Title: North Florida fruit and truck farms at Hilliard
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Permanent Link: http://ufdc.ufl.edu/FS00000078/00001
 Material Information
Title: North Florida fruit and truck farms at Hilliard
Series Title: North Florida fruit and truck farms at Hilliard
Physical Description: Book
Creator: Cornwall Farm Land Co.
 Record Information
Bibliographic ID: FS00000078
Volume ID: VID00001
Source Institution: Florida State University
Holding Location: Florida State University
Rights Management: All rights reserved by the source institution and holding location.
Resource Identifier: ltqf - AAA1008

Full Text



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144Principal Ral(Joac); ' __
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We call your special attention to the guarantee refund which
makes your purchase of land from us absolutely safe, and which
assures you of 8% interest on the rnoney you have paid us, as well
as the return of all moneys received by us on your purchase, should
you find upon personal investigation, made within 90 days from
the date of your application, that the land is not entirely satisfac-
tory to you and in accordance with the representations in this book
"A Home in Town and a Farm in the Country."
Our directors have decided upon the above course, knowing
full well that we are giving the greatest value, for the money,
ever offered to the American people, and with the full knowledge
that this land will produce even better returns than is claimed in
our literature. We have a splendid record on our books to show
that'hundreds of visitors to Hilliard and the North Fld'rida Fruit
and Truck Farms have purchased additional land when they in-
vestigated, even paying a good premium to get the adjoining land
which had previously been sold.


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Copyright, 1910, by Cornwall Farm Land Co.
WrwRAR "



To every man or woman who receives this book I want to give posi-
tive assurance that all the statements made in the following pages are
based upon actual facts as they exist and can be realized on the North
Florida Fruit and Truck Farms at Hilliard.
This book is published under my personal direction and carries with
it the heartiest co-operation with the
purchasers of our land by every member
of our Company. I urge everyone who
receives this book to read all that is said
about the land, its location, the wonderful
record of building during the past few
months, as well as the splendid develop-
ment of farms now in progress.
I want you to read the printed letters
which are only a few of the hundreds we
have received from people who have
visited our land and purchased and inter-
ested their friends to purchase.
You may be interested to know that
since 1896 I have been personally in
constant touch with land operations in
Florida. I have watched carefully the
development of pecan growing and of the
winter-grown fruits and vegetables in
Florida, and I have made a special study
of orange and grape-fruit growing in
Florida. After studying the winter and
summer climatic conditions of both Central
and Southern Florida, considering the
question of transportation, healthfulness,
rainfall, and water for domestic use, as
well as the fertility of the soil, I find that -.
there are certain favored sections of
Florida which will always command the F. .
first consideration of those who understand The Man Who Si
conditions in Florida and have learned the true facts.
Almost three years ago I made a careful study of soil conditions and
selected the best one of the most favored sections of Florida for the
purpose of placing within reach of people of limited means, small


farms which would enable them to purchase good land on easiest
terms and gain an independence under the most favorable climatic con-
ditions and with less actual work than the average man is compelled
to do who earns a good living anywhere in the Northern states.
The North Florida Fruit and Truck Farm Tract was one of several lo-
cations which were carefully examined by
me, personally, together with soil experts.
All the other locations had such set-backs
S.' as low lakes which overflowed, or swamp
S. tracts along the St. Johns River, or were in
the low regions of Central or Southern
Florida where the heat is excessive for
nine months in the year, or were too re-
mote from quick, well established, first-
class railroads, or else the soil was not
S- sufficiently fertile to warrant my operations.
My plan of selling was to make it
possible for everyone, whether rich or in
moderate circumstances, to buy at the
lowest possible cost per acre and at the
.lowest possible savings-bank plan of pay-
ments, so that the purchaser might buy
10, 20, or 40 acres and not find it a
hardship to keep up the monthly install-
ments. I need scarcely go into detail as
to the success of this plan. It was the one
great revolutionizer of Florida's dormant
condition; it was the plan which awak-
ened the greatest interest ever manifested
by the American people in any particular
part of the United States. It was the
plan which has. carried into Florida the
past year more than 100,000 land
WALL, seekers. It was the plan of selling Flor-
Florida's Boom. ida land which caused a half hundred
land companies to be organized and to send their representatives on
hurried trips to Florida to contract as agent for any tract of land re-
gardless of its remoteness from first-class railroad transportation and
regardless of the healthfulness of the locality or fertility of the soil.

Naturally, I feel a distinct sense of pride in that I have started such
a remarkable stampede of operators in large tracts of land, who
made use of my plan of selling even to the extent of offering to accept
a few pennies a day as payments for the land. These companies have
in some instances been a great benefit to the State of Florida, and in
some cases a great detriment, but all the companies have advertised
Florida land and nearly every man and woman in the United States
has become interested in Florida, and hundreds of thousands have
made a careful study of the true conditions and are able to discriminate
between the good and the undesirable lands offered for sale.
As the pioneer in selling Florida land on the savings-bank plan of
$1.00 per acre per month, I have, with all modesty, the record of
selling the greatest acreage of any land owner who operates in Florida

Through my personal efforts and those of the Company of which
I am president, we have marketed as owners to the people of the
United States not only the greatest acreage but have completed sales
to the greatest number of satisfied purchasers of Florida land.

First National Bank Building, Chicago, Ill.


the adherence to those principles in the conduct of our business which make lasting friends of
our purchasers, and the further facts stated below, all of which are vitally important to those
contemplating the purchase of land for a home or investment in Florida.
We are selling the best land in Florida, located in Florida's "Surest Crop District."
Our lands are located in the most healthful part of Florida.
Our lands are located in Florida's most agreeable climatic zone, winter and summer.
Our lands are located on the best and cheapest rail transportation in Florida.
Our lands are suburban to Jacksonville, the largest city in Florida.
WE ARE SELLING LANDS WE ACTUALLY OWN and give a deed with title
guaranteed by The Chicago Title and Trust Company, capital and surplus $7,000,000.
We establish confidence by spending many thousands of dollars in permanent headquarters
buildings, numerous residences, well equipped waterworks system, telephone system, and a
first-class 30-room hotel,-"The Hilliard Inn."
We are helping settlers by the maintenance of a most successful Demonstration Farm
under the direction of an expert horticulturist and truck farmer of seventeen years' experience in
These are a few of the many substantial attractions that have brought the best class of people
of the North not only to buy our land but to become permanently and closely identified with our
splendid operations at Hilliard and in The North Florida Fruit and Truck Farm Tract.





Are Situated near Jacksonville, the Largest City in Florida

Florida is fast becoming recognized as the leading
fruit and truck-farm section of the United States
and Jacksonville, its principal city, is its commercial
Florida, like all other states, has both good and poor
land, and in the words of a famous governor of Florida:
"We should sell our best land first and when that is
sold, our land which was considered second best will
undoubtedly prove, because of the adoption of modern
methods oi farming, as valuable for cultivation as that
which was originally sold as the best land.
Before this Company purchased the land in the
North Florida Fruit and Truck Farm Tract, there were
investigated by soil experts eleven tracts of land,
considering two points only, the uniformity and fer-
tility of the soil and advantageous location with
respect to railroad transportation and markets.
The land in the Hilliard tract was passed on by
these soil experts as being superior by 40 per cent to
all the others from the standpoint of uniform fer-
tility and transportation facilities.
The land in the North Florida Fruit and Truck
Farm Tract is rated by soil experts as the best land in
Florida, and the development of fruit and truck
farming at Hilliard proves this to be the fact.

The wonderful productiveness of the individual
farms that have been operated in this tract during the
last year, together with the marvelous results obtained
on the Company's demonstration farm, amply corrobo-
rate the predictions of the soil experts concerning
the amazing fertility and responsiveness of this soil.
The Satsuma orange, known as the sweet orange
of trade, is abundantly successful in the North Florida
Fruit and Truck Farms. It is grown in the dooryard
of every man who cares to cultivate it. An orange
grove, planted and matured, however, requires more
money and more labor before it is commercially
profitable than an orchard of any other fruit. The
most profitable orchard at the smallest cost of upkeep
in Florida is the large paper-shell pecan which is a
native and flourishes best in North Florida, where
Share situated the lands of the Cornwall Farm Land
In buying this land we had in view the development
of a successful fruit and trucking section, the backbone
of which ultimately would be a vast area of paper-shell
pecan groves, perennial and never failing.
Before placing this land on the market representa-
tives of our Company inspected every acre and care-
fully surveyed and staked every farm, and established

highways by survey, making each ten-acre farm acces-
sible by surveyed highway. The survey was certified
to by the county surveyor and filed of record in the
office of the county clerk of Nassau County, Florida.
A copy of the plat will be sent with our literature.
There are three important considerations every
prospective buyer should have in mind in selecting a
location in Florida:
i. Healthfulness.
2. Fertility of soil.
3. Location with first-class transportation and
near an important commercial center.
In the following pages we will give you further
details on these three important subjects.

The North Florida Fruit and Truck Farms at
Hilliard are in what is known as the suburban district
of Jacksonville and are just thirty miles northwest,
forty minutes' ride on the double-track main line
of the Atlantic Coast Line Railroad.
Jacksonville is the metropolis of the Southeast, the
gateway of commerce for the entire state of Florida.
Jacksonville has a population of 90,000.
Jacksonville has many national banks, and state
banks. Jacksonville has splendid public schools,
many private schools, kindergartens, and parochial
schools. Jacksonville has fine churches of all denom-
Jacksonville has thirty miles of paved streets and
boulevards, and, leading from Jacksonville to the
northwest through the North Florida Fruit and Truck
Farm Tract to King's Ferry on the St. Mary's River,
is the famous King's Highway, a paved boulevard
which was established by the Spanish Government and
has been maintained ever since. Bonds to the amount
of $200,000 were recently voted by Duval County for
the hard surfacing of this wonderful King's Highway,
and it is only a matter of a short time when this will
be a continuous boulevard from Jacksonville through
the North Florida Fruit and Truck Farm Tract to the
St. Mary's River.

Jacksonville is the radiating point for all the railroad
traffic of the Southeast. All railroads entering Florida
center at Jacksonville as their terminals. All fruit
and produce shipped from points south of Jacksonville
must pay the local rates plus switching charges at
Jacksonville, but the products of the North Florida
Fruit and Truck Farms enjoy the Jacksonville terminal
rates to the North without terminal or South Florida
extra local rail rates.
Jacksonville is the most important seaport of the
southeast. The fast freight and passenger boats
leave Jacksonville daily for New York and Boston,
thus affording cheap water transportation for the
products of the North Florida Fruit and Truck Farms.
Jacksonville is the largest manufacturing center of the
the Southeast. Practically every branch of malu-
facturing is represented.


The North Florida Fruit and Truck Farms comprise
26,600 acres of land. This favored tract has
attracted and is drawing to it several thousand
northern people who want to make more money
than is possible on the land or in the workshops of the
factories or mercantile institutions of the North.
People who want to get away from the rough winters
of the North and live in the salubrious climate of
Northern Florida, where life is worth living, and
where you will enjoy the winter as well as the summer.
The Hilliard tract is what is known as the "top of
the backbone of Florida." It is high and far from the
low lake and river swamp districts. Its altitude is
from 59 to 104 feet above sea level, and it has over 1oo
developed farms of from five to forty acres each, in
and surrounding the land now offered for sale by this
Company, which have been cultivated for from six
months to twenty-five years. This is an old settled
community, tried and proven.
The land we are now selling has been in the control
of the cattle kings of Northern Florida for many years

and is now open for settlement and development.
The entire tract now offered for sale is like a vast,
beautiful park, here and there a clump of small cypress
and scattered all over this park-like land is some
second growth of long-leaf yellow pine which
attests the fertility of the soil. The virgin timber was
cut more than twenty years ago.
There is no dense underbrush, no rank growth of
any description on this land. It is free and clear and
open. You may drive off the road anywhere and have
easy access to any part of your farm. The natural
growth of the virgin soil is the native wire grass which
affords a splendid forage for cattle both winter and
There are many tracts of land in Florida offered for
sale without immediate railroad facilities, most or
which are not tried out and found to be successful for
fruit and trucking, which means pioneering in every
sense of the word, yet the owners of these lands are
selling at far higher prices than we ask.
The land in the Jacksonville suburban district has
been selling at from $30 to $ioo for unimproved land
and up to as high as $2,000 an acre for land under
truck farm cultivation and planted to oranges, pecans,
peaches, pears, etc. The Cornwall Farm Land Com-
pany has placed the land in the North Florida Fruit
and Truck Farm Tract, through the center of which
runs the double-track main line of the Atlantic Coast
Line Railroad, at the low and extremely favorable
price of $25 per acre. This enables every buyer to
share in the profit of every advance and recently many
tracts of land in the North Florida Fruit and Truck
Farm tract have resold at $35 to $ioo an acre.

$25.oo AN ACRE
Until further notice we will sell at the net price of
$25 an acre. The tract is surveyed in Io-acre farms,
measuring 20 x 80 rods, subject to highways, every
farm accessible by a surveyed highway sixty feet wide.
Its division into io-acre farms enables every man,
no matter how small his income, to secure at
least ten acres of valuable fruit and truck land.

We will sell as many io-acre farms as any one wishe
to buy, four io-acre farms measuring eighty rods square
A io-acre farm costs $250. A 20-acre farm costs
$500. A 30-acre farm costs $750. A 40-acre farm
costs $I,000.
Our easy-payment plan enables you to buy ten acres,
$io down and $zo per month for twenty-four months,
without interest or taxes until fully paid; twenty
acres, $20 down and $20 per month for twenty-four
months, without interest or taxes until fully paid;
thirty acres, $30 down and $30 per month for twenty-
four months without interest or taxes until fully paid;
forty acres $40 down and $40 per month without
interest or taxes until fully paid.
We give free with each io-acre farm one residence
lot, size 25 x 125 feet, in the town of Hilliard, located
on a street sixty feet wide, and extending back to a
25-foot open alley; two residence lots with twenty
acres; three residence lots with thirty acres; four
residence lots with forty acres, and for as many io-acre
farms as you buy, a free residence lot will be given
you with each one.
Our savings bank plan of easy payments will enable
a purchaser to pay for his land out of the money he
usually spends for minor luxuries. One dollar per
month per acre is all that is required to keep up the
payments, which really means but 31 cents per day
per acre, and as there is no interest on deferred pay-
ments and no taxes until deed is issued, there need be
no thought of further obligation but to keep up the
savings-bank plan of monthly payments. There are
no building restrictions requiring a purchaser to build
a house either on his farm or on his town lot, or to
fence or improve his land in any way whatsoever.
All taxes are paid by us until deed is issued to you
and the taxes are nominal as there is no county debt.


A discount of $1.50 per acre is allowed on the pur-
chase if all cash is paid. Thus a Io-acre farm costs
$235. A 20-acre farm costs $470. A 30-acre farm
costs $705. A 40-acre farm costs $940.

The title to all the land sold by the Cornwall Farm
Land Company is guaranteed by the Chicago Title
and Trust Company, capital and surplus $7,000,000,
whose expert title attorneys examined the books of
record at Fernandina, the county seat of Nassau
County, Florida, and when the title was found abso-
lutely perfect, clear and free from any incumbrance
or lien, and when the report of these title lawyers was
submitted to the president and to the chief counsel of
the Chicago Title and Trust Company, the title was
then accepted and it was agreed by the Chicago Title
and Trust Company to issue at our request a purchase
contract to buyers, and when these purchase con-
tracts were fully paid, the Chicago Title and Trust
Company would issue a deed with title insurance to
the full amount of the purchase price, guaranteeing the
purchaser against any possible outstanding valid
claim, so that the purchaser can never lose his purchase
price or his land. Should the purchaser desire addi-
tional title insurance covering improvements which
he may put on this land or its natural enhancement
in value, he can have same at any time, up to an amount
not exceeding $500,000 by applying to the Chicago
Title and Trust Company.
The Chicago Title and Trust Company holds for us
an absolutely clear title to this tract, the North Florida
Fruit and Truck Farms, and for the protection of the
purchaser issues all deeds and contracts of purchase.
This gives you an absolute assurance that you will get
your farm and residence property in Hilliard free of
encumbrance and receive an absolutely clear title to
your farm and residence property in Hilliard when all
your payments have been made.
With each io-acre farm an application shall be
signed by the purchaser, and $io first payment shall
be sent with each io-acre application. If forty acres
are purchased, there will be four applications signed
and $40 sent with same. Each application shall be
made out bearing the number and section of each
io-acre farm purchased. When these are received by
us we will forward you the notes for the deferred pay-

ments which are to be signed and returned to us and
we will then request the Chicago Title and Trust Com-
pany to issue contract of purchase. This contract
shall be so written that each zo-acre farm shall be
described by farm number and section, township and
range, according to government survey and the survey
certified to by the official county surveyor of Nassau
County, the plat of which is filed of record in the
office of the county clerk of Nassau County, and a
copy of which will be sent you showing the location
of the land you buy.
This purchase contract shall also provide that when
the contract price has been fully paid you will receive
a deed issued by the Chicago Title and Trust Company
for your land and residence lot, together with its title
insurance policy guaranteeing good title to the same
to the full amount of the purchase price. As fast as
paid the notes will be cancelled and returned to you
and should be carefully preserved in order that they
may be sent in with the contract at the time deed is
to be issued.
You will have ninety days from the date of your
certificate in which to go to Hilliard, Fla., and examine
your land and investigate to your entire satisfaction,
that the land is just as represented in this book and
should you find upon calling on our agent at Hilliard,
Fla., and after examining the land and reporting to our
agent at Hilliard, that it is not fully as good as is repre
sented to you in this book, you may notify our agent
at Hilliard that you desire to have your purchase can-
celled and your money returned, and he in turn will
send us his official notification to this effect, and you
will receive back your notes and all moneys paid,
plus 8 % interest per annum, your certificate of
purchase then being surrendered and canceled.
Realizing that a purchaser may be at times unable to
make a payment on account of sickness, we will give
an extension of- one month in the time of payment of
any one note in case the purchaser sends to our office
in Chicago a certificate of a practicing physician show-
ing that the purchaser has been detained from his work
or business ten days out of the preceding month.
This will give the assistance of those deserving it that
we are always glad to give.

, wr.
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We Publish Pictures of Jacksonville to Show the Metropolitan Character of this Wonderful City, which has no Equal in the Southeast as a Railroad
Center; Ocean Shipping Port to all Parts of the World; Commercial and Manufacturing Center and a City of Splendid Business Buildings.

-i .

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r .,

Jacksonville as a Social, Religious and Educational Metropolis Ranks with the Leading Cities in the United States. The Welcome and
Charming Hospitality shown Northern People, both Socially and by the Commercial Organizations fixes Jacksonville
in the Mind of every Visitor as the Most Delightful of Southern Cities.


The mere fact that Jacksonville is recognized as one
of the greatest health resorts in the United States,
stamps North Florida as the ideal place for health.
The town of Hilliard for twelve years had no physician.
There was no sickness and no need of doctors. The
altitude, 57 to 104 feet above the sea level, made the
North Florida Fruit and Truck Farms a more healthful
place to live than the low lake or southern swamp
region of Florida.
Crystal pure water is in abundance at from twenty
to thirty feet. The entire tract has a system of natural
streams of water which makes it practically self-drain-
ing. All streams empty into the St. Mary's River, the
banks of which are from fifteen to thirty feet high. The
St. Mary's River never overflows its banks. This, in
itself, will appeal to all who know the value of perfect
sanitation by drainage. Malaria and fevers are abso-
lutely unknown on these Northern Florida highlands.
All conditions in the North Florida Fruit and Truck
Farms are favorable for those suffering from bronchial,
catarrh, asthma atd pulmonary troubles. The reason
is that the air is comparatively dry and there is little
or no humidity. Practically no fog or vapors rise from
the ground as the soil is a sand loam and is constantly
warmed by the perennial sunshine. Leading physi-
cians who have visited the North Florida Fruit and
Truck Farms, both from the northern states as well as
from Jacksonville, make the statement that this
particular part of Florida is the most healthful section
of the entire State.
Being but twenty-eight miles from the sea coast, we
get the benefit of the salt air without its sting. It is
agreeable during the winter months and the cool breezes
from the ocean make life delightful both day and night
throughout the summer.
The healthfulness and the agreeable climate is largely
what has made Jacksonville the largest city of the
Southeast, as it is the favorite city of the South for the
permanent residence of, and extensive investment of
capital by, northern people. It is for this same
reason that northern people have sought and will con-
tinue to seek the North Florida Fruit and Truck

Farms for homes, instead of living in the semi-tropics
of central and southern Florida.
, The balsam-laden air of this pine-growing district
affords to those affected with weak lungs immediate
relief and in time permanent cure, which will enable
them at any time to visit the North, which they could
not do if they had sought relief in the mountains of
Colorado or Arizona. There is no consumption in
North Florida. Northern people need have no fear
of grippe or lung trouble, as these are unheard of in
North Florida. Rheumatism is not known except as
brought by northern people who are almost imme-
diately relieved of it.
The soil is a rich, heavy, sandy loam, of almost
inexhaustible fertility with a great deal of natural
growing humus. This results from a long period of
decay of vegetation which gives to it a wonderful
The higher grounds are especially adapted to pecan,
orange, grape-fruit, persimmon, peach and pear cul-
ture, while the more level lands are naturally suited
to the production of winter-grown potatoes, beans,
peas, watermelons, cantaloupes, asparagus, sweet
potatoes, onions, tomatoes, egg-plants, lettuce,
radishes, beets, and peppers, and the alluvial land along
the streams which drain the tract is ideal for celery and
The soil is easy to cultivate; it does not pack, cake
and crack when dry, but rather is at all times most
easily cultivated, and the heavy tools at heavy cost,
which make northern farming so expensive, are not
required. One mule will do the work of plowing,
pulverizing, cultivating, and hauling to market the
produce of a lo-acre farm. One man with a one-horse
plow, cultivator, and hand tools can properly. care for
ten acres of vegetables, making several crops each
Because of the great productiveness of this soil,
the possibilities of truck farming are positively unlimi-
ted. Four good paying crops can be raised each year,
while in the North and West a farmer is well satisfied
to get one good paying crop from his land.

No climate in the United States makes labor so light
to the tiller of the soil as that of Northern Florida,
where are located the wonderfully prolific lands of
the North Florida Fruit and Truck Farms. There
are no violent extremes of temperature, such as are
characteristic of the northern states, and, indeed, of
some sections of the South. The climate is genial
and equable throughout the entire year.
Many residents of the North are under the impres-
sion that the summers are very hot in Florida because
the State is located so far south. Nothing could be
more erroneous. It is an undeniable fact that the
temperature here never rises to so high a point as in
the northern states. This is simply because Florida
is a narrow peninsula, having the ocean on one side
and the Gulf on the other, with cool and constant
breezes blowing clear across the State.
The official record of temperature and rainfall for
five years show an average by the month at Hilliard
and in Nassau County as follows:
Temperature Rainfall
January. ................... .. 52 deg...... 2. 21 in.
February. .................... 58 deg....... 3. 10 in.
March ................... 61 deg....... in.
April ........................66 deg.......2.o0 in.
May......................... 7 deg....... 3.52 in.
June.............. ......... 72 deg.......7.04 in.
July......................... 74 deg.......7. 1 in.
August....................... 73 deg....... 7.44 in.
September.................... 72 deg....... 7.02 in.
October. ................... 64 deg...... 3 72 in.
November .................. 60 deg...... . 2 in.
December. ................... 54 deg.... ...3.07 in.
Average temperature for each year 65 deg., average
rainfall for each year 50.46.
The following figures tell the story of Florida's su-
premacy as a fruit and agricultural State in "America's
Certain Rain Belt."

The Annual Rainfall:
Arizona ........... 5.5
Arkansas.......... 45.6
California..... ..... 17.3
FLORIDA..........50 5
Illinois .......... 37.4
Indiana ............ 34.3
Iowa............... 32.9
Kansas............. 26.3
Kentucky.......... 31.7
Minnesota. ........ 27.7

Michigan........... 32.2
Missouri .......... 39.7
New York..........39.0
New Mexico........14.9
Ohio............... 34.9
Oklahoma.......... 29.2
Pennsylvania...... 38.7
Texas. ........ .... .31.6
Wisconsin .......... 31.4
Wyoming........... 29.3

Florida has the advantage in rainfall over every
other state named and drought is an unknown word.
The government record shows that for thirty-six
years the temperature rose to 99 but six times,
and then for only a few hours.
The temperature for the entire year of 1909 ranged
from 90 to 48, and few days were as cold as 48, and
but a limited number of days in the middle of summer
are as hot as 90.
The following is an exact table of this average
record, omitting the months of April, May, October,
and November, because these months are always of a
delightful temperature and are never questioned:

Average heat for June for 36
f i Is" July "
I iAug. "
It tSep. "
9 IDec. "
I Jan. "
Feb. "
S Mar. "

years is 80.77
." 78.40
9" 59 99
If 64.16

The temperature during the winter months is always
balmy and delightful, being made so by the natural
conditions of latitude and the ever recurring sea breezes,
which have lost their sting in traversing the twenty-
eight miles which lie between North Florida Fruit and
Truck Farms and the Atlantic Ocean. There is an
entire absence of the rigors which characterize the
northern winter. Flowers bloom and the farm work
goes on every month in the year. There are no violent
changes of any kind. Storms and floods, blizzards

A Group of Land Buyers from Ohio who Bought from one to five zo-Acre Farms Each. This Picture gives a good Idea of the Farm-a
few small Trees-no Undergrowth. It is a Park-like Prairie.

and tornadoes-all these are unknown in this favored
section, and when the snow is deepest in January,
February and March in the northern states, the growing
and maturing season in the North Florida Fruit and
Truck Farms is almost perfect from a climatic stand-
The North Florida Fruit and Truck Farms are
located within what is known as "America's Certain
Rain Belt," and the government record shows that an
average of 50 inches of rain per annum, well distributed
throughout every month, has largely enhanced the

wonderful natural productiveness of the soil in this
The sinking of wells supplies an abundance of crystal
pure water for domestic purposes at all times during
the year. Water is found in plenty at from fifteen to
thirty feet-good, pure and wholesome. An ordinary
ten to fifteen foot well can be dug for $io, and a drive
well of thirty feet will cost from $15 to $25. The cost
of ordinary wells is so small that every farm can have
three-one for the house, one for the barn, and one
at the extreme end of the io-acre farm to water stock
in pasture. Good water is thus in abundance all the
year round.

A Few of the Recent Visitors to and Purchasers of Our North Florida Fruit and Truck Farms.

These facts of climate and rainfall, taken in connec-
tion with the great fertility of the soil, explain the
secret, which is really no secret at all, but a demon-
strable truth of the phenomenal results of fruit and
truck farming in this section of Northern Florida.
On these North Florida Fruit and Truck Farms and
during every month of the year can be raised continu-
ously crops of early vegetables, products that can be
sold or fed or stored up for feed and for which there is a
constant and heavy demand at good prices.
Vegetables from this section are three weeks earlier
on the New York market than from any other of the
winter market gardens of the United States. These

products consequently bring up to 50 per cent better
A small tract of this North Florida Fruit and
Truck Farm Tract has been set apart by the Cornwall
Farm Land Company for the purposes of demonstra-
tion. This farm is maintained by us not only to show
what can be grown most profitably by the settlers on
these farms but it is also operated with great success
as a source of revenue.
This farm is under the personal supervision and
direction of our manager at Hilliard, who is always
ready and willing to give the results of his experience
to purchasers of our farms and to aid them with such
practical advice as they may need.


Nov. 1, 1910.
The Cornwall Farm Land Co.,
Chicago, Ill.
The "Hilliard Board of Trade" was recently organized to advance commercial interests here and to exert its influence
along every line to make Hilliard and the surrounding farming community the most pleasant and profitable place of residence
in what is conceded to be the richest portion of the whole Southeast-North Florida.
As such an organization we take pleasure in advising you that we are heartily in accord with your operations here and we
do not hesitate to state that not only are the officers of your Company men of financial strength and business push, but that your
conduct of the business of selling land and settling people thereon is along lines that are destined to make Hilliard and the
surrounding country most attractive to every purchaser who desires to move here and develop his holdings.
We who have lived here know that the land is good and will produce abundant yield. Those who have already settled
here as the result of your work are fully satisfied and many of them state that they find more attractions here than they expected.
The fruit and vegetable farms operated by the new northern purchasers are rapidly taking on the appearance of a
series of beautiful gardens scattered throughout your tract and houses are springing up on all sides. There is work for
everyone here. Hilliard is on the boom and prices of farm lands and business and residence property are advancing rapidly,
and we are very glad to know that you intend to hold your price at $25 per acre for farm land without further advance
your until entire acreage is sold.
A number of farms have sold recently at from $30 to $100 an acre. This shows the way lands are going up in price.
Any man who wants to enjoy health, outdoor exercise, and make a good living need not hesitate to come to Hilliard.
We heartily endorse your literature and we believe you have not given full credit to our lands as far as their productiveness is
concerned when intelligently cultivated. Northern people wonder at the large crop yield here and we are glad to say that our
sand loam soil is easy to work and responds quickly to intelligent handling and the use of proper fertilizer. The abundant rains
and our almost constant sunshine do the rest.
We will do all possible to encourage the Northern people to become citizens among us, and if any information is desired we
will be glad to correspond direct with your buyers or prospective buyers, gladly answering all questions.
The location of Hilliard, thirty miles from Jacksonville on the main line of the Atlantic Coast Line Railroad, makes it
possible for our community to be constantly in touch with the largest city in the Southeast.
Our little book on Hilliard will be sent to anyone upon request. Yours respectfully,
Secretary Board of Trade.

The first step on a zo-acre Farm. This Owner is building his House at a cost of $35 just to get a start.

The Progressive Florida

The Florida you have always heard about with its
orange groves, its magnificent old estates, its luxurious
winter-resort hotels, and the easy indolence of the
natives is now being conspicuously rivalled by the
splendid progress of the new Florida.
Florida has come into her rich dower right, and the
marvelously productive soil in the hands of the
Northern energetic Americans is breaking all records
of development, money making, and home building.

For two years past, tens of thousands of Northern
people have bought Florida lands, and thousands of
these wise purchasers are now leaving the North to
take up life in the midst of new activity, building
towns and developing the splendid fruit and trucking
industry of this wonderful State.
Every man and woman has at some time hoped to
live in a climate where great luscious oranges could
be grown and picked for home eating from the trees
in the dooryard. This beautiful romance may be
realized by every person who has a piece of ground in


b2 i-1 i

An unpretentious First Home which was used Temporarily till a
and Hardware

The Northern farming states are all devoted to what
is known as "broad-acre farming," with truck and fruit
farms near large cities and in a few other favored spots
(one crop a year) wheat, corn, oats, barley, and rye
are the great staples.
The South is looked upon as raising little else than
cotton, cane, and Florida oranges.
The new Florida that has awakened to the highest
degree of productiveness is North Florida, where the
winter climate is balmy and the summer climate is
delightful with its sea breezes and equable temperature.

use could be built-lumber, windows, door

Here in North Florida, the home of the paper-shell
pecan, winter-grown strawberries, all kinds of winter-
grown vegetables, poultry raising, and dairy farming
is where the quick cash returns are rewarding every
man for his labor.
Here in North Florida, the deep, rich sand loam is
producing returns not even imagined a few years ago.
Here in North Florida every grower enjoys the most
favorable conditions of rail and water transportation.
The North Florida Fruit and Truck Farms in the
suburban district of Jacksonville, is where the most
pronounced development is taking place, and North

ThisiCrop of Onions planted September ist, netted the Grower $392 per Acre.

A 4-acre nieli or tomatoes gatnerea m jecemoer, wmcn neneo me uwner ,425 per Auce.

Florida is being settled so fast that it is estimated by
those now on the ground that none of the good land
will be available by the end of two years except at very
high prices.
of the Atlantic Coast Line Railway runs through the
center of the entire North Florida Fruit and Truck Farm
Tract; every landowner has the benefit of quick trans-
portation by rail to the Northern markets and to
Jacksonville where the water rates are one-fourth the
cost of the railroad rates.
Think what The Progressive Florida is doing single
handed and independent of any other Southern State.
Its winter-grown vegetables, small fruits, paper-shell
pecans, grape-fruit, and its other industries allied to
the soil cultivation are producing a round $1oo,ooo,ooo
annually to enrich the pockets of the Florida growers,
enough to build a navy or dig the Panama Canal.
The richest, most successful, and certain to be the
greatest of Florida's wealth-producing enterprises,
are the fruit, truck, and dairy farming, paper-shell
pecan growing, and poultry raising. It is estimated
by one of the best authorities in the country that
at the rate it is developing its truck farm section, such
as the North Florida Fruit and Truck Farm Tract, will
supplant in the Nlorthern markets all products from':
hothouses and from California; and the North Florida
grown paper-shell pecans alone, will in time, because.
of their superiority of flavor and excellence, crowd off
the market practically all other nuts for table use and
The Progressive Florida is the Florida of industry,
thrift, push, and the development of a
especially suited to winter-grown fruits and vegetables
in a soft, warm climate of almost perpetual sunshine,
which constantly warms the rich sandy loam ,and
serves to quicken and develop all plant life to an aston-
ishing perfection.

Northern men from Indiana and Illinois digging new potatoes the
January on one of the farms in our tract. Mr. Arents on
the right bought 12o acres.

25th of

The cities of the North depend absolutely on Florida
winter-grown vegetables. You, who live in the large
cities of the North, will find, if you inquire at your
grocery, that your new potatoes, tomatoes, string
beans, radishes, head lettuce, egg-plant, celery, beets,
peppers, etc., all come from Florida, and most of them
from the most favored sections of North Florida.
The great center of population will always be in
North Florida, near Jacksonville; population centralizes
around all great cities.
The thirty-mile suburbs of Boston, New York, Phila-
delphia, Chicago, and a dozen other cities are thrifty,
wealthy, independent suburban cities of io,ooo to
50,000 population.
Hilliard is Jacksonville's one splendid suburb, the
center of a little empire of fruit and truck farms,
where every modern convenience for an enlightened
people of industry and thrift is fast being established.
The residents of Hilliard and the North Florida
Fruit and Truck Farms have

One of the three Sawmills near Hilliard, which supplies rough Lumber at $12 to $14 per thousand.

-forty minutes' ride by rail to Jacksonville-with
one-third the cost of city life; they have quick com-
munication with Jacksonville by long distance tele-
phone system, with local and long distance switchboard
located in the headquarters' offices of the Cornwall
Farm Land Company, on the Demonstration Farm. It
is only a matter of time when practically every fruit
and truck, dairy and poultry farm in the entire tract
will have a telephone to enable the grower to order

anything desired from Hilliard orFJacksonville, and
keep in daily or even hourly touch'with the markets,
with the buyers' bids, and with the general news.
It is the purpose of the Hilliard Telephone Company
to do everything in its power to make terms so reason-
able and service so near perfect that all who are dis-
posed may have a telephone.
In this, and many'other ways, suburban life has all
the advantages of a large city without its cost or its
constant strain to hold a job or outstrip a competitor.


S-~ -45-f?
Field Corn at Hilliard in April, 19io, Gathered in August, 55 bushels to Acre. Sold for 78 cents per bushel. This Corn Followed a Crop
of Irish Potatoes. Cabbage and Potatoes were Planted on Same Ground in September.


You have 3 months (90 days) from date of application to personally inves-
tigate your land and if not fully as good as represented in this book you will
have your money returned you in accordance with our'contract of purchase.

By F. W. CORNWALL, President.

X. T 4:
B I, .%

The above is a picture (taken while unfinished) of Hilliard's new two-story brick central school building. This commodious structure contains four school
rooms. It is centrally located a block north of the Hilliard Inn, near the public square, and in the most rapidly growing residence neighborhood.


This building is in itself an evidence of the
purpose of the Nassau County school authorities
to provide ample facilities for education of the
children, as fast as the population increases.

That new schools will be established, not only
in the town but throughout the country districts
wherever necessary, is attested in a letter signed
by H. J. Baker, Jr., of the County Board of

One of the Schools and a Group of School Children at Hilliard.

Public Instruction, and by H. L. Matair, County
Superintendent of Schools. This letter states:
"Assurance was given by the Board that the
policy of the Board maintaining public schools in
all parts of the county where sufficient attendance

of pupils justified the same, would not be departed
from; and that school facilities will be provided in
any vicinity where the enrollment and attendance
of pupils does not fall below twenty."

Administration Buildings of Cornwall Farm Land Co. at Hilliard, four blocks west of Railway Station.

Pump House and Street Hydrant of the Hilliard Water-works System.


of Deep Well Located on Block 161,
Hilliard, Florida:

Organic Matter........
Silica .................
Calcium Carbonate.....
Calcium Sulphate......
Magnesium Sulphate...
Magnesium Chloride....
Sodium Chloride.......
Total foreign matter....

370 / 10000%
360 / ioooo%
I6o / ioooo%
1050 / 1oooo%
408 / 10000%
203 / 10000%
406I / 10000%
Or, 4/10 of I%

99.60% PURE

By H. P. WILKINS, Manager

I .


Atlantic Coast Line Passenger Train Northbound at our Station. Twelve Passenger Trains from the North and Twelve from the South Pass
through Hilliard Daily.

The North Florida Fruit and Truck Farm Tract lies
on both sides of the Atlantic Coast Line Railroad, thus
making every acre of this land accessible to rail-
roads for quick marketing of products. The Atlantic
Coast Line has complete switch tracks with available
platforms for loading fourteen freight cars at a time
and during the three shipping seasons from five to
twelve cars of fruits and vegetables can be shipped
out of Hilliard a day.
Hilliard is most favorably situated from a trans-
portation standpoint. Lying northwest of Jackson-

ville on the main line of the Atlantic Coast Line Rail-
road, it enjoys all the benefits of the extremely favor-
able terminal freight rates and at the same time, it
being unnecessary for its shipments to pass through
the railroad yards of Jacksonville, no switching charges
are incurred.
There are from eight to fourteen passenger trains
each way daily, passing through Hilliard. Four of
these trains, two each way, are local and scheduled to
stop. The others stop to take on or let off Northern

THE HILLIARD INN with Carriages ready for a Delightful Drive and Picnic out on the St. Mary's River. One of the many features of
Entertainment enjoyed by the Guests.



We have just completed the beautiful "Hilliard Inn," a hotel with 30 rooms, large dining
room, living room, wide verandas, light and airy bedrooms, first-class plumbing and bathrooms.
It is our desire to give the very best accommodation to every visitor, so he may feel the real
hospitality of the South; therefore, we request that you write us for a letter of introduction to
our manager before you make your trip, so you will get good accommodations while there. Please
address all communications to the Cornwall Farm Land Co., 1536 First National Bank Bldg.,
Chicago, Ill.




Let us give you a little insight into the wonderful
development of this great series of 10, 20, and 40 acre
garden tracts. During recent months almost every train
coming into Florida brought some buyer or prospective
buyer of land in the Hilliard tract.
These Northern people came from almost every state
from Maine to California. They knew that Hilliard was
located in the center (on a main-line railroad) of 50,000
acres of the richest land in the State of Florida. They
knew the headquarters of this company was located
right in the center of the town of Hilliard. They knew
the land they bought, or were to be shown, was in easy
access of this main-line railroad. They knew they were
not to be taken 15, 18, or 20 miles away from the railroad
and located remote from civilization. They knew that the
greatest distance from the railroad and town of Hilliard of
any farm in our tract was not to exceed 7 miles.
They knew that no town would ever be built north of
Hilliard in the State of Florida and that no town would
ever be built west of Hilliard in the State of Florida and
no town south of Hilliard nearer than 10 miles. These
were the interesting facts which appealed to every man who
stepped off the train at Hilliard and was driven four blocks
from the station in one of our vehicles to our headquarters.
At the headquarters are always to be found a number
of congenial people who are starting out to investigate their
land, each man eager to go at once to see the farm he has
bought or contemplates buying, walk over it, figure on the
most desirable building site, plan for his home, and, if pos-
sible, take photographs showing just where the orange trees,

the grape-fruit trees, and the pecan trees shall be planted,
just where the first garden patch shall be established; these
are the essentials in every man's or woman's mind, with
variations according to the desires of the individuals. Here
is where the spirit of good fellowship, co-operation, and
shoulder-to-shoulder assistance of this active organization
of colonists insures the highest form of development and
assures every owner of a farm the good will of his neighbor.
At our headquarters and in the new hotel we are now
affording all our buyers splendid accommodations until
they can build a temporary home on their town lots or on
their farm.
You would welcome with great pleasure that delightful
hour after supper, on the big veranda of the hotel,
surrounded by men as well as women, each one
possibly from a different Northern State and each relating
his own impressions. This is a scene of almost daily
occurrence--12, 15, 20, or 25 guests at The Hilliard Inn,
each representing relatives and friends, and all absorbed
with the one great dominant thought-that of establishing a
new home in Northern Florida, away from the cold, profit-
less winters of the North. In this evening meeting of the
newcomers there is an exchange of cordiality that makes
many warm and lasting friendships and it certainly is a
delight to hear the expressions of boundless enthusiasm
about the beauty of the natural park-like lands around
Hilliard and the wonders of the soil's production.
One by one the evening gathering will separate and the
program is almost invariably a pilgrimage to the office
counter for stationery and postal cards and then comes the

story to the folks at home who are anxiously awaiting this
first letter telling of the attractions at Hilliard and the farms,
the improvements already made and contemplated, the
newest building operations, the products now growing in
luxurious abundance, and the orange, grape-fruit, and pecan
trees which have been planted. It is this first letter that
always carries the most welcome message.
There are so many things that attract the eye and cause
a hundred and one questions to be asked that this first letter
can be but a meagre description of this wonderful, new
Our manager or his assistants are frequently requested
to listen to the reading of this first letter and possibly

answer many questions which the letter always suggests
and our Hilliard headquarters takes pleasure in extending
these and all other courtesies to our guests. The one great
boon to the buyer of land in the North Florida Fruit and
Truck Farm Tract is, besides the fertility of the soil and
consequent abundance of crop yield, *he knowledge that
this land is accessible and within quick driving distance of
the finest railroad system that, enters the State of
These facts and the pulling together co-operative
spirit of the colonists is what will make America's greatest
winter market garden of this North Florida Fruit and
Truck Farm Tract.


Here are four of the many Carloads of Sweet Potatoes Shipped from Billiard in January and February. 3

--a Ouuui ruu UiianUc Loast tie iauiroaa Otaton, ninard.

Ih IX A&

One the of many parties of Northern people who have recently visited our Hilliard land, every one buying from to to 80 acres.

Every Farm is Accessible

Surveyed Highway

We show on plat herewith the division of
each section.

Every section in the North Florida Fruit
and Truck Farm Tract is surveyed and each
10-acre farm is staked and numbered. The
plat represents 640 acres divided in the center
by a 60-foot highway, with 60-foot highways
on all sides of the section.

This is the most approved and satisfactory
plan of dividing the land, to give every farm
no matter what its size, a good road and at
least cost of road maintenance.
You will see that 10, 20, 30, and 40-acre
farms may be purchased in one piece and
every farm have long 80-rod rows to save
turning and waste.

Your farm and that of your friends may be
adjoining provided you ask for reservation of
additional land, specifying how many acres, at
the time you make your purchase.

Typical division of 640 acres in io-acre farms, each
2o by 8o rods, subject to highways.


6 JO 55
4 29 536 4
1 28 x s9
6 27 36
7t 26 -' 99

9 4' 41 .36

e. 21 41 .3

-I Je ^

Jarz ia'pr o-r~- -
41 a 9Fn4.l 4R.l ....4




SChicago tCtle anb tryst Company,
Of Mbicago, Illinote.

1F0...Q.Q..01.............. capital, $5,000,000. Amount $....25.0..oo........

Msis (^ow ttstee Soicyd b@itnesed, thaet the

Chicago Zttle anb Zrvet Company,

a con ob of t. om of ................................................................ ..... .... .. ........ .... .............. ,
to it in ha$ b pc i, botA Pwe6y g4 etteo ............................................................
...... ................ .................. ........................... J... 0 .. .O ............................... ...... ....................................................... h 1..
feoist o& beiitewso, ov anit poesi or poesofo to wu&oM4 thi*M policy lof be 6e tzin -eb, withU the
c acnt of the of.omwp en.bo~e A4. reon, c -. of 4 fot Os bowge n t e cebi ...........................
........................................... ....................... ... ..................... .......... ..........................,
"wikAd tihe ib pa't a1gucteeb A0ff utain 6 Ca~0on of bect, he t ite of...........................
............ ...... ... CHICAGO...I ...A ...TRUS ... OM A ..... AS... UST ........................................
........ ................. .................................................... ....... .... .. to t e t e ot i te t ezei ,
6eVcZifeb in Schebate di, o 4 by eM4son of fieMm oZ iUcmnwbannceV affgctig t"he 0one, at tOe
bate fieeof, exception o0(Vt 1ucv ftien, inCwett6nMces anb othez smattcez tO are set fo0th et
Sctuebute I 4e.tseto asmaexeb, ub6ject to the condition ansv stivpuatiowno &eteto a*clWexeb anb
m*Matbe a patt of this poiC41.
'SMi poficiy i ioaue. uvpont application o6 on 6eaffi of the pat juci4nomteeb, Mnme.w4b

..........0.01 ............ wic appliction so a 6fi. Aetb acai t t aft patics cai4i* A.&a eeu* &~t. to 6
a wM*uaua.tty of tl.e f(cts the e .,- tteb.
In tWitneee Wbereof, the Chicago Cttle anb Ervet Company
o0Mth ca0*oseb it cop0poste e. tc to te 1eW/to 4tCizeb anb tAe9e pwe*ent.s to
ge Aileb 6&4 uit 2tibe.sit anbs ateotetb 6 4 iut s8e.to0rz, t4hi
....THIRTEENITH .............ba of.....APRIL...................... i of ou orb

One tlosnm Mb4 nin4e 4Ambzeb

i ttti t MADE To.. .IEMTY SIXTH d.. of MAY
1909 Btwee.. CHICAGO TITLB AND TRUST COMPANY, cporation organiod under the aws of the Sltte of Illioil.
1 Tustee under the term of a Trust Agrement known u Truet No. 3399, party of the firs pua. and
......... ...... ....... ......... ....... .. p. ... ... ... ... ..... .
S t ....... ... it o...f ...Chicago .................................. of .h ood pn,.
itnt sr tlf That Iid pary of the liro p* in conideratio of the ai of ..................... .......................................
TW O HUNDRED FIFTY ($250.00)............................................. .......Doll in head paid by the .sid
party of the second pan. the eceiptl Wher*o il hoe.by acowledged, dor hernby Gront and Coanry unto aid party of the strod
pa, .. hik b e. and a eign the follolis do slbo d .I eoe itu.ted i Nn u County. Florid, to-wit:
..... eno.r.t..ha..thha ...f o t nn h..sot aln.. of. the. north .est'.. quarter o...the
.....north east quarter of.l.r c.tlon..forty two (2). otherwise known.. a
lot -sixty nine. (69.)1 in township five.. (5),.north, .range .four.. (A) ...ast
..........of...the ..Tallahassee Meridian ...subh.sf.... t ..hihways..n n1 .tn
...... 10) areas of land more or lese according to. noernment.. Sury.
........ lot..twenty .nine...(29) in black .ix (.6) in. he.. Town..o .Hilliard,
......... a ou.d... anty...and .state according to the plat.. thera.o iled in
......theoffice..of..t.. t county .Clerk ...a...... sau County upon. the ..............
.........25th a o.. April,. 1908 ..... .. .... .. ....... ...

,oftab 5.1h e hosb, en oor..od apporto.on- th.oereol b.loogbng.
We 11811 t n4 to 401b Tb. .t.s as eas pad of pa a.oosd p... .- ..... ...... h eir. and a.ig.. and to
.......................... and their only proper on.h boosl aod behoof fien....


We caution you against buying land unless you get title insurance
for full amount of the purchase price guaranteed by the Cl icago Title
and Trust Company, or by a title and trust company of equal standing,
or else employ a lawyer familiar with land titles to examine the title

to the land before you pay any money on it.


You should fully investigate the title to the land you buy on install-
ments. If the company offering it for sale does not own the land in

fee but holds it only on a selling contract and should discontinue busi-

ness before deed is issued to you, the oivner of the land may not be
willing to give you the deed. It will pay you to investigate and be


.......................................... .... ... ................................................................................................... I......... ....... W e reproduce on these tw o pages a fac-sim ile of the T title Insurance

and Deed issued by the Chicago Title and Trust Company, guaran-

teeing the title to all the land sold by us to the full amount of pur-

chase.......... price $25 an acre. We will also give our Warranty Deed.

3n Wittlears hrranf, Said pay adl he, t pat haLasl.d its o.port l m i d, nd has caud
ila entmerso be igand to these presents Wy its.............. ......esid.e ....... by i........ y s year irstO
,'i.bed' ii ,. ....d.ad... CORNW ALL FARM LAND CO.
Sig..ned..sld.a lidithed i,*.. peoo FIRST2NATIONAL BANK BUILDING, CHICAGO

S...- and Hilliard, Florida
..... .... ... ..................... ....I ... ... .... .................... .............a d i l a r F l r d

A mid-winter Picnic on the St. Mary's River near Hilliard. This is one of the many Delights of Residence in North Florida.


In and around the North Florida Fruit and Truck Farms- there are attractions not dreamed of by
people who have never visited Florida.
Delightful days of sunshine throughout the winter months makes it possible for every member of
the family to spend every day out of doors, winter and summer, and make trips to the winter resorts,
to the near-by ocean beach, to the St. Mary's River, to the big pecan, orange, and grape-fruit groves,
and to the big city, Jacksonville.

Read Carefully the Following











"The Crop That NeVer Fails"



for Pleasure

and Pecans


in the North









Row of Paper-shell Pecan Trees. Each Tree Produces from
140 to 165 Pounds per Year, and increasing Yearly.
Twenty-seven to the Acre. These Trees are
in the Nursery of Griffing Bros.
One of the pnncipal and most profitable money-mak-
ing industries in the North Florida Fruit and Truck
Farm Tract is the development of paper-shell pecan
orchards. The pecan is a hardy forest tree, a native
of North Florida and of this particular district, and has
proven right here to be the most profitable of any fruit
or nut tree grown.
At the present time paper-shell pecans are handled
almost entirely by private trade, and the larger growers
dispose of their crops of several thousand pounds
annually to private customers. So greatly has the
demand increased that in no single instance have these
men been able to supply the demand created as an
outgrowth of their own work.
Some estimate of the great value of the pecan tree
may be obtained in part measure by comparison with
all other fruit and nut trees. Orchard land suitable
for the cultivation of apples, in those sections where
the apple attains its best growth, ranges in price from

$200 to $2,500 an acre; these figures, with slight modi-
fication, may also be applied to acreage suitable for the
production of pears, peaches, and oranges.
The successful growing of these varieties of fruit
entails endless work, skilled attention and knowledge,
and constant solicitude and anxiety. Worms, scab,
scale and blight form an ever-present menace to the
success of the fruit grower. Drought kills his crop.
Costly irrigation is a necessity in many sections, and
on the other hand any excess of water rots his trees and
destroys the keeping qualities of the fruit. A single
frost is sometimes sufficient to ruin an entire crop and
perhaps bankrupt the fruit grower.


The Nuts shown above will give you an idea of the vast difference between the
wild Nuts of the Southern States and the cultivated, grafted or budded Paper-shell
Pecan of Florida. I. Success, grown in North Florida. 2. Stuart, grown in
North Florida. 3. Frotcher, grown in North Florida. 4. WildNut of Louisiana.
5. Wild Nut of Mississippi. 6. Wild Nut of Florida.

Mr. Charles Barbour, of Omaha, has Twenty Acres. Part of his Tract is planted to Paper-Shell Pecans. In his recent Letter he states that
he will plant the entire Farm to Pecans and will take another Twenty Acres of our Pecan Land.

There is constant expense in spraying, pruning,
cultivation, and care of the orchard. The crops are
extremely perishable and must be carefully handled
by skilled workers. They must also be boxed, crated,
or wrapped at great expense in labor and material, for
shipment. Finally, both the bearing age and the life of
fruit trees are limited to comparatively brief periods.
In striking contrast to the expensive cultivation,
hazardous harvesting, and costly marketing of orchard
crops, are the simple, inexpensive, and enduring fea-
tures characteristic of the paper-shell pecan nut grove.
In the North Florida zone, which is admitted by
nut growers to be the surest and best pecan district
in America, and to produce the highest grade paper-
shell pecans, you can buy a 5-acre or a lo-acre paper-
shell pecan grove, planted to standard named varieties
of a height from five to seven feet, four years old, for
$200 an acre.

These trees are from the choicest budded stock, and
all trees are guaranteed by the Company for two years.
The price of $200 an acre for planted paper-shell
groves is the lowest figure at which any of our planted
acreage can be purchased.
Hundreds of acres are being planted by owners of
land in our tract under the direction of our manager,
or are planted under our manager's direction by our
manager and the cost including the land and fencing does
not exceed half the price at which we sell the planted
groves. We find the most economical plan of planting,
the plan which has proved successful and costs the
owner the least amount of cash outlay, is to buy a 1o-
acre tract of pecan land in our choicest pecan district
at the net price of $25 an acre-$250 for the ten acres-
on time payments, $io cash and $io per month, and
contract for clearing 8-foot strips the length of the
farm, leaving the land between the 8-foot cleared
strips in its natural wild condition.



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ro F i Cr r ; Brs Yry frm 4 P o S

This Wild Native Pecan Tree is 60 Feet High and io Feet in Circumference; Bears Yearly from 400 to 600 Pounds of Small Nuts.



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nIUlooIulng recan ree two lerrs Uu in LUrove. nms Is Lue
Kind of Stock that successfully grows in the North
Florida Fruit and Truck Farms.
The trees are planted forty feet apart in the cleared
strips, as per diagram on this page.
The pecan tree is a hardy forest tree and does not
require the high form of cultivation that is absolutely
necessary for oranges, grape-fruit, apples, peaches,
pears, etc.
The table of cost for planting paper-shell pecans by
this least expensive and most successful plan is as
io Acres
Survey and staking. . . . . . . $ 20.00
Clearing eight foot rows. ............. 50.00
Plowing and tending first year. ..... 50.00
Trees and planting 270 at $1 25, best
named varieties 5 to 8 feet, three
to four year old nursery stock,
budded or grafted. .............. 337.50
Fencing with "hog-tight and cattle
strong" "Standard" woven wire
fence, four feet high, posts set
20 feet. ..................... Iio. .oo0 $567.50

This Drawing represents 5 Acres and shows method of clearing
eight foot rows as indicated by Lines. The Trees indicated by
Dots are planted 40 Feet apart each way in the eight foot
cleared Rows. We leave the land between the cleared
Rows in its natural State to be cleared later.

5 Acres
Survey and staking. ............. $
Clearing eight foot rows............
Plowing and tending first year. ......



Paper Shell Pecan Trees, Ten Years Old, near Hilliard, Producing 140 to 17
The Crop Sells Average 40 cents per pound Every Year.
Trees and planting 135 at $1.25, best
named varieties 5 to 8 feet, three
to four year old nursery stock,
budded or grafted. .......... 168.75
Fencing with "Standard" woven wire. 70.00oo $368.75
Our manager has planted and has contracted for
planting hundreds of acres on this plan and will con-
tract for any size acreage from two acres up with
owners on these terms.
The paper-shell pecan is the hardiest, longest lived,
best and surest producer of all the nut and fruit trees
of the world.
The paper-shell pecan commands the highest price
-and is in greatest demand of any nut known to
The paper-shell pecan tree
and steadily increases the yield each year thereafter.
Approximately the production of each tree in the Nor-
ther Florida section is about five to six pounds the
fourth year, fifteen to eighteen pounds the fifth year,

i ^ thirty to forty pounds the sixth
year, and sixty to one hundred
S1 pounds the seventh year. From
the eighth to the tenth years the
It average yield per tree frequently
exceeds one hundred and fifty
pounds. Many 15 to 20 acre pecan
groves in Florida are today pro-
ducing, at ten years of age, an
average of 140 pounds to each
tree, planted twenty-seven trees
to the acre.
The life of the Florida pecan tree
is from ioo to 300 years, and there
are authentic cases on record
where the pecan has reached the
great age of 700 years, bearing
heavily and thriving lustily until its
career has been cut short by the
woodman's axe. There are pecans
in Florida now estimated to be 200
years old that are producing from
500 to 700 pounds per tree. These
5 pounds to the Tree. trees have attained a height of
from sixty to ninety feet, and have
a girth of seven to twelve feet. As indicating the
great size and fecundity of these old pecans, it was
stated at the National Nut Growers' Convention,
held in St. Louis in 1904, that a single pecan tree
has produced 1,200 pounds of nuts in one year.
In every consideration of the enormous yield of the
pepan tree, the important fact should be borne in mind
that the pecan requires little or no care nor attention,
and certainly no cultivation entailing expensive
methods, after the third year. This is in marked
contrast with the fruit orchard, the expense of which
for cultivation, spraying and maintenance increases
each year with development and greater age.
The vast orchards of English walnuts on the Pacific
Coast have a standard value of from $700 to $I,000
per acre. Yet the walnut is invariably displaced by
the paper-shell pecan wherever it is obtainable. The
reasons for this preference are obvious, the walnut
has more shell, it is a poorer keeper, and is distinctly
inferior in flavor.


S. -, *. .. /.

is the General Appearance of the Farm Land before it is cleared. The Picture opposite shows the same Land four weeks later
lis io-Acre Farm was cleared and 270 Paper-shell pecan trees were planted and White Potatoes were planted between Rows,
of Trees, all within ten Days.

A paper-shell pecan grove of five acres produces a
yearly net income of $2,500. There is practically no
work attached to its cultivation, no worry because
of climatic irregularities, and practically no expense
for upkeep. The crop is emptied into barrels"and
shipped whenever the farmer pleases.
One of the most important advantages possessed
by the pecan is that it may be harvested at little or no
expense for skilled labor, and that it is marketed
without the haste or preparation incident to ordi-
nary fruit crops. The usual harvest season extends'
from October 15th to December ist. When the
crop has matured, the burr surrounding the nut cracks
open, and it falls to the ground, where the nut can be

gathered. Harvesting may be also hastened by shak-
ing off the nuts.
The paper-shell pecan now sells at the tree for from
25 cents to 60 cents a pound. The income from a
5-acre paper-shell pecan grove will be enough to pay
your expenses in Europe for six months, or educate
your children, or support an average family in com-
fort and affluence all the year around. There is a
ready and profitable market for all the vegetables
and garden truck that can be raised in the grove,
between the pecan trees, when fully cleared for Florida
winter fruit and vegetables gardens are paying from
$100 to $300 an acre net every year.


*- :r-

This is the same land as shown on opposite page after clearing and planting to Paper-shell Pecan Trees and White Potatoes..

There is probably no other field of undeveloped
natural resources, in all the wide domain of diversi-
fied production in the United States, today, which
offers richer or more certain results, or which will
return a greater income upon the amount invested,
with entire absence of hazard or uncertainty, than
does pecan-nut culture.
This statement is backed by the practical experi-
ences of the foremost nut growers of America and
substantiated in every detail by those who have
made investments in paper-shell pecan groves.
The Following Table
will serve to show the results from a North Florida
paper-shell pecan orchard planted under the direc-
tion of the manager of our nut and fruit orchards
at Hilliard, Florida; four-year-old budded or grafted
named varieties six to nine feet high, when taken
from the nursery, twenty-seven to the acre, planted
in 4o-foot rows, trees forty feet apart:

Nuts per
3d year......3 to 5 nuts
4th year ...... 3 lbs.
5th year...... 7 lbs.
6th year ...... 21 lbs.
7th year ...... 36 lbs.
8th year ...... 70 lbs.
9th year ......112 Ibs.
xoth year ...... 45 lbs.

Per Acre
27 Trees.
2 lbs.
81 lbs.
189 lbs.
567 lbs.
972 lbs.
1,890o Ibs.
3,024 lbs.
3,915 lbs.

Average income per year for ten

At ic.
per lb.
$ .20

$ 2.00
8i .oo
3,95 .00

years, ten acres,

Total income for ten years, ten acres, $10,840.
You will probably never sell a pound of nuts from
your grove for less than 25 cents per pound, and you
can figure on a minimum price of 25 cents per pound,
and up to 60 cents, as that is what growers are now
getting for the named varieties at the orchard.
The above table is based upon the lowest price
at which the large paper-shell pecans will ever sell
'at the grove. It is not likely any man now living

A Two Year Old Paper-Shell Pecan Grove on which was grown between rows of trees Winter Crop of Potatoes, Spring Crop of Corn, Summer Crop of Hay,
and Fall Crop of Cabbage.

Young Paper-shell Pecan Orchard 3 Years Old Just Coming into Bearing.
Three to Five Nuts to the Tree.
A Sturdy Paper-shell Pecan Tree Six Months from plant-
ing in the Grove. This is in a 1o-acre Pecan Grove
planted in 8-foot cleared Rows. The land
between the 8-foot cleared Rows is left
in its natural State.



.~c 6~ipski

These ten and twelve year old, grafted, Paper-shell Pecan Trees are producing 200 Pounds to the Tree yearly, and the Nuts sell
at 30 to 40 Cents a Pound.

"YE Ira -iW "r, I '

Six-year-old Pecan Trees at Hilliard, producing $2o per Tree and increasing yearly.

will ever see the price for large paper-shell pecans
such as are now being grown in our Hilliard pecan
tract at a less price than 25 cents per pound. We
therefore give you the table of results, same as above,
at the very lowest price you will sell the product of
the grove for at least forty years:
Nuts per Per Acre At 25c. Io
Tree. 27 Trees. per lb. Acres.
3d year .......3 to 5'nuts 2 1bs. $ .50 $ 5.00oo
4th year ...... 3 lbs. 81 Ibs. 20.25 202.50
5th year ...... 7 lbs. 189 lbs. 47.25 472.50
6th year ...... 21 Ibs. 567 lbs. 141.75 1,417.50
7th year ...... 36 Ibs. 972 lbs. 243.00 2,430.00oo
8th year ...... 70 lbs. I,89o lbs. 472.50 .4,725.00
9th year ......1i2 lbs. 3,024 lbs. 756.00 7,560.00
roth year ...... 45 lbs. 3,915 lbs. 978.75 9,787.00
Average income per year for ten years, ten acres,
Total income for ten years, ten acres, $26,578.50.
The enormous profits resulting from pecan grow-
ing when it becomes as widely known as the English
walnut culture of California, will create such a demand
for pecan groves in this most favored pecan-growing
section of North Florida that every grove two to
three years old will command a price of $800 to $i,ooo
and upward per acre, and the profit and low cost of
upkeep will warrant it.


You can buy selected pecan land at the
regular price, $25.00 an acre, and place your
order with us for clearing, fencing, and plant-
ing five, ten or more acres. We care for the
trees at the rate of $7.50 an acre per year, and
market the pecans at 10 per cent of gross
returns from each crop.

Some of the Best Varieties of Paper-shell Pecans,




C K Farmer, Benton Harbor, Mich. Owner of a large Acreage in our Tract, after careful Investigation advises every Purchaser of a Fruit
and Truck Farm to Plant a few Orange and Grape-fruit for pleasure and Piper-shell Pecan Trees for Profit.

--r- w

This 2-acre Fig Orchard pays a Profit every year of more than $600. Fig culture is becoming one of the greatest Money-makers of North Florida.




In establishing at Hilliard the demonstration gardens, which are
four blocks west of the railway station, we had in mind the practical
common-sense plan of giving every visitor from the North an oppor-
tunity to see the real results of farming on the identical land which
they had bought or contemplated buying.
The Demonstration Gardens proved their usefulness in many ways
not originally contemplated. In the first place, they have been in them-
selves a very profitable enterprise. The products of the acres in the
Demonstration Gardens have not only paid in one year the cost of
clearing, fencing, planting trees, and all the labor connected therewith,
but have shown a handsome net profit to this Company besides.

These three northern men spent a week at Hilliard and on their land the
last of January. They bought for themselves and
friends twenty-five zo-acre farms

These are the net returns over and above the cost of fertilizing,
planting, seed, cultivating, and gathering:
Per Acre, Net.
Irish potatoes ...................... ....... .. $312
Radishes ............................ 390
Strawberries ................... .................. 550
Watermelons .... ................. .. ... . .160
Cantaloupe ...... .................... ....... 212
Lettuce ..................... ............... 440
Tomatoes.................. ................. 318
Cucumbers .............. ............... 292
Turnips ......................................... 111
Sweet potatoes ............... ............ 146
Squash .................................. 158
Cabbage........ ......... .................. 190
Egg plant........................ ..... 448
Sweet peppers........ ...... ........ .... 412
These products were grown in the spring and the fall. The
planting season for the spring crop is from January 25th to the middle
of February. The planting season for the fall crop is from September
12th to October Ist. These are the seasons for planting winter-
grown products which bring the highest cash prices for shipments
to the Northern cities. Besides these two cropping seasons at which
enormous prices are realized, the summer season from May 1st to
September Ist produces such crops as field corn, hay, velvet beans,
cow-peas, turnips, Florida clover, millet, and all crops which do not
come in competition with Northern summer-grown fruits and vege-
tables and which are entirely consumed locally.
The Demonstration Gardens are not a myth or promise of some-
thing for the future. They are a fact and have been operated
successfully for more than a year and have done more good to start
Northern people in the right way to produce good results than
any single factor ever promoted in the State of Florida.
The headquarters building, erected at about the center of the
Demonstration Gardens, is the meeting place on common ground for

all the colonists who seek information regarding planting-what to
plant, when to plant, and the class of seed to secure, and all other
information relative to ditching, crops for renewal of soil, rotation
of crops, etc.
At our headquarters building we have, from time to time, shown
the results of certain experiments, such as the growing of clover,
timothy, and German millet, and all of these products are wonder-
fully successful in a small way, which proves that they can be grown
in Florida, with proper care, in greater abundance than in the locali-
ties where it is now well known they are successful.
The reason why velvet beans, cow-peas, and Florida clover

have been grown more extensively for fodder than clover, timothy,
and alfalfa is because the tonnage of the former is greater to the acre
and has a higher nutritious value.
The Demonstration Gardens have shown one remarkable record
on a piece of ground less than half an acre. By way of an experiment
there has been, in exactly twelve months, seven full crops gathered.
This, of course, required planting between rows, but something was
growing continuously and maturing for the twelve months and seven
different crops of vegetables were produced, including lettuce, Irish
potatoes, peas, tomatoes, beans, onions, and radishes.

Group of Northern People Taken last December in Turnip Field on our Demonstration Gardens.

i' IJ


* *


_ ___

Scil.riog Sii-:4 itb.- HI-le-,idur- Buiddin, ;iad Drm-orir'rjcioo CG rde'i; oi irhi Coron;xaf Farm L.-i.I C..mpinr a[ HiIlb[rd.

Headquarters offices of Cornwall Farm Land Co. and the demonstration gardens.

t~- J~L4ir.;

L. K.-Farmer, Benton Harbor, Mich., in Griffing Brothers' Orange Grove, believes the North Florida Fruit and Truck Farm District will
become the richest of Florida's producing Sections. ,He investigated carefully before he bought, and he bought a large Acreage.

This acknowledgement is one of many from the financial institutions of Jacksonville.
A large number of our hundreds of Colonists take good sized sums of money with them to
start their North Florida development operations, and the Jacksonville banks welcome this
substantial evidence of the high class of people we are attracting to Hilliard.


March 8. 1910.
Mr. F. W. Cornwall, President,

Cornwall Farm Land Co.,

Chicago, Ill.

Dear Mr. Cornwall:--

I acknowledge receipt of your favor of Feb. 15th,

enclosing-folder showing views of your new hotel anid other

buildings at Hilliard.

I think the record as outlined in your letter, is one

that you might justly be proud of, and I might say in this

connection,-that every one who has called upon me with letters

of introduction from you-after having visited Hilliard, seems to

be entirely satisfied with the situation and development there.

It strikes me that you are operating along the right

line for to secure per. .neat development ani success.


.. 7,October, 1, 1910.
The Cornwall Farm Land Co.,
f, T 'Chicago.
After traveling from the Atlantic to the Pacific,
from the Great Lakes to the Gulf of Mexico and
spending four months in California, accompanied by
Smy family, in search of a farm home where I could
." i some day retire and live in quiet and peace away
from the noise and excitement of Chicago and New
R: York and 4he horrible winters and trying climate of
140 4.the north where there is only about three or four
i, months of agreeable weather out of twelve, I was
attracted through your l-. ;r,,_ to the North
Florida Fruit and Truck F' ,:i .,t Hilliard, Nassau
SCounty Florida, only thirty miles from the beautiful
.. -city of Jacksonville, the gateway to that grand state
and twenty-eight miles west of the Atlantic Ocean.
On March 25, 1909, I started on a trip of investi-
V i -gation to Florida and arrived at Jacksonville on the
morning of the 27th. After leaving the smoky, dirty
and cold city of Chicago behind it was a great pleasure
to arrive in that most delightful climate where an
overcoat and heavy clothing are not required.
After looking over Jacksonville, calling on a few
prominent business men, all of whom have lived
there for a number of years, formerly coming from
the North and now imbued with southern hospitality,
I took the train to Hilliard accompanied by Mr.
Griffing, president of The Hilliard Company, who
chanced to be in town. The ride through the
beautiful country of flowers and sunshine to the
bustling new town of Hilliard over that splendid
roadbed of the Atlantic Coast Line was short yet
enjoyable. We were met at the depot and a trip
of inspection was at once started and resulted in the
purchase of a 10-acre farm a portion of which I have
Hilliard, Florida. Picnic of "Sons of Herman," and German Singing Club infOne of the Beautiful Natural Parks. since planted to Florida paper-shell pecan trees. It
is also my purpose in the near future to erect a
modern bungalow on my r...i-i:., improve the
farm in every way and at :...i- I,,, ,r.- date remove
to Hilliard, which is rapidly becoming and without
question will be the biggest town in the state, north
of Jacksonville. Located as it is in the northeast
part of Florida, on high and dry land directly on the
line of the best railroad that enters the state and
only a few miles from the state line of Georgia its
shipping facilities. r,'i irn.,rri-.-1.. Ii ;- near the
great markets of Ne-- \..r- Ph-.! .I-,h I, ,.,, i .'n. .,-,
alah. ,J.olri. ..o Ji.: r. L ,iI -- r ,.c. r ,r r!..
Thie Il liarl property shows better promise and
rut .- "better r.-sultl th n" n:r. .th.-r I o', Ir. i rl [ I know
3 -+ o-f iu this ,,,ru ,tr. ,r,.I h..- 'rl r i. l.r.- ar. all wide
awake and enterprising having removed from the
After T'"' :t er .-[- r- -r..r,-, Li, 1 ,].:.;.led

S"locate or-ath of Ii.. :-:. i.ll. ".".." .. i. .. i .I r to
Chicago I have --I. -1 .I-I1 ri .: .,.-." r... i r, irher
reports and air. ill:. i. i 1 rtair L l_,i ..I- r.in
-.- ~Northern Florida I: .,1 r ir -,,.-..I.. I !. .r One
of the most desirable eIr.jIrr. Fa,- 1111 Ick of
dampness and humidit-- y i.y b i -, h. ..r;...-si.: i
California. One can be -..A ..1 .r ie ....r..ng
at any time of the year. !.1 i,[ tihe !I;hrt eightt
MC ""clothing, and contrary t : r!Il -f 7, theta
North, there is no hoti-,r 1-ai.-r it..- t h:., our
usual summer here.
...Since my return a score of Ty business friends
have become interested in H ti, r.I each one having
purchased a farm there r.l.;.:L i l be improved at
: once.
Now, in conclusion, I will say that my farm is not
for sale at any price--100 an acre would not
tempt me and I feel that it was good fortune for
"- me learning of Hilliard and the Cornwall-Farm
Land Company.
it Z t tCordially yours, "
Hilliard, Florida, View from Hilliard Inn, A few of the Ne H imn of Northern People: Hilliard, Fla.

ug a ua- ueii game irum me veranuans o0 Ine nlluara inn.

In accordance with my letter of May 2d I have
arrived in Hilliard and examined the land allotted
to me. It being tracts 49 and 50, section 18-3-24
and find it highly satisfactory. Have signed con-
tracts, notes and made first payment of $20 at your
Hilliard office. Kindly forward me a purchase con-
tract specifying the two town lots I am to receive.
Expect to remain in Hilliard until about July 12th,
so mail will reach me here until that date.
I find your representatives here very accom-
modating, the neighbors very friendly and the
Hiliard Inn just like home.
Temperature to-day was about 78 with a nice
breeze blowing and no rain. Crops are looking fine;
pear trees are loaded with fruit and blackberries
big and juicy along the roadside on the east side.
There has been quite a number of strangers here
the last few days and all speak a good word for
the colony.
Would be pleased to hear from you immediately.
Yours very truly,
Hilliard, Fla. R. A. BROOKS.

Results Obtained from Soil in Nassau County

Three Crops in Six Months Off Same Land Bring
Big Returns

From the Jacksonville (Fla.) Times-Union.
Day after day stories of the productiveness of
Florida soil are cited by people who have cultivated
the land and obtained the results. Yesterday a
gentleman from Hilliard, Nassau County, just north
of the Duval County boundary line, gave the follow-
ing figures concerning the crops of that locality:
Mr. R. W. Franklin planted six acres in Irish
potatoes last spring and when harvested the returns
showed 110 barrels of potatoes to the acre. These
potatoes were sold for $3.60 per barrel, or an average
of $396 an acre.
The same piece of land was planted in corn, and
the corn crop averaged sixty bushels to the acre. The
corn was not sold, but kept for use. If sold even at
80 cents a bushel this would have brought $48 an
While the corn was being cultivated the land was
also producing a crop of hay which has just been har-
vested, and which averaged three tons to the acre.
At $20 a ton-and that price can be easily obtained
for good Florida grown hay-this was equivalent to
$60 an acre.
This shows that three crops were grown on the land
inside of six months, and that the returns averaged
$404 an acre.
This same piece of land can now be used for grow-
ing winter vegetables and will then be ready next
spring for another potato crop.
Where else in this wide country can such results
be obtained from the soil? Where can a farmer work
every day in the year except here in Florida?
And remember, this was not in the famous Sanford
celery belt, where the land sells at $1,000 per acre,
or in the extreme southern part of the State, but
right here adjoining Duval County. There is no
necessity for homeseekers going any further south to
find locations for farms and gardens. There is an
abundance of good land right here in Nassau County
that will produce the same results obtained by
Franklin at Hilliard,

FLORIDA is the Great Winter Market Garden of the United States
The Surest Crop District of Florida is the North Florida Fruit and Truck Farm Tract at Hilliard

In 1909 there was planted in Florida 672,000 acres in corn,
highest average yield 71.5 bushels per acre, lowest average yield 10.2
bushels per acre, selling at 87 cents per bushel; 30,000 acres in oats,
highest average 52.2 bushels per acre, lowest average 11.3 bushels
per acre, selling at 72 cents per bushel; 19,000 acres in hay yielding
highest average 4 7-8 tons per acre, lowest average 1 1-8 tons per
acre, selling at $15.00 per ton; Irish potatoes 11,000 acres, highest
average 369 bushels per acre, lowest average 82 bushels per acre
selling at $1.31 per bushel. Today there are more than 45,000 acre
planted to Irish potatoes and the yield is from 200 to 310 bushels per
acre, selling from $1.22 to $2.00 per bushel.
There were raised last year 50,000 bushels of rice, 62,089 bales
of cotton. The sea island cotton raised in this State is all purchased
by Coates' thread people, on account of its splendid staple. This
cotton sells at 27 cents.
The State raised nearly 6,000,000 pounds of tobacco. This year
the yield will be double.

Farm values of horses, $5,616,000; average, $100.
Mules, $2,840,000; average, $142.
Cattle, $2,464,000; average, $26.
Other cattle, $691,000; average, $10.
Sheep, $99,000; average, $1.90.
Hogs, $447,000; average, $4.

With vegetables bringing in from $250 to $1,500 an acre, and citrus
fruits from $200 to $1,000 an acre, I have been shown figures to
prove that every acre of cultivated land in Florida is netting a higher
return than any other state in the Union. Here are a few comparisons:
Average value farm products in Missouri is $9.58 per acre.
Average value farm products in Iowa is $12.22 per acre.
Average value farm products in Illinois is $12.48 per acre.
Average value farm products in Ohio is $13.36 per acre.
Average value farm products in Florida is $109,76 per acre.

These are average yields, as the facts are secured by letter
and by personal call on the farmers.
No record-breaking crop returns are published in this book,
because it is unfair to you or to any one to show the highest fancy
yield when prices are exceptional. And yet we have reports of
$8oo to $Iz,oo per acre per year, and you can secure the same
result with careful, conscientious work.
Nowhere in the northern states can such a record be made
on land that costs five to ten times as much as these North Florida
Fruit and Truck Farms.
,Nowhere in the northern states is there such an opportunity for
a poor man as on these abundant farms of diversified crops.
These farms are better than any gold mine-they are sure
money-makers from the first day and they will continue to be
money-makers every day of every year as long as you live
It is important to know that the results of truck farming in the
whole State of Florida, for the year 1906, which was an average
year in every respect, shows by the official Ninth Biennial Report
of the Commissioner of Agriculture to be an average net of $io1
per acre. This includes every product of every acre planted to
vegetable and garden products (not including fruits or nuts), from
bad, medium, good, better, and best. This average is absolutely
correct and official, and is figured from the total acreage under
cultivation and the total money paid net to the truck farmers,
deducting cost of labor and other expenses. Where on earth
can you equal such a record? No state in the Union can boast of
such a generous average yield of vegetable and garden produce.
This is the kind of guaranteed riches that is bringing thousands
from the North and is making the farmers of Florida not only
prosperous but rich.

The yield per acre of both vegetables and fruits on North Florida
and is so surprisingly great and prices paid for these winter grown
fruits are so enormous that the average man not familiar with truck
farming is not only amazed but can scarcely be made to believe that
the printed reports are true. We give you the average yield on a number
of products in North Florida soil. In no instance have we quoted figures
of bumper crops. We want our prospective buyers to understand

that anyone, whether he is familiar with truck farming or not, can
by proper culture, care and fertilization produce as good if not
better than the average yield quoted below. The figures given below
are the returns from only one crop and on the same land two more
crops, making a total of three crops, can be produced within 12

The average yield per acre is 257 bushels. The price ranges from
$1.00 to $1.45 per bu., net to the grower.

The average cost of producing Bermuda onions per acre is $54.
The net profit of an acre is from $512 to $565. The cost of produc-
tion is less per acre on an area of 4 or more acres.

Florida celery is better, more delicate and a better shipper than the
Kalamazoo or California product. Florida now grows more than
any other state. The average cost of production per acre is $81.
The net profit per acre averages $940. Florida celery comes into the
market when there is no other celery obtainable from other parts of
the United States.

The cost of producing an acre of egg plant is $41 and the price per
acre, during the winter market season, when Florida grown egg plant
is at its best, averages the grower $400 to $480 net. A crop of egg
plant may be produced and marketed in the Spring, followed by a
crop of hay, either Florida clover or cow peas, and another crop can
be grown in the Fall and marketed in December, thus netting the
grower from $800 to $1,000 per acre.

This is one of the best Spring crops, planted at the end of January
and marketed in May, when cantaloupes are not available from any
part of the country except Florida. The cost per acre to produce
cantaloupes is less than $20 and the average net return per acre is $200.
A crop of hay, corn or sweet potatoes may follow cantaloupes the
same year.

This is one of the staples for North Florida soil. The average
results are 200 to 225 bushels to the acre. Many records are shown
as high as 350 bushels to the acre. The cost of production does not
exceed $22 and the net profit averages $170 an acre.
A crop of corn may be planted between the rows of Irish potatoes
one month before the potatoes are gathered and the yield is from 40 to
65 bushels to the acre. The governing price at Hilliard for home
consumption is 85 cents per bushel. It is safe to figure on a net profit
of $40 an acre on the ordinary field corn.
The average winter grown cucumbers produce a net value of $620
an acre. One of the best of the Florida crops is the early cucumber,
which finds ready sale in all markets of the large cities.
It will cost about $51 per acre to produce tomatoes and the average
net to the grower is $412 per acre. A spring crop of Irish potatoes, a
summer crop of hay and a fall crop of tomatoes can be grown on the
same ground in one year.
The cost of producing green peppers is about $74 and the net
profit is found to be an average of $614. Two crops, one of hay
and one of Irish potatoes, may follow green peppers the same year.
This is one of Florida's most valuable forage crops. It is the greatest
soil renewer. It puts nitrogen into the soil and furnishes it with a
heavy growing humus. It is more valuable to the soil than any
This is one of the best, most profitable and easiest cultivated of the
North Florida crops. An acre of beets will produce profit under
ordinary attention of the grower of $85 per acre.
One of the best staples, which costs not to exceed $40 an acre for
production and returns a net profit of from $240 to $275 an acre.
Two additional crops a year may be grown on the same land, one of
which may be velvet beans or cow peas for hay.

One of the most profitable crops for North Florida soil, which
matures quickly as a winter grown vegetable, is head lettuce. There is
a constant demand for lettuce. The cost of production is from $60 to
$65 an acre, and the net profit per acre averages $412.
This is one of the best staples, always certain of producing from
150 to 180 crates per acre. A nominal market will net the grower
$2.00 a crate. There is a constant demand for Florida winter grown
In half-acre and one-acre strawberry beds will cost at the rate of
$100 per acre to produce a crop and in many cases the yield per acre
has been sufficient to net the grower $1,000. The average net is
found to be about $600 per acre.
Until recently asparagus has not been extensively grown in North
Florida, but records show that asparagus can be produced the equal
of the famous California asparagus and net the grower $225 an acre.
This is one of Florida's choicest products. It grows successful
in North Florida, is in constant demand by canners and produces a
value of $150 per acre. The season for gathering figs is from July 15th
to October 10th.

This is one of the finest products grown in Florida. Many vines
are recorded each as covering an area equal to half an acre. A
Scuppernong grape arbor is constructed by many growers in the
form of a summer house. One grape vine is recorded to produce 130
bushels of grapes. All varieties of grapes grow in North Florida,
the Concord, the Delaware, the Edin, the James, the Thomas, the
Elvira, and require little or no care.
This is one of the richest velvety lawn,grasses grown anywhere in
the world. It makes a perfect carpet anywhere it is planted. Where
nothing else can be grown the Bermuda Grass thrives luxuriantly.
It has a tenacious grip in the soil and holds the vegetable mold in a
firm, solid sod. Everyone may have a perfect lawn around the house
and bordering gardens and walks, of Bermuda Grass.
In giving the above figures there has been no attempt to show
bumper crops but it must be understood that the only way to get a
good yield is by conscientious attention to preparation and fertiliza-
tion of the soil, a careful picking of the seed, proper selection of
the time to plant and by the use of modem methods of planting,
fertilization and cultivation as directed by the manager of our
demonstration farm. These general rules followed out will yield on
the average outlined above.

We do not accept applications for farm land or lots

in Hilliard from colored persons.




are all taken in or near

The North Florida Fruit and Truck Farms.

A Modern Florida System of Seed Beds for Vegetables, Plants and Trees, with Overhead Sprinklers.

Scuppernong Grapes at Hilliard. One Vine will Spread over a Half Acre on an Overhead Arbor.

G. B. Franklin's Farm Planted in January, 19ro, to Irish Potatoes, Followed by Two More Crops Within One Year

One of the many Winter Potatoe Fields at Hilliard planted January, marketed May ist; yielding over 250 bushels per acre. Price at
Hilliard $x.3o per bushel

A 2-Acre Strawberry Bed, February ist. These Berries were gathered March ist and netted the Grower $470 per acre.

This Picture shows a Field of Velvet Beans. One of the richest and heaviest of the successful Forage Crops grown in Florida Soil.
Velvet Beans turned under will give the Soil sufficient fertilizer for two Crops of Vegetables.

One Crop of

o "~~~ ~~ 71WA. V -

Irish Potato Field four Weeks from Planting. The Yield Is 275 Bushels per Acre, Marketed at $dxoo to $x.25 per Busnel in April or May.

White Potatoes, Planted February ist, Gathered May Ist-264 Bushels to the Acre. Sold on Track at $1.20 per Bushel.

F *

A View of a Truck Farm Showing Sweet Potatoes in Foreground, 200 bushels per Acre and Lettuce and Bermuda Onions on the Right.

The Interior of a Car of "Billiard Sweets." The Hilliard-grown Sweet Potatoes Command the Highest Price "on Track" of any Point in the South.


To the Northern man, whether farmer or business
man, the thought of five or ten acres, or even forty
acres, seems absurd and almost too small to be con-
sidered. Yet here on these small farms fortunes can
be made. The results on even five acres of this North
Florida land will make the Northern man sit up and
take notice.
In all parts of North Florida you will meet men who
will tell you of their successes and will show you proof
of what they have done. Some men have made and are
making from $800 to $1,700 on a single acre. These
men are making use of the land and making it make
money for them. The land will work for you every
month in the year, but do not get the idea that the
sunshine of Florida and the marvelously rich and pro-
ductive soil will produce crops two, three, and four
times a year, if you do not work it.

when run properly, is from $300 to $500 an acre,
and the average man who will observe the directions
of the manager of our Demonstration Farm can, with
the application of the simplest of the modern methods
of planting and working the productive soil in our
tract, get the results of $300 to $500 and more per
acre each year.
We will sell you as many io-acre farms as you desire
to buy, but we advise you to buy only as much as you
can afford, and have in mind the need of a fund with
which you can build an inexpensive house and put in
the first crop and pay for your necessities until the
first crop is marketed. After your first crop, you will
find the second, third, and fourth crops will multiply
your income.

If you will give some of your time to the planting of
oranges, grape-fruit, figs, pecans, banana plants, roses,
and a lawn, your dooryard in a little while will be an
ideal garden of semi-tropical beauty.

Every man who considers the purchase of a tract of
land in Florida desires to make a home there at some
future time, and just here let us suggest that you will
never buy good land near a big city in the midst of
splendid development cheaper than now.
It is the history of all substantial land-development
work, such as is being operated in North Florida, that
over 75 per cent of the buyers of land move to and
improve their holdings. It is reasonable to suppose
that you intend to do so in buying land. You may not
move this year or next, but you intend to get a home
place to go to some time, when you are ready and want
to leave the frozen North and take advantage of the
ideal summer and warm winter weather of Northern
Thousands, yes, tens of thousands, are thinking the
same as you, and many of them are moving to Florida
right now, some in six months, and some one, two, and
three years later.
The land you buy will increase in value 200 to 300
per cent, because of the extensive improvement all
around it.
You may not improve the land you buy, but your
neighbors have made your land worth double, triple,
or quadruple what you paid because of their extensive
improvements, all of which costs you nothing. You
are, besides, in the enviable position of being owner of
land that will be desired by a nearby owner, or one of
his many northern friends, and .o-ffrs will undoubtedly
be made you to sell at a good profit,:as have already
been made to our recent purchasers at double and, in
some cases, five times the price they paid.
This increase in land value will be more strikingly
noticeable in North Florida, because of the limited
area. The people who are moving to the middle or
southern part of the State will, after one summer
season, move to North Florida, where they can earn as
much or more on our soil and will find the climate
delightful and agreeable the year around.
The highest form of cultivation will always be in
North Florida, and the great population will centralize
in the Jacksonville-Hilliard suburban district.


F*i si a
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too 4

A Florida Celery Field. Packing Celery for Market. This Field Produces from $750 to $Iz,oo per Acre Each Year. The Soil and Climate Are Exactly the Same in the North Florida
Fruit and Truck Farms at Hilliard.



Rose Garden at the Nursery of Griffing Bros. Co., near Hilliard.


12 MONTHS ADVANCE PAYMENT $1.00 an acre discount
FULL PAYMENT IN ADVANCE $1.50 an acre discount

Breaking with their Load of luscious Fruit.

.The Banana grows luxuriantly in the North Florida Fruit and Truck Farm Tract. This Plant was photographed on a Farm two Miles
from Hilliard.


Its Success for Fodder

This illustration shows the
wonderful fertility of the Florida
soil for this product. Hay is
one of the most important crops
for cattle, horses, and mules.
The millet tonnage per acre is
greater in Florida than on the
prairie lands of the West. The
average one crop a year ton-
nage of millet is 3 3-4 tons to
the acre. This nets the owner
$60.00 per acre.

The Millet shown against the House grown to maturity for Seed.( The abundant Leaf, splendid Stalk
and heavy Head ive a fair Idea of the great fertility of our Sol. Millet is one of the best
Fodder Crops, yielding from three and one-half to five Tons to the Acre.


Radish Field in Bloom for Seed. Seed and Plant Culture Is one of the profitable Industries in the North Florida Fruit and Truck Farms.

Our Refund Guarantee Protects You
You need have no hesitancy in making application for 10, 20,30, or 40 acres in our North Florida
Fruit and Truck Farm Tract at Hilliard, for the reason that we give you a written signed contract
issued through us by the Chicago Title and Trust Co. (Capital and Surplus $7,000,000), guaranteeing
to refund the money paid us, in accordance with our contract, if the land is not found fully as repre-
sented in this book when you make your personal examination in three months (90 days) from date
of your application.
By F. W. CORNWALL President,







Stop and think for one moment the labor and worry necessary
every fall, not only preparing your own winter clothes, but also the
winter clothes for the children-the necessary warm clothes to with-
stand the severity of Northern cold weather from the middle of October
to the first of May.
Now think with what delight you will anticipate moving from
the North, away from the ravages of long winters to the land of sun-
shine, where the long winter months are balmy, and the rose garden
extends a constant invitation to keep you from staying within doors
and where overcoats, winter wraps, and heavy underclothing are
unnecessary; where the Satsuma orange, the grape-fruit, and the
pecan tree are a constant source of enjoyment, and where the native
live oak, the stately pine, and the graceful magnolia trees are each
vying with the other to add the greatest beauty to the scenery; where
your luxurious rose garden will give you a splendid bouquet every
day in the year-July to Christmas and Christmas to July.
This is where all that is best and most beautiful in Nature is at
its best at all seasons of the year. The colonists who are in a hurry
to transform their new homes into a veritable Eden may do so by
immediately clearing and planting orange trees, fig trees, the graceful
palmetto and magnolia trees, jasmine, Florida honeysuckle, and the
marvelous banana plant.
All around Hilliard and out through the North Florida Fruit
and Truck Farms is where the wild (sour) orange grows in its native
state. The climate here is best suited to that particular orange and
its famous brother of the citrus family, the Satsuma (hardy) orange,
which produces abundantly and requires little or no care. Our

manager at Hilliard has had many orders for the planting of Satsuma
oranges, figs, Scupperong grapes, and paper-shell pecans, and it is
our advice to everyone to spare enough space around the home garden
for the growing of these delicious fruits.
The thoughtful father and mother will naturally wonder whether
it is at all times safe for the children in and around Hilliard, and the
answer to this is that there are scattered throughout the North Florida
Fruit and Truck Farm Tract seven district schools, and the whole
tract has been, until within a few years, the grazing ground for several
thousand head of cattle. The rabbits, squirrels, and quail are as thick
as in the wooded pasture lands in Illinois, Indiana, or Ohio.
Children may go everywhere throughout the tract and on all
sides, within range of vision, to-day are the homes of northern people;
and children may walk, or drive, or ride anywhere over this park-like
prairie and be in perfect safety, as this land is in the heart of civili-
zation. In a little while the whole 50,000 acres comprising the
North Florida Fruit and Truck Farms will be one superb, highly
cultivated series of fruit orchards and winter vegetable gardens.
It is this out-of-door life both winter and summer that is attracting
northern people quite as much as the independence and the money-
making. There is no shut-in behind double windows and doors in
North Florida. Every man, woman, and child, from the infant in
arms to the octogenarian, gets the immediate benefit of the healthful,
invigorating air and are given a long lease of life in consequence of
living in the open, near to Nature, among the fruit and nut trees out in
the gardens, where not only the enjoyment of living is greater, but
.where their surroundings are as profitable as they are healthful, and
beautiful to look upon.





These artistic homes
can be built on the
North Florida Fruit and
Truck Farms for very
little money.

This three-room cottage can be built, not
plastered, for Sr65.



Hlq I I A ; r' 'i

~a;- -3_
L- 21


T his four-room cottage is easily
built for $220.

This five-room house can be built, not
plastered, for $475.:-_ a-..

-S r 7



'Yrv ri&( -r.T'u,:-E

This five-room house can be completed for $400.




This cottage can be built for $125.

Two of the Newest Residences in Hilliard. The one on the left is the Home of A. T. Bennett, Manager of the Lumber Mill.

Some of the new homes of Northern People in Hilliard.



In no section of Florida are there more picturesque and attrac-
tive natural building sites than are to be found all through the North
Florida Fruit and Truck Farm Tract.
The hundreds of purchasers who have visited Hilliard and have
been taken out over the land by our officials at Hilliard are eloquent
in their praise of what Nature has done to make home life fascinating
on every side. As one woman stated recently: "I found that even
the pine stumps where I decided to locate my house were covered
by a heavy growth of wild honeysuckle, the blossom of which is
exquisite in color and fragrance."
Another says: "Four graceful pine trees, 40 feet high, stand as
sentinels at our front gate." Still another says: "We are building
our home on the east bank of a beautiful crystal-like, spring-fed,
stream of water, and we will fence the stream at the south and beautify
the banks and have in our own dooryard a landscape park which,
if it were in the city, would cost $5,000 to make as attractive as we
can make it with an expenditure of less than $50."

A man who recently bought 20 acres decided to build his
house facing the south, on a section comer, and just one week after
the completion of his house, he called our attention to the fact that 7
new houses had sprung up within view from his front porch.
* All1 through the tract where the wild pecan trees, the enormous
live oak trees, and along the streams where clumps of graceful cypress
are to be found, are attractive building sites. Here is where you
find clinging to the branches of the live oak trees, the much sought-
after mistletoe, and in the immediate neighborhood you will always
find the Southern holly loaded, in the winter time, with a brilliant
abundance of red berries. There is nothing more pleasing to con-
template than a home with natural surroundings of the native trees
of Northern Florida and such trees as you never see in the North.
Any native trees that do not conform with your idea of beauty or
utility, when you locate the building site desired for your home, may
be easily removed, and in their place you can plant your pecan, Sat-
suma orange, grape-fruit, fig, or umbrella trees.

Automobiles are already a feature of Hilliard's local transportation
facilities. Two new high-class machines recently made their ap-
pearance in the thriving town. They comprise the initial equipment
of the new garage, opened near the hotel by Mr. Henry Knight.
Arrangements have been made with Mr. Knight to convey arriving
visitors to and from the railroad station, and to carry landlookers
throughout the tract comfortably, conveniently and quickly.

Hilliard will be the first sharer in the good-roads development
already in progress as result of efforts of automobile enthusiasts and
other citizens of Jacksonville. The road between Jacksonville and

Hilliard, hitherto an ordinary, fair country road, has been macadam-
ized for several miles out from the city. It will not be long before
the resident of Hilliard will find himself in ready and quick communi-
cation by automobile with Florida's seaport metropolis.
Similar improvement of the road between Hilliard and Femandina,
the county seat, is also contemplated. This will make trips to the
seacoast resort easy and pleasant.


Resurvey was recently made of a railroad projected to be built
from Fernandina westward, through Hilliard, indicating that this
project has assumed definite form. The advantages of such an addition
to Hilliard's railroad facilities are obvious.

t -
- '4... .


One of the attractive new Homes in Hilliard. Residence of a Chicago family.

The New Home of one of Hilliard's Merchants.


One of Hilliard's new Homes Built recently.

The home-like Residence of D. R. Stitt, Secretary of the Hilliard Board of Trade.

Hilliard, Florida. New Homes for Northern People.


This Slate Roof Barn Was Built in Hilliard on the Property of Messrs. Rohman, Anderson, Rhodes, Palmer, Oler, Collins, and Cosgrove,
of Zanesville and Jewett, Ohio. These Gentlemen Own and Operate a Model Trucking Farm, near Hilliard,
One of the Most Successful in the State of Florida.

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White Wyandottes owned by one of Hilli.ard's many Poultry Ranches.

Poultry raising on the North Florida Truck Farms
is a safe, money-making business that requires neither
large capital nor years of training to secure big results.
The ideal climatic conditions which are characteristic
of this section of Northern Florida are responsible for
the pronounced success attendant upon the poultry
industry throughout the Hilliard .region. There is
good transportation. Markets are easily accessible,
and there is a steady demand for all poultry products
at good prices.
The soil is especially well adapted for the raising of
poultry, the sandy loam furnishing the necessary pick-
ing so that only limited amount of shell feed is required.
Hilliard poultry raisers say that hens here begin to lay
earlier in the spring than elsewhere in Florida, which
affords them a longer laying season. The favorable

O;e of Hilliard's Young Poultry Fanciers.

Incubator Chicks at Hilliard. Poultrymen in the Hilliard District are Bringing off Hatchings almost Daily, Winter and Summer.

summer weather is especially beneficial to the growth
of chickens, because it never becomes too warm.
The mild, open winters make it possible to carry on
the business successfully throughout the winter months.
There is an abundance of green feed the year round, and
the weather never becomes cold enough to stop hens
from laying. Those who have undertaken the business
on a systematic scale, using good breeds of fowls, have
made a great success of this industry. Egg farming is
considered generally to be more profitable than any
other branch of poultry keeping, it being proven that
the profits therefrom are surer and larger, there being
always a demand at a big premium over market prices
for eggs that can be depended upon-eggs that are
known to be fresh and of uniform good quality.
Turkeys, which are so difficult to rear in the northern
states, thrive finely and breed rapidly in this section.

The climate and soil of the North Florida Truck
Farms are as good as any in the world for poultry
keeping, and it is doubtful if there is any other auxiliary
agricultural industry in the State of Florida that offers
as good opportunities for profit making as poultry
keeping. It has been calculated that at the cost of
land in this section a well equipped poultry farm would
prove one of the surest investments that can be made.
The demand for both poultry and eggs has been
increasing faster than the supply, and there is no danger
of overproduction. The North Florida live poultry
commands a better price in the big cities of the East
than the western products, it being stated that the
North Florida poultry arrived in better flesh, and it
was explained that this was because the western poul-
try was held too long before being shipped. Not only
is there a good market in neighboring states for North

Florida eggs and poultry, but there is also a good
market for these products throughout the State of
Florida, such large cities as Jacksonville paying highest
prices for strictly fresh eggs and poultry.
Reports of the Bureau of Animal Industry, United

Some of Hilliard's Fancy Poultry. White Plymouth Rocks.

States Department of Agriculture, show that the
demand for both poultry and eggs has been increasing
faster than the supply. That there is room for great
development in the poultry industry in Florida is
clearly apparent from a study of the conditions of the
industry and of the markets throughout the Southern,
Eastern, and Middle States.
There is a large and stable market right at home,
with the demand increasing faster than the supply.
This is shown by the increase in prices during the last
two years, and by the increase in importations of eggs
and poultry from other states. There is but little
doubt that the farmers of the State could increase their
flocks of poultry and the output of poultry products
ten times without in any way affecting the prices.

The average egg yield is 150 eggs per fowl per year,
and with reasonable attention to this branch of poultry
raising, 200 to 240 eggs are secured per fowl, and as
eggs can be sold at an average price of 30 cents a dozen,
they will bring, on the basis of 200 eggs per fowl, $5.00
per fowl per year. It is possible to do better than that.
As to the cost of production, statistics show that eggs
can be produced,at a cost of less than 5 cents a dozen.
It is shown that January, February, and March are the
most profitable months for the poultry man.

A Man or Woman Can Make



Several big Dairies Located in the North Florida Fruit and Truck Farm District Would Pay Well. Florida Boasts Some of the finest Herds
of Jerseys in the Country. Many good Herds of high-grade Milch Cows Are Being Brought to Hilliard where the greatest milk-
producing green Forage Crops for Dairy Cows Are Grown every Month in the Year.

Copied from Booklet Published by Hilliard Board of Trade

The fact that Northern Florida is pre-eminently
adapted to the production of live stock of almost all
kinds has been remarked and reiterated time and
time again by those who have studied the wonderful
agricultural possibilities of this section of the State
in and around Hilliard where are located the lands of
the North Florida Truck Farms. And yet, the most
sanguine of us do not fully appreciate the force of
the statement-do not grasp the vast possibilities of
the proposition, and in order that we may more fully
comprehend and become more enthused on account
of this great legacy of nature to this favored section of
Florida, it is well to reiterate the facts. The develop-
ment of all animal life is dependent to a great extent
upon its environment. In Northern Florida we have

a combination of physical and climatic conditions
which not only give us early maturity and beauty of
form but also plenty of size. Northern Florida may
well challenge every other section in the Union to show
as much quality in pasturage and high prices paid for
dairy products.
One great advantage we have in the production of
all kinds of stock is climatic conditions conducive to
the best health of our animals. The pig is the natural
adjunct to the dairy; with the development of the dairy
business in this section, with the best sort of country for
growing velvet beans and cowpeas, the ideal feed for
growing pigs, and which make the choicest quality of
pork, it should not be many years before hog raising

A 4o-Acre Dairy Farm. This Shows a typical Division of three Forage Fields, each coming on in sufficiently heavy Growth, and repeat
throughout the year to Afford Abundance of Green Feed every Month, winter and summer. A 4o-Acre Farm Will Amply Feed forty
Head of Cows, two Dozen Head of Hogs and Leave from four to six Acres for Pecans, Oranges, and small Truck Farm.

assumes the proportions it should by comparison with
the other livestock-raising states..
With butter selling at fancy prices from 38 to 50
cents a pound throughout Florida and the South
generally, with the price maintaining a level throughout
the year several cents higher than that maintained
at Elgin, the center of one of the greatest dairy sections
in the United States, and with conditions so favorable
to the production of milk and butter, it is little wonder
that the dairy business is looked upon as one of the
greatest and most profitable developments of the imme-
diate future. In a region with such an equable cli-
mate and so admirably adapted to intensive farming
and the dairy business, land values are bound to
eventually reach a very high level, and market gar-
dening, dairying, and breeding high-class stock will
eventually be carried on at a large profit.
The sandy loams of this section are unexcelled for
the production of dairy and truck crops, and the

abundant rainfall and the mild winter temperature per-
mit production from these rich soils of crops of nearly
all varieties, in quality and quantity unsurpassed by
any other agricultural region of the United States.
The green feed for dairy cows can be produced from
one end of the year to the other, with a total yearly
production which astonishes the northern and middle
western farmer unused to the prolonged growing season
and accompanying soil fertility of this region. Green
feed for cows does away to a large extent with the need
of mill feeds, and the great production gained through
these soiling crops largely eliminates the need of pas-
ture, hence but a small acreage is needed to support
a large herd of dairy cows. On this account as well
as because of the exceptional markets for dairyp rod-
ucts, the North Florida Truck Farms are considered
as ideal for this highly profitable industry. So large
are these crops that in most cases it has been shown
possible to support a cow to the acre through the year,
where intensive methods are used.


These endorsements are a few of the hundreds we have received from purchasers who visited the

North Florida Fruit and Truck Farm Tract to investigate after they had purchased.

There is no higher proof of the value of the land-the productiveness of the soil-the healthful-

ness-the purity of the water-the perfect winter and summer climate-the splendid assistance given to

colonists and the substantial character of the company's improvements than is shown in the following


I am in receipt of deed for my farm purchased from
you on which I paid the balance due. 1 made an
investigation at Hilliard of my own land, and in pur-
chasing an additional farm consider I have property
worth three times what I paid for it.
A number of my friends requested me to look over
some land for them and I have selected twenty-eight
10-acre farms which are entirely satisfactory to all
my friends here. I enclose you draft for $280, first
payments on each of the twenty-eight farms together
with applications signed by the purchasers.
I consider the farms purchased by my friends the
equal to my own land, and in fact anything in your
tract is rapidly becoming very valuable because of
the extensive improvements and the splendid results
of fruit and truck farming.
I shall build on my land this coming winter.
Wishing you success, I am
Respectfully yours,
Clark, S. D. B. A. TIBBITS.
I have just returned from my second trip to Hil-
liard, this time to install a practical fruit and truck
farmer on the land purchased by myself and friends
last fall.
We organized a company for the purpose of clearing
and planting eighty acres of our 320 acres this year.
We have shipped a car to Hilliard containing tamed
mules and such implements as we will need. Our
farmer will clear the land and plant five acres at a
time to products according to the season, and if we
can do half as well as the Northern people who are
now there, we will be perfectly satisfied as the pota-
toes, egg-plant, tomatoes, string beans, strawberries,
and other crops growing and being shipped daily
were a revelation to a Northern man.
'Several of my friends who did not buy in the original
tract reserved for me want farms, and I write you to
ask where you can locate my friends on 200 acres.
Awaiting your early reply, I am
Very truly yours,
Zanesville, Ohio. J. B. ANDERSON.

F. W. Cornwall, President.
I take a great deal of pleasure in advising you that
my twenty acres in your tract is not for sale at less
than $100 an acre. Your land, your Company's
operations at Hilliard, and all your printed state-
ments are of the same standard, reliable quality as
your dealings with your buyers.
You have my unqualified endorsement.
Very truly yours,
Zanesville, Ohio. J. B. RHODES.
Mr. F. W. Cornwall,
Cornwall Farm Land Co.,
Chicago, ml.
While at Hilliard recently, I had the opportunity
of making a personal investigation of land in your
North Florida Fruit and Truck Farm Tract, and
visited more than forty of the new fruit and truck
farms and pecan groves, and I am pleased to say that
nowhere in the South have I seen a better tract of
uniformly productive soil than in the vicinity of Hil-
liard. The products, such as Irish potatoes, tomatoes,
cauliflower, cabbage, green peppers, planted the last
of January, were in flourishing condition, and every
man I talked with stated that he was not only satis-
fied with his purchase, but would not sell his land
for five times what he paid for it. This convinced
me that your big colonization work had success
written all over it.
I had, since my return, sold among my friends some
thirty-eight 10-acre farms, and I cannot speak in
terms high enough to fully express the splendid
opportunities a man has to take up his life on your
land at Hilliard.
You have not, in any of your literature, fully
described the value this land holds for a Northern
man, who wants to make a home and develop a farm
of ten to forty acres. Yours very truly,
2148 N. Sawyer St., C. P. GRIFFITH.
Chicago, Ill.

Cornwall Farm Land Co.,
1536 First National Bank Bldg.,
Chicago, Ill.
I received the No. 3 Bulletins that you sent to me
and I was glad to receive them. I thank you very
much for them. I think that they are fine, and I
easily recognize every building illustrated in them,
they all are fine illustrations, but they only give a
little idea of what your farms really are, as the
illustrations can not begin to describe what the
farms and the surrounding country and the climate
really is. I have distributed these bulletins to the
following-named people, whom I am trying to get to
purchase one or more farms from you before they all
are sold.
I remain, yours for success,

Chicago, Feb. 10, 1910
Cornwall Farm Land Co.,
1536 First National Bank Bldg.,
Chicago, Ill.
I returned from Hilliard a few days ago investi-
gating the 110 acres I purchased from you, and also
making a personal examination of the land for a
number of my friends. I spent most of my time
studying the soil and conditions and cost of clearing.
There is so little difference in the soil in any part of
your tract that a man need have no hesitancy in
taking any farm allotted, unless he wants one in
which there is a stream of water.
I find that there is much land which can be pur-
chased in very desirable nearby locations that can
be cleared for $5 an acre.
The several days that I drove over the land early
in February were so warm and balmy that I was out
in my shirt sleeves continually, which convinced me
that the winter months at Hilliard are just what
Northern people have always desired, at least those

who want to get away from the disagreeable winter.
I secured, while there, a United States weather
report for the town of Hilliard, and this report shows
that not only the winters are agreeable, but that the
summer is equally as agreeable. The hottest day
for but two hours was 90 degrees, and the evenings
did not average over 60 degrees. I was advised that
there was a breeze from the Atlantic Ocean every
afternoon, which always gives Hilliard a delightful
summer climate.
During my investigation I took particular pleasure
in taking up the statements made in your book,
"A Home in Town and a Farm in the Country," and
I wish to state that it is not exaggerated, and in
some instances you have not given the climate and
thegrowing possibilities of your soil as good as you
I tried to secure land near town, but prices asked
by those who previously bought of you were from
$50 to $100 an acre unimproved. Therefore, I have
concluded to plant eighty acres of my land to pecans
and hold the rest for the improvements when I move
to Hilliard. All the new potatoes and other prod-
ucts for the spring planting have been put in and are
in flourishing condition. Iwent into the fields around
Hilliard and pulled up turnips and cabbage; I also
dug Irish potatoes; the lettuce was in fine condition,
and I took some over to the headquarters building,
and while there I had photographs taken to show my
friends that I was actually gathering winter grown
vegetables early in February.
One of the strongest endorsements of your entire
proposition is the fact that the wives of the people
who are at Hilliard on some twenty cultivated farms
owned by people who have recently moved from
Northern states, are very enthusiastic and I met two
or three people who had moved there and were
entirely cured of asthma and rheumatism.
Everyone is busy building homes, clearing land and
planting, and I have never been in a new town where
there was as much actual improvement that changed
the appearance ot farm tracts and town lots daily,
as during the five days I spent in your North Florida
Fruit and Truck Farm Tract.
Now, as a final word, let me state that your splendid
hotel, the water works system, the telephone system,
and other substantial town improvements, and the
wonderful productiveness of the soil in your tract,
convinces me that I can recommend everyone I meet,
who has a desire to go to Florida, make his selection
of a home in the Hilliard district, provided he can
buy land at any price up to $50 an acre.
Yours very truly,
Pittsburg, Pa. C. A. ARENTS.
This is to advise you that four more families from
my town are packing their household goods and will
move to Hilliard and locate on their farms, leaving
here Wednesday of next week.
Of the twenty-six buyers of your North Florida
Fruit and Truck Farm Land in my town, all but
probably three or four families will move to Hilliard
within the next four or five months.
lam very glad to see these families move because
I know they will do well and will get their homes
built and their land ready for a fall crop.
Yours very truly,
Odanah, Wis. A. G. WIBERG.
November 20, 1909.
Cornwall Farm Land Co.,
Chicago, Ill.
We left Washington Tuesday, November 16th
at 4:05 p. m., and after a most delightful trip through
Virginia, North and South Carolina, and Georgia, we
arrived in Hilliard, Fla., Wednesday, November 17th,
after a most enjoyable journey.
Hilliard proper is a very small station, but could
be made very attractive.

We were met by one of Mr. Griffing's employes and
were very soon inside the Demonstration Farm.
After a rest on the pleasant veranda, Mr. Grifing
took us to view my acreage, and we were well pleased
with the location and the looks of the land of which
about two-thirds is clear or mostly so-the balance
in fairly good pine.
The outlook is certainly fine. Inhabitants are
from different states, and each coming with their
own ideas and their northern pluck and energy will
soon give a town of surpassing power.
The land is slightly rolling, and as far as I can see
it is extraordinarily good land-sandy loam-the
best in the world for potatoes. Hilliard sweets are
counted the best on the market and command highest
Cabbage and all other vegetables are equally
successful. Fruits are just being set out, but the
promise of their success is fine.
The water, is most excellent and the climate
delightful. I find those troubled with asthma or
bronchial ailments are greatly benefited.
I have gone over the ground carefully and truly
and investigated the cost of lumber, fencing and
pumps, as well as the clearing of land and find it all
reasonable. Lumber is just one-half what it would
be in Ohio, says a gentleman whose confidence in the
promoters of this Land Company was so great, that
he sold his home, bringing his wife and personal
effects to Hilliard, without personally investigating,
and today he says "I am well satisfied."
Mr. Griffing,in charge of the Demonstration Farm,
is the busiest man I know, and yet he does not forget
the old-time chivalry which certainly is most gener-
ously incorporated in his life-ever ready to lend a
helping hand and answer questions-giving you the
fullest information possible. In other words he is a
walking encyclopedia.
It is but thirty miles to Jacksonville to which one
can go for special markets and shopping.
Summing up the whole story, we can truthfully
say that of all the investments we know of, there is
nothing that for the amount of outlay will bring in
so great a return.
Any information on this subject will be gratefully
given to those who may desire information.
828 Varnum St.,
Washington, D. C., Petworth.

Mr. F. W. Cornwall, Pres.,
Chicago, Ill.
I wish to thank you for the very courteous manner
that I was entertained when in the city two weeks
ago and to say that I appreciated it very much. I
found affairs in Florida about as I expected. I liked
the climate at Hilliard better than farther south.
The crops that are growing there looked well, and
seemed to have a good thrifty growth.
Mr. Griffing gave me every opportunity to see and
learn about the country-in fact I was treated like
a prince during my stay there. It is my impression
that one can make a handsome income from the soil
there; the cost of living is not nearly so great as here
in the North.
All the people that I met that are going to Hilliard
to settle were nice social men, and all seemed pleased
with the country. I shall try to get down there in
October, and will then make some improvements on
the farms. I made arrangements to have part of it
cleared this summer.
Please send me a little literature. I will make an
effort to sell some farms to some of my friends here.
Wishing you success, I am
Very respectfully,
Hilliard, Fla. G. B. FRANKLIN.

Cornwall Farm Land Co.,
Chicago, Ill.
I will in a few words tell you how I became inter-
ested in Hilliard and its future.
Having heard much of the possibilities ofNorthern
Florida as adapted to truck farming and fruit growing
I, in company with one of our honorable councilmen,
Mr. Swan Larson, took a trip down to Jacksonville.
We decided to make the trip in midsummer, as we
knew that the climate was all right in winter We
arrived in Jacksonville the 20th of June, and spent
four days traveling through surrounding country in
carriages and on foot. Now being used to inside
work in the packing houses, I expected that coming
to Florida in the middle of summer and exposing
myself to the hot sun and walking through the woods
and cut-over timberlands for hours would be rather
a hazardous experiment, but I never felt better in
my life. We did sweat some, but as soon as we would
step in the shade the cooling breezes prevalent in
that country would cool us off, and in a few minutes
we would feel like walking another 10 miles.
We were talking to old settlers, new settlers and
business men of all kinds, and everybody was praising
the healthy, comfortable climate of Florida.
We went to Jacksonville with the intention of
buying land around Jacksonville, but we found that
practically all the best part of that land was sold,
and if we wanted anything good we had to pay $50
to $100 per acre for it. While in Jacksonville we
met several who had been at Hilliard, 30 miles north-
west of Jacksonville and these fellows were so
enthusiastic about Hilliard that we decided to investi-
gate. Right glad am I that we did, for here we found
the best proposition of them all.
Here is a stretch of land that is high and sightly
70 to 104 feet above the sea level, with richer soil
than anything we had ever seen before, and located
right alongside a railroad, where 24 trains pass every
day, 12 going north and 12 going south.
The climate is most suitable to the northern
settler, as there is enough winter to give you the
change in temperature that your constitution
requires. The summers are not as warm as in
Omaha by several degrees, and then again, in Omaha
during the hottest weather there is no wind, not a
leaf stirring, while in Hilliard there is a constant
breeze night and day.
Best of all you are dealing with a company that
has your welfare at heart-who have men on the
ground planning and working constantly for the
upbuilding of the community--a set of people who
are willing to do almost anything to help the new-
comer and thereby build up one of the finest colonies
that there is in Northern Florida, and there are a
good many of these colonies.
It is a revelation to see all the settlers headed for
different places in Florida intending to make that
State their future home. I have every reason to
believe that Hilliard is going to be the foremost
colony in Northern Florida, and I am only sorry that
I cannot afford to get more of this land for myself.
I will have to let some of my friends share my
good fortune in getting that option on the half-
section. There are 17 of us now here in South
Omaha who have picked our land. I will find no
trouble in getting men who will take up the
As soon as I can arrange my business here so, I
can get away I will make Hilliard my home, and I
know that, barring ill health or accidents, I will be
able to clear $1,500 to $2,000 a year on my 10 acre
lot. That beats being shut up in a packing house,
working for a bare living.
Yours respectfully,


Cornwall Farm Land Co.,
I arrived home from Hilliard, Fla., several days
ago. I also paid Jacksonville a visit while there,
and it is with great pleasure that I write you this
letter. I must confess I was well pleased with the
conditions at Hilliard. The first thing that took my
eye was the way the purchasers were building and
settling on their farms and in town. It is my candid
opinion I have made a good investment, because I
believe Hilliard is the coming town of North Florida,
and that I can raise anything I want to on my farm,
and Jacksonville will be a ready market for all I have
to sell. I also find that Jacksonville has plenty of
supply houses, from which I can get everything
necessary to cultivate my farms, ect., at very reason-
able prices. That city looks very prosperous and
plenty of money in circulation and the town was full
of visitors. I am well pleased with the farms you set
aside for me and also town lots. I found the soil
and everything just as your literature represented
it. The water is good and the climate the best I
was ever in. The soil has plenty of moisture to
keep things growing fine. They were putting a
double track through Hilliard on the Atlantic Coast
Line, which will be very valuable to that town as
they intend to increase the number of trains on that
line per day. I hope you received the applications
from the seven friends of mine, also their orders for
extra town lots. We all intend to settle and improve
our holdings there next fall or sooner.
Wishing you the best success with your colony,
I remain, very respectfully,
Lonisville, Ky. RAYMOND E. SIrrH.

Mr. F. W. Cornwall,
We have investigated your Hilliard, Fla., farm
lands; and the following farms which we have
bought of you, farms No. 33, 34, 35, 36, 37, 38, 39
and 40, in section No. 14, and we find them fully as
good as represented in every way and are well
pleased with them; the only thing we are sore about,
is that we did not see far enough ahead to get more
in same place at first. Now if you will be kind enough
to send me a list of a few more good farms well
located, and described as fully as possible, then I
think I can sell a few more for you.
Wishing you success in future deals,
We remain yours,
Naperville, Ill. F. E. GLASSCOE.


The Manager of the "Continent" wrote to some of
our buyers who had visited Hilliard, and we were
given the replies with permission to publish. Some
are addressed to Mr. Carrington and others to the
"Continent." It will interest you to read what a great
publishing house learned about the lands of the
Cornwall Farm Land Company at Hilliard, Florida.

Mr. C. F. Carrington,
In reply to yours of the 15th inst., in regard to
the Cornwall Farm Land Co., I will say that myself
and wife have just returned from a visit to their
holdings at Hilliard, Fla., and found things just as
represented by their literature. I consider them a
very honorable company and my only regrets were
that I had not bought 20 acres instead of 10. I
don't think you will make a mistake in dealing with

Nearly all kinds of Garden Truck are raised there
and the pecan nuts is one of the coming and profit-
able products. Their land lays fine all being high
and dry and very easily cleared and the climate is
perfect, very healthful, no swamps or low land near.
I have found Mr. Cornwall to be very pleasant and
square with me. Also his employes at Hilliard, I
consider them a fair and square company.
Yours respectfully,
(Signed) M. J. SWEETING.
Sioux Falls, S. Dakota.
Mr. C. F. Carrington,
The "Continent,"
Chicago, Ills.
Replying to your favor of the 15th inst., will say
that nearly two years ago my attention was called
to some of the advertising matter sent out by the
Cornwall Farmn Land Co. I went to Florida and
after a careful investigation purchased some of their
land which I am now developing and cultivating.
Before beginning negotiations with them I made
considerable inquiry relative to their responsibility
and reliability- the reports I received were very
flattering, and I am glad to say that two years' deal-
ing with them has thoroughly convinced me that I
was not misled.
I am personally acquainted with the officers of
the company and am thoroughly convinced that
they are reliable and perfectly responsible in every
Yours very truly
(Signed) J. B. RHODES.
Mgr. Independent Telephone Co.
Zanesville, O.

Mr. C. F. Carrington,
328 Wabash Ave.,
Chicago, Ill.
Your favor of the 15th inst., received, and in reply
will say that I made a trip to Hilliard, Fla., January,
1908, and after investigation purchased land of the
Cornwall Farm Land Company. I have had a great
deal of dealing with the company and have found
them very satisfactory in every way.
Yours very truly,
(Signed) J. B. ANDERSON.
Zanesville, Ohio.
The "Continent,"
328 Wabash Ave.,
Chicago, Ill.
Referring to your favor of the 15th, I beg to advise
that I am personally acquainted with the officers
and owners of the Cornwall Farm Land Co., and I
am also thoroughly familiar with their holdings at
Hilliard, Fla.
I am glad to inform you that the Cornwall Farm
Land Co., is a very reliable and a financially strong
concern, and its officers are men of the highest
I have visited their farms during the month of
May, 1910, and in making comparsion with other land
in the same locality, the Cornwall Farm Land Co.
appealed to me a great deal more, and I believe that
this land has a great future before it.
The present price of these farms is $25 per acre,
which Iconsider very cheap.
Hoping this information will be satisfactory, I
Yours very truly,
(Signed) H. F. ROHRMAN.
Masonic Temple,
Zanesville, Ohio.

Mr. C. F. Carrington,
Your request of recent date is at hand. Would
say in reply to same I went to Florida and saw the
Cornwall land, that is a part of it. It is a large tract.
I saw enough so I bought all I could and took an
option on some more for a short time. I think the
land will be worth $100 per acre as soon as it is
cleared up. People are buying it up very fast. It
is all right and there is a chance for everybody to
do well if they will work.
725 Porter St.. Lansing, Mich.

Mr. C. F. Carrington,
% The "Continent,"
328 Wabash Ave., City.
I have known Mr. Cornwall for about two years.
He has always done what he agreed to do with me.
I have been down to Hilliard twice, and each time
I came back I have bought more. My relatives and
I have purchased eight farms and I think we could
get more than we paid for any of them.
Yours very truly,
(Signed) W. L. LAWRENCE.
Chicago, Ill.
Mr. C. F. Carrington,
The "Oontinent,"
328 Wabash Av.,
In reply to yours just received, I would say that
I believe the Cornwall Farm Land Company to be
trustworthy and honest in their purpose to make
Hilliard a place of happy homes for people of slender
I spent nearly a week at Hilliard and became
fully satisfied that the deal is an honest one and
that Hilliard has a great future before it.
For the man of enterprise and push, who learns to
adapt himself to the new situation, it isfullof promise.
As to the value of the farms there can be no
question. Some of them are already worth double
and triple what their owners paid when they bought
of the Cornwall Company.
Sincerely yours,
(Signed) A. C. WATTS.
Pastor Baptist Church.
Antigo, Wis.
Mr. F. W. Cornwall,
% Cornwall Farm Land Co.,
1536 First National Bank Bldg.,
Chicago, Ill.
I have just returned from a trip of inspection of
my farm, which is No. 44 in Sec. 11, and after a
week's thorough investigation on the situation in
Hilliard I would like very much indeed to go on
record as being very well pleased with the conditions
as I have found them.
The land is unquestionably all that you claim for it,
and even more, and everybody seems to be busy,
while the live, bustling atmosphere of the place is
indicative of a staunch, healthy growth, and not a
"mushroom" boom.
For the past six months I have had occasion to
visit the various farming communities of the north-
west, and while I was there I took particular pains
to find out all I could. Nassau County, in my
opinion is far ahead of any section of the country
that I have yet seen.
With kindest regards, I am
Yours sincerely,
(Signed) F. M. KNIGHT
Hlilliard, Florida.



Q. How many 10-acre farms will you sell to one person?
A. We will sell from 10 to 80 acres to one person. We limit the
purchase to 80 acres because we do not want our lands to get into the
hands of speculators.
Q. How much will have to be paid before possession is given
to purchaser on time payments?
A. We encourage immediate settlement and improvement and as
soon as the first payment is made and the contract of purchase has been
received by the purchaser he may take possession.
Q. How long have you been running your Demonstration
A. They have been in operation for more than a year and seven
crops within twelve months were taken off of one portion of the Demon-
stration Gardens. This shows the wonderful productiveness of the soil
and demonstrates that every month in the year is a growing month for
products in the North Florida Fruit and Truck Farm Tract.
Q. Will the land grow corn and oats?
A. Yes. From 20 to 30 bushels per acre of oats is an average
crop, and corn with proper handling will produce from 35 to 75
bushels, but winter-grown fruits and vegetables are much more
Q. Can you grow clover and timothy on this land?
A. Yes. Clover and timothy is grown but not with the same
result as in Northern States. The best fodder crops of Florida are
velvet beans, cow-peas, and Florida clover. The yield per acre of
the latter is more than double that of clover and timothy, at a much
higher nutritious value to stock, than red clover, timothy, or alfalfa.
Horses, mules, cattle, and hogs thrive better and are always in better
condition in North Florida when fed on velvet beans, cow-peas, or
'lorida clover, and besides the vine stubble and heavy root of the cow-
pea and velvet bean add to the soil the vitality necessary to bring it
up to the highest standard of productiveness, the same as clover and
timothy sod acts as a renewer of the soil in the Northern States.

Q. Is this land ready for the plow?
A. No. It is cut-over long leaf yellow pine land, but when the
stumps are removed and it is plowed it is immediately ready for crop.
Q. Is there any standing timber on the land?
A. There is some standing timber, but the average 10, 20, and
40-acre farm has but a limited amount of standing timber, which is
being cut off now and made into lumber for the immediate demands.
Q. What is the average cost of clearing one acre of this land?
A. A purchaser can hire a helper and clear up the average farm
at from $6 to $10 an acre, but if the job of clearing is let to a contractor,
the cost per acre is proportionately higher.
Q. Is there a heavy growth, other than stumps, on the land?
A. No, the land, except along the banks of the streams, is a park-
like prairie, and the native wiregrass is practically the only growth
on the land. This wiregrass, once plowed under, never grows again.
It is like the upland bluejoint grass of the Iowa and Minnesota prairies
-once disturbed, it is lost forever. In its place voluntarily comes a
crop of Florida clover, provided the land is not immediately cultivated
to vegetables, fruits, and cereals.
Q. What is the cost per acre for planting oranges, grape-fruit, and
A. From $40 to $60 per acre.
Q. Does this land require irrigation?
A. It does not. North Florida is in what is known as the "sure
rain belt." The annual rainfall is from 40 to 80 inches, and it is
distributed throughout every month in the year.
Q. Is there plenty of good water?
A. Yes. Wells from 10 to 25 feet deep are driven and a pump
installed, complete, for $15.
Q. Is there any trouble in securing good seed for all kinds of vege-
table crops?
A. The stores at Hilliard and our commissary at the headquarters
will supply every kind of seed desired, and besides Jacksonville will

supply any special kind of seed or plant on receipt of your order
by postal card or telephone.
Q. Where are orange trees, grape-fruit trees, and pecan trees
A. The Griffng Brothers Company of Macclenny, Fla., operate
one of the largest nurseries in the State, and a catalogue will be mailed
you by the Griffig Brothers Company if you address them at Jack-
sonville or Macclenny. You can order nursery stock direct or through
our office at Hilliard.
Q. At what price can good horses and mules be purchased at
A. Good horses can be bought at from $125 to $200 and mules
at from $150 to $250.
Q. Is this land low or high?
A. It is high and ranges from 75 to 104 feet above the sea level.
It is up in what is known as the "high lands" of Florida and free from
the low overflow land of the St. John's River District.
Q. What is the nature of the soil?
A. It is a medium dark sand loam, with rich deposits in various
places over each section of black vegetable loam.
Q. How deep is the soil?
A. It ranges from three to six feet to the hard, coarse sand or the
clay subsoil.
Q. Is the climate good for any particular ailments?
A. Yes. It is especially beneficial to those troubled with rheuma-
tism, bronchial affections, asthma, and pulmonary troubles.
Q. Is the climate in the summer time enjoyable by Northern people?
A. Yes, it is the ideal location for Northern people-the coolest
place in the South. On the high land where Hilliard and-the North
Florida Fruit and Truck Farms are located, the temperature ranges
almost 20 degrees cooler in summer than in Jacksonville, thirty miles
southeast. This is accounted for by the fact that Hilliard is high above
the sea level, is twenty-eight miles from the Atlantic Coast, and gets
the high strata of cool breezes from the ocean, mornings and evenings
and almost every night. Many Jacksonville people have commented
on the fact that it is always much cooler at Hilliard than in their city.
In fact, a number have stated that they have gone up to Hilliard to
"cool off."
Q. How does Hilliard compare with the central and southern
part of the State of Florida in the summer time?
A. We can answer this by referring to the experience of Northern
people who have summered in the central part of the State, many of
whom have, after the first summer, sold out and moved up to Nassau
County, some to Hilliard, and they all agree that the climate at Hil-
liard is the most delightful of any point in the South where they have
stopped. We have a number of people at Hilliard now who have
traveled all over the State during the summer, and they all are of the
one opinion that the climatic conditions in the North Florida Fruit

and Truck Farm District are as near perfect as can be found anywhere
south of the Mason and Dixon line.
Q. Do you give a lot free with every farm you sell?
A. Yes, one lot 25 x 125 feet on a 60-foot street with a 25-foot
alley, in the town of Hilliard, is given free with every 10-acre farm.
Q. Can residence property be purchased in the town of Hilliard?
A. Yes, at prices ranging from $30 to $150 for a 25 x 125-foot lot.
Q. Can business lots bepurchased)
A. Yes, at from $100 to $250 for a 25 x 125-foot lot.
Q. Is the land you sell improved?
A. No; if it were the price would be from $100 to $250 an acre,
according to location.
Q. Is there any cleared land available now?
A. Yes. The lowest price at which any cleared land has been
offered for the past six months is $90 an acre, spot cash.
Q. How big is Hilliard now?
A. Hilliard and vicinity has about 1,000 people now and is
growing very rapidly, as there are more than 2,000 families preparing
to move to Hilliard and on their farms.
Q. Can I rent the land I buy of you)
A. Yes, if you will have it cleared you can rent your land, and in
a short time you will realize more than you paid for the land. A
number of people have paid as high as $25 an acre cash rent for land
that was cleared, so they would not have to divide a portion of their
crop, which netted them $200 to $300 an acre.
Q. Is this land suited to the growing of oranges, pecans, and
A. Yes. There are many magnificent groves of oranges, g
fruit, and pecans in this part of the State. The oranges are the hardy
Satsuma orange, grape-ruit the hardy varieties, and pecans well
known large paper-shell, cultivated pcan, which is producing the
greatest wealth for North Florida. We urge everyone to plant a few
orange and grape-fruit trees in order to have.an abundance of oranges
and grape-fruit for his own use and to send to his friends. A small
orchard of Satsuma oranges and hardy grape-fruit costs nothing to
keep up, but as an industry orange and grape-fruit growing should be
left to the large companies with abundance of money to employ
expert citrus fruit growers.
Q. Are there roads for driving, hauling material, and for auto-
A. Yes, there are roads all through the tract and there is a special
provision made in the Certificate of Purchase which provides for every
10, 20, or 40-acre farm to be accessible by a surveyed highway.
Automobiles have been run all through the tract and the roads are in
good condition at all times for automobiles.
Q. What kind of people are now settling on the land?
A. The best classes of Northern citizens have purchased our land.
They are farmers, market gardeners, merchants, bankers, doctors,



Just think of it, Hilliard, the center of the North Florida Fruit and
Truck Farms, is but an hour's ride from the finest winter duck shooting
in the United States. The Okefenokee Lake is over in Georgia, but
an hour's ride north of Hilliard, and a drive of six miles lands you in
the midst of a number of permanent winter camps where sportsmen
from way up in Maine and out in Montana come down with their
dogs and guns and decoys for the months of December, January and
February, to enjoy fine mid-winter sport camping out on this wonder-
ful, fresh-water evergreen lake.

The hunter will not wish incur damages by shooting in an orange grove. All around
the orange groves there is good quail shooting.

This is a vast lake covering an area of 300,000 acres up in Georgia,
about twenty-five miles from Hilliard, dotted all over with splendid
islands for camping, around which are the winter feeding grounds of
ducks and geese by the million. Of all the southern lakes Okefenokee
is the one greatest winter home of wild water fowl.
All around Okefenokee in the virgin timber lands are the famous
hunting grounds of Northern sportsmen where a three days' bag may
regularly include a bear or two, a dozen deer, wild turkeys by the
score, and any morning the limit of quail (25) before breakfast. Just

Florida offers a big variety of game on a single trip. The finest wild turkey shooting
in the South is within 25 miles of Hilliard.


In a live-oak thicket the birds are scattered, making conditions ideal for the hunter East of Hilliard.

east of Hilliard in Nassau County, a drive of two hours brings you into
the celebrated hunting grounds which have afforded sport from the
date of the earliest settlers and continue to abound in partridge,
quail, squirrel, wild turkey, and deer. Hilliard is the one outfitting
station for many Northern sportsmen who have always found Nassau
County a good field for small game.
A short drive to the west brings you to the St. Marys River, where
at any season a clever angler can secure a good string of fish in an hour.
Hilliard is high abo\e the overflowing lake district of Central and
Southern Florida, and has no stagnant lakes, but affords fishermen
the best of sport in the rapid currents of the St. Marys River, which
river is navigable for rowboats and small steam and naphtha launches.
A ride of an hour and a half by rail brings you to the east coast of
Femandina, the county seat, where the sea fishing is not excelled
anywhere on the Atlantic Coast.

The owner of 10, 20, or 40 acres of land in the North Florida
Fruit and Fruck Farm Tract, with his crops growing and producing
big returns, can take a few days at.the end of the week for hunting or
fishing and enjoy fine sport without going to exceed thirty miles from
home. "Camp life anywhere in the vicinity of good hunting or fishing
is ideal winter or summer, as the beautiful timber throughout the
hunting region makes the selection of a camping spot a mere matter
of locating it on a running stream which is always spring fed, cool, and
There is no monotony, and nothing commonplace in Florida.
Every turn of the road brings you face to face with the wonders of
green verdure, park-like prairies, beautiful hammocks covered with
stately pine and cypress trees, affording covering for quail, partridge,
and deer, and the true sportsman finds a never-ending source of pleasure
in the wonderful regions east and north of Hilliard.

- W, V

lawyers, court judges, railroad men, insurance men, telephone company
managers, mechanics, city officials, government employes, officers in
the Army and Navy, and members of the National Commercial Men's
Q. How much money should I have to start with?
A. We would advise not less than $100, depending somewhat
upon the size of your family. You should have enough money to
build an inexpensive shelter, to buy at least $20 worth of garden
implements and sufficient to live on until he first crop is matured,
with what work you do for others. After that your crops will pay you
a handsome return for your labors, provided you industriously work
your land according to the modern method of cultivating this soil.
Q. What does it cost to build?
A. There are three sawmills in the North Florida Fruit and Truck
Farm District working all the time to supply lumber for the building
operations now in progress. Rough lumber ranges in price from $12
to $14 a thousand and dressed lumber from $12.50 to $20 per thou-
sand. These prices are about one-half the prices of the same class of
lumber in the North. The lumber for a 2-room house can be pur-
chased for $25, and a slant-roofed shelter with four windows and one

door can be built for $16. The lumber and materials for a comfort-
able 4-room cottage need not cost over $100.
Q. Is the poultry and dairy industry profitable?
A. One of the most profitable industries on the North Florida
Fruit and Truck Farms is poultry raising. Jacksonville is a heavy
market for poultry and eggs. Good prices the year around have
always been and always will be available for Hilliard fresh poultry
and eggs. Dairying on a 40-acre farm will return more net money
by 30 per cent, under the direction of an experienced dairyman, than
in any part of the North, as green feed is practicable every month in
the year, with the possible exception of the month of January.
Q. Does the land require drainage?
A. The North Florida Fruit and Truck Farm Tract is what is
known as a self-draining district. It is high and slightly rolling, and
there are many streams through the tract which form natural drainage,
and each farm can be connected by a double furrow or a drain ditch,
which may be directed into one of these streams.
Q. Can I reserve any land adjoining mine for friends?
A. Yes, if you make application for 10, 20 or 40 acres, we will
reserve for a limited time additional acreage,if you mention at the time
of your purchase that you desire a reservation for friends or relatives.

This is one of the many delightful gatherings of the Northern People who have moved to the North Florida Fruit and Truck Farms at Hilliard.
This out -door picnic in December in a picturesque grove a mile from Hilliard, reminds you of a similar affair in July up north.
A number of ladies in this picture own and operate their Fruit, Pecan, Vegetable and Poultry Farms
of ten and twenty acres, and are as successful money-makers as the men.

J. B. Rhodes and J. B. Anderson ot Zanesviie, unio, in the Messrs. khoaes and Anaerson picking ranges on January
Orange Grove. Enthusiasts on Oranges for pleasure inth in an Orange Grove at the big Nursery
and Pecans for profit for their North Florida near Hilliard.
Fruit and Truck Farm at Hilliard.

The choicest Sweet Orange grown in Florida is what is known in the trade as the Satsuma.
This orange is most successful in North Florida, producing from three to six boxes per tree,
and ripens for the market thirty to forty days earlier than the common commercial grades.
Many have already planted and hundreds will plant Satsuma Oranges in the North Florida
Fruit and Truck Farms.

From The Jacksonville Florida Times Union
November, Izgo
Three Crops in Six Months Off Same Land
Brings Big Returns.
Day after day stories of the productiveness
of Florida soil are cited by people who have
cultivated the land and obtained the results.
Yesterday, a gentleman from Hilliard, Nassau
County, just north of the Duval County boun-
dary line, gave the following figures concerning
the crops of that locality:
Mr. R. W. Franklin planted six acres in Irish
potatoes last spring and when harvested the
returns showed Iro barrels were sold for $3.60
per barrel, or an average of $396 an acre.
The s.:t'm piece of land was planted in corn
and the corn crop averaged sixty bushels to the
acre. The corn was not sold, but kept for use.
If sold even at 80 cents a bushel this would
have brought $48 an acre.
While the corn was being cultivated the land
was also producing a crop of hay which has just
been harvested, and which averaged three tons
to the acre. At $20 a ton-and that price can
be easily obtained for good Florida grown hay,
this was equivalent to $60 an acre.
This shows that three crops were grown on
the land inside of six months, and that the
returns averaged $504 an acre.
-This same piece of land can now be used for
growing winter vegetables and will then be ready
next spring for anotlir potato crop.
Where else in this wide country can such
results be obtained from the soil? Where can a
farmer work every day in the year except here
in Florida?
And remember, this was not in the famous
Sanford celery belt, where the land sells at $1,ooo
per acre, or in the extreme southern part of the
State, but right here adjoining Duval County.
There is no necessity for homeseekers going any
further south to find locations for farms and
gardens. There is an abundance of good land
right here in Nassau County that will produce the
same results obtained by Franklin at Hilliard.


There will never be a town or city in the State of Florida to the
west or north of Hilliard. No town or city is likely ever to be built
east of Hilliard nearer than fifteen miles, as no railroad will parallel
the Atlantic Coast Line
within fifteen to twenty
miles. TheNorthFlorida GEOP
Fruit and Truck Farms,
all within quick driving
distance of Hilliard, will
make this little city one of
the most populous and
probably the richest and
most attractive of all of
Jacksonville's suburban
communities. Just up the
line thirty miles northwest
of Jacksonville on the
Highlands of Nassau
County, with the double-
track Atlantic Coast Line
Railway running through
the center is the Surest
Crop District of Florida.
Here is the town of
Hilliard and the pecan,
satsuma orange, grape-
fruit, strawberry and truck
lands known all over the JACKq
United States as the North
Florida Fruit and Truck
Reaching four to five .!
miles north, south, east,
and west from Hilliard
are these wonderfully pro-
ductive lands rapidly being cleared and planted and right now a
drive in any direction will bring you into constant view of new
homes-some completed and some in the process of building. These

naturally beautiful home sites are made more attractive by the clear-
ing and planting, and in a short while a perfect panorama of fruit
and truck farms will spread to the view around the little city of
The following is copied
'A from the official book
issued by The Hilliard
SBoard of Trade on
Hilliard and its surround-
Sing lands.
Hilliard, early in 1909,
had a total population of
FERNANDINA 200. To-day, there are
> z more than 900 living on
Their town property, or on
lag their fruit, vegetable, or
Specan land immediately
Hilliard, like Rip Van
Winkle, went to sleep
Twenty years ago, and
Awakened to find the
whole world around it
SW changed.
Yesterday, the 27,600
acres comprising the
North Florida Fruit and
IVIL Truck Farms, surrounding
Hilliard, were in the con-
trol of the cattle kings of
\ Northern Florida, where
thousands of native cattle
Ranged over the park-like
I prairies, unsheltered
winter and summer.
To-day, the North Florida Fruit and Truck Farms are in the
control of a company that is bringing the brain, brawn, and wealth
of the Northern states to cultivate our fertile soil, grow all kinds of

-----~- - ------ :::

,. fruits-strawberries, blackberries, pears, peaches, cantaloupes, water-
melons, oranges, grape-fruit, and vegetables-and as the backbone
of the big enterprise is pecan culture, the company has made arrange-
ments to plant 15,000 large paper-shell pecan trees for its own hold-
ings and will, undoubtedly, plant fully 10,000 for the new settlers.

Jt J A

Peach blossoms taken February 2o, IgIO.

The transformation of this virgin prairie park from a cattle range to a
superb vista of 10, 20, and 40 acre highly cultivated nut, fruit, vege-
table, dairy, and poultry farms has been accomplished in less than a
Our lands, that were selling at $10 to $14 an acre, are now
selling for $21 to $100 an acre. Our village, for a time content with its

unpainted houses and unkempt streets, took up the new life and on the
eve of the transformation, is painting its houses, stores, churches, schools,
cleaning its streets, and building sidewalks; has taken on the air of
bustle, hustle, and generally got into the swing of things on short
notice. The stored-up energy and the latent strength of our people
quickened instantly to the new order of things. Every man imme-
diately joined in the splendid work of building up a great city in the
centre of this garden spot of the South.
What has made other cities-enthusiasm, enterprise, co-operation,
intelligent advice to newcomers, knowledge of and belief in the won-
derful resources backing a town-is just what is building Hilliard.
Here is a town surrounded by park-like prairies, richer in productive-
ness than the deltas or the irrigated lands of the West. One hundred
thousand acres of these fertile lands lay spread at its edge, north, south,
east, west, all in intimate touch by easily-built wagon and auto roads,
and all connected by telephone. Hilliard is so strategically located
that no town of importance can ever grow up to the north, east, or
west within ten miles, and its nearest neighbor is twelve miles away
at the south.
Hilliard, by its location, absolutely dominates the northwestern
part of Nassau County, with Jacksonville, the only competitor, thirty
miles away. Hilliard men have done much toward the upbuilding
of the town and its surroundings, but the women have done more.
Hilliard is distinguished by high moral influence-the influence of good
homes; and the vigilance of the mothers, wives, and daughters has
kept the religious and social tone high. Meetings and gatherings of
the ladies of Hilliard are frequent, for church work, for literary pur-
suits, and for social pastime.
The climate, the altitude, the crystal-pure water, the splendid
system of drainage by live running streams, the distance (thirty miles)
from the Atlantic Ocean, each plays its important part in making this
section of North Florida ideal, from the standpoint of health. Many
of the leading physicians of northern cities, who have visited Florida
and conferred with the leading medical men of Jacksonville, are all
agreed and have gone on record with the statement that Northeastern
Florida, particularly that part of the State which lies inland from the
Atlantic Ocean at least fifteen miles and is fifty feet or more above the
sea-level, is the most healthful part of the entire State, and especially
beneficial to those troubled with catarrh, rheumatism, asthma, bron-
chitis, and consumption.

King's Ferry on the St. Mary's River. One of the picturesque Sites for winter and summer Picnics. The river is alive with all kinds of
fresh water fish and a true sportsman can catch the limit 20 pounds any forenoon. Row boats and launches are available at
all times and are a constant source of delight to the visitors. This beautiful spot is near Hilliard and a short
drive from the North Florida Fruit and Truck Farms.

Hilliard for more than twelve years has had no resident physician,
sickness of any description being almost unknown in this section.
Hilliard has no saloons, no poverty, no dependents, no dissolute
Hilliard has a grade and high school, and there is a plan for a
high school now before the school commissioners. Three church
denominations use the church building, and three church sites have
been set aside for organizations which are now being formed. This

will make four churches, when they are all built. There are three
sawmills, one planing-mill, complete with re-saw and cross saw. One
lumber yard, with large stock of rough and dressed lumber, shingles,
laths, etc., and a waterworks system. The water analysis is 99.60%
pure, the supply being from an eight-inch artesian well.
The water is pumped by a 25-horsepower engine into two elevated
tanks giving heavy pressure and ample supply for fire protection, and
with abundance for drinking, domestic, and garden use for a city of
5,000 population.
One carpenter shop for house trim and cabinet work, three general

This Picture, Taken in Front of our Headquarters Building the last of November, Includes Northern Merchants, Professional Men and
Farmers, and All Are Buyers of our North Florida Fruit and Truck Farms.

merchandise stores, one packing house, one jewelry and optical store,
long distance telephones with local service, an express office, post
office, one dealer in windmills, farm implements and fence wire, one
first-class 30-room hotel, just built-"The Hilliard Inn-" with run-
ning water in every room, baths, barber shop, under the management
of a well-known northern hotel man, who prides himself on the
excellent meals he serves.
A bank, a furniture factory, a bakery, a shoe store, a fruit-preserving
and canning factory, a sweet-potato cannery, a pickle factory, a barrel
factory, a box factory, a berry-crate and hamper factory.

The Board of Trade is authorized by letter, signed by the owners
of the land in and adjoining Hilliard, to offer free building sites for
the establishment of factories and industrial enterprises.
During the last six months, our merchants, the post-master, and
many of our prominent fruit and vegetable growers, have received so
many letters of inquiry regarding the rapid growth of Hilliard, what
it had and needed, and requests for information about the extensive
development of the fruit and truck farms, that we have organized a
business men's Board of Trade, to take care of, as a central body, all
matters pertaining to our city and county.

The Board of Trade is composed of property owners-men who vegetable lands surrounding Hilliard, in what is now the celebra
are engaged in active business in Hilliard, and who have the best North Florida Fruit and Truck Farm District.
interests of city and surrounding country at heart. They are all inter- R. D. STITT, Secretary.
ested in the upbuilding of every industry and the development to the Hilliard Board of Trade.
highest degree of the fruit lands, paper-shell pecan lands, and the

to us. We will locate you and your friends on our best
land nearest to railroad and post office at Hilliard.
Our Guarantee Refund gives you absolute

Our Guarantee Refund gives you absolute


We Have But a Limited Number of Farms at
$25 an Acre
The sooner your application for a farm the size you want reaches
us, the nearer you-will be located to the town of Hilliard and to the
Send $1 an acre with application.
You can take possession of your farm immediately after first pay-
ment is made.
Below for RESERVATION of
10, 20, 30 or 40 Acres Without Money
and we will send you immediately a plat showing location of the
size farm you desire for yourself and friends.
Cornwall Farm Land Co.,
1536 First National Bank Bldg., Chicago.
Please advise me the location of ------------------ acres and send plat marked.
With no obligation' on my part to buy.

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