Portfolio Thesis Project

Material Information

Portfolio Thesis Project
Haynes, Brooke M.
Publication Date:


My portfolio shows the wide range of skills that I have gathered during my experience as a graphic design student at UF. I have learned how to actually create physical books in different ways of binding, how to properly print, different forms of craft, as well as developing a better creative process for designing each project. I used to just dive in and do what I thought looked good, but now I understand that design is more precise and requires research and intent. I always try to create visuals that are easy for the user but also appealing and clean. I've come to recognize what my style is like and that it's okay that it doesn't look like others. I am not drawn to using bright colors and illustrations all of the time. But I have learned how to adapt and add other techniques into my designs when necessary. The importance of networking and collaboration Is so strong and getting feedback and critique from those I share the studio with has taught me that more perspectives is better and it's beneficial to get other views during the process. ( en )
General Note:
Awarded Bachelor of Fine Arts in Graphic Design, magna cum laude, on May 8, 2018. Major: Graphic Design
General Note:
College or School: College of the Arts
General Note:
Advisor: Jarred Elrod. Advisor Department or School: Graphic Design

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University of Florida
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University of Florida
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Copyright Brooke M. Haynes. Permission granted to the University of Florida to digitize, archive and distribute this item for non-profit research and educational purposes. Any reuse of this item in excess of fair use or other copyright exemptions requires permission of the copyright holder.

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en-USMajor: Graphic Designen-US Title: Portfolio Thesis Projecten-US Sponsor: Jarred Elroden-US brookemhaynes.comen-USbrooke haynes


en-USARTIST STATEMENTen-USWhen I was deciding on what major I wanted to choose in college, I looked into something en-US that had to do with digital design. That was all I did in high school. I created posters, fun en-US edits of friends, and random illustrations or typography. But I wasnt sure if it was going en-US to be something that I could really hold on to growing up and entering the real world. en-US I also wasnt sure if my abilities were something I could actually do for a job. However, en-US when I looked into the graphic design program at UF and then two years later actually got en-US accepted, I really found what I wanted. I want to be in the creative world where I make en-US amazing things for people. To bring to life what they what to portray whether it be their en-US brand, a product, a certain feeling, etc. I learned how to improve typography, layout design, en-US design thinking, actual research process, and so much more. I had the opportunity to be en-US with other people and learn from them as well. It also created a huge network of people en-US that I love and can be proud to see go on to wherever they bring their own designs. Ive en-US found my own style which is unique, simple, clean, and organized and I love it.


en-USCollege campuses are in strong need of raising the importance of mental health en-US assistance resources. I developed the idea of a mobile event that travels around en-US en-US group would locate local counselors to attend the event so that students could en-US easily meet them and look into seeing them after.en-USTHE RELEASE PROJECTen-US SPRING 2018


en-USThe Release Project continued


en-USHypothetically, the band My Chemical Romance has come back and is releasing en-US a new album and going on tour to promote it. Its known that MCRs albums each en-US follow a main concept throughout the songs. For this new album, it would follow en-US en-USTHE LOST AND BRAVEen-US FALL 2017


en-USThe Lost and Brave continued


en-USA new theater has opened in Southlake, Texas and the concept that I created is en-US that people would submit stories from their life, and the theater would produce en-US plays or performances based on that true story. The connection gives the theater en-US a unique quality that would allow the community to learn more about each other en-US and an opportunity to create new relationships. SOUTHLAKE STAGE en-USFALL 2017


en-USSouthlake Stage continued


en-USAfter my own scary experience, I learned a lot about the dangers of feeding cats en-US generic dry cat food. Purr is a company that would provide easy to make recipes en-US en-US major dry cat food brands to be appropriate for their cats but in reality, they need en-US to know the health risks that dry food brings. PURR CATALOG en-USFALL 2017


en-USPurr Catalog continued


en-USProtesting is when people come together to demonstrate their rise from hate, en-US discrimination, or any injustices brought against them. They stay strong and pull en-US together even when others try to pull them down. Maya Angelous poem en-US Still I Rise en-US is one source of inspiration for my choice of the word rise as the main focus in en-US the design.en-USRISE SYMBOL OF PROTESTen-US SPRING 2017


en-USRise Symbol of Protest continued


en-USInnovation Week was a four-day celebration hosted by the Innovation Academy. en-US Students are able to attend various events that focus allow them to discover, be en-US inspired, play, and connect. This event guide is straightforward so the viewer can en-US en-US out throughout the week as rewards and to spread the image of Innovation Week.en-USINNOVATION WEEK 2017 en-US SPRING 2017


en-USInnovation Week 2017 continued