


MII



G rESAVLFOR? - -.JI
-: U" I S'I
T
.AT / ORLA DO It
� ,,LI~i ,rTI"T.,S"->L-




rr.
&.$, - U TM J ,,iM---
OCAAA
NO DE LANL
F .OU -D TA L U

TITUSt. L tl:
Ki.SS&i-i
i A I ", coco 1
,,,,I,. ,,,,- r4iELBOUPNIrti
TAM"IPA




O pp...- . .... "'� " 1,





. . .. ... .F.. O. PALM ACH PALM BEACH
. . ." .' ....




.~~i ,�l Ar',i-;SA,- rU
CAL
,'F GFT L ,-I



-0P LE

4I


--4 n~EY VE!T A

HAVAN













Invincible MIAMI-- The Wonder City

Q Worid's QGreatest Sports Center
T Ihe t iir ti -ear when th. North is blanketed with anon and the withering hand uf winter ha- -tr.pprd bar- all
r.-liL'e. Ir'mmpi I I l M amil uiTer, the nation it, mo-I charnminK mintr re-our. Ftdtral , earhtr Bureau rtcird-
r, ,[ jpru%, Ithi- laini. Masig .:l Mi.nii likvwi-e i. the n,,rlid' -pert- t .nitr rid I- proilit ' in maitral fr th.
-por' - r.Iumi- of the.- nii pivto r- lor hert n'.ill nd Rilf and tenno-, pt h arid *url balhiiih ; detp-.. and frt-h�- altr
fi -hing tii, hurnlipt and hour-'.i. h r.ilriiL. hiur-t runnc;. grtvehound .pied antr-ti- rnd biM.inc. ailing and n,-ptnr h.ialing.
S | i-al.al and hd-rhall - lnmn iriinr a i1 dil .i':l. i.nle-t- h inil-rnallional champion.. aul.mr.hilt- rating and a ii-i l.,dring
i ndir hn mr i-,- id. i ti r idlii.r-: in lat . t rit r lkna.n *iuid.i i 1 -.iiri and rtcreartd n Fr-.m Dti-tmbar whtn the formal
** inli -inifln uiprJn- drill1 I i lt, . Irl Apr-I. Ih re I - a pret|nlit.i- dadil, *iuldjr -p- rt- nr ,urr m "hi11 h i 111 l1t ii3lltal
h r ar ' *,,hi r ..i,, in the -. rld h ti a3r.n -ri t Lhe dull.� ,eni. IP 4up-rb ttir t. ii1- riTtred *l.ilt r, ,re three -upLtrr.iu i-
bhr- in Ih h .im. *.f h .iir ii mariret .nd braul pageant' which ire held sarl in Dice, nihr. in ['ihruar, and lalt ir. Ibv
a-ri.-n. I i.r1 1.1i. \ I N , N1Il \s I. 13.. t hirfli due t.-i lh-e da il r ,r.grrum-. Miami nia- htii.mc untr of hi
raril 'iin tnirin c'lilt- il the irI'uniir . eitr. - it - u'uch g itlhering- are b.,ink l fi.r Ith t n-tuing rar 1 hr-re i- ih. great
linnrir .... n-iil.n i 1% .' , i'' I hrF annual a. ih, rrig .| the I 11L al-n i- 10 h. held in Miam i I' .1'? Thi rni.lt lilt )r
% .in.mi a'T,,rd- . - r. .ii. n 1 I I I1 1 I1II\ and R F. RE.\Tl %N Night i lub- .ar..urd and-.l tr. i al -ri, ing- and -pitndir


S


SmInvincible

* MIAMI

U .. .. r,1 ,n,1l. " I ,.' - . I.
. ; ii ,,,*I . i / . l ii . .
,i I . i- ,

S II r,., , .- . r r. .'


L' I .. . " .. . i . . .i- .
i . . 1 ..,. I . i" " "'
I '. t . I ., r I . I'.. -
* . I. 1. 1 ml
In ... ,I. . t, h . ,l fr - i,, -.-
a-; i ,. i .. ,. f. l -r ' * '" , ,


* , - *-


asxani-r.


s .wit-


: I-







, ,M1AMI BY THE SEA*


k


1
.. 'I




' , ; . \

* ..* "]- < ,, ..

S.. - .-* ! ' q
' * , "^e

,.- r . - i r 1
- .. . - ;',:
. - I
' . * - ft 1%:

: - ' ....- .*" w w;
#4,


* *w



I' f, j S 7 . " f-
U. i *. .


MIAMI - Unique In America
/ -'- f ,, I \NlI i- ie N ili.m ni , , -i i.rii .p r, . niu.. ilit. h II i- mr,
m - trp,-l, r.ir, in il- ih k-. ll fl.it \\ a-l,,n.lr�. D . 4".
C U F r; -t it. ,- r, ir. -, .1 .n.. ii n * .1 ..- rn P.,,l:,p :
,, I ,.l ,r , ,I ,, ,t ,. h. I , ,- , I . I .... ,t M ,,|,,, ,-,tl,. r ,, p ,-r
m.inI nt lwIiru :'r J; iT n [p" r it . -i r. , . .-. I i.r. ii. l...r i ..,ihn r ilt ll- i. 'r'dri nd
,J l .\ ll.- k ri,.,r h rini i i , n ir , h, h1.. r- 1, I,,',,,, M ,,r i .,It,.r %..in - . rvh
Ib.i, i. a L,,' nr, w ,:,rhli| . r, I,,, [I,- 1-1. il. .uli.l...r, r .i..illib.-::tir,_ ,:hinlt,: ind
{. ;, ,lilv fo r r rr-lr o,:; i , nt i r I fl r- r. ,,r,, 's o ii, i ,. in ,,il r, n.h ,n r . .l b,
ir..T .i l rl ,' - jnd ..-11 _l. . i. th ,.[ I nr. . MIn . r\l,,,. , rd .,I |, 1 l, ..,r . I r
;w- ['-, inl a I nr',!. ind .,1 . ilo,;. ,rill, m I hn l ,i-, i,,. t[ii fijn ,n; rn. .l poin
i lin.., a.iil all e.,r r.iunil fl..r.i .li, .r. , ' .. . t, " ,l c l I. i I. nrit [,
jr -i, biwt in jnd a ilut tr..pir . i] M1 .inr
S l. - 'r2t i ll --'. painlr -J in [I -r: .i . -pii ndI ..r .in' pr. J i:; i l ..I..r
in - l l' m thpie b, l im d I , . **I, il - s r..I, - t ir. "'i . ,, . l . -t ' ir. M .I I.
Ille m .t '-, al. in Ir . I; 1 t n ; l.i.. ir. Ir .n i rl, ., a r- . I r ..p.I l tiii.n 1 , tr I ln.
in d l 4 -:1, r. I,.r i.. 1, ,-t. rnd I. . n -,, .... i .i ..[ hi- .1n ui . .ir , ilt
I ,ndl '- -a - dr ,if . I I: r. .r,-r i.. ... 1 li. rv - r . .i l..iir:-,m e mi.no:ll
,1, .'i 3 . I-al iri[', nt r l- il., , I i, .. i. i .-ri l ir , ,* w n'- _ [I Irl nlr.l '. t lha
i.,..i re *ill i rp in il. r'-"- pi- \[ ,. ,ur i.. r .-', ' 1.. i. % hrh.. % r Iihr linir
,.i e?.ir. ou .t I! l-.]. Jull.: rnd Jl,,. '. .... I. in, . . ri , .,l.r, ... . - .11 ,. ! l ik-_
l.r,.llr p . li. r.c e n I - .. I.. . l. I i i.,. , L.. p .,,. , r L, I 1. r - . l. I.,t 1...\ i1 .
mhi- Pprl.tl Il% 1 -.1 . *.d I: lirn .,i.: -. . l. . I I I r., n t......r


Snow-Bound and Miami-Dound
\\ h lll- r'% "-Snow ,:,..nd" is an ep;i .-if ,int.-r. Th, re h ,ii: 1.,-r, ..ri,-,I
md's wrm n in K in- H- r,: , s,., " b. , , ul BSn, .'": I.,t +., jlh t ! ,ou
%- ll. 1 n1 , iIr,.,;lh .nj| th. i_. -. 1 .1 .- ... . t in to.n i|t, [i,.h ..t h ' ,i_-.:nm tl, in
V calling ibe ri ,..r- ..- ini rr% l.L,-r- . ,1 ih ll- i h t ,[ n rnri. ,,. ,, tlh
thl mni. Sun v.or-hi[. n i .i-..n, l i.r- [, -1 .,I .,,1 r,-lI-'..n jn, thil,-e pro-
genit.,rs .ft ouir, , a.n- j ur v.-rr, ri'i ..,, tjr > ir,, .,t Ihl[ Iln tli . r d11m l iri nirll
proc,:s rs- lhi*o fr.,JliZdl [Ii.-I Ir.ri ii Oil: - inr. , .-irn - -.. iltlh .ind ,mil rl rlm n nl
and he.lih. Pr'-senijtd.s %%--l.:-I M I i ll \. that -.,-r i n ictinic ray-
.if the sun are inmre jalul jr, aid t-ll :ti, li in nm.-t nm -di'-ine,' hlln in
the ca.se f illh thl t are '-rn.i.- .in, .11- Ih.1 .ir, -,npo.,rhi' l


i +



































Th riIi o'u . re IIIllI. inr 6 ri or, a .'.I ur'_- .h- n )uu lI.ng to be NM i-lr
bound hli,-n I-,- I ir.:J I.l...ahl s jr,- -si . bl.,und
Aid. it I.- a j -, p Iri. L A n ir,-r tr- J im. like M1.,mi jihounding
in ev r- firi iiml't ..uiJ..d..-r r,-rr j ii..in in l.jlr -,-Ilings .f eter-bloi.-uiiing
flower's ,I r.,dijri lhu s Jli-i ,a Ieu i...m, . i.I-lInrl Ir.mni ne.irl.i eighl y i il-
lion 11. 1.l- . 1.11 hi.d ihr . -li,,iir- ..I Junir amid tnarjn e 1,.--*.-m . gaollen
ripe ,r..pira Irui.l .irinJ r - allh .rmi:g. lr _hi, spring-green hiring that
Naturr )i Il.J here in .uch A:iundJ.anie.
Fru.,m all ...- ilr- -i . -it..ni ...r a ij j N..rih de luw.c p.ia-ten' er Irans _*n
a score ..I r ....- .. rtcr a- .J , ..k-.r ill,-. r l id.i. .ulii -'e ii L ut a Ien
hour ri.lz i,., fi. - I. ..n.h, ruil ..l ri.iri-. I...i ;,: ar Irfi , al M u nnl.
F ir., i, , l IrjI I.. [ ,l - ,,ir IhI ,I.,,|,l- ir , ,k- - I, li m \[Ill In , i wk,. .1-I rW1o
and il.,- F[ r .J.. 1, .-l L, -I l ;.,i , ., . I... I, plasgr...und ciit . The Sea-
board \ir I.- i n i nt - nit ler ..,I IV'.I ,-2 ..pei- d is o'i-.r:n-i., n int. Mli.mi
and s...uih. r.l
Thr-.j .h ir. iii- ..".I rit-: ' [lih...ui . li.irn-e fr.-n ( li.-a ,.. St. Louis. tjeve-
land, N,\ *,,rk, (;..,[r.n. kj .-a- tLi* . Dtrr,l. Indi.nap.,l-s, Montreal.
Toror.t... i'l-i.i. \\ l. C hr .n iinlnna and. interm,-diale celi s


Some Colorful Statistic-,
S-ii-i..- . n,:n.:r ll mriaik dia., raidlii . ltut hi.':.-, emLrlaztntd on
Mlianii4 r- i r-t .J prc-- II . -.,-il..rlul aiil ,r..li'. p[ ciiiir. Nu .-ii 1i m ih.'
world o'.rn qJiu ti, ii r,' .- ,r n i - .. l \ri-r j'. ria'a %c-.l [pl itn er- dt.
luxe is. . , illir . ] r .i i - Ir.*li r rl, -ii r. 'lr.rl;.i -; i, I 1- xprr r'n- " .ln
finan.- -- i , ..J ili. ... l, r M uI hiiiri.- ,ui. idJ \i r.a's t ,in r Sil, r'-'nd- ,
this IrJu. I t j i .,:l,.i ,i irn d i .ualdir.. - .it, .\m , rr-- .ri a I .r..-idu -an1
M iar.i L-1lr.ing, , I .. ni-r..ia - i - -ir.- l.: rti-r:r ',-..r ir iha Fl r.- r l
W eatli r I;ur,.a,,-i i- - l.,. li.. h i I... : ,,.: i . J Ca.1u.al le Lliiuitc in
the ri iiit.n.
1lidanni- i .b ldri. [.-rn..i- in 1 14 %%rt Ir--, ilh n hj-l a million. l ihe)
were i..-'l..'o(. in l'P."1- 1-1 iu- rl ,- .r. La r Irt 1 '. [building i''-:tim t
were il .1 l;.1 'l : in 1'2a?. tr,i.i2,."tiJ. ,nd, in i',2ti. $ i.. I..l U-. I or
the fi-ti -.tin mninths -l l'i2'., l.uiditrrg Ir.r-- iuialiArd $i';,i ,8.62h. The"'e
are Ifr ia.Jlr p up,-r u .ri ,.1, i.ri I iil.lide li. -il.up:nd.,.us [uiding
progrjmr- iii t..ni .,,s, -i-,,la rl, , -iJli .-s Loral GjCa l.., here hIuilding
permni. errt or.rle lhi.in ..,lJ.iJ.UUU in 19J'.2a hen thal adjacent city wait




























- .*'., .. S.


I ... 11.11 I~t . .. . r- n i -1 . 1 \ , I. h,|
.,,.I,, I. I_.,,, .r11 I.nI- , I , i ,1 ,,,






issued.
There is reason and sanity in the
dropping off. Miamians, who have
been welded Miamians in a crucible
that has drawn the raw material for
its present citizenship from every state
in the nation, have realized that we
had to catch up and forge ahead in
preparing this American winter play-
ground for the hundreds of thousands
who clamored for accommodation at
reasonable rates. We did that in those
racing years of '24, '25 and '26. That
work is accomplished and well done.
Since then we have put in order this
winter paradise. Evidence of this
indisputable fact is found in I -ii .i
conventions that have chose. \Ii.,,i
as their 1928 rendezvous, with the
Shrine and Elks topping the list.
Banking figures are even more
interesting as certain proof of Miami's
invincibility. In the three years of
'24, '25 and '26, and the first six
months of '27 the total combined
clearings and debits to individual ac-
counts recorded by Miami banks
totaled approximately six billions of
dollars. Of these, $2,080,473,000.00
were in actual bank clearings. Bank
clearings for the year 1924 were


N,
.' 0'9.



I ~ Li 4


;-' 1


-. - - - .


] 1 i iiiI l i . . I l. ,i .. .. .. . I . . . i


were $72,503,000.00 on June 30, last.
Compare this with deposits of 1915
when the total was z ; itl,:'**,
Total resources of the banks in 1927
were $89,455,000.00.

The Old and the New
Miami
Miami's wealth of tradition and
historic interest which date back to
the days of Columbus and De Soto
and Ponce de Leon is retained in the
refinements of the 400 years that have
followed. We have real reason to be
proud of that record which no other
locality can parallel in length of time
and few can equal in point of achieve-
ment. But it is really in the past two
decades that we have rediscovered
our only tropical section and have
begun to take advantage of its rare
,,li, ri,. - in opportunity, in play, in
lirtl, md in investment. In 1915
Miami was a little village with the
wasting signs of old Fort Dallas dis-
appearing. Today it is as modern as
science of I., ti.li,. and American
energy and industry can make it. For
instance, in its \.nl.li.. 1, ,i,, lhas


_MLMI BY THE SE.V: 1?









BY THE SEA'


- Ail


"ft I' . .


rrr
- 3r *~-~


r'11 l' r.l l I . . I l.+. " I Il , . l. li. t ,, r I - ,I
.1,,n. . H ,. [.. . . 1. . r ".] .- , I, . .. 'i, . , .'
I,,,rr tl1 i -I..... i 1 . . . . . e. rn l i,
l. t.rl i. kl. .n i .I - . ,




Splendidi Steamislhip
Service

i'h,-r, .,I . Irni N o, }..rk. Ph-Ila.-
* pllhIii l. 11l iil,..I-. (f h.irl, 411i- . N',-
-I I I I, " . rI I ' r%'ir 1. L1d
p il., .i ,-,r nii.,re rit, J,: .. .,'. .n ,, ,,,, ,
1I. n-. l'i. . ii,: - ir,: I -I M%1 i. The-
I i e I.ine ,,- ..p r ,l-e .r, re, 1 ll r �ci'h-d
ul - I11. l .i r '-ni l , ii.ni l r', ' l i\u-
ri.,.a lnr-r.. lie , n - .ind Ir,,,|iI.,i.- .


T it:he r. i i-. hi lti wi ' -o rn[ - paler

I- iI- jll F . - in I i ii: . ,--i.il . '. t\ ir-' , Ir
\,-r- i n i .i . i .rhr, In.r i j. - l . a... Ien
" 1i111.1 i w Th.: r. %I I I.,- I ...nr ill


I l-l. I' , |.rl - �, 3.1 -r 1- 1,,,, al -,,
i.n rNil I ll- l l.i...1r -' lw..i' - T ill
|Ir- , %I l 1 1 il - .. .1 P , ., , i, i. - -r l.", [-
1 hr M , r.'h ill- iid MIlln.-r linr"r-
. lr i . I liu- jril - ,d ).i| ii -l- :.I, Ii -r j-.-n
I,, Pi ni '+ hi,,pilj l,[- rlim i. 1 l.-
,.,rnFi .]rnt h i- I"'. t1 1 Pl* l .1 hil[... lir:
IIr k hir, aiid thle D..rch,-ior, tli6
la lh r -.I 'hii. h a.- thliri-i-ri',e .i % Ir
.i,... 1h.i!. ti -... l. 1 .ire inlnn-i ellb I r ,_,
.Ind . ..iiifirlal ei 'I h fl R.il , i i..re and
I ir.ulinna Lain rijjimtiin.i �fr irce ific
%,-.,r r..urnl Ircan Phldj t-lphii nnd


I


"quit.

4-n.


.I

4 ..
a^SB -ji i .


ma^Lr""*q


B1 iliin.ur'. All lin'- n i-riri-.r-iid I .rry
a ijt l l' In MI i m . li clla
-, Ir.Li.I - I r .iri. - i. 11: I- . 1 L't.jli el
*iiii.lt.. I',ni [he fr -plr:llit- -[ 31Jil
A lip J Ir:-rl' il .,llli ern it.ilta *.
Sll l' il i ,. it IrI - [ I . r ..: I .,I lt
N .,rrh 1.. M iil. l[it l' .e i .ine. J.-
i-uil. 'ill ii ri ii n ii- -pl[. ndid ' . ,i r
ni-i.it '-rti, e btlihi en M iuni arild
I l.i.iln.. lhenr e ll l.- al leasl hi .ree
of ihe-e sailinrin week aJnd dJurin;
Ile e -...n, p..�-- lI, six .e-Usk). s IIIce-
C. ht - ..'ffi l, ins re pljnnina Ito add
.,ii; "f ih- n-r LE.,l-rrn S.arimsnilip
I ,.iiiijni ' li rr- Im, the Miun ii-Hatanri



June Days in Winter

While eierv dJa in Miimi i4 of
r.aie Jun--likne charm. Ihe winner
m.,nlhr et-rI � e s- ncjia[ ll .j',i--r ned lit
nJlure' I'. ind irc' I1i'iic e\l ail ira tii,.n
M, lin h li h.0 l.i-, l . mJ irim urinl i-ni
Pea' titlllr: rin lithe hi jheTi mininmuni
Itv pt.i ral -.i-r a.,l jn .'il, in Ilh U nlr tedJ
l.rl'u arThie ni-n jligi' ifle Iritnp r
lrin fr l ir i O i.; 74 4 ilfpruet; I.
u inierr rin ,nlit '. 70.1) di.--e' -: i\
-iiinlIrr iirFiilli. 7*.).'3 drg-:r'-e? . In
Il l \ *Ieil).. l \'I .ttri Ihe thi-rmno, i, ler
ha1; ruidl ii.* 9(11 degrter, on an dti-rJ;a,
t uon]ri fi ltnin'-, earl . and' in lthI
Jnlme o[rnu i.to lime a Ireenin, iemn
peralurir.- ia re-..rded onl -nt en
linis jind lithen --t le _- Ihl n Itt' li..ur-'
durJirin. Fo i4 ad raritl. at-raging
abtoul [luee liours during the entire
t,,rlne minli,. of hr ih ear


-...MN


UAAMT
7^-'*


.-4-


� ^ * . -.';


* ,.









MIAMI BY TIE SEA -


A Complaris-on With Famui- Clinme.

I n l |'\Hi ls[ lN ,,I l iT n,,'- . , I u r , 1 , l, t i I ,,I ri., ., ,-I ,' IA[ ,J
r,..:,,lr i . r . . . .. I s. u .. [1. | F.. i I r ., j. r j I to t rl , [ N 1 n 'n ll In J,.;-
i .-. .11. . .,,- . .I . , I 1.. , I . - . . .. Ili, .h. .1 M.... Ir. I , , : i, I I.,

i li .J I i . 1, .1 - . 1r I I l . .i i k . - 1 , % I \ i m I , I rl .Il rl . I | I l lir
li, I II I I i r II I Ir , ll. i - . , I" I I 1 , - _ .1 -- i ii i i th , -1. [ Til

i.. . .l,.,J lr -inn Il I, il d 1i


\I... Fra,il. .
I',. . l .i ' . . . . .
\1. -. F r . .
M1 r -m . . F:I n. , .

S o. ,. E.. _pr ..
\I ,I:i r . ',- ] 'r . .

\l, . r-. M1 ,r.,,.. .. . .


\T I X i. ' l' I. \


4';


The Climante of Miami

S l r- f. ,lJ.. lr. ,|. . .! ,! . ... | , . ., , . ,,l r . . . , . . .. ,A ..i. !- , .n, | .


I's~~~~~~rr~ ... ..1 .....e i o a .. . l. .
[l l , t:. ,. r r l, , ,rt ,, l i r . -,, h , \\ ' . r i 1,, , [r,-. ,,i , ,l, ._ , .



f.i .i r . * '.r , 1. ', 1 r .... . 1 .. ., , , , , , , . , , . I . [. i . " , ,
l r " . . ,' ll t r l. ... I I,. .. _ I, I ,... . . . . II I . . . 1.1 r ll.i. ' l " ''.
,- L j' r .1 , , r ~r, r 1 I . ... . :, rl,. - ,4, ., a {is r r 1" , . . ,tall,+, ,, i i r, 1, .1l II
, ' i r n .1 r n-i .... ,ir rl rl Ii i lo1 , i. . " � r . l b...s , . h,h , .. i ,.,,.' ,, s, l l,, ? - ,,,.1
Is- trl , r = ...'>', l , '.. -,r..s \i . . .r i,,.h,. ],' ,,,i. r IF-. .'h r,,;'l sr, . . " r,. h =I . F
I. r ..o r .' I;;* ? , r,,, I.ll.- I lt , 3, .1l r.. .1.' I i.rl.. i . ,47) [i .. .. L .. |.ira.1..J " I~ r-
ct ,, . r+, l h irl I -l . . l ... . . , . s , ,, . .. . . i ' . , ,. I l. ,,,. , ,,gr+ h,
rl . ' ,D . l rr, ,r. ' , ,,.P ,I.I TH. ,r , . r r,. I ,I r~ r .r. II, i ,Jl . , T i..,.I, i
Ir,. .l,,' , r ,,.,,h y II. ,_I"I. 1. .. rr..t..*,lIF ..... .h,, l..h t, i


iii
1.11
rl
1.11


it.
.,"


If . I I r. r T'r. _- N . * I n , I f :,ll/








^ ' MIAMI BY THE SE.
























.r, r' r c. *Ir ,




Sr ... ri , Fh r. r.h a ar.r , -r .i.h r* I-. . Ir . . an , . . rF w.


r. T . .r...r... . I. \ . i.. ' N J , r ... ... hi r I r. .......
, * ' r , i ,r ,,, . .r. T h . ; .Fr .i .. l r ,,.. r .I . ,,i . r. r , ' . , . J, i ..r n,, r F'r . r.' .r , , ,
h,,r, I*r,,.,.,,,. r, .\,Flr,r,,i ir .. N i ,,,i *. ,. .. r. ,J...,,., * .,.r thi'.A H --,.-

,,,-r n .. , .,: ,. , .. ,,, . . ,.. , ,, , . .t .1 . ,I-., I I.-.P ' r , ,, r. I .. .....
rl. r T . . I- r.n, r *,r ln' n rn..r' l.r r i ..l.l .. , lr. 1 " l.
lil. r. r, - . I1 ,., r r. r . r r, , r. .., . r ., : .' . ...r, .. . i . .,
T ' .. , . l.. . . .. . . r.r . , , r ... . .. . . ,F.| . . I . .~- ,. , ... ". .F
. . I . ,, , r1. r rr,,,, , ,,F t , I rf 1 .r.

Ir' ,i .r' "iiii , .i-, . - li. . in . - r 1 ,'i , .,I..ri . ,.- .. - . r. n rr.. h, r L r ,., -








i r.. , . . . ,- . ri I, .i. . .,| - , :. ir .-. i i ,,_. r * .i t.. . i. ..I ..r , t' ' . ,-i r
- tr "J P,, I ' rj..- t, Ih .. lr . i 11,r r .r t,.., r ., l. r..r I. ll i, .|,i .ri.li*" .lt" wh I

"I I r' .. li .'' I .ii..-I., - . I ' . ir i.ri ... iii..ir.'fl .r... r T- ir r, . .l-.. , i n..









r i. r[ . i, l tnr"r..r r.r tvl . r. i, , . ..- ' .- ir. ii i..-l . re . r, l r- . .I .r r' hi.h
. .I li r ,,i |.l1 i f.. -i g .ii.iF. . F'fr'-lrl ii 1.r . i. l . '. ... . ,r n r rl..r. I I " ' r
i in I - ' 'I .r , . i , I r . i 'l iiI .I . . . rr I . r,. r). , r .r n ..
, r tr, . . . '. I ....l - . . l.. . II . , l'r . r l l,. r. n , r nr. , r.,,
h. h rl I . r %l, , r hl. . � i , h . ,
r . al.11 . cii. r' . [ r . ii1 . r . i.i i I I i ' *, |r l r i rll .. r i, ..
I rh 1,r-h.l, ,t IT,. fr ,I1,l,. , , .,..I " rII ,. rl,.r,, I.. ..
1 ., , . ' " ..... ,rl t., . r il l. . l.r,,h T. '.,. n.. . " I. I :," tllll r.r r . r. /
S r r , .. . r .. . .. i . .. r r I . r



Climafie Cnmdiion�.
Ir th[ , Nil It ja ,., II .- , h ,x , Ille r ,n I - tu1 - th- lll r tr nrear h. -h--,
!r,: - ...01m 1n1 , 1, - -I..', , r-. ,I -.1 - t ,... nt Irr: ili,' ,. .-- ,,1 ,- u ral,,,n 1, I .. 11 , [ ,kh:
l t r in [ ,, 1 _, j, jhlt , rr, ind ill j-l_1il - ll I .r-, i l,- i h no .,nlr,. .r '-
1hr, u -.h , ,l Ib,: 1I t *, --I .11,_ Ir..I rI I - Il . l, I ,-I Iill- % - Ir L, i .... - ** III
I,,. rvn 1 ...... I',,,, ri:' 11, . r -I-I HIr-,IllI . Ill ,11 h,,ur, ,,t uor-. -k w -
ll h, i:lh l -ul l,-U ,:ir , %,r t ,.r ,[IrI I _l.. I r- , I- . r,l - I r ,j ] f , -,I II,
It,-,|,,, ,, ,, l p ai,,,r % h, Ill I t, lhr,- [h, ar n ,- pl i-, re ir, d - II Il re'. '
1* I..l r, :-!,lk ,I,. .n-,i,;: .m ,il r 'Ir,--hil., 1l,.rh,. i .., l, 1 , I,, pi, r ll., r .r P ,.-t, .
rhi , . i,, , , , I, n, , lr, 11.. th. , ll ";Ir,- m I d t n h ,. i .I , , -u -r..rn . - r i
\II, ri,, r,-,. i r l th.- It ,n1 . , I ,r. ll , Ip i, o l,,,- f., r. .







, '-r -.--I-BY -THE SEA-"7- . ......





. .>'
I ~ ~ ~ ( �~(T I-L ~ LJL I-'


I I. r, h.- I..' ri r.. -r ..rrm .. wun l
riL'.- i , .r: .- ..l.r -. Th[F- -,..rm

ul tlht Mimi tl ditri[.t ,lid its thou.
sands of great structures as a whole.
There was very little damage, and
that mostly by water, to any of the
main buildings and modern struc-
tures. Worst damage was done to
temporary structures in outlying dis-
tricts and there was, of course, damage
to boats whose owners did not take
proper precautions in running them
to the natural shelters afforded in
Miami River. American grit, Amer-
ican resourcefulness, American cour-
age and the spirit of Miami, which
are woven out of the woof of all
States here represented, asserted
themselves, and Miami quickly re-
covered.

A Tempered Miami
There is left the Gibraltar-like
solidity and soundness of the real
Miami's bed-rock municipal individ-
uality. And Miami-the real Miami
of old, but better for the tempering
-asks you to come, partake of her
bounties and her beauties, of her
matchless climate full-charged with
the revivification of youth and ro-
mance.
And so these rejuvenatory blessings
contained in Miami's out-of-doors and
sunshine have also worked their magic
cure on hundreds of folks who will
tell you that they have actually added
ten years or more to their lives by
wintering or living in Miami.


I*. Jo


Amlleria'
"Hiahwav of Palms"
America's finest auto trip over its
most beautiful highway stretches
along the famed Florida East Coast
from Jacksonville to Miami. From
Jacksonville to Miami this unique
"Highway of Palms" is incomparable
in rare beauty and tropic scenery
which greets the eye as you glide in-
to Miami's environs over a wide high-
way that is velvet smooth. Compared
with the most famous highways in
the world, this "Highway of Palms"
is queen of them all.
Leaving Jacksonville you enter up-
on this romantic ride over the "High-
way of Palms" as you cross St. Johns
River. There is here the first touch of
Palmland in the sturdy towering
"cabbage" variety, which is harbinger
of the tropic glory that unfolds to
you as you go farther south. Reach-
ing historic St. Augustine, America's
oldest settlement, arching aisles of
pine and palm receive you. There are
also the spreading live-oak and
cypress whose wide-spread arms are
draped in grotesque artistry with
Spanish moss, and here and there on
limb and bough cling the redolent
red air-plants that add their touch to
the rainbow of colors on every side.
From St. Augustine on south
across the Matanzas River and along






Q NMIAMTI BY THE SEA


z&


a?!


I


llln " trild li_ llal;l. ,\ jnl I.r.. - .1 I li f in
I r.. nr i , 1 , ,. 11. tl r- r l, . n;, i
\iti r,'i . I r..[. ri.- un. , rrIi .. -
w, , ', , . I .. .... , - l ..' ir[
'',,. ,,n . .r [1l - _ ,. .1. 1J Illr ,, . [ .-
rrI'I ' ilr, r i 1 1 ' (" i , ' Jr .i ., _ h , I l \
Ir-rnl lih, lrii. li.i - in ti -i - t. . 'r, ,
hin L. n rI .. r . .-I rI II .r..i,,:- ] [ .:-. I , . I
the road. Farther south, nearing
Daytona, are the sable palms, and
thence l-br..i].l rolling country past
the estate of John D. Rockefeller at
Ormond.
And always the feel in the air of
new and real tropical wonders to
come as you glimpse, across the
broadening Indian River from the
heights along its edge, far vistas
framed in stately palms silhouetted
against phosphorescent water and
azure sky. There are 125 wonderful
miles of this roadway along Indian
River. The tropic trend becomes still
more noticeable as you enter beauti-
ful Lake Worth with its crystal deep
pools and just a touch more of the
lush verdure and riot of colors which
await you in Miami's tropical zone.
I h, ri Palm Beach. From thence
on you can continue over the "fHigh-
way of Palms" within sight of the vast
Atlantic ocean nearly all the way or
take the Federal highway a mile in-
land through ever thickening groves
of fruits as mandarines, tangerines,
oranges, grapefruit, and nearing


M mi. pa ih.,- e..: r l. I Il tilt I

r- ,, , illj i1, i- . -.. -
i, , ,. l. ii , . .[ l, ." i .Ii- . .I rI i.. . . i -l


only tropics. And tor the first time
you glimpse great clusters of coconut
palms, royal palms, palms of the date
and fig variety, the apron palm, the
sargents - in all more than twenty-
nine varieties of palms whose beck-
oning fronds bid you hospitable wel-
come to the world's greatest recrea-
tion, health and sports center -
M, nmi.
It is a fitting climax to this trip
of trips over the nation's one ' I I.-l
way of Palms." Miami's environs are
first entered at the headwaters of
beautiful Bay I ,-i . r.- whose opales-
cent hues are appropriate reflections
of the gorgeousness of floral 'pi-r rii-
4 Nature has so i.r..li.i-. 11, painted on
bush and tree and shrub.
I---
We have opened offices in New York
and Chicago where you may obtain first-
hand information as to hotel rates and
reservations; apartment rates and res-
ervations; furnished cottages and resi-
dences; bona fide and guaranteed arrange-
ments can be closed through our agents
at these offices:
New York Office: Main Floor Waldorf-
Astoria Hotel.
Chicago Office: 104 South Clark Street.
Main Office: Chamber of Commerce.
Miami. Fla.


it' u*


; .- .. . %. - - .
! � - .. ..."


^ *. ''Ir^''

. r IT
^^
-^- ,-�-*-
AA �*,- "* ,ji,�^�i�feS(ii*rfS^�4;�>,-,
* -^mfaii^ ;. *-*-
' II Jlll^ 'l '***' '-*'' .







MIAMI B1 THE SEAl-


- . i - t t:;. -* 1. : - . '


vI


S. d
1LA_


For the Golfer

- a I %1 N11 ..if... - .. .1 , - ..1 ..I1l ... 1 1 At - .1 j- id l . ... r--:-
( r j- . I . * I .. I !.- m d .11, - , l , i i thi . ,':,rl . l- - i] , , \If 1 1 ....01 1 ... . t , lub ,..r 11t.- l R ,-.,.l PVjI l1
�.yJ *'* t ...... **l .. rh,: i ld . i hi I , -l ..r -..i li M i[.ainti riter": ln
1\I, inl \l uri tp l _ ..11 _,,, 1-. 1t ... in[ , I luL l .-t i ht ', i.I. - M ul1. ,., ..i. I-, I 1.1 I ..* ii, L-' I...i- Ui :. [ ,- r tl ,n M i . B"llu,....-
- 1i-li % i.!u l, I i-r,: :1j,. l ui ,.riil-rL il ...ur-,- it N ijnit lv,. , i; ih. r
I, .. [I ,,.r- . -I .. I !. - . ,,, ,I.. , , t I I h ll , A t. I (,., I I'. rk. A H ..li . . ,,..,
\ ] 1 J . ' , l *,|1. . -I , 11- , 1I. i h. ., -, - ir . it - ,l , l, H1? , Il.l i. l ll,. I, t, . l h l l r
.r . l[ -tt ir.ul, i,-- .ll (..,,l1 [r' il. I, l. llh, M J , l illlli...r . 1 |,lul, , n _ ,,JLl ..L, -.
Ir .I - , . 1 I, u -.u - I . WII I,. . \I ll Ma,,, - ,, - . . .Ir, ,,- I Il I -r
1uk . - r.. , -iI ,, il.l - li lI . n l-. .i|l, , . [I n.-10 II l. , l, , ,'I I .i.- - . i-. l lin .,-
.l, , l. .l r,. 1 , . lt - ... 1. n . i . .. r, , . l i .. q . L ,- r - d.ili tl rii r l d i - nl . [1i'.
,. . . .. in l-,'- u , l.r- ... 1I. lI 1 iL , [I.irl . . 1. , , , f',, [l .. , hil'i -, IThi r.. .1 lu lnl i
. t . ..... i 1d , 1. ,J n I I M-.. . . % .i -, I- jn ,ill ] , .I, ar l n d , .,I , [, Iu _ r'i, l l,a
li,. . ill, ;. I nll i il r, i-, L , ,, ,,i i l J l I ll I II t l , , f.r , ,, . . I , rF _ in .
:. \\ i tl ln, , II . * .1 11 \ r,., lr Ir j tiII li r iN I I" Ih " Ilri hli . r. .il , i .. -I'in.t . i .
..I [ , l - l 'l] -.l r ,l - r.l l[l i, .. -i)l Lh,. [ . IF I h, r i l, I I ll 3.wr .It ,[I.w
. ll l I'-- , -", |] :l' l',.n L ., 1- ,rl. , , Ij . ,, ,"- [ . r i ll 1 ' , i - 1", I nIIr l,.r tl tll , -1 3
Ir, p n. !. k',, >**.l r- ...ui - .. .. .. . rl.,,k ln,. l I.,J Irrl !] - . . .I I . tl. t Bnl i t', , .
,, ,,-r' I.. I l,, i u,.t h .:[ ,,h l1 \l,.ir,,i I s, r. -,,If ,,ilh , t . r- .:r l.,1 i,,: th,. , . rl
,,, .,- .,,Ir -. e. .. l :,+ , . 1 orJ u ,. ,_. .,I o ,,,_ Ib l,, /. - .>,1,1 .u p! Jtn,! * - ,', I,, ,, t .,n ,
\ 1 l .i i, l 1 .- 1i Il . a r , lhl .. . , .... -, . .. . I ,. I.: .. . -h . rl I
| . .,( � 1h , I ,.. I,..I, . ,| ,1 . l.| \l . ... 1. ll .I ... t . ... ll l l t..I l ...I .;. r,' l -
,,t r...llinn- _ r . r,- ri.- l I., . , . n , _i ,, .. .. iiTl' ]. ii , -.- .lll .. llih .o. l
i r,,- ari -l Iri -
1i ( '.niii I . L h- A t ,, i , I r.... i::.i ..ir M -,] i' .' - , l i -n I.i l i.t , t. i ii
luli , r . .i l ,A u, ,,.i..li" I- r . it.I -1 1.. Il ., lin t l .ri l I .,,t r ' -
( j, h N i. 1 II i- m d ljst i1 - t jIII. :.. IlIr I [ .Ir I lto:ri U 1, 11 s ian l lirl irge j-
I';J 'h'. ' ,i ,n il, t M i',ii,. . r,,l ],-t j~l i., , ih] .: - i-t, i , it ,,: . t- lnl-tt ;l ;,, 1 lh ri lh irr
, ,, i, [ IIi-. t, l, lm i ri , iii, .i l 1-. l h.I n .. 1 .I, 1 lr .It111 , l il -lM ., in 1, 1 i I1
I,.,l .l I l i lw ii li r-t i ,I , u I I l l ,h i i ] .1 - . ! I, h . % - 1int -l- .I . h - ll il, r .i r in
Ill. 1.- OT ii-L.tl, r, [Ill . Ird, iml I rtriil.tii .,,i i l,.,ir hl ! TA., ]i .iniillt i-
dt .ItlUJIl l .iC-,J r*. Ir 1.1 1 il,-' ,L.trw,-.


J I


^- -a. ... r - -. . " -^.c.-!.







( MIAIl BY THE SEA ~7^
























Add Years to Your Life
SHERE are records innumerable and evidence irrefutable where
years have actually been added to the lives of people who have r
regularly come here to Miami's rejuvenatory climate for the -
winter season. There are cases innumerable also of people-
who have left the rigors and ills of the northern winters to spend their *
last few days under tropical southern skies, who have been rejuvenated in
a marvelous manner and who now look forward to many more years among
their loved ones, steeped in the tonic of Miami's climatic caresses of eternal
youth. Science says that John D. Rockefeller and that great benefactor,
Thomas A. Edison, owe perhaps many of their later vigorous years to the
rejuvenatory qualities of tropical Florida's sunshine and outdoors at the
time when the North is racked with the ills of winter's evil camp followers.
And the great boon to humanity is the fact that it does not take a
Rockefeller's resources to have the helpful benefits which Miami's life
extension offers. Transportation rates will surprise you. There are accom-
modations of all kinds in Miami from a modest furnished cottage to a
palatial home, from a single hotel room to a luxurious suite, from a cozy
small apartment to one that would accommodate a large menage. These
can be had at rates ranging from $300 a season to - I ..k,1 for an estate,
with a moderate average of around $1,000 a season for the majority.

A Climate Unexcelled
Nature's greatest gift to Miami is a climate where equability most
nearly reaches perfection. Here excessive heat is as absolutely unknown
as is frost. No heat prostration has ever been kno wn. The daily range of
temperature is so -1i;lA that one can attire oneself in the morning with
the assurance that the same weight of clothing will be comfortable at
midday and without additional wrap at night.

Many Beautiful Churches
Every denomination is represented in the church organizations of
Miami. Some of the finest church buildings in the South have been
erected by Miami's congregations. Millions of dollars are represented in
the build.,;- Many of the church sessions are held in the open.






� MIAMI BY TlHE SEA :










G^


- d
t


Yo! Ho! Ho!
There is no other place in the
world that offers more varied attrac-
tions for the amateur and professional
sailor than Miami. The chameleon
waters of Bay Biscayne afford safe
anchorage for water craft from the
susceptible canoe to the ocean liners
which have regular sailings here.
Most of the estates on the edge of the
bay and on the great Venetian type
canals at Miami Beach have their own
piers and wharves and anchorages.
Records show that more than one-
half of the finest yachts in the United
States seek port in Miami every
season.
There are boats of every descrip-
tion and type at the municipal docks
to be had at nominal prices for an
hour's sail or cruise or for a much
longer trip to the fish-teenming waters
in the lower keys.
There are also for those whose
tastes demand the most thrilling of
water sports, express cruisers and
speed boat limousines which develop
a high speed of 60 miles an hour.
The generally placid waters of Bay
Biscayne are particularly adapted to
this type of :- i' -i'*. 1i ,l especially
to the sea-sled, one of the fastest mod-
ern types of water transportation.
Just a night's sail away is Bimini
and but a bit farther is ancient Nas-
sau, both British Isles, which furnish
their lure in adventure and ,.1,,.i,
of scene. Cuba, too, is only a ni..hi -
ride off -1.,r. by luxurious in, r-
which follow regular sailings.


7~7


.4 - -











* i4~ ~ - -


The Allison Hospital
The great Allison i l .;.. i built
on an island in Bay I . - within
the confines of tihe city of Miami
Beach, is more than a mere hospital.
Every possible accommodation conm-
inensurate with such an institution is
available xw "' i. . ai nation to
out-of-door ' ..- .1 * patients
iwho have come more for rest and
quiet in sarrToidings that are per-
feet for recupniation and rejuvena
tion of winlter-iiuffeted nerves and
constitution. Th Allison Hospital
is located onl Indian (reek overlook-
ing that natelwii. ixn Biscayne. and
the Ocean,
SThere i al- the Jackson Memo-
rial 11 ., . ,, one of the most mod
ern instilutions of its kind in thtl
South, on which tlhe Citv of Miami
expended S350.00() in 1'926 and a
quarter ol a million in 1927. Jackso i
Mermorial, like Ili noted TI'allna
lHo pital at I CoralGables, is " ' .,,i
titled with every modern appliance
and appurtenance.
There are a number of other high
class private hospitals in Miami.
l These institutions make il - -i.
for the business man of the ..... . (.
feels thi need of treatment of Imajor
or minor ; .,1 .1 .. to take advan-
S tage of Nature's lihaling climate, in-
.T vigorating sunshine and salubrious
temperatures, in the open outdoors,
while having physical needs attended
to ' physicians and surgeons of
worl-wide renown.







.... .. ..lMIAMI BY THE SEA-



Ig7
'w iyw ""i"4. ""^

I


*~,r A


And Motor Tours
Entrancing
More than 1,000 miles of smooth
rock-based, hard-surfaced roads radi-
ate from Miami along ocean beach,
through tropic splendors and far out
into the Everglades as proof of
Miami's claim to be the motorist's
Mecca. Boulevards, palm fringed and
parked with hibiscus, oleander, cro-
tons, . -.,_ ... .1i, . bannar a trees.
bamboo, pandanus, begonia and other
growing things that are seen nowhere
else in the United States present a
riot of color and interest for the
motorists. There are, just a few miles'
drive from the city's center, estates
that excel in riotous color and magnifi-
cence of landscaping and area, some
of the historic castles of overseas.
The late James Deering's estate on
the edge of Bay Biscayne, "Villa
Viscaya," represents a J'. 1 iiii 11,il1 in-
vestment in landscaping beauty,
architectural wonder and a lavish
advantage which Nature alone can
impart and only in this one tropical
spot of Continental Inited States.
There is the home of Arthur Curtiss
James, noted for the most beautiful
avenue of i. il ipalns in the world;
the Wm. I V\atheson estate,
"Swastika," noted for its vast coco-
nut grove; the Bakeland estate; "El
Jardin," estate of A. J. Richie, and
countless others.


w-. -..


.W


Charm of the Tropics
There are more than a hundred
miles of oiled roads that lead through
scenic parked boulevards and through
"'1,1...-i. _ ,anish entrances and
I .,i. I. . I adornment in Coral
Gables alone. There are the same
beauties to be seen from the open
road in Miami Beach with the added
attraction of a multi-colored ocean
off shore. Or you may motor out to
Opa-Locka, where the architectural
motif i1 Egyptian. It is the most
i,;l ;_ , ensemble of this type of
ii iili, ', America and you'll almost
look for pyramids when you see the
domed structures and thie minarets
...,:,|,|,._ 1 ward. On the ride over
l,. t ........ Tamiami Trail which
spans the state from ocean to gulf,
are to be seen at intervals, the ,_ ,,
dressed Seminole Indians .11.. ,1,.
their primitive pursuits at the edge of
the great canal from whose swift
fl,,,,i. surface fish of never-ending
variety leap, their silvery sides flash-
ing in the sunlight. About fifty miles
south of Miami is Royal Pahnlm State
Park, comprising 4,000 acres of
tropical jungle preserved in primeval
beauty as a sanctuary for America's
only tropical flora and fauna.
Across Bay Biscayne have been
dredged from the ocean bottom two
great double drive causeways which
lead from M1i,., to the ocean at
Miami Beach. A third ( ...-... .. now
,,,i.Mi, is ten months ahead of
schedule which called for its comple-
tion before the summer of 1928.





U..-l T .....


S; " " - ,ari/u.. Hot~e Cp(i. C.ri 4p.el


ujlll!! i;UI-


1,,, am, ,m

PanIn ot l


,,,, ........, . - .,




-R,,... ...,.



,l I i l,..,,,In


Il, adtaun Hniel


*-S -


I" nmI, n otel ", ,"

' t; ..f .. r ^ ......
a.* * - ' ',|

', ' f!"i J g"







Mans Beautiful Park- +- _ ..... i t I,
.,Ii .i ,h,-a r i n .

.1 .1 .J1r.1

. I. . . .1.1 .. . , I I .i
I,.- ,, ' . i (.. .I , i iI.,- 1.1[1. i , i i,,
. ...1.d

, .. .. I.. . .. .. . ... .... ..
I . r . ", . . .. ' . . ..I. r, :. ..



I" .
.. . . . .. ... .. . . . _
. 'IIn
....= _,

Ti-r. ,-.. . I.r I, i,1,-1."I n



























F~FI


1~







i~AJ' I




-~ ~*'.~)


.0..





L I
IJ






< 1 MAMI BY THE SEA7


Miidwinter Surf-
Bathing


*- -r ,.,ul ,,, .,r - Al,,r l inl j. l 1%-h, ,,r

I.I-lIh.-r hv I,.,- r,..n. . th,.r Jr.- the-
days unnumbered of a dip in the At-
lantic which here has a year-round
temperature of 69 to 74 degrees.
There are the snowy-white sands of
the South Seas Tahiti Beach from
which one looks out across beautiful
Bay Biscayne on to the open oceaa
There are miles upon miles of the
rolling beaches from the southern tip
of Miami Beach stretching north-
ward where the bathing clan's num-
bers are swelled by thousands during
those days when back north mufflers
and mittens and overcoats and
galoshes are the first thought when
out-of-doors is mentioned. Here, in-
stead, the thought is of the rolling
seas whose murmuring surf beckons
the light-clad bathers and after the
dip the graceful palm fronds wave
intimate invitation to you to rest in
their sheltering shade as Nature
paints its most glorious sunsets to be
reflected in the gorgeously colored
sea and sky whose horizon-meeting
is so blended it is hard to determine
where sky leaves off and sea begins.


AnX d Frelhi-Water Pool-


I I, i - .-i -1 ,..I -1 , . . i, ! . , .I ,ii , .


,h.-1 Ti, , a.r I- b, !, I .i. r il . , rii
of the pretentious hostelries or con-
ducted as municipal pools. There is
the famed Roney-Plaza pool and the
Casino on Miami Beach adjacent to
that hotel; there is the splendid
Miami-Biltmore Club pool and the
famed $250,000 Venetian pool and
Casino at Coral Gables; there is the
noted Opa-Locka pool where regular
programs of international swimming
contests are scheduled. All get their
water from deep down below the
strata of coral rock where it has been
stored by generous underground
streams and springs awaiting the
coaxing of machinery to pump it in-
to the limpid blue "swimming holes"
where it embraces lithe bodies in
invigorating touch.
At the present time there are four
Casinos operating at Miami Beach,
with pools. Two buildings are in
construction, one to be exclusive. Six
will be in operation by the next
season.







( MIAMI BY


THE SEA-


Ponce de Leon Wa,
Right
In this connection, it i- I...l ,,i, i
testing and illuminating t.. lurn I.n k
history's pages to about a . , rin r, a.i.
a half ago. Just 152 year- r,.. tl.:
late Thomas Jeffreys, Ge.,i qi'h, r i."
His Majesty, King George 111, wrote
the following about Miami in his
"compendious description and an
historical account of that section of
East Florida":
"The mildness of all the seasons
and the wholesomeness of the climate
became a proverb among its first
masters, who went thither from
Havanna, Vera-Cruz, and elsewhere
for the recovery of their impaired
health. This section has the greatest
part of the fruit trees of the New
World. The air is very pure, and the
Spaniards here lived to a very great
age: it has been observed that the
ninth regiment was twenty months in
garrison without losing a single man,
due to the salubrious climate."
It was in long ago, 1770, that
Thomas 1. tli. . - made the survey on
which he based his report. Even
under such primitive conditions as
then existed the people of the Old
World as well as the New looked at
Florida's subtropical climate and
revivifying sunshine as the real foun-
tain of youth, romance, and recrea-


I .I TI I :'c j . i Mm ol\ M i.,nn,. IhI
F..rn --..-,,n .,nd Br,. ,J I- il lth'
i.l,.n. ,lherie r ll the u,.,rl.I n11- -
i.i,,, i n,,,n- duriii, tie \car. thb rr, ,-
ji.,llri-_i lit i- m .diltrn lth t - n .ti al
li.,- ..n-l.a it ird inan i.li.ltr- di-p,-.Al

".'I ll - 'r r , .iLs ' . :u, -N . i 1 h -
,r- rl-k dJ ., al , Ir ,- l,:, 1 -l.n',rno
I.... -,J %.ar, .. l-. 1 rkinrk in ['ir , r
ships to seek the health treasure
Nature has here spread so lavishly.
Nature's gifts are ever present in the
vigor-producing rays of a sun that
shines every day in the year, in trade-
winds which find their source in the
\\ -i Indies and which even in mid-
summer caressingly tend their work
of tl. n.r:r-ii and refining Miami's
subtropical climate which belongs to
the whole nation and of which every
American citizen should be justly
proud. Since \11,ni's "rediscovery"
not so many years ago it has proved
to the thousands from every section
of the country who have been its guests
or become its present citizens justifi-
cation for the laudation given it a
century and a half ago by Spanish
Grandee and English explorer.

We have opened offices in New York
and Chicago where you may obtain first-
hand information as to hotel rates and
reservations; apartment rates and res-
ervations; furnished cottages and resi-
dences; bona fide and guaranteed arrange-
ments can be closed through our agents
at these offices:
New York Office: Main Floor Waldorf-
Astoria Hotel.
Chicago Office: 104 South Clark Street.
Main Office: Chamber of Commerce,
Miami. Fla.


i "


"-^-Mar







M1A MJ BY THE SEA



bJ
ON.E
*'4


























.-- -i, \ - hI . 1 1 , 1 -T ..i r -'*q1 . 1 11 . I tie 1re I





- i i ri.. , fi r- - rj I. ..rlI- ii rd r
rn r' h I r e .1r io Ir _r . I o . t , , . ,,, . w. . 1 . nd l r-
1 0 1 u ..r ni- ni, li I Ill !-I~n i , ,Il.- \ la t. o -n. %.: Ihl.d




. Iii I i i-.i- -rn h.-i II . i . 1 , *.r . iI . I - 1, - 1 .
." ij1
Ir firrt . , r r II - it iri -ii - HI .[ \1. I ..1 1R, I..r l 1.1 , 1:.. . 11. it-










Ill e I, I- ad i~ f M ,I',Hr (I T .f 1 1llI jd
I r1 , i nlo.- I r i t i am fr.m ok III h- b a bt
r I i, - . f r ri 1, 1. -. l I-) l ..1 \ rI. i . 11, M . .no .. r




iw- f r. in rh .d!-, t ,,ir hi. t n.... o... o In - a ..r- Ih'n b r.. n cuth i
,om ..chCdh t .-i r bwil, n .ia ,r Ii ..in t . .. .r r.nin I .r.e ,,, ,i I i,, im l -
.,,, o ir .hr..... in , r . tr , I in, o.r.. , 1, ,.i , m r- d, - r ,ac , h r il1





",ei in ip-b all.d.,it,, c l m, lon, -ta11 b, loc - rt,, .
il' . 1 l-i l ar i . . r e . . . . . , 1 . . I I.. r . . . 1, I fill J, l l.
111, , ,- r a 4t r .I Il r J,,-r .. ..,,, Y . tl , r,

ri. Ill Ti ra n , , , .r. - , r.I. 1 i, ,,,J ',, a,[ . .r n l..IT 1 th,, l l ir ji I - -
" ., r,-I- u.. h .,I ...1 . - e 3 . .1 . . ..11. ., . ,.r -. - tr l l l, t .... ,I h., .1 ,- h\ ,I,- !,t+
.. ..it li. r o at+, ,~ , fl ra.[ ..iT ,.: rr, r,r t h , l, , I.r..l..I , l _,r, r, ? , r,,1 11 ,at a n' .
n .., ' a l ,,rn , r,,,,',m , , , r ..,, un i.4 , -',, , 1, , . 1,, r., , , + . 1.. = .. , i,,, . ,-h
1,,~~-. . n , _+t,,l rl,-h ,l I~ r .+ ,, , , r i aj...... . I I, [ \.. .. I,. ., rs n. ... l Iu,-I, I"1 l'l'' 'r'..




rIni , uh l-r Jn,, ni,+ Cll, I "t Jr.. , .II pl, ,r 1,
ii I n .. .. ] n T l .r: . t ,- * . ,,.t tIr l " r, l,, ,i l, [ i l i. 10 orI , . , ,I n .,I.n




ar ,.I fromin rain 1 -h rr- hn" il ,> .le tho, poit4and 11-r h atin b.vIwn cu.. l. - 1
,., a l i .** - '. a. 11, [t ' ..r , t . .t \ ,r.. .I ir; .-h, I, , - - ,1, L ,,-,pn ,,,,I th ,,rn ',-,i , ,









fro is he ole- one[nih utt Miami fr e-~ omnt New lorks Iour Miamin limen
-s no- 33 hour- in d. Iux, , trainI o ler ,mpr L , ld dmhl - 1 racked heut,� rails'
I on roc .-balla'Ied rendA l impillo r tsr , arr ,t black -t lem.







k A �MLM1 BY THE SEA.

























Rates to Suit Everyoune
HIE rates, it is rr, I i .IrPi-, , r . . nrr ti,.r re - ..- . I I
They are now-- 1., .---+, _. 1..1, , I,, ,,. ,t -. .r r
Chamber of Co'"I' l"' d .. 1-.l , ;r-.3t,.r \ t.,ri, Hli tel drid
Apartm ent t.. - - - - i ii"... I. , n...-i irn-tarc '-.
gas, water and electricity are li,.i,..iJ i, thI. r,..Is...n.i.I' rare i adhired I,t
Maid and janitor service is I1ke`'l n, liuded ,n m..t iritancies.
As an instance of the spi ,.1 and r'1 .-. ,l t ,ri.: I-.. -liL eFer listr
and every income, you may oiri', rd' 3 --t rI* . r .r pialatial residence.
a single room or luxurious i i, L ii, : I 1.r u iL , A i rnri I':.uue I,:r higure4
ranging from $300.00 to $10,sl.ItJ0 i) r n ,:t.,t- , i.. r r ue 3a-,on,. %%ith a
majority of these facilities ,.rarring in tIhn nrir.i.r..'.J ', $1.000(0
for the season.
From 1910 to date Miami Iw d hl i i i i ' I. - eli ,I ,t I,,,t-a -h"''
growth. At one point in tlii p.r..l h.,.. [,1-e r i i,. .1 411, p.r ,.mnt.
Dade County, of which Mimlia i ..,t.iI. Id All -inrlie, in th,i I.nilerul
States with 258 per cent incrca..


The Tired Business Man
Back in 1923, '24, '25 a I' .u , ,- .,.- hr, tr sh ntrd l
facilities for the tourists and -0,,-1.r- .,. i .. . - ,1 -. , Ari t h,.,t '
trecked to this American W1. .'I u,-h ,, i ,l .,id., iih r, ,-
ample and commodious acc ili''u ...l-' "�" I I I,,- i i. , l it,, n "Pil
tion and for the hundreds 0l tI, ,il i., *I ....I - t.,,i-ti ,. '-1rut l, -i.t- .t
America's southern-most Southli i" i li,.e I i r* t1I, In i htrr rai%-ril
skyscrapers for the tempora;' fli.'- , II,,.-. nuk-n I.Ii,..-r buiinlr .- irnit:
them during unbearable do' . .. -.t ..1 .. i rh lIr r i
quarters to a summery clime buir c Ihr. Ir-.i,, IFlir l u.. rt ainn in I
circles of their own home. Ih. |hit Liuu i- in . th rt.,re.ili iu-,
beyond his wide-flung L, md."'" . ti I ',, ti- Imrir Ith, IIIr, rtl lie of him
affairs with the same telegi hr[i c.Iit nl, t in r dd 1
facilities that he is .,,r u-i ,r III "Ii a i pi'rc r 1
favored for such plans with Ilie i1nirithn irnlrr.-r! lut 3A hrt hours tihav












/


Polo and Bridle Paths
The colorful game of polo is one
of the outstanding sports of Miami
Beach, enjoyed by all lovers of horses
and sports. At Miami Beach are four
fine fields of thick turf with accQm-
modations for large strings of thbr-
oughbreds. Polo enthusiasts from all
over the country meet each winter in
Miami Beach in contests that call
for the best of their skill, while a
large audience experiences all the
thrills of the game by proxy from
the clubhouses or grandstands or
comfortably parked in their cars about
the fields. The polo field at Miami
Beach is as fine as any that can be
found at Piping Rock, Long Island,
or elsewhere. It covers an area of 88
acres of land. There are four of these
polo fields.
About Miami Beach, Hialeah and
Coral Gables, attractive suburbs of
Miami, are bridle paths that call to
the horse-lover, while blooded and
well-trained horses may be procured
at reasonable rates from reliable rid-
ing academies.

We have opened offices in New York
and Chicago where you may obtain first-
hand information as to hotel rates and
reservations; apartment rates and res-
ervations; furnished cottages and resi-
dences; bona fide and guaranteed arrange-
ments can be closed through our agents
at these offices:
New York Office: Main Floor Waldorf-
Astoria Hotel.
Chicago Office: 104 South Clark Street.
Main Office: Chamber of Commerce,
Miami. Fla.


,2 -


M11jiir Boxing Bouts
Scheduled

Under auspices of the American
Legion, the Miami sports club will
conduct a series of four or five box-
ing bouts between some of the best
men of the squared circle. These
bouts, as well as championship cycle
races, will be held in a thoroughly
modern one-sixth-mile track and fight
area within easy distance from the
center of Miami.


Impossible Task

To attempt to list the many attrac-
tions of Miami in a booklet of this
size would be an impossible task.
We can only invite the reader to come
to Miami and spend the rest of his
life finding ever-new and , d- hliiFiji
surprises in this tropical wonderland,
thus extending his years on this earth.
A home for the homeseeker, pros-
perity for the worker, relaxation for
the tired, entertainment for the bored
and youth for the -,. I await the
visitor any month in the year, with
all the gayeties of a real live winter
resort between November and May.
A cordial invitation is extended the
resident of everywhere to come to
Miami and Southeastern Florida at
the first opportunity and experience
for himself the magnetic attraction
of the finest climate and the world's
greatest winter playground.








MIAMI BY THE SEA"


-L~I


hi
w;1


r�Tr


They're Off at Miami!
Racing history has been made at
the magnificent million-dollar race
track of the Miami Jockey Club at
Hialeah. Opened just two years ago
this track has come to be looked to in
the cold winter months as America's
greatest center for the Sport of Kings.
Seven times daily during the Miami
racing season thousands of Miami
tourists have heard the shout, "They're
Off," and have experienced the
thrill that only a contest of stamina
and speed and dexterity of horseman-
ship can produce. There is all the
color and vividness of enthusiasm
which a great race meeting can bring
under balmy skies, with a crowd that
is always on holiday. But with the
additional beauty that can be found
only in tropical settings. The best
thoroughbreds of the nation have
been entered for two years now and
Miami Jockey Club officials are plan-
ning even more pretentious programs
for ensuing race meetings. The club
house is ranked among the finest in
America with its distinctive surround-
ings of stately palms and other trop-
ical verdure. There have been meet-
ings when 20,000 gaily garbed specta-
tors have been amply accommodated
on a single day.


Miami-World's Great-
est Midwinter Sports
Center
When winter seals up Nature's
outdoor allurements throughout the
rest of the country Miami offers the
one spot in America where is con-
centrated every known branch of play
and recreation and sport to please
the open-air tastes of everyone. Inter-
national golf champions, tennis stars,
swimmers, yachtsmen, those who fol-
low the thrilling dash of racing motor
boating, horse racing, boxing under
a dome studded with tropical moon
and stars, fox hunting to hounds,
horseback riding, baseball and other
amateur contests - all are at hand.
And, of course, added to the regulat-
ed programs of pretentious make-up
are the hundred and one attractions
for the individual parties-a swim
in an azure sea in dead of winter (a
phrase that loses its real point here),
picnic -u .,..-r, on themilesof beaches
later with a booming surf and under
a brilliant moon that is closer and
friendlier and more replete with
romance than anywhere but in the
tropics. Then there are hundreds of
miles of endless roads, ribbons of
cement and concrete that unfold be-
fore the driver, inviting a little more
touch of gas as the trade winds are
wafted to you laden with jasmine
and other perfumes of the verdant
tropical foliage that fringes your path.




































For the Tennis Enthusiast
IIERE jre t, nni- court- ,rriium, r.ile ar.id .-. in.,ript,. l
*'lal;l in jal - ;t1ro. .I Gr. ai-r MiIamn On ii...i nin;i ii..l
5 . l ind p. riljie i -i.li - 3ir I. hii r rili, r...u. l iirnif r-h, l- r | i , ig
S: iil l - pr ,ct lI hr A.i t, ,ult Ihe it'. l i.- u Ir.idli-. II, tII: -,ril, r
*easi on it i-s jl s p.irl ol th,. tin I.t li.ild ' pr..zr ,rm .I - .rI_- .ait1 ri-
rratif.n to iriclijd. n'ari ht.., l.,:i rrn a ri n li.ri . nil ki....in -iar- hliu. hat,
,-orne Im.. realize that pin drnnm tlh- mitrr in Miinim'i ini:..r itin; linm. a
liett, r i.. them f.,r d ft-,l.- if ll. l. hird -%.in or lor co:urlt baitl-. u ..i i.ifml
a- % hjlltngers fur honor,.
It wa, on the c,.urt, at Miami Br,..h thil TIJddn arnd Mjllur weri:
-;ren st., frequenll) in ,ome of the muot thrilling :or'imp-titiun; oI their
'a reer.

Finest Public and Private Schools
Miami's schools and curric'ulun firrni one of hIr gpr'ai'-. a-,t--. 'Th
.'hool iuildlring here are ne ] ad . I -t jri.i- l.bri, hl .....l - . [,.i .:.:.... 'ith
lile riiof- built fir lih . lmn-iie, ,ith plrnlt 4i l irg, >i ,in. .inJ i., airn
dJr-ipn. appraliner lu all i. -... .: th,: n l l ie n ,e i hli;h i, li.Il ..n Fla.-'l-r
,itreetk: i. m p.ir.m lc I,.. in : l.inri,.-. I iitt l . i li, %. h..! 1 11 A A-lii-l.:.n,
Dl. -. In the I l. o.f M au 131111 ir r. lri hO r.'-t I, - . ....- rarI.tii,. I r.m
pririan It juni,.r and --ni.:.r hi; -,.hI.Il - r. -j,:
The Uinintersil, ol M iNimn is n,..- .. .n l.,r -tudii.'r- in, nJ i- rilte] a
A.merica' onlv .pr-rn air in-lituti'.rn li- re lht e- are i.uid :.ir c'la--r-. 'iitl
door enlerltainnrient. andi] .uld,.r -p..ri. lhr..ut.iii..ul the i ll.rii -* .i.,il tear
IIt had a thousand ltud'-nl it, . .rpeirii '.ar Th. lie 'r]trr-i t i. M ami
otiers course in tihe (.llege of Libhrai Arti, leading to tlhe BAch-l'.lir of
Aris and Bacheli.r of Stcience degrees, ',ur.-.s in engineermin. la.. li. i-
nre- adminitArdlion. edu'calion, rnusic and art. It otler- .:,iur,-. lir adults
boh in thIe da ch-: ionl and evening classes. tlgeihter %ilh l pe,'ial Ireture,
and concert. Many ot thr,e latlter are glten at nari.u- locatinnon in the
Miami ditlrict as Aell a. at the I nt--r-itt L.uildin_ in -'oral Gable.- The
cuncertl prEt'tent an .opprirunit ti, the penirral publol a' 3 ,ll at 3 i.
.tidentt i,. h'ar itI.,indit itl ocalltt . And in-irumeritalh�-t .A recent fed


:: ~ - -~








N 4 LMMI BY THE SEA
_- a-


hI ll. . 'l". 'l' 1 i, r- ,. u li r]i, i, I. l -, i- i ,, 1 ir-r ir n IF , II , ,i . J. .ll i.,rI -i .-.
.,. r !,s ,_ t,, b,, ,,, .. ,,, L,-1 h ,. U s,., re ,L, ,[ ,h li1,,,r- n -,,,,J . * , ,* i ,].-l,,,rn .1

l I, . i . , r 1 t. , r . rl..,, ,l ,,I In l ' . I, ', il r' 1r ,, ' " . .. 1i,,
l lrI -' ll . 1 , ... . ... r, . . " hr.>I . l l h . rl i !r 1 , '1r I I, , 11 . . ,I i . 4l- 1 I , ,
Ill . ,,[,I _l . ,, , I ,* t| l ,, [ l' r , .,ir . i,,i lI ,, , ... . I l ,, r i- rh i1 r i , k . ,, I, , I .
b ', I ,,' 1 , r- , " ,. , I',', , ,r I r u ', l ,, I t' | | l li . . . ]. l. |-, i \,1,,, , . .: .I , , i . -

III . I, , . l, | ,.- .l ,,,| , , h r ,. m l -- t r. ,,I ,| .. . II,,-I - 1 1 1 1 it 1 , ,. . , t I.I
hf t,,t,,- t ,,,f, , ar, It, . I, , I I , l.. . . I , .- -II, ( h ,- D r, -,- r tr. 1i . ,'. r- ,t , .. ,, s,,, , .

I ,. . . I l , , - I,. r. Ill . I , , . . .
I I l. [, I i, I ,I ,[. . .. . , l .I. i t - - - i l. . , r .. r a. . I r , hl r . , I I ! .
,.., I l r - ,i r- l ul . ,l-. ,. I l , I , . . -, I I. h ' - ;.. , I - I1 . - .. , . ll ,r I . I
i . t I [r l . . .. i . ,,|.r l ,, [* i . liii , ll- ,, ,r l r r n rh .r , ir' l II ll
l 1u ,l " I ,,I i ,-\ - [r i ] i,,r, - h t . 1, ,, . . .. * .1, I 'r- , \ I. I .. ,,I ,r, I - ,

n' _"i~r ,,r 'l hroh . I "t,",r
|I , ,.iJl |, ,,.,, t., i ,. [ . , lr l..,, .l rh,. I ir, , rir.i r rj l ,i lj ri ,. i J-ti i t l,,,r -


l.rr. h. . . .I. . 11.. h , . , , ,r. l -, ,..,i, 1. h i ,- .i l,,., i, .. I . Ir JlI ,n [% I ,', rrI 1
Page l,,aa< 1alton



-Ir .. . .. I ,,,hi . , \ , l. r i. ' , l r ,'. r. , I r.-- II \ 1 i [ . r | . t .l n1 t1 ,
SIII. -l ' l I I .l ,1 , .1 tb l l * L -. . I, I, 1 ,11_ r1 1, r , .1 '1 -1
Is..rl, r I It,,, n , II I. t -h i 1 1-, - i' r , 1. 1 1i,, - ..,,,, Ir, l it , , I , , I [
t -... u ,I . ... 1 1 - Ip, ,- I -1,- I.... l, - 3.11 -h. " -r h ir , 1 k , f -, I r ,I ,, I
I IIt,,l I h -I, rhI r ,' I , ..h ,, ' . s- 1 . r l . ,,h , ,,I I - I-r .,--,III !-r. , t .1, \ I, ,r- .
I 1rid,, h II. I II r i, o - _, I tI'"I"I,1rt t - I I I -I I It ,h - .% k - I, ,t IrI, I.
,,1 al. I,,. - I, ,rtl,- .t , ,,I , 1. h - t,,,.,Ir, ] +h.. .,I '... . ,r. Is II~ r,,. ,1 , rr M rI,
r, r, -k i .ll , l rr , , rh , ir,,, -r I.it l ,,t II ~r h ,I .- 1 . i, l It.
] , ', ,r,: _ t,- ,I ], trj , t l,,,r, e -t .... , ,lIn . , ,,,,, ,h - . ,< , _',- I, ,r' ,, , I Ii
-,, ,[,t[, r h ill,-, rh,- -,,j i,_,-t . li l ,,,,rI ,+- .,- Ir Ia 'd Ir * i I I,, - , - I, t, III r
h.-h . rhI - , art,,+:.., rh ],,'. , , ==.r t, .I , ,, t h tt tl, +r rlt , II !, 1 , ,,. . '.urt_ -F,,, [,, !
-,i, l -h II,, r, It I , r , ,I* i , ,,r- .l. - ,, , [I I i..i I,',- h , 1. %. 1- It, - l lr < ,.,
. III r ,, , II , .. ,al[. I [,i l , I ,, -n . -r,- j . p oi r. .., ] rI h rd l l. %,,,u Fr io
ir .ti, 1,lt t al ] . .. hI rIllr- ,i, ,n i, , it II ,I Il,' I rI F I-F,
%% ,I I ,.I I ,,r - II rl .II I - Irh - h I., I - rl - ,', - , I I I IP T


L i






:.--- - -,__ _ IBY T SHE


A Fertile Agricultural


Empire
The cre.i a�rl.r ulltirl aired back
,-1 Ml.imi hjie bL. in to show the
[.r.nmi-e hl-, h ii,.d for the Iulure.
Orrin-'-. rijp..lrtil. the nurjihu su
in,.ncj,. Ih , m.1i.i.o In -se rril i ari .
CelI--, linir.. 1 and len nri., b.inar.-s,.
papayas, in fact aniust every kind of
tropical fruit are seen golden ripe
along the roadsides. Several crops of
green vegetables are grown each sea-
son. And in that back country are
dairy herds that prosper so well in
Miami's equable temperatures without
the usual drain of rigorous winters on
the stock. There are also to be had in
"dead of winter" strawberries, black-
berries and other delicacies. With
drainage of the Everglades a certainty
through state-controlled operations,
there are now being opened to agri-
culture additional vast stretches of
land whose fertility and productivity
is comparable to those Nile delta
areas so famed for centuries.
On south from Miami through the
great citrus fruit and agricultural
belt of the Redlands to the southern
tip of continental Florida are thou-
sands of acres now producing some
of the world's finest citrus fruits,
avocadoes, mangoes and a hundred
rare tropical fruits and vegetables.
One single tomato farm at Goulds
comprises 5,000 acres, the largest unit
in the world given over to such pro-
duction.
Conditions hereabouts for poultry
raising are ideal. There are hundreds


.1 - li. h ithriring firm 311 ab.,al Iht
Miji di-iri. I PouJtro rnn have
Iinirid ill.; h'irnjle unequalled for
- n1.: - I tin -hls injduslry.
Thii . rrr.,.to, fl.!lidrr and .,Ihe-rr
I, e f.- i-n ,-i,-.1 il the Publlicily De.
..iarlment of the Lily of Miami in run
i ii i ". n 1 1i 1 ill 1 l ijiiil r of Comn
It.ciI. Addircs all intaJrie- to the
Chamber of Commerce. This litera-
ture is for free distribution to those
who are interested in learning of this
wonderful section. The Miami Cham-
ber of Commerce will gladly supply
further details and more specific in-
formation along any line upon request.
Letters are answered promptly and
cheerfully. A Bureau of Information
and Tourists' Reeistration is located
in the Chamber of Commerce Build-
ing, 39 N. E. First Avenue, and visi-
tors are cordially invited to call and
avail themselves of its free service.

We have opened offices in New
York and Chicago where you
may obtain first-hand informa-
tion as to hotel rates and reser-
vations; apartment rates and
reservations: furnished cottages
and residences; bona fide and
guaranteed arrangements can be
closed through our agents at
these offices:
New York Office: Main Floor
Waldorf-Astoria Hotel.
Chicago Office: 104 South Clark
Street.
Main Office: Chamber of Com-
merce, Miami, Fla.













I II lU II
II II II II
I II II II
I 1111 ai 11
I II II |I i



.... '-" 'i










�M IAMI BY THE SEAS


1927-1928 WINTER RATES FOR MIAMI HOTELS

The following list of Hotels and their rates in Greater Miami District have been carefully checked by the Hotel Association. They are guaranteed
by the hotel owners, the Miami Chamber of Commerce and the City of Miami.


Hotel Cap'y
Alcazar Hotel.......... 375
Alexandria Hotel ....... 56
Alhambra Hotel ........ 126
Alta Vista Hotel ........ 126
Alton Hotel............ 90
Astley Hotel. .......... 42
Baysbore Drive Hotel... 60
Belfort Hotel .......... 100
Beverly Terrace Hotel... 100
Biscayne Hotel......... 70
Biscayne-Collins Hotel.. 90
Boulevard Hotel ........ 300
Bradford Hotel......... 42
Casa Loma Hotel ....... 200
Central Hotel .......... 81
Columbus Hotel ........ 450
Columbia Court Hotel. . 52
Commercial Hotel ...... 52
Continental Hotel ...... 150
Coral Gables Inn ....... 60
Cortez Hotel........... 168
Dallas Park Hotel & Apt.450
Davis Hotel . . ........ 107
Dolphin Hotel ......... 105
El Comodoro Hotel ..... 325
Everglades Hotel....... 650
Fairfax Hotel .......... 90
Flamingo Hotel ........ 345
Fleetwood Hotel........ 525
Florldlan Hotel......... 378
Fort Dallas Hotel ...... 128
George Washington Hotel 75
Gralyn Hotel ..........255
Greystone Hotel ........ 75


Single
55-10
$3.50
$5-7
$3.50-4
$2-3


Double
$7-16
$7-10
$4-7
$4-5


$3.50-6 $3.50-7
$4-7 $7-12
$2.50-3.50 $4.50-5
$2.50-3.50 $6-7
$1.50-2 $2.50-3.50
On application
$3.50-4 $5.50-7
$5-12 $10-14
$2.50-3.50 $4-6
$2.00 $4.00
$3.00 $4.00
$3.00 $6.00
$4-5 $6-8
$4-8 $6-8
$4.50-6 $6-8
84-5 $6-8
Apply
$3-4 $3.50-6
38-14 $12-20
$8-12 $12-18
$5-7 $10-15
$3.00 $5.00
$4-6 $5-8
$10-12 $18-22
$3-4 $4-6


Hotel Cap'y
Halcyon Hotel ......... 207
Hermitage Hotel ....... 95
Hotel Flagler .......... 90
Hotel Monterey ........ 90
Hotel Patricia.......... 150
Hotel Warrinn ......... 125


Plan Single Double
E $3-6 $5-12
E $2-3.50 $3.50-6
$2-2.50 33-4
$3.00 $6.00
E
$3.00 $5.00


Julia Tuttle Apt. Hotel.182 E Reasonable
Jefferson Park Hotel.... 51 $2.00 $4.00


King Cole Hotel........ 200 A
La Flora Hotel......... 65
Leamington Hotel ..... 150 E
Leonard Hotel ......... 105
Lincoln Hotel .......... 160 A

Marlborough Hotel ..... 48
Martinique Hotel ....... 105 E
Matanzas Hotel ........ 75
Mayflower Hotel ....... 150 E
Meridian Hotel......... 120
Miami Biltmore Hotel... 800 E
Miami Hotel ......... . 100
Miles Standish Hotel... .210
Miramar Hotel......... 300 A
Monticello Hotel....... 75
McAllister Hotel ....... 825 E
McBride Hotel ......... 60 E
McCrory Hotel ......... 80 E
Nautilus Hotel ........ 400 E
New Verne Hotel ....... 90
Newell's Hotel ......... 80
Northern Hotel........ 150 E


Apply
$5-7 36-8
$3-5 $5-8
$2-2.50 $4-5
$10-15 $20-30
$2.50 $3.50
$5.00 $8.00
$2-4 $4-6
$2.60 $3.50
On application
$3.50-6 $3.50-7
$2-3 $4-6
Apply
$3.50-4 $5-6
$6-10 $8.00 up
$2.50-3.50 $3.50-7
$3.50-6 $3.50-7
On application
$3.00 $4-6'
$2.50 $4.00


Oaks Hotel............ 45 q A $3.50 $6.00
OxfordnHotel........... 60 E $2.50-3 $3.50-4.5


Hotel Cap'y Plan
Pancoast Hotel ......... 188 A
- Paramount Hotel....... 42 E
Pershing Hotel ......... 132 E
Plaza Hotel............ 205 E
Poinsettia Hotel ........ 55 A&E
Ponce de Leon Hotel .... 210
Rex Hotel (Miami) ..... 81
Rio Vista Hotel ........ 55
Ritz Hotel.............153
Riverside Hotel ........ 80
Robert Clay Hotel...... 150
Roberts Hotel .......... 165 E
Roney Plaza Hotel ..... 700 E
Royal Palm Hotel...... 750
Royalton Hotel........ 105 E
Rutherford Hotel....... 75 E
Savoy Hotel. .......... 170 E
Sea Breeze Hotel ....... 75 A
Seminole Hotel ......... 128 E
Sherman Hotel......... 90
Sorrento Hotel......... 90
Spanish Village Hotels. 307 E
Strand Hotel ........... 110 E
Tamiami Hotel........ .150 E
Thomas Jefferson Hotel. 51
Urmey Hotel........... 225 E
Venetian Hotel ......... 250 E
Vereen Hotel........... 138 E
Villa D'Este Hotel...... 120 E
Watson Hotel ..........295 E
Waverly Hotel......... 27
Willard Bachelor Hotel..125 E
William Penn Hotel ..... 165 E
0 Wofford Hotel ......... 300 A&E


Single Double
$12-25 $25-50
$2.50 $4.00
$3-4 $4-7
$3.00 $4.00
$2-3 $2.50-3.50
Reasonable
$2.00 54-5
$3-5 $7-10
$4-5 36-8
$3.00 55-7
$3.50-5 $6-10
$3.50-5 $5-8
On application
On application
$3-3.50 54-6
$2.50-4 $5-8

$8.00 $12.00
$3.00 $5.00
$2.50 $4.00
$3.00 $5.00
$2-4 $2.50-8
$3-7 55-10
$3-7 $4-7
$2-3 $3-5
$6-10 $10-14

$3-4 $5-6
$3-6 $5-10
56-10 $8-12
$2.00 $3.00
$6-8 $8-12


1927-1928 WINTER RATES FOR MIAMI APARTMENTS

The following list and rates of Furnished Apartments in the Greater Miami District have been carefully checked by the Greater Miami Apartment
House Association and are guaranteed by the City of Miami and Chamber of Commerce. These rates are for six months, winter season. November 1st,
1927, to April 30th, 1928, unless otherwise stated. Inquiries addressed direct to Apartment House Association or to Chamber of Commerce will receive
prompt attention.


Name Apts. Rooms Rates


Albina ............18
Alder............. 16
Alice R ........... 4
American.......... 18
Amelia ......... .12
Anarda............12
Arcola............ 12
Atwater ........... 24
Avis ............ . 12
Avondale.......... 20

Banyan ......... . 15
Bay Breeze........ 8
Bay Shore ......... 12
Bay Vista ......... 8
Bel-Vista.......... 4
Benjamin Franklin. 16
Blltmore .......... 8
Biscayne Plaza.... .16
Bloom ............ 4
Blue Grass........ 24
Boddie ......... . . 4
Boston............ 8
Bostonian ......... 8
Brady............. 25
Brennan ........... .11
Brentwood ........ 9
Briekell-Hammock.. 4
Broadmoor........ 7
Buena Vista ....... 8
Bulmer............ 18
Burdine........... 72

Caley............. 4
Campbell.......... 12
Campbell .......... 16
Car .............. 22
Casa Bonita ....... 28
Casa Del Mar......16
Clara............. 8
Claire ............. 18
Claridge Hotel Apts.34
Clifford ...........30


$125-150 moo.
$142-336
$1.200
$40-856 mo.
$350-550
$900-1.350
$900-1,350
$75-125 mo.
$360-450
$50-100

$40-50 mo.
$450-600
$500-750
$300-600
$1.200-1,500
$50-75 mo.
$75-100 mo.
S600-750
$600
$400-750
$400-450
$60-65 mo.
$600-900
$50-150 mo.
$135-165 mo.
$750
$600-750
$75-100 mo.
$70 mo.
$1.500-2,000
$60 mo.

$600
$75-150 mo.
$500-700
$50-765 mo.
$300-15.600
$300-900
$75 mo.
$350-750
$400-700
$100-160 mo.


Name Apts. Rooms Rates
Clyde Court....... 67 2-4 $600-2.500
Columns..........22 2 $350-550
Columns Court..... 24 3 $600-700
Cornish Arms...... 14 3-4 $75 mo.
Courtland......... 16 3-4 $450-750
Couvreur .......... 14 1 $40-50 mo.
Croton............ 8 3-4 $450-750
Croton Court...... 12 4 $400-500
Crow ............. 12 2 $450-600
Culmer ............ 18 3-4 $50-85 mo.
Cushman.......... 4 4 $60 mo.
Del Rose.......... 16 3-4 $75 mo.
Diana.............18 3 $50-125 mo.
Druid Court....... 18 4 $600-1.000
Dubbins ........... 20 3 $50 mo.
Du Rant.......... 38 1-4 $500-750
Du Val............12 2 $300-350
Edgewood ......... 8 4 $500-600
Elgin .............20 3-4 $350-600
Elgy.............. 8 3 $50 mo.
Elizabeth Ann ..... 12 4 $600
El Lorene .......... 20 3-4 $400-750
Elmer ............. 18 3-4 $300-450
ElMora ........... 4 4 $600
Eltrado ........... 8 4 $750
ElVarano......... 8 4 $700
Elwlco............ 12 4 $50-75 mo.
E. M. B...........66 2-3 $40-90 mo.
Englewood ....... 12 4 $50-60 mo.
Esmond........... 8 4 $75-150 mo.
Felice .............24 3-4 $550-75 mo.
Fernando..........32 1-4 $300-1,000
Flagwood..........12 4 $500
Flamingo.......... 24 3-4 $450-500
Gem.............. 8 4 $62.50-75 mo.
George Washington. 7 1-4 $180-360
Gourley..........40 2-4 $300-800
Griflfth........... 12 4 $50-60 mo.
Hamel ............ 4 4-6 $600-900
Hassell-Dupree..... 32 2-4 $350-600
Hazel Park........ 22 1-2 $50-75 mo.
Heine ............ .34 1-2 $65-200 mo


Name Apts. Rooms Rates


High.............. 8
Highland.......... 13
High View......... 30
Holbrook.......... 16
Iroquois ......... . 24
J. B. Apts......... 5
Jarrett ............ 14
Johnson........... 47
Juanita ........ . .. 4
Kane............. 8
Kathy ............ 8
Kendall Arms......30
Kentucky ......... 12
King Edward...... 30
Koerner.. ........ 13
La Golondrina .... 18
La Paloma ........ 18
Laudeti ........... 12
Laisen............ 20
Lella .............. 20
Lillian............ 2
Lindberg .......... 5
Long.............. 27
Lura............. 8
Lynn ............. 8
Mary Mac ......... 8
M ayer ............ 4
M erwill ........ . . 32
Memlmer .......... 4
M ills.............. 8
M inerva........... 4
Monona........... 8
M oody............18
Morrison.......... 8
Nara Visa......... 8
Newcomer ......... 10
No Name......... 5
North Gate........ 8
Norwood Hall...... 8
Oaklynn........... 10
Olethlan Court.... 32
Palms. The........12


$75 mo.
$300-400
$600-1,200
$350-750
$90-125 mo.
$60-65 mo.
$450-700
$450-1.350
3100 mo.
$700-800
$75 mo.
$600
$50-75 mo.
$500-1,600
$450-600
$75 mro.
$75 mo.
$60 mo.
$500-600
$350-600
$800-1,000
$600
$500-750
$750
$425-575
$75 mo.
$500-650
$35-75 mo.
$500
$800
$50 mo.
$75-125 mo.
$60-75 mo.
$750-900
$450-600
$50 mo.
$600-1.200
$60 mo.
$80 mo.
$40-75 mo.
$330-900
$600-900


Name Apts. Rooms Rates
Palm Grove....... 24 4 $400-600
Pamason.......... 4 5 $85-100 mo
Point View........ 6 5 $100 mo.
Pound............ 8 3-4 $350-500
Powers Villa....... 26 3-4 $350-750
Prospect Heights... 12 4 $50-60 mo.
Quinn.............12 2-3 $40-80 mo.
Regent ............ 10 4-5 75-90 mo.
Ren Rew.......... 14 2-3 $60-125 mo.
Rockland..........16 3 $350-750
Royal Palm........ 4 4 $1.000
Sanborn........... 8 3 $50-75 mo.
Smith.............17 3-4 $450-1,000
Smith Cottage ..... 41 2-4 $35-50 mo.
Southampton...... 4 3 $75-100 mo.
Spring Garden .... 6 5 $600-700
Staplin............ 8 4 $50-90 mo.
St. Denis.......... 4 4 $750
St. Regis ......... 18 4 $60 mo.
Sunset Park ....... 28 3-4 $450-1,200 yr
Superior........... 8 3 $75 moo.
Sutton & Gibson. .. 16 4 $75 mo.
Suwanee.......... 8 4 $50-75 mo.
Sylvania.......... 8 4 $500-750
Taylor ............ 8 3 $650-75 mo.
Totowa ........... 5 3-5 $450-900
Tresper ............14 2-5 $60-150 mo.
Tuckerhouse. .. 5 1-4 $100 mo.
Twin.............48 3 $60-75
Valencia........... 51 1-3 $300-950
Van D'Elden . . .... 18 2-3 $50-100 mo.
Vedado............18 3 $50-60 mo.
Wall..............12 3 $300-425
Wallace........... 4 4 $50 mo.
Wilbhourne......... 4 4 $75 mo.
Wlldorn........... 6 4-5 $600-850
Williams .......... 24 2-3 $75-100 mo.
Winona ...........24 1-4 $325-525
Wlnton Court ...... 20 1-2 $50-100 mo.
Wynwood ......... 8 3 $60-65 mo.
York.............. 18 2 $37.60-50 mo.


Printed by The Record Company, St. Augustine, Florida, U. S. A.


Copyright, 1927, City of Miami.



















=1


/


=-...,.


7-TsC


- -z
- - - , t ..


.". T .f.


_- . P. . L-o' '.U R - . ". s.......
" .. , r " - ! .:.-. / . .. " -!. 4""

-4 . - - --CRBEK."

- " .....iI-'- " jt I i-t--,/ . ', I,
A7 H


- L - . . R.--





36... t__ _ �UENA VJST


'...
. . -- --.- - - ... . . - , . ll I . . ' .7 . " "
i- """^ I" l.-i-jI EI ' F . "











- - -" ; A- . " ' --,' ' '
, ... . ..... . * * . - .
7 r, .. .. . .




IS a ." �.
-- = .---' ,i SCAYNE


./'" i S. . - _ --1


, . . .1 ', f_.1A_ . PL,


I


































- - ____________________________ - -- ~~1


" _ _ _ _ .


Al BIS( ANE, Miaami'.i seapnrt. 1 as tpially tropical a Calcutta I- a t-ern. and Oith a. dislinctite
a perlunali'. Il ti a. line a harbor in e..pans, in ih mnltr Wi .,fe nnchr.ra t and in diTereifid beauty,
a| any a ial porl -n the Sten Sea-. It. water. ItltkLd and inlrd nih utnbltlenable hue oal bluer and
green- arL fore'tcr r'tlful. -ith just suflhienelt caresinfg .�el i, lull une in, c..mplete repose. Slatel palm.
frond., kissed h> Ihie .oulhing Irade wtindd that come tempered by that gRt.el.- ii[ nill *.. - o.ndcr. the Gulf Stream.
, jult a les mile.- out Ion -ea. nod fliendl) greetings in tlteir *hl-p(rili rualic otn theta Irirnnre of sn. .-white, sand-
F lincd beaches, or cural rock .,awall. Sun.ets machles in beauty antil mulli-hu d r.uinr- are the only rial of the
S colored panorama of the Bay itself. as the Greal PaInter magically chang, thle superb blue skies of day into the
I vari-coulored pastel ,vaper benediction of America's only trupics.


:mesm=a:zzz*www




University of Florida Home Page
© 2004 - 2011 University of Florida George A. Smathers Libraries.
All rights reserved.

Acceptable Use, Copyright, and Disclaimer Statement
Last updated May 24, 2011 - - mvs